All Episodes
The Programmatic Digest — 239 episodes · page 1 of 3
213. The Trader's Corner: Pharma, Privacy, and the Everyday Reality of Programmatic
212. What's Behind Your Location Targeting? Privacy, Risk, and Results with Charlie Simon
211. Understanding Programmatic Sustainability with Brian O'Kelley
210. How A Nurse Started in Programmatic Media
209. The Future of Ecommerce: AEO, AI, and One-to-One Personalization
208. The Data Is Technical, but the Decision Is Human with Carole Lawson
207. The AI Middle Layer: The Next Brand Safety Battleground
206. A Discussion on The signal brief, AI Search, and Ozone
205. Conversational Ad Ops, AI agents, and Model Context Protocol (MCP) with Rob Janes
204. Martech Architecture Explained: The Missing Layer in Ad Tech
203. Are We Optimizing for Bots? Unpacking AI, CTR, and Ad Fraud with Dr. Fou
202. Mastering Audience Optimization & DSP Transparency with Jenn Ha and Ed Hackney from Pearl Diver
201. Activating High-Intent Audiences with Ed Hackney and Trinity Lawry from Pearl Diver
200. Behind 200 Episodes: The Real Work, the Real Joy, and the Real Impact with Manuela Cortes and Hélène Parker
198. Performance Advertising in Programmatic
199. How To Be A Performance Marketer in Programmatic Media
197. July Focus: WTF is Programmatic Performance Media
196. AI Meets Programmatic: How Media Buyers Can Optimize with AI
195. From Cookies to Context: Rethinking Targeting in Ad Tech
194. Resilience in Ad Tech: What Agency Life Teaches Every Programmatic Trader
193. Community, Confidence, and Career Growth in Programmatic, With Tiffany Wade
CTR vs Conversions Real Performance Examples
192. Follow the Eyeballs: Integrated Media Planning + AI for programmatic Traders with Dominique Robinson
191. Agency Life Unfiltered
Curation 101 in less than 3 mins
190. 2025 Recap, 2026 Roadmap: AI, Privacy, CTV, RMNs, and Supply Quality
189. How To Turn Curated Audience Into Insights with GDB
188. Past the Hype: How to Buy Smarter After TTD's Reseller Update
187. What Traders/Buyers Should Know About Publisher's Ad Stack Relating To SPO with Jana Meron
E186. Why More DSPs ≠ More Reach: Programmatic Deep Dive with Gary Guarnaccia & Ryan Verklin
185. From Brand to Demand: B2B Programmatic with Rosey Sutton
184. AI, Attribution & Attention: Insights from IAB's Angelina Eng | Programmatic Digest Podcast
183. Curate the Path: How DPO + AI Boost Publisher Yield with Petri Kokkonen from Relevant Digital
182. How LATAM is Reimagining CTV with Alberto Grande from EXTE– Live Episode from Cannes Lions 2025
181. How Programmatic Buyers Think About UGC with Andrew Super from Nextdoor - Live Episode from Cannes Lions 2025
180. From History Major to MadTech Leader: Heather Macaulay on Tech Stack Clarity, Connectivity, and Career Advice
E179. From Intern to Programmatic Media Director: Navigating Career Growth and Industry Insights with David Wiener
178. Audience First, Attribution Always: A Practical Workshop for Traders
177. Programmatic Media Planning with a Data-First Mindset
176. Choosing The Right Data Partner In The Crowded Programmatic Market
175.5. Programmatic Hands-On Keyboard Training (June Specials)
175. Reaching Hispanic Audiences with Premium Video + Programmatic Power
S.20 - Video First: Estrategias para Maximizar Ingresos en Medios Digitales con Álvaro Al. Cuesta
174. Curation & SPO: Simplifying Programmatic with Bob Regular at Infolinks
173. Adtech Economic Forum Discussion with Shannon Rudd and Allie Lichtenberg
172. Marketecture Live Takeaways: Privacy, Diversity, and Identity Discussion with Shannon Rudd and Allie Lichtenberg
