How to build influence with clout | Steve Smith

The curse of having a common name is that you can be mistaken for someone else but on the plus side it can be easy to remember. This is something I have in common with my guest Steve Smith. Our names may not be so distinctive but the knowledge and conversation really was.Steve is a business coach, keynote speaker and podcast host, so we had a few more things in common. In this episode:Why the right kind of clout mattersHow speaking in a professional capacity could harm your brandWhy message mattersWhat leaders need to possessMy own challenge with presentation energyWhy are your audience checking their devices? (May not be what you think)What happens when people think you're inauthentic?and a few more things besides.Special thanks to our show sponsors at Brand Face. Find out how they can help you get the right message for your business to connect with the right audience in the right way. Visit LearnAboutBrandFace.comDid you enjoy the show? Did you learn anything new or useful? If you did, then the best way to show your appreciation is by sharing the show to your online network. Tag me and I'll give you a shout out on an upcoming episode. Leave a review and I'll read it out on the show.Of course, if you REALLY liked it, you're welcome to support the show financially too using the link below.Support the show (https://speakinginfluence.supercast.tech/)Mentioned in this episode:Speaker Fee AuditFind out in less than a minute if you're undercharging for your speaking and where you need to look to fix any leaks with the Speaker Fee Audit. It's free to take and find out if you're missing out on money.