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All Episodes

Future Commerce — 622 episodes

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Title
1

VC Partner Predicts the Next Billion-Dollar Brand

2

Content, Communities and the Future of Publishing

3

The Future of the Funnel

4

Service Is the New Storefront

5

From One to Ten Million Sends in One Month: Marketing is Orchestration Now

6

Owning the Social Moment

7

Memory Is the New Competitive Moat

8

K:LDN 2026: The Architecture of Meaningful Connection

9

*TEASER* Was E.T. Slimy or Dry?

10

Korean 'Dopamine Sites' Let You Shop Without Shopping

11

Inside Lululemon’s Resale Engine

12

The Machine Ate the Storefront, PayPal Mapped the Collapse

13

Nearly 1B Strong: Snapchat Has Retail’s Most Overlooked Audience

14

After Dark: "You're Not A Visionary, You're A Vendor"

15

LIVE @ Google Marketing Live: The Infrastructure Connecting Your Agent to 60 Billion Products

16

LIVE @ Google Marketing Live: How Google is Taking the 'Drudgery' Out of Shopping

17

LIVE @ Google I/O: Universal Cart, Agentic Payments, and the Protocols Powering the Agent-Mediated Economy

18

AP x Swatch x Mass Brand Psychosis

19

The Internet’s Aperture Is Shrinking

20

POSSIBLE’S Potential: The Hallway Track Leads to the Beach

21

Paris Hilton's 11:11 Media is at the intersection of Celebrity, Social Commerce, and Culture

22

AI Can Be Your Therapist, But Never Your Partner

23

We Already Lost the Power Race to China. Now What?

24

How Furniture.com Repaired Furniture Shopping For Everyone

25

Everything Is Trained On You: Inside the World Model Layer

26

The Blueprint for Independent Brands with eComFuel

27

LIVE at Shoptalk Spring: Architecting a 360° Wedding Ecosystem with David's Bridal

28

LIVE at Shoptalk Spring: Retail Media Confessions, Hype Cycles, and the Creator Reckoning

29

LIVE at Shoptalk Spring: Wing’s Heather Rivera on Five-Minute Futures

30

*TEASER* Baptist Oreos, Anglican Biscotti

31

Shoptalk Spring Recap: STRATA, Snoop Dogg, & the Simulacra

32

The Live Commerce Window Is Open Now

33

The Room Where Retail Happens feat. Zia Daniell Wigder, Shoptalk’s Global President

34

The Agent Has Left the Building

35

McDonald's CEO Ate a Burger Like He Was Defusing a Bomb

36

Consolidation Is Power: Insights from eTail Palm Springs

37

Cracking the Viral Code: Creators As CMOs

38

Daily Harvest is Fighting the Wellness Hype Machine

39

Every Brand Spent $20M on 30 Seconds. Levi's Bought the Whole Super Bowl.

40

Supply Chain's AI Evolution: Infinite Simulations

41

Why Gap is Back: The Mattel Playbook for Brand Reinvigoration

42

How Brands Become Publishers In the Age of Distrust

43

[STEP BY STEP] The Spend Behind the Scale

44

[STEP BY STEP] Seizing the Seasonal Opportunity

45

[STEP BY STEP] Optimizing the Product Promise

46

Why 70% Unsubscribe: Solving Marketing's Personalization Paradox

47

*TEASER* David vs. the Raccoons

48

Our NRF 2026 Recap

49

Break Out of Spreadsheet Speed: Agility Strategies to Win the Algorithm

50

[STEP BY STEP] Carving New Frontiers: Selling Premium Cuts On Temu’s Fast-Growing Marketplace

51

[STEP BY STEP] Unlocking A Niche Category: Achieving 10x Growth In One Year with Temu Through Market Innovation

52

[STEP BY STEP] Building an Empire Through Cultural Connection: From Inspiration to Reach with Temu

53

Year-End Highlights: Lessons From Our Deepest Dialogues

54

[DECODED] The Future of Omnimodal: When Commerce Unlocks New Opportunities

55

Predictions 2026: Prepare for the Age of Autonomy

56

Predictions Victory Lap: How We Called 2025's Commerce Upheaval

57

[DECODED] The New E-Commerce Wars: When Brands Need to Earn Their Place in Consumers' Lives

58

Where Culture Happens, Commerce Follows

59

Shopify ‘26 Winter Editions: Tools for the Commerce Renaissance

60

[DECODED] Three-Party Commerce: Trust in the Age of Agents

61

Coach’s Big Store Move: Make You Forget You’re Shopping

62

First Look: 2025 BFCM Numbers Are In

63

[DECODED] Commerce in the Age of Context: When Buying Journeys Collapse

64

Black Friday vs. Propriety: Nothing Left to Sell

65

[DECODED] The Psychology of Perpetual Commerce: When Shopping Becomes Who We Are

66

Closing the AI Transformation Gap

67

The 2025 Holiday Reality Check

68

How Constraints Create Cathedrals

69

War of the Mediums: May the Best Story Win

70

Katherine Dee on Digital Hauntings, Friend AI, and the E-Girl Timeline

71

The 13th Month of Revenue

72

After Dark: Spooky Commerce, Matt Rife, and Annabelle Haunting on a Klarna Plan

73

Inside Pinterest’s Trend Prediction Machine

74

Primark’s Global Expansion Playbook: The Customer is Hero

75

How to Win Loyalty When Everyone’s On Sale

76

*TEASER* Diella Runs Procurement, Who Runs Diella?

77

Black Friday is Every Day

78

The 2030 Commerce Leader is a Cross-Functional Orchestrator

79

HigherDOSE and The Science of Feeling Good

80

When Algorithms Shop: How to Sell At the Speed of Culture

81

The Sports Brand's Guide to Fandom

82

The Sociology of Anthropologie

83

*TEASER* Skechers Goes Gooner

84

What Makes Stores Worth Visiting?