171. Women Leading the Way in Ad Tech with Ann Tarasevich
170. Trailblazing Women in Ad Tech: Balancing Expertise, Strategy, and Curiosity
169. Growth Audience Targeting with Crystal Foote at Digital Culture Group
168. Why Your programmatic Media Plan is Failing: Awareness vs. Conversion Mistakes
167. SPO, AI, and Attention: the New Era of Programmatic Advertising with Albert Thompson
166. Here's Two Ways To Level Up In 2025
165. Programmatic Traders and Revenue Growth
164. Workshop #3 Preview: Reporting & Analysis
163. Workshop #2 Preview: Optimization
162. Preview of Workshop 1 out of 3: Pre-Campaign Launch
161. Day 2️⃣: Optimize Frequency Caps #programmaticadvertising
160. Day 1️⃣: Audit/QA All Active Programmatic Campaigns in Your DSP(s)
159. Pre-Bid Filters and PMP Deals Training With Iesha White - Part 1
158. Mastering TV Advertising: Balancing Traditional and Programmatic Strategies with Haley Wiaz
E157. Balancing In-House Expertise and Outsourcing with Helen Lum at AppScience
E156. Programmatic Curation, AI, and Global Collaborations with Seika Media
EInsights from Stefanie Beach on Consultancy Transformation and Strategic Outsourcing
S19 - Masterclass Para Publishers Sobre First Party Data con Gabriel Weitz de AdGoat
153. I Served 1MM Impressions Blank: Here's How To Avoid
152. How To Avoid Overspending in Your Programmatic Ad Campaign
151. The Programmatic Ecosystem: Cookie Mapping vs. ID Bridging - Part 1
150. WTF is Programmatic Curation And Why Is It Important
149. A Buyer's Guide To addressing the impact of MFA sites on their programmatic campaigns
S18. Editores al Frente: Estrategias Innovadoras en la Era de la Privacidad Digital
148. A Buyer's Introduction to Made For Arbitrage (MFA) Sites
147. Transforming Ad Agencies with Automated Programmatic Solutions
146. A Buyer's Introduction to Supply Path Optimization
145. Elevating Ad Campaigns through Tactical DSP UtilizationWith Preciso
144. A Deep Dive into the Evolution of Gaming Advertising With Playwire
S17. Supply Path Optimization con Antonio Minuta de Freestar
143. Navigating the Shift to Audio-First Advertising Strategies
142. Breaking Down the Advertising Supply Chain with Industry Insights
Programmatic Training: Underpacing Do's and Don't's
141. Beeler.Tech's Navigator NYC: My Takeaways
Mastering Programmatic Buying in Compliance with COPPA Guidelines
S16. Lotame+IAB: Navegando el Futuro Cookieless y el Auge del Retail Media en LATAM
139. How To Partner With Black Owned Media, for real
ES15 - Quiero Ser Product Manager con Claudio Marrero
138. Multicultural Targeting in Programmatic Media with Iesha White
E137. Above The Fold, a Boutique-Style Agency in Programmatic Advertising
S14 - Claves para Trabajar en las Big Six con Jorge Romero Odorisio
136. Understanding The Identity Landscape with Adapex
135. Understanding Programmatic Sustainability with Brian O'Kelley at Scope3
133. Pablo Galiana from Teads - Live in Cannes Lions Festival 2023
132. Laura Gaffney - Live in Cannes Lions Festival 2023
131. Thomas Shea from Doceree - Live in Cannes Lions Festival 2023
130. Sara Vincent from Index Exchange - Live in Cannes Lions Festival 2023
134. Why Consider Agency Trading Desk with Marc Poirier at Klever Programmatic
E129. Live in Cannes Lions Festival 2023 - Debra Fleenor from Adapex
128. Latest CTV/OTT Update with Shiv Gupta
E127. Data Privacy, Data Clean Rooms, Identity Discussion with U of Digital's Myles Younger
E126. How A Nurse Started in Programmatic Media
ES13 - Petal Ads, una Nueva Propuesta de Programmatic con Omar Aguilar
S12 - Programmatic Cinema y Barracuda University - Ricardo Izquierdo