PODCAST · business
Off Script Podcast
by Will May IV & Ashley Cerveny
Off Script is here to provide a behind-the-scenes look at TOAST Real Estate while sharing valuable resources, strategies, and best practices for thriving in the real estate industry. Hosts Will May and Ashley Cerveny aim to discuss the real-life challenges and successes they encounter, offering insights into balancing work, family, and personal life. They want to bring authenticity to their discussions, avoiding the typical polished facade often seen in the industry, and instead focusing on genuine experiences and practical advice that can help both aspiring and seasoned real estate professionals.
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How Garrett Tennant Became One of Omaha’s Top Real Estate Agents FAST | Social Media Strategies
Discover how Garrett Tennant skyrocketed to the top of Omaha’s real estate scene in under five years! In this exclusive interview with Will May on the Off Script podcast, Garrett Tennant reveals the exact strategies he used to close 95 deals and over $30 million in volume—relying on powerful social media lead generation, relationship building, and a killer business mindset. Whether you’re a new real estate agent, looking to dominate your local market, or want to master social media for real estate, this episode is packed with valuable tips: - How to use Instagram and Facebook to get 80% of your leads - Turning your network of followers into lifelong clients (even with a small following!) - Secrets to building trust and setting expectations with buyers and sellers - Managing high-volume pipelines and follow-up systems without burning out - Adapting to Omaha’s competitive real estate market in 2024 and beyond 👇 TIMESTAMPS 👇 00:01 – Meet Garrett Tennant: Omaha’s Top Young Agent 01:10 – How Social Media Grew Garrett’s Business 80% Faster 12:53 – Lead Generation, Repeat Clients & Referral Systems 22:46 – Inside Garrett’s Social Content Strategy: House Tours & Audience Growth 33:33 – Time Management, Systems, & Client Communication Hacks 43:36 – Market Predictions & Advice for Agents in 2024 If you’re ready to take your real estate career Off Script, hit LIKE, SUBSCRIBE, and turn on notifications for more high-value conversations with industry leaders! #RealEstate #OmahaRealEstate #LeadGeneration #RealtorTips #SocialMediaMarketing #TopAgent #BusinessGrowth #Podcast #OffScript 🔔 SUBSCRIBE for more agent success stories and marketing strategies! 🎧 Listen to the full podcast on Spotify, Apple Podcasts, and more.
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5 Winning Real Estate Strategies for Spring 2026 | Spring Market Playbook for Agents
Spring real estate market is heating up — are you ready to stand out and win in 2026? In this episode of Off Script, hosts Will May and Ashley break down the top 5 plays to succeed this spring, revealing their proven spring market playbook for real estate agents, home sellers, and buyers.👉 Whether you’re a seasoned realtor or just entering the game, learn how to:Qualify buyers and understand true motivationPrepare and price listings for maximum impactNavigate today’s ultra-competitive market with up-to-the-minute dataNegotiate like a pro (and keep deals together!)Protect your time and avoid wasting energy on low-priority leadsDiscover exactly how to leverage low inventory, shifting buyer behavior, and pricing trends to close more deals this season. Hear real-world examples, market insights, and actionable advice to elevate your real estate business.Timestamps:0:00 - Welcome to Off Script Podcast0:36 - What’s happening in the spring 2026 market2:36 - Impact of interest rates on move-up buyers3:47 - The importance of in-depth buyer qualification8:32 - Listing preparation: Where most sellers go wrong13:03 - How to have data-driven pricing conversations16:10 - Why home prep matters in today’s market18:17 - The market education agents MUST provide22:43 - Mastering negotiation in spring 202628:36 - Protecting your time for long-term success33:09 - Spring success recap + actionable steps🔔 Subscribe for the latest tips on real estate marketing, negotiations, and winning strategies for agents!Keywords: spring real estate market 2026, real estate tips for agents, listing preparation, buyer qualification, pricing strategy, home selling tips, negotiation strategies, real estate podcast, spring market playbook, Will May, Ashley real estate, off script podcast👇 Drop your questions and spring market strategies in the comments!
