Life Coach Business Building School with Debbie Shadid

PODCAST · business

Life Coach Business Building School with Debbie Shadid

Welcome to the Life Coach Business Building Podcast. Join Business Growth & Life Coach Debbie Shadid as she teaches you simple (organic) strategies to gain more paid clients in your life coaching business. Debbie's coaching style is unique. She focuses on the specific actions you need to take to market your life health, career, and weight loss coaching business to your ideal client. Debbie teaches life coaches how to design, price, and sell their coaching offers. She helps you craft an impactful marketing message. Building your coaching business is easier than you think when you know what to do. So, if you're ready to be a well-respected life coach with paid clients, this podcast is for you! Debbie will inspire you to take simple, consistent action to grow your coaching business. 

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    EP 346 - Why AI Is Killing Your Coaching Business in 2026 (for Women 50+)

    If you're a woman over 50 building a coaching business and you've been leaning on AI for everything, this episode might be the most important one you watch all year. AI isn't the bad guy, but the way most coaches are using it is quietly destroying their messaging, their confidence, and their ability to actually sell their coaching.If you're new to my channel, my name is Debbie Shadid. I'm a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I've helped women learn how to become coaches, get clients, grow their businesses, and create meaningful income doing work they love.This is a real-talk episode about something nobody else is saying out loud. When you outsource your brain to AI, your audience can feel it, your message goes generic, and your ideal client scrolls right past you. The good news is that this is fixable, and your unfair advantage as a woman over 50 is the thing AI can never copy.In this episode, we'll walk through:Why AI is making it harder for women over 50 to talk about their coachingHow to spot the signs that you've handed your business over to AIWhat your unfair advantage is and why it can't be replacedThe three shifts that bring your real voice back to your marketingWhy your lived experience sells coaching better than any polished scriptHow to use AI as a tool instead of letting it run your businessThe first thing to do before you ever open AI againWhen you make these shifts, your message stops sounding like every other coach online. Your ideal client recognizes herself in your words, your confidence comes back, and you start attracting the women who actually want to work with you. Your stories, your scars, your wisdom, that's the gold mine. Let's put it back into your business.Want help getting clear on your niche without asking AI? Use code AI25 for special access.Niche Blueprint Guide and resources: https://debbie-shadid-shop.fourthwall.com/en-cad/products/niche-blueprintReady to talk through your coaching business one-on-one? Book a Free Business Blueprint Call: https://www.debbieshadid.com/scheduleConnect with me, Debbie Shadid:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Listen to the Podcast:Life Coach Business Building School Podcast: https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Subscribe for weekly episodes on building your coaching business, finding clients, and creating the life you actually want: https://www.youtube.com/@debbieshadid?sub_confirmation=1If this video was helpful, share it with a coach you know who's overusing AI. Subscribe and hit the bell so you don't miss next week's episode on building a coaching business that actually pays you.Disclaimer: Some links above may be affiliate links. I only recommend products I personally use and love.Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 345 - Why Some Spiritual Coaches Can't Get Clients (And What to Fix in 2026)

    If you're a spiritual coach, transformational coach, intuitive healer, energy worker, or mindset coach who is struggling to get clients, this video is for you. The problem isn't your gifts and it isn't your niche. It's something more specific, and once you see it you can't unsee it.If you're new to my channel, my name is Debbie Shadid. I'm a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I've helped women learn how to become coaches, get clients, grow their businesses, and create meaningful income doing work they love.Most spiritual and transformational coaches were trained in their modality but never trained on how to actually market what they do or talk to potential clients in plain language. That's the gap we're fixing today, so you can stop spinning on certifications and niche statements and start getting in front of the women who genuinely need your work.In this video, we'll walk through:Why "I help women step into their power" is keeping you invisibleHow to stop confusing your modality with your businessWhat your ideal client is actually Googling at 11pm (and what she's not saying out loud)The plain-English niche formula that gets people leaning in instead of glazing overHow to test your niche in five minutes without spending another dollarWhy your next certification will not solve this problemThe 3 practical steps to get clear on who you help and how to say itWhen you make this shift, your messaging stops sounding like everyone else in the spiritual space, your ideal client recognizes herself in your words, and your business finally starts working for you. The world needs the gifts you have. They just need to be able to find you first.Ready to get clear on a profitable niche that actually attracts clients? Grab the Profitable Niche Blueprint - it's the same process I walk my clients through:https://www.debbieshadid.com/scheduleWant to talk through your business one-on-one? Book a Free Business Blueprint Call: https://www.debbieshadid.com/scheduleConnect with me, Debbie Shadid:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Listen to the Podcast:Life Coach Business Building School Podcast: https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Subscribe for weekly episodes on building your coaching business, finding clients, and creating the life you actually want: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgIf this video was helpful, share it with a spiritual or transformational coach who's been rewriting her niche statement for the fourth time. Subscribe and hit the bell so you don't miss next week's episode on building a coaching business that actually pays you.Disclaimer: Some links above may be affiliate links. I only recommend products I personally use and love.Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 344 - The Real Reason You Don't Have Coaching Clients Yet in 2026

    If you've hired a coach, taken a program, and learned all the things, but you still don't have coaching clients, this video is the honest conversation you need to hear. It's probably not the program. It's probably not your niche. It's the gap between what you know and what you're actually doing.If you're new to my channel, my name is Debbie Shadid. I'm a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I've helped women learn how to become coaches, get clients, grow their businesses, and create meaningful income doing work they love.In this episode, I'm calling you out with love. Most coaches who say they're stuck aren't actually stuck on strategy, they're stuck on action. We'll talk about what real marketing looks like in your first year, why you should be spending more time marketing than coaching, and how to break the patterns that are keeping your business from getting off the ground.In this video, we'll walk through:Why most new coaches are doing the wrong work and calling it "building a business"How much time you should actually spend marketing vs. coaching as a beginnerThe hidden traps that keep you stuck (still figuring out your niche, redoing your website, consuming endless content)What real action looks like, five conversations a week, posting even when no one engages, asking for referralsHow to handle the mindset blocks: fear of judgment, imposter syndrome, comparison, and the "I'm not ready yet" trapWhat to do when you bought a program you're not happy with (and how to get your money's worth anyway)The one marketing action to commit to this week to start compounding your resultsHere's the truth: the world needs what you have to offer, but they can only find you if you show up. When you stop watching and start doing, your business stops being an idea and starts becoming real income, real clients, and real impact. This is your wake-up call to do the work.Ready for the kick in the pants that gets you actually moving? Save your seat at my free live workshop. I'll answer your questions, get you unstuck, and put you in a room with other women coaches doing the same work as you:https://debbieshadid.com/workshopWant to sit down and map out exactly what your next move should be? Book a free Business Blueprint Call: https://www.debbieshadid.com/scheduleConnect with me, Debbie Shadid:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Listen to the Podcast:Life Coach Business Building School Podcast: https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 343 - From Wall Street to Health Coach: Jenny Pena's Coaching Business Story

    If you're a coach who's wondering whether you can really build a thriving coaching business while working full-time, raising a family, and starting from scratch - this conversation is for you. Jenny Pena did it, and she's sharing exactly how.If you're new to my channel, my name is Debbie Shadid. I'm a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I've helped women learn how to become coaches, get clients, grow their businesses, and create meaningful income doing work they love.Jenny is a National Board Certified Health and Wellness Coach who helps busy professionals lower their A1C, balance blood sugar, and ditch the cravings and brain fog, without extreme diets or hours at the gym. She joined the Business Building Boutique with a passion for coaching but no real structure, and within months she had a website, a podcast, monthly workshops, paying clients, and corporate lunch-and-learn partnerships. Her story is proof that when you treat your coaching like a business, and follow a roadmap, momentum follows.In this episode, we'll walk through:- How Jenny went from finance professional to founding Gen P Coaching after her own health journey with PCOS and pre-diabetes- Why "I have a coaching company" became the mindset shift that opened new doors (including a neighbor who became a corporate client)- How she built her business in just 6 hours a week while working full-time and raising her son- Why workshops became her #1 client conversion tool, and how she uses them- The "fearless" word-of-the-year that pushed her to launch a podcast, host monthly workshops, and partner with doctors- How she powered through the program in one week of focused work and built a 12-month plan from there- Why niching down into pre-diabetes (instead of trying to help everyone) actually attracted MORE of the right clientsIf you've been holding back because you don't have a "perfect" website, a giant audience, or unlimited time - Jenny's story will show you what's possible when you commit to the right structure and stop waiting for everything to be ready. You don't need to have it all figured out. You just need a roadmap and the willingness to take action.Connect with Jenny Pena: Website: https://www.jennypena.comInstagram: https://www.instagram.com/coachjenpPath to Better A1C Podcast: https://www.jennypena.com/podcastYoutube Channel: https://www.youtube.com/@coachjenpConnect with me, Debbie Shadid: Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Podcast: Life Coach Business Building School https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Subscribe for weekly episodes on building your coaching business, finding clients, and creating the life you actually want: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgIf this episode was helpful, share it with a coach who's been waiting for theTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 342 - What Nobody Tells You About Building a Coaching Business

    Grab our free Masterclass to Grow Your Coaching Business:https://coaching.debbieshadid.com/masterclassLast year I hired two coaches. The biggest investments I had ever made in my life. And my business did grow, but not because of these coaches. Both of them were bad decisions. But, you know what I did? I showed up anyway.I went to California twice for retreats I did not need to go to. I asked every question. I got coached on everything I could. I made the most of it. Because that is what you do when you are committed to something.Too often coaches fail because they quit. They aren’t fully committed. They have not made the decision to go all in no matter what.I know what it feels like to invest in yourself and not get the result you wanted. That is why I made this episode. Not to make you feel bad. But because I genuinely believe you can do this. And I want to give you the honest conversation that nobody else is willing to have with you.If you are new to my channel, my name is Debbie Shadid. I am a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades I have helped women coaches build boutique style businesses they love, without burning out or becoming someone they do not recognize. I have sat across from hundreds of women who felt exactly the way you feel right now. And I have watched them build businesses that changed their lives.In this episode you will learn:Why a new coach should spend 80% of their time marketing and 20% coachingThe difference between consuming and doing and why one keeps you stuckHow to know if you are one of the coaches who is busy but not actually buildingWhy your marketing compounds just like interest in a bank accountThe one thing to pick this week that will start moving the needleWhat to say when imposter syndrome tells you that you are not readyHere is what I know about you. You became a coach because you have something real to offer. You have lived something, learned something, or overcome something that other women need. That gift does not expire. It does not go away. But it does require you to show up consistently, talk to people honestly, and trust the process long enough for it to compound.Let's connect!Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Podcast: Life Coach Business Building School https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Subscribe for weekly episodes on building your coaching business, finding clients, and creating the life you actually want: https://www.youtube.com/chaTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 341 - The One Thing Holding Most Coaches Back From Getting Clients

