All Episodes

Pros And Cons

Building A 24/7 Open Gym Model w/ Resistance Strength

I Don't Get Hungover-And Here's How It Has Helped Me In Business

How To Think About Amenities

Vision + Capital + People

The Light Bulb Moment I Knew Open Gym Was Back

QnA: Stay In My Lease Or Buy A Building?

I’m Pissed At Many Of You And Here’s Why

The Things None Of Us Are Doing, Is MAYBE The Thing You Need To Be Doing

QnA: Should I De-Affiliate From CrossFit??

How To Use Your Gym To Buy A Building

Want To Replicate Your Business? Some Food For Thought

Annoyed With Your Employees? This Is For You

Firing Staff Made Easy

Talking CrossFit w/ Andrew Charlesworth

Have This Team Assembled Before Searching For A Building To Lease or Buy

Your Gym's Service Is Not Unique

95% Of You Won't Invest In This To Grow Your Business, And That Sucks.

Oakwell Beer Spa: A Masterclass In Hospitality and Finding The Whi

What Gym Owners Can Learn From PornHub

We Have Retention All Wrong

Delivery Conditions In Commercial Real Estate

Core Values Are A Waste Of Your Time

Don't Try To Be The Best. Do This Instead.

If You’re Not Willing To Do This, Don’t Complain About Your Business Problems

Compounding Effects of Cancellations on Referrals

How To Negotiate Your Personal Guarantee

Prepare, Be Practical, Be Patient - Keys To Success

Lease Economics That Won't Hurt Your Gym

Know How To Tweak Your Financial Model

How To Play Hide & Seek w/ ICE at Crunch Fitness

Prepare For The Worst, Hope For The Best

Business Advice To Online Coaches and Gym Owners w/ Paul Oneid

This Is Supposed To Be Hard

You're Using Nuance To Describe Your Service At The Wrong Time

Creating A Business In Which The Mission Is More Important Than The P&L w/ Jason Khalipa

Creating Leverage In Negotiations

3 Levers To Pull To Negotiate The Cost Of Your Lease

Write Copy That DOESN'T Sound Appealing

500 Members In Under 10 Months w/ Empire Training Academy

HVLC - This Group Fitness Model Is Taking Over (High Variety, Low Complexity)

Mastering 24/7 Workload | MADabolic Franchise Conference Keynote 25'

Initial Concept Call | Hiring A GC For Your Gym's Construction

Initial Concept Call | Who Do You Solve Problems For??

Should Your Coaches Have A Side Hustle??

The Problem(s) In Your Gym - Is It A FEATURE or a BUG?

Is Your Market Saturated w/ Fitness? Think Again.

The ACTUAL Training Age Of Your Core Customer

You're Less Than $100k Away From Having The Business You Want

Stop Complaining - This Is What You Asked For!!

3 P's For Buying A Building

Brand Awareness vs. Location Awareness

Business Instagram Hack For Retention and B2B Collabs

Why Do Gym Owners Do This??

Keep Your NNN Cost Low

Distractions In Business

Should You Ask For TI When Leasing?

When Is Your Business Idea Too Risky?

Lobby In Your Gym - Dope or Dumb AF?

Include These Items In Your Business Plan

The Content Experiment I Just Ran...

The Most Important Skill To Have To Own A Successful Gym

Taking Over An Existing Gym's Space

Leverage Local Pride In Your Brand (Not The Gay Kind)

Thinking of Hiring A Sales Manager For Your Gym?

Don't Fuck This Up If Opening Additional Locations

This Is Not Customer Service

Business Lessons From WHOOP

Is This A Shit Idea Or A Great One??

97% Of Gym Owners Couldn't Do This If They Had To

My Nose Job & Your Business Acumen

Why I Like Traditional & SBA Loans For Gyms

Adding Classes To Your Schedule For Owners Who Aren't Dumbasses

Interior Design For Your Gym

The Best Exit Interview For Membership Cancellations

Visiting The Garage Gym w/ Kieran Williams

Role Onboarding

Building An Open Gym Model From Scratch w/ Oro Athletic

Unconventional Way To Position Your Gym In Marketing

Do You Have This Business Owner Fantasy? Or Is It Just Me??

Life Advice For Gym Owners

How To Hit RESET In Your Business

Shitty Plans > Standing Still

An Exercise To Dial In Your Core Customer

If It's Not A Fuck Yes, It's A Fuck No.

Renewing Your Existing Lease

Potential vs. Reality: Most Of You Have This Ass Backwards

Live Call w/ Coaches and Gym Owners Who Need To Clarify Their Messaging

A Better Understanding of Your Core Customer

This Training & Rehab Brand Is Impressive AF w/ Orka Performance

Client Experience Audit

How To Test Your Business Model Practically

Converting To Semi-Private Training Model

Nearly $3MM In Revenue Via Semi-Private Training w/ Pratt Personal Training

Why I Love The Staff-less Open Gym Model

Talking Shop w/ CEO of PushPress, Dan Uyemura

Did You Forget To Build A Business While Building Your Business?

This Is Obvious, But Rarely Put Into Practice

24/7 Open Gym Model: The Garage Gym w/ Kieran Williams

3 Groups You Need To Always Be Talking To

Conversation w/ Sam Tooley, founder of Alpha Fit Club

The Ability To Fire Someone Has Unexpected Benefits

Different Owner Mindsets, But They Are All Successful.

"Just Following Up!" Needs To Die

Don't Train Staff If You Couldn't Be Hired For The Role Yourself

How Much Can You Spend To Acquire A Customer?

Q&A Instead of CTA

Leasing Within Shopping Plazas

Negotiating Tenant Improvement Allowance

Fuck The Loud Minority

My Thoughts On Group Fitness 2.0 | Longevity

Are You A War Time General?

Proof3 Is The Evolution of Group Fitness w/ Jim Crowell

Client Experience Is In The Details

Expanding Your Gym Into New Markets

Hire In This Order To Buy Back Time

Using "Mirrors" As A Sales Tactic

Easy Way To Better Understand Your Core Customer

Understanding Aspirational Revenue

Stop Using This Word In Your Marketing

Lifestyle Content Is What's Missing From Your Marketing

Price Raise Hacks You Need To Know

The Practicality Of Sweat Equity

Opening 8 Semi-Private Studios, The Good & Bad w/ Devin Gauge

Business Lesson From Dick's Last Resort

Building A 12,000 SF Sports Performance Facility with Dickson Performance

The Sophistication Stage Of Your Business

Niching Into Basketball Training w/ Justin Ochoa

Negotiating w/ Your Landlord and Sublease Math

Salaries In The Fitness Industry

F45 Is Adding Squat Racks and Barbells??

