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Progress Over Perfection with Jeremy Gan (Fandom) episode artwork

Oct 14, 2026 36 min

Progress Over Perfection with Jeremy Gan (Fandom)

from AdTech Unwrapped Hosted by Aditude

Jared Siegel sits down with Jeremy Gan, VP of Programmatic Revenue and Partnerships at Fandom, to talk about how one of the web's largest community-driven publishers is putting AI to work without letting it touch the content. Jeremy explains how his team automated the tedious job of mapping open market spend by advertiser across 15+ SSPs, then used AI to draft outreach so sellers can move buyers from open market to PMP, PG, and direct. He also takes us inside Fandom's 48-hour Shipathon, where engineers have developed and shipped more than 30+ wiki-specific utilities built to turn a "second screen" audience into loyal, logged-in fans.

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Progress Over Perfection with Jeremy Gan (Fandom)

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This episode is 36 minutes long.

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This episode was published on October 14, 2026.

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