    You know, I have had so many conversations with coaches who are sitting on something truly powerful and they just cannot find the words to explain it. And I want you to know, that is not a you problem. That is a clarity problem. And clarity is something we can fix.Victoria came to work with me and she told me she was a yoga coach. And I remember thinking, no. That is not it. That is not even close to what you are actually doing with people. And the deeper we went, the more I realized just how special and how specific her gift actually was.Five months later she has a niche that stops people in their tracks, a signature process that is completely her own, and a business foundation she told me she could use to build anything.If you are new to my channel, my name is Debbie Shadid. I am a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades I have helped women coaches build boutique style businesses they love, without burning out or becoming someone they do not recognize.In this episode you will learn:• Why clarity is the single most important thing in your coaching business and how to get it• How Victoria went from "yoga coach" to a compelling specific niche that actually attracts clients • Why the women who look like they have it all together are often the ones who need your help most • What it means to have a signature process and why it eliminates imposter syndrome for good• How Victoria built a business foundation in five months that she says she could use to build any business• What the little girl from Poland never imagined was possible and how Victoria is living it right nowThis is one of the most honest and inspiring conversations I have had on this channel.Have been sitting on a gift you do not know how to explain yet? This episode is for you.Get your free 3-Minute Body Stress Release Practice and feel the difference in your body from the very first time you do it: https://plain-leaf-13402.myflodesk.com/n5cxbgiocnGrab our free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclassConnect with me, Debbie:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Podcast: Life Coach Business Building School https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Connect with Victoria:Website: https://www.victoriaherczek.com/Instagram: https://www.instagram.com/victoriaherczekLinkedIn: https://www.linkedin.com/in/victoria-herczek-5753192a2/YouTube: https://www.youtube.com/@victoriaherczekTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 340 - What Happens When You Just Tell People What You Do As A Coach

    What if growing your coaching business had nothing to do with the algorithm, paid ads, or a perfect funnel? What if it has everything to do with something you already know how to do?In this episode, I'm sharing one of the simplest, most underused strategies for growing your coaching business: talking to people. Not selling. Not pitching. Just having real conversations and letting your business grow naturally from there.If you're new to my channel, my name is Debbie Shadid. I'm a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I've helped women build boutique style coaching businesses they love, without burning out or becoming someone they don't recognize.In this episode, you'll learn:• Why talking to people (not selling to them) is the fastest path to consistent clients• How one coach landed a corporate speaking gig just by telling her neighbor she was a health coach• The simple mindset shift that makes conversations feel easy and natural• Two ways to start a conversation about your business without sounding scripted• How to find people to talk to, even if you think you don't know anyone• Why 5 conversations a week for 52 weeks makes your success virtually inevitableThis is the strategy I use, our clients use, and it works every single time if you actually do it.Ready to stop being the best kept secret in your niche?The challenge is simple: talk to 5 people this week about what you do. Not sell. Not pitch. Just tell them. Your neighbour, someone at the grocery store, an old friend you haven't caught up with yet. It counts.Grab the free guide I mentioned. It has all the conversation examples and more: https://debbie-shadid-shop.fourthwall.com/en-cad/products/youtube-guideWhat's the conversation you've been avoiding? Drop it in the comments. I read every single one.And if you want hands on support, let's talk: https://debbieshadid.com/applyLet's connect! Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/  Podcast: Life Coach Business Building School https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Subscribe for weekly episodes on building your coaching business, finding clients, and creating a business you love: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 339 - From Local Therapist to Online Coaching Business with Dr. Michelle Alden

    If you’re a local therapist or counselor wanting to start an online coaching business, or transition from local therapy to online coaching, this episode is for you. You’ll learn how Dr. Michelle Alden shifted from in-home therapy to online coaching and grew a national audience of thousands of parents. Dr. Michelle is a licensed counselor, author of Parenting Emotionally Distressed Kids, fourth-degree black belt, and adoptive mom - to talk about her powerful work helping parents of children with challenging behaviors, ADHD, autism, and adoption trauma.In this episode, Dr. Michelle shares how she transitioned from going into families' homes in Idaho to building a national coaching business, growing from 400 to 20,000+ Instagram followers, and finding the confidence to own her expert niche. Whether you're a parent at your wit's end, a therapist thinking about coaching, or a helping professional ready to expand your reach - this conversation is packed with real talk, practical insight, and genuine hope.In this episode, we cover:Why parents of kids with adoption trauma, ADHD & autism often feel unsupported, and what actually helpsHow to create safety and calm in a home when a child's behaviors feel out of controlDr. Michelle's journey from in-home therapy to online coaching and national reachThe mindset shift that helped her go viral on Instagram and clarify her ideal clientWhat therapists and counselors need to know before transitioning into coachingConnect with Dr. Michelle Alden:Website: https://www.parentingchallengingkids.com/about.htmlInstagram: https://www.instagram.com/parentingchallengingkids/ LinkedIn: https://www.linkedin.com/in/dr-michelle-alden-24558656Facebook: https://www.facebook.com/HealthyFoundationsFamilyProgram/ YouTube: https://www.youtube.com/@parentingchallengingkidsHF Connect with Debbie Shadid:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/ YouTube: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg/ If this episode was helpful, share it with a therapist or coach looking to grow their online business. Subscribe and turn on notifications so you don't miss the rest of the series.Disclaimer: Some links above may be affiliate links. I only recommend products I personally use and love.Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 338 - From Zero to 6-Figure Coach: “Stay-at-Home Mom” Thais’ Journey

    What if you've invested thousands in coaching programs, courses, and certifications and still don't have a coaching business that feels like yours?That's exactly where Thais Glenn found herself. A certified coach, a mom of three, a woman with the skills but missing the one thing that actually moves the needle: a business built around who she is and what she wants.If you're new to my channel, my name is Debbie Shadid. I'm a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I've helped women coaches go from invisible to booked — without burning out or losing themselves in the process.In this episode, you'll learn:• Why investing in certification doesn't automatically mean clients will come• How Thais went from spending five figures on the wrong coaching to building a fully booked practice• The identity shift that turns "I have imposter syndrome" into unshakeable confidence• Why knowing your signature framework eliminates self-doubt faster than any mindset course• How to build a boutique coaching business that fits your life — not the other way around• What it really takes to hit six figures as a coach (hint: it's not 80-hour weeks)Ready to stop spinning your wheels and start building a business that actually books clients?Book your free Discovery Call with me here:https://debbieshadid.com/applyOr grab our free Masterclass to Grow Your Coaching Business:https://coaching.debbieshadid.com/masterclassLet's connect!Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/ Podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Subscribe for weekly episodes on building your coaching business, finding your niche, and creating a life you love as a coach:https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 337 - You're Using AI Wrong In Your Coaching Business (+ What To Do Instead)

    Ready to build your coaching business the right way? Book a free Business Blueprint Call: https://www.debbieshadid.com/scheduleIf you’re using AI to build your coaching business, you need to listen this, because in this episode we’re going to show you exactly how it might be hurting your results  - and what to do instead.If you’re new to my channel, my name is Debbie Shadid. I’m a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I’ve helped women learn how to become coaches, get clients, grow their businesses, and create meaningful income doing work they love.If you’re relying on AI to pick your niche or write your content, this is the shift you need to make if you want to build a coaching business that actually works.In this episode, we’ll walk through: • Why letting AI choose your niche leads to a business that doesn’t convert • How AI-generated content creates a disconnect that clients can feel immediately • What happens when your message sounds polished online but doesn’t match who you are on calls • Why trust is the most important factor in getting clients—and how AI can quietly erode it • The real reason most coaches struggle to get clients, even when they’re “doing everything right” • How to identify the niche you should actually be coaching based on your own experience • The right way to use AI as a tool without losing your voice, message, or authorityAI is not the problem. The way most coaches are using it is.When your business sounds like you, aligns with your experience, and connects with real people, everything changes - your message lands, your confidence grows, and clients start to trust you.Free Canva Workshop — Build Your Coaching Brand: https://www.debbieshadid.com/canvaDebbie’s Favorite Recording Setup: Logitech Full HD Webcam: https://amzn.to/4m2rRyeBlue Yeti Podcast Microphone: https://amzn.to/4cfd4gcOffice Lighting (no ring in glasses!): https://amzn.to/4rZ9hrZPhone Tripod Stand (adjustable to 62”): https://amzn.to/40Y7WqBDescript for Video Editing: https://descript.cello.so/6xw4YgGx34aTools for SEO:VidIQ: https://vidiq.comTubeBuddy: https://www.tubebuddy.comLet’s Connect:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Listen to the Podcast:Life Coach Business Building School Podcast: https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If this video was helpful, share it with a coach who’s using AI to build their business. Subscribe and hit the bell so you don’t miss what’s coming next.Disclaimer: Some links above may be affiliate links. I only recommend products I personally use and love. Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 336 - YouTube for Coaches: How to Get More Views with Titles, Thumbnails & SEO in 2026 (Part 5 of 5)

    If you want to get more views on YouTube as a coach, you're in the right place, because in this episode we're going to show you exactly how to do it with titles, thumbnails, and SEO.In Part 5 of this 5-part YouTube for Coaches Series, Debbie Shadid and YouTube Strategist Nicole Janton break down exactly how to get your coaching videos found on YouTube in 2026 - using the right keywords, thumbnail strategy, and SEO tools so the right people find you every time you publish.If you're new to my channel, my name is Debbie Shadid. I'm a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I've helped women learn how to become coaches, get clients, grow their businesses, and create meaningful income doing work they love.If you want more people to find your coaching videos on YouTube, YouTube SEO is the skill that makes it happen, and this video breaks it down in a way that's simple, practical, and built for coaches.In this episode, we'll walk through:The 4 places YouTube looks for keywords to decide who sees your coaching videoWhy your title and thumbnail should never say the same thing, and how to use both to double your reachHow to choose thumbnail colors, fonts, and photos that get coaches noticed in the YouTube feedHow to use TubeBuddy and VidIQ to find the best keywords for your coaching videosYouTube is not just a platform. For coaches, it is a library of trust-building content that works for your business around the clock, and once you understand SEO, every video you publish starts working harder for you.When you commit to YouTube as a coach and learn how to get your videos found, your channel grows, your authority builds, and your coaching business compounds in a way no other platform can match.Ready to build your coaching business the right way? Book a free Business Blueprint Call: https://www.debbieshadid.com/scheduleFree Canva Workshop — Build Your YouTube Brand: https://www.debbieshadid.com/canvaDebbie's Favorite Recording Setup: Logitech Full HD Webcam: https://amzn.to/4m2rRyeBlue Yeti Podcast Microphone: https://amzn.to/4cfd4gcOffice Lighting (no ring in glasses!): https://amzn.to/4rZ9hrZPhone Tripod Stand (adjustable to 62"): https://amzn.to/40Y7WqBDescript for Video Editing: https://descript.cello.so/6xw4YgGx34aTools for SEO:VidIQ: https://vidiq.comTubeBuddy: https://www.tubebuddy.comLet’s Connect: Website: https://www.debbieshadid.com Instagram: Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 335 - YouTube for Coaches: How to Use Shorts Get More Views in 2026 (Part 4 of 5)