Slow Sales During The Holidays? I Got You.

Quick Hack For More Content

Winners Eat Shit

Brand Awareness vs. Client Acquisition

I Can See You Jerking Off. Stop It.

Candid Convos w/ CEO of Wodify, Brendan Rice | Pt. 2

Candid Convos w/ CEO of Wodify, Brendan Rice | Part 1

Who Is Your Core EMPLOYEE?

My Framework For Working With Marketing Companies

Are They Lazy Or Am I An Asshole? Keynote from 2024 MADabolic Franchise Conference

From A Side Hustle To 200,000 Subscribers | The Macrostax Story w/ Lindsey Jenks

Do This With Your Social Media NOW

What I Learned From Staying In A Graduate Hotel

Don't Create Expectations For Every Role If You're Just Going To Allow Exceptions For Every Person

Is It OK To Steal Another Gym's Members?

Almost 100 Members Cancelled After Hurricane Devastation | How MAD Asheville Is Handling It

If You Can't Get Money From Them, Get Data.

Don't Do These Bullshit Team Building Activities

"But The Idea Looked Great On Paper!"

Talking Shop w/ CEO of Wodify, Brendan Rice

HR Issues? You May Need To Cut Off Some Heads.

Commercial Lease Convo w/ A Lawyer, featuring Matt Becker.

Homeless People + Bad Gym Owners Are The Same Thing

It's Easier To Sell Fitness Now, Here's Why...

This Man Changed My Life

Use This AI DJ So Your Music Never Sucks

How To Know EXACTLY Who Your Core Customer Is w/ Mecka Fitness

This One Thing Will Make You More $$$

Your Landlord Doesn't Want You To Know This (Full Presentation from PushPress Conference 24')

We Have Retention All Wrong...

MADabolic Is Now Outsourcing Nutritional Coaching?!?!

One Of These Has To Be Unique For Your Gym To Stand Out

Still Have Your Members Running Outside??

How To Make Your Brand Look + Feel Expensive

Always Be Recruiting, Even If You're Not Hiring

Organic Marketing Must Come Before Paid

My Review of MADabolic's New Promo Video

Death of Lazar Dukic At The CF Games | What Does It Mean For The Brand & Affiliates?

Opening Multiple Corporately Owned Gyms w/ Corey Davis

Evidence → Truth → Trust

Open Gym Models For Hyrbid Fitness

Negotiate Better Lease Deals | Tip #1

Why Gym Owners Should Look Into PM Software

How I Fucked Up Owning A Building...

Leaseable, Bankable, Sellable...

Ultimate Guide to Small Group Training w/ Vince Gabriele

The Little Book of Gym Marketing Secrets w/ Mark Fisher

Gym Owners Can Learn From PornHub

Never Late To Your Fitness Class Again At SWEAT440 w/ Matt Miller

Give Your Tech Stack A Break

Goodbye InBody, Hello Spren! A Convo w/ Jason Moore

Most Of Us Do This, And We Need To Stop.

Pre-Selling Strategies

You Suck, And That's OK.

Advising Chipotle, Starbucks and [solidcore] with Jay Siano

Think Your Brand's IP Is Protectable? This Proves It's Not.

The Constraint In Your Business Isn't What You Think

Creating Personal Training Prices For Your Gym

Understanding Pricing Psychology For Your Gym

Don't Cannibalize Your Locations

Facility Layout Design For Group Fitness

Save $1,000+ Per Month In Rent

You Need More FuckIt If You Want To Succeed

Zoning May Not Be Your Issue. Check The Use Of Your Building.

Gym Owner's Never Ending To-Do List

Fhitting Room Closes Locations + Struggle Of Corporately Owned Gyms

Group Fitness Doesn't Want Members To Become Autonomous

Creating A New Pricing Model For Your Gym

Catching Up w/ Sean Pastuch

Creating Your Own Version Of The CrossFit Open, MADabolic's Game Day or OTF's Hell Week

The Nuance Of Your Problem Is Probably Not Relevant To Solving It

Shoot The Shit | Finley & Landon Funsten

Creating Your Aspirational Org Chart + Payroll Reallocation

It's OK To Have A Job, Not A Business

Do This To Increase Membership Attendance

This Organic Content Will Go VIRAL For Your Gym

Should CrossFit Gyms Just Stay "Hardcore" And Not Try To Be For EveryBODY?

Revenue Opportunities Through GLP-1s With Eric Durak

Cock Block People From Stealing Your Time

Improve Your Communication With Anyone: Pictures vs. Words

Practical Solution For Pain In The Ass Clients

Use Meetup Groups To Grow Your Membership

Permission To Not Have Systems (Yet)

Finding The Perfect Site: Core 704 Case Study

Hyrox Is Investing In Their Licensee Gyms, But Did They Miss The Mark?!

CrossFit Publishes Startup Costs. Here's My Reaction.

The 3.3. Rule For Increased Productivity w/ John Briggs

Unique Customers > Unique Ideas

A Framework For Employees That Suck

Shoot The Shit | Tyler Quinn

The 50/30/20 Rule For Creating Compensation Plans

Is Your Gym Ready To Franchise? A Convo w/ Rick Del Sontro

Garage Gym Into Commercial Space? Are You REALLY Sure?!?

Fixed vs. Dynamic Aspects of Your Financial Model

Understanding Debt Service Coverage Ratio

My DISC Assessment Unveiled w/ Adam Ludlow

Compounding Brand Awareness

The Way It Is vs. The Way You Want It To Be

Selling Your Gym + Going Into Commercial Real Estate w/ Andrew Frezza

A Discussion w/ Sen. Manager of CrossFit Affiliate Operations, Jenn Green

Core24 Is Making Open Gym Cool Again w/ Kory Keefer

Knowns vs. Unknowns | A Framework For Decision Making

Change Your Prospective Customers' (and Your) Perception

Document Your Employee Infractions

Your Good Idea Is Likely Not A Good Idea

Lessons In Business From Lululemon Founder, Chip Wilson

Growing The Industrious Franchise w/ Stephen Hitt

Private Equity Invests In Carbon Performance

Insurance Companies Like AGuard Know The Fitness Industry w/ Vaughn Vernon

You Need A Priority, Not Priorities.

The Godfather of Branding: Patrick Hanlon

From CrossFit Coach to Member Management Software w/ Mateo Lopez

Group of Gym Owners Trying To Buy CrossFit Inc. ???

Fuck Your Passion

When Trainers Who Rent Space, Lose That Space w/ Justin McClintock

How To Know Exactly Who Your Customer Is

Landlords Are Looking At Your Numbers

Firing Staff Made Easy

Be A Dreamer Who Knows How To Math

A Business Lesson From Stanley (Yes, the giant cups you see everywhere)

Have You Earned The Right To Take It Easy Yet?

