She Sells Differently - Authentic Selling & Business Growth Strategies for Faith-Based Female Entrepreneurs

Send us Fan MailIf you've been opting into Faire market events and wondering why the orders aren't moving the needle, the answer probably isn't your products. It's your pricing. In this episode, Andee breaks down the two math hacks that allow product-based business owners to offer the Faire market discount confidently, attract new retail buyers, and still walk away with real profit. This is not a theory episode. You'll leave with a framework you can apply to your actual product line today.Key Takeaways•       The market discount is not meant to come out of your profit. It should be a planned line item in your pricing from day one.•       The Discount Stack Method teaches you to build your pricing from the bottom up: starting with your cost of goods, adding your target margin, then layering in your maximum potential discount before you ever set a retail price.•       Every product in your Faire shop needs an internal floor price, which is the absolute minimum wholesale price you will accept, regardless of what discount is applied.•       Before every Faire market event, audit your product list against your floor prices. Exclude anything that would fall below that number, or raise the base price before the event goes live.•       Volume is only valuable when your margin is intact. Lots of orders at a loss is not a win.Looking to grow to your first (or next) $10k month on Faire? Join the Faire Accelerator waitlist.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIf you have ever looked at your own pricing and felt a knot of guilt, this episode is going to feel like a conversation you needed to overhear. In Part 2 of Andee's talk with Jan Touchberry, they get specific about the thing most product based business owners quietly wrestle with: charging what their work is actually worth. They dig into why women in particular tend to undercharge, how to price around the buyer's return instead of your own costs, and why reaching for a discount can quietly cost you more than it earns. It is honest, practical, and full of reframes that change how you look at your next price.Episode highlights[00:00] The guilt that shows up the moment you set a price, and why we talk ourselves down.[03:50] The Proverbs 31 reframe: how charging your worth connects to provision and generosity.[09:39] Why you should sell the transformation, not the deliverable, told through a real wholesale example.[13:00] The $45 hat story: how strong branding gives you permission to charge more.[29:23] The pricing move that beats discounting every single time.Key takeaways1.     Price from the buyer's return on investment, not just your cost of goods. Start with the transformation your product creates, then work backward to a number that reflects it.2.     Your branding sets the price expectation before you say a word. When your visual presence matches who you serve, charging more feels earned instead of awkward.3.     Undercharging is often a control problem in disguise. You cannot guarantee a client does the work, and pricing low to feel responsible for their results only teaches people to undervalue what you offer.4.     Discounting trains the market to see you as the cheap option. If cash flow is the concern, offer a payment plan instead of cutting your price.5.     Your price is not permanent. Revisit it at least once a year, survey your ideal buyers, and do not be afraid to raise it as your value and the market shift.Resources and references mentioned•       Part 1 of this conversation, on scarcity and provision thinking•       Proverbs 31 episode (referenced in the pricing mindset discussion).•       Base44, the AI "vibe coding" tools mentioned for building sales pages and calculators.•       Jonathan Mast's AI training referenced for landing page prompts •       Jan Touchberry, host of the Marketing Without Socials podcastGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIf you have ever said yes to a wrong-fit client because you needed the money, or kept over-delivering and undercharging because it felt generous, this conversation is going to feel like we read your mind. Andee sits down with Jan Touchberry of the Marketing Without Socials podcast for an honest talk about scarcity: the mindset that quietly shapes how women entrepreneurs price, give, and grow. The surprising part is that scarcity almost never shows up as fear. It shows up as hustle, humility, and being the helpful one. This is Part 1 of a two-part conversation, with pricing getting its own deep dive next week.Episode Highlights•       [00:00] Why scarcity rarely looks like fear, and what it looks like instead•       [03:44] The early-business confession: saying yes to every client out of need•       [10:07] The three places scarcity hides: pricing, discounting, and over-giving•       [12:33] The line that stopped the room: “continue playing small”•       [26:50] Why 10x is easier than 2x, and the 80% you need to let go ofKey Takeaways•       Scarcity disguises itself as virtue. The yes you give too quickly and the extra you throw in for free are often fear wearing a kinder face.•       Not everyone is your customer. Chasing every low-fit yes drains the time and energy meant for the work you are actually called to do.•       Playing small does not serve anyone. Shrinking your gifts robs you and the people who needed what only you could offer.•       Money is a tool, not a verdict on your character. It is the love of money that is the warning, not money itself.•       Simplicity scales. Cutting the 80% that drains you is what frees you to grow, not adding more to your plate.Resources and References Mentioned•       Book: 10x Is Easier Than 2x by Dan Sullivan and Benjamin Hardy•       Jan Touchberry's podcast: Marketing Without Socials Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailReady to grow your Faire Shop to $10k+ months?You opened your Faire analytics and the views are there. Hundreds, maybe thousands of shop visits this month. Retailers are finding you. But they are not clicking to purchase. They scroll your products and leave. No order. No favorites. Nothing. Here is the thing: that is not a traffic problem or a product problem. That is a conversion problem. And conversion problems are almost always clarity problems. Confused retailers do not buy. They bounce. In this episode, Andee breaks down five specific reasons retailers are visiting your Faire shop and walking away without placing an order. For each reason, she hands you the exact fix. This is the Faire shop audit you probably have not done yet. Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailReady to grow your Faire Shop to $10k+ months?What if your next revenue breakthrough isn't coming from a new audience, a new platform, or a new launch? What if it's already sitting inside your business, inside the list of people who already bought from you and loved what they got? In this episode, Andee challenges one of the most expensive habits product sellers carry: the obsession with new customers at the expense of the ones already in your corner. This is a short, strategic episode with a clear action step you can take this week.Key Takeaways•       Selling to an existing customer is 5 to 7 times less expensive than acquiring a new one. The math alone should shift where you focus your energy.•       Past buyers don't come back because life got busy, not because they didn't love your product. That is a follow-up problem, and it's fully fixable.•       Your warm audience is your most valuable list. Every person who has ever purchased from you, on Faire, Etsy, Shopify, or at a market, already believes in what you make.•       The 3-Move Reactivation Framework: (1) Identify your top 10 buyers from the last 6-12 months. (2) Send a personal message, not a newsletter blast. (3) Give them a reason to act now.•       Sustainable revenue comes from tending the relationships you already have, not just chasing cold traffic.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailYour Shopify store has more horsepower than you think — and most product brand owners are using less than half of it. In this episode, Andee sits down with Deonnah Carolus, founder of Ecommerce Savvy and a decade-deep Shopify strategist, to unpack the AI tools already baked into the Shopify platform that product sellers are either ignoring or barely touching. This is not a tech-heavy episode. It's a practical, eye-opening conversation about what's actually possible when you stop avoiding the tools and start using them to sell smarter. Key Takeaways•       Shopify Magic and Sidekick are two distinct tools: Magic handles product imagery and copy generation; Sidekick functions as an in-store data assistant and strategy partner.