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Negotiation Strategies for 2026: Winning Tactics for Buyers & Sellers in a Changing Real Estate Market
Want to master negotiations in today’s fast-changing real estate market? In this Off Script podcast episode, hosts Will May and Ashley Cerveny break down how buyers, sellers, and agents can succeed in 2024. Learn expert strategies to win offers, handle lowball bids, set client expectations, and keep deals together—no matter the market conditions.We cover:What’s changed in real estate negotiations from last year to nowStrategies to stand out when inventory is up and buyers are pickierSetting clear expectations with your clients to reduce stress and surprisesHandling lowball offers and emotional negotiations with sellers and buyersHow to use timing, team dynamics, and data analysis to your advantageActionable advice for agents navigating competitive spring marketsWhether you’re a new or experienced agent, buyer, or seller, this episode is packed with real-world negotiation tips to help you get the best deals and thrive in the current market!Timestamps: 0:00 – Introduction & Episode Overview 1:11 – What’s Changed in Real Estate Negotiations 4:02 – Market Trends: Inventory, Days on Market & Buyer Hesitancy 7:30 – Setting Buyer & Seller Expectations 10:18 – Managing Emotions in Negotiations 13:39 – Overcoming Lowball Offers & Keeping Deals Together 19:49 – Key Terms Beyond Price in Offers 26:36 – How to Analyze Data & Make Strategic Market Decisions 31:33 – Top 3 Negotiation Tips for 2024Subscribe for nsights and real estate tactics from leading pros!#RealEstate #Negotiation #HomeBuying #HomeSelling #RealEstateMarket #2024Trends #RealEstateAgent #OffScriptPodcast
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How Karen Jennings Dominates Real Estate: Secrets from an Omaha Legend & Basketball Hall of Famer
Discover the secrets behind Karen Jennings' incredible 25+ year career as one of Omaha's top real estate agents! In this inspiring episode of Off Script, host Will May sits down with the University of Nebraska Hall of Famer and $40M+ annual producer to talk winning mindsets, building a sustainable real estate business, and balancing success with a fulfilling life.Learn how Karen applies the lessons from her legendary basketball career—where she became Nebraska’s all-time leading scorer and a Wade Trophy winner—directly to real estate. She dives into proven strategies for client relationships, building a powerful sphere, and staying consistent in a competitive market.This episode covers:How to create lasting, meaningful client relationships that result in repeat business (Karen’s database method revealed)The power of consistency and sustainable success vs. quick wins in real estateTactical advice for new agents: mentorship, preparation, and developing critical skillsNavigating a shifting market: advice for buyers and sellers on today’s rates, inventory, and timingWork-life balance, time management, and protecting your energy as a top producerWhy agent-to-agent relationships are crucial for long-term successIf you’re a real estate agent, entrepreneur, or driven professional looking to elevate your game, you’ll love Karen’s actionable tips and inspiring outlook!Don’t miss this masterclass in real estate and personal development. Hit subscribe for more in-depth interviews with top performers!#RealEstate #KarenJennings #OmahaRealEstate #BasketballHallOfFame #AgentTips #RealEstateStrategy #DatabaseBuilding #ClientRelationships #WorkLifeBalance #WomenInRealEstate
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Secrets to Real Estate Success in Omaha: Top Agent Ben Smail's Mindset, Strategies & Market Insights
Want to know how to crush it in real estate—even as the market changes? On this episode of Off Script, nationally-ranked agent Ben Smale spills exactly how he built a thriving business in Omaha, serving over 100 families a year while living a balanced, fulfilling life. 🚀Whether you’re a new agent, top producer, or curious about what’s REALLY working in today’s real estate market, this episode is packed with actionable strategies and hard-won wisdom:- Ben’s journey from teaching to dominating Nebraska real estate- How grit, intentionality, and integrity drive long-term success- Real-world tips for buyer and seller consultations that save you hours- Setting expectations, mastering relationship-building, and scaling your business- Updates & predictions for the Omaha, Nebraska housing market in 2024- Insights for building a referable business rooted in service and trustPlus, Ben shares his daily habits for balancing health, family, travel, and real estate—and how you can too.🔔 Hit subscribe for more top agent interviews and real estate coaching tips every week!#realestate #omaha #bensmale #realtor #successmindset #offscriptpodcast #2024housingmarket #realestateagentWant more actionable advice? Listen now and learn from the best!
