My Business Playbook cover art

All Episodes

My Business Playbook — 276 episodes

#
Title
1

618: How To Hire Your First VA

2

617: I Scaled My Agency and Lost My Creativity with Jay Argaet

3

616: How I'd Scale a Photography Business to 30k/Month

4

615: 3 No Cost Ways to Land Clients in 60 Minutes

5

614: AI Won't Take Your Job (But This Will) with Joe Stolte

6

613: 11 Changes I'm Making Right Now to Scale to 8 Figures

7

612: 30 Mins a Week Changed My Entire Business (Here's What I Do)

8

611: How I’d Build a $30K/Month Web Design Business From Zero

9

610: My Journey Through Burnout: An Honest & Vulnerable Share

10

609: 5 Pricing Mistakes Costing You Dream Clients

11

608: The 5 Levels to a Million-Dollar Creative Business

12

607: Your First Sales Hire: Exactly When, Who and How to Do It

13

606: What Taylor Swift Gets About Business (That Creatives Don’t)

14

605: The Creative Director Behind Dan Martell: Sam Gaudet on Content, Leadership & Scale

15

604: REWIND: This SIMPLE Funnel Prints Cash

16

603: REWIND: The 3 Objections Blocking Your Sales (And What to Say)

17

602: REWIND: Time To Increase Your Prices? Start Here

18

601: REWIND: 5 Things I Had to Quit to Hit 7 Figures

19

551: Why Doing Everything Yourself Is Killing Your Creative Business

20

550: Steal My End-Of-Year Reset Plan to Prep Your Biggest Year Yet

21

549: The Storytelling Shift That Makes Your Content Impossible to Ignore

22

548: How They Scaled: BTS with 4 Million Dollar Creative Business Owners

23

547: The 5 End-of-Year Moves That Put You Ahead In January

24

546: The 3 Blind Spots Killing Your Business Growth

25

545: My 5-Minute Content Plan (Steal This!)

26

544: 3 Ways to Land Dream Clients Before Christmas (Without Spending a Cent)

27

543: Ask Me Anything: Starting Out, Side Hustles, and Scary Leaps

28

542: How This Artist Turned Her Side Hustle into a Million Dollar Biz

29

541: The Exact System I Use to Close High-Ticket Clients with Ease

30

540: 3 Scripts to Reset Expectations With Bad Clients

31

539: My honest take: What it's REALLY like being a woman in business

32

538: Scaling vs. Sabotage: Are You The Bottleneck In Your Biz?

33

537: 5 No-Cost Ways to Add $10K to Your Revenue This Month

34

536: How to Escape the Revenue Rollercoaster (for Good)

35

535: Bad Business Investments And Betting On Yourself

36

534: The Time & Energy Audit Every Creative Business Needs ASAP

37

533: Behind the Scenes: Coaching a Creative to $1M

38

532: The 3 revenue ceilings no one tells you about

39

531: 5 Reasons Your Content Isn’t Converting Right Now

40

530: Why I Shut Down a 6-Figure Offer (Even Though It Was Working)

41

529: The Modern Way to Niche (That Actually Gets You Clients)

42

528: Stop Being the Nice Girl: How to Set Boundaries That Actually Work

43

527: The 6-Email Welcome Sequence That Converts Cold Leads Into Clients

44

526: No Leads? Here's EXACTLY How to Fix That Today

45

525: The Untold Story Behind Boob to Food with Luka McCabe

46

524: 5 Things I Had To Start When I Hit 7 Figures

47

523: 5 Things I Had to Quit to Hit 7 Figures

48

522: The AI Wake-Up Call Every Creative Needs Right Now with Adrian Smith

49

521: From Uni Dropout to 7-Figure Coach: How I Did It

50

520: The ChatGPT Hack I Use to Attract Better Clients

51

519: When the well runs dry

52

518: The 3 Objections Blocking Your Sales (And What to Say)

53

517: 3 Instagram Fixes That Got My Engagement Back

54

516: I Hosted a Retreat in Bali… Here’s What Actually Worked

55

515: My 5-Minute Content Plan (Steal This!)

56

514: The Easiest Way to Add $10k to Your Revenue This Month

57

513: My plan to 8 figures + what I'm learning right now

58

512: Why People-Pleasing is Secretly Ruining Your Business

59

511: This leadership mistake is costing you millions w/ Shelley Johnson

60

510: This SIMPLE funnel prints cash

61

509: Unfiltered: A Conversation with My Sisters on Creativity, Business & Life

62

508: Why Every Creative Should Launch a Membership (and How to Start)

63

507: What to Do When Someone Copies Your Work (5 Simple Steps)

64

506: How To Set Goals You Actually Achieve 2025

65

505: Why Creative Entrepreneurs Hit a Capacity Ceiling (And How to Fix It)

66

504: Dan Martell - The 3 Revenue Ceilings Holding You Back (and How to Break Through)

67

503: The Exact Sales Shifts That Helped Me Hit $1m

68

502: Create Space for Creativity with Renée Warren

69

501: How to Hit Your Business Goals in 2025

70

453: Merry Christmas and Happy New Year from me!