•       Generic AI output comes from generic prompting. Building a brand brain inside your AI tool of choice — with your voice, customer profile, and brand assets uploaded — dramatically improves results.•       You do not need a paid theme, an agency, or a technical background to get started on Shopify. The free Horizon theme is solid and the basic plan supports most sellers up to five figures in monthly revenue.•       Your digital footprint matters more than ever. Social channels, a strong product data feed, and consistent online presence are what allow AI-powered search and shopping tools to surface your brand.•       Avoiding AI does not protect you. Learning it, even at an hour a day, returns your sense of agency. As Deonnah put it: you automatically take your power back. Ready to join Shopify, use my affiliate link to get started today. Guest ResourcesDeonnah Carolus — Ecommerce SavvyShopify Lab (step-by-step DIY Shopify course)Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIn this episode, Andee challenges one of the most widely accepted pieces of advice in entrepreneurship: trust your gut. But your gut instinct is only as wise as the experiences you've had. If you've spent years selling at weekend markets but never pitched to a boutique buyer, your gut has no frame of reference for what's actually possible. In this episode, you'll learn the difference between genuine red flags and discomfort, why limited experience creates false confidence, and how to make decisions based on data instead of feelings. This conversation is for anyone who's stayed stuck at the same revenue level because they kept listening to the voice telling them "not yet."Key Takeaways:Your gut instinct is pattern recognition based on past experiences—not mystical wisdom. If your experiences are limited, your instincts are working with limited data.Discomfort and unfamiliarity are not red flags. They're signals that you're in growth mode. The bigger the opportunity, the less familiar it will feel.False confidence is as dangerous as false caution. Once you've done something a few times and it works, you assume you know the whole game. You don't. Stay a student.Red flags are about misaligned values. Unfamiliar is just new. Before you walk away from an opportunity, ask which one you're actually facing.You upgrade your instincts by upgrading your inputs: better mentors, better data, better environments, and the experiences of people who have already cracked the code.One small move toward an opportunity gives your gut new information to work with. You don't have to make the whole leap—just take one step.Faire AcceleratorGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIf you sell on Faire, this episode is a must-listen. In April, Faire officially launched a verified Business Use buyer category, opening the door to a whole category of customers that most product sellers have already been serving informally through email threads and one-off invoices: hotels, corporate gift buyers, wellness studios, event companies, and more. In this episode, Andee breaks down exactly what changed, why it matters more than most sellers will realize, and the three specific moves you can make this week to capture margin you have already earned.Timestamps[0:00] Introduction: the buyer hiding in plain sight[1:45] What Faire's Business Use category is and who it includes[4:10] How these buyers differ from your typical retail accounts[6:30] Why the revenue is real but the system is broken[9:15] Faire Direct: zero commission and what it actually means for your margin[12:00] How Faire Direct also boosts your Faire shop visibility[14:30] Three action moves to make this week[17:00] The bigger picture: building wholesale revenue that compoundsGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailYou know what you need to do. You might even know how. So what's actually getting in the way? In this episode of She Sells Differently, Andee sits down with Robin Emdon, known as the Procrastination Slayer and the Momentum Architect,  to pull back the curtain on why product-based business owners stall on the work that matters most. This is not a pep talk. This is a research-backed, honest conversation about the missing piece that no productivity app can replace.Key Takeaways•       Procrastination is not a motivation problem -- it's a structure and accountability problem. The fix starts there.•       External accountability works because we are wired as social, herd-instinct animals. We cannot empathize with an app. We can let down a real person.•       Research from Dominican University of California found that people with full accountability structures achieved 33% more of their goals than those without -- in just one month.•       Productivity that doesn't move you toward your actual vision is just dopamine in disguise. Cleaning the garage feels productive. It is not.•       The question to ask before any task: is this a needle mover, or a creative distraction? Write it down where you can see it.•       Start with five minutes. Not a plan. Not a schedule. Five minutes on the thing that matters, today.Resources Mentioned•       Robin's book (free PDF)•       Robin's Free 5-day productivity video course•       Find Robin on LinkedInResources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIf you have been working hard at your product business and wondering why the sales still feel so inconsistent, this episode is going to name what you have been feeling and give you a better path forward. Andee breaks down why the hustle-heavy model of markets, Etsy, and social media posting is designed to keep you busy, not to build freedom, and how wholesale changes that math entirely. This is a no-fluff episode that ends with a concrete next step for makers who are ready to stop grinding and start building something that compounds.Timestamps•       [0:00] The burnout cycle most product makers are stuck in right now•       [2:30] Why pop-up markets and handmade order flows are not designed to scale•       [3:45] What wholesale actually looks like and how one boutique order changes the revenue math•       [5:00] Lori's story: from farmers market fatigue to a $1,200 wholesale order in three weeks•       [6:15] The mindset shift that separates makers who break through from those who stay stuck•       [7:30] What is inside the Retail Ready Wholesale Challenge and what you will walk away with•       [12:34] The one thing to stop doing immediately if you want to scale Key Takeaways•       Markets and direct-to-consumer platforms are not broken, but they have a ceiling. Wholesale is the model that removes it.•       One boutique order can bring in more revenue than multiple weekends of markets, without you ever leaving home.•       The pitch that actually gets replies is shorter than you think. Three lines. That is it.•       Eighty percent of wholesale accounts are won not in the first pitch but in the follow-up.•       Building a wholesale habit means creating a repeatable weekly rhythm, not a one-time launch. Resources Mentioned•       Retail Ready Wholesale ChallengeResources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailYour product doesn’t get a second chance on the shelf.Before a retailer decides to carry your product…Before a customer picks it up…Before anyone reads a single word…Your packaging design has already made the decision for them.In this episode, Andee sits down with packaging expert Kelley Kempel (20+ years designing for major retailers like Dick’s Sporting Goods and Kohl’s) to break down what shelf ready packaging actually means—and how to use it to increase sales.You’ll learn:What shelf ready packaging is (and why it matters more than you think)The 3 subconscious signals your packaging sends: quality, price, and brand promiseWhy customers will pay more for products with better packagingThe biggest mistake product makers make when designing their own packagingHow to make your packaging instantly clear and easy to understandWhat retail buyers are scanning for in seconds at trade shows and marketplacesHow to stand out when your product is surrounded by competitorsSimple ways to improve your packaging without a full redesignLearn more from Kelley:https://www.instagram.com/hiddenpathcreative/https://www.hiddenpathcreative.com/Your Guide to Packaging That Sells (limited series podcast for product-based founders) Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailGrab your {free} ticket to the Product Seller Summit, happening April 13-17th, 2026.  