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Why Survey Data Still Powers the World’s Biggest Decisions with Michael Ramlet of Morning Consult

2

#278: The Leadership Playbook Has Changed with Kelly Monahan of Beyond the Desk

3

Why 85% of Thought Leadership Fails with Mike Nash of KS&R

4

Digital Twins and the Limits of Synthetic Behavior with Olivier Toubia of Columbia Business School

5

Diversity as a Business Imperative with Dr. Poornima Luthra

6

From Data Silos to Insights Intelligence with Thor Olof Philogène of Stravito

7

From Gut Decisions to Causal Scenarios in Research with Jason Cohen of Simulacra Synthetic Data Studio

8

Linking Cultural Insight, AI and Brand Growth with David Wellisch of Collage Group

9

Synthetic Sample with Carol Sue Haney of Qualtrics

10

Why Insights Need a Spotify Moment with Casper Henningsen of GetWhy

11

Leading Change Without Losing Connection with Tim Wragg of Human8

12

Teaching the ‘Why’ Behind Advanced Analytics with Megan Peitz of Numerious

13

How Client Voices Drive Strategy with Elizabeth Finn of The Directions Group

14

Solving Data Quality Challenges with Dyna Boen of Escalent, Jon Kay of Intuit, Bob Fawson of Data Quality Co-op and Steven Snell of Rep Data

15

Why Your Audience Targeting Is Missing 90% of Buyers with David Allison of The Valuegraphics Research Company

16

Why Survey Data Still Powers the World’s Biggest Decisions with Michael Ramlet of Morning Consult

17

Consumer Paradoxes and Market Shifts with J. Walker Smith of Kantar

18

Why CX Is Finally Earning C-Suite Attention with Ania Rodriguez of JourneyTrack

19

The Financial Impact of Brand Investments with Greg Silverman of Interbrand

20

Going Beyond the Brief with Cynthia Harris of 8:28 Insights

21

Reputation as a Business Asset with Daniel Gaynor of Signal AI

22

The Future of Research and How AI and Humans Work Together with Ian Ash of Dig Insights

23

Building Smarter Insights Platforms with Steve Phillips and Ryan Barry of Zappi

24

Why In-the-Moment Data Matters with James Turner of Delineate

25

Exploring the Complexities of the Ad Ecosystem with George London of Upwave

26

Consumer Paradoxes and Market Shifts with J. Walker Smith of Kantar

27

The Power of Public Opinion Data with Darrell Bricker of Ipsos

28

Lessons From 10 Years of Innovation with Michael Winnick of dscout

29

The Role of Emotion in Marketing with Matt Celuszak of Element Human

30

Creating Impactful Narratives From Data with Tim Hoskins and Brett Townsend of Quester

31

How SAP’s Data-Driven Approach Fuels Customer Experience Innovation with Kai Stübane

32

Scaling Digital Qual with Eugene Murphy of Indeemo

33

Strategic Leadership in Action with Vittorio Raimondi of Foresight Strategy

34

Embracing Digital Transformation with Priscilla McKinney of Little Bird Marketing

35

The Future of Data Analytics and Fraud Detection with Andrew Moffatt of Qrious Insight

36

Leveraging Data for Competitive Advantage in Advertising with Comscore’s Steve Bagdasarian

37

Revolutionizing Market Research Using Creativity and Human-Centric Insights with Holland Martini of GOODQUES

38

Leading New Frontiers in Consumer Behavior and Data Science with Alex Hunt of Behaviorally

39

Unlocking the Secrets of Customer Satisfaction at the Point of Purchase

40

Behind the Success of Field Agent with Co-Founder Rick West

41

Leading Through Innovation and Insight with Chris Havemann of RealityMine

42

Restech with Patrick Comer and Sima Vasa

43

Leading the SaaS Analytics Revolution at Qrvey with Arman Eshraghi

44

A Pioneering Approach to Revolutionizing Consumer Insights with Steve Phillips of Zappi

45

Unveiling the Future of Shopper Insights with Amishi Takalkar of Nailbiter

46

Retail’s Future Shaped by Data Monetization with Panayotis Gezerlis of Convert Group