The Worst Microgym Job Posting Ever?

Stop Talking AT Your Employees

RGA → Revenue Generating Activities

The Worst Behavior You Tolerate = Your Culture

2023 MADabolic Franchise Conference Keynote

Jammin' With Joe | Brand, Biz and Audience

Plan For 2024 So Your Not Always Reacting

Want To Replicate Your Business? Some Food For Thought

2022 MADabolic Franchise Conference Keynote

Shoot The Shit | Mark Fisher Fitness

Creating Unlimited Video Content Every Month w/ Justin Tan

Jason Khalipa Going All In On TRAIN HARD

Selling Your Gym + Monetizing Your Personal Brand w/ Forrest Jung

How the Biggest Boutique Fitness Company Turned Suburban Moms Into Bankrupt Franchisees

Your Feelings Are Valid, But Don't Expect Anyone To Do Anything About It w/ Jason Fernandez

Is This The Ideal Building To Buy For Your Gym?

More Perspective On CrossFit's Effort To Increase Value + Cost w/ Andrew Charlesworth

The Branding Questions To Ask Yourself If You Don't Truly Know Your Brand

CrossFit Increases License Fee - It's About Time!

Always Be Recruiting

Annoyed With Your Employees' Effort? This Is For You.

Partnerships or Partnershits?

QBO = More $$$

Talking Shop, Kilo + Two Brain Business w/ John Franklin

Patrick Mahomes Fucks With Proteus Motion, So Why Not You? w/ Sam Miller

Ads For Gyms That Don't Suck w/ LASSO

SBA Lending For Buying Businesses + Buildings w/ Angelo Medici

Don't Hate On Stretch Lab. Use These 3 Elements To Compare Yourself To Competitors

Challenging The Mad Lab Business Model

How To Create Unreasonable Hospitality For Your Gym

Active Life Professionals Make More Money + Impact w/ Sean Pastuch

Unreasonable Hospitality by Will Guidara

Ads For Merino Wool Taught Me This About Marketing

How To Make Money From Cancellations

Chicago Marathon Debrief

The 55+ Age Market Is Lucrative and Underserved w/ Dustin Jones

Hybrid Fitness Is Not CrossFit w/ Matt B. Davis

Open Gym Concepts As Testing Grounds For Group Class Ideas

Squad Training vs. Group Fitness w/ Dane McCarthy, founder of Athletic Clubs

Test Your POC (Proof of Concept)

I Finally Bought This Product And It Made Me Understand Client Acquisition 100x Better

Reputation Advice From Jimmy Buffett, er...I Mean, Warren Buffett

Why Organic Marketing Has To Come Before Paid

From Renting Space In Gyms To Building His Own w/ Ash Baalaer

Do This Before Starting Your Lease Search

Dear CrossFitters, Try Using Less Momentum

Pay More Without Increasing Payroll

Nobody Is Doing This In Your Market

How To Buy More Members

What You Offer Is Probably Not Unique

HR Is The Base Of The Business

Retail vs. Industrial Buildings | What You Probably Don't Know

Military/LEO Discounts: STOP Doing Them. Do This Instead.

Increase Work Capacity By Core Body Temperature Training w/ Rich Diaz

Building A Successful CrossFit Gym + Podcast Consulting Company w/ Felix Fecher

Don't Hold 'Town Hall Meetings' With Your Members

Grow Your Membership Fast By Acquiring Your Competitors w/ Daniel Davidson

Marketing Success At Farmers Markets

Iron24's Non-Negoitables Of Creating A Great Gym

How To Manage Your Great Business Ideas

Legal Docs, Leases and Purchase Agreements w/ Matt Becker of Gym Lawyers

Nike's $99/mo Microgym Is Coming

Presentation: How To Build Wealth Through Your Gym | Buying A Building 101

Knocking Back Cocktails + Talking Shop In Nashvegas

Kor4 Is A High Operational Capacity Model Making $115k/mo.

Unique Avatars For The Win

Retention Isn't Hard

If It's Not A "Fuck Yes!", Then It's A "Fuck No."

Making $50,000/mo of Passive Revenue By Leasing Out Space At Your Gym

Rebranding + Growing A THC Brand w/ Pierce Wylie

Lean It Out

I Went Off On A Gym Owner For This

Selecting Your Site Based On Location & Price Alone Is Dumb AF

Financial Planners Are Not For The Wealthy - They Are For Those Who Want To Be

I Bought Out My Business Partner

$2MM Budget To Buy Land + Build A Gym

Can't Find Staff To Hire? Here's Why.

Creative Financing To Buy A Building | Part 1

Saving Enough Money To Buy A Building

Successful Gym? Check. Here's What's Next w/ Adam Ludlow

Ask Yourself This Before Any Big Business Decision

My Perspective of "Strength" Has Changed

The Fitness Industry Needs Box+Flow w/ Olivia Young

Finding The Whitespace

This Is Why You're Stupid | Bring A Friend Week?!?

Site Suitability | Is Your Building Right For Your Gym?

Substances We Use To Turn Off Our Entrepreneurial Brain w/ Andrew Charlesworth

Shoot The Shit | Stephen Hitt

Your New HR Policy: Always Be Interviewing

Successful Microgym Adds MADabolic To It's Portfolio w/ Adam Lane

The Micro Details of Macro KPIs | Cancellations

The Micro Details of Macro KPIs | Leads + Prospects

Murph: So Simple, Yet So Horribly Executed.

Productivity Software For Gym Owners w/ The Assist VA

If You Can't Be Patient, Don't Open A Gym

Jammin' With Joe | A.I. Use Cases For Gym Owners

You Don't Have To Be Profitable

[RANT] Punch Cards Aren't The Problem, Elitist Attitudes Are.

Are You Spending Too Much Time In The Present?

Profitable, But Still Feel Like The Business Is Broken?

From $4k/Year to $500k+: How Annie Miller Found Her Niche In Online Education

Want To Buy A Building? Accept This First.

Hire A CEO | An Alternative Org Chart For Microgyms

Opening Additional Locations For Your Microgym

Recruiting + Hiring For Microgyms

Working With The Gym Real Estate Company

Is Your Class Schedule Bloated?

The "In-Place" Model For Higher Revenue Per Square Foot

Making Retail Sales Easy w/ Gabriel Sandoval

A Second Chance At Brick + Mortar w/ Dr. Sean Pastuch

I May Be Wrong, But I Doubt It | Todd Wise

Not Everyone Is Going To Love Your "Thing"

Creating An Online Brand While Growing Your Microgym Brand

Alcoholic Gym Owners to World Champions w/ Lauren Rantala & Marc Howe

Unique Perspectives On CrossFit w/ Jen Charlesworth

Think Your Gym Is The Best In Town? Put Your Money On It.