In this episode, Andee dives into the challenges faced by product based businesses trying to achieve wholesale business growth. Many makers get stuck in a research loop before reaching out to retail buyers, mistaking avoidance for preparation. This episode is a wholesale strategy reset, revealing how readiness to contact retail buyers emerges through clear, actionable steps rather than waiting for the perfect moment. You’ll learn tips including how to distinguish needle movers from creative distractions and how to interpret silence from buyers strategically. Instead of a short burst of activity, you will uncover a sustainable rhythm in sales strategies that builds a consistent retail buyer pipeline. If you want to move your product based business forward with effective online marketing and marketing strategies, this episode provides the mindset shifts you need to start reaching retail buyers confidently.Retail Ready Wholesale Challenge - Grab it here.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailGrab your {free} ticket for the Product Seller Summit happening April 13-17th, 2026!Discover the future of online marketing and sales strategies for product based businesses in this eye-opening episode. Andee hosts PR strategist Gloria Chou to reveal why AI shopping is revolutionizing how customers find and buy products. Learn why traditional PR is evolving and how getting featured in media can boost your presence in AI tools such as ChatGPT and Perplexity. Gloria shares actionable marketing strategies for product sellers, including how to craft pitches that editors open, leverage free AI tools for editorial angles, and smartly find journalists to pitch using unique methods. This episode is packed with insights that small product based businesses can implement right now to increase visibility and sales without a big budget or large following. Episode Highlights·       Why traditional PR has always felt off-limits for small product brands — and why that narrative is outdated·       What 'AI shopping is the new SEO' actually means, and why the consumer journey has fundamentally changed·       What AI tools like ChatGPT and Perplexity are actually pulling from when they recommend products·       How to use Perplexity (free) to find your best editorial angles and write a pitch that editors actually open·       How to find journalists and editors to pitch — including HARO, Google News Alerts, and a hashtag trick most people don't know·       A real win: how a candle maker with no PR experience or connections sold out 100 units in one hour after landing a Today Show feature More from Gloria: Gloria's Free Masterclass: Get Your Products Recommended by AI — gloriachoupr.com/masterclassInstagram: https://instagram.com/gloriachoupr**DM Gloria the word “Andee” for an extra free gift! Join Andee and Gloria for the Product Seller Summit happening April 13th-17th, 2026. Grab your free ticket here.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailProduct Seller Summit (April 13–17) — Grab your FREE ticketIf you have been waiting for a marketing strategy that does not require more hustle, a bigger ad budget, or you constantly being the only voice talking about your products...this episode is for you. Affiliate marketing expert Kelly Morrison joins the She Sells Differently podcast to break down how product sellers can build a simple, revenue-generating affiliate program starting with just 10 partners. Whether you sell candles, skincare, handmade goods, or any physical product, this conversation will show you exactly how to make selling feel lighter, because suddenly, you are not the only one doing it.Key Takeaways•       You are probably sitting on a goldmine of potential affiliate partners — your customers, your DMs, and your social followers are the best place to start.•       10 affiliates, each with an audience of 1,000 people, puts your product in front of 10,000 new potential buyers. Start there.•       Affiliate programs are not meant to replace your current marketing — they are meant to add 8–12% to your bottom line.•       Your affiliates represent your brand. Vet for alignment — not just audience size.•       Keep affiliates engaged with monthly email newsletters, contests, and by following them back on social media.•       A product seller with items priced between $9.99 and $24.99 can realistically bring in $6,000 a month from just 45 active affiliates.Where to Find KellyKelly Morrison — Affiliate program strategist for e-commerce brandsProduct Seller Summit (April 13–17) — Grab your FREE tickethttp://theproductsellercommunity.comCreateYourAffiliateProgram.comInstagram: @CreateYourAffiliateProgramResources Mentioned•       GoAffPro — Shopify affiliate app (free version available)•       Product Seller Summit (April 13–17) — Grab your FREE ticketGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailWhat if the ceiling on your business growth isn't your strategy… it's your schedule? In this episode, Andee sits down with Gillian Perkins, founder of Startup Society, who built a 700K+ YouTube channel, a thriving online education business, and a full homeschool life for her six kids, all working 20 hours a week or less. Gillian is the real-world proof that hustle is not a prerequisite for results. This conversation goes deep on what it actually takes to build a six-figure business with less: fewer offers, fewer platforms, and one very important boundary.Key Takeaways•       Working more hours and earning more money are not correlated. What you do with your time matters infinitely more than how much of it you log.•       Doing fewer things with singular focus produces exponential results, not just additive ones. One platform, one offer, one strategy at a time.•       Setting a hard limit on your working hours forces creative decisions about what actually moves the needle. The constraint is the strategy.•       The right hire isn't always a VA. Sometimes what a visionary entrepreneur needs most is someone skilled enough, and confident enough, to manage them.•       Making your business your hobby in the early stages isn't a compromise. It's a sustainable on-ramp that many successful founders have quietly used.Resources MentionedStartup Society: startupsocsiety.comGillian's YouTube Channel: search "Gillian Perkins" on YouTubeCreator Fast Track (YouTube growth program): creatorfasttrack.com Book mentioned: Rocket Fuel by Gino Wickman and Mark C. WintersGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailDiscover how Proverbs 31 reveals entrepreneurial insights and spiritual principles that empower women to pursue their work and faith with purpose and integrity. This episode explores the timeless wisdom that links faith, work, and marketplace influence. Key Topics:The Proverbs 31 woman as a model of business and economic activityInvesting and expanding: buying land and creating vineyards with profitsValuing craftsmanship: textiles as a reflection of skill and craftsmanshipMarketplace participation: making, selling, and wholesaling productsServing others: generosity and charity as an extension of stewardshipRecognizing the importance of visibility and community impactHonoring God through faithful work and giftsThe difference between striving for perfection and faithful stewardshipThe significance of using gifts to serve and create valueAligning faith and commerce for purpose-driven prosperity Timestamps: 00:00 - Rethinking Proverbs 31: The business woman in scripture02:19 - Evaluating opportunity and investment strategies03:39 - Lessons in financial discernment05:07 - Leveraging skills for value07:18 - Selling in the marketplace08:46 - Serving others through marketplace activity and generosity10:04 – Opening arms to the needy12:05 – Visibility and impact in community13:26 - Faithfulness, honor, and giving glory to God through work15:06 - Your gifts matter: living faithfully with what you’ve been entrustedGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailMost business owners think buying behavior ends when the sale is made.It doesn’t.In this episode, Andee Hart sits down with Bradley Rausch to unpack the buying behavior patterns that determine loyalty long before repeat purchases show up. This conversation will completely change how you think about selling, onboarding, and what actually keeps customers coming back.We talk about why chasing new customers is often the wrong move, what most businesses get wrong about “overdelivering,” and the simple post-purchase shifts that make every customer worth more—without being pushy, salesy, or discount-driven.