    YouTube Shorts are a must-have for coaches posting to YouTube! If you want to get more views on YouTube as a coach without recording more videos, you're in the right place, because in this video we're going to show you exactly how to do it with YouTube Shorts.In Part 4 of this 5-part YouTube for Coaches Series, Debbie Shadid and YouTube Strategist Nicole Janton break down how coaches can use YouTube Shorts in 2026 to grow subscribers faster, repurpose long-form videos, and show up on YouTube every single day, even if you're only recording once a week.If you're new to my channel, my name is Debbie Shadid. I'm a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I've helped women learn how to become coaches, get clients, grow their businesses, and create meaningful income doing work they love.If you want to grow your YouTube channel as a coach without doubling your workload, YouTube Shorts is the strategy that makes it possible, and this video shows you exactly how to create, edit, and post them so your coaching content reaches more people every week.In this episode, we'll walk through:How to turn one 20-minute coaching video into 5-10 YouTube Shorts automatically using DescriptWhy YouTube Shorts get 5-10x more views than long form videos, and how to use that to grow fasterHow long your YouTube Shorts should be as a coach (and the 3-minute rule you need to know)How to frame and record your coaching videos so they crop perfectly into ShortsHow to schedule your YouTube Shorts so you're showing up every day without recording every dayHow to use your video transcript to repurpose your coaching content into written posts and carouselsOne long form video is not just one video. It's a week's worth of content, and YouTube Shorts is how you make it happen.When you start using YouTube Shorts consistently as a coach, your reach multiplies, your subscribers grow, and your coaching business gets in front of more of the right people every single day.Ready to build your coaching business the right way? Book a free Business Blueprint Call: https://www.debbieshadid.com/scheduleFree Canva Workshop — Build Your YouTube Brand: https://www.debbieshadid.com/canvaDebbie's Favorite Recording Setup: Logitech Full HD Webcam: https://amzn.to/4m2rRyeBlue Yeti Podcast Microphone: https://amzn.to/4cfd4gcOffice Lighting (no ring in glasses!): https://amzn.to/4rZ9hrZPhone Tripod Stand (adjustable to 62"): https://amzn.to/40Y7WqBDescript for Video Editing: https://descript.cello.so/6xw4YgGx34aLet’s Connect: Website: Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 334 - YouTube for Coaches: The Easiest Way to Edit Your Videos in 2026 (Part 3 of 5)

    Editing your YouTube videos can be easy, and fast! In this episode, you’ll learn the easiest way to edit your YouTube videos.In Part 3 of this 5-part YouTube for Coaches Series, Debbie Shadid and YouTube Strategist Nicole Janton walk you through how to edit your YouTube videos using Descript, so you can get your video edited and published easily, without the overwhelm.Editing a YouTube video as a coach does not have to be complicated. With the right tool, editing your coaching video is as simple as editing a Word document, and this video will show you how to do it.Edit your coaching videos with Descript: https://descript.cello.so/6xw4YgGx34aIn this episode, we'll walk through:Why editing your YouTube video as a coach is so much easier than you expectHow Descript lets you edit your coaching video by deleting words from a transcript — no tech skills neededHow to use Descript's AI to automatically remove filler words, pauses, and fluff from your videoHow to export subtitles from Descript to boost your YouTube video's reach with the algorithmWhy a simple "cleanup and clarity edit" is all you need to publish a great coaching videoHow long editing a coaching video actually takes — and how to make it fasterThe one editing mistake coaches make that makes their videos sound unnaturalYou don't need to be a professional editor to publish great coaching videos on YouTube. You just need to get your message out in a way that feels like you, and Descript makes that possible for coaches.When you stop letting editing hold you back and start publishing your coaching videos consistently on YouTube, your audience grows, your trust builds, and your coaching business starts to grow in a way that compounds over time.Ready to build your coaching business the right way? Book a free Business Blueprint Call: https://www.debbieshadid.com/scheduleEdit your coaching videos with Descript (affiliate link—discount included): https://descript.cello.so/6xw4YgGx34aDebbie's Favorite Recording Setup: Logitech Full HD Webcam: https://amzn.to/4m2rRyeBlue Yeti Podcast Microphone: https://amzn.to/4cfd4gcOffice Lighting (no ring in glasses!): https://amzn.to/4rZ9hrZPhone Tripod Stand (adjustable to 62"): https://amzn.to/40Y7WqBDescript for Video Editing: https://descript.cello.so/6xw4YgGx34aLet’s Connect: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/Listen to the Podcast:Life Coach Business Building School Podcast: https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If this episode was helpful, share it with a coach who's been talking about starting their YouTube channel. Subscribe and hit the bell so you don't miss the rest of the series.Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 333 - YouTube for Coaches: How to Plan and Record Your First Video (Part 2 of 5)

    If you want to grow your coaching business on YouTube, knowing how to plan and record your first video is where it all begins. In Part 2 of this 5-part YouTube for Coaches Series, Debbie Shadid and YouTube Strategist Nicole Janton break down exactly how to plan and record your first YouTube video as a coach.So many coaches get stuck before they ever hit record. This video will show you how to plan your first YouTube video, what to say, how to say it, and how to set up your recording space so you can finally get your first YouTube video done.In this episode, we'll walk through:How to choose your first video topic (hint: you already know it)The simple 3-part hook formula that keeps people watching past the first 60 secondsWhy scripting your YouTube video word-for-word hurts more than it helpsWhat recording equipment coaches actually need to get started in 2026How long your coaching videos should be and how often to post for the best resultsWhy batch recording saves time and makes showing up on YouTube so much easierHow to turn your YouTube videos into a podcast and reach even more peopleYour people are already searching for what you know - the only thing missing is your video.When you commit to showing up consistently on YouTube as a coach, your confidence grows, your audience finds you, and your coaching business starts to grow in a more predictable, sustainable way.Ready to build your coaching business the right way? Book a free Business Blueprint Call: https://www.debbieshadid.com/scheduleDebbie's Favorite Recording Setup: Logitech Full HD Webcam: https://amzn.to/4m2rRyeBlue Yeti Podcast Microphone: https://amzn.to/4cfd4gcOffice Lighting (no ring in glasses!): https://amzn.to/4rZ9hrZPhone Tripod Stand (adjustable to 62"): https://amzn.to/40Y7WqBDescript for Video Editing: https://descript.cello.so/6xw4YgGx34aLet’s Connect: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/Listen to the Podcast:Life Coach Business Building School Podcast: https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If this episode was helpful, share it with a coach who's been talking about starting their YouTube channel. Subscribe and hit the bell so you don't miss the rest of the series.Disclaimer: Some links above may be affiliate links. I only recommend products I personally use and love.Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 332 - YouTube for Coaches: How to Set Up Your Channel The Right Way in 2026 (Part 1 of 5)

    If you’re a coach looking to get started on YouTube and use YouTube to grow your coaching business, this video is for you.In Part 1 of this 5-part YouTube for Coaches Series, you’ll learn how to set up your YouTube channel so you look professional, get found by the right people, and start growing your coaching business, even if you are starting from zero subscribers.If you're new to my channel, my name is Debbie Shadid. I'm a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I've helped women learn how to become coaches, get clients, grow their businesses, and create meaningful income doing work they love.YouTube isn't just content. It's the fastest way to build like, know, and trust as a coach. This series will show you how to make it work for your coaching business from the very beginning.In this episode, we’ll walk through:Why your channel name, profile photo, banner, and description do more than you thinkHow to choose a channel name that's simple, searchable, and findableWhy niching your channel down is the single biggest growth lever for new coachesHow YouTube's algorithm shows your videos to the right people - without any subscribersWhat your recording setup needs to look like (hint: it's simpler than you think)How to use Canva to build a professional channel banner that works on mobileGrab our Free Canva Training to Build Your YouTube Banner: https://www.debbieshadid.com/canvaYouTube is not about going viral. It's about becoming a reliable, trustworthy presence for the exact people you're meant to serve.When you set up your channel the right way from the start, you stop spinning your wheels and start building an asset that works for your business 24/7.Ready to build your coaching business the right way? Book a free Business Blueprint Call: https://www.debbieshadid.com/scheduleDebbie's Favorite Recording Setup: Logitech Full HD Webcam: https://amzn.to/4m2rRyeBlue Yeti Podcast Microphone: https://amzn.to/4cfd4gcOffice Lighting (no ring in glasses!): https://amzn.to/4rZ9hrZPhone Tripod Stand (adjustable to 62"): https://amzn.to/40Y7WqBDescript for Video Editing: https://descript.cello.so/6xw4YgGx34aLet’s Connect: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/Listen to the Podcast:Life Coach Business Building School Podcast: https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If this episode was helpful, share it with a coach who's been talking about starting their YouTube channel. Subscribe and hit the bell so you don't miss the rest of the series - we're just getting started!Disclaimer: Some links above may be affiliate links. I only recommend products I personally use and love.Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 331 - How Clients Find You on YouTube - Part 5/5 Marketing Series