71

452: Steal My End-of-Year Reset Plan to Prep Your Biggest Year Yet

72

451: The 3 Game-Changing Moves to Scale Past $30k Months in 2025

73

450: Plan Your Best Year Yet: 5 Steps to Start Strong and Hit Your Goals

74

449: The Truth About Hitting $10K Months as a Creative

75

448: 3 end of year mistakes most creatives make (and how to avoid them)

76

447: Behind The Business with Laura Higgins, Erika Cramer and Toni Bache

77

446: Transform Your Audience into Clients: The Step-by-Step to Growing a Loyal Community

78

445: From $0 to 7 Figures: What it REALLY Took to Start My Business at 23

79

444: BTS of My Million Dollar Content Strategy

80

443: Launches vs. Evergreen: Finding the Best Fit for Your Business with Ross O'Lochlainn

81

442: Your Dream Income and Freedom Are on the Other Side of THIS Shift

82

441: How to Build a Business That Runs Itself with Ryan Deiss

83

440: How to Build Your 4-Day Work Week in the Next 14 Days

84

439: The Power of Rest: Thriving in Business Without Burnout with Melissa Ambrosini

85

438: From Struggling to Thriving: How Polly Tripled Her Photography Business in 9 Months

86

437: The Power of Urgency: How to Use Authentic Urgency to Drive Real Results

87

436: The Simple Path to $100k Months

88

435: Scaling Your Business the Simple Way with Ben Handler

89

434: Why Low-Ticket Offers Are Harder Than You Think

90

433: Say Goodbye to Ghosting: How to Get a Yes on the Call

91

432: The Day I Thought My Business Would Fail (And How It Didn’t)

92

431: How I Support My Nervous System as a 7-Figure CEO

93

430: Brisket and scaling your business

94

429: Samantha Wills

95

428: The Ultimate Guide to Hiring a Virtual Assistant (and nailing it the first time!)

96

427: How I took 5 weeks off from my business

97

426: The most underrated money maker in your business

98

425: The real reason you aren't where you want to be

99

424: 3 Funnels every service provider needs

100

423: Anaita Sarkar (Hero Packaging)

101

422: The Secret to Creating Offers That Clients Can’t Resist

102

421: How rebranding doubled my business in a year

103

420: Building a high ticket brand w/ Dain Walker

104

419: 10 Rules For Confident Selling

105

418: Mastering Facebook Ads and Funnels with Kwadwo

106

417: Monique Forcella aka The Socialista

107

416: Desperate vs. Dream Clients

108

415: The scope creep survival guide for creatives

109

414: My journey from $10k to $100k+ months with Nath Higgins - PART 2

110

413: My Journey from $10k to $100k Months (Part 1)

111

411: The Secret Cost of Comparison

112

410: Is LinkedIn the untapped platform for creatives?

113

409: How to stop people pleasing and narrow your niche

114

408: From Homeless to 8-Figures w/ Goose McGrath

115

407: Buy Back Your Time w/ Dan Martell

116

406: The 3 Step Formula for Financial Clarity in Business w/ The Profit Analyst - Gavin Smith

117

405: What to do when Instagram feels like a ghost town

118

404: How to take your business to the next level in 2024 w/ Natalie Walton (Imprint with Natalie Walton Podcast)

119

403: Stepping into your main character energy in 2024

120

402: 5 Marketing Predictions for 2024

121

401: Quick Win: Next Level Goals

122

353: Merry Christmas from Me! (5 minutes)

123

352: Goodbye 2023, Hello 2024: How to Reflect, Reset, and Recharge for the New Year

124

351: 7 mindset shifts that doubled my business

125

350: How to Scale Your Creative Business with the Right Virtual Assistant

126

349: How to Scale Your Ecommerce Business with Jay Wright

127

348: How Cassie went from $5k Months to $23k Months

128

347: Tears, Snot, and Self Doubt: My Unfiltered Business Journey

129

346: Mastering the art of public speaking (even if you hate it!)

