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All Episodes

Digital Download with Paul Sutton — 116 episodes · page 1 of 2

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Title
1

My Business Very Nearly Cost Me My Home

2

Screen Time, Burnout & techtimeout

3

Need to Know: The Impact of Technology on the Future of PR

4

Need to Know: Google Analytics 4 for Communications Pros

5

Need to Know: The Future of Social Media

6

Need to Know: Sustainable Business Communications

7

Need to Know: The Impact of AI on Communications

8

‘Need to Know’ season trailer

9

Climate Crisis: What Are Communicators’ Moral Obligations?

10

What do Consumers Want from Brands in 2022?

11

Metaverse Marketing: Hope or Hype?

12

How to Be Yourself on Social Media

13

Personality Goes a Long Way: The Importance of Brand Voice

14

Facebook Advertising: The End is Nigh

15

Why Do You Still Have a Facebook Page?

16

Media, Celebrities & the Balance of Power

17

Wikipedia for Business

18

NFTs. WTF?!

19

PR Survived the Pandemic! Or Did It?

20

How to Futureproof Your Career for 2022

21

3 Key Challenges for Public Relations in 2022

22

Tackling Sustainability & Avoiding Greenwashing

23

The Downsides of Personal Branding

24

Maybe It’s Time to Quit Facebook

25

Is Share of Search the Missing Link in Comms Measurement?

26

The Most Popular Metrics in PR in 2021

27

What Does it Take to Build and Market an App?

28

Is Digital Connectivity Bad for our Mental Health? [rebroadcast]

29

Trolling & Online Abuse: Enough is Enough

30

Socially Mobile: Helping PR Practitioners Increase Their Earning Potential

31

Courage as the Key to Great Leadership

32

Podcasting for Business: Worth the Effort?

33

Boohoo: No Trust, No Ethics, No Problem

34

PR and the Hybrid Office

35

Is Comms Measurement Finally Coming of Age?

36

Clubhouse: Next Big Thing or Much Ado About Nothing?

37

Screen Time & Tech Addiction: How Worried Should We Be?

38

Dealing with Redundancy in Marketing Communications

39

The Evolution of Content Marketing

40

The Future of the Internet

41

The Big Question: What Can We Expect from 2021?

42

Reflections on What 2020 Means for Marketing Communications

43

Podcast Analysis & Outreach Just Got Simple

44

Latest Trends in the Digital Consumer

45

Social Media, Scandal & Selling Records

46

How to Use UGC to Build Trust & Affinity

47

Calling Communicators: Action not Words

48

The Disruptors: Take Control of Your Own Destiny

49

The Disruptors: A Template for the Future of Communications

50

PR Won’t Survive the Pandemic

51

The Power of a Growth Mindset in Marketing

52

How to Beat Imposter Syndrome

53

Beyond COVID: Ecommerce & Online Behaviour

54

Beyond COVID: Influence Comes of Age

55

Beyond COVID: Redemption of the Social Networks?

56

Beyond COVID: The Future of the Communications Industry

57

COVID-19: Business Continuity & the Human Imperative

58

Five Years in Business. But for How Much Longer?

59

The Future of Messaging for Business

60

Toxic Tabloids, Sick Society & Taking Responsibility

61

Running on Empty: Business Challenges, Burnout & Signs of Recession (part 2) [S5 E11]

62

Running on Empty: Business Challenges, Burnout & Signs of Recession (part 1) [S5 E10]

63

Preparing for Digital Technology in 2020 [S5 E9]

64

Customer Loyalty is Dying [S5 E8]

65

The Future of Global Social Media [S5 E7]

66

Can Social Media Help Tackle Homelessness? [S5 E6]

67

Digital Minimalism, Data Privacy & Cryptocurrency [S5 E5]

68

Problems with Public Relations [S5 E4]

69

How to Use Content Marketing for PR [S5 E3]

70

How to Handle Misinformation in a Crisis [S5 E2]

71

Is Social Media Broken, Or Are People Broken? [S5 E1]

72

#MHAW19 Is Digital Connectivity Bad for our Mental Health? [S4 E10]

73

The Differences & Similarities Between PR & SEO [S4 E9]

74

The Opportunities & Challenges of Voice Technology [S4 E8]

75

Does Lush’s Decision to Ditch Social Media Stink? [S4 E7]

76

Understanding the Influencer Potential of ASMR [S4 E6]

77

To Blog or to Podcast: That is the Question [S4 E5]

78

The PR-Pocalypse: One Year On [S4 E4]

79

Employee Advocacy as a Route to Social Media Success [S4 E3]

80

Is Artificial Intelligence All Just Hype? [S4 E2]

81

Are we Witnessing the Beginning of the End for Facebook? [S4 E1]

82

[S3 E12] What To Really Expect in Digital in 2019. Probably.

83

[S3 E11] The One Where I’ve Got Something To Say

84

[S3 E10] Where Digital PR is Headed in 2019

85

[S3 E9] How to Tackle the Diversity Issue

86

[S3 E8] Link Building for Communications Professionals

87

[S3 E7] How Digital Is Transforming When & Where We Work

88

[S3 E6] How Digital Has Impacted Journalism

89

[S3 E5] Collagin: From PR Stunt to Dragon’s Den

90

[S3 E4] Future Proofing Your Career in Communications

91

[S3 E3] Fake News! How Misinformation is Impacting Communications

92

[S3 E2] Nike, Kaepernick and the Use of Brand Archetypes

93

[S3 E1] Emerging Technologies in Communications

94

[S2 E11] The Importance of Humanity in a Digital World

95

[S2 E10] It Doesn’t Pay to be an A**hole

96

[S2 E9] The Immense Value of Online Communities

97

[S2 E8] No More Bullshit: The Value of Brutal Honesty

98

[S2 E7] The Lowdown on B2B Influencer Marketing

99

[S2 E6] Give a Robot a Cuddle: A Review of Digital Download Live 2018

100

[S2 E5] The Secrets of Ultimate Instagram Creativity