PODCAST · business
Irresistible Consulting Moments Podcast
by David A. Fields
Welcome to the Irresistible Consulting Moments Podcast with David A. Fields. For over a decade, thousands of consulting firm leaders have turned to David A. Fields' weekly articles for insights, wisdom and guidance on how to build a more successful consulting practice. Those weekly gems are now captured in audio form for you, narrated by David himself.Your questions answered, every week: Join us every Monday for our live, 15-minute Consulting Best Practices Q&A on LinkedIn (https://davidafields.com/mondaylive).
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81
Two Tips to Massively Improve Your Consulting Firm's Client Experience
What do bunnies and begonias have to do with delighting your current clients and attracting new ones? More than you'd think, as explained in this podcast episode. Visit the original article https://www.davidafields.com/two-tips-to-massively-improve-your-consulting-firms-client-experience and leave your comments.
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80
Objections Can Stymie Your Consulting Firm's BD. Here's How to Avoid Many of Them
Facing down a prospect's objections to your consulting proposal is never fun. But what if you could avoid many of them entirely? You can, as explained in this podcast episode. Visit the original article https://www.davidafields.com/objections-can-stymie-your-consulting-firms-bd-heres-how-to-avoid-many-of-them and leave your comments.
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79
The Works-Every-Time Consulting Firm Introduction Email Template
An enthusiastic introduction to a prospect from a mutual contact is worth a thousand (or more) cold outreaches. It's also infinitely more valuable than a promised introduction that never materializes. That's why you'll find exactly the nugget you need to secure warm introductions in this podcast episode. Visit the original article https://www.davidafields.com/the-works-every-time-consulting-firm-introduction-email-template and leave your comments.
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78
The Right Response to "What Makes Your Consulting Firm Better?"
When a prospect asks you why your consulting firm is better than other firms, you probably leave the conversation feeling like you didn't handle it quite right. There's a good reason why and an even better response to that situation outlined in this podcast episode. Visit the original article https://www.davidafields.com/the-right-response-to-what-makes-your-consulting-firm-better and leave your comments.
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77
Is This Misstep Costing Your Consulting Firm Clients?
A lot of companies make a mistake that costs them customers. Fortunately, as the leader of a small consulting practice you can gain awareness, start taking countermeasures and avoid the costly mistake by listening to this podcast episode. Visit the original article https://www.davidafields.com/is-this-misstep-costing-your-consulting-firm-clients and leave your comments.
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76
What's Important Right Now to Sell More Consulting Services
Happy New Year! How can you make 2025 the year that you win oodles of projects and your consulting revenue skyrockets? By following the advice in this podcast episode. Visit the original article https://www.davidafields.com/whats-important-right-now-to-sell-more-consulting-services and leave your comments.
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75
7 Steps to Kick Off Every Consulting Project Perfectly
First impressions matter, and the way you start your projects will set the tone for your entire consulting engagement with a client. That's why you should incorporate the recommendations in this podcast episode. Visit the original article https://www.davidafields.com/7-steps-to-kick-off-every-consulting-project-perfectly and leave your comments.
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74
This is the Pinnacle of Consulting Firm Excellence
Your consulting practice is good. Nay, I'd say it's excellent (because I have faith in you). But are you progressing toward the pinnacle of consulting firm excellence? You'll know once you listen to (and act on) this podcast episode. Visit the original article https://www.davidafields.com/this-is-the-pinnacle-of-consulting-firm-excellence and leave your comments.
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73
How to Gain Critical, Delicate Information From Prospective Consulting Prospects
Winning consulting business involves asking a lot of questions. Some feel easy to ask whereas others can feel quite uncomfortable. Fortunately, there's an easy way to make even the most delicate information easy to solicit, and you'll find it in this podcast episode. Visit the original article https://www.davidafields.com/how-to-gain-critical-delicate-information-from-prospective-consulting-prospects and leave your comments.
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72
5 Ways to Create a Client-Friendly Consulting Firm that Attracts Follow-On Business
Unless your consulting firm relies fully on one-and-done projects, you know that winning follow-on and pull-through projects from your current clients is the bees knees. But are you attracting all the additional engagements you could from your current clients? You certainly will up your odds if your follow the tips in this podcast episode. Visit the original article https://www.davidafields.com/5-ways-to-create-a-client-friendly-consulting-firm-that-attracts-follow-on-business and leave your comments.