Found The Right Building, But It's Too Big? Here's One Solution.

If You Sell Your Time, Sell Subscriptions.

Rich Diaz's "Flow" Method Is What CrossFitters Have Been Missing

Deka Fit Wants To Help Grow The Microgym Membership Base

Conversation With My Financial Planner, Shawn Hanquist, co-founder of FitCFO

Austin Half Marathon Recap

Custom Equipment Designs with BeaverFit

Discovering Rich Diaz's "Flow" Method to Energy System Training

MADabolic's New Storage Racks Are Saving Thousands In Rent

Why An "Unlimited Only" Membership Is Probably A Dumb Idea

The Godfather of Tempo w/ Coach Ian King

Where To Put Your Focus When Everything Needs Your Focus

Generic Biz Advice For Gym Owners - DON'T DO THIS.

Do You Want Multiple Locations? Here's The Red Flags I Look For.

Hyrox and The Fitness Racing Genre w/ Mo Fuerste

Starting An Online Business vs. In-Person Business

Taking An Investor For Equity Might Be Your Smartest Idea

Questions From A Gym Making $700k+/Year

How Steve Pinkerton Grew His Gym's Retail

Boutique Open Gym Models

Alec Blenis's Take On Concurrent Training + Using Tempo

Putting A Sauna + Cold Plunge In Your Microgym

Rate of Savings To Buy A Building

The Benefits of Tempo Training w/ Kyle Ruth of Training Think Tank

Growing Your Business YouTube Channel w/ Shane Farmer

Understanding Utilization Rates

Alternative Wealth Strategies w/ Shawn Rider

Branding With Boris | Women's Only Microgym From Concept to Grand Opening

The Missed Opportunity of Pursuing "Runners"

Master Class in Franchising w/ Marty Flanagan

Think You Need A New 'Unique Belief In Fitness'?

Bulking and Cutting Need To Go

Tactics To Sell More Retail + Supplements w/ SFH

NCFit Re-Affiliates With CrossFit

Stop Judging Gyms Based On Your Lack Of Insight

Transitioning A Spin Studio from PIF to EFT

Retail Hacks To Add 10%+ Top Line Revenue

Asking Your Coaches To Do More

Tempo Training For CrossFitters

"No." Is A Complete Sentence.

Consulting With Chris Hinshaw on Tempo Training

Selling Semi-Private Personal Training

Going From Paid In Full to Subscriptions

The 24/7 Hybrid Gym Is The Next Big Thing

Nathan Grant is the ORIGINAL Slantboard Guy

Strength Endurance Is Being Neglected

This Motivated Me When I Got Complacent

What Is Tempo Training?

Multiple Locations. One City.

Rebel Rabbit THC Seltzer Is My New Go To

This Is Why The Foundation Of Your Business Is Weak

Matt Becker and the Gym Lawyers

A Different Perspective On Retaining Members

Endurance Training and Business Analysis w/ Jason Khalipa

Vulnerabilities & Opportunities

Talking Shit w/ MADabolic Ownership and Eric Malzone

Discounts Are Simply Value Manipulation

Redefining The Virtual Assistant Industry w/ Christina Morgan

Creating Marathon Capacity with Tempo Training

When Your Gym Is Causing Sound/Vibration Issues

How To Own Successful MADabolic Locations Remotely

Reverse Engineer the KPI You Need To Chase Each Month

Optimal Anaerobic to Aerobic Ratio?

They WISH They Would Have Listened To Me

Focus On Making Your Members Athletic, Not Athletes.

Advanced Social Media Strategies

Streamline Your Client Experience

Salary vs. Commission: Paying More For A+ Staff

Staff-less Gym Model with Iron 24's Marty Flanagan

Revenue Per Square Foot

Evolve Your Niche To Increase Value As A Coach

Make Fast Money Off Flight Risk Clients

Getting The Husbands Of Your Female Members Into Your Gym

The Best Belt Squat (SquatMax-MD) and Horizontal Barbell Strap (The Henny) w/ Brian Henesey

Buying Buildings, Creating A Low Barrier Offer and Why "Hard" Work Isn't Enough

Convo w/ Gym Owner Who Wants To License His Brand

You Need Two Org Charts and This Tool Makes It Easy

Lease A Building That Fits Your Model or Make Your Model Fit The Building?

Don't Ask Members To Help You Move

Compounding Effect of Cancellations on Referrals

Endurance Is Making A Comeback

Dialing In Your Unique Belief In Fitness

Road Trip Project #4 | Coaches Who Want An Online Brand

Creating A License Model, Reducing Payroll Costs and Financial Planning w/ John Briggs

Shoot The Shit | Laurie Christine King

Retention + Marketing Advice To A Young Trainer

How To Handle Coaches Who Don't Want To Do More

Follow Up To My Recent TRT Podcast

Is This The Worst CrossFit Rebranding Advice EVER?

Blink Fitness Is Using Hypnosis To Sell Memberships - Not Making This Up.

Response to MCU Article "Does CrossFit Still Have A Negative Stigma?"

How To Attract More Females To Your Gym

TRT, Growth Hormone and the Stigma of Steroids w/ Dr. Wittmer

Convenience > Everything

I Had An Amazing Business Partner, Here's Why.

MADabolic Experiments With CLMBR

Screen Recordings = Ultimate Systems Hack

Evaluate Your Employees On These 3 Criteria

Take Meetings That Have Zero ROI

Education, Experience and Time

Making Under $30k/mo vs. Over $30k/mo

Turn Competitors Into Colleagues

Opening A Second Location Might Be Fucking Stupid If...

Do This To Land Wealthy, High End Clients

Shoot The Shit | Marcus Filly

A Conversation with Active Life Coaches On Value, Brand and Social Media

Guerilla Marketing On The Fly

Be The Personal Trainer Who Wants To Get Fired

Creating Unique Fitness Equipment w/ HGG Performance's Michael Sears

How To Hire + Run Your Sale Department In Your Microgym

CPA and Financial Planning Firm For Microgym Owners w/ FitCFO

Time Under Tension in Training + Business

Take Home More Money, But Work Less Hours???