🎯 Listen if you want to:·       Turn one-time buyers into repeat customers·       Understand buying behavior beyond the sale·       Build loyalty without more ads or funnels·       Sell differently—and more sustainablyIf this episode made you rethink how you sell, leave a review and share it with a business owner who needs to hear this conversation. About Bradley: Bradley Rausch works with founders to understand why customers stay, return, and deepen relationships over time. His focus is on the gap between strong early traction and long-term customer value, where many businesses stall despite good products and clear strategy. Bradley studies behavioral patterns that predict loyalty long before they show up in revenue or retention metrics. He’s known for translating customer dynamics into practical insight without relying on hype or tactics.www.linkedin.com/in/bradley-rausch/www.bradleyrausch.com🎯 Join the Retail Ready Wholesale Challenge.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailBrand positioning and differentiation strategy for product-based business owners growing in a crowded, competitive nicheThink your market is too saturated?If you’re a product-based business owner feeling stuck in a crowded niche, this episode will completely reframe how you see a saturated market — and show you why competition isn’t the problem.Saturation means proven demand.In this episode, you’ll learn:·       Why a saturated market validates opportunity·       How to stand out in a crowded market·       Why most competitors are average — and beatable·       The power of bold brand positioning·       Why clarity beats complexity·       How customer experience increases lifetime value·       Why consistency compounds authorityYou don’t have to prove the category works.You only have to prove why you.Ready to implement the strategy behind this mindset?Join the She Sells Wholesale waitlist and learn how to dominate your corner of a saturated market.Because saturation isn’t the problem.Blending in is.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailJoin the waitlist for my signature She Sells Wholesale course – doors open soon!If you’ve ever thought, “If my product is good enough, it will sell itself,” this episode is your loving wake-up call about the realities of running a product-based business. In this episode, Andee breaks down the “Field of Dreams Lie” — the false belief that simply creating something beautiful guarantees sales. She sheds light on the importance of strategic sales strategies and effective marketing strategies, especially beyond just social media. Drawing from her experience of launching a candle line from her kitchen to scaling it into 120 retail boutiques in just three months, Andee shares the mindset shift that changed the course of her business: sales is not a one-time event but ongoing stewardship. You’ll learn why a great product alone does not guarantee sales, the biggest mistakes made in wholesale accounts, and why relying solely on social media marketing is risky. Plus, discover the difference between hustle and consistency and the 3-part visibility rhythm that drives repeatable revenue through online marketing and other channels. If you’re tired of random posting, feeling ghosted by retailers, or wondering why your product isn’t moving, this episode will shift your perspective on selling — and give you actionable marketing strategies to grow your product-based business with confidence. Because no matter how good your product is, you still have to sell it.  Check out episode 105 “ The  #1 Marketing Strategy I Wish  I  Had Utilized From the Start of My Business”Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailYou can have incredible products, and still hear “no” from retailers.In this episode of She Sells Differently, Andee breaks down the real reasons retailers pass on great product brands, and it has far less to do with your product quality than you think.Retail buyers aren’t looking for potential.They’re looking for clarity, confidence, and safety.Inside this episode, you’ll learn:·       Why retailers say no even when they like your product brand·       The invisible objections buyers never say out loud·       How unclear positioning signals risk...even if your product is strong·       Why complexity in pricing, branding, and messaging quietly kills deals·       How to make your product brand feel like the safest yes a buyer can makeGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIf you’ve ever thought “Wholesale isn’t for me” or “I’ll lose money if I sell wholesale”, this episode is for you.In today’s episode of She Sells Differently, Andee is breaking down the most common product wholesale myths that keep product-based business owners stuck, overwhelmed, or afraid to pitch their products to retailers.From pricing fears to inventory overwhelm to misconceptions about platforms like Faire, Andee pulls back the curtain on what product wholesale actually looks like, and why it’s one of the most powerful ways to scale your business with more consistency, leverage, and freedom.Inside this episode, we cover:How to protect your profit when selling wholesaleWhat retailers really think about pricing and relationshipsHow to use Faire strategically without relying on it aloneWhy wholesaling doesn’t need to be complicated or “perfect” to workAndee also shares real examples from her own candle business, including how wholesaling helped her quit her corporate job and create a business that fits her life.✨ If fear or misinformation has been holding you back from product wholesale, this episode will help you reframe what’s possible, and show you a clearer path forward.🔗 Register here for the Retail Ready ChallengeGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailDo you secretly believe you’re “just not good at sales”?Let’s clear that up right now. In this episode of She Sells Differently, I’m breaking down the 5 most common sales mindset beliefs that are keeping product-based business owners stuck in inconsistent, unpredictable sales, and what to believe instead. We’re talking about the sneaky stories that show up in your content, your pricing, and your energy, even if you don’t realize it. From the fear of being “too salesy” to believing your audience can’t afford what you offer, this is the mindset reset every entrepreneur needs. You’ll learn how to shift from fear to clarity, from hesitation to confidence, and start showing up in your sales process like the CEO you are. In this episode, we cover:·       Why “people hate being sold to” is a myth, and what they actually hate·       How your personal money fears are projecting into your pricing·       Why trying to sell to everyone is costing you sales·       How to stop taking “no” personally·       The truth about consistency vs. luck in sales·       A bonus sales mindset reframe that changes everything 🎧 Whether you’re launching, in a sales slump, or just want to feel better about selling, this one’s for you.Schedule your complimentary 30 min clarity call with Andee.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailHustle without clarity doesn’t create momentum…..It creates noise.In this episode of She Sells Differently, Andee walks product-based business owners through 10 powerful questions designed to help you reflect, realign, and move into the new year with confidence—not pressure.Instead of rushing into new goals, product launches, or strategies, this episode invites you to pause and ask better questions about what actually worked, what drained your energy, and what kind of business owner you’re being shaped into.These questions will help you:·       Identify what truly made money vs. what just made noise·       Simplify areas of your business that have become unnecessarily complicated·       Recognize where fear, urgency, or habit may be driving decisions·       Reset your small business mindset around growth, success, and “enough”·       Build a business that supports your life—not consumes itIf you’re craving clarity, peace, and sustainable growth this year, this episode will help you reset your mindset before you set another goal.🎧 Bonus: Andee shares one powerful filter question you can use all year long to make aligned decisions with confidence.