85

How Knix Leverages Authenticity in a Post-DTC World

86

[STEP BY STEP] Beyond the Store Floor: Designing Omnichannel Loyalty from the Inside Out

87

[STEP BY STEP] Meet the Connectors: The New Role of Store Associates in a Digital World

88

[STEP BY STEP] The New Community Store: Inside Brick-and-Mortar's Evolution

89

Kunle Campbell – Is Commerce in Conflict with Idealism?

90

How Brands Exploit Outrage

91

Rory Sutherland on the Fat Tail of Marketing

92

LIVE @ VISIONS NYC: The Stories Behind Our Spaces

93

*TEASER* GPT Brain Rot & the Bootloader Hypothesis

94

Gen Z's New Retail Experience Blueprint

95

*TEASER* Visas, Phones and the Verified Web

96

Commerce Crashes Cannes

97

Revisited: ‘The Uncorkening’

98

[DECODED] Step Into A Positionless Future

99

LIVE @ VISIONS NYC: “Five Thousand Years” Only Brands Survive

100

Rewind: Don’t Say Metaverse

101

[DECODED] The Power of AI-Enabled Ambition

102

Everyone Is Lying to You: The Trad Wife Industrial Complex

103

[DECODED] Unblocking the Exploration–Exploitation Dilemma

104

True Classic Wants to Be a 200+ Year Old Brand

105

[DECODED] Your Positionless Future is Limitless

106

*TEASER* AGI and Brain Hemisphere Surgery

107

Brands After Vibes: Branding in the Days of Slop

108

[DECODED] Positionless Marketing: Enter the Age of Hyper-Execution

109

Everything Must Merge

110

[After Dark] SINNERS: Wooden Nickels, Gold Sovereigns, and the Price of Power

111

Commerce as Sacred Symbol

112

*TEASER* Mustache Twirls and Bunions

113

Cringe Sincerity and the Return of eBay

114

The Great Consumption Crisis

115

Praying To AI in A New Cultural Climate

116

Everything, Everywhere, All at Once

117

The Next Wave of Marketers: Curious, Collaborative, Chaos-Embracing

118

The Marketer’s North Star is Myth

119

*TEASER* Twizzlers and Tariffs

120

Reinventing David's Bridal with Kelly Cook

121

The New Era of Media with Tasteland

122

Ulta’s Blueprint for Digital Beauty

123

Gen Z Buys the Vibe, Gen X Pays the Bill

124

SkinnyTok, Russian Propaganda, and PepsiCo’s Poppi Proposal

125

*TEASER* The Measure Your Erection Cult?

126

Vibecoding Our Way Straight into a Recession

127

The Dystopic Future of Social Commerce

128

*TEASER* USPS and Apocalyptic Thinking

129

Biohacking Too Close to the Sun?

130

The Mind-to-Market Future is Infinitely Shoppable

131

Ecology and The Death of Culture™

132

*TEASER* Shopify's CriYeezus Response

133

The Surveillance Generation

134

7 Creative Trends Shaping DTC in 2025

135

*TEASER* David Lynch's Legacy: The Essence of Evil

136

We Are So Back: Yuppies, Starbucks, and Gen X

137

The Magic of Cultural Hitmaking With Ana Andjelic

138

After Dark: Dandruff, "Digital Blackface," and Rewatching Back to the Future 2

139

Agentic Ghettos: When Silicon Meets Sapiens

140

The Future of Timelessness

141

Predictions 2025: The Rise of Gen X & Americana

142

Year-End Roundup: Best of 2024

143

FC Radio Theater: A Day in the Life of Nana Alexa

144

FC Radio Theater: The Wrong Part

145

FC Radio Theater: Dissociating at Costco

146

The Dark Forest of Creative Capital

147

"What is Reality?" FC LIVE at The Moore, Commerce Conversations at Sea 2,0

148

Kate Fannin: “We Should Measure ROE — Return on Experience”

149

Coding Taste Into Tech

150

[STEP BY STEP] Stop Chasing Vanity Metrics

151

[STEP BY STEP] Going Global With Data-Backed Confidence

152

[STEP BY STEP] The Secret to Smarter Meta Ad Spend: Guess Less With A Winning Mega Data Platform

153

Outsmart the Black Friday Email Frenzy

154

Communicating Context Across Cultures

155

*TEASER* Oh, Sorry, TWO MICHELIN STARS

156

The Ghosts of Pike Place Market

157

The Haunting at Toys ‘R Us Sunnyvale

158

You Can Buy Haunted Dolls on eBay

159

The Battle for Originality

160

The Future of Buying Software?

161

AI Agents Are Here. “Brands” Might Be In Danger.

162

The Future Consumer is Omnimodal

163

Sur La Table’s Head of Brand Marketing on AI, Strong Leadership, and Secondhand Influence

164

What's In Our Future: The Fall Lineup

165

Don’t Say Metaverse

166

*TEASER* "Sounds Fishy"

167

The Sweat Lookbook

168

Game Face: Female Athletes Are Redefining Commerce

169

Rewind: The Secrets Behind the Magic Quadrant

170

Rewind: Shifting Trends and Prevailing Patterns

171

Rewind: Shopping with Ghosts

172

Technological Progress Through Multiplayer Behavior

173

Rewind: AI, Classism, and the Digital Divide - Revisiting Episode 51

174

Monoculture in the Modern Age: How a Fragmented Media Landscape Co-Creates Moments that Matter

175

How Liquid Death is Murdering Marketing

176

Visions Live: Let's Get Personal: Creating Connection in the Age of AI

177

Blurred Lines: The False Dichotomy of Physical vs. Digital Spaces

178

From Cart to Checkout: Enhancing the Outdoor Retail Experience

179

Unlocking the Potential of Creator Networks

180

Climbing New Heights: The Future of Outdoor Retail

181

*Teaser* CRAIGSLIST SWITCHBLADE

182

Frictionless isn't Fictionless

183

What is Futureproof For Gen Alpha?