PT Second Model

Please Steal This $1 Million Idea

Paid Marketing Is Out. Organic Marketing Is In. | Keynote from the FitPro Summit 22'

This Is Your Biggest Content Creating Problem

Shoot The Shit | Few Will Hunt

Globo Gyms For Biz Education, Boutiques Are All The Same + IV Bars w/ Kory Angelin

Growing Online Nutrition to $150k/Mo. with Nicole Aucoin

Hiring New Employees Pt. 2

Hiring New Employees Pt. 1

Creating Rules For Members To Ensure Client Experience

Handling Problematic Employees

How To Create Marketing For Your Unique Belief In Fitness

Business Partners When Buying Real Estate

Going All In On Your Proof of Concept w/ Active Life's Sean Pastuch

Comparing The Hybrid Model To Golf

You Have More Payroll Budget Than You Think

Response To Active Life Opening Up Their Own Gym

The Balancing Act Between Hard + Smart Work

All About Pre-Sell

Couldn't Believe The Responses I Got To The Last Podcast Episode

The Industrious HALO | Bringing The 'In-Place' Model To CrossFit With Stephen Hitt

Stop Asking Your Members To Move Your Gym

I Don't Hate CrossFit Gyms

Referrals Alone Won't Cut It

PT First Works With Every Fitness Model

My Reaction To The BHOTD Announcement

From CrossFit To Owning A MADabolic Franchise

My Favorite Microgym Business Story With Tom Gallagher

Price Raise vs. Price Correction

Hiring Influencers For Your Microgym w/ Sam Davis

Skeletons In The CrossFit Closet with Craig Patterson

Planet Fitness Isn't Winning Because They're Cheap, It's Because They Market Their Ass Off

Your Workout Is Missing These Two Elements

Branding With Boris | Ep 11 | Core Values Fucking Matter

Audit The Business Advice You're Getting

The Overhead Squat Is Garbage For Group Fitness

Stop Being A Cheap Fuck

Open Letter To Competitive Coaches

Consistently Good > Occasionally Great

Shoot The Shit | Andrew Frezza

Walk Your Talk

Evolving Your Fitness Away From CrossFit with MDV

If Stu Opened A New CrossFit Gym with Andrew Charlesworth

Designing Gyms + Equipment Outfitting With Chris Howell of SPX Fit

Client Acquisition Checklist

Tempo Is Going To Save CrossFit

Stuff In The Gym That Really Chaps My Dick

A Better Way To Raise Prices

Interested In The Hybrid Gym Model? DON'T DO THIS.

You're Probably Underfunded

Branding With Boris | Ep. 10 | 5 Years Into Business + Lesson's Learned

If I Came Out Of Retirement, This Is What I'd Do...

Using A.I. To Predict Retention with PushPress

You'll Probably, Never Be Fully Hands Off Your Microgym

Franchising 16 MADabolic Locations With Corbin Jennings

Requiring Staff To Post to Social Media | Part 3

Sleds > Squats

Become A Customer To Better Understand Customers

The 3 Systems You Need To Make More Money

Slow Is Strong

I May Be Wrong But I Doubt It | Are You In Control of Client Retention?

WTF x MADabolic

Why Part-Time Owners Have The Advantage

Here's How To Tell When Someone Isn't Winning

How To Start Your Wealth Plan As A Microgym Owner with BGW Wealth

I May Be Wrong But I Doubt It | Client Results vs. Profitability

Buying Buildings For Gym Owners with Joe Gigantino Jr.

Do It Better vs. Do It Different

Requiring Staff To Post to Social Media | Part 2

Requiring Staff To Post to Social Media | Part 1

How I Workout Using Tempo Training

The Autonomous Member Is A New Client Avatar Category...And They Don't Want Your Group Class

I May Be Wrong But I Doubt It | Ethan Chandler

Brand Strategy with Bertus Albertse of Jabz Boxing

Talking To Myself Ep. 08 | Drugs, Dave Castro and the Future of Brick + Mortar

Broke Gym Owners Attending Wodapalooza

If You Don't Have Class Registration Policies, You're Fucking Up.

My Advice If You Want To Sell Your Microgym

The One Thing Every Successful Microgym Owner Knows

Draw A Line In The Sand

Primal Branding | #6 Pagans

Shoot The Shit | Brandon Couden of CrossFit Grandview

Primal Branding | #5 Lexicon

Making $100,000 A Year As A Coach With Tom Sarosi

Franchising vs. Creating Your Own

The Hybrid Microgym Isn't What You Think

Get Into More Arguments With Your Staff

Primal Branding | #4 Icons

Brandon Cullen (MADabolic Co-Founder) and I Drink Whiskey And Talk Business

Guiding The NCFit Brand With Gabe Yanez

The Only Thing I Invest In

I May Be Wrong, But I Doubt It | Client Acquisition vs. Retention - Which Is King?

Complete Your Avatar By Understanding LOM/LCV

Dealing With Haters

My Advice To 'Concept' Microgyms That Are Not Open For Business Yet

Primal Branding | #3 Rituals

Length of Membership + Lifetime Client Value

Primal Branding | #2 Creed

Primal Branding | #1 Creation Story

How I Deal With Stress

Get The Sale 90% Closed By Doing This

Can We Please Stop Doing This As Gym Owners?

Diversifying Your Revenue Is Probably A Dumb Idea

A Break In At My Gym Provided A Fresh Perspective

Jammin' With Joe - Ep. 744

Fuck Your Mistakes

Building Retail Sales In Your Microgym

Advice If You're New To Content Creation

Should Coaches Sell?

Operational Capacity Lessons From F45

Talking With Active Life Coaches About Content Creation

Best Hour Of Their Day, Selling Your Gym and PT First with Jason Ackerman

Disrupting The PT Industry + Creating A License Model With Onward Physical Therapy

Talking Fitness Content Creation With Forrest Jung

Alex Hormozi Isn't Wrong About This One...

Hotel Room Chat With MADabolic

Want More Success For Your Microgym? Get More Industry Perspective.

The Peloton of Functional Fitness Is Coming With ATOM

Success In The Fitness Industry WITHOUT Owning A Microgym

What Profit Margin Should Your Microgym Have?

When You Don't Have Money To Buy A Building

Pre-Launch, Growing + Scaling Your Microgym with Hensley

New Content Idea - Need Your Opinion.

Using The Term Athlete To Describe Members

Shoot The Shit | Street Parking

Equinox, Soul Cycle and Blink Now Require Vax Proof For Customers + Employees

Using Your Microgym To Build A Wealth Strategy

Jam Sesh With Tim Lyons

Bringing Operational Capacity To Cable Machines with Isaac Lewis & Ancore

How To Create An Online Audience

CrossFit Games x Monster Energy Drink Controversy

Wearing Babies In The Gym Is Kinda Fucking Ridiculous

Capturing Warm Leads Fo' FREE

A Jam Sesh With Brittany Welk On The Current Fitness Industry

More Brand + Client Acquisition Talk

Don't Hate On Discounts

Reinvesting Cash Through Your Business Lifecycle

Shoot The Shit | Jason Khalipa

Branding With Boris - Ep. 09 - Intersecting Brand & Client Acquisition

Why Your First Business Probably Won't Be Your Last

Road Trip Podcast #3

A Sales Lesson From Tesla

Are You Underutilizing Your Member Management Software?