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2026 Real Estate Game Plan — Market Shifts, Team Growth, & Database Mastery
Welcome to the first Off Script episode of 2026! Hosts Will May and Ashley Cerveny dive deep into their 2025 recap, revealing eye-opening brokerage numbers, major team wins, and lessons learned. They unveil big changes for the Toast Real Estate Brokerage—including launching a brand-new staging company—and set ambitious goals for the year ahead.This episode is packed with actionable insights on:How to track (and use!) your numbers for breakthrough growthNavigating the new “normal” in the real estate marketWhy skillful conversations and setting clear expectations matter more than everThe power of database marketing, including an inside look at their 86-touchpoint systemSmart strategies for connecting with clients in a shifting landscapeWhat’s really happening—right now—with buyers and sellersPlus, hear about the upcoming “Agent Advantage” event series, tips for thriving in today’s reality, and candid talk on the essential skills every agent needs to succeed in 2026. Whether you’re a seasoned agent or just getting started, this episode delivers real talk, real numbers, and real strategies to help you win in the year ahead.Listen now and stay Off Script with Will May and Ashley Cerveny!
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Inside Our 2026 Real Estate Growth Plan: Who We’re Hiring and What’s Next
We’re sharing our full vision for 2026 — the agents we’re looking for, how our team is structured, and what makes our brokerage different from the rest.In this episode, we break down: 🏗️ Our three real estate models — Core, Shared Services, and Independent 🎯 The kind of agents we’re looking to bring on in 2026 💡 Why culture, accountability, and alignment matter more than splits 🚀 How we’re helping agents grow faster through coaching, systems, and proven models 🤝 What makes our environment unique for driven, growth-minded real estate professionalsIf you’re a real estate agent in 2026 looking for a brokerage that prioritizes growth, collaboration, and leadership — this episode gives you an inside look at how we operate and what’s coming next.
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How to Turn Sign Calls into Real Estate Clients in 2025 📞🏡
Most agents see sign calls as interruptions. Top agents see them as one of the warmest lead sources in real estate.In this episode, we break down how to convert sign calls into appointments — and appointments into closings. You’ll learn the exact mindset, scripts, and questions that help you turn a quick “price check” into a meaningful conversation (and a client for life).💬 Here’s what you’ll learn: ✅ Why sign calls are one of the best lead sources in 2025 ✅ How to reframe your mindset from “selling” to “serving” ✅ The secret to keeping leads on the phone longer ✅ How to use pattern interrupts and open-ended questions to build rapport ✅ Turning every conversation into an appointment ✅ Follow-up strategies that actually convert ✅ How to track and measure lead conversion from every listingThese tactics are proven by agents closing dozens of homes a year through earned leads — no ads, no gimmicks, just genuine connection and consistent effort.Whether you’re a new agent building your pipeline or a seasoned pro looking to sharpen your conversion skills, this episode will help you communicate better, serve deeper, and win more listings and buyers.Listen now and start turning every call into your next deal.📞 Want to join our live scripts & roleplay sessions? Reach out — you’re always welcome to drop in, learn, and grow.#RealEstateTips #LeadGeneration #SignCalls #RealtorSuccess #RealEstateTraining #RealEstateCoaching #RealtorLife #RealEstateScripts #RealEstateAgent #BusinessGrowth
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How Door Knocking Generates More Real Estate Deals in 2025 🚪🏡
Is door knocking still worth it in real estate? Absolutely. In today’s market, most agents chase low-quality online leads—but the top producers know that building real, face-to-face connections is what wins. In this episode, you’ll learn how door knocking can transform your real estate business, from selling just a few homes a year to building a consistent pipeline of deals. We’ll cover: ✅ Why door knocking outperforms online leads and paid ads ✅ Proven scripts that spark real conversations with homeowners ✅ How to overcome fear and rejection when starting out ✅ Turning every listing into a lead generation funnel ✅ Building confidence, resilience, and long-term momentum ✅ How alignment, consistency, and coaching accelerate growth Whether you’re a new real estate agent, a team leader, or an experienced agent looking to sharpen your skills, these strategies will help you generate more leads, close more deals, and stand out in a crowded market. 🚀 Stop waiting on expensive, low-converting online leads. Learn how to create your own opportunities with a proven, people-first approach. 🔔 Subscribe for more weekly real estate tips, strategies, and scripts to grow your business in 2025 and beyond. #DoorKnocking #RealEstateTips #LeadGeneration #RealtorSuccess #RealEstateTraining #RealEstateLeads #RealEstateGrowth #RealtorLife #RealEstateCoaching
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Mastering Time in Real Estate: Lead Gen, Time Blocking & Avoiding the Roller Coaster
⏱️ Time is the biggest challenge for real estate agents—whether you’re just starting out, building momentum, or sustaining long-term success. In this episode of the Off Script Podcast, Will May IV and Ashley Cerveny break down how to manage time at every stage of your real estate career. From time blocking strategies to lead generation best practices to knowing when to hire leverage—this conversation is packed with actionable advice for agents who want to grow without burning out. 🔥 What you’ll learn in this episode: - Why lead gen should be your #1 non-negotiable (and how most agents skip it) - How to structure your calendar for success (and stop wasting time on busywork) - The “firefighter stage” of real estate—and how to avoid it - Why inconsistent lead gen creates roller coaster income - The fears agents face when making their first hire (and how to overcome them) Whether you’re a new agent learning to prioritize your time, or an experienced agent looking to scale and sustain your business, this episode gives you the tools to take control of your schedule and build consistency.