👉 Ready for personalized clarity?Book a complimentary clarity call with AndeeGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIf you’ve ever poured your heart into a product… launched it… and heard nothing but crickets, this episode is for you. In today’s conversation, Andee shares a hard but freeing truth about selling products online:👉 Nobody actually cares about your product… until you do. This episode breaks down why features don’t sell, effort alone isn’t rewarded online, and how emotion, belief, and conviction are the real drivers behind consistent sales. Andee walks you through the exact mindset shift that transformed her own marketing, and how you can apply it to your product descriptions, content, emails, and offers starting today. You’ll learn:·       Why customers don’t buy products — they buy belief·       The role emotion plays in selling products online·       How to inject conviction into your content without feeling fake or salesy·       Why “quiet confidence” is no longer enough in today’s market·       How to stop sounding like everyone else and start creating content that actually converts Andee also shares how this work comes to life inside the Product Marketing Bank, where product-based business owners learn how to communicate their value with clarity, confidence, and emotional connection — on repeat. ✨ If you want people to care about what you sell, it starts with how loudly you care first. Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailWhat if the reason your product brand isn’t taking off in 2026… has nothing to do with your product? In this high-impact episode, Andee breaks down the invisible factor holding most product-based businesses back, and it’s not what you think.💥 Spoiler: You don’t need another product. You need a message that finally sticks.If you’ve ever felt like:You’re doing everything right, but still not getting tractionYour brand looks good but somehow feels forgettableYou’re constantly creating, posting, pitching—but sales aren’t reflecting the effort…Then this episode is your 2026 turning point.🔍 Inside this episode:The #1 reason your product brand isn’t gaining momentum this yearWhy clear messaging is outperforming “newness” in 2026How to build visibility with repetition, not reinventionThe mindset shift that turns browsers into buyersHow to stop being the best-kept secret in your niche🎯 Want the full roadmap for turning your product brand from invisible to in demand?👉 Get access to Andee’s signature messaging workshop inside The Product Marketing Bank—the monthly membership that takes the guesswork out of marketing for product-based businesses.✨ Join now for just $19 with the code “SHESELLS”(And yes, you’ll also get access to the 2026 Product Sales Success Blueprint Workshop)Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIn this powerful and deeply personal episode of She Sells Differently, Andee closes out Encore December with the story her listeners ask for most often: the real, raw leap of faith that took her from a 17-year corporate sales career to full-time entrepreneurship.This isn’t a story of burnout or dissatisfaction.It’s a story of purpose. Of clarity. Of calling.And of a leap of faith that was years in the making.Inside this episode, Andee shares:The surprising moment she knew her season in corporate was closingHow dancing, candles, and corporate sales all prepared her for entrepreneurshipWhat redefining “wealth” actually looked like — and why it changed everythingHow faith, scripture, and consistent prayer guided every stepThe behind-the-scenes emotions: fear, excitement, doubt, and unshakeable convictionThe exact moment she realized God had aligned every date, every detail, and every next stepWhy it is never too late to pursue a calling, pivot your path, or build a business rooted in purposeIf you’re standing on the edge of your own transition, if you’re sensing that tug toward more, or if you’re praying through a next chapter you can’t quite name yet- this episode will speak to your soul.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIf the idea of “selling” makes your stomach churn—or if you’ve ever felt fake, pushy, or awkward talking about your offer—this encore episode is for you. In fact, it’s one of the most downloaded episodes of the year, and for good reason. In today’s heartfelt conversation, I’m sharing the real reason sales feels icky for so many women business owners, and how to flip the script with 4 powerful, countercultural sales tips. These are the same mindset shifts and strategies that have helped product-based business owners just like you reclaim confidence, build trust, and grow their businesswithout compromising their values. You’ll hear a personal story of a friendship damaged by the wrong kind of selling—and learn how to avoid that pitfall in your own business. This episode is a healing reminder that you can sell with integrity, empathy, and grace… and still grow a thriving business. 🎯 In this episode, you’ll learn:✔️ Why small business sales often feel “off”—and how to fix it✔️ 4 ethical, trust-based sales tips that don’t feel pushy✔️ Why putting people over profit actually increases your profit✔️ How to turn one-time buyers into loyal superfans✔️ Why collaborating with your competitors could change everythingWant more sales tips that align with your values? Subscribe to the podcast or grab one of my free trainings at andeehart.com/resources to keep learning how to sell differently—in a way that works for you.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIf you’ve ever asked, “Should I be on Faire marketplace?”—this is the encore episode that gives you clarity. With over 700,000 active retailers, Faire Marketplace is one of the biggest platforms in the wholesale space…But it’s not all perks and passive orders. In this power-packed episode, Andee Hart walks you through:·       Why so many retailers LOVE Faire—and what that means for sellers·       The real commission costs (hint: it’s more than just 15%)·       What the Faire algorithm isn’t telling you—and how it buries some brands·       How to decide if Faire marketplace fits your product-based business·       Smart strategies to protect your profits and maximize your wholesale potentialPLUS:📌 How to get fast-tracked off the Faire waitlistIf you’re looking to dive deeper into optimizing your Faire shop, check out my Faire Visibility Playbook that has helped hundreds of sellers learn how to take their shop from invisible to in-demand. 🔗 https://andeehart.com/faireplaybookGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan Mail🛍️ Bonus: Andee’s Pop-Up Market Prep Masterclass is part of Lizzy’s Christmas Party, through December 11th only. 🔗 Grab it for free here.🎉 It’s Encore December on the She Sells Differently Podcast!And this episode? One of our most downloaded of all time, because it answers the question every shop owner asks:👉 “Why are people visiting… but not buying?”If you're selling products online and not seeing the sales you expected, this episode is your wake-up call.What You’ll Learn in This Encore Episode:The #1 trust mistake killing your sales pageWhy your product photos aren’t working—and how to upgrade them todayThe difference between selling features and selling benefits (hint: customers don’t care how your product is made… until they know what it does for them)How to explain your pricing so customers feel good about buyingThe checkout tweaks that can instantly boost impulse purchases🎯 Andee also shares an action plan you can implement this week to start selling products online more effectively, including how one client increased her conversion rate by 30% in just seven days with two quick changes.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan Mail 🔗 Grab access to Pop-Up Market Prep plus loads of other business resources inside Lizzy’s Christmas Party (only available Dec 4-11th!) What does it really take to turn a first-time pop-up market into a thriving, profitable experience? In this fan-favorite episode, I’m bringing back my conversation with Mina Davenport, founder of To Phōs Nontoxic Candles, who shares the real story behind her very first pop-up market—and how she navigated chaos, connection, and conversions like a pro. 