Why You Need An Evergreen & A Front End Offer

The Programming Perspective of Creating A Unique Belief In Fitness

Shoot The Shit | Kelly Starrett

The Two Audiences You Need To Consider Before You Rebrand

Why I Don't Believe In The 'Coach For Life' Idea

Stop Trying To Innovate With Your Microgym

Lean Into The Little Things

The Art of Podcasting with Eric Malzone

The One Skill That Solves Most HR + Marketing Problems

Operational Definitions for Culture vs. Community

Beta Test Your Business Ideas Before Spending Any Cash

Lead Nurture For Better Sales

Peloton Is Killin' Babies + We're All Getting Fatter Because Of It

Jammin' With Joe| Ep. 740

Before You Open Your Microgym, Do This...

Road Trip Project #3

How Urban MVMNT Acquires + Develops Staff feat. Isaac

Stop Re-Investing In Your Business If...

Branding With Boris - Ep. 08 - Creating A Freelance Career

Sales One-Liner For Closing Prospects

Dick Pics In The DMs of Instagram Influencers

Shoot The Shit | Dr. Sean Pastuch

MADabolic's Director of Culture & Experience - Finley Funsten

Talking To Myself | Ep. 09 | Few Will Hunt

Shoot The Shit | Dave Hurt

Finding Your Niche In Online Programming With Andrew Charlesworth

Changing Client Experience

Developing Your Personal Brand with MDV

Growing A YouTube Channel to One Million Subscribers With Dustin Houdysell

My Argument For Frequency-Based Pricing

Matt Fraser Talks CrossFit on Joe Rogan | WTF Gym Talk SHOW | Ep. 17

NOBULL vs. Woke Warriors | WTF Gym Talk SHOW | Ep. 18

I'm On The Verge of Failure

How I Broke This Feat. David Rubin

Easy Guerilla Marketing For Your Microgym | WTF Gym Talk SHOW | Ep. 16

Buying A Building Part 6 | If You Can't Afford The Upfit, You Can't Afford The Building

Growing a Non-Profit Microgym With Ben Davis

Creating Content + Helping CrossFit Owners With Jason Fernandez

Buying A Building Part 5 | The Construction Variables Are The Worst

Few Will Hunt Is More Than Just An Apparel Company

Buying A Building Part 4 | What Size To Buy + Subleasing

Shoot The Shit | Sydney Cummings

How Urban MVMNT Delivers Fitness (Operationally) feat. Isaac

Buying A Building Part 3 | Assembling Your Team

How I Broke This Feat. Country Strong Fitness

Building A Nutrition + Coaching Career From Scratch

One Improvement Per Year

Buying A Building Part 2 | Buying For The Wrong Reasons

Why Being A Part-Time Owner Can Be An Advantage + More With Iron Roots Strong

How Urban MVMNT Collects Monies, Efficiency + Productivity feat. Isaac

Buying A Building Part 1 | SBA 504 vs. Conventional Loans

Creating An Enchanted Ninja Clubhouse of Glory and Dreams with Mark Fisher Fitness

Branding With Boris - Ep. 07 - Our New Show Format With Show + Tell

Jammin' With Joe Ep. 209

Capturing Moments, Not Movements With Bruce Williams Photography

Building A Reputable Podcast with DJ Hillier

Why We Don't Do Overhead Squats + Snatches At Urban MVMNT feat. Deuce

Why We Don't Do Handstand Pushups At Urban MVMNT feat. Deuce

Opening a Row House Franchise In 2020 feat. Cindy Bickman

Creating Your Own Unique Belief In Fitness feat. Marcus Filly

Why Keeping Your Microgym Small, Is The Next Big Thing feat. Paul Jarvis

Keep Fitness Legal with Craig Howard

Gym Owners Turned Gurus feat. John Swanson

How Urban MVMNT Attracts Clients feat. Isaac

Longform Podcast - Yay or Nay?

Why Urban MVMNT Chose Tempo Training feat. Deuce

Operations At Urban MVMNT Feat. Isaac

Navigating Your Career From Instructor to Owner with Brie Hollingsworth

How To Create Tailored Solutions To Your Business Problems

Urban MVMNT's Unique Belief In Fitness - Pt. 2

365 Days Of Content Built An Empire with Kelly Starrett

When Social Media Labels You As A Racist

From Orangetheory Fitness to CrossFit and Beyond with Emily Lasko

Urban MVMNT's License Model Now Accepting Applications

Gym Owners Turned Gurus feat. Will Hurst

Urban MVMNT's Unique Belief In Fitness - Pt. 1

How I Broke This Feat. Chad Curtis

The 5 Functions of Your Microgym: CONNECT

Content Creation Advice From WTF To Your Microgym

There's A Better Way To Run Your CrossFit Affiliate or Barbell-Biased Group Fitness Model

Sixth Grade Math Will Set You Free

Why I'm 100% Bought Into Urban MVMNT Way of Doing Business

The 5 Functions of Your Microgym: #4 COLLECT

Street Parking's 30,000 Online Clients & Growing with Miranda Alcaraz

How I Broke This Feat. Forrest Jung

Branding With Boris - Ep. 05 - Branding On A Budget + Making Sure Your Digital Service Is Branded

Box+Flow Creates A License Model

MADabolic's Growth During The Pandemic

Jammin' With Joe - Ep. 1002

How I Broke This Feat. Dominic Parker

I May Be Wrong But I Doubt It: Stu vs. Sean Pastuch

Should Microgyms Fuck With TikTok? A Convo With Professional Content Creator, Aaron Dodge.

The WTF Gym Talk SHOW | Ep. 05 | Is PureGym A Racist Fitness Company?

Atilis Gym Defies Government + Starts A Movement with Ian Smith

Making A Case For The License Model With Jim Crowell

The 5 Functions Of Your Microgym: #3 DELIVER

The 5 Functions Of Your Microgym: #2 CONVERT

The WTF Gym Talk SHOW | Ep. 04 | Why Pursuing Excellence As A Trainer Is Bad For Business

Jason Khalipa On Building A Personal Brand + License Model

The 5 Functions Of Your Microgym: #1 ATTRACT

HALO Talks with Pete Moore

The WTF Gym Talk SHOW | Ep. 03 | Is Apple's Fitness+ Going To Crush Your Online Workout Service?

