All Episodes
Designed for the Creative Mind™ — 234 episodes
Ep 234: The Human Advantage - What You're Actually Selling in the Age of AI
Ep 233: The Art of Being Principal Series - Why Referral-Only Is Holding Your Business Back with Katie Decker-Erickson
Ep 232: The Art and Science of Procurement - In-House, Outsourced, and Everything In Between
Ep 231: Business Behind the Design #2 - AI, Client Delays, and the Future of Design
Ep 230: From Clinical Precision to Creative Vision - Embracing Your Past to Build a Profitable Design Business with Katie Rainey
Ep 229: Profit Isn't an Accident Part 4 - Stop Duct-Taping Your Business Together
Ep 228: The Art of Being Principal: Conversation with Katie Decker-Erickson
Ep 227: Profit Isn't an Accident Series - You're Paying Someone to Do It Twice
Ep 226: Messaging Secrets to Stand Out in a Saturated Market with Kamala Nair
Ep 225: Profit Isn't An Accident Series - The Markup Myth
Ep 224: Intention Behind Design: Interview with Kate Vitale
Ep 223: Profit Isn't An Accident Series - You're Billing. So Why Aren't You Profitable?
Ep 222: Scaling Smart: Hiring For Profit, Not Just Capacity
Ep 221: Why You're Not Making Money on Furnishings (Even When You Think You Are)
Ep 220: Why Your Construction Projects Aren't Profitable (Even When the Budget Is High)
Ep 219: From Inquiry to Contract: The Missing System in Your Design Business
Ep 218: The Client Red Flags Costing Designers Thousands (And How to Catch Them Early)
Ep 217: Booked Solid...But Where's the Profit? The Interior Designer's Hidden Business Problem
Ep 216: The $50K Hiding Inside Your Design Process
EP 215: The Real Reason Your Marketing Disappears When You Get Busy
EP 214: You Wanted More Leads. Now What?
Ep 213: If Your Leads Are Price Shopping, You're Teaching Them To
S8 Ep.212 From MTV to High Point: How Rhobin DelaCruz Built a Design Career by Design
S8 Ep. 211 From Design to Staging: The Income Stream You're Missing with Guest Marianna Cherico
S8 Ep.210 When Design, Wellness, and Leadership Collide with Natalie Froom
S8 Ep.209 How Smart Designers Use Paid Ads to Stay Fully Booked with Shelby Fowler
S8 Ep.208 Interior Design Biz Ain't for Punks
S8 Ep.207 Lessons From Our Biggest Mistakes
S7 Ep.206 The Myth That You Need Design School To Succeed In Business
S7 Ep.205 Myth: It's All About the Money — Clients Just Want to Save Money
S7 Ep.204 The Myth of "Helping People Means Keeping My Prices Low"
S7 Ep.203 The Myth of "If My Clients Love Me, They'll Refer Me"
S7 Ep.202 The Myth of Charging What You're Worth
S7 Ep.201 Myth: I Can Build a Thriving Design Business Through Trial and Error
Ep. 200: Lessons from the Edge
S6 Ep. 199: Talent Won't Save Your Business (and What Actually Will)
S6 Ep.198 Trusted Partners: How to Build Your Go-To Vendor List
S6 Ep197: When to Break Your Own Rules
S6 Ep 196: The 90% Plan
S6 Ep 195 Boundary Scripts That Work
S6 Ep 194 The Influence Advantage
S6 Ep. 193 Decision Speed is a Moneymaker
S6 Ep. 192 The Silent Profit Killers
S6 Ep 191 When Clients Say One Thing… But Mean Another
S6 Ep 190: How Turning Down the "Wrong" Work Accelerates Your Growth.