47

Adapting Technology for Meaningful Insights with Ben Hookway of Relative Insight

48

Riding the Wave of Industry Evolution with Matt Britton at Suzy

49

The Evolution of Location Data and Consumer Privacy with Francesco Guglielmino of Cuebiq

50

Creating Value-Added Research Systems with Basel Fakhoury of User Interviews

51

Ethical Quandaries in AI Models with Dr. Loubna Bouarfa at OKRA.ai

52

Building Predictive AI with Thomas Zoëga Ramsøy at Neurons

53

Purpose-Driven Data with Rob Pace at HundredX

54

Leveraging AI as a Research Tool with Chris Barry at The Evolved Group

55

Exploring Online Industry Trends with Sima Vasa at Infinity Squared Ventures, John Bremer at Phantom 4 Solutions and Bob Fawson at Numerator

56

Leveraging AI for Insights Generation with Michalis Michael at DMR Group

57

Predicting Demand Using the Key Principles of Behavioral Economics

58

Low Code – Data Pipelines | Ep. 203

59

Real Time Operational Intelligence | Ep. 202

60

To Be or Not to Be Disrupted with Henry Hays | Ep. 201

61

Tastewise | Ep. 200

62

Measuring the QUALITY of Involvement and Impression of Content| Ep. 199

63

Let’s Go! | Ep. 198

64

The Importance of Measuring ESG | Ep. 197

65

Complicated Relationship with Data | Ep. 196

66

The History and Measurement of Reputation | Ep. 195

67

Dynata Reinventing & Reinvesting | Ep. 194

68

Place Your Bets | Ep. 193

69

Product Management: Communication,Bravery, and Leadership | Ep.192

70

Relentless Learning with Colson Steber | Ep. 191

71

Assemblage: The Art and Science of Brand Transformation | Ep. 190

72

Proof Analytics with Mark Stouse | Ep. 189

73

Human Centricity | Ep. 188

74

Multiculturalism | Ep. 187

75

The Art and Science of Joy | Ep. 186

76

The Pivots with Nihal Advani | Ep. 185

77

Digital Qualitative | Ep. 184

78

Data Pipelines with Raj Bains | Ep. 183

79

Audience + Media Intelligence | Ep. 182

80

SampleCon Happy Hour (Part 2) with Sima Vasa , Ryan Barry, Steve Schlesinger, Katie Gross, Armen Adjemian | Ep. 181

81

SampleCon Happy Hour (Part 1) with Sima Vasa , Ryan Barry, Steve Schlesinger, Katie Gross, Armen Adjemian| Ep. 180