184

The Future of B2B Innovation

185

[DECODED] Frictionless Falsehoods

186

Creating Credible Content and Community-Building Collabs

187

*Teaser* Microplastics in my WHAT?

188

[DECODED] Wisdom and Witticisms

189

Building Culturally Intelligent Brands

190

[DECODED] Polymaths and Philosophers

191

Are we Post-“Point-Solution” in eCom?

192

[STEP BY STEP] Data-Centric Decisions for Culturally-Relevant Brands

193

[STEP BY STEP] Exploring Channel Diversification for DTC Brands: How to Expand and Not Explode

194

[STEP BY STEP] Maintaining the Cool Factor: Scaling Your DTC Brand in Traditional Channels

195

[DECODED] Conjectures and Commerce

196

Pickleball and the Enthusiast Economy

197

*Teaser* IMMUNE TO ADS

198

Blink to Pay

199

[DECODED] Potential and Prodigy

200

All Hail the Corporate Anniversary

201

“Total Eclipse of the Cart"

202

The Endless-ish Aisle

203

The Future of Brand Activations feat. Paola Pugliese, Frette

204

*Teaser* NEVER GO FULL MOANA

205

The Nerds Will Save Us

206

TikTok Shutdown: "Platforms Represent Both Opportunities and Risk" (feat BK Beauty)

207

The Addiction Economy

208

*Teaser* EMERGENCY POD: Klaviyo Launches Professional Services

209

Why Haven’t Macro Trends Changed for the Last Few Years?

210

Building Retail Right

211

*Teaser* Luddite Luxury, Acorn-Based Economies, Starbucks Star Days as Economic Indicator

212

#339: Author Kyle Chayka and “The Tyranny of Visibility”

213

“The Tyranny of Visibility”

214

When Technology Changes, Context Changes

215

Applebee's and the Rise of Boring Memberships

216

After Dark: Yotpo Pricing Update, Trendcore, Reading List 2024

217

Our 2024 Annual Predictions

218

BURLYCORE in ‘24: Bring Back the Hackers

219

MUSES Live: Print Isn’t Dead — “TechBasel” and the Web3 Comeback (feat. Deana Burke and Blake Finucane, Boys Club)

220

MUSES Live: The Science of Movement: The Muse of Dance (feat. Tam Gryn and Arantxa Araujo)

221

MUSES Live: The Future of Consumer (feat. Michael Miraflor, Chief Brand Officer at Hannah Grey and Alexa Lombardo, Atomic8)

222

MUSES Live: The Commerce Opportunity for Robotics in the Art World (feat. Chloë Ryan, Acrylic Robotics)

223

MUSES Live: The State of Commerce (feat. Sachin Pawa, Resale.com and David Hoffman, Next Big Shop)

224

MUSES Live: The Art of Personalization and Marketing (feat. Ashley Baltz, Dotdigital)

225

BONUS: Walmart's "Add to Heart" RomCommerce Wrap-Up Show! (feat. Rhian Beutler and Jaci Jackson)

226

Memory Morphing: How Media Reshapes Recall and Taints Nostalgia

227

Taking High-Level to the Rooftops

228

Who Participates in the Multiplayer Future?

229

"Add to Heart": Parts 1-6 of Walmart's New RomCommerce Series

230

*Teaser* Cuts vs. Minted, Pricing Conspiracy Theories

231

The Rise of Workflow Automation: The ServiceNow Agency Opportunity in the Enterprise

232

*TEASER* Goat Yoga, Telfar Sells Out (Literally), Cults

233

Boys Club v. Future Commerce

234

*TEASER* C.A.R.O.L., Media Consumption Guilt, Tipping Robots

235

The Power of Generosity in Commerce

236

After Dark: LinkedIn Genealogies, The Toilet Bible, Costco Connection Magazine, and the “Golden Age of Discipline”

237

[DECODED] Additive to the Cart: CRO Decoded

238

The Collapse of Convoy

239

When Selling Out is Buying In

240

“Decoding” the Gartner Magic Quadrant

241

Constraints and Limitations

242

Maximizing Competitive Intelligence

243

Commerce is Counterculture? The Rise of the Critic Class

244

"I Do Not Consent to Your Livestream" - Rapid AI Adoption and Its Effects on Commerce

245

The Lover’s Drive

246

[DECODED] Great Products Begin with Customer Service: Redefining CX Across Industries

247

"An Editor-in-Chief" for Commerce"

248

Frequent Flier Free-Agency

249

The Daring Creator

250

[DECODED] You Get What You Measure

251

Pizza Commerce for a Pizza World

252

Follow the Muse

253

Consumer Muses & Strategic Innovation

254

The Relatable Everyman

255

[DECODED] The Key Roles of Product Development

256

HalloThanksMas is Upon Us

257

Dating, Dupes, and “Delulu:” Lovers and Outlaws

258

The Lighthearted Jester

259

[DECODED] The Secret to Successful Product Development: From Data-Driven Decision Making to Intuition

260

Culture is the Future of Commerce

261

"The Balenciaga Pope"

262

The Steadfast Hero

263

"Blimp Commerce"

264

Bandwagon Bandwidth: Should Every Company Be a Media Company?

265

The Sage's Wisdom

266

Barbenheimer: Nostalgia, Retail, Recall, and Relevance

267

Looking for Love and Meaning in All the Wrong Places

268

The Way of the Outlaw

269

Our Sh*tty Robot Future

270

AI Should Empower Your Workforce, Not Replace Them

271

The Magician's Power

272

[INFINITE SHELF] Succession IRL

273

Winner Sells All

274

The Brand Beyond the Box

275

The [True] Cost of Convenience

276

The Caregiver's Mission

277

[STEP BY STEP] What Frameworks Should I use to Qualify Good Software for my Business?

278

[STEP BY STEP] What is the Importance of Consolidating my Technology?