S6 Ep 189: Stop Over-Delivering: Why Doing More Is Costing You Time, Money, and Sanity
S5 Ep 188: No Portfolio? No Problem: The Secret Strategy to Attract High Paying Clients
S5 Ep 187 From Italy to the UK: One Baker, Two Countries, Big Design Dreams
S5 Ep 186 Why Your Dream Clients Don't Know You Exist (Yet)
S5 Ep 185 Booked by Accident? It's Time to Get Intentional
S5 Ep 184 If You Build It, They Still May Not Come
S4 Ep. 183 The Ghost of Marketing Past
S4 Ep. 182 The Truth About Trade Pricing
S4 Ep. 181 The DIY Designer Syndrome
S4 Ep.180 The Contract Catastrophe
S4 Ep. 179 Burnout Bakeout: When Hustle Turns Hazardous
S4 Ep. 178 Time Trap: Charging By the Hour
S4 Ep. 177 Spolier: I Burned the Old Recipe
S4 Ep. 176 Retail Rookie - Why Shopping Like a Client Costs You
S3 Ep. 175 BONUS: Following What You Love, Finding Success with Bekah Hernandez
S3 Ep.174 The People Pleaser's Predicament: Why Leading Beats Pleasing Every Time
S3 Ep.173 Social Media That Sells: Turning Your Design Content into Clients with Angelyn Horrell
S3 Ep.172 Email Lists And Why They Matter
S3 Ep.171 Advantage of Identity Marketing with Veronica Romney
S3 Ep.170 How to Market Your Interior Design Services without a Portfolio
S3 Ep.169 Small by Design: The Power of a Boutique Firm
S3 Ep.168 Google Juice: Small SEO Steps for Big Visibility
S3 Ep.167 Using Your Website to Increase Community, Connections, and Conversions
S3 Ep.166 From Social to Searchable: How to Get Found by More Clients
S3 Ep.165 Boost Your Google Juice: 5 Easy SEO Tips for Interior Designers
S3 Ep. 164 Attract Your Dream Clients
S3 Ep.163 Embracing Uniqueness and Authenticity
S3. Ep 162 From Hindsight to Foresight: Social Media & Client Attraction in 2025
S3 Ep. 161 Managing Like a Pro with Hillary Cohen
S2 Ep.160 Illuminating Lives with Ben Rousseau
S2 Ep.159 From Vision to Reality: The Grit, Grace and Timeless Approach of Old Soul Design Studio with Krystal Reinhard
S2 Ep.158 Listener Q&A: Setting Boundaries with Your Clients to Protect Your Time with ML
S2 Ep.157 Building a Luxury Brand: Tips on How to Stand Out in a Saturated Market w/ Allison Handler
S2 Ep.156 Curious About Interior Design? Understanding the Career with Rebecca Ward
S2 Ep. 155 Tile Art with a Purpose with Beth Porter
S2 Ep. 154 The One Thing Your Should Do For Your Business This Year (Now)
S2 Ep. 153 Attracting And Working With A Luxury Clientele In Your Design Business With Jeffrey Shaw
S2 Ep. 152 From Concept to Completion with Michelle Lynne
S2 Ep. 151 Get Your Life Back by Mastering Your Time With Time Boss
S2 Ep. 150 Think Big with Andrea Liebross
S2 Ep. 149 Google Ads for Creative Trades with John Horn
S2 Ep. 148 The Beautiful Intersection of a Strategic and Financial Plan with Michelle Williams
S2 Ep. 147 Revolutionizing Interior Design Logistics with Nilda Ruiz
S2 Ep.146 Designing Distinction: Elevating Client Experience in Luxury Interior Design with The Prototype