    What if one video you record today could bring you a client months… or even years from now?In Part 5 of this 5-part free marketing series, I’m breaking down why YouTube might be one of the most powerful long-term strategies you can use to grow your coaching business.Because unlike social media, your content doesn’t disappear.It keeps working for you.If you’re new to my channel, my name is Debbie Shadid. I’m a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I’ve helped women build simple, profitable coaching businesses without relying on tech overwhelm, paid ads, or complicated funnels.In this final episode, I’ll show you how YouTube helps you get discovered, build trust at scale, and create content that continues to bring in clients over time.You’ll walk away knowing:• why YouTube works differently than social media (and why that matters)• how your videos can bring in clients long after you post them• why consistency matters more than perfection when getting started• how YouTube builds trust faster by helping people spend more time with youYouTube is not just content.It’s a library that works for you 24/7.Because when someone searches for a solution and finds your video, they’re already looking for help and that’s when your business starts to grow in a much more predictable way.This series was designed to show you that you don’t need complicated strategies to grow your coaching business.You need simple, proven ways to:connect with people,build trust,and consistently show up.Over the past two decades:Helped thousands of women start and grow profitable boutique-style coaching businesses with integrity and clarity.Now it’s your turn.Take what you’ve learned from this series and start implementing it one step at a time.Follow for more, and tell me in the comments which part of this series stood out to you the most.Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Life Coach Business Building School Podcast:https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Private podcast series: https://coaching.debbieshadid.com/privateLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 330 - How Workshops Get You Coaching Clients - Part 4/5 Marketing Series

    What if instead of trying to convince someone to hire you… you could simply show them what you do?In Part 4 of this 5-part free marketing series, I’m breaking down one of the most powerful (and underused) ways to grow your coaching business: workshops and speaking.Because when people experience you, everything changes.If you’re new to my channel, my name is Debbie Shadid. I’m a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I’ve helped women build simple, profitable coaching businesses without relying on tech overwhelm, paid ads, or complicated funnels.In this episode, I’ll show you how to use workshops and speaking to build trust faster, connect with more people, and turn those connections into clients.You’ll walk away knowing:• why workshops and speaking are one of the fastest ways to build trust and get clients• how to use simple trainings (even with just a few people) to grow your business• how to showcase your expertise without feeling like you’re “selling”• why this is one of the most efficient ways to connect with multiple potential clients at onceWorkshops are not about being perfect.They’re about creating a space where people can experience you and your work.Because when someone spends time learning from you, they stop wondering if you can help them and start thinking about how they can work with you.This series is designed to simplify your marketing and help you focus on what actually works so you can build a business that feels aligned and sustainable.Over the past two decades:Helped thousands of women start and grow profitable boutique-style coaching businesses with integrity and clarity.When you consistently put yourself in front of people and teach what you know, your confidence grows, your authority builds, and your results begin to compound.Follow along for the final episode, and tell me in the comments what’s been most helpful so far.Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Life Coach Business Building School Podcast:https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Private podcast series: https://coaching.debbieshadid.com/privateLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 329 - If Social Media Feels Like a Full-Time Job… Do This Instead - Part 3/5 Marketing Series

    If social media feels like a full-time job… you’re not alone and you might just be using it the wrong way.In Part 3 of this 5-part free marketing series, I’m breaking down how to simplify social media so it actually works for your coaching business without overwhelm, burnout, or feeling like you have to constantly perform.If you’re new to my channel, my name is Debbie Shadid. I’m a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I’ve helped women build simple, profitable coaching businesses without relying on tech overwhelm, paid ads, or complicated funnels.In this episode, we’re reframing what social media is really for.Not for going viral.Not for chasing likes.But for visibility and connection.You’ll walk away knowing:• what social media is actually meant to do in your coaching business• how to show up consistently without overcomplicating your content• why your message matters more than your posts being perfect• how to use social media to build trust and attract the right clientsSocial media is not about performing.It’s about being seen and building relationships over time.Because when you simplify your message and show up consistently, the right people start to find you and connect with what you’re saying.This series is designed to help you strip away what isn’t working and focus on simple strategies that actually grow your business.Over the past two decades:Helped thousands of women start and grow profitable boutique-style coaching businesses with integrity and clarity.When you commit to simple, consistent action, your confidence builds, your visibility increases, and your results begin to compound.Follow along for the rest of the series, and tell me in the comments what’s landing for you so far.Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Life Coach Business Building School Podcast:https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Private podcast series: https://coaching.debbieshadid.com/private Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 328 - Email Marketing Basics for Coaches - Part 2/5 Marketing Series

    If social media feels like a lot… this might be a simpler way to grow your business.In Part 2 of this 5-part free marketing series, I’m breaking down why email marketing is one of the most important (and most misunderstood) tools in your coaching business.Because so many coaches think email is just a newsletter… or something they’ll “get to later.”But the truth is, email is where real relationships are built and where clients actually decide to work with you.If you’re new to my channel, my name is Debbie Shadid. I’m a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I’ve helped women build simple, profitable coaching businesses without relying on tech overwhelm, paid ads, or complicated funnels.In this episode, I’ll help you see email differently.Not as something technical or overwhelming…But as a simple, powerful way to stay connected and grow your business.You’ll walk away knowing:• why email is more powerful than social media for building trust and getting clients• how to use email as a relationship-building tool (not just a newsletter)• how to follow up in a way that feels natural and actually converts• what most coaches are missing when it comes to nurturing and inviting people to work with themEmail is not about sending more.It’s about staying connected in a more meaningful way.Because when someone gives you their email, they’re choosing to hear from you and when you show up consistently, your business becomes much more predictable.This series is designed to simplify your marketing and show you what actually works, so you can stop overcomplicating your business and start seeing real results.Over the past two decades:Helped thousands of women start and grow profitable boutique-style coaching businesses with integrity and clarity.When you commit to simple strategies like this, your confidence grows, your audience trusts you, and your results begin to compound.Follow along for the rest of the series, and tell me in the comments what’s landing for you so far.Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Life Coach Business Building School Podcast:https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Private podcast series: https://coaching.debbieshadid.com/privateLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 327 - The Simplest Way to Get Coaching Clients - Part 1/5 Marketing Series

    What if the fastest way to get your next coaching client required zero tech, zero ads, and zero complicated strategy?This episode kicks off a 5-part series where I’m breaking down the exact free marketing strategies I teach inside my framework, because too many coaches are stuck thinking they need more tools, more content, or more complexity to grow.You don’t.If you’re new to my channel, my name is Debbie Shadid. I’m a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I’ve helped women learn how to become coaches, get clients, and build profitable, boutique-style businesses doing work they love.In this first episode, we’re starting with one of the most overlooked (and most powerful) strategies: networking.Not the formal, awkward kind.The kind you’re already doing every single day.You’ll walk away knowing:• what networking actually is (and what it is NOT)• how to get coaching clients without ads, funnels, or complicated systems• how to turn everyday conversations into real business opportunities• why this is the fastest way to start building momentum in your coaching businessThis series is designed to simplify everything.Because when you strip away the noise and focus on what actually works, your business becomes easier to grow and a lot more sustainable.Over the past two decades:Helped thousands of women start and grow profitable boutique-style coaching businesses with integrity and clarity.When you commit to simple, consistent actions like this, your network expands, your confidence grows, and your results begin to compound.Follow along for the rest of the series, and tell me in the comments what’s landing for you so far.Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Life Coach Business Building School Podcast:https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Private podcast series: https://coaching.debbieshadid.com/privateLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 326 - 10 Things I Quit Doing in 2026 (That Changed My Business)

    If you want to grow your coaching business in 2026, it may not come from doing more. It may come from quitting the habits that are quietly holding you back.If you’re new to my channel, my name is Debbie Shadid. I’m a Business Growth and Life Coach, and the founder of the Business Building Boutique. For over two decades, I’ve helped women learn how to become coaches, get clients, grow their businesses, and create meaningful income doing work they love.In this episode, I walk you through the exact habits I quit that changed everything in my business so you can start identifying what’s keeping your coaching business stuck and finally begin building real momentum.You’ll walk away knowing:• the habits that are keeping your coaching business stuck without you realizing it• how to grow a coaching business in 2026 by doing less of what isn’t working• what to stop doing if you want to get coaching clients more consistently• how to create a business that feels aligned, sustainable, and actually growsThis isn’t about doing more.It’s about letting go of what no longer serves you so you can make space for what actually works.Over the past two decades:Helped thousands of women start and grow profitable boutique-style coaching businesses with integrity and clarity.When you commit to the process and give your business the structure it deserves, the results begin to compound and success becomes inevitable.If you need guidance I’m here for you. I’ll tell you what to do and then show you how to do it as you follow my proven, simple step-by-step process.Apply to Work with Debbie Shadid: https://debbieshadid.com/applyDebbie’s Free Business Blueprint Call:https://www.debbieshadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 325 - Watch This If You Want to Build a Boutique Coaching Business After 50

    Build a boutique coaching business after 50 with a clear roadmap, real structure, and a plan to get coaching clients in a way that truly fits your life.If you’re new to my channel, my name is Debbie Shadid. I’m a Business Growth and Life Coach, and the founder of the Business Building Boutique. For over two decades, I’ve helped women learn how to become coaches, get clients, grow their businesses, and create meaningful income doing work they love.In this episode, I walk you through how to build a boutique coaching business after 50 step by step so you can begin creating real momentum and finally understand how to get coaching clients, even if you are over 50, in a way that feels natural and sustainable.You’ll walk away knowing: • how to build a boutique coaching business with structure and clarity • the coaching business roadmap that leads to long-term success • how to get coaching clients after 50 through simple, repeatable actions • how to create a business that supports your schedule, your lifestyle, and your goalsThis isn’t about building a huge, overwhelming business.It’s about building the right business. One that you actually enjoy showing up for and that grows with you over time.Over the past two decades:Helped thousands of women start and grow profitable boutique-style coaching businesses with integrity and clarity.When you commit to the process and give your business the structure it deserves, the results begin to compound and success becomes inevitable. If you need guidance I’m here for you. I’ll tell you what to do and then show you how to do it as you follow my proven, simple step-by-step process.Apply to Work with Debbie Shadid: https://debbieshadid.com/applyLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 324 - How To Build a Coaching Brand That Makes You Look Like a Pro in 2026

    You only have a split second to make a first impression.When someone lands on your Instagram, your website, or your Zoom screen, they instantly decide whether you look like a professional coach or someone who’s just getting started.Debbie Shadid has helped over 10,000 women build profitable businesses, and one of the biggest shifts she sees happens when a coach finally creates a brand she truly loves.Her confidence goes up.People take her seriously.And her coaching business finally starts to feel real.In this episode, Debbie breaks down exactly what branding really means for coaches over 50 and how to create a brand that builds confidence, authority, and trust.In this episode you’ll learn: • Why branding goes much deeper than logos, fonts, and colors • How a professional brand can boost your confidence before you feel ready • What “business curb appeal” means and why it matters • The vision board exercise that helps you discover your perfect brand colors • Simple ways to elevate your Zoom presence, headshots, social media, and email signature • Why building your brand around your name is almost always the right move • How to start showing up as the brand of your business immediatelyYou don’t need to be fancy.You just need to be consistent.Once you build a brand that truly reflects who you are, you’ll never want to change it.Start building a coaching business you’re proud of:https://www.debbieshadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 323 - How Women Over 50 Can Build Their Coaching Brand in 2026