279

[STEP BY STEP] What Does “Fully-Integrated” Mean in the DXP Era?

280

[STEP BY STEP] Mastering Omnichannel Integration for Seamless Shopping

281

[STEP BY STEP] What Does “Seamless” Mean in my eCommerce Operations?

282

Mockup Madness: The Gamification of the Checkout Experience

283

A Hero's Journey

284

Navigating Legal Landmines

285

Breaking the Hedonic Treadmill

286

Ignorance Plus Desperation

287

“23 Metrics That Matter”

288

The Future of eCom is Dead Celebrities

289

Leveling the Playing Field for U.S. Small Businesses

290

TikTok Organic Can Lead Product Innovation

291

How Thingtesting Became Yelp for DTC and CPG Brands

292

"The Digital Natives are Analog-Curious"

293

Ideation Platforms Enable Creativity

294

Healthy Cynicism, Best Practices, and the Everyman

295

In-store Innovation Helps the Road Runner Sports “Con-SHOE-mer” Go the Distance: LIVE from eTail Palm Springs

296

These Trends are Trending: Forecasting in the age of the trendscasting industrial complex

297

The Team of NO!

298

Disruptors and the Defenders of the Status Quo

299

2023 is the Year of Good Enough

300

"Shopify's Bait and Switch"

301

[STEP BY STEP] What is the Importance of Storytelling?

302

[STEP BY STEP] What is the Role of Solid Fundamentals in Scaling My Business?

303

[STEP BY STEP] How Do I Keep My Business Lean?

304

[STEP BY STEP] How Do I Vet for My Next Owner?

305

[STEP BY STEP] How Do I Architect my Business for a Dream Exit?

306

The Human Use of Human Beings

307

Crossing the Rubicon

308

2023 Predictions: Looking Back, Looking Forward

309

The Twelve Days of Future-mas

310

“If You’re Building for This Moment, You’re Already Late” Feat. Calvin Lammers, Managing Partner at Rare Eye

311

Our Favorite Product Placements in Film, Feat. Andrea Popova, CEO and Co-Founder of Consumer Packaged Goods Directory

312

Fingers and Scissors: AI Product Photography Feat. Sofiia Shvets, Founder & CEO of Let’s Enhance io and Claid AI

313

The Uncanny Ability to Balance Idealism and Enterprise Value, feat. Adii Pienaar, Cogsy

314

STEP BY STEP: Make B2B Sexy Again, with Bar Geron, Balance

315

STEP BY STEP: The Consumerization of B2B with Kirsten Green, Forerunner Ventures

316

STEP BY STEP: B2B Payments: The Final Frontier, with Paul do Forno, Deloitte

317

FOMO Is Not A Strategy [feat. Dr. Amy Gershkoff Bolles, Global Head of Digital and Emerging Technology Strategy at Levi Strauss and Company]

318

Deepfake the World

319

eCommerce is Violence

320

[STEP BY STEP] Platforms Don't Solve Problems, People do

321

[STEP BY STEP] Managing Complexity

322

[STEP BY STEP] The "B-Word"

323

[Step by Step] It Takes a Community

324

[Step by Step] The Open Source Business

325

Dirtbag Mode

326

The Emotional and Spiritual Burden of Expense Management

327

The Shift From Growth to Profitability

328

"A Larger Boat in Choppy Waters" (Pattern Acquires Onsen Towels, with Nick Ling, CEO)

329

The Quiet Builders

330

Is Private Equity Sexy Now? feat. Magdalena Kala

331

Funereal Commerce

332

[VISIONS] Episode 5: The Role of Commerce in Society

333

[Step by Step] What Exactly Is the Value in Headless Commerce? (Feat. Tyson Graham, Vue Storefront)

334

[Step by Step] How Do I Move From a Project Mindset to a Program Mindset? (Feat. Jon Reily, bounteous)

335

[Step by Step] What Is the Role of Data in Improving eCommerce Experiences? (Feat. Brian Walker, Chief Strategy Officer at Bloomreach)

336

[Step by Step] How Do I Choose the Right Technology Partners? (Feat. Michael Bernard, VP of Tax Content & Operations and Chief Tax Officer at Vertex)

337

[Step by Step] How Can I Make the Business Case for My Brand to Invest in Experience? (Feat. Ryan Bartley, Founder & CSO, fabric)

338

“A Level of Omnichannel That’s Never Talked About” feat. Karin Dillie

339

Web3 Provides a Mechanism for Loyalty

340

“The Algorithm Made Him Do It” (Vibes Over Data )

341

There’s Nothing New Under the Sun: IRL experiences are enabled digitally by web3 (feat. Seyi Taylor)

342

“Content Isn’t Community” (Feat. Kendall Dickieson)

343

[VISIONS] Episode 4: Our Sh*itty Robot Future

344

“The Uncorkening”

345

"Zuckerberg's Figma Mockups" (PLUS: A Grow NY Recap)

346

[Visions] Episode 3: Romanticism

347

[VISIONS] Episode 2: The Discourse

348

Building a Web3 Company After the NFT Crash (Feat. Brandon Martinez, SNKRHUD)

349

[Visions] Episode 1: A Prologue

350

Recapping Shopify Editions (Feat. Gil Greenberg, Checkout Promotions)

351

Decoded: How to Buy Software Well: The Digital Commerce Software Conundrum

352

“What Creators Owe To Their Audience” (Feat. Neil Shankar, Content Creator)

353

Economists Fight Club (The Great Reshuffle)

354

Decoded: The Vertical Limit: Commodity vs Complexity

355

“Retail Media is a Direct Channel to the Shopper” (Feat. Kiri Masters, Acadia)

356

Successful Leadership Requires Passion AND Discipline (feat. Jeremy Cai, Italic)

357

Decoded - Social Commerce: Authentic Context for a Socially Native Generation

358

Facing the Counterfactuals (How to Navigate the eCom Downturn)

359

The Mild Mild West (A Recap of RICE 2022)

