Purse Strings cover art

All Episodes

Purse Strings — 444 episodes

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Title
1

Grabbed: Poets & Writers on Sexual Assault, Empowerment & Healing

2

American Women And World War II

3

Nectar Consulting With Michele Molitor

4

Pain Into Power

5

Montanya Distillers With Karen Hoskin

6

The White Devil’s Daughters: The Women Who Fought Against Slavery in San Francisco’s Chinatown

7

Make Your Home Among Strangers

8

The Rise Of Woman In Corporate Boardrooms

9

Martinis & Menopause Strategies: Science and Sips that Empower Women to Beat the Hormone Groan

10

Founder and Principal at Ascent Strategy

11

Why We’re Confused About Consent—Rewriting Our Stories of Seduction

12

When I Grow Up

13

Working My Way Back To Me

14

Elevate For Her

15

Driving Global Go-To-Market Strategy

16

Whiskey Maker Launches Campaign With Connected Bottles

17

Liar, Temptress, Soldier, Spy: Four Women Undercover in the Civil War

18

Visionary Women: How Rachel Carson, Jane Jacobs, Jane Goodall, and Alice Waters Changed Our World

19

Celebrating Rad Girls

20

The Importance Of Creating Content And Delivering It To The Public

21

Innovating business in a new industry

22

Connecting Consumers With Women-Owned Businesses

23

Millennial Women and Wealth Management

24

Straight Talk for Smart Business Women

25

Sports Marketing & Women With: Ishveen Anand

26

Support Women in Business with Chief Moxie Officer Shauna Armitage

27

Women In Tech With Inecke Snyder-Lourens

28

Assisting Women In Creating Supportive Learning Communities

29

Turn Your Passion into a Fulfilling and Financially Rewarding Lifestyle

30

Secure Enough?: 20 Questions on Cybersecurity for Business Owners and Executives

31

Being Fab After 40 with Katerina Cozias

32

Bunny Mellon and The Life of an American Style Legend

33

Evelina Galang on Lola's House: Filipino Women Living with War

34

The Adventures of Superhero Girl

35

Women and the Digital Evolution Part 2

36

Women and The Digital Evolution 10 Years Later

37

Kids' TV Viewing Records Big Declines

38

10 Years of Purse Strings: Millennials and the Next Generation of Women Part 2

39

The Tide Of Boomer Marketing Continues to Turn

40

Kelly Baker on Women in Higher Education

41

10 Years of Purse Strings: Millennials and the Next Generation of Women

42

Focused On What We Want And Then Get Confident About Pursuing Your Dreams

43

​10 Years of Marketing to Women with Social Media-Part 2

44

10 Years of Marketing to Women with Social Media-Part 1

45

Crafting Sustainable Womens Careers and Galvanzing Women For Public Service

46

Avenues to Increase Awareness and Participation in Brands

47

Creative Marketing Communications

48

Feminism Wave and the F-Bomb

49

Flex for Executive Women

50

How Consumers And Brands Can Impact The World

51

Maggie Montagna on The New David’s

52

What will it take to make a Woman President

53

​Making Retail Personal with Pam Danziger

54

Interactive Trends

55

The Power of PR

56

Marketing to Women in a Down Economy

57

Play Like A Man Win Like A Woman

58

Post-Recession Marketing; Latina Moms; Hasbro Case Study: Marketing to Mom Conference 2013 Highlights