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Real Estate Marketing Plan: Database & Client Touchpoint Strategies That Work
Your database is your biggest asset in real estate — but only if you know how to nurture it. In this episode of Off Script, Will May and Ashley Cerveny break down the exact marketing plan and client touchpoint system that has driven more than half of their brokerage’s business through sphere, referrals, and past clients.Learn how to: ✅ Build a consistent touchpoint plan (calls, emails, events, giveaways, and more) ✅ Turn your database into deals (3–10% conversion benchmarks by year) ✅ Balance authenticity, frequency, and value in client communication ✅ Use simple, affordable tools like email marketing and birthday cards that make you unforgettable ✅ Scale from 1 event a year to a full marketing system without burning outWhether you’re a new agent looking for structure or an experienced realtor ready to level up, this episode will help you create a sustainable and relationship-based real estate business.📌 Download our free Database Touchpoint Plan Template here: [Insert Link] 🎧 Listen to the full Off Script podcast episode on Apple Podcasts, Spotify, or wherever you get your podcasts.#RealEstateMarketing #RealEstateAgents #ClientFollowUp #Database #RealEstatePodcast
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Real Estate Reality Check: Market Shifts, Buyer Behavior & Agent Strategies
The Omaha real estate market is changing fast — are you ready? In this episode of the Off Script Podcast, Will May and Ashley Cerveny break down the latest housing trends, buyer psychology, and proven strategies for thriving in today’s market.We cover everything from adapting to unpredictable buyer behavior to fine-tuning your listings for maximum exposure. Whether you’re a seasoned agent or just starting your career, you’ll get actionable tips on pricing, marketing, and maintaining client relationships that stand the test of time.💬 Topics in this episode:How shifting market conditions are changing buyer and seller mindsetsThe importance of agent adaptability and real communication skillsProven strategies for winning listings in a competitive environmentWhy client follow-up is more important than everLessons learned from working in Omaha’s real estate market🎯 Who should watch: Real estate agents, brokers, and anyone interested in the behind-the-scenes of the Omaha housing market.📌 Subscribe for weekly episodes packed with real-world real estate insights and practical tips for building a thriving business.#OmahaRealEstate #RealEstatePodcast #RealtorTips #HousingMarketUpdate #RealEstateAgentSuccess #OffScriptPodcast
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Mastering Buyer Success in a Shifting Market | Real Estate Agent Must-Listen ft. Katie Langenfeld
In this episode of Off Script, Omaha real estate power agent Katie Langenfeld joins Will and Ashley to share what’s actually working for buyers in today’s shifting market—and how agents can level up in the process. With over $15M in sales this year and a 1:1 consult-to-close ratio, Katie brings real, practical strategies that both new and seasoned agents can learn from.👉 Whether you're a realtor looking to improve buyer consultations, communicate more effectively, or create urgency without pressure, this episode delivers.🎯 What You’ll Learn:Why buyer consultations are your #1 conversion toolThe right way to set expectations in a slower-paced marketHow top agents are winning with empathy and clarityScripts & strategies for better agent-to-agent communicationKatie’s secrets to keeping showings low and results highHow to lead hard conversations with confidence and care🎧 Listen to the full episode on Apple, Spotify, or wherever you get your podcasts.💬 Like this video? Drop a comment, share with a fellow agent, and subscribe for more real talk for real estate pros.#RealEstatePodcast #RealEstateTips #BuyerAgentStrategies #OmahaRealEstate #OffScriptPodcast #KatieLangenfeld #AgentTraining #HomeBuyingTips #RealEstateSuccess #BuyerConsultation
