SEO Audits - what are they?

In this episode Ryan Haynes discusses with Flavio Amiel SEO Audits and what to look for when addressing your SEO and content strategy. As part of a mini-SEO series, the pair will look at search optimisation and visibility, in part one we look at Haynes MarComs 57-point checklist and the aspects of search, web and content that this looks at. We discuss why an SEO Audit is important and how to go about doing it, and the outcomes to expect.  Plus we run through some of the core KPIs for SEO:Search visibility - positionKeyword attributionTraffic generationDomain AuthorityExternal links/referralsInternal customer journeyGlance competitor’s strategiesTo request an Expre-SEO, or to enquire further for an audit, get in touch https://www.haynesmarcoms.agency/Listen to more episodes of the hospitality industry podcast Travel Market Life and subscribe for the latest news at http://travelmarket.life/ Follow us on LinkedIn for more thought-provoking content: https://www.linkedin.com/company/travel-market-life/ Do you have a story to share about technology, digitalisation or culture changes within the hospitality and travel industry? We'd love to hear what your company is doing and the impact it is having. Please contact us through http://travelmarket.life/