82

Voice of Patients | Ep. 179

83

ICYMI – Lilah Raynor, IDEA Council Research and Future of Money | Ep. 178

84

ICYMI- WiRe, Investing In Research | Ep. 177

85

Adam Jolley, Leadership and Personal Growth | Ep. 176

86

Brand Promiscuity with Devora Rogers | Ep. 175

87

Employee Experience: Reducing Friction with Jason Telner | Ep. 174

88

Shipping Containers, with Rick Kelly | Ep. 173

89

Fueling Innovation | Ep. 172

90

Get the Beat on Sales | Ep. 171

91

The Second Mountain with Adam Jolley | Ep. 170

92

Visualize | Ep. 169

93

Emotional Reactions | Ep.168

94

Word of Mouth Marketing | Ep. 167

95

Tell Me More About That | Ep. 166

96

The ABCs of Product | Ep. 165

97

Uncover Deeper Consumer Understanding with Metaphors | Ep.164

98

Conjoint and MaxDiff with Bryan Orme | Ep. 163

99

Celebrating 45 Years – Staying Power | Ep. 162

100

Shifts in Human Beings | Ep. 161

101

Winning Edge Mindset | Ep. 160

102

Custodians of People in Panels | Ep. 159

103

Transformation | Ep. 158

104

Building Savanta | Ep. 157

105

Understanding the Non-Conscious Decision Making | Ep.156

106

IDEA Council Research and Future of Money Insights | Ep. 155

107

James Norman – Founder of Pilotly | Ep. 154

108

A Scientist’s Approach to Market Research | Ep.153

109

Digital Citizenship | Ep. 152

110

Thanks Mom, Education, Education, Education! | Ep. 151

111

Life After CINT | Ep. 150

112

The Journey to CEO | Ep. 149

113

Sample Lemon Markets? | Ep. 148

114

Investing in Research | Ep. 147

115

Talk with Ted | Ep. 146

116

Encore Episode: Multiculturalism: Understanding the Future Majority | Ep. 145

117

Encore Episode: Unpacking Social Intelligence | Ep. 144

118

Encore Episode: Bootstrapping QuestionPro with Vivek Bhaskaran | Ep. 143

119

SampleCon – Future Proofing the Industry Part 2 | Ep. 142

120

SampleCon – Future Proofing the Industry Part 1 | Ep. 141

121

Insight Platforms | Ep. 140

122

The Future of Work Part Two | Ep. 139

123

The Future of Work Part One | Ep. 138

124

Empathy and Innovation in Measuring Advertising Spend | Ep. 137

125

Considerations for Selling Your Company | Ep. 136

126

Social Asking | Ep. 135

127

Hybrid Approach to Insights; Consumer Financial Data +Survey Data | Ep. 134

128

Qualt: Quant+Qual = Agile Research | Ep. 133

129

Part Two: Leadership and Perspectives | Ep. 132

130

Part One: Leadership and Perspectives | Ep. 131

131

Voice Tech & Research with Mike Page | Ep. 130

132

Data Quality in the Financial Markets | Ep. 129

133

Leaders in Qualitative Research: Impact of Covid-19 and Leadership | Ep. 128

134

Are Your Ads Getting to the Right Audience? | Ep. 127

135

The Hidden Meaning Behind Digital Conversations with Erinn Taylor | Ep. 126

136

Model Free Vs Model Based with Hunter Thurman | Ep. 125

137

Perspectives on the MRX Industry + Running for President of ESOMAR Council with Kristin Luck | Ep. 124

138

Qualitative Resilience –The Prediction | Ep. 123

139

The Glow of Research with Tim Clover | Ep. 122

140

Understanding Performance of New Product Launches with Ken Roshkoff | Ep. 121

141

2021 Perspectives for the Data Industry | Ep. 120

142

The MRX Podcast Network | Ep. 119

143

Leadership, Growth and Management with Steve Schlesinger | Ep. 118

144

Leadership, Transformation, Integration with David Shanker | Ep. 117

145

The Impact of Covid-19 on Consumers with Rebecca Brooks | Ep. 116

146

Understanding the Psychology of Sales (Part 2) with Julie Kurd, Rick Odello& Kenny Thompson | Ep. 115

147

Understanding the Psychology of Sales (Part 1) with Calista Corley and Tacie Avedikian | Ep. 114

148

The “Quest” for Purpose with Tim Hoskins | Ep. 113

149

The Rule of 40 with Mark Simon | Ep. 112

150

Enabling Insights with Paul Gaudette | Ep. 111

151

Key Takeaways of the Impact of Covid-19 on Middle Market Firms with Nicole Schmidt and Chuck Mitchell | Ep. 110

152

The Role of Consumer Insights with Danielle Blugrind | Ep. 109

153

Democratizing Insights with Ant Franklin | Ep. 108

154

Wantrepreneur vs. Entrepreneur with Michael McCrary | Ep. 107

155

The Mindset for Analytics with Ravi Parmeswar | Ep. 106

156

The Role of Research at Comcast with Christa Chaffinch | Ep. 105

157

The MFactor with Mike Berland | Ep. 104

158

Bootstrapping QuestionPro with Vivek Bhaskaran | Ep.103

159

Cognitive 3D – Virtual Reality & Much More | Ep. 102

160

Agile Research with Ben Smithee | Ep. 101

161

Keeping It Real with AJ Keirans | Ep. 100

162

Options to Consider From an Investment Banking Perspective During Covid-19 with Adam Breslawsky | Ep. 99