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71
Make Next Year Your Consulting Firm's Best Year Yet with These 3 Simple Steps
Perhaps 2024 was a tough year for you and your firm even though you're awesome. Or, because you're awesome, perhaps you had a breakthrough year. Either way you can make next year truly extraordinary by answering the seven questions posed in this podcast episode. Visit the original article https://www.davidafields.com/make-next-year-your-consulting-firms-best-year-yet-with-these-3-simple-steps and leave your comments.
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70
Connections Are Everything for Your Consulting Firm. How to Make Connecting Easy
Some people are natural-born super-connectors. For the rest of us, though, to create the connections that will lead to a thriving consulting practice we can turn to the tips in this podcast episode. Visit the original article https://www.davidafields.com/connections-are-everything-for-your-consulting-firm-how-to-make-connecting-easy and leave your comments.
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69
Thought Leadership, Boiled Down to a Few Easy Steps
Thought Leadership confers all manner of benefits on your consulting practice. Fortunately, it's not difficult to start establishing yourself as a Thought Leader, as explained in this podcast episode. Visit the original article https://www.davidafields.com/thought-leadership-boiled-down-to-a-few-easy-steps and leave your comments.
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68
How to Win More Consulting Projects Using Triangulation
Certain Business Development techniques apply only if your consulting firm works with large clients. Perhaps the most fun of those large client techniques is the simple, effective application of Triangulation, which is explained in this podcast episode. Visit the original article https://www.davidafields.com/how-to-win-more-consulting-projects-using-triangulation and leave your comments.
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67
The Perfect Consulting Firm Leader
What is the DNA of a leader of a small consulting firm? This episode outlines the personal building blocks of a rewarding, lucrative career shepherding a practice with anywhere from one to 200 employees. Visit the original article https://www.davidafields.com/the-perfect-consulting-firm-leader and leave your comments.
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66
7 Ways to Find the Easiest Buyers for Your Consulting Services
Finding new decision-makers who will buy from your consulting firm can seem like a daunting task. But it doesn't have to be. There's a very good chance a ready source of new decision-makers is within easy reach. You just need to connect to them using the approaches outlined in this podcast episode. Visit the original article https://www.davidafields.com/7-ways-to-find-the-easiest-buyer-for-your-consulting-services and leave your comments.
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65
5 Defenses Against Large Consulting Firms
As the leader of a small consulting firm, you may occasionally (or frequently) run into a prospective client that seems to favor the idea of engaging a big, brand-name consulting firm. Other than highlighting your obviously superior chocolate gifts, how can you explain the disadvantages of large consulting firms? For starters, reminding your prospects of the points in this podcast episode. Visit the original article https://www.davidafields.com/5-defenses-against-large-consulting-firms and leave your comments.
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64
The 7 Steps to Take Immediately After Your Consulting Firm Wins a Project
Hooray, you've won a consulting project! Uhm... now what? What should you do within the first five minutes of winning the engagement? Within the first five days? The answers are in this podcast episode. Visit the original article https://www.davidafields.com/the-7-steps-to-take-immediately-after-your-consulting-firm-wins-a-project and leave your comments.
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63
Want vs. Need – Which is Right for Successful Consulting Firms?
Ideally, your clients know what they Need and they Want your consulting firm to address their issue. But when your prospect's Wants and Needs are misaligned, then follow the L.I.F.T. approach outlined in this podcast episode. Visit the original article https://www.davidafields.com/want-vs-need-which-is-right-for-successful-consulting-firms and leave your comments.
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62
Consulting Prospect Says "No" Because Their Business is Down: Two Opposing Responses
Sometimes clients point to an undeniable business downturn as their reason for rejecting your consulting proposal. Your best response in those cases is revealed in this podcast episode. Visit the original article https://www.davidafields.com/a-consulting-prospect-says-no-because-his-business-is-down-two-opposing-responses and leave your comments.
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61
Should Your Consulting Firm Play "Hard to Get?"
