All Episodes
The Transient Identiti — 153 episodes · page 1 of 2
Setting The Frame in Ai
Element of Discovery in Sports
Sports As Part of the Attention Stack
Ai in the Talent Biz
Breaking Down Ai to Its Meaning
Gaps in the Talent/Creator Business
The Business of Bias
Diverse Community Impact on Product Development
Future of Communities
Truth About Attention
Planning for Attention Measurement
Supply Path Optimization
Evolution From a DMP to a CPD
POV on In-Game Advertising
Finding Your Mentality
Media Buying Needs Better Decisioning
DOOH at the Experiential Level
The Limitless Nature of DOOH
Photo-Realism in Metaverse Experiences
Evolution From Web2 to Web3
Future of Social Communities
Managing the Distributed Me
Programmatic for Web3?
Brand Mentality 101
What and the Why Behind ChatGPT
Utilization of Tools for Brand Mentality
Evolution of Brand Mentality
Mapping the Consumer Hyperlocally
The Fluidity of Brand Menatlity
You, Me, and Web3
Marketplace Impact for Democratizing CTV
The Democratization of CTV
Why Local Matters for CTV
Why Shoppable TV for Multicultural?
Marketing’s Design as a Catalyst for Conversation
Twitter’s Misplaced Value Proposition
Consumer Intelligence in Healthcare
Diverse Recruitment in Clinical Trails
Why influencers for Healthcare Marketing
State of Healthcare Marketing Ecosystem
Multicultural Segmentation in Healthcare
Emergence of Hyperlocal Community Apps
Identity Crisis in the World of CTV
Shoppable TV Movement
Redefining Household Identity
Marketing is the Parent Company
Mapping Consumer Purchase Patterns
Mapping Consumer Psychology
Consumer Psychology in a Recession
Culture in Ad Agencies
Sourcing Consumer Intelligence
Truth in Marketing Automation
Generational Nuances in Marketing
First Moment of Truth in Marketing
How to Identify Consumer Intent
Why Consumer Intent Matters
POV on the Cookieless Future
Why the Business Case in Advertising
Returning to the Rules of Engagement
Use of QR Codes for CTV
POV on In-Game Advertising
The Era of Trust in Culture
Brand Mentality in Cause Related Marketing
Media Scenario Planning in 2022
Movements in the Media Business
2022 Outlook for the Upfronts
Ads are Dead: The Welcome Return to Storytelling
Truths in Segmentation and Multicultural
Why Search Enhanced CTV
Brand Mentality in the era of Culture
Why Social Signaling
DISCOVERY: Social Signaling vs Search
Dispelling the Myths of Omni-Channel
Why Consumer Segmentation
Brands in Web1.0 vs Web2.0 vs Web3.0
Rethinking the Path to Purchase
Pace of Consumer Intelligence
Why Segmentation and Consumer Intelligence
Ad Age Panel: Brand Safety in the METAVERSE.
Human Truth on Brand Safety
Correlating Mobility to Consumerism
Why Mobility Insights for LGBTQ
METAVERSE + NFTS: The Next Disruptor for Music
Why Mobility Data
Brand Mentality Across the Universes
Brand Mentality at the Speed of the Consumer
Business Case of LGBTQ for Brands
Psychology of Why Gaming for Multicultural Audiences
The Need for DE&I in Gaming
Transacting in Real Life vs the Omniverse and Metaverse
FORECAST 2022 for Digital
Future of Health Driven by Peer to Peer
The Role of Multicultural in Gaming
The Value of Voice for Branding
NFTs Create Community
Crowdsourcing Meets Crypto = NFTs
Virtual Goods and NFTs
Future of TECH Stack (cont.)
Future of the TECH Stack
Future of Consumer Truths