👏 Inside this episode, you’ll hear:·       The unexpected challenges Mina faced—and how she bounced back·       Her sales-boosting strategy that put people over pressure·       How she highlighted her product’s unique features to stand out·       Simple ways to remove buyer hesitation and increase checkouts·       And the mindset shift that made all the difference 💡 🎧 Whether you’re a seasoned maker or prepping for your very first event, Mina’s journey is filled with practical takeaways and powerful reminders that resilience + strategy = revenue. Let’s rewind the wisdom—and press play.Resources: Connect with Mina: Website: https://tophoscandles.comInstagram: https://www.instagram.com/tophoscandlesGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIn this Thanksgiving special, Andee breaks down what real customer appreciation looks like, and why it has nothing to do with discount codes or holiday flash sales. If you’re a product-based small business owner tired of defaulting to discounts every time you want to say “thank you,” this episode gives you three heartfelt, margin-friendly ways to build loyalty and deepen connection with your customers.Inside This Episode:·       Why discount culture confuses gratitude with price cuts·       The emotional and financial downsides of “gratitude sales”·       Three powerful customer appreciation strategies that cost less and matter more·       How to choose the strategy that aligns with your brand·       How to integrate customer appreciation into your Q4 or holiday marketing rhythm·       A simple next step you can implement today to start building deeper customer loyaltyTry FLODESK email marketing platform and get 50% off your first year.Perfect For:Small business owners, makers, e-commerce brands, and anyone who wants to move away from discount dependence and build a brand that customers feel connected to.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIn this episode of She Sells Differently, Andee breaks down the exact strategies that help product-based business owners thrive on Faire Marketplace—without leaving sales up to luck. If you’ve ever wondered why your products aren’t getting visibility on Faire, this episode reveals how to make the platform’s algorithm work for you. You’ll learn how to build an operational rhythm that Faire rewards, optimize your listings for visibility, and use proactive marketing to attract new retailers and repeat orders. Andee also shares real-world success stories, including how one brand saw five new wholesale orders within 24 hours after applying her visibility strategies.  🔑 What You’ll Learn Why success on Faire Marketplace comes from strategy, not luck. How to optimize your shop’s minimum order quantity (MOQ) to balance visibility and profitability. The crucial role of reviews in boosting conversion rates and how to get more five-star ratings. How to write SEO-optimized product titles and descriptions that appeal to retailers. Why visual storytelling through product imagery is key to standing out in a crowded market. The importance of consistent product updates and why Faire rewards active sellers. How to grow your reach beyond Faire through retailer outreach, Fair Direct, and email marketing. How to use promoted listings strategically to build long-term retailer relationships.  🚀 Action Steps Audit your Faire shop: Check your MOQ, product descriptions, and imagery. Focus on getting 35+ five-star reviews to boost visibility. Start sending weekly retailer updates through Faire’s CRM. Try Faire’s promoted listings to increase reach with high-value buyers. Build a consistent upload rhythm—add new products regularly.  💼 Mentioned Resource The Faire Visibility Playbook  Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailWhat if you could grow your business without being glued to your phone 24/7? In this episode of She Sells Differently, Andee sits down with Lindsay Fletcher, a faith-driven entrepreneur who built a seven-figure service business- with fewer than 500 social media followers. Lindsay shares how she broke free from the “you must post every day” narrative and learned to grow her business through faith, prayer, and authentic relationships instead. Together, Andee and Lindsay unpack powerful lessons about redefining sales as service, setting healthy boundaries, and how collaboration (not competition) is the key to sustainable success. You’ll Learn: Why your follower count does not equal your income potential How prayer and intention can radically transform your business strategy The power of networking through genuine community connection How to identify and serve your ideal customer with excellence Why saying no can be one of the most profitable moves you make A simple, repeatable sales process for generating leads without relying on algorithms How to reframe “selling” into serving with confidence and grace 👉 Download Lindsay’s Free Resource: Five Prayers for Your Small Business — prayer.lindsayfletcher.co Connect with Lindsay: Email: [email protected] Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailPop the cork- but let’s talk about what’s really inside the bottle. In this episode of She Sells Differently, Andee breaks down the five essential numbers that turn Champagne Sales- those flashy, brag-worthy revenue moments- into consistent, sustainable profit. If you’ve ever celebrated a record sales month but still wondered, “Where did the money go?” this conversation will change the way you measure success in your product-based business. Andee walks you through how to track what actually matters: the metrics that reveal your real growth, your real peace, and your real profit. You’ll learn: The difference between Champagne Metrics and Substance Metrics 5 key numbers every product-based business should know Simple shifts that protect your peace and your margins Plus, stay tuned until the end for an exciting teaser about the She Sells Black Friday Soirée November 17–21: 5 days of champagne-worthy deals to help you sell more in 2026. Join the party here: andeehart.com/blackfriday  Listen in if you’re ready to sell smarter, profit deeper, and toast to success that actually lasts.  Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailThis week on She Sells Differently, I’m joined by the incredible Monica Froese to talk about something game-changing for product-based business owners: how to use AI for e-commerce to turn your content into scalable digital products.  If you’ve ever thought, “digital products don’t apply to me because I sell physical goods,” this episode will flip that belief on its head. Whether you sell candles, jewelry, skincare, art, stationery, or fashion, Monica explains how AI can help you repurpose the knowledge you already have into digital products that pad your profit margins and grow your shop sustainably.  You’ll learn: Why digital products are one of the smartest add-ons for physical product shops How to use AI for e-commerce to brainstorm product ideas, find new audiences, and streamline creation The secret to pricing digital products confidently (without overthinking page count or video length) Creative examples of digital products for candle makers, artists, jewelry brands, and more How QR codes and product packaging can double as a sales tool for your digital offers  This conversation is packed with mindset shifts, practical strategies, and empowering insights for women in business who want to sell smarter, not harder.  👉 Don’t miss the bonus tip at the end, where we share how packaging alone can become a sales channel for your digital products. Connect with Monica:Website - https://monicafroese.com/Reverse Idea Finder GPT- https://empoweredbusinesslab.com/gpt/Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailToday we’re flipping a big belief on its head: you don’t need more time to grow your business—you need a new relationship with time. Guest Lyssa Figgins, a self-described “recovering busyness owner” and time-scaling strategist for Christian women entrepreneurs, shares how to stop chasing the clock and start multiplying your 24 hours.We dig into:·       Why classic “time management” keeps you stuck and what Scripture shows us about multiplying instead of managing ·       ROTI (Return on Time Invested): the lens Lyssa uses to decide what stays, what goes, and what gets invested·       Why busyness is a brutally effective distraction tactic ·       How to become a C.E.O.