130

345: The 5 Levels of a Successful Course

131

344: Nailing the journey from freelancer to entrepreneur

132

343: 3 no-cost ways to get clients before Christmas

133

342: Finding Purpose in Your Pain w/ Brad Pedersen

134

341: 3 Simple Steps to End the Year Strong

135

340: The 5 step process to nailing your niche w/ Todd Howard

136

339: Client Red Flags

137

338: How to scale your business beyond you with Jack Delosa

138

337: 'The Block' Superstar - Kara Demmrich

139

336: Nick Stone from Bluestone Lane

140

335: Knowing when to rebrand

141

334: Marketing your business with Beyoncé level confidence

142

333: The Complete Guide to Stand Out Instagram Reels

143

332: How I am prioritising REST in my business and life!

144

331: How to Design Your Ideal Week

145

330: How to build a stand out personal brand w/ Matt Purcell

146

329: The fastest way to grow your social media without spending a cent

147

328: 3 Signs Your Goals Are Too Small

148

327: How I'm Using ChatGPT in My Business

149

326: Why You Need Community

150

325: The 3 client onboarding mistakes keeping you stuck

151

324: How to Grow your Small Business with Donald Miller

152

323: Why Your Offer Isn't Selling and How to Fix It

153

322: The Blueprint for Google Ads with Kaity Griffin

154

321: How I Got Over My Fear of Sales

155

320: How to make high ticket sales daily w/ Nicole Culver

156

319: Behind the Scenes of My Rebrand

157

318: How to Build a Profitable & Connected Community w/ Ryan Bowles

158

317: How Gemma went from $4k to $16k in revenue using My Marketing Playbook

159

316: 3 mindset shifts every creative needs

160

315: Scaling an online flower empire with The Posy Post

161

314: 30 days to happiness in your business

162

313: The 4 Step Instagram Content Plan

163

312: Why your business isn't profitable (and how to fix it)

164

311: Time to increase your prices? Start Here

165

310: Energy, alignment and listening to your body as a woman in business

166

309: [Quick Win] Fear Makes You Do Weird Things

167

308: How to create profit in your business w/ Amy Bett

168

307: [quick win] Why your website isn't converting (and what to do about it)

169

306: Master your PR strategy with Renee Warren

170

304: Wins Episode: How 3 female entrepreneurs used a simple marketing plan to grow their startup biz

171

305: Nailing this ONE thing changed my entire business

172

303: Buy Back Your Time with Dan Martell

173

302: The Startup Story of Talm Beach House with Jenn Bliss

174

301: How I create a month of content in one day

175

Merry Christmas, Happy New Year and Thank You!

176

251: Maximise your video content with Ken Okazaki

177

250: The #1 reason why your prospects keep ghosting you

178

249: Settings goals for 2023? Listen to this first.

179

248: Stepping into your self confidence with Erika Cramer

180

247: The startup story of Gorman with Lisa Gorman

181

246: Are you making these 3 end of year mistakes?

182

245: Help! I've fallen out of love with Instagram

183

244: The seriously easy sales strategy that costs you $0 with Kirsty Fanton

184

243: The 3 Phases of Email Success

185

242: How to create a strategic marketing plan

186

241: How I got over my fear of sales (and how you can too!)

187

240: From reality TV to reno queen with Kara Demmrich

188

239: How to stop drowning in your emails and take control of your inbox

189

238: How to hit 6 figures in your creative business (without working harder)

190

237: How we doubled our email list in 6 months

191

236: Courses and community with BuildHer Collective

192

235: How to communicate your message and cut through the noise with Laura Higgins

193

234: Finding "The Off Switch" in Your Business with Sarah Greener

194

233: From garage to department stores - how Celia Loves did it

195

232: BTS of our $74k course launch with Laura Higgins

196

231: Building Your TikTok Strategy with Talia Datt

197

230: Foolproof ways to boost your sales instantly with Adrian Smith

198

229: The Secret Society of Success with Tim Schurrer

199

228: 4 must do's for a beautiful and profitable website with Laura Higgins

200

227: Building a winning culture in your business with Shane Hatton

201

226: Turning your passion into a business with Mayclay Lighting

202

225: How to buy back time in your week with Laura Higgins

203

224: How to create a magnetic personal brand with Chris Ducker

204

223: The journey from art teacher to entrepreneur with Brooke Art Studio

205

222: The psychology behind your copywriting with Anita Siek

206

221: Doubling down on one niche (and why it matters) with Laura Higgins

207

220: Natalie Walton's journey from 9 to 5 to stylist, author & course creator

208

219: The numbers you need to know in your business with Matt Clements

209

218: How she did it - The startup journey of Snuggle Hunny Kids with Monique Hession

210

217: Why growth isn't optional if you want a successful biz with Laura Higgins

211

216: Increase productivity and banish burnout with Marcey Rader

212

215: Finding your confidence in a creative industry with Kate Lawrence

213

214: The secrets to creating a highly successful online course with Stevie Dillon