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How to Work With Sellers in a Shifting Real Estate Market
Welcome back to Off Script with hosts Will May and Ashley Cerveny! This is Part 1 of our two-part series on how to dominate the second half of 2025 in real estate—and we’re starting with what every agent needs to master right now: working with sellers in a shifting market.Are sellers really panicking? Is inventory truly out of control? In this episode, Ashley breaks down what’s actually happening with pricing, inventory, and seller psychology—plus real strategies to guide your clients and close more deals.✅ Learn how to:Use data to drive pricing conversations (even when sellers push back)Handle tough conversations with confidence and claritySet proper expectations for showings, feedback, and offersIdentify motivated vs. opportunist sellers—and tailor your approachStay emotionally steady as the market changesWhether you're a new agent or a top producer, this episode will sharpen your seller-side skills.📌 Subscribe so you don’t miss Part 2—where we tackle how to work with buyers in today’s market!🎧 Listen to the full episode on your favorite podcast platform or at [insert podcast link]#RealEstatePodcast #SellerStrategy #RealtorTips #RealEstateTraining #OffScriptPodcast #RealEstate2025 #ListingAgentTips
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Mid-Year 2025 Omaha Real Estate Market Update | New Construction, Pricing Strategy & Seller Psychology
In this mid-year 2025 market update, Will May and Ashley Cerveny dive deep into what’s really happening in the Omaha real estate market — with insights you won’t get from the national headlines.They break down local MLS data from Douglas and Sarpy counties, highlight the stark contrasts between new construction and existing homes, and discuss why understanding market psychology is more important than ever. Whether you're a buyer, seller, or agent, this episode offers actionable advice, honest commentary, and a look ahead at what’s coming for the second half of 2025.👉 Topics covered:New construction trends & buyer incentivesWhy existing home sales remain strongHow to price listings in a shifting marketCoaching buyers through expectationsThe tools & skills top agents are using to thriveWhy 2025 is separating the pros from the pack📍 This episode is a must-watch for agents, investors, and anyone interested in real estate in Omaha, Nebraska.🎧 Subscribe and listen to more Off Script Podcast episodes for honest, behind-the-scenes conversations about the real estate industry.#OmahaRealEstate #MarketUpdate2025 #RealEstatePodcast #NewConstructionHomes #SellerTips #RealtorStrategy #OffScriptPodcast #NebraskaHomes
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45 Days In: Real Talk About Starting Our Brokerage
Join hosts Will May and Ashley Cerveny as they pull back the curtain on their first 45 days since opening their real estate brokerage. In this candid Q&A episode, they ask each other the tough questions about leadership, building a strong culture, overcoming challenges, and the reality versus expectations of launching a business.👥 What You'll Hear in This Episode:What actually builds strong company culture (and what just sounds good)How to lead when you don’t have all the answersThe real surprises (and pain points) of running a brokerageThe biggest differences between solid agents and top performersHonest talk about where they’re winning and where they’re just “winging it”Advice and challenges for agents looking to growWhether you’re thinking about opening your own brokerage, growing your real estate career, or just love behind-the-scenes business talk, you’ll get actionable insights and lots of laughs.👉 Drop your questions or experiences in the comments! And don’t forget to subscribe for more real estate leadership and entrepreneurship inspiration.#RealEstate #Entrepreneurship #RealEstatePodcast #BusinessLeadership #OffScriptPodcastListen, like, and share if you found this episode valuable!