    Many coaches think branding means choosing a logo, colors, and fonts.But your brand is much deeper than that.If you don’t know who I am, I’m Debbie Shadid. I’ve helped over 10,000 women build profitable coaching businesses, and one of the most important foundations of that success is building a strong personal brand.In this episode, I break down what branding really means for coaches and how to create a brand that attracts clients, builds trust, and separates you from everyone else online.Your brand is not just how things look. It is how people experience you, how they describe you when you are not in the room, and why they choose to trust you over someone else.If you want to build a coaching business that stands out in a crowded market, this training will help you design your brand intentionally instead of guessing your way through it. Here’s what you’ll learn in this episode:• Why your brand is NOT your logo (and what it actually is)• The four pillars of a powerful coaching brand• How to design your reputation on purpose• Why your story and perspective are your biggest competitive advantage• How to choose visuals, colors, and style that align with your future successful self• The role of messaging and why most coaches struggle to explain what they do• How a strong brand builds trust before anyone even books a callYour brand is the only thing in your business that cannot be copied.When you get clear on who you are, what you stand for, and how you show up, marketing becomes easier and clients start to recognize you as the expert in your niche.Ready to build a coaching brand that attracts the right clients?Start with my free Business Assessment:https://www.debbieshadid.com/scheduleTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 322 - How to choose your coaching niche in 2026

    Some coaches spend two or three years still 'working on their niche.' If that sounds familiar, this episode will change everything. Here's How to choose your coaching nicheI've helped over 10,000 coaches build profitable businesses, and the number one thing that unlocks everything? A niche rooted in your own story.In this episode, I'm sharing what nobody told you about choosing a coaching niche and why for women over 50, it is actually easier than you think. Here's what I cover:What's really keeping you stuck on your niche (it's not what you think)Why niching down actually gives you more freedom, not lessThree real client examples that show exactly how to find a niche rooted in your lived experienceThe "fluffy niche" trap that kills urgency and costs you clientsThree questions to ask yourself before committing to any nicheWhy women over 50 have a unique advantage when it comes to picking the right nicheYour niche should not be a guess. It is rooted in your story, and once you find it, everything in your business gets easier.Ready to find your niche and start building? Start with my free Business Assessment at https://www.debbieshadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 321 - The Ultimate Plan to Build an Online Coaching Business 2026 (Step-By-Step Roadmap)

    If you’re building an online coaching business in 2026, you need more than random strategies - you need a clear plan. In this episode, Debbie Shadid walks through the complete online coaching business plan for 2026, including the exact steps coaches need to follow to build a profitable and sustainable business.Instead of piecing together advice from different experts, this training explains the full roadmap for starting and growing an online coaching business, in the correct order so each step builds on the next. Debbie shares the 12 key elements of a successful coaching business, including choosing the right niche, developing authentic branding, clarifying your message, designing a coaching offer, pricing your services, building your email list, and marketing your coaching business effectively.If you’re feeling stuck, overwhelmed, or unsure what to focus on next, this episode will help you identify the gaps and create a clear plan to move forward.In this episode, you'll learn:- How to create an online coaching business plan for 2026- The first step every successful coaching business starts with- Why many coaching businesses struggle to get clients- How to design a profitable coaching offer- The marketing strategy that works for new coaches- How to grow your coaching business without paid ads- The full roadmap to building a profitable coaching businessWhether you’re just starting your coaching business or trying to grow the one you already have, this episode will help you build a clear strategy for 2026.Ready to build your coaching business the right way? Book a Business Growth Conversation with Debbie: https://debbieshadid.com/apply If this training was helpful, share it with a coach who needs to hear it. And don't forget to subscribe so you never miss a new episode.Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 320 - The Simple Tech Stack (Including AI) Coaches Over 50 Need in 2026

    You're not bad at tech. You've just been given the wrong information about what you actually need to run a coaching business.In this episode, I'm breaking down the exact tech stack I recommend for coaches over 50 who are in the building phase of their business. No complicated funnels, no expensive platforms, no overwhelm. Just six simple, affordable tools that work.Here's what I cover:Why you already know more about tech than you thinkThe 6 essential tools to run and grow your coaching business (and how much they actually cost) How AI tools like ChatGPT can replace expensive platforms you don't need yetWhat you do NOT need, and what to stop paying for right now  How to look like a total professional without a complex setup Why simple tech is the secret to staying out of overwhelm and getting clients fasterIf you've ever felt stuck, overwhelmed, or like technology was standing between you and your coaching business, this episode will change how you see it.Ready to build your coaching business the simple way? Start with my free Business Assessment at https://www.debbieshadid.com/schedule Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 319 - Get Coaching Clients Fast Using Speaking (Not Social Media) in 2026

    Are you tired of posting on social media with little to nothing to show for it? In this workshop replay, I'm sharing the speaking strategy that is helping new coaches get clients faster than any social media platform ever could.I walk you through my proven 3-step Workshop Blueprint, the same process my clients use to grow their email lists, book discovery calls, and land their first coaching clients faster than they ever thought possible.In this video, you will learn:- How to choose the right workshop topic that attracts your ideal coaching clients- The exact 60-minute workshop format to teach, connect, and make offers with confidence- How to craft a hook that gets people to show up and actually listen- What to do AFTER your workshop to turn attendees into paying clients- Why collaboration and co-hosting events can fast-track your results- How to build your email list and book discovery calls without relying on social mediaWhether you are a brand new coach or have been building your business for a while without the results you want, this workshop will show you a repeatable, proven path to getting clients through speaking.If I haven’t yet introduced myself to you, hello, I am Debbie Shadid, business coach and founder of the Business Building Boutique. I have helped thousands of coaches build profitable businesses with integrity. So I know this can work for you too.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.comInstagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchoolTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 318 - What It Takes to be a Coach: And Why It Might Be the Perfect Business for You

    If you want to know what it takes to be a coach and whether it could be the perfect business for you, then you'll want to watch this video where we are breaking down everything from what coaching really is, who can do it, and how to get started.Most people think coaching requires a degree. A certification. Years of experience.They're wrong.In this video I cover:The difference between coaching and therapy (and why it matters)The many styles of coaching and how to find your own laneWhy you don't need a degree, license, or certification to startHow to turn your life experience into a profitable businessReal income numbers, no hype, no inflated promisesWhy AI will never replace what a great coach doesThe simple first steps to take todayIf I haven’t yet introduced myself to you, hello, I am Debbie Shadid, business coach and founder of the Business Building Boutique. I have helped thousands of coaches build profitable businesses with integrity. So I know this can work for you too.Ready to find out what this could look like for you? Check out the Business Building Boutique: https://coaching.debbieshadid.com/business-building-boutiqueTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon -> https://debbieshadid.com/applyWebsite: https://www.debbieshadid.comInstagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchoolTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 317 - Why 2026 Is Your Year To Start a Small Online Business (Women Over 50 Must Watch)

    If you want to start a small online business in 2026, then you'll want to listen this episode where we show you why right now is the best time to start and what kind of business can change your life. Maybe you are a woman over 50. Maybe you are worried about money. Maybe you just know there has to be more. This episode is for you. In this episode, we cover:Why you can not count on your job or social security to take care of youThe money gap so many women over 50 are facing right nowReal women in their 60s and 70s who started online businesses and wonWhy a service business is the fastest way to make real money (no products, no shipping, no office)Simple online business ideas you can start with just a laptop and WiFiWhy waiting is the biggest mistake you can makeYou already have skills. You have spent years and years getting good at things. Those skills are worth money. One of the women we worked with lives in the UK. She is from Nigeria. She wanted to teach women how to sew so they could feed their kids and build a better life. She used the same simple roadmap we teach and it worked. If she can do it, so can you. You do not need to go back to school. You do not need a big following. You just need a plan.Ready to find out what this could look like for you? Check out the Business Building Boutique: https://coaching.debbieshadid.com/business-building-boutiqueTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 316 - How To Get Coaching Clients By Speaking in 2026

    Speaking at a virtual summit is one of the fastest ways to get coaching clients as a new coach. This is exactly what happened at the 2026 Design Live Thrive Summit, and we are pulling back the curtain to show you how it works. If you missed the summit, you can still catch the replay. Go to https://www.designlivethrive.com and get access.In this post-summit roundtable, Debbie Shadid and co-host Thais Glenn sit down with the Day Two speakers to celebrate real results from real coaches who showed up, gave their talk, and started getting clients the same day. We are talking opt-ins, booked calls, and new clients from women who were brand new to putting themselves out there. We cover:How new coaches got 20+ opt-ins and booked their first client calls within hours of speakingWhy speaking at a summit works faster than social media for getting coaching clientsWhat it looks like to go from unknown coach to trusted expert in one presentationHow to get your marketing message right so the right clients actually find youWhy done is better than perfect when you are building a coaching businessYou will also meet the coaches from Day Two. If any of these women sound like exactly what you have been looking for, this is your chance to find them: Victoria Herczek: body-mind wellbeing coach helping busy women release the chronic tension and stress victoriaherczek.comTherese Nicklas: wealth coach who helps women find financial clarity and confidence for their next life chapter wealthcoachforwomen.comMarie Vega-Byrne: coaches women who are ready to stop living in fear beyondrubies.netDr. Cheryl: a wellness and resilience coach helping professionals and overthinkers drcherylcoaching.coGlenna Lashley: faith-based weight loss coach who has lost over 250 pounds herself. foreverweightlosscoaching.comCharlotte Thomas: bariatric weight loss coach helping women lose weight before and after surgery charlottescoachingcorner.com/meet-charlotteLisa Kelly: coaches women returning to work after pregnancy loss spaciouscornercoaching.comJane Hobson: functional nutrition and lifestyle practitioner for women inharmony.healthKathleen Stapleton: certified financial planner who helps widows with their grief and finances kathleenstapleton.comThais Glenn: coaches women who have the picture-perfect life on the outside but feel unfulfilled on the inside. thaisglenncoaching.comTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 315 - Create Your Own Economy: Starting a Business in 2026

