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Marketing EdVenture with Jacque' Walker cover art

All Episodes

Marketing EdVenture with Jacque' Walker — 78 episodes

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Title
1

77. Compiling a Competitive Advantage Profile for an Advertising Campaign | Fashion Marketing Series, Part 4

2

76. Segmenting a Target Market for Effective Advertising Campaign | Fashion Marketing Series, Part 3

3

75. Creating a Fashion Company Profile for an Advertising Campaign | Fashion Marketing Series, Part 2

4

74. SMART Advertising Campaign Objectives & Executive Summary | Fashion Marketing Series, Part 1

5

73. Special Events Functions as a Promotional Activity Fashion Marketing, Part 3

6

72 - Special Events as a Promotional Activity (Online) _ Fashion Marketing, Part 2

7

71. Special Events as a Promotional Activity (In-person) | Fashion Marketing, Part 1

8

70. Framing Your Image with Public Relations | Fashion Marketing

9

69. The One Promotional Element That is FREE...Publicity | Fashion Marketing

10

68. After Closing the Sale - Upselling, Confirmation, and Retention | Fashion Marketing, Steps to Selling Part 7

11

67. Solution to Commitment - 5 Ways to Close the Sale | Fashion Marketing, Steps to Selling Part 6

12

66. Overcoming a Customer's Objections During the Selling Process | Fashion Marketing, Steps to Selling Part 5

13

65. Selling Features and Benefits | Fashion Marketing, Steps to Selling Part 4

14

64. Determining the Customer Type in the Selling Process | Fashion Marketing, Steps to Selling Part 3

15

63. 3 Standard Buying Motives in the Selling Process | Fashion Marketing, Steps to Selling Part 2

16

62. The Study of Selling and the First Step - Engagement | Fashion Marketing, Steps to Selling Part 1

17

61. 1st Anniversary: Top 3 Fashion Marketing Episodes and What's to Come in 2025

18

60. Three Major Trends in Sales Promotion | Fashion Marketing (BONUS Episode)

19

59. Sales Promotion is the Partner to Advertising | Fashion Marketing

20

58. Mastering Mobile Advertising | Fashion Marketing, Part 8

21

57. Key Points About Social Media Advertising | Fashion Marketing, Part 7

22

56: Why Merchandise Packaging is a Selling Factor | Fashion Advertising, Part 6

23

55: Why Product Placement is a Growing Trend | Fashion Advertising, Part 5

24

54. Going Digital with Email and Internet | Fashion Advertising, Part 4

25

53. Is Print Media Still Relevant? | Fashion Advertising, Part 3

26

52. The Two Earliest Forms of Advertising | Fashion Advertising Part 2

27

51. The Key Role Fashion Advertising Plays in Marketing | Part 1

28

50. Celebrating 50 Episodes with 50 Facts about Fashion Week Around the Globe

29

49: Exploring the Variety of Retailers in the Fashion Industry

30

48: Exploring the Four Levels of the Fashion Industry

31

47: 3 Essential Visual Merchandising Concepts plus a Bonus

32

46. Visual Merchandising - Creating an Irresistible Atmosphere and Floorplans

33

45. 20 Exterior and Interior Displays Every Fashion Student Needs to Learn About

34

44. Unveiling the Silent Selling Element - Visual Merchandising & the Signage Component

35

43. Overcome Back to School Scaries | Prep for the Semester & Day One

36

42. Fashion Marketing School - Back to School Edition

37

41: Marketing and Merchandising - Contrast, Emphasis, Rhythm, and Movement | Principles of Design, Part 2

38

40. Marketing and Merchandising - Balance, Emphasis, & Proportion | Principles of Design, Part 1

39

39. Marketing and Merchandising Space, Form, Value, & Type | Elements of Design, Part 5

40

38. Marketing and Merchandising with Texture | Elements of Design, Part 4

41

37. Marketing and Merchandising with Line | Elements of Design, Part 3

42

36. Marketing and Merchandising with Shape | Elements of Design, Part 2

43

35. Marketing and Merchandising with Color | Elements of Design, Part 1

44

34. Exploring Marketing Functions | Developing a Marketing Concept Series, Part 3

45

33. Creating a Marketing Mix | Developing a Marketing Concept Series, Part 2

46

32. Identifying a Target Market | Developing a Marketing Concept Series, Part 1

47

31. Managing Fashion Show Logistics | Mastering the Production Series, Part 10

48

30. Fashion Teacher's Guide to the Met Gala

49

29. Promotion - The 5 Key Marketing Elements | Mastering the Production Series, Part 9

50

28. Spotlighting Stage Coordination in Fashion | Mastering the Production Series, Part 8

51

27. Creating a Compelling Design Story Through Theme Development | Mastering the Production Series, Part 7

52

26. Model Management and Merchandise Acquisition | Mastering the Production Series, Part 6

53

25. Casting Couture: Inside the Model Call Process | Mastering the Production Series, Part 5

54

24. Fashion Show Artistry: Crafting Themes for the Runway | Mastering the Production Series, Part 4

55

23. Behind the Runway - Exploring the Key Roles in Fashion Shows | Mastering the Production Series, Part 3

56

22. Fashion Show Types: Categories & Markets Defined | Mastering the Production Series, Part 2

57

21. Fashion Show History & Evolution | Mastering the Production Series, Part 1

58

20. Fashion Forward: Uncovering the Essence of Fashion Week

59

19. Fashion Week Unveiled: The What, Who, Where, and How of the World's Ultimate Style Showcases

60

18. Exploring Brand Stretching: Advantages, Disadvantages, and Strategies

61

17. 4 Key Factors Marketers Need to Understand About Customers | Fashion Movement, Part 3

62

16. 3 Simple Theories to Learn | Fashion Movement Series, Part 2

63

15. DECA Executive Summary - Learn from an Event Judge

64

14. Phases & Runs of the Fashion Cycle | Fashion Movement Series

65

13. CTSO Sponsor - Competition Trip Guideline

66

12. CTSO Sponsor - Chapter Prep for Competition

67

11. DECA Project Prep Framework with FREE Resources

68

10. An Alumna's Pursuit of Her Passion for Fashion

69

9. DECA Roleplay Prep Framework with FREE Resources

70

8. An Alumna’s Journey: How She Leveraged a Fashion Education & Retail Career to Transition into the Beauty Corporate World

71

7. Learn a Simple Framework for Teaching Fashion Marketing

72

6. Navigating CTE Recruitment & Planning a Fashion Show

73

5. 8 Effective Ways to Promote and Recruit for Your CTE Program

74

4. A Teacher's CTSO Journey: Fundraising and Building Community Support

75

3. Developing a Multiple-year Fashion Marketing Program

76

2. When the Student Becomes the Teacher

77

1. From Corporate to Classroom - Why Fashion Marketing?

78

Welcome to Marketing EdVenture for Business, Fashion, Marketing, and CTE Educators!