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What Sets Top Real Estate Agents Apart? | Habits, Mindset & Daily Routines for Success
What really separates top-performing real estate agents from the rest? Are high achievers born or built?In this episode of Off Script, co-hosts Will May IV and Ashley Cerveny dig deep into the truth behind high performance in real estate. From the importance of morning routines and obsession with follow-up, to how data tracking and rejection shape growth—they lay out the key habits, mindsets, and systems that fuel lasting success.🏡 Whether you're a new agent, a seasoned realtor, or just someone looking to level up in life or business, these insights go far beyond real estate. Will brings years of coaching experience, while Ashley shares how she transitioned from healthcare to becoming one of Omaha’s top real estate leaders.🎧 Tune in to hear:What separates top agents in a competitive marketHow to build daily habits that actually move the needleWhy discipline beats motivationThe power of tracking your numbers (and using them)Honest advice for anyone ready to grow👉 Don’t forget to subscribe for more unfiltered real estate talk and leadership insights every week!#RealEstatePodcast #TopAgents #RealtorSuccess #RealEstateCoaching #DailyHabits #MorningRoutine #AgentTips #RealEstateTraining #OffScriptPodcast #ToastRealEstate #EntrepreneurMindset
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Real Estate Real Talk: Handling Difficult Clients, Team Challenges, and Leadership Decisions
Welcome back to Off Script! In this episode, host Will May and guest Katie dive into the unpredictable, unscripted moments that define real estate—from managing unrealistic seller expectations 📈 to navigating awkward team dynamics 🤐.💬 Learn what to say when:A seller insists on pricing their home based on Zillow 🏡A house isn’t ready for photos (but the shoot is scheduled) 📸Team members disengage or plan to leave 🤯Will and Ashley break down real-world scenarios with actionable scripts, “foreshadowing” techniques, and leadership insights to help agents and team leaders stay in control—without sacrificing their sanity or standards.Whether you're a new agent or a seasoned team leader, you'll walk away with tactical advice, relatable stories, and a fresh perspective on handling challenges in today’s market.🎧 Listen now and get the tools to turn tough conversations into growth opportunities—for you, your clients, and your team.👇 Don’t forget to like, subscribe, and check out the full podcast on Spotify, Apple, or wherever you listen!#RealEstatePodcast #RealtorTips #LeadershipInRealEstate #RealEstateConversations #ZillowPricing #TeamLeadership #OffScriptPodcast #RealEstateScripts #RealEstateTraining #ToastRealEstate
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Inside Toast Real Estate: Launching Our Brokerage Models and Core Values
In this episode of Off Script, hosts Will May and Ashley Cerveny officially introduce their brand new independent brokerage—Toast Real Estate—and share the seven core values that are driving their vision forward.If you're a real estate agent, team leader, or entrepreneur looking for a fresh brokerage model rooted in accountability, collaboration, and fun, this episode is packed with insight on: 🔹 The values shaping Toast's culture 🔹 Innovative agent models designed for growth 🔹 Why environment and expectations matter 🔹 How to align your business with a brokerage that actually fits youThinking about making a move or just curious about what’s possible in today’s market? Stick around till the end—we’ve got a resource just for you.🎧 Listen now and join the movement to do real estate differently. #ToastRealEstate #RealEstateBrokerage #StartABrokerage #RealEstateCareer #RealEstateTeam #RealEstateCulture #RealtorTips #RealEstatePodcast #OffScriptPodcast #BrokerageModel #RealtorLife
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We Launched Our Own Real Estate Brokerage | The Story Behind Toast Real Estate
Big news! In this special episode of the Off Script Podcast, Ashley and Ashley Cerveny reveal the behind-the-scenes story of launching their independent real estate brokerage—Toast Real Estate—in Omaha, Nebraska.From the fears and financial risks to team dynamics and late-night planning, this episode is a raw, honest look at what it really takes to go off script and build something from the ground up in the real estate industry.Whether you're a seasoned agent thinking about your next move, a team leader dreaming of starting your own brokerage, or just someone who loves a good entrepreneurial journey—this episode is packed with insight, emotion, and motivation.🔥 Hear how they overcame doubt, created a growth-focused culture, and set the foundation for a bold new brokerage model right here in Omaha.📌 Subscribe and stay tuned for the next episode, where they’ll break down the innovative systems and standards behind Toast Real Estate.🎧 Listen now on your favorite podcast platform or right here on YouTube.#RealEstateBrokerage #ToastRealEstate #OmahaRealEstate #RealEstatePodcast #BrokerageLaunch #WomenInRealEstate #Entrepreneurship #RealEstateTeam #OffScriptPodcast #WillMay #AshleyCerveny #RealtorLife