    Starting a business, is how you create your own economy in 2026. This is really critical, and I'm not here to scare anyone. I don't want to talk about politics, none of that. I'm just saying like the reality is, there is this financial gap. 55% of women over 50 say they don't have enough saved for retirement. Women live longer, they earn less over a lifetime, and they take more career breaks. The average Social Security check is not going to cover basic expenses for most people. I'll just tell you if you've got this inkling like I need to be doing something else, waiting is going to be the most expensive decision you can make.But here's what I discovered. Most of the women who are thriving, they're looking to create additional income streams. They're not dependent on one paycheck or what they have in retirement accounts or even on Social Security. I have women who are in their seventies and beyond coming to start coaching businesses. Seriously, 73, 75, 76, 77. Launching coaching businesses. I can tell you for sure it's not too late.If I haven't yet introduced myself to you, hello, I am Debbie Shadid, business coach and founder of the Business Building Boutique. I've been in business since 2000. I have helped thousands of coaches build profitable businesses with integrity. So I know this same roadmap can work for you too.Today what I want to do is I want to share some various online business ideas so you can see what route might be best for you. I'll tell you, this isn't theory. This is what I do. We cover:Why service-based businesses are the smartest choice (no inventory, no shipping, no warehouse)The real math: you could have five clients paying you $500 a month, that's $30,000 a yearHow to start a side hustle while keeping your full-time job.Knowledge is your product. Your experience is your inventory.Various service-based business ideas you can start from homeYou don't need to go back to school. There's only a few skills that you need, and I would say with the right guidance, that's it. The learning curve is small. I do want to tell you, you're not too old, you're also not too young, you're not too late and you're not behind. I want to invite you to just believe that you're just on time.Ready to explore what this could look like for you?Schedule your FREE Business Assessment: debbieshadid.com/scheduleWe'll talk about exactly where you are right now, where you want to go, and what you need to do to get there. I'll tell you what to do and show you how to do it.Connect:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Life Coach Business Building School Podcast:https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Private podcast series: https://coaching.debbieshadid.com/privateTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 314 - How To Charge For High Ticket Coaching When You're Just Starting Out

    You hear about high ticket coaching and the promise of replacing your day job income or building retirement income without working endless hours, and you want that for yourself. Whether you are brand new to coaching or you have been coaching for a while but stuck at lower prices, $5,000 feels impossible right now because you do not know how to get there with real authenticity and integrity.If you want to charge high ticket prices for your coaching with confidence and integrity, then you will want to watch this video. I am breaking down how to charge for high ticket coaching when you're just starting out using the confidence ladder method.You do not need to force yourself to charge $5,000 right out of the gate. You do not need to fake it till you make it with pricing that makes you feel like an imposter. You just need a strategic path that builds your confidence, proof, and testimonials at each level.I am Debbie Shadid, business coach and founder of the Business Building Boutique for Coaches where I have helped thousands of coaches build profitable businesses with integrity. Using the Profitable Coaching Framework you can build the confidence  you need to beome a coach who makes high ticket offer.In this video, I walk you through the Confidence Ladder Framework, the exact method for working your way up to high ticket pricing, starting where you actually are right now, not where some guru says you should be.- Why you cannot just mindset your way to $5K pricing- How to actually price your services as a new coach - How our mindset coach Thais Glenn started at $100 for 4 sessions and now charges thousands- Why starting lower builds the foundation for sustainable high-ticket pricing- How to build proof, testimonials, and real confidence at each price point- The messy middle where you refine your coaching processJoin me and 25+ expert coaches for three days of live transformation, February 12-14. Design Live Thrive Summit is designed for women ready to step into their purpose with clarity and confidence.Save your FREE seat now: designlivethrive.comConnect with DebbieWebsite: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Listen to the podcast Life Coach Business Building School: https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Don't forget to subscribe for weekly episodes on coaching business strategy for women over 50, tech tools for coaches, and simple businessTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.comInstagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchoolLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 313 - Design, Live, Thrive Summit for Women: Design a Life You Love (Part 3)

    The 2026 Design Live Thrive Summit brings together 25+ expert coaches for three days of live transformation, February 12-14. This free virtual event is designed for women ready to step into their purpose with clarity and confidence. In this pre-summit episode, Debbie Shadid and Thais Glenn introduce you to seven more incredible speakers who will guide you through real strategies that create lasting change. These coaches bring both professional expertise and lived experience. They've walked the path themselves.Here's what you'll discover at the summit:Breaking free from food addiction when you know what to do but can't follow through with Glenna Lashley, faith-based weight loss coach and family nurse practitioner who lost 255 pounds and kept it off for 8 yearsNavigating the financial and emotional complexities of widowhood with clarity and confidence with Kathleen Stapleton, CFP®, Registered Investment Advisor, insurance and tax advisorUnderstanding what's really happening with your hormones and metabolism after 50 when doctors say "everything looks normal" with Norma Rivera, functional health practitionerHealing and returning to work after pregnancy loss when the workplace offers minimal support with Lisa Kelly, grief coach specializing in workplace griefReclaiming your health, energy, and identity when chronic health challenges have left you feeling lost with Sharon Hoyland, female health identity coach and registered nurseResetting your life in midlife by organizing your time, space, and mindset with Monique Horb, professional organizer and life coachFinding life balance and giving yourself grace through major life transitions with Nicole Williams, life coach and mindset transformation coachShifting to a future self mindset and aligning your present with the life you want to create with Thais Glenn, mindset coach and summit co-hostBuilding a profitable boutique coaching business and discovering what it takes to become a coach with Debbie Shadid, business coach and summit hostEach coach has developed proven frameworks to help you create the transformation you're seeking.Saturday features an exclusive two-hour event for coaches only, where Debbie and Thais will teach you how to build a boutique-style coaching business that attracts ideal clients and creates sustainable income.Register free at designlivethrive.com. Upgrade to VIP for just $27 to schedule 30-minute coaching sessions with any speaker and access replays for a full year.Save your seat now: designlivethrive.comConnect with DebbieWebsite: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Listen to the podcast Life Coach Business Building School: https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Don't forget to subscribe for weekly episodes on coaching business strategy for women over 50, tech tools for coaches, and simple business growth Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 312 - Design, Live, Thrive Summit for Women: Design a Life You Love (Part 2)

    Ready to transform your life? The 2026 Design Live Thrive Summit is a free virtual event happening February 12-14 where expert coaches will guide you toward the life you've been dreaming of.Save your seat now: https://www. designlivethrive.comIn this pre-summit episode, Debbie Shadid and Thais Glenn sit down with six more incredible summit speakers to give you a preview of the transformation waiting for you. These aren't just motivational talks. These are real strategies from women who've walked the path and know exactly how to help you move forward.Discover powerful insights on topics that matter most:Finding financial clarity and confidence for your next life chapter with Therese Nicklas, Wealth CoachRecognizing your body's warning signs before exhaustion becomes your new normal with Jane Hobson, functional nutrition and lifestyle practitionerCreating calm and safety at home when parenting feels impossible with Dr. Michelle Alden, counselor and parenting specialistReconnecting with your soul's calling when you've ignored it too long with Kathleen Johnson, transformational soul mentor and medical intuitiveBreaking free from the overthinking cycle that keeps you stuck with Dr. Cheryl, wellness and resilience coachFinally keeping weight off for good after bariatric surgery with Charlotte Thomas, bariatric weight loss coachEach of these coaches brings professional expertise combined with lived experience. They've navigated their own challenges and developed proven frameworks to help you create lasting change.This is just a glimpse of the 25+ coaches ready to support you at the summit. If you're ready to step into your purpose with clarity and confidence, this event is for you.Save your seat now: https://www. designlivethrive.comConnect with Debbie: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/ 🎙️ Listen to the podcast: Life Coach Business Building School https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Don't forget to subscribe for weekly episodes on coaching business strategy for women over 50, tech tools for coaches, and simple business growth strategies that really work: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg#DebbieShadid #LifeCoachBusinessBuildingSchool #CoachesOver50 #WomenCoachesOver50Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 311 - Design, Live, Thrive Summit for Women: Design a Life You Love (Part 1)

    The summit for women to design your life is here! The 2026 Design Live Thrive Summit is a free virtual event where transformational coaches will help you design your life with purpose, clarity, and confidence.In this special pre-summit episode, Debbie Shadid and Thais Glenn introduce you to four of the summit speakers and hear how their talks will help you take action in your own life. If you've been looking for a coaching event for women that goes beyond motivation and gives you real strategies, this is it!  You'll hear a variety of topics designed to help you design your life so you can truly thrive, including:The secrets of addiction to being everything for everyone and how to break free with Marie Vega-ByrneHow photographers can break through the 5-figure ceiling to reach 6 figures with professional photographer Rachel CapilGetting things done: Executive function strategies for busy brains and tired moms with Sol Garcia. Ph.D.Why everything starts and ends with the body: releasing chronic pain and tension so you can finally relax with Yoga Alliance Certified Teacher, Victoria HerczekThese women have faced their own struggles and turned those experiences into tools to help others design their lives with purpose. Their talks will inspire you and give you practical steps you can take right now. With over 25 coaches at the summit, this is just a preview of the incredible wisdom waiting for you. If you’re ready to design your life with intention, purpose, and joy, this summit will show you the way. Save your seat now: designlivethrive.comConnect with Debbie:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Don’t forget to subscribe for weekly episodes on coaching business strategy for women over 50, tech tools for coaches, and simple business growth strategies that really work:https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 310 - How To Choose a Coaching Niche in 2026 (That Actually Makes Money)

    If you want to choose a coaching niche that will actually make you money, then you'll want to listen this episode where we are breaking down the 5 proven factors for selecting a niche that people will pay for in 2026. Here's the truth: most coaches stay stuck on their niche decision for months or even years. They worry about choosing the wrong thing, or they keep changing their mind because nothing feels quite right. But here's what's really happening…while you're stuck in "niche drama," you're making no money and helping nobody. We need to fix this because your niche is the foundation of everything in your coaching business. Without it, you can't market effectively, you can't attract the right clients, and you definitely can't build a profitable business. We cover:The 5 essential factors for choosing a niche that people will actually pay forHow to stop "niche drama" and make a decision you'll stick withWhy narrowing down will help you attract MORE clients and make marketing effortlessBuilding a boutique style coaching business starts with choosing the right niche. When you select a niche based on these 5 factors, everything becomes easier. You'll know exactly how to find your ideal clients, what to say to them, and how to sell your coaching services. The thing that makes your niche profitable is you putting yourself out there with clarity and commitment. Ready to build your profitable coaching business? Join us in the Business Building Boutique where we help women coaches create boutique style businesses that match their expertise, desired lifestyle, and the clients they love to work with. Learn more about the Business Building Boutique:https://coaching.debbieshadid.com/business-building-boutiqueWebsite: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/ Life Coach Business Building School Podcast:https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Private podcast series: https://coaching.debbieshadid.com/privateBook a call to apply for the VIP Fast Track Program: https://debbieshadid.com/applyTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