59

Supporting Women in Media; The Women in Media Mentoring Initiative

60

How We Shop or Creating Confident Woman Leaders

61

The New Fitness Movement and Retail Trends for 2016

62

Female-Friendly Emerging Industry

63

Corporate Social Strategies with Gary Allen

64

Peer Mentoring With Lani Basa

65

Winning Etiquette for Business With Stephanie Hansen

66

Security Moms: Protecting Homeland and Home

67

Big Hitters: The Woman Behind the Man Who Made McDonald’s Fortune

68

Managing Your Online Reputation

69

Sex and The Single Girl: The Original Modern Woman

70

Creating Confident Woman Leaders

71

Writing Strong Female Characters with Nina Romano

72

Transmedia Break Big with Andrea Philips

73

Being Your Own Boss

74

Creating Relationships Built on Respect

75

Leading and Winning Authentically

76

Kimberlee Moen and XaBeat :The New Fitness Movement

77

Year One Success Story: Female Entrepreneurs

78

Entrepreneurs Reboot to Improve

79

Women Making Inroads in the Furniture Industry

80

Innovating Female Taboos

81

Reaching Women Through Their Infants

82

How Women Shop

83

Is Gender Diversity Profitable

84

Gender Diversity in PR

85

Leading and Winning Authentically

86

When Your Relationship Changes

87

Women and Health Care with Mary Christensen

88

What Women Really Want

89

Diversifying Entrenched Brands to New Audiences

90

Millennial Mom Workplace Challenges Solved

91

Sustainable Niche Marketing

92

Romance Differences Between Men & Women

93

Embracing Life After 50

94

Embracing Life After 50

95

Embracing Life After 50

96

Home Design Trends 2016

97

Retail Trends for 2016 with Kevin Quinn

98

Kitchen & Bath Trends for 2016

99

Marketing Trends for 2016

100

Baby Boomers and the Holiday Blahs

101

Tourism for Good

102

Nancy Dahl and The Definition of Leadership

103

Women and Automobiles with Jody DeVere

104

Life, Love and Hijacking

105

Holiday Shopping Outlook for Affluent Consumers

106

Changes in Women's Buying Behaviors

107

Women and Pinterest Study

108

Impacting Disadvantaged Girls

109

Marketing To Moms in 2015

110

Michelle Gielan on The Science of Igniting and Sustaining Positive Change

111

The Power of Direct Sales …and Marketing to Women

112

Creating Family-Friendly Films

113

Launching a Non-Profit Aimed at Families

114

Reaching Real Women With Real Ads

115

Breaking Gender Barriers in Advertising

116

Swaying Influencers with Tiffany Romero

117

Women and Finances with Margit Lund

118

Contagious:Why Things Catch On with Jonah Berger

119

Advancing Women and Engaging Men

120

Veronika Miller Talks Modenus

121

Alpha Women Panel Insights

122

Purse Strings Talks Women on $20's

123

Home Planning With New House Expert Katherine Salant

124

Marketing to Women Conference 2015 Previewed

125

Women and The Military with Sgt. Stephanie Shannon

126

Driving Breast Cancer Awareness with Susan G Komen

127

Aerie and Their Unretouched Selfie Campaign for Real Young Women

128

The Big Fat Surprise on Nutrition and Dietary Fats

129

Millennial Home Trends with Jill Waage

130

Women and Financial Security with Joann Eisenhart

131

Shopping Compulsion with Terrence Shulman

132

Creating a Generosity Plan with Kathy LeMay

133

Margie Baldock and the Mother Lode Manifesto

134

Marketing Green to Female Homeowners

135

Its Not Email Its Evidence: Sony E-mail Hacking Revisited

136

Carrot Coaching with Ann Kerr Romberg

137

Exploring The Lives of Female Authors Over Age 60

138

Managing Stress, Finding Inner Peace, and Uncovering Happiness with Barb Schmidt

139

How Baby Boomers are Changing the Way We Think

140

Shelton Wilder: From Shark Tank to Stylist; Lessons from the Trenches

141

Raising Healthy Kids in an Unhealthy World with David Altshuler

142

Holiday Shopping Outlook for Mom With Nicole Feliciano

143

Buying and Selling Ensuring Women Get Their Worth with Michelle Seiler-Tucker

144

Leslie Strong and The YOU Factor

145

Jennifer Granger on Why Most Modern Women Have Forgotten How To Be Feminine

146

Top 5 Things MBA Schools Dont Teach You

147

Christy Whitman on The Art of Having it All

148

She Speaks Multigenerational Women Study

149

Socializing your Brand With Collective Bias

150

The Modern Woman: Juggling Careers, Motherhood, Marriage and Households

151

Hatch Tween Initiative of Creating Original and Branded Content

152

Social Trend Spotting; Marketing to Millennials

153

Marketing to the Likeable Mom and The Like Cycle

154

Empowering and Challenging Women Over 50: Aging But Dangerous

155

The Happiness Factor: Cultivating the Competitive Advantage of Happiness

156

Unorthodox Marketing Approaches with Michael Houlihan and Bonnie Harvey

157

Importance of Google for New Boomer Product Launches

158

Leveraging Parent Leaders to Drive Awareness

159

Tapping Into Your Leadership Energy with Cheryl Leitschuh

160

Women Millionaires Are They Different Than Men?