Creating A Personal Brand After Gym Owner Success

Licensing A Microgym Model + A Product with Board30

The One KPI You Need To Focus On

Showing Up Late To The Brick & Mortar Party w/ Sculpt Method

This Is Why It's So Hard to Succeed In The Fitness Industry

Growth Might Be Killing Your Microgym

Is This The Perfect Org Chart For A Microgym?

The WTF Gym Talk SHOW | Ep. 02 | Comparing Online Fitness Companies

Copywriting: Does Your Prospect Know Your Plan?

Don't Hate On The Fuckface Marketing Gurus

You've Got To Evolve Your Content

The WTF Gym Talk SHOW | Ep. 01 | How You Probably Shouldn't Handle The Gov. Shutting Down Your Gym

Class Registration and Cancellation Policies

I've Got A New Show In The Works

Branding With Boris - Ep. 04 - Case Study: Ragin' Fitness Co.

Life Beyond Owning A Microgym With Ryan Webber

Rachele Brenke Talks Lawyer Talk Regarding Your Affiliate/License Agreements vs. Franchising

Reflex Radio Is Here To Save Your Shitty Music Experience

Don’t Split Your Avatars

Sticky Branding with Jeremy Miller

Copywriting For Microgyms

Fucking Up + Overcorrecting

What Would You Do If You Went Out Of Business?

Jammin' With Joe - Ep. 205

West Kept Secret Shares The Secret To Staying Niche

What's Your Brand's Belief In Fitness?

John Briggs and I Discuss Money In A COVID World

Mike Jones Gives A Deep Dive On The Torpedo & How Alchemy 365 Is Handling COVID

Dan Vinson, Founder of Monkii, Is Disrupting The At-Home Workout Equipment Market

My Current Take on Facebook Marketing

I Haven't Met Many Kool-Aid Drinking CrossFitters That I Like, But Chuck Bennington Is Definitely One Of Them.

If You Care About The Quality of Your Coaching, Then You're A Fucking Loser.

Fuck Your Community, Show Me Your Culture.

Back to Business - Catching Up

Jammin' With Joe - Ep. 499

Branding With Boris - Ep. 03

Considering Re-Branding?

2020 Is Savage - Monday Thoughts After The CF Implosion

A COVID Conversation with Jason Fernandez

Running Outdoor Workouts During COVID

The New COVID Floor Layout For Microgyms

Lead Acquisition When You Re-Open

Back to Business - What I'm Up To With The Future of Urban MVMNT

Talking To Myself - Ep 08 - COVID Observations

Being a 1st Phorm Athlete & Developing Your Own Brand

Back To Business - The New Review You Need On Google

Back to Businesses - Copywriting For Microgym Owners

I'm No COVID Expert, But You Need These 3 Things Before You Re-Open

Mike Arce x COVID Catchup

Excited to Re-Open? Think About This Shit First.

Crisis Creates Creativity

Jeff Binek x Adding A Low Barrier Offer To Your CrossFit Gym

Phase 1 Re-Opening...Don’t Cream Your Jeans Just Yet

Jammin With Joe - Ep. 392

We Are All SMEs Now

Branding With Boris - Ep. 02

The Future of the Microgym Industry x Fittest Of The Coast Keynote

Creating COVID Content

Updated Thoughts/Ideas On COVID-19

How Your Gym Needs to Handle Social Distancing Due to COVID-19

He Thought He Could Steal From Me And Get Away With It!

Be More Than The Status Quo Microgym

So 27 Gyms Repositioned (Not Rebranded) Away From CrossFit Yesterday...

Your Focus Needs To Be NOT ON YOUR FITNESS, But On Your Business.

You Are NOT Providing The 'Best Hour of Your Day'...It's Complete Bullshit

The 3 Assets You MUST HAVE for Creative Marketing

I May Be Wrong But I Doubt It with Matt Baitieri

Talking To Myself - Ep 07 - WHY YOUR NEW CLASS OR BRAND ISN'T WORKING

Sean Pastuch x Active Life Rx and Why He Bought Into Brick & Mortar

Stealing Great Ideas Won't Fix Your Broken Business

Why I Think Creating "The Best Hour Of The Day" Is A Bullshit Goal

The Evolution of Your HR Dept. (Staff!)

If You Own A Microgym In 3000 SQFT Or Less, You're In Big Trouble

Alfred Wilson (OPEX Concord) & I Jam On The Barbell Being GREAT for Fitness, BAD for Business

These Exercises Are Useless For GPP + Operational Capacity

This Is Why You Need To Be An Extrovert To Win At This Game

Your Marketing Goals Are Fucked

Why Do You Make Your Fitness Program So Damn Complicated

Your Sales Process on PT First vs Straight To Class

Jammin' With Joe - Ep. 3275

Putting Branding Before Marketing

Creating Profit Via Fitness Events with Kyle Oland

PT First vs. Straight To Class Sales Training

Adam Ludlow and Repositioning His Brand

Get Leaner With Your Business

A Deep Dive Into The NEW Marketing Funnel For Microgyms

Suck Less At Sales - Part 3

Create Better Content

Why Your Client Pay For Extra Coaching, NOT FROM YOU!

Protecting Your IP + Trademarks

Fireball + Fitness Celebs + WOD on the Waves with Zak Leighton

Suck Less At Sales - Part 2

Branding With Boris - Ep. 01

The New Marketing Funnel For 2020

Lean Out Your Microgym + Custom Timers

Owning a Microgym For 10 Years Is Easier When You Look Like Drew Brees

Jammin' With Joe - Ep. 12

Sucks Less At Sales - Part 1

An Interview With A Coach That Quit My Gym When I Rebranded

You're Expecting Too Much From Your B2B Vendors

Starting Off With Creating Content

I Like Movements That Are Simple, Yet Effective

You Can't Make Referrals Happen You Stupid Fuck

Talking To Myself - Ep 06 - EGO = the ENERGY you PUT OUT

Communication To Your Members

An F45 Experience Reaction

My Microgym Predictions for 2020+

CF Gyms Under 3000 sqft Will Go Out of Business For This

Is Your City Growing? How To Think About Commercial Development.