360

“Ecom Now Means Electronic Commodity” (The Homogenization of Experiences)

361

Decoded - Our New Composable World: Rethinking the Way We Buy and Build Software

362

DTC Theory and The Innovator's Dilemma (eCom headwinds may disrupt the disruptors)

363

“An eCommerce Business Requires Two Halves of a Brain” (Feat. Kris Gösser, Shipium)

364

Decoded: “Developer to Consumer”: Metaverse, Web3 and the New DTC

365

The Evolution of Retail Trade Shows: RICE 2022 (Alicia Esposito, VP of Content, Retail TouchPoints)

366

“A Fractionalization of the Consumer Experience” (Feat. Ben Jabbawy, eCommerce Marketing School )

367

Plurality of Identity (Feat. Bryan Mahoney, Chord)

368

Policy is Spurring Innovation (Feat. Gaida Zirkelbach, Co-Founder and CEO of SustainaBase)

369

“Metaverse is Just the Internet Now” (Live from ShopTalk 2022)

370

[Step by Step] What are the Common Mistakes to Avoid in Cross-Border Commerce? (Feat. Peter van der Westhuizen)

371

[Step by Step] How Does Cross-Border Commerce Impact Supply Chain? (Feat. John Huelskamp, Flexport)

372

[Step by Step] What Changes Will My Business Face in Selling Overseas? (Feat. Craig Reed, GM of Crossborder at Avalara)

373

[Step by Step] How do I Begin Selling Internationally? (Feat. Kent Allen, Co-Founder of GELF)

374

[Step by Step] How Does Cross-Border eCommerce Work? (Feat Jason Nyhus, SVP of Global Sales at Digital River)

375

Talking S*** with Tushy (Feat. Miki Agrawal, Founder)

376

"The X-Factor": Live from eTail West Palm Springs (Feat. Tommy Lamb and Mary Grace Tifft, WITHIN)

377

Redefining Arbitrage (What if hard work is the real untapped opportunity?)

378

Announcing: Casting Visions (Looking Beyond Commerce)

379

Conspicuous Consumption

380

The Big Show Must Go On (The Top 5 Takeaways from NRF 2022)

381

Magdalena Kala: "I'm a Consumer Needs and Wants Investor" (From DTC to Web3)

382

Relationship Commerce (Feat. Eddie Hsieh, Ordergroove and Daniel Kim, Hawaii Volcanic Beverages)

383

Our Favorite Shopping Scenes (What classic movies teach us about modern commerce)

384

2022 Predictions: Back to the Future

385

Mid-Season Highlight Special

386

"Pour Some Out for Old Yeller" (The Best of 2021)

387

“Algorithmic Secularism”: Reviewing the Big Ideas from 2021 on Future Commerce

388

“A Flat Line Isn’t a Flatline” — a BFCM Recap

389

The Year of Experiential Gifting (It’s All About Experiences )

390

"The Internet Has So Much More Potential" - For the Risk Takers

391

No Best Practices (Feat. Alex Greifeld, No Best Practices)

392

A Transaction Isn't an Exchange of Goods (Feat. Romain Lapeyre, Gorgias)

393

Introducing Infinite Shelf: Can We Stop Being So Binary?!?

394

“The Beer Distribution Game” - A Twitter Spaces Conversation (w/ Lakhveer Jajj)

395

The Creative and Relational Come Together (Feat. Rosa Hu, Yotpo)

396

In-Store is the Next Frontier for Digital (Feat. Roland Gossage, CEO of GroupBy Inc.)

397

Jingle All the Way- Welcome to Q4

398

“Millennial Golden Corral”, Expo East, and FOMO in DTC CPG (feat. Kendall Dickieson, DTC and CPG Nerd)

399

The Great American Mall Comeback - The Return of Mall Brands

400

"It's Just Not Who We Are"

401

Are Industry Events Ever Coming Back? Retail X and the Sacrificial Lambs of 2021

402

Report Alert: NINE BY NINE 2021

403

ASMR and the SaaSification of Experience (feat. Gary Benerofe)

404

Project Gigaton: The SMB and DTC Impacts of Climate Accountability (feat. Gaida Zirkelbach and Holly Lichtenfeld of SustainaBase)

405

Don't Call it a Pivot (feat. Emmett Shine, Co-Founder of Pattern)

406

Bye Bye, Third Party Data Tracking (feat. Ben Parr, President and Co-Founder of Octane AI)

407

“Spoiled For Choice”: Acquisitions and Roll-Ups for Amazon FBA and DTC (feat. Keith Richamn, Co-Founder and CEO of Boosted Commerce)

408

Modern Brands Need Waste Innovation (feat. Matt Bertulli, CEO of Pela)

409

Taking On International Fulfilment with ShipBob (feat. Casey Armstrong, CMO of ShipBob)

410

Walmart Health and the Consumerization Healthcare (feat. Marcus Osborne, Vice President of Walmart Health)

411

What does a CDP do? Provide Real Time Relevance at Scale (feat. Josh Francia, CGO of Blueshift and Houman Akhavan, CMO of Carparts.com)

412

Insights Per Minute- Shopify is subsidizing R&D with its App Developers

413

Millennials Think They Invented Everything

414

Fast Isn't Solving Payments, It's Solving Identity (feat. Domm Holland, Co-Founder and CEO of Fast)

415

[Step by Step] How Can I Leverage 3PL and xMS to Increase Revenue?

416

[Step by Step] How Can I Utilize Shipping to Curate a Great Customer Experience?

417

[Step by Step] How Can Marketplaces Leverage Shipping?

418

[Step by Step] How Can I Wield Shipping to Acquire New Customers and Build Loyalty?

419

[Step by Step] - Why Should I Prioritize Shipping in My Business?