163

Career Planning and Expression Through Song: Sima Wanted to Mix Things Up! |Ep. 98

164

COVID-19 Antibody Testing and More with Jacqueline Rosales | Ep.97

165

Crafting the Future of Market Research with Dan Foreman | Ep. 96

166

The Economics of Human Behavior with Marketscience | Ep. 95

167

Insights Industry Call to Action with Melanie Courtright | Ep. 94

168

Creating a More Efficient and Effective Market Research Process with Andrew Moffatt | Ep. 93

169

Navigating Rapidly-Evolving Changes in the Marketplace with Patrick Comer | Ep. 92

170

Email is Here to Stay with Steve Wagner | Ep. 91

171

Corona Virus: COVID-19 with Sima Vasa | Ep. 90

172

Using Curiosity to Fuel Innovation with Eileen Campbell | Ep. 89

173

How to Build Brands by Fulfilling the Human Quest for Meaning with Dr. Emmanuel Probst | Ep. 88

174

Data Quality, Part 3 of 4 with Vedant Misra of OpenAI | Ep. 87

175

Data Quality, Part 3 of 4 with Bill Reinstein, CEO of MedData Group | Ep. 86

176

Data Quality, Part 2 OF 4 with Anders Ekman, President of V12 | EP. 85

177

Data Quality, Part 1 of 4 with Matt Staudt, CEO of Venture Development Center | Ep. 84

178

M&A Trends, Data, Analytics & Insights | Ep. 83

179

SampleCon 2020 | Ep. 82

180

Unpacking Social Intelligence with Menaka Gopinath | Ep. 81

181

Executives & Founders: Finding Your Core Story with Steve August | Ep. 80

182

Thinking Out Loud: How Our Words Matter with Sima Vasa | Ep. 79

183

A Perfect Pitch: A Buyer’s Perspective with Andrea Zurbriggen and Katie Egge | Ep.078

184

The Power of Data to Prevent Fraud with Charlie Allieri | Ep. 077

185

Multiculturalism: Understanding the Future Majority with Mario X. Carrasco | Ep. 076

186

Crowdweaving and Innovation with Kevin Lonnie | Ep. 75

187

Emotional DNA with Mike Bloxham | Ep. 74

188

The Use of Technology and Data to Mitigate Fraud with Steve Danziger, Vignesh Krishnan and Alex Leger| Ep. 73

189

Transforming Out Of Home Media Measurement | Ep. 72

190

Qualitative Research and Creating Connection with Nikki Lavoie | Ep. 71

191

Detecting Signals in Data w/ Malcolm De Leo | Ep. 070

192

The Future w/ Merrill Dubrow (Part 2) | Ep. 69

193

The Importance of Relevance w/ Merrill Dubrow (Part 1) | Ep. 68

194

Scaling Up Talent w/ Nicole Patel | Ep. 67

195

Unleashing the Power of Analytics w/ Jason Krantz | Ep. 66

196

Next Gen Leaders: Fresh Perspectives w/ Katie Sands and Brad Franz | Ep. 65

197

Ponderings about Marketing w/ Priscilla McKinney | Ep. 64

198

PlayFULL Insights™ w/ Karen Lynch | Ep. 063

199

Shift from Data Collection to Data Curation | Ep. 062

200

Tania Yuki – Understanding Digital Influence | Ep. 061

201

Eileen Campbell – Curiosity + Passion + Hard Work = Success | Ep. 060

202

Nicole Schmidt – Capital, Entrepreneurship, and Perseverance | Ep. 059

203

Anne Brown – Gazelle Global Celebrates 25 Years! | Ep. 058

204

JD Deitch – Automation, APIs and More | Ep. 057

205

Fiona Blades – Experiential Marketing | Ep. 056

206

Ted McConnell – Measuring Audience Quality for Advertisers | Ep. 055

207

Richard Thornton and Greg Dunbar – Cint’s Evolution with the MR Industry | Ep. 054