S2 Ep.145 Discover Your Money Personality Type With Danielle Hayden
144. Breaking Free: Empowering Women Through Financial Literacy with Audrey Fraust
143. Don't Leave Your Money on the Table with Jaime Brown
142. The Numbers You Want to Pay Attention to with LoriAnn Kuntz
141. Episode Title: Get Everything You Want by Being Yourself & Loving What You Do With Melissa Galt
140. Using 3D Renders to Close More Projects and Increase Profits with Fernando Duque
139. Social Media vs Google: Which One Do You Choose?
138. It's Time to Think About Hiring a PR Agency with Allyson Conklin
137. Incorporating Custom Furniture Into Your Design Build
136. March Madness - Remembering Our Word of the Year
135. How to Become a Better Leader and Storyteller for Your Design Business
134. The Process of Beautiful Design with Nicole Hirsch
133. Bonus Episode: Whipping Up Success In Uncertain Markets: A Summit Preview
132. Design Disasters: Responding to Negative Reviews with Michelle Lynne
131. AI for Interior Designers- Practical Use From A Practicing Designer With Jenna Gaidusek
130. Marketing and Business Strategies for Interior Designers with Jacqueline Green
129. The Rule of 26 with Michael Buzinski
Ep. 128 Dynamics of Solving Problems in the Interior Design industry
Ep. 127 Mastering Authentic Sales with Nikki Roush
126. The Intersection of Fashion, Film, and Creativity with Jeffrey Madoff
125. Establishing Emotional Connection on Your Website with Masha Koyen
124. Designing with Traction, Intention, and Compassion with Lima Stanley Design
123. Keys to Hiring and Retaining Team Members for Your Interior Design Business with Jamie Van Cuyk
122. From Jobby to Design Firm; The Business of Building Your Business with Katie Decker Erickson
121. Evolving As A Leader In Your Design Business
120. The Importance Of Client Education
119. Dreaming of a Better World? Your Sleep Matters with Debbie Dekleva
118. Project Pitching 101 with Sarah Lyon
117. Dealing with Unexpected Business Challenges
116. Where Are They Now (Part 2): How The Interior Design Business Bakery Changed This Couple's Life
115. Where Are They Now? A Conversation w/ Former Students Of The Interior Design Business Bakery
114. Getting Your Design Business Started The Right Way
113. Advice You Should NEVER Take In Your Interior Design Business
112. The Recipe For A Big Girl Business
111. From Baby Designer To Big Girl Business Owner
110. How Did We Get Here?
109. Done is Better than Perfect... Be Back Soon
108. The Obstacle is the Way (Finding Hidden Treasures, Purpose, and Growth) with Ginger Curtis
107. Designing for the Gram: Tips for Instagram Success as an Interior Designer with Lezlie Swink
106. How the Right Words Will Elevate Your Business (And Your Bottom Line) with Kamala Nair
105. Sometimes You Have to Slow Down to Speed Up
104. Bloom Where You're Planted with Yates Desygn
103. Create Additional Revenue Through Courses with Ariel Leah Schiffer
102. The Client Experience Throughout the Interior Design Process (Re-Release)
101. Structuring Your Business to Navigate in Any Economy (Re-Release)
100. A Walk Down Memory Lane with Debbie Pratt and Megan Fornes
99. Project Management: Giving you the Freedom to Create and Grow with Annie Aldridge
98. Should You Price Your Design Fee Hourly? (Re-Release)
97. Reimagining High Point with Jane Dagmi
96. Respond with Confidence with Nancy Ganzekaufer (Re-Release)
95. Social Media Strategy with Darla Powell
94. Breaking Through the Internal Barriers Blocking Your Leadership with Tonya Comer
93. How to Organize Your Design Business with ClickUp with Kaci Ackerman
92. Growing Your Visibility Using the Media with Molly Schoneveld
91. The Intersection of Art and Interior Design with Liz Lidgett
90. Invest In Yourself, It Will Take You Places with Kristen Reyes
89. How to Forge Strong Relationships on LinkedIn That Blossom in the Real World with Donna Serdula
88. Why Women Should Strive for $250k Years Instead of $10k Months with Tara Newman
87. Finding Your Passion in the Midst of a Storm with Desiree Washington
86. Master Your Smartphone for Stellar Design Photos with Linda Holt
85. Are you a Business or a Brand? with Ericka Saurit
84. Systems Over Symptoms - Developing Effective Relationships with Your Team with Brittanie Elms
83. Getting Started with VIP Days: Simplify Your Life with this Brilliant Business Model with Sarah Masci
82. How to Outsource in Your Design Business & Wow Your Clients with Theresa Gresham
81. Best of Show with Donna Moss
80. Price is Just a Number: Knowing What Your Worth is a Belief with Andrea Liebross
79. A Peek Behind the Curtain with Traci Connell
78. How a Podcast Can Help Grow Your Interior Design Business with Haili Murch
77. Go from Obscure to Acclaimed Leveraging Other People's Audience with Tom Schwab