  38. 264

    EP 309 - Starting a Coaching Business With No Clients? (Your 30 day Roadmap)

    If you are starting a coaching business with no clients and want to land your first paying client, then you'll want to listen this episode. I am breaking down the exact step-by-step plan to go from zero clients to your first sale in 30 days or less. Even if you have no list, no website, and you're starting from scratch.Starting a coaching business with no clients means you need to focus on the RIGHT things first. In this episode, I'm giving you the "come hell or high water" 30-day plan to get your first client, focusing on connection and conversations instead of getting stuck in preparation mode.In this episode, you'll discover:Why you don't need a website, course, or logo to start a coaching business (and what you actually DO need)The "research call" strategy that takes the pressure off selling while connecting you with ideal clientsExactly what to say when reaching out to potential clients without feeling pushy or salesyHow to create a simple beta offer that gets people saying yes immediatelyWhen you're starting a coaching business with no clients, you need courage and conversations, not software and systems. This is the exact method I used to build my business and the same strategy I teach my clients who are getting results fast.You already have the expertise. You just need one person who is paying you to help them while building your business. Let's make 2026 the year you stop preparing and start coaching.ABOUT DEBBIE SHADID:I've helped over 10,000 coaches build and grow successful, profitable boutique-style coaching businesses. My mission is to help you create a business that gives you freedom, impact, and income, without the overwhelm.Subscribe for weekly coaching business strategies, marketing tips, and mindset shifts that will help you build the coaching business you've always dreamed of.FREE CANVA TRAINING + 30 DAYS OF SOCIAL GRAPHICSGet my brand new Canva training where I show you how to create professional graphics for your coaching business (no tech skills needed!). Plus get 30 days of ready-to-use social media graphics: debbieshadid.com/canvaConnect with Debbie:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Get access to my private podcast series where I walk you through the full path to building your coaching business: https://coaching.debbieshadid.com/privateLearn How to Start Your Coaching Business with aFree Masterclass: https://coaching.debbieshadid.com/masterclassIf you find this episode helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgDisclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to yoLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

  39. 263

    EP 308 - How To Build Coaching Business Working Full Time (Even If You Only Have 6 Hours Per Week)

    If you want to build a profitable coaching business while working full time, then you will want to watch this episode because I am breaking down exactly how to do it in just 6 hours per week.You do not need 20 plus hours or endless content to grow your business.You just need 6 strategic hours spent on the activities that actually bring clients to you.I am Debbie Shadid, business coach and founder of the Business Building Boutique for Coaches, and I have helped thousands of women build profitable coaching businesses without quitting their jobs. This same framework can work for you too.In this episode, I walk you through the exact 6 hour schedule that has helped my clients consistently sign clients.I also share the mindset shifts that make all the difference, including embracing B minus work, prioritizing only what grows your business, and protecting your time like the precious resource it is.You will hear how Eileen built her coaching business with 6:30 AM client calls before work, proving that with the right system and commitment, anything is possible.Want to grow your coaching business? Join us in the Business Building Boutique.Schedule a call here: https://debbieshadid.com/scheduleFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/canvaConnect with Debbie:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this video helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgDisclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business. Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

  40. 262

    EP 307 - How to become a confident coach with Katie Pulsifer

    If you want to establish confidence as a new coach in 2026, then you'll want to listen this episode where we are breaking down the exact post-session reflection system that builds coaching confidence faster than getting more clients or more credentials.Whether you want to stop doubting yourself after every coaching session or finally trust your coaching skills without constant self-criticism, it's time to learn what's actually working in 2026 to build real coaching confidence. There are specific actions you need to take to become a confident coach, and in this video, Debbie is joined by Katie Pulsifer, Master Certified Coach and founder of the Golden Coaching Certification™, to help you avoid overthinking and start building self-trust with confidence.In this episode, you'll learn:A simple three question system to build your coaching skills session by sessionWhy post-session doubt is so common and how to move through it constructivelyHow to review your sessions with clarity and compassion instead of self-criticismThe difference between preparing for sessions, being present during them, and reflecting afterWhy getting coached yourself accelerates your confidence faster than getting more clientsHow to set clear session boundaries that create safety for you and your clients… and much more!If you're ready to take your next step with a business personal trainer on your side, let's chat!Grab Katie’s Coaching Session Guide:https://www.katiepulsifercoaching.com/coaching-session-guideConnect with Katie:Website: https://www.katiepulsifercoaching.comConnect: https://www.katiepulsifercoaching.com/connectSubstack: https://katiepulsifercoaching.substack.comLinkedIn: https://www.linkedin.com/in/katiepulsifer/Instagram: https://www.instagram.com/katiepulsifer/Facebook: https://www.facebook.com/katie.p.martin.31Connect with Debbie:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Life Coach Business Building School Podcast:https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Private podcast series: https://coaching.debbieshadid.com/privateFree Masterclass: https://coaching.debbieshadid.com/masterclassBook a call: https://debbieshadid.com/applyIf you found this helpful, subscribe for more videos to support you as you build your coaching business.Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

  41. 261

    EP 306 - How To Start Your Coaching Business in 2026 (The 6-Step Framework That ACTUALLY Works)

    If you want to start a coaching business in 2026, then you'll want to listen this episode where we are breaking down the exact 6-step framework to build a profitable boutique coaching business without paid ads, complicated tech, or years of "getting ready."Whether you want to work with more coaching clients or finally stop "getting ready" and start making money as a coach, it's time to learn what's actually working in 2026 to build a profitable coaching business. There are specific actions you need to take to become a successful coach, and in this episode, Debbie is joined by mindset coach Thais Glenn to help you avoid wasting time and start taking the right steps to build your business with confidence.In this episode, you'll learn:The 6 steps to actually start your coaching business (not the busy work you think you need)Why registering your LLC, building courses, and designing logos aren't building a businessThe Profitable Boutique Coach framework that creates real paying clientsHow to look established and professional from day one (even as a brand new coach)The simple tech stack that costs less than $90/month (with free options to start)Why talking to people is the missing piece most new coaches skipThe 4-step consultation call framework that converts without manipulation or pressure… and much more!Want to grow your coaching business?Join us in the Business Building Boutique. Schedule a call here: https://debbieshadid.com/scheduleFree Resources for coaches:Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclassCanva Workshop: https://coaching.debbieshadid.com/canvaConnect with Debbie:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this episode helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgDisclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

  42. 260

    EP 305 - How to Attract Clients as an Introvert (Without Being Loud or Everywhere)

    Getting clients as an introvert doesn’t have to be hard. You don’t need constant visibility or to be at every networking event. There’s a better way than forcing yourself to be someone you’re not. Let me show you how to market in a way that actually fits your personality. If you’re an introverted coach who feels drained by traditional marketing advice, this conversation will give you a clearer, more sustainable path.In this episode, I’ll break down introvert-friendly ways to attract clients that rely on depth, consistency, and trust instead of volume and noise. We talk about why introversion is not a disadvantage in business, how quiet strengths create strong client relationships, and which marketing strategies work best when you value energy, focus, and meaningful connection. I’ll walk you through practical ways to attract clients through one-to-one conversations, written content, referrals, email, and simple consistency, without needing to be on every platform or show up constantly. We also talk about choosing the right marketing lane, setting realistic expectations, and protecting your energy while still growing your coaching business.If you want to attract clients as an introvert without burnout or overwhelm, this episode will help you build a marketing approach that feels natural, grounded, and effective.Inside this episode, you’ll learn:How to attract clients as an introvert using strengths like focus and depthWhich marketing strategies work best for introverted coachesHow to stay consistent and visible without exhausting your energyWant to grow your coaching business? Join us in the Business Building Boutique. Schedule a call here: https://debbieshadid.com/scheduleReady to grow your coaching business in 2026?Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/canvaConnect with Debbie:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this video helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgDisclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business. Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

  43. 259

    EP 304 - Marketing for Coaches: 3 Simple Steps to Get Your First Paid Client

    Marketing for coaches does not have to be complicated, overwhelming, or expensive. In this video I show you exactly how to simplify it. If you are a coach who has never had a paid client and you are determined that 2026 will be different, this video will help you create a marketing plan that feels doable, aligned, and repeatable.In this episode, I break down how to market a coaching business with no clients using three simple steps that work whether you are an introvert, tech-averse, short on time, or just tired of overthinking marketing. I reframe marketing in a way that makes it feel natural and approachable so you can stop avoiding it and start taking consistent action.I walk you through how to decide what to talk about so you are not constantly searching for new ideas, where to market your coaching business based on your personality and resources, and how often to market so you can build momentum without burning out. I also explain why talking to people is one of the most overlooked and powerful marketing strategies for new coaches, and how free, simple actions can lead to your first paid clients.This video is especially helpful if you are a new coach, a woman over 50, or someone who wants to build a coaching business without paid ads, complicated funnels, or daily pressure to be perfect. By the end, you will have a clear framework you can use all year long to market your coaching business with confidence.Inside this episode, you’ll learn:- How marketing for coaches with no clients can be simple, free, and repeatable- How to market a coaching business with no clients using clear content, the right platforms, and realistic consistency- How to create a marketing plan for 2026 that leads to your first paid coaching clientsWant to grow your coaching business? Join us in the Business Building Boutique. Schedule a call here: https://debbieshadid.com/scheduleReady to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/canvaConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/🎙️ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 303 - Mindset for Coaches in 2026 with Shannon Beardsmore

    Mindset for coaches in 2026 matters because it directly affects how strategy is carried out day to day. You can have a solid plan, clear steps, and the right support, but if mindset isn’t aligned, follow-through breaks down in subtle ways. In this New Year’s episode, I’m joined by Shannon Beardsmore from House of Manifestation to talk about how mindset and strategy work together, not separately, and why that combination changes how you show up in your business.This conversation focuses on the real places mindset shows up: the language you use with yourself, the decisions you hesitate to make, and the environments and people that influence what feels possible for your coaching business. We talk about why mindset issues often don’t look dramatic, they show up as self-talk, second-guessing, or quietly playing small, even when the strategy itself is sound.Shannon is a facilitator inside House of Manifestation, a global virtual community centered on personal growth, identity work, and aligned action. Her work helps people become more aware of how mindset, language, and environment shape behavior over time. I’m a member myself, and I wanted to bring her into this conversation to explore how mindset supports practical strategy in a grounded, sustainable way.This episode isn’t about positive thinking or manifesting without action. It’s about understanding how mindset influences execution, why who you surround yourself with matters, and how becoming more intentional about identity and language can support consistency and momentum as you build your coaching business.In this episode, you’ll learn:- Why mindset for coaches in 2026 affects how consistently strategy is applied- How language, identity, and environment influence follow-through- Why mindset issues often show up quietly in decision-making- How strategy becomes easier to execute when mindset and support are alignedIf you’re curious to learn more about HOM, click here to join using my link.Connect with Shannon: Instagram: https://www.instagram.com/shannonb.ca/ Connect with Debbie:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/YouTube: https://youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg/  Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