208

Jamin Brazil – Super Powers, Podcasting and Much More! | Ep. 053

209

Paul Neto – The Value of Blockchain in Market Research | Ep. 052

210

Adam Jolley – State of Sample, SampleCon and Much More! | Ep. 051

211

Robert Wensley – Taking Control of Your Personal Data | Ep. 050

212

Toni Clayton Hine – B2B Marketing Insights from Former Xerox CMO | Ep. 049

213

Lawrence Chan – Location Intelligence | Ep. 047

214

Jane Clarke – One Year Later: What has Changed in Attribution? | Ep. 048

215

Jeff Greenfield – The Value of Multi-Touch Attribution | Ep. 046

216

Christian Bartens – Expanding our Ecosystem with Equifax/Datalicious | Ep. 045

217

Maggie Merklin – Connecting TV and Digital Platforms to Drive Success | Ep. 044

218

Abha Dawesar – Linking the Entire Customer Journey from Acquisition to Long-term Retention | Ep. 043

219

Thomas Bauer – An Investor’s Mindset to Marketing | Ep. 042

220

Karyn Schoenbart – The Future: Data, Insights, Leadership and Much More | Ep. 041

221

Nik Samoylov – Automating Conjoint and Other Research Methods | Ep. 040

222

Natasha Stevens – Client Driven Data Innovation | Ep. 039

223

Barry Jennings – The Evolution of Market Research at Microsoft | Ep. 038

224

Patrick Comer – Perspectives on Data Collection | Ep. 037

225

Ben Harden – Data Governance, Agile Frameworks | Ep. 036

226

Betty Adamou – Research Through Gaming | Ep. 035

227

Isaac Muñoz – Southwest Airlines Culture of Integrating Insights and Research | Ep. 034

228

Kris Hull & Chris Murphy – The New World of Brand Guidance | Ep. 033

229

Ted Waz – Blockchain and Data Collection | Ep. 032

230

Ben Smithee – Marketing in the Moment | Ep. 031

231

Anese Cavanaugh – Creating Contagious Culture | Ep. 030

232

Steve Koenig – The Future of Consumer Technology and Automation | Ep. 029

233

Tuomas Syrjänen – AI, Democratizing Information | Ep. 028

234

Ryan Barry – Automating the MR Process | Ep. 027

235

Joel Rubinson, Persuadables – Target Advertising Dollars Where it Counts I Ep. 026

236

Allie Bohm – Navigating Privacy | Ep. 025

237

Ulli Appelbaum – First The Trousers Then The Shoes | Ep. 024

238

Rolfe Swinton – Blockchain Unchained | Ep 023

239

Tia Maurer – Data and New Product Innovation | Ep 022

240

Melissa Sauter and Duncan Lawrence – Better Together the MSI and Morpace Merger | Ep. 21

241

Joe Catling – Relishing Data | Ep. 020

242

Brian Califano – Focusing on the Basics | Ep. 019

243

Roddy Knowles – The Evolution of Data Collection | Ep. 018

244

Simon Chadwick – Coffee with Simon | Ep. 017

245

Hermann Kudlich – Learning Through Creativity and Fun! | Ep. 016

246

Annie Pettit Loves Research | Ep. 015

247

Per Håkansson – Finding Humanity in Cloud Living | Ep. 014

248

Laura Chaibi – Digital Research in MENA (Middle East and North Africa) | Ep. 013

249

Kristin Luck – Founder Luck Collective, Women in Research (WiRe) | Ep. 012

250

Ray Poynter – GDPR and So Much More | Ep. 011

251

Philip Delvecchio – Venturing Out of MR, VentureOut | Ep. 010

252

Dr. Scott McDonald – The Advertiser’s Dilemma | Ep. 008

253

Vin Vashishta – Data Science Expert | Ep. 007

254

Mark Kapczynski – Yodlee Retail Insights | Ep. 006

255

John R. Leeman – Transformational Business Leader | Ep. 005

256

Andrew Konya – Remesh | Ep. 004

257

Erik Qualman Living in a Digital Age | Ep. 003

258

Jane Clarke Television Analytics | Ep. 002

259

Ravi Parmeswar Winning the CPG Analytics Race | Ep. 001

260

Data Gurus Podcast with Sima Vasa Introduction | Ep. 000