—Christ Empowered Operator—so your calendar reflects calling, not cultural pressure.Links & resources mentioned:·       Lissa’s private podcast, The Productive and Profitable CEO: redeemhertime.com/hours·       Book: The Ruthless Elimination of Hurry by John Mark Comer·       The Screwtape Letters by C.S. Lewis·       Scripture references: Matthew 25; Ephesians 5:15–16; Matthew 11:28–30Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailThe holidays are the biggest opportunity of the year for product-based business owners — but that doesn’t mean you have to play the discount game to win. In this episode of She Sells Differently, Andee Hart sits down with retail strategist and founder of The Retail Academy, Salena Knight, to unpack the strategies that help small businesses double their holiday sales — without ever lowering their prices. Salena shares how to use her Five Pillars of Retail Success to drive growth, create customer excitement, and boost revenue sustainably. From leveraging Black Friday momentum ethically to optimizing your marketing, inventory, and systems, this episode gives you the exact roadmap to make this your most profitable season yet — all while staying aligned with your values. Whether you’re a maker, boutique owner, or eCommerce founder, you’ll walk away knowing how to: Create urgency without discounts Plan your promotions for maximum conversion Turn one-time holiday buyers into loyal, repeat customers Prepare your operations for a true sales surge Keep your energy and integrity intact through the busy season @thesalenaknight on IG  https://salenaknight.com/podcast-2/Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIn this episode of She Sells Differently, Andee Hart sits down with Nadine Murray to talk about what it really means to be a faith-driven entrepreneur—someone who builds a business that’s both profitable and deeply aligned with their beliefs. Together, they unpack how to blend faith and strategy without fear, the power of building your business in a way that aligns with your faith, and why rest is one of the most countercultural sales tools you can use. If you’ve ever wondered how to honor God in your business while still growing your reach and revenue, this conversation is your roadmap What you’ll learn:·  Nadine’s move from corporate finance to entrepreneurship—and the faith-forward event that realigned her mission.·  The real fear for faith-driven entrepreneurs·  How to put Scripture in action for your launches, pricing, and content.·  Character over coins—while acknowledging that resources in the right hands fuel kingdom impact.·  How faith-driven entrepreneurs practice faith-based marketing instead of trend-chasing.·  How to use rest as a growth lever·  Two practical frameworks you can start this weekGrab Nadine’s Marketing Planning Download- http://nadinemullings.com/powerWhere to find Nadine:LinkedIn- https://www.linkedin.com/in/nadinemullings/ Instagram-https://www.instagram.com/iamnadinemullings/ Website-https://www.nadinemullings.com/Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailThis week, Andee is getting real about what actually changes when you go full-time in your business. Two years ago, she walked away from Corporate America and into the unknown world of entrepreneurship — and the lessons she’s learned will shake up what you thought mindset for entrepreneurs looks like.  Inside this raw and empowering episode, Andee shares: Why Mondays now feel like possibility, not pressure The surprising truth about replacing your boss with discipline How guilt creeps in when you’re “not productive enough” The invisible line between work and life — and how to redraw it What it really means when every risk has your name on it How fear doesn’t disappear — it just gets smarter And why fixing your own messes is part of the power shift  Whether you’re dreaming of your corporate exit or you’re knee-deep in year one or two of running your own show, this episode will give you language, clarity, and a deep breath of “oh my gosh, it’s not just me.”  Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailLink: https://andeehart.com/social-media-detox/ In this episode, Andee talks with Gabe Cox, a goal planning and business strategist who built a thriving business without relying on social media. If you’re exhausted by the constant pressure to post, scroll, and hustle on social media — but still feel stuck in your business — this episode is your permission slip to take a step back. Gabe shares her journey of stepping away from social media for good in January 2023 and how that social media detox transformed her business and her life. Inside you’ll learn: Why a social media detox might be the best marketing move you make this year How to evaluate your time and return on investment (ROI) to decide if social media is right for you The power of collaboration and partnerships as an alternative growth strategy Mindset shifts to overcome FOMO and comparison during your social media detox Faith-based strategies to align your marketing with your season of life and capacity Practical steps for taking your own social media detox and auditing your business priorities Free mini-course: Craft Your Marketing Strategy Without Social Media Whether you’re a busy mama or simply craving freedom from online overwhelm, Gabe’s insights will empower you to sell differently—with clarity, peace, and sustainable growth. Mentioned in the Episode: Gabe’s free mini-course: Craft Your Marketing Strategy Without Social Media Gabe’s Website: https://redhotmindset.com/ Recommended book: Ruthless Elimination of Hurry by John Mark Comer — a powerful read for anyone battling hustle culture  Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailYou’ve been told to listen to your customer, build what they ask for, and sell on value. But what if your customers don’t actually know what they want?  In this contrarian episode of She Sells Differently, Andee Hart unpacks the sales psychology that drives real buying decisions—emotions, identity, and subconscious desires—and why believing your customer at face value could be quietly tanking your sales.  You’ll discover: The 6 lies customers tell themselves (and what they really mean) Why logic-based selling rarely converts in product-based businesses The science-backed reason emotion drives every sale How to craft messaging that mirrors your customer’s self-identity Easy ways to tweak your product descriptions for instant resonance  Whether you’re selling candles, journals, jewelry, or skincare, this episode will help you rethink your approach to messaging and connect on a deeper level with the people you’re here to serve.  🎧 Ready to sell less like a salesperson—and more like a mind-reader? Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailWhat happens when you stop forcing yourself into outdated, “bro-style” tactics and build a marketing approach that feels like home? In this conversation, Andee and guest Shauna Van Mourik, host of Marketing Rebels, pull apart the myth that there’s one right way to grow. You’ll learn how to replace soul-sucking shoulds with simple, values-driven actions that create predictable sales and genuine confidence. In this episode you’ll learn: Why rebel marketing is the antidote to burnout—and how to know when your current tactics are the problem, not you. The “comfortably confident” loop: authenticity → simplicity → momentum → repeat. How mindset science (yes, actual neuroscience) backs up affirmations and daily self-talk. A kinder, more strategic way to market as a woman founder, coach, or product maker. Why introverts quietly crush it in sales—and how to structure your day to protect energy. The “never not marketing” reframe that turns everyday moments into brand building. A practical daily practice (reflect → realign → recommit) to keep you consistent. A scalable system for content: build 6 months of repurposable assets without dancing on TikTok. One clear takeaway: If your marketing drains you, the strategy—not your worth—is broken. Choose fewer, simpler actions that match your strengths and make selling feel like home.  Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIs your packaging shelf-ready—or does it still scream “homemade”? In this episode of She Sells Differently, Andee Hart breaks down five subtle but powerful signs your packaging isn’t ready for retail shelves—and how to fix them without a total rebrand. We’ll explore why durability builds trust, how the unboxing experience influences repeat purchases more than your logo, the surprising power of typography, how shelf placement height changes what “works” in packaging design, and why pros obsess over negative space instead of flashy graphics. If you’ve ever worried that your packaging looks more DIY than shelf-ready, this episode will give you clarity, confidence, and simple upgrades that make your product look professional and trustworthy. 👉 Want ongoing support to market your brand like a pro? Join The Marketing Bank, where Andee delivers monthly deposits of proven marketing strategies you can cash in on for your product-based business. Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailAre your product wholesale pitches disappearing into the retail buyer black hole? You hit send… and nothing. No reply. No feedback. Just silence. In this episode of She Sells Differently, Andee shares the five most common reasons retailers aren’t responding to your product wholesale pitch—and exactly what you can do to change that. We’ll cover the quick fixes that can instantly improve your pitch (like email timing, follow-up frequency, and making sure your message doesn’t get buried) and the deeper strategy shifts that help you stand out from every other product wholesale request in their inbox. You’ll also hear Andee’s proven 3-sentence follow-up email that gets retailers to respond, even if they’ve been ghosting you for weeks. If you’re tired of sending product wholesale emails into the void, this episode will give you the clarity, confidence, and scripts you need to start landing those “yeses” from your dream stockists. What you’ll learn in this episode: The five biggest reasons retailers don’t respond to your product wholesale pitch How to follow up without feeling pushy or salesy The perfect timing for your product wholesale outreach How to give retailers a clear reason to buy your product now Why timing and fit matter more than you think in product wholesale sales Links & Resources Mentioned: Join the She Sells Wholesale waitlist: shesellswholesale.com Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailIf you’ve ever wondered why some wholesale accounts never reorder — or why being “in more stores” hasn’t translated into more profit — this episode is for you. Andee is sharing the retail partnership strategy no one talks about: working with a small number of core retail partners who truly get your brand, your customers, and your vibe — and then giving them the tools to make your products their best sellers. In this episode, you’ll learn: Why chasing every wholesale account leads to burnout and inconsistent sales. How to identify your core retail partners and why they’re more valuable than 10 random accounts. Simple, high-value ways to help retailers sell more of your products — from merchandising support to seasonal marketing packs. How to nurture retail partnerships so they reorder again and again. The one-minute DM strategy that opens the door to your dream retail partners without being salesy. If you’re ready to grow your wholesale revenue while creating stronger, more profitable retail partnerships, this episode will give you the exact steps to make it happen. Mentioned in this episode: 📋 FREE Retail Partnership ChecklistGrab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailAre you a product maker who’s been feeling stuck, overwhelmed, or scared to start wholesaling? You’re not alone! In this episode of She Sells Differently, Andee dives into how to start wholesaling with confidence — even if you’re unsure where to begin or worried about rejection. Andee shares her own journey growing a candle company from a kitchen startup to hundreds of retail locations, breaking down the mindset shifts and tactical steps every product-based business owner needs to take that first step toward wholesaling success. You’ll learn: The common fears that hold product makers back and how to overcome them Why wholesaling is a long game and how consistent small steps lead to big wins How to identify your ideal wholesale buyer and where to find them Tips for crafting personalized wholesale pitches that get noticed The importance of persistence and follow-up to close wholesale deals Plus, stick around for a bonus mindset trick at the end that will help you stop overthinking and start wholesaling with ease! Grab your FREE Wholesale 101 Basics Guide— your perfect first step to making wholesaling simple and actionable. Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailAndee welcomes Kerri Roberts, founder of Salt & Light Advisors—a people operations and HR consultancy serving small and remote businesses. With over 20 years of strategic HR experience, Kerri now guides entrepreneurs in building scalable, people-centered operations. What You Will Learn: Kerri’s Career Blueprint: How a strategic HR professional moved from healthcare and corporate C-suite roles to launching her own people operations firm. Courage vs. Confidence: Why stepping into “doing it scared” builds lasting confidence in your people-ops capabilities. Redefining Success: The mindset shift that traded material achievement for freedom, balance, and purpose. People Operations Fundamentals: Writing crystal-clear roles and SOPs Implementing a 30/60/90-day onboarding rhythm Tracking simple yet powerful performance metrics Streamlining your tech stack to eliminate overlap Cultivating culture through check-ins, peer forums, and gratitude rituals AI-Powered Process Mapping: How to use ChatGPT to draft org charts, SOP templates, and job descriptions in minutes. Resources mentioned in this episode:  🎧 Kerri’s podcast: Don’t Waste the Chaos (featuring Andee!) 📦 HR in a Box people operations collective 📚 Kerri’s new book, The HR Easy Button Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailAre your customers looking but not clicking “Add to Cart”?If you’re refreshing your shop analytics every hour wondering why traffic isn’t turning into sales, you’re not crazy—your “Add to Cart” button might as well be invisible.In this episode of She Sells Differently, Andee reveals the five biggest reasons customers don’t click Add to Cart—and how to fix them fast. These simple changes have helped her clients boost their Add to Cart clicks and increase conversions by 20%, 30%, and even 50% in just weeks.You’ll learn:✔ Why your product page feels risky—and how to make Add to Cart feel safe✔ The photo mistake that kills Add to Cart clicks (and how to fix it)✔ The copywriting tweak that makes your Add to Cart button irresistible✔ How to explain your pricing so customers feel good about clicking Add to Cart✔ Why a complicated checkout kills Add to Cart conversions—and how to fix itThis week’s Add to Cart action plan:1.     Add one piece of social proof to build trust2.     Rewrite one product description to sell benefits, not just features3.     Simplify your checkout process so clicking Add to Cart feels easy and instant➡ Listen now and turn browsers into buyers—one Add to Cart click at a time!Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailStruggling with small business sales because you hate feeling pushy or “salesy”? You’re not alone. Many women entrepreneurs shy away from selling because of bad sales experiences—and it’s costing them revenue and confidence.In this episode, Andee Hart shares a personal story of a friendship damaged by a hard-sell approach and reveals how you can flip the script on sales to grow your small business authentically.What you’ll learn in this episode:Why small business sales often feel icky—and how to change that4 counter-cultural sales strategies to build trust and loyal customersHow prioritizing the person over the sale actually increases revenueThe secret to creating a customer experience that keeps buyers coming backWhy collaboration over competition is a game-changer in small business salesIf you’re ready to feel good about selling—and grow your product-based business—you won’t want to miss this episode.Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community 

Send us Fan MailMindset work is more than positive thinking—it’s a spiritual discipline, and for faith-based entrepreneurs, it can change everything. In this episode of She Sells Differently, Andee opens up about a simple spiritual practice that has helped her break cycles of fear, doubt, and hesitation in her business. Rooted in Biblical truths, Andee shares 3 mindset truths that will help you take control of your thoughts and walk confidently and boldly in your God-given calling as a business owner.What You’ll Learn:·       Why your mind isn’t neutral—and how that affects your business decisions·       How to feed your mind with what’s true and life-giving·       What “taking your thoughts captive” really looks like as a Christian entrepreneur·       A powerful (and simple!) morning journaling practice that will help you start your day with peace and clarity·       Encouragement for when the entrepreneurial road feels heavy or scaryScriptures Referenced:·       Ephesians 4:22·       Philippians 4:8·       2 Corinthians 10:5Call to Action:👉 Apply now for the She Sells Differently Mastermind launching this fall — designed to help faith-based entrepreneurs like you scale with clarity, courage, and Christ-centered confidence. 🎧 If this episode blessed you, share it with a biz bestie and leave a rating + review on Apple or Spotify. Your words help others discover the show and step into their purpose! Grab your spot in the Retail Ready Wholesale Challenge.Resources & Links 👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon! 👉🏼 Best SEO Tool to drive organic traffic to your website 👉🏼 My favorite email marketing platform ** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love. Connect with Andee Hart @ She Sells Differently 💻Website 🎥 Youtube 📱Instagram 🎯SSD FB Community