  45. 257

    EP 302 - The Real Reason Why Selling Your Coaching Feels So Hard | Money Mindset for Coaches

    Selling coaching feels hard for many coaches, and in this episode I explain the real reason why selling your coaching feels so uncomfortable or hard. This isn’t just about strategy or scripts - it’s about what’s happening beneath the surface when it’s time to talk about price, value, or receiving money for your work.If you find yourself hesitating to name your price, discounting your offers, or undercharging for your coaching, this episode will help you understand where that resistance comes from. I break down the beliefs about money, worth, and responsibility that quietly shape how you show up in sales conversations. We’ll talk about how old conditioning, fear of judgment, and stories about money can interfere with even the best sales strategies, making it harder to follow through consistently.If you are a coach who wants to sell your coaching services with clarity, confidence, and integrity, this episode will help you loosen the grip of old money stories and move forward in a way that feels aligned and sustainable.In this episode, you’ll learn:Why selling coaching feels hard even when you believe deeply in the work you doThe hidden money and worth beliefs that show up when it’s time to talk about priceHow undercharging and discounting quietly lead to burnout and resentmentWhat actually needs to shift so selling feels more honest, grounded, and sustainableFree Resources for coaches:- Canva Workshop: https://coaching.debbieshadid.com/canva- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclassTools for coaches I reference in this video + Bonus:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vu- Squarespace (website builder): https://www.squarespace.com/ -  Canva (graphic + brand creation): https://www.canva.com/ - Calendly (calendar software for scheduling sessions): https://calendly.com/ Connect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/🎙️ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this video helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgDisclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 301 - The Best Small Business for Women Over 50: Why Coaching Is the Perfect Choice

    If you’re a woman over 50 wanting to start a small business, and wondering what the best small business for women over 50 is - this episode is for you! In this episode, Debbie explains exactly why a coaching business is often the best fit for women over 50 looking to start a business.If you want flexibility, low startup costs, meaningful work, and the ability to earn from home, coaching is one of the simplest and most rewarding businesses to begin. In this episode, you will learn how easy it is to start a coaching business with the skills you already have, why you do not need certification or a business plan, how quickly you can start making money, and what tools make the process simple. Debbie also shares the realistic startup costs, how to get your first paid clients without a website, and what makes coaching so fulfilling for women who want freedom and purpose at this stage of life.Whether you want more control over your time, a business you can run from home, or a career that lets you help people every day, this episode will show you why coaching is the best small business for women over 50 right now.Inside the episodeyou’ll learn:Why a coaching business is the best small business for women over 50 who want flexibility, freedom, and meaningful workHow to start a coaching business quickly with minimal startup costs, simple tools, and no certification requiredHow fast you can make money as a new coach and what you actually need to begin coaching todayFree Resources for coaches:- Canva Workshop: https://coaching.debbieshadid.com/canva- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclassTools for coaches I reference in this video + Bonus:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vu- Squarespace (website builder): https://www.squarespace.com/- Canva (graphic + brand creation): https://www.canva.com/- Calendly (calendar software for scheduling sessions): https://calendly.com/Connect with Debbie:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this video helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgDisclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 300 - Self Coaching for New Coaches with Katie Pulsifer

    Self coaching is one of the most powerful skills, especially for new coaches starting their coaching businesses. In this episode, I’m talking Katie Pulsifer, Master Certified Coach and founder of the Golden Coaching Certification™, about the daily mindset habits that help new coaches overcome fear, procrastination, perfectionism, and self doubt so they can grow with confidence. You will learn how to recognize the thoughts and emotions that keep you stuck and how to shift out of the patterns that slow your momentum. Katie also shares practical prompts you can use to coach yourself between sessions, build emotional regulation, and move toward your goals with clarity and confidence. If you are a new coach or a woman over 50 building a coaching business, this conversation will show you how self coaching for new coaches creates faster growth, stronger belief and more consistent action. You will walk away with the tools you can use today to support your business from the inside out. In this episode, you’ll learn: A simple 5 minute self coaching routine you can use every day to stay confident, and consistentHow self coaching for new coaches helps you overcome fear, self doubt, procrastination, and perfectionism How to ask powerful questions that reveal what is really holding you back so you can move forward faster Grab Katie’s Guide: The Golden Self-Coaching Companion for FREE Here: https://www.katiepulsifercoaching.com/selfcoaching Connect with Katie:Contact: www.katiepulsifercoaching.com/connectWebsite: www.katiepulsifercoaching.comSubstack: https://katiepulsifercoaching.substack.com/ Linkedin: https://www.linkedin.com/in/katiepulsifer/ Instagram: https://www.instagram.com/katiepulsifer/ Facebook: https://www.facebook.com/katie.p.martin.31 Connect with Debbie:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Learn How to Start Your Coaching Business with a Free Masterclass: https://coaching.debbieshadid.com/masterclassDisclaimer: Some of the links shared in this description are affiliate linTired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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    EP 299 - The 5 Steps to Starting a Coaching Business in 2026 (Beginner-Friendly Guide for Women 50+)

    These 5 steps to starting a coaching business in 2026 will help you build a solid foundation, and today I’ll walk you through each one so you know exactly where to begin. If you are a woman over 50 who wants to start coaching, this simple framework will give you clarity on what matters most and what you can skip for now.Starting a coaching business does not require a niche that takes months to decide, a complicated website, or a long list of tech tools. You need a clear offer, a simple plan to talk about your coaching, and the confidence to begin working with people who already know and trust you. These five steps will help you do exactly that.Want to grow your coaching business? Join us in the Business Building Boutique. Schedule a call here: debbieshadid.com/schedule In this episode, I’ll show you how to choose your first coaching offer, begin speaking about your coaching with confidence, connect with warm people in your network, and start booking conversations that lead to paying clients. This is the most practical way to begin your coaching business in 2026.Inside this episode, you’ll learn:The five steps to starting a coaching business in 2026How to choose a simple coaching offer you can confidently explainWhy your first clients often come from people you already knowHow to begin talking about your coaching in a way that feels naturalWhat to focus on first as a new coachThe mindset required to take action and build early momentumWant my First Client Conversation Guide? Grab your copy here: https://coaching.debbieshadid.com/conversationReady to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/canva- First Client Conversation Guide? Grab your copy here: https://coaching.debbieshadid.com/conversationTools I recommend for coaches:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/If you find this video helpful, make sure to subscribe on YouTube for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Let’s connect!Website: https://www.debbieshadid.comInstagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchoolLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

  49. 253

    EP 298 - How to Create Your Coaching Offer: The Simple 3-Circle Method for New Coaches

    If you want to know exactly how to create your coaching offer in 2026, this episode will walk you through the simple method I teach all of my clients. Instead of guessing, overthinking, or jumping between ideas, I’ll show you a clear process to choose a coaching offer you can confidently sell as a new coach.In this episode, I break down my Three Circle Method, a straightforward way to identify what you should coach on, who you want to help, and how to package your coaching in a way that feels aligned and practical. If you’re a woman over 50 starting a coaching business, this framework will make it easy to choose an offer and begin signing clients.Want to grow your coaching business? Join us in the Business Building Boutique. Apply here: https://www.debbieshadid.com/applyInside this episode, you'll learn:- How to choose your coaching offer using the Three Circle Method- How to identify the problem you want to help people solve- How to validate your offer quickly- How to keep your offer simple so it is easier to sell- How to choose an offer that fits your strengths and experience - The common mistakes new coaches make when deciding on their offerTools for coaches I reference in this episode:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vu- Squarespace (website builder): https://www.squarespace.com/ -  Canva (graphic + brand creation)- Calendly (calendar software for scheduling sessions)Ready to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/canvaTools I recommend for coaches:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/🎙️ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this video helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extraLet’s connect!Website: https://www.debbieshadid.comInstagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchoolLet’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

  50. 252

    EP 297 - Your First 3 Months as a New Coach in 2026: Goals for Women Over 50 Starting a Coaching Business

    If you’re a woman over 50 who is ready to start a coaching business in 2026, this episode will give you a clear, simple plan for your first few months. Instead of setting huge, vague goals that leave you feeling overwhelmed, I’m going to show you exactly what to focus on month by month so you can start 2026 off by signing coaching clients and growing your coaching business! Women over 50 make incredible coaches because you bring years of life experience, transformation, and wisdom that younger coaches simply don’t have. Your job now is to channel that experience into a business that feels doable and aligned and that starts with goals that you can actually achieve. In this video, I’ll walk you through the exact 3-month path I recommend for every new coach.Want to grow your coaching business? Join us in the Business Building Boutique. Apply here: https://www.debbieshadid.com/applyInside this episode, you’ll learn:How to set realistic, achievable coaching goals for your first 90 daysWhy your first client should come in the first 7–30 daysHow to pick a price you can confidently sell without imposter syndromeThe easiest way to find your first client (hint: someone you already know!)How to coach your first client “until they win” so you get your first testimonialHow to enroll three more clients in the second monthWhy Month 3 is the perfect time to launch a beta group program How to stair-step your goals for the rest of 2026 so you stay motivatedTools for coaches I reference in this video:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vu- Squarespace (website builder): https://www.squarespace.com/ -  Canva (graphic + brand creation): https://www.canva.com/ - Calendly (calendar software for scheduling sessions): https://calendly.com/ Ready to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/canvaConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/🎙️ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this episode helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Let’s connect!Website: https://www.debbieshadid.com Instagram @debbieshadidSubscribe on YouTube#DebbieShadid #LifeCoachBusinessBuildingSchool 

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ABOUT THIS SHOW

Welcome to the Life Coach Business Building Podcast. Join Business Growth & Life Coach Debbie Shadid as she teaches you simple (organic) strategies to gain more paid clients in your life coaching business. Debbie's coaching style is unique. She focuses on the specific actions you need to take to market your life health, career, and weight loss coaching business to your ideal client. Debbie teaches life coaches how to design, price, and sell their coaching offers. She helps you craft an impactful marketing message. Building your coaching business is easier than you think when you know what to do. So, if you're ready to be a well-respected life coach with paid clients, this podcast is for you! Debbie will inspire you to take simple, consistent action to grow your coaching business.

HOSTED BY

Debbie Shadid, Business Growth Coach for Life Coaches

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