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Finding Harmony in the Hustle: Real Estate, Relationships & Chaos
Welcome back to Off Script, the podcast that keeps it real in the world of real estate. In Episode 14, hosts Will May and Ashley Cerveny get honest about the messy, beautiful challenge of balancing a real estate career, family life, and relationships—all at once.In this episode, we dive into: 👉 The truth about work-life balance (and why it’s mostly a myth) 👉 What it’s really like growing a real estate business with young kids 👉 How to set boundaries and avoid burnout 👉 Juggling client demands, team leadership, and marriage 👉 The importance of leveraging help and protecting your prioritiesWhether you're a solo agent, a team leader, a working parent, or just trying to survive the daily grind, this conversation is packed with real talk, hard-won strategies, and the encouragement you need to know you're not alone.🎧 Listen to the full episode on Spotify, Apple Podcasts, or wherever you stream. 💬 Subscribe for weekly behind-the-scenes conversations about the real estate industry, team building, and thriving in business and life.#RealEstatePodcast #WorkLifeBalance #RealEstateTips #RealEstateTeam #WorkingParents #RealEstateAgents #EntrepreneurLife #MarriageAndBusiness #OffScriptPodcast #WillMay #AshleyCerveny
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Choosing the Right Real Estate Team: Team Splits, Training & Mentorship
Thinking about joining a real estate team or switching brokerages? Before you make a move, make sure you're asking the right questions about team splits, training, and mentorship.In this episode of Off Script, hosts Will May and Ashley dive into Part 3 of our Real Estate Mini-Series—covering the often-uncomfortable but critical topics every agent needs to understand: ✔️ What do team splits really mean for your income? ✔️ Is there a proven onboarding or training system? ✔️ Does the team offer mentorship and accountability? ✔️ Are you joining a long-term path to success—or just chasing leads?Whether you're a new agent looking for guidance or a seasoned pro considering your next move, this episode will give you the tools to make informed decisions and thrive in today’s real estate market.🎧 Listen now and subscribe for more agent-focused insight every week! #RealEstatePodcast #RealEstateAgentTips #TeamSplits #MentorshipInRealEstate #NewRealtorAdvice #RealEstateTraining #OffScriptPodcast #WillMay #AshleyCerveny #RealEstateCareer #JoinARealEstateTeam #BrokerageAdvice #RealtorJourney #RealEstateSuccess
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Choosing the Right Real Estate Team: Lead Support, Marketing & Tools That Actually Work
Thinking about switching brokerages or joining a new real estate team? 🏡 In Episode 13 of Off Script, co-hosts Will May and Ashley dive into the critical components every real estate agent should evaluate before making a move.This week’s episode breaks down: ✅ The difference between having leads vs. converting leads ✅ How effective CRMs and marketing systems drive real results ✅ What real transaction support should actually look like ✅ Real-world strategies to build sustainable success in real estateWhether you're a new agent looking to grow fast or a seasoned pro seeking better alignment, this episode is packed with actionable insights to help you thrive in today’s market. 💼✨🎧 Listen to the full episode now and level up your real estate career! 📲 Don’t forget to like, comment, and subscribe for more real estate growth strategies each week!#RealEstatePodcast #RealEstateAgentTips #JoinARealEstateTeam #RealEstateMarketing #RealEstateCRM #RealEstateLeadGeneration #SwitchingBrokerages #OffScriptPodcast
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Choosing the Right Real Estate Team: Culture & Collaboration Questions You MUST Ask!
Thinking about joining a real estate team or switching brokerages? 🤔 Before making the move, you need to ask the right questions—especially about culture and collaboration.In this episode of Off Script, co-hosts Ashley Cerveny and Will May IV break down: ✅ What “culture” really means in real estate (beyond the buzzword) ✅ How to identify a team environment that supports your success ✅ Key questions to ask before committing to a team or brokerage ✅ Red flags to watch for in team dynamicsThis is Part 1 of our three-part miniseries on finding the right fit in real estate. Whether you’re a solo agent or considering a team, this conversation is packed with insider insights to help you make the best decision.#RealEstateTeam #RealtorTips #RealEstateSuccess #BrokerageCulture #RealEstateCareer #RealtorLife #OffScriptPodcast
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Do Open Houses Still Attract Buyers in 2025?
