How to Get Corporate Speaking Gigs: A Live Coaching Session with Jackson Ogunyemi

Jackson Ogunyemi has 25 years of speaking experience in the education sector. He has the experience, the message, and the stage presence. What he's missing is the business engine that consistently generates corporate bookings.In this live coaching session John Ball works with Jackson to unpack some uncomfortable realities about the speaking industry -- and build a practical strategy for breaking into higher-paying corporate opportunities.If you want to turn speaking into a real business rather than hoping to be discovered, this episode will show you exactly where to start.What you'll learn in this episodeWhy many speakers are relying on the wrong growth strategies, the reality of speaker bureaus and why they don't create demand for speakers who aren't already in demand, why visibility alone doesn't generate bookings, how to identify a profitable speaking niche worth pursuing, why sales teams could be one of the most powerful markets for speakers, how to use LinkedIn as a prospecting tool, the outreach message that actually gets responses, why persistence matters more than perfection in building a speaking pipeline, and how to build a simple speaking sales engine from scratch.The key insightMost speakers try to build an audience before they build a business. The real order is: build a sales engine first, get booked and paid, then grow your visibility on top of that momentum.The five practical steps from this episodeChoose a clear hunting niche, build a list of companies in that niche, contact decision makers on LinkedIn with a simple opening question, track your outreach in a CRM, and follow up consistently. Even 30 to 60 minutes a day of prospecting can start generating real conversations and opportunities.Want to join John's Serious About Speaking newsletter? Subscribe on LinkedInVisit strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a special surprise gift for everyone who completes the quiz.Want to get coached for free on the show? Fill in the form at this link and if we think your challenge could help others, we'll invite you on.For speaking enquiries or to connect, email [email protected] or find John on LinkedIn.All clips and episodes are on the Present Influence YouTube channel.Thanks for listening. Rating the show 5* on Spotify helps their algorithm recommend the show, so please take a moment to follow and leave a rating.Related episodes: How to Get Paid for Public Speaking with Grant BaldwinMentioned in this episode:Speaker Fee AuditFind out in less than a minute if you're undercharging for your speaking and where you need to look to fix any leaks with the Speaker Fee Audit. It's free to take and find out if you're missing out on money.