Letting prospects know you're in high demand, your calendar is tight and your firm's dance card is full could make you look even more attractive. On the other hand, it could also put clients off. The right answer to whether you should present your firm as a scarce resource is revealed in this podcast episode. Visit the original article https://www.davidafields.com/should-your-consulting-firm-play-hard-to-get and leave your comments.
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60
Rough Day, Month or Year? How to Overcome the Consulting Blues
All your days are sunny and full of endless successes, laughter and joy, right? Oh, wait, you run a consulting practice and you're human... so, I guess not every day is picture perfect. Down days can have a surprisingly strong and lasting impact on your consultancy, which is why you'll want to recover quickly using the tips in this podcast episode! Visit the original article https://www.davidafields.com/rough-day-month-or-year-how-to-overcome-the-consulting-blues and leave your comments.
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59
The #1 Attribute of Every Consulting Firm's Best Prospects
The most important characteristic you should look for in your prospects is, surprisingly, not at the top of most consulting firms' list. Yet, in retrospect, it will seem obvious. ("In retrospect" is after you listen to this podcast episode!) Visit the original article https://www.davidafields.com/the-1-attribute-of-every-consulting-firms-best-prospects and leave your comments.
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58
How to Make Your Consulting Firm's Marketing Vastly More Effective
Marketing your consulting firm is an investment. Are you getting the most out of your hard-won time and money? You will if you follow the advice in this podcast episode. Visit the original article https://www.davidafields.com/how-to-make-your-consulting-firms-marketing-vastly-more-effective and leave your comments.
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57
Three Nos to Look for When Pursuing Consulting Projects
Winning projects for your consulting firm requires a lot of Yeses. Sometimes, though, it's even more important to ferret out the Nos. Your practice will grow faster when you seek the Nos explained in this podcast episode. Visit the original article https://www.davidafields.com/three-nos-to-look-for-when-pursuing-consulting-projects and leave your comments.
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56
Playing Along vs. Playing Nice. A Common Misstep that Could be Costing Your Consulting Firm
There's a particular type of behavior that's trending these days. (Perhaps it's always been there, but it appears more and more common.) That behavior isn't helpful for your consulting firm, as you'll see in this podcast episode. Visit the original article https://www.davidafields.com/playing-along-vs-playing-nice-a-common-misstep-that-could-be-costing-your-consulting-firm and leave your comments.
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55
This Marketing "Hack" Will Power Your Consulting Firm's Growth
Marketing your consulting firm can be frustrating, especially when your efforts don't appear to be yielding results. But there's a simple "trick" to improving all your marketing efforts, which is explained (with examples) in this podcast episode. Visit the original article https://www.davidafields.com/this-marketing-hack-will-power-your-consulting-firms-growth and leave your comments.
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54
7 Easy Practices to Make More Clients Choose Your Consulting Firm
Your consulting firm's chief competitors are the client's inertia (i.e., do nothing), internal staff and, occasionally, other consulting firms. It's not hard to become the obvious choice versus those competitors if you adopt the seven practices in this podcast episode. Visit the original article https://www.davidafields.com/7-easy-practices-to-make-more-clients-choose-your-consulting-firm and leave your comments.
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53
7 Inquiry Guidelines Your Consulting Firm Must Master
Among the skill sets you've developed as a consultant, asking good questions and listening rank among the most important. However, the true benefits of these skills are different than they first appear, which is why it's critical to become proficient with the guidelines in this podcast episode. Visit the original article https://www.davidafields.com/7-inquiry-guidelines-your-consulting-firm-must-master and leave your comments.
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52
Offering Value Is Bad for Your Consulting Business?! Here's Why
You can't just reach out to people if you don't have something valuable to offer them, right? Wrong! In fact, super duper wrong, as explained in this podcast episode. Visit the original article https://www.davidafields.com/offering-value-is-actually-bad-for-your-consulting-business-heres-why and leave your comments.
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51
Unlocking Success: The Psychology of Growing Your Consulting Firm
Do the leaders of consulting firms that grow rapidly think differently than the leaders of firms that experience modest growth or stagnation? Yes. A particular mindset is necessary (though not sufficient) to consistently build your consulting firm: the mindset outlined in this podcast episode. Visit the original article https://www.davidafields.com/unlocking-success-the-psychology-of-growing-your-consulting-firm and leave your comments.