161

What The Modern Shopper Looks Like

162

John Gerzema and The Athena Doctrine

163

Connecting with Teen Consumers with Megan Grassell

164

The Breakout Brand Strategy with Christine Barney

165

Engaging Millennials Hastags or Not

166

The Gender Gap, Women and Poverty with Ariane Hegewisch

167

Lets Make the Industry 50/50 Initiative with Mandy Gilbert and Jen Larkin Kuzler

168

The Power of Digital with DigitalFlashNYC Founders Sara Walker-Santana and Laura

169

The Hollywood Glass Ceiling with Nancy Malone

170

Diversity of Women Leading By Example with Sheila Robinson

171

Banning The Term Bossy

172

Social Listening for Brand Reputation Management

173

Marketing to Women Conference Celebrates 10 Years

174

How America's Women Achievers Become Leaders

175

Momarchy: Why Moms Rule the World

176

Mommy Bloggers: Stereotypes, Creativity and Engagement

177

SheSpeaks Women Predict 2014 Survey Findings Revealed

178

Revolutionizing Womens Fitness

179

Social Engagment with Maryanne Conlin

180

Holiday Shopping Outlook for 2013 with Ashley Welde of SheSpeaks

181

Supporting Women in Media; The Women in Media Mentoring Initiative

182

Women and Social Influence with Stacy DeBroff

183

Women-Inspired Design: How Cultural Nuances Impact Brand Perceptions

184

Women-Inspired Design: How Cultural Nuances Impact Brand Perceptions

185

Post-Recession Marketing; Latina Moms; Hasbro Case Study: Marketing to Mom Conference 2013 Highlights

186

Shaking Up Hollywoods Portrayal of Women

187

MomsRising with Kristin Rowe-Finkbeiner

188

The Next Big Digital Thing with Robin Raskin

189

Breaking the Glass Ceiling: Advancing Women Throughout the Ranks of Corporate America

190

Affluent Shoppers Buying More Online and On Mobile. Brands Get Ready!

191

Women, Social Media and Politics with Joanne Bamberger

192

The Role of Wives as Breadwinners

193

Sports Marketing to Women with Leslie Prevish

194

Marketing for She Experts; Profitable Marketing Strategies for Women Entrepreneurs

195

Gender Intelligence: Blind Spots between Men and Women in Business

196

Tapping Into the Affluent Women Market

197

Gender Purchase Motivators; The Commercial Opportunity Women Represent

198

The Woman of Madison Avenue; Globalizing Ideal Beauty

199

Missing the Boat on Bloggers?

200

Vacation, Travel and the Vibrant Woman

201

Empowering Gen Z

202

The Role of Women as Doctor Mom; How Issues Around Women and Health Have Changed?

203

Pink Brain, Blue Brain

204

The State of the American Mom

205

A Roadmap for Leadership

206

Women and Leadership; Social Media Content Solutions for Business

207

New Era Moms and the Issues Working Moms and Mom Entrepreneurs Face

208

Marketing to Women Conference 2013 Preview

209

Women at Work: Is Yahoo Setting a Bad Example?

210

The New Single Boomer with Joan Rogliano

211

Maximizing Advocacy in the UK with Anthony Donaldson

212

Increasing Workplace Diversity

213

Creating Mom-entum with Holly Pavlika

214

What Women Want Survey: The Economy, Shopping Habits, Saving and Paying Down Debt

215

Reaching Hispanic Consumers

216

Super Bowl Ads A Touchdown with Women?

217

Analyzing The Female Brain with Dr. Louann Brizendine

218

Connecting With Niche Female Audiences with Carley Roney

219

Women and the Political Process

220

Destination Maternity; Marketing to Women Conference 2013 Preview

221

Tackling the Void of Women in Leadership Positions with Jeffery Tobias Halter

222

Integrated Marketing to Reach Women with Gretel Going

223

Evangelist Marketing with Alex Goldfayn

224

Women and Cross Demographics

225

Professional Networking Groups Supporting and Developing Women

226

Whats Keeping Women from Rising?