214

213: How to lead authentically and courageously in your small business with Rohan Dredge

215

212: Why tone of voice is your secret weapon with Alyce Greer of Bossy Copywriting

216

211: How 3 female entrepreneurs used a marketing plan to grow their startup biz

217

210: 6 things I wish I knew when I started my email list with Laura Higgins

218

209: The best approach to get clients using Facebook Ads with Alvaro Berrios

219

208: The simple and powerful marketing strategy that most people overlook with Laura Higgins

220

207: Behind the scenes of a million dollar design business with Cass Deller

221

206: 6 secrets to mastering the Instagram algorithm in 2022

222

205: Using your business to build long term wealth with Joe Stephan

223

204: Building and monetising an online business with Amy Parfett from Wedshed

224

203: Maintaining your mental health in a pandemic with Tessa Lloyd

225

202: How to optimise your health and wellbeing in 2022 with Millie Padula

226

201: 3 Must-Have Strategies for the New Year

227

150: My 3 big lessons from 2021 with Laura Higgins

228

149: The simple mindset shifts you need to grow your business with Jessica Williamson

229

148: The content strategy that builds trust and lands you clients with Nikki Nash

230

147: The power of branding in your business with Laura Cook Design

231

146: What I'm focusing on leading into Christmas

232

145: Advertising, integrity and building a sustainable online business with Rick Mulready

233

144: Thoughtful Christmas Gifting Strategies with Honest Paper

234

143: Copywriting secrets to sell out your offers with Kristin Macintyre

235

142: Simple ways to level up your website design with Polina Ceastuhina of Squaremuse

236

141: Posting on Instagram is not a marketing plan with Laura Higgins

237

140: Creativity and cutting through the noise with Avenir Creative House

238

139: The #1 reason your marketing isn't working with Laura Higgins

239

138: Why you need to rehumanise your marketing to get results with Jessmyn Solana of Interact

240

137: How to find your purpose, do what you love and make money doing it with Marina Suholutsky of PurposeBuilt

241

136: LIVE with Jack Delosa - How to stay resilient and focus on what matters in COVID-19

242

135: Powerful, no BS leadership strategies for business owners with Martin G. Moore

243

134: 4 simple ways to turn your social media followers into email subscribers with Laura Higgins

244

133: 3 quick & cheap ways to buy back time in your day with Laura Higgins

245

132: The secret to using Instagram to get more clients with Laura Higgins

246

131: The lead magnet you need in your marketing with Chanti Zak

247

130: How to charge for value instead of time with Laura Higgins

248

129: How to keep customers at the centre (even as you scale) with Amanda and Lia from Eva

249

128: Powerful DIY website design strategies that increase conversions with Emma Troy

250

127: Instagram, creativity and staying true to you w/ Kelle Howard

251

126: A simple, yet powerful gifting strategy that increases sales & loyalty with John Ruhlin

252

125: 3 Simple Strategies to Build Your Marketing Plan

253

124: How to use social media to generate daily sales with Ryann Dowdy

254

123: How to nail the money side of your small business with Glen James

255

122: Scaling, sustainability and specialty coffee with Saxon Wright (Huskee Cup + Pablo and Rusty's)

256

121: How to produce high quality videos on a budget with Ryan Koral

257

120: A powerful growth strategy that costs you $0 with Jeff Henderson

258

119: Creativity, entrepreneurship and closing a multi-million dollar business with Samantha Wills

259

118: Spreading joy through homewares and art with Jumbled Online

260

117: Finding your genius zone and playing to your strengths with Ruby Marsh

261

116: How to lead like a boss in your small business with Your CEO Mentor

262

115: The Art of Selling on Virtual Stages with Colin Boyd

263

114: How to build a vision-driven business with Jack Delosa

264

113: Diversity, marketing, and an honest conversation about race with Ida Asare

265

112: Building an international ecommerce brand with Mustard Made

266

111: Building a chart topping podcast with Australian Birth Stories

267

110: How this organisation helps Tanzanian women build businesses with Forever Projects [IWD Part 2]

268

109: International Women's Day conversation with women I admire (IWD Part 1)

269

108: How to legally protect your small business with Foundd Legal

270

107: Instagram, Launching a Book, and Mum-Life with Boob to Food.

271

106: How to Nail Your Copywriting with Bossy Copywriting

272

105: How this Aussie founder launched over 50 cafes in the USA

273

104: Photography, Instagram and mindset with Natalie Spada (The Palm Co)

274

103: Top PR strategies to build trust and grow your reach with Odette Barry (Odette and Co)

275

102: How to use collaboration to skyrocket your business with Jess Ruhfus (Collabosaurus)

276

101: My Business Playbook is Here!