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50
The Secret Sauce: What Makes Some Consulting Firms Flourish While Others Flounder?
All else being equal, it would be nice for your firm to fall on the right side of the growth bell curve. You could enjoy a bit of hypergrowth before you kick back and let the firm build at a more typical rate. But, it's quite possible you're on the left side of the curve--growing slowly, holding steady or even declining this year. Why? The answer is in this podcast episode. Visit the original article https://www.davidafields.com/the-secret-sauce-what-makes-some-consulting-firms-flourish-while-others-flounder and leave your comments.
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49
From Absurd to Ingenious: How to Quickly Unearth Breakthrough Ideas for Your Consulting Firm
Patently ridiculous ideas regularly turn out to be true: humans can fly through the air, food can cook in a cold box without applying heat, and an open package of cookies can last more than one afternoon (under extreme circumstances). Some nonsensical idea may be the next breakthrough that boosts your consulting firm, and you can spot that profitably wacky notion using the exercise outlined in this podcast episode. Visit the original article https://www.davidafields.com/from-absurd-to-ingenious-how-to-quickly-unearth-breakthrough-ideas-for-your-consulting-firm and leave your comments.
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48
5 Distractions Derailing Your Consulting Firm's Productivity
Focus is essential to your consulting firm winning clients and profitably delivering value. Perhaps not laser focus every moment of every day, but better focus than you have now. Based on some interesting research, I've identified an insidious attention stealer and given you steps to eliminate it in this podcast episode. Visit the original article at https://www.davidafields.com/5-distractions-derailing-your-consulting-firms-productivity and leave your comments.
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47
3 Guidelines to Ensure Your Consulting Firm Does the Right Thing
Sometimes it's obvious what decisions would be a misstep for your consulting firm. However, other times, it's easier than you'd like for your firm to be pulled into decisions you later regret. To avoid those regrettable moments, listen to this podcast episode. Visit the original article at https://www.davidafields.com/3-guidelines-to-ensure-your-consulting-firm-does-the-right-thing and leave your comments.
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46
The Perfect Case Study for Your Consulting Firm
Occasionally, against all reason and what is right in the world, your wit and charm alone aren't enough to secure a deal with a new client. In those instances, a tasty box of chocolates and a finely crafted case study can help you seal the deal. Instructions for crafting your case study are in this podcast episode. (Chocolate tips are in other podcast episodes.) Visit the original article at https://www.davidafields.com/the-perfect-case-study-for-your-consulting-firm and leave your comments.
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45
3.5 Tips for Webinars and Events that Win Clients for Your Consulting Firm
Webinars and live streams can be amazing visibility builders for your consulting practice. Or they can be a black hole sucking your time and money into oblivion. Let's go with the first option, yes? To get there, follow the simple tips in this podcast episode. Visit the original article at https://www.davidafields.com/3-5-tips-for-webinars-and-events-that-win-clients-for-your-consulting-firm and leave your comments.
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44
Two Proven Investments to Improve Sales of Your Consulting Services
As the leader of your consulting practice, you may think it's obvious where to spend your time and money to boost your firm's sales. And yet, two better choices are available--the two recommended in this podcast episode. Visit the original article at https://www.davidafields.com/two-proven-investments-to-improve-sales-of-your-consulting-services and leave your comments.
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43
Why Losing Projects Isn't Bad for Your Consulting Firm
No matter how large or small your consulting business is, you don't close some of the projects you pursue. And each potential project you don't win is a loss. But is it? You'll enjoy more success when you adopt the perspective and best practices in this podcast episode. Visit the original article https://www.davidafields.com/why-losing-projects-isnt-bad-for-your-consulting-firm and leave your comments.
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42
How to Maximize the Exit Value of Your Consulting Firm (And Why You Should Plan Now)
Assuming yesterday was an okay-or-better day, today you're probably not thinking about how you'll exit your consulting practice. You should be. Tomorrow's happiness depends on what you do today, and since it's important that you're happy, you should definitely listen to this podcast episode. Visit the original article https://www.davidafields.com/how-to-maximize-the-exit-value-of-your-consulting-firm-and-why-you-should-plan-now and leave your comments.