420

“Bigger Than the Plant-Based Revolution” feat. Kevin Rutherford, CEO of Nuun Energy

421

Laser-Focused on Profitability (feat. Pashmina Lalchandani, Co-Founder of Bar & Cocoa)

422

For The Love of Content Creation - feat. Aja Singer, Brand and Strategy Consultant and Creator of For The Love

423

Rally and The Age of Fractional Ownership (feat. Rob Petrozzo, CPO of Rally)

424

The Future of eCommerce Agencies is Discourse- Our past informs our future decisions.

425

"Headless with a Brain" feat. Bryan Mahoney, CEO and Co-Founder and Henry Davis, CEO and Chairman of Chord

426

"Well Made": You Need to Have a Reason Why Something Should Exist feat. Stephen Ango

427

[Step by Step] Why Don’t Customers Trust a Five Star Review? (feat. Eric Smith, VP of Business Development and Partnerships at Shopper Approved and Ryan Garrow, Director of Partnerships Logical Position/Owner at Joyful Dirt)

428

[Step by Step] How Can I Turn Customer Segments into Personal Connections? (feat. Ben Parr, President and Co-Founder of Octane AI and Jason Wong, Doe Lashes & Wonghaus Ventures

429

[Step by Step] How Can I Get Product to Every Customer in Two Days or Less? (feat. George Wojciechowski, VP of Partnerships at Shipbob and Babs King, Founder and CEO at Fleo)

430

[Step by Step] Can Product Returns Build My Brand? (feat. David Sobie, CEO and Co- Founder of Happy Returns and Zach Goldstein, CEO and Founder of Public Rec)

431

[Step by Step] How Can Brands Compete with Amazon? (feat. Adam Gardner)

432

Brands and the Snyder Cut

433

"Building in Public" – How Building a Podcast Led to Personal Growth

434

Ecom for New Moms: The future of parenting at the intersection of technology and digital commerce (feat. Ingrid Milman-Cordy)

435

Shopper Discovery and the Convergence of the Meta & the Physical

436

Instacart for CMOs: The Four-Sided Marketplace, feat. Kiri Masters, Author of Instacart for CMOs

437

Non-Fungible Podcast: NBA Top Shot, Fractional Ownership, and Meta Mortgages

438

“Adorkable” Brands, Blands, and CARLY (feat. Ben Schott, Bloomberg)

439

“The Most Sustainable Product is One That Already Exists” feat. Adam Siegel, Founder of Recurate

440

The [Broken] Circle of LIfe

441

10 Trends. 70 Pages. 1 Future. Vision is here.

442

ShopShops Liyia Wu: “We’re Enabling a Generating of Prolific Creators”

443

Net Neutrality and the Deplatforming of Trump (feat. Danny Sepulveda - SVP Policy, MediaMath)

444

"Your Tool, Your Sword, Your Treasure": Corporate Leadership in the post-Trump era

445

"2-Day is Too Slow": How Darkstore's FastAF is Delivering on the New Customer Expectation, feat. Lee Hnetika, Founder and CEO

446

Divergence: 2020 in Retrospect, feat. Sucharita Kodali, Vice President and Principal Analyst at Forrester

447

Are We Human, or Are We Just a Bunch of Sensory Inputs? What's the difference exactly? feat. Daniel Dixon, Co-Founder of Mixy

448

[Step by Step] What Tools Can a Small Brand Use to Automate Customer Engagement? feat. Kaylin Marcotte, Founder and CEO of JIGGY

449

[Step by Step] What Tools Can Help Me to Tell My Brand Story?

450

[Step by Step] How Can I Use Marketing Automation to Get More Done with Less?

451

[Step by Step] How Can My DTC Brand Compete with Established Brands?

452

Smelling the Roses with Sunny Chadha, Co-Founder and CEO of Venus ET Fleur

453

"How Can DTC Brands Compete?" Step by Step Season 4 Trailer

454

Cooperation, Inspiration and Discovery, feat. Sherline, Founder and CEO of co-op Commerce

455

Robot Work vs. Human Work, feat Ferris Jumah, Founder and CEO of Surge.ai

456

[Step by Step] How to Build Sustainable CX and Avoid Burnout?

457

[Step by Step] How Does CX Address Modern Customer Expectations?

458

[Step by Step] How Does CX Drive Lifetime Value? (feat. Melanie Travis, CEO at Andie Swim)

459

[Step by Step] How to Move From a Contact Center to a Revenue Center?

460

[Step by Step] How Do We Evolve from Customer Support to Customer Experience?

461

Content is King, Channel is Queen, feat. Michelle Grant, Salesforce

462

The Magic of Logistics? Data and Optimization, feat. Jason Murray, Co-Founder and CEO of Shipium

463

There's a Nerd For That - Farfetch, Instacart, and Connecting Shoppable Experiences

464

The New DIY: Retail Opportunity in the Passion Economy

465

“I Wouldn’t Allow Our Business to Become Dependent on One Channel" feat. Damian Soong, Co-Founder and CEO of Form Nutrition

466

A Tale of Two Recoveries: Popshelf, The K-Shaped Recovery, and Spending Power

467

Parade: Reimagining a Value Brand, feat. Jack Defuria, Co-Founder and Chief Digital Officer

468

Capital and the Creator Economy: Two Conversations with Sari Azout

469

The Anti-Blands: Existential Brands and the New Dadaism

470

CPG: "Around You, On You, In You"

471

"Low-Cost Indulgence" feat. Mayssa Chehata, Founder and CEO at BEHAVE Candy

472

Walmart's Midlife Crisis: The Rise and Fall of Small Business in 2020

473

Pants = Tyranny: A Retail Rebirth Report Review

474

Employing the Highest Levels of Integrity, feat. Nilla Ali, SVP of Commerce at BuzzFeed

475

“The Plan Was Always to Go Back to Membership” - feat. Jeremy Cai - CEO at Italic

476

Announcing NBCUniversal Checkout, Feat. Evan Moore, Vice President of Commerce Partnerships

477

Rethinking Everlane on the Nine by Nine Report: Part 2 of Nine by Nine Retrospect