Email Newsletters Aren't A Game Changer, But You Need To Be Doing Them

Road Trip Project - Part 2

Road Trip Project - Part 1

Getting Back In The Technician Seat - The Lifecyle of a Microgym Owner

The Advantage Part Time Owners Have

Why I Deaffiliated From CrossFit

Driven Nutrition: Positioning Retail Sales Through Supplements During a Rebrand

Do What You Can't

How the Level Method Can Help You Create A Unique Brand

My Take On Landing Corporate Wellness Accounts

Talking To Myself - Ep. 05 - Parenting Your Business

Jammin' With Joe - Ep. 11

I'm Going On Tour

Branding Against Other Brands

Tits and Free Leads

Clay Ferrer x RigQuipment

Boris Kezic x Metcon Creative

The Difference Between Your Gym's Brand + Your Personal Brand

Your Business Is Kinda Like Your Kid - It's Always A Pain In Your Ass

Mike Arce x Loud Rumor

Don't Be A Martyr With Your Holiday Schedule

Your Programming + How It Relates To Your Brand

Evan Bartus x TRIIB

Markus Gerszi x Gym Wright

When Your 9/11 Tribute Is Bullshit

Microgyms + Department Stores

John Briggs x Rebranding? Get Your Money Right

Joe Tebaldi x The Rebranding Guru You Need

Talking To Myself - Ep. 04 - 3 Lies Gym Owners Tell Themselves

A Conversation With A Concept Microgym

Alec Smith Is Gay + You Can Learn From His Authenticity

Jim Crowell x OPEX's Brand Evolution

Steve Pinkerton x EvoFit - Keeping Your CrossFit Brand While Adding A New One

Forgiveness > Permission

Brandon Cullen x MADabolic - Leaving CrossFit For Your Own Brand

This Is Big News For Microgym Owners

Eli Slossberg x MDI Apparel - Creating Client Experience Through Retail

So You Went to Madion, WI to Watch the Games?!?

Mike Jones x Alchemy 365 - Building A New Class Concept

Good vs. Bad Programming

Want A Personal Brand?

Equipment Scalability In Your Microgym

You Haven't Earned Your Prospects Attention

Your Lack of SOU Is Your Biggest Flaw

Don't Ask For My Help With Your Business Until You Answer This

Compensation Models For Microgyms

My WTF!?! Moments

Design Your Microgym In A Way That Very FEW People Will Benefit

Jammin' With Joe Ep. 10

Shooting the Shit With Gymonkee

Shooting the Shit with Copper City CrossFit

Do It Different

Daniel Hong x Corporate Wellness + Being An Entrepreneurial Technician

Kevin Beamon x Mecka Fitness

Isaac Vaisberg x Sasquatch Strength + Franchising a CrossFit Microgym

JP x Brick Fitness

Talking To Myself - Ep. 02

Morgan Barden x Project Lean Nation

2 Bullshit Theories Used By "Gurus"

Microgym University vs. Biz Development Calls

I Can’t Believe This Shit

Showmanship + Presence In Your Coaches

Jammin' With Joe Ep. 09

Talking To Myself - Ep. 01

Dave Aisenstat x So Creative 845

Creating Your Own Certifications For Coaches

Part 1: Your Coaches Need To Be Doing This

Microgym Bar Crawl

Create > Criticize

Anthony Ruffalo x Certified Financial Planner

Murph + Military Discounts

Adam Tar x CrossFit North Port

Shawn Rider x The Relentless Pursuit of You

Elevate x Nicole Race

The Plural of Anecdote Is Not Data

Jammin' With Joe Ep. 08

Jon Gilson x Project X

LIVE Podcast With Jon Gilson TODAY (5/9 11am EST)

Stephen Hitt x Beats Rx

SELF MADE SUMMIT Oct 19th/20th

BIG ANNOUNCEMENT TODAY AT 2pm EST

Talking Shop With My New Competitors

Ethan Chandler x Phoenix Fitness & Martial Arts

Paul Klein x Fext Push

Jammin' With Joe Ep. 07

Roll Up Your Sleeves

My Response To The Team Richey & Greg Glassman Interview

My Thoughts On CrossFit's New Health Direction

Diversifying With Google Advertising

Andrew Frezza x Seven Figure Box

Microgym Biz Conferences x Iron+Mortar

Mentorship For Clinics, Lawyers and Other Service Based Businesses with Brian Strump

I May Be Wrong, But I Doubt It - ep. 03

Creating Digital Revenue Streams w/ Sydney Cummings x Royal Change

Julian Bryant x Million Dollar Gym

Jammin' With Joe - ep. 06

Changing The Fitness You Offer + How To Not Piss Off Members When Doing It

Why I’m Not Afraid to Fuck Up

Vincent Miceli x The Body Blueprint

The Next Revenue Stream

Jason Ackerman x Own Your Eating

Question and Answers

Talent Recruiting Is Coming To The Microgym Industry

I May Be Wrong, But I Doubt It - ep. 02

This Is Why Your Branding Isn’t Working

Jammin' With Joe Ep. 05

Stop Bitching About Your Location

I May Be Wrong, But I Doubt It - ep. 01

Zach Scarboro x Orange Theory Fitness

PT First Crash Course w/ Sean Pastuch

Ambrose Leburu x Doerz Motivation

John Briggs x Incite Tax

Using Different Social Media Platforms

Jammin' With Joe Ep. 04

Fire Your Coaches

Don't Be An Asshole Tour x OutWOD

You Should Have Just Opened A Franchise

YouTube, Queers and Summits

Don't Let Perfection Get In The Way Of Good Enough

Bro Funnel + Bro Marketing

Your Retail Doesn't Have To Suck

Torpedo Review

Not Sucking At Social Media w/ Sean Pastuch x Active Life Rx

Jammin' With Joe Ep. 04

CrossFit Is Not A Real Sport

Which Comes First? The Classes or the Clients?

Talking Programming + Competitive Culture with JJ x Thrivestry

My Hero

Breakout Sesh at Iron+Mortar 2018

Networking Is For Winners

Clickbait

Matt Dengler, RxRD

Drinking x Marketing x Fitness x YouTube

Be More Selective

Create More

Your Unlimited Membership Is Costing You Money

Dude, Did You Steal My Gym???

Holiday Schedule

Stop Being A Pussy

Getting Your Boot Camp to Convert to CrossFit

New Long Form Content

Who Were You Before You Became A Coach/Owner?

QnA From The UK

My Advice To A Growing Gym

My Thoughts on OPEX + the Individual Design Model

Creating a Podcast For Your Microgym

Test Outs + PT First For Experienced CrossFitters

Performance Based Compensation

Jam Sesh With Local Microgym Owners (full audio)

Rachele Brenke, Fit Legally

What Is A Head Coach?

Build Something Bigger Than You

How to Get 188+ Leads Without Facebook Ads or Funnels

Goal Boards. Ugly? Yes. Profitable? Maybe.

Steal...But Make Sure To Then Make It Your Own

If You Could Do It All Over Again...What Would You Do?

Patience

Craig Patterson, MadLab Group

How to Steal All The Clients From The Gym You're Working At

How Do I Handle Pain-In-The-Ass Clients?

Referrals + Why You're Not Getting More of Them

Outsourcing Marketing + Starting A Garage Gym

Professionalizing Your Staff + Creating "Full Timers"