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41
What Your Consulting Firm Needs to Communicate to Win More Clients
Hiring a consulting firm is a big decision for most clients. So, when they are weighing whether or not to work with your consulting firm, what they see and hear from you matters. Ensure they're receiving the right message by following the tips in this podcast episode. Visit the original article https://www.davidafields.com/what-your-consulting-firm-needs-to-communicate-to-win-more-clients and leave your comments.
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40
Accelerate Your Consulting Firm's Growth with "RIDE"
You're rightly focused on pushing forward important initiatives to advance your consulting firm. Could you make faster progress? Probably, if you use the RIDE approach described in this podcast episode. Visit the original article https://www.davidafields.com/accelerate-your-consulting-firms-growth-with-ride and leave your comments.
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39
The Unexpected Activity That Wins Raving Fans for Your Consulting Firm
Your everyday, excellent delivery for your clients earns you high-marks from your clients. But does it lead to consistent, unsolicited referrals? The activity explored in this podcast episode will. Visit the original article https://www.davidafields.com/the-unexpected-activity-that-wins-raving-fans-for-your-consulting-firm and leave your comments.
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38
5 Keys to a More Profitable Consulting Firm
Building a healthier, more profitable consulting practice isn't complex. In fact, your entire financial success can be summarized by the factors outlined in this podcast episode. Visit the original article https://www.davidafields.com/5-keys-to-a-more-profitable-consulting-firm and leave your comments.
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37
Four Mistakes You Must Make to Grow Your Consulting Firm
You do a lot right in the quest to build your consulting firm. Are you doing enough wrong? Some mistakes are worth making, such as the four specified in this podcast episode. Visit the original article https://www.davidafields.com/four-mistakes-you-must-make-to-grow-your-consulting-firm and leave your comments.
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36
The #1 Rule for a Successful Consulting Firm
You've probably established some key goals and initiatives for your consulting firm. Make sure those plans are anchored on the most foundational idea in successful consulting, which is explored in this podcast episode. Visit the original article https://www.davidafields.com/the-1-rule-for-a-successful-consulting-firm and leave your comments.
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35
The Consulting Project Wrap-Up Checklist
The close of the year is the perfect time to greet old friends, sip bubbly drinks, gobble chocolate and, of course, improve your end-of-project routine. Could your consulting practice create even more client delight as engagements wind down while generating better opportunities for follow-on work? Of course, if you use all the tips in this podcast episode. Visit the original article https://www.davidafields.com/the-11-point-consulting-project-wrap-up-checklist and leave your comments.
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34
"Colorado Pricing." A Lucrative Fee Arrangement for Your Consulting Firm?
You generally set fees for a project to maximize value for your client and your consulting firm. But there's an entirely different approach to fee-setting that delivers longer-term benefits. Hear about Colorado Pricing in this podcast episode. Visit the original article https://www.davidafields.com/colorado-pricing-a-lucrative-fee-arrangement-for-your-consulting-firm and leave your comments.
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33
An Attitude that Steals Opportunities from Your Consulting Firm
This podcast episode is about how you and your team members think about your clients. Overall, you're great (of course). And occasionally, you may also need a little reminder of how to handle the common challenge described in this podcast episode. Visit the original article https://www.davidafields.com/an-attitude-that-steals-opportunities-from-your-consulting-firm and leave your comments.
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32
Scope Reinsertion – the Back Door to Larger Consulting Projects?
Scope creep is the bane of many consultants' existence. It can turn a profitable engagement into a swirling vortex of long hours, frustration and resentment. But what if scope creep were actually an opportunity for your consulting firm? Discover that lovely turnabout in this podcast episode. Visit the original article https://www.davidafields.com/scope-reinsertion-the-back-door-to-larger-consulting-projects and leave your comments.
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ABOUT THIS SHOW
Welcome to the Irresistible Consulting Moments Podcast with David A. Fields. For over a decade, thousands of consulting firm leaders have turned to David A. Fields' weekly articles for insights, wisdom and guidance on how to build a more successful consulting practice. Those weekly gems are now captured in audio form for you, narrated by David himself.Your questions answered, every week: Join us every Monday for our live, 15-minute Consulting Best Practices Q&A on LinkedIn (https://davidafields.com/mondaylive).
HOSTED BY
David A. Fields
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