227

Global Trends on How the Digital Age is Changing

228

The End of Men, and The Rise of Women with Hanna Rosin

229

Digital Media Effect on Marketing to Women

230

Launching Niche Projects On A Shoestring Budget

231

Launching Niche Projects On A Shoestring Budget

232

Vital Smarts and The New Science of Personal Success

233

Brave New Moms: Navigating Technologys Impact on Family Time

234

Winning The Mature Market

235

The Power of Digital with DigitalFlashNYC Founders Sara Walker-Santana and Laura Mignott

236

Coming of Age with Jim Gilmartin

237

Power Blogging with Jessica Gottlieb

238

The New Breadwinners

239

Leading the Way for Women

240

Leveraging Gender Differences in the Workplace

241

Are Product Discoveries Worthwhile to Influence Women

242

Successful Marketing to African-Americans

243

The Costco Craze; Luxury Travel Trends

244

Shopping Cart Abandonment

245

Connecting with Mom As a Very Unique Individual

246

Women Emerging From the Economy

247

BlogHer 12 Preview; The Future of Blogging

248

Mom Blog Magazine

249

200 Episodes of Purse Strings

250

M2W Marketing to Women Conference 2012 Preview

251

Women, Power and Money

252

The Power of Celebrity Moms

253

Parenting Doesnt Have to Be Perfect

254

Reaching Hearts and Minds of Female Consumers

255

Tapping The Powerful Tween Market

256

Hearts and Minds of Female Consumers

257

Millennials and their Mom Complex

258

Shopping Rituals of the American Mom

259

The ZMOT Score

260

How Remarkable Women Lead

261

Marketing 2 Women Conference 2011 Recap

262

Performance of Luxury Marketing in 2011

263

Financial Times Driving Female Purchasing Habits

264

Women and Their Economic Power

265

Secrets to Winning in Business

266

Mom Insight Trend Report

267

Play Like A Man Win Like A Woman

268

Zero Moment of Truth

269

Live Your Talk

270

Study on Womens Preferences for the Modern Family

271

How to Connect Successfully with Teenage Girls

272

Moms Initiatives at Marketing to Mom

273

Being a Real Mom

274

Gender Equity

275

Reaching Women With Impactful Promotions

276

Women in the Workplace

277

Reaching Out to Moms Without a Big Budget

278

Reaching Moms Through Schools

279

PepsiCo Womens Inspiration Network

280

Connecting with Mom Through Blogs

281

Childs Play

282

Dress for Marketing Success

283

GenderTalk Works

284

9 Ways Women Can Change How We Think about Power

285

VIV Magazine

286

Women and Biking

287

Social Trend Spotting

288

Social Trend Spotting; Marketing to Millennials

289

Moms and Health Care Study

290

Wage Gap

291

Adult Chocolate Milk

292

Social Engagement 3.0

293

The White House Project

294

Shattering the Glass Ceiling

295

The Boomer Project

296

Mom Focus Marketing, Facebook Engagement and Social Communities

297

WonderBranding: Marketing to Women With Michele Miller

298

Female Do It Yourself

299

Global Perspective on Chinese Working Women

300

The Ever Changing Role of Mom

301

Growing a Female-Friendly eCommerce Business

302

Womens Progress Reshaping American Families and Economy

303

Supporting Multi-Million Dollar Businesses

304

Marketing to Women - Pioneering the Way

305

Our Social Future with Charlene Li

306

Mommy Bloggers Unite For Good

307

Winning Women in Male-Dominated Industries

308

A Cup of Cappuccino for the Entrepreneurs Spirit

309

Skirts in the Boardroom

310

What Moms Think: The Working Mother Report.