478

Rethinking Everlane on the Nine by Nine Report: Part 2 of Nine by Nine Retrospect

479

Timeless, Thoughtful, and Sustainable, feat. Kyle Hoff, Co-Founder & CEO at Floyd

480

Streamline and Simplify - feat. Keith Anderson, SVP of Strategy & Insights at Profitero

481

Announcing Retail Rebirth: A Report from Future Commerce

482

Stairway to CEO: Trailblazing in Style with Brian Ree, Co-Founder & CEO of DAILYLOOK

483

What Makes a Brand Meaningful? A Nine by Nine Report Retrospect

484

The Digitally-Enabled Local Business: Transitioning OfferUp’s Platform from C2C to B2C (feat. CEO Nick Huzar)

485

Reflections on Gladly's 2020 Consumer Expectations Report feat. Joseph Ansanelli, CEO at Gladly

486

Fixing a Practice That Doesn't Align with Values feat. Coulter Lewis, Founder & CEO at Sunday

487

Announcement: Stairway to CEO Podcast Joins Future Commerce

488

Pictures to Paint of a Better Future

489

The Yes: App? Department Store? Personal Shopper? Well. Yes. - feat. Julie Bornstein, CEO & Co-Founder at The Yes

490

"People Aren't Buying Into A Story, They're Buying Into A Community" - feat. Melanie Travis, CEO & Founder of Andie

491

"Our Base Sense of Self is Heightened Right Now"

492

"The Beginner's Mindset is Full of Possibilities" - feat. Jai Jung Kim, Founder - Hydrant

493

"Scrappier and Faster" - Using GDocs to Build Community

494

"The Fight Of My Life" feat. Christina Stembel, CEO & Founder of Farmgirl Flowers

495

"The Consultation Is Not Where It Begins And Ends" feat. Ariel Kaye, CEO and Founder of Parachute

496

Gen Z Founders: "Grind and Put In the Work"

497

"Customers Need Safety" - feat. Summer Jelinek

498

Wyze Leadership: "This Changes the Climate Going Forward" (feat. Anthony Potgieter, Wyze)

499

Brands x Better feat. Adam Bridegan, CMO - Rhone

500

Consumer Spending to Follow Maslow's Hierarchy, feat. Jake Cohen, Director of Product Klaviyo

501

Bright Spots Amid Chaos - eCommerce Leadership in the COVID-19 Economic Crisis

502

Uncharted Territory: Amazon and COVID-19 (feat. Kiri Masters)

503

Make the Data Come Alive: Vision 2020 Retrospective feat. Rachel Swanson, Founder of Method + Mode

504

The Future is What You Make of It. Shape Your Future.

505

The DTC Echo Chamber, feat. Ingrid Cordy, Guest Host

506

[Step by Step] Where Does Data Fit Into My Tech Stack? feat. Dan Nephew, Director of System Operations at Lovepop

507

[Step by Step] What Happens After the Buy Button? feat. Grant Van Kirk, Head of Finance at ROKA

508

[Step by Step] What Role Does a Tech Stack Play in Customer Retention? feat. Alida Sholl, Director of Operations at Rep Fitness

509

How Do I Acquire New Customers? feat. Andy Zuro, President at ZLINE

510

[Step by Step] How Do I Build an eCommerce Tech Stack? feat. Scott Hill, SVP of Product at Brightpearl

511

Buy Better: Empowering Customers to Know the Impact of a Brand (feat. Sandra Capponi - Founder, Good on You)

512

"Affiliate Is A Very Tricky Word" w/ Nilla Ali, Senior Vice President of Commerce at Buzzfeed

513

What Can Retail Learn from the Performing Arts? - w/ Aubrey Bergauer, San Francisco Conservatory of Music

514

The Skill Set of the Modern CMO (w/ Ian Leslie, Industry West)

515

Monoculture is Dead: LIVE from NRF 2020

516

Vision 2020: A Future Commerce Podcast on the State of Retail, presented by Gladly

517

How Accurate Were our 2019 Predictions?

518

"You See the Glory, But You Don't Know the Story" w/ Audrey McLoghlin, Grayson

519

Climate Neutral: The New Minimum Standard for Corporate Responsibility

520

[Step by Step] How Can I Successfully Sell My Business? (Michelle Cordeiro Grant, Lively)

521

[Step by Step] What is Private Equity and When Do I Need It? (Jeremy Muras, Lion Capital)

522

[Step by Step] How and When Do I Raise Venture Capital? (Robin Li, GGV)

523

[Step by Step] What is Venture Capital, Anyways? (Brian O’Malley, Forerunner Ventures)

524

[Step by Step] Retail Funding 101 (Jordan Knapp, Jamie Oliver, Shopify Plus)

525

Coming Soon: Step by Step, a New Series

526

"The High and Low Can Exist Together" w/ Jeff Carvalho, Highsnobiety

527

"Subscriptions Are a Tool, Not a Model" (w/ Mike Lackman - CEO, Trade Coffee)

528

"Local is Power" (feat. Alistair Crane, CEO @ Hero)

529

"No Money. No Sales. No Customers. Start From Absolute Zero." (feat. Megan Whitman, CDO @ Kopari Beauty)

530

Tracksmith: Unapologetically Premium (feat. Matt Taylor, CEO)

531

Monday Update #003: Climate Neutral, The Conscious Closet, Launch of Everybody and Everyone

532

Ideation as a Discipline (w/ Ishani Gujral, Madrona Venture Labs)

533

RXBAR CMO: "No Bullsh*t" is Never Going Away

534

Environmental Data: Optimizing Supply Chain (w/ Hugh Holman, Observa)

535

Monday Update: Klaviyo:BOS

536

Bringing Commerce Closer: Audience First (w/ Evan Moore, NBC/Universal)

537

"Citizen Commerce: Growing Big While Staying Small" (w/ Jules Pieri, The Grommet)