76. Diversifying Your Income by Design with Shayla Copas
75. 3 Common Struggles with Your Growing Design Team with Shelli Warren
74. Think Like a Woman to Sell Better with Dr. Nadia Brown
73. The Juggling Act of Wife-ing, Mom-ing and Running Your Own Business with Justine LaFond
72. Structuring Your Business to Navigate in Any Economy
71. Declare Your Brand with Rachael Bozsik
70. "Boundaries" is Not A Bad Word and Here Are Some You Need
69. The ML Designers - The Client Journey
68. If You Want Better Answers, Ask Better Questions
67. Thinking Differently About Your Business with Cheminne Taylor-Smith
66. How "Just Enough" Can Sabotage Your Business with Connie Vanderzanden
65. A Conversation with Gail M. Davis…About it ALL
64. The Art of Numbers: Making Business Decisions Based on Your Financials with Danielle Hayden
63. A Family Affair with Lauren and Jonathan Ramirez
62. Simple Solutions for Adding Revenue to your Business with Chad Smith
61. Find Your Rhythm and Control Your Calendar with Kristen Van Horn
60. Called for More with Ryann Dowdy
59. Drive Traffic & Sales with Pinterest (It's More Than Crafts and Recipes!) with Leah Reinert
58. Leveling Up Your Leadership
57. Telling Stories...Branding, Relationships, and Business with Ben Rutledge
56. Stumbling Into Success with Artist Uprising with Merrick Porchéddu
55. Define Your Brand with Kick Ass Messaging with Nicole Heymer
54. How to Know When to Say NO
53. The Client Experience Throughout the Interior Design Process
52. How Exercise Impacts your Business with Stephany Acosta
51. Why and How Inclusive Design is Important to Your Business with Shelly Rosenberg
50. STEP UP - Designed for the Creative Mind's 50th Podcast Episode!
49. Getting Legit with Legal with Jamie Lieberman
48. Should You Price Your Design Fee Hourly?
47. Do You Need to Hire a PR Professional with Jennifer Nash
46. More Than Just Color...A Handy Guide to Sherwin Williams Paint with Ashlynn Bourque
45. Sales Funnels Made Easy with Kate the Socialite
44. 5 Things You Must Have on Your Interior Design Website with Robyn White
43. How a Word of the Year Can Transform Your Business (and Life)
42. Build Your Team and be the CEO by Design with Susan Gygax
41. The Great Social Outage of 2021
40. Monetizing [this] Sales Tax Genius with Amy Monroe
39. Turning Website Visitors into Paid Clients with Meg Casebolt
38. Respond with Confidence with Nancy Ganzekaufer
37. What is Green Design and is it Right for your Business with Erica Reiner
36. Living Your Life on Purpose with Tanya Dalton
35. Profit First for your Small Business with Susanne Mariga
34. A Good Interior Photographer is About More than Just Pretty Pictures with Molly Rose
33. The Options You Have with Virtual Interior Design, whether as an E-Designer or as a VDA with Kelly Fridline
32. Only Girl on the Jobsite with Renee Biery
31. It Ain't Sexy, But it is Necessary: Business Insurance, What You Need and Why with Janessa McCracken
30. Learn What The Name Brands Do For Visibility & Implement It In Your Business Today with Maureen Mwangi
29. Social Media Strategy Made Simple with Sara Wright
28. Maximizing Market - Even Without One in Your Neighborhood with Michael Bauer
27. Words that Win You Interior Design Clients with Julie Cabezas
26. Beauty By Design with Ginger Curtis
25. How to Target Customers and Grow your Business with Pinterest with Kate Ahl
24. Entrepreneurial Lesson Learned Along the Way with Ciara Stockeland
23. Be The Leader You Would Want to Work With
22. Why Your Interior Design Business Needs A Digital Strategy with Nikki Nuckols
21. How to Create a ROI From Your Team
20. How and Why A Social Media Manager Is Good for Your Interior Design Business with Emanuela Schneider
19. Navigating the Gap Between Client & Contractor
18. Owning Your Own Brick & Mortar Shop with Summer Meddock
17. What is a Receiver and How Do I Find One?
16. Why Outsourcing Your Bookkeeping is Important with Beth Bender
15. How to Advise Your Clients on Trends
14. Finding The Right Business Coach For You At The Right Time with Desi Creswell
13. A Luxury Service Deserves a Luxury Experience
12. How to Create a WOW-Worthy Interior Design Brand with Nicholette Von Reiche
11. Why Being Yourself Is the Best for Your Business
10. Taking the F*ing Fear Out of Finances with Braden Drake
9. How to Source Efficiently & Effectively
8. What to Delegate, Automate or Outsource for Your Business
7. How Working With an Artist Elevates Your Business with Jill Malouf
6. Six Time Management Tips to Maximize Productivity
5. The CEO Mindset with Nicole Laino
4. Community Over Competition with Rick Campos, Host of Design Biz Survival Guide
3. Meet My Team: The Designers at ML Interiors Group, Debbie Pratt & Megan Fornes
2. The How & Why Behind Designed For the Creative Mind
1. Intro to My Podcast