311

The Talk with Kids About Finances

312

What Moms Think: The Working Mother Report

313

Reaching the 50+ Women Demographic

314

Behavioral Brand Planning and Engagement

315

Update on BabyCenter 21st Century Mom Report

316

How Marketers are Missing the Connection to Mom

317

Left-Brain Management and Right-Brain Marketing

318

Sears Launches Many Sides of Me Campaign

319

Most Powerful Mums in Britain

320

Power Blogger and Author Heather Armstrong

321

Success of Women Entrepreneurs

322

Making Male Targeted Products More Female Friendly

323

Advertising Agency 2.0

324

The Reality of the Working Woman

325

PINK Magazine

326

Marketing to Mom

327

How Design Influences Women

328

Marketing to the Post-88

329

Mob Activation

330

Driving Your Business Forward

331

Dickless Marketing: Smart Marketing to Women Online

332

Reaching Women Entrepreneurs

333

Fair Trade for Women Globally

334

Focusing On Your Core Consumer

335

7 Triggers to Persuasion and Captivation

336

The Power of Early Adopters

337

Financial Risks of Motherhood

338

Achieving Happiness

339

Creating Women-Friendly Programming

340

Challenges Facing Working Moms

341

Real Definition of Female-Friendly Companies

342

The New Female Consumer: The Rise of the Real Mom

343

Keeping Up With Female Workforce Demands

344

Social Media Impact on Generosity and World Events

345

Statistical and Qualitative Marketing Analysis

346

Corporate Mom Dropouts

347

Purse Strings 100th Episode

348

Green Moms Social Study

349

Chat, Chew and Chocolate

350

Capture Your Share of the Worlds Largest, Fastest Growing Market

351

Marketing to Young Adults in 2010

352

Marketing Trends for Female Consumers in 2010

353

Remodeling Motherhood

354

Women and Healthcare

355

Targeted Marketing to Female Consumers

356

Struggle To Be A Female Entrepreneur

357

Business Travel Market Trends

358

Marketing to Moms

359

Mentoring Business Owners

360

Growing Corporate Smarts in the Social Space

361

Holiday Luxury Shopping

362

BabyCenter

363

Marketing Impact of First Lady Michelle Obama

364

Behind the PR Blackout

365

Making First Impression on Female Consumer

366

Tips for Great Customer Care

367

Feminized Design

368

Mom Blogging Competition

369

Geek Girls Guide

370

Women and their Online Habits

371

Women and Online Gaming

372

BlogHer '09 Conference Preview

373

New Strategies for Reaching Female Consumers

374

Busy Moms on the Go

375

Frito-Lay Female Focused Products

376

Using Twitter to Appeal to Women

377

Gender Neutral Marketing

378

Self Networking and Marketing

379

Gender Bending for Increased Market Share

380

Gamma Women in 2009

381

Marketing to Women in a Down Economy

382

Handbag Design

383

Meredith Women’s Network

384

The Digital Mom

385

Driving Success By Offering Solutions

386

Successful Tools For Jump Starting Your Business

387

Caring Bridge Connecting Families

388

Emerging Shopping Trends for Women 2009

389

Best Buy Omega Network

390

Generosity versus Greed Study

391

Success for Women

392

Obama Administration Alpha Panel Study

393

New PBS Reality Show with Hannah Keeley

394

Travel Tourism and the Female Traveler

395

Boomers Social Networking

396

International Marketing to Women

397

BlogHer Reach Out Tour

398

Holiday Food Shopping and Economic Effects

399

Marketing Women Small Business Owners

400

Is Marketing to Women Dead

401

Women and Politics

402

Surveying Women's Purchasing Styles

403

Road Trip Through the American Automobile

404

Big Green Purse

405

Alpha Panel Marketing and Influencer Women

406

Gamma Women Study Results

407

Word of Mouth Marketing

408

Reaching Hard To Reach Consumers

409

All Access Woman Study

410

Knowing Your Target Customer

411

Gamma Factor

412

Influencer Marketing

413

Trillion Dollar Moms

414

Understanding Target Demographic

415

Trend Watching

416

Engaging Bloggers and Consumers

417

Marketing Bloggers

418

Marketing Twenty Something Women

419

Consulting Companies Marketing to Women

420

Women and Politics

421

Marketing Sports and Outdoors to Women

422

Marketing to Female Entrepreneurs

423

Branding and Marketing

424

The Power of PR

425

Distributed media networks

426

Marketing to Women Conference

427

Selling to Women

428

Women Power Bloggers

429

Seducing the Boys Club

430

The Wealthy in the Current Economic Climate

431

Technology and Women

432

Innovation and Trust

433

Marketing Sporting Events to Women

434

Marketing Omega 3

435

Marketing to Boomers

436

Savvy Networking

437

High Net Worth Woman

438

Interactive Trends

439

Marketing to Single Women

440

The Green Movement

441

Experimental Marketing

442

Iconic Brands

443

Marketing Moms

444

Marketers connecting with women