538

Traditional Brands Must Be Less Afraid to Fail (w/ Bob Meixner, Oracle)

539

NO SHOW TODAY. #strikewithus #climatestrike

540

Amazon: Equal Opportunity Addiction - an Interview with Kiri Masters, Author "Amazon for CMOs"

541

"We're Not Selling Products. We're Selling a Way to Use Your Time" an Interview with Pattern Brands

542

Focused Brands Find Their Audience (w/ Emily Singer, Chips + Dips)

543

BONUS: "Green Commerce": An Interview with Chelsea Clements, Performance Marketing @ Green Growth Brands

544

Shopping as Yourself Online (w/ Sabrina Abney, Mizzen + Main and David Pastewka, Drapr)

545

Monday Update: The Future Commerce Sustainability Initiative

546

"Off-Platform": Building Tools to Discover the World (w/ Jeremy King, Pinterest)

547

"Meatless Mania"

548

The Attention Economy

549

August Bonus Episode - NRF Interview with Sheetz, Rituals

550

"Making a Lasting Impression in a Single Moment of Time" (w/ Charlie Cole, CDO @ Tumi and Joseph Ansanelli, CEO @ Gladly)

551

Trustwashing

552

"Late-Stage Capitalism"

553

Overcoming Choice Paralysis (feat. Claudine Bianchi, CMO at Zoovu)

554

Re-Commerce®

555

Store Closings in Reverse (w/ Ingrid Milman, e.l.f. Cosmetics)

556

Cheap Fakes

557

"Chipotle is Woke Subway"

558

"Real Estate as a Luxury Impulse Purchase"

559

"Challenging the Design Normative"

560

Is Conversational Commerce a $112B Opportunity?

561

"Mood Ring Garter Belts by Subscription"

562

Global Accessibility Awareness Day 2019

563

"Cameras Literally Freaking Everywhere": Privacy in Exchange for Convenience

564

"Are We Being Fairly Compensated For Our Data?" (w/ Danny Sepulveda, VP for Global Government Relations @ Media Math)

565

"Deliciously Sinful" - Brand Sustainability in the Age of Impulse Luxury (w/ Ingrid Milman)

566

Bonus - Earth Day 2019

567

"Data-Driven Storytelling" - feat. Rachel Swanson, Method + Mode Research

568

"The Modern Consumer Has Trust Issues" feat. Scott Emmons, CTO at Current Global

569

"Shallow Fakes", Models and Robots - an Interview with SuperPersonal founder Yannis Konstantinidis

570

"I'm Lovin' It": Upselling french fries in the age of personalization

571

"Transforming Showrooms into Collaboration Spaces"

572

Capture a Customer, Capture a Household - Interview with Michelle Cordeiro Grant, CEO of Lively (Live at Shoptalk 2019)

573

Deep Fakes for Commerce: A New Era of Personalization for Retail

574

"The Intersection of Preferences and Intent" (with Chris Homer, CTO @ thredUP)

575

"Bottle Up Kindness" (w/ Ingrid Milman, Ann Taylor)

576

"The Future is Driven by Failure"

577

"Controlling My Data Should Be a Fundamental Human Right"

578

Annual Predictions Episode - 2019 Commerce Trends and Technology

579

"Ingredient Brands are the Future" Live from NRF 2019

580

"Instagrammable Moments" Live @ NRF 2019

581

"New Commerce" with Brandon L. Singer, Cushman Wakefield

582

First Look: Mobile Optimization Study

583

Wayfair: Building Durable Customer Experiences

584

"Shopify LA" = Apple Genius Bar?

585

Amazon Cake Mix®

586

"California Is Our Only Hope"

587

"Right on Target"

588

"New Ways of Engaging Old Models" (w/ Stefanie Botelho, CEO Fitzroy Toys)

589

Shop.org 2018 Innovation Lab

590

"There's Always Money in the Banana Stand"

591

"Email is a Global Identity Platform" (w/ Allen Nance, Emarsys)

592

"Clicks to Bricks"

593

"Zucchini in a Cucumber Pile" w/ Sucharita Kodali

594

"There is No One Best Experience" (w/ Monika Kochhar, Smartgift)

595

"PANDA-MONIUM": The Great Build-a-Bear crisis of 2018

596

"We Shouldn't Have to Wear Juggalo Makeup"

597

"Choose Your Own Adventure" (w/ Dave Pelton, Vertex)

598

Community as a Retail Differentiator

599

"Nirvana of Personalization"

600

Manufactured Scarcity: Secondhand Commerce

601

"Sommoliers of Retail"

602

"Push Notifications for Chewbacca Bobble Heads"

603

"Secondhand is the New New" (w/ Ryan MacInnis)

604

"Leading Indicators of Unchecked Inflation"

605

Retail Renaissance: A Review of Shoptalk 2018

606

"Leadership is Not a Destination" - An Interview with David J. Katz

607

"Deep Fakes" - Weaponizing Artificial Intelligence

608

Bonus Episode: Interview with E-commerce Braintrust Podcast: Voice Commerce

609

Voice Commerce: Distribution vs. Brand (w/ Ryan MacInnis, Voysis)

610

We Pay a Visit to Amazon Go

611

An Anagram for Weyland-Yutani Corporation

612

"It's Twenty-Bleeping-Eighteen"

613

"Zero Mentions of Omnichannel" - LIVE at NRF 2018

614

Mine Bitcoin with Kodak for Fun and Profit (CES 2018 Review)

615

Virtual Reality You Can Feel (w/ Greg Bilsland, HaptX)

616

"Don't Underestimate What Can Happen in Just 1 Year"

617

"Microsoft Paint, but for Augmented Reality"

618

"Consumerism is our Religion"

619

"One Technology Leading to Another"

620

FC INSIDERS Giveaway - PLUS - sneak peek at Episode 52

621

AI, Classism, and the Digital Divide

622

"Retail Tech Moves Fast, We're Moving Faster"