Are open houses still effective in 2025, or are they a waste of time? 🤔 In this episode of Off Script, Will May and Ashley Cerveny break down how open houses have evolved post-COVID and why they might be more valuable than ever.🏡 Inside this episode: ✅ The mindset shift agents need for open house success ✅ How to use open houses as a powerful lead generation tool ✅ Strategies to maximize foot traffic and convert attendees into clientsWhether you're a new agent or a seasoned pro, this episode is packed with actionable insights to help you grow your real estate business.🎧 Watch now & learn how to make open houses work for YOU! [Insert Podcast Link]#RealEstateMarketing #OpenHouses #LeadGeneration #RealtorTips #RealEstateSuccess #RealEstateAgents #RealtorLife
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How Inside Sales Agents Can Transform Your Real Estate Business in 2025
Want to scale your real estate business and generate more leads? In this episode of Off Script, William May IV and Ashley break down how they built a thriving Inside Sales Agent (ISA) department that helped their team hit $26M in pending and closed deals with 67 transactions this year!🔥 What You’ll Learn: ✅ How to build a successful ISA team ✅ The lead generation strategies that work—circle dialing, Facebook leads & more ✅ The importance of a strong database & lead funnels ✅ How to hire and train top-performing ISAs ✅ Why letting your team fail forward is key to growthIf you're a real estate agent, team leader, or broker looking to scale your business and close more deals, this episode is packed with actionable insights.#RealEstateLeads #ISA #LeadGeneration #RealEstateGrowth #RealtorSuccess #RealEstateCoaching #ScaleYourBusiness
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Running a Real Estate Team & Working with a Partner – On Vacation in Mexico! 🌴
In this special Off Script episode, Will May and Ashley Cerveny take you behind the scenes of running a real estate team—all while recording live from Playa del Carmen, Mexico! 🇲🇽☀️With margaritas and espresso martinis in hand, they dive into: ✅ The realities of leading a real estate team ✅ The challenges & rewards of working with a partner ✅ Common misconceptions about team management ✅ How to balance business, travel, and personal lifeEven on vacation, the work never stops—but how do you stay connected without burning out? Tune in for real talk, real strategies, and real estate insights that can help you grow in this business.🎧 Listen to the full episode now! [Insert Podcast Link]#RealEstatePodcast #RealEstateTeam #EntrepreneurLife #RealtorTips #BusinessPartners #WorkLifeBalance #LeadershipInRealEstate
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7
Biggest Real Estate Lessons of 2024: Failures, Challenges & Growth
Not every real estate story is a success story—and that’s where the real growth happens. In this episode of Off Script, hosts Will May and Ashley Cerveny get real about the biggest challenges and failures of 2024 in the real estate industry.From overpriced listings to difficult client situations, divorce and family transactions, and demanding buyers and sellers, they break down what went wrong and the key lessons learned to avoid similar pitfalls in the future.🔹 Handling difficult transactions with family and divorce cases 🔹 Overcoming pricing mistakes and market shifts 🔹 Adjusting business strategies to ensure long-term success 🔹 How failure fuels growth in real estateIf you’re looking for real, unfiltered insights into the ups and downs of real estate—and how to turn failures into wins—this episode is a must-watch!👉 Don’t forget to LIKE, COMMENT, and SUBSCRIBE for more real estate coaching, business strategies, and behind-the-scenes insights from top real estate professionals!#RealEstatePodcast #RealtorTips #RealEstateCoaching #LessonsLearned #RealEstateMarketing #RealtorLife #RealEstateBusiness #LearnFromFailure #RealEstateSuccess
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6
Avoiding Burnout in Real Estate: How Top Agents Stay Successful & Balanced
🚀 Is burnout holding you back from reaching your full potential in real estate? In this episode of Off Script, hosts Will May & Ashley Cerveny dive deep into the real estate hustle culture and how top agents can stay productive without burning out. We’re talking about on of our own agents who is a rising star in Omaha real estate, who skyrocketed to success in just two years! But with rapid growth comes the challenge of avoiding exhaustion while maintaining a thriving business. 🔹 What You’ll Learn in This Episode: ✅ The top causes of burnout in real estate and how to prevent them ✅ Why boundaries, standards, and time management are crucial for long-term success ✅ How leveraging your business can create more freedom and profitability ✅ Time-saving hacks to maintain work-life balance and sustainable growth If you’re feeling overwhelmed or stuck in the grind, this episode is for you! Learn how to stay motivated, productive, and happy in real estate. 💼📈 📢 Listen now & take control of your real estate career! #RealEstateSuccess #AvoidBurnout #RealtorMindset #RealEstateCoaching #WorkLifeBalance #RealtorTips #RealEstateAgent #TimeManagement
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5
Database Mastery: The Secret to Real Estate Longevity
🚀 Why do 87% of real estate agents fail within their first three years? In this episode of Off Script, hosts Will May and Ashley Cerveny break down the biggest challenges new agents face—and, more importantly, how to beat the odds and build a thriving real estate business!🔥 Key topics covered in this episode: ✅ Why most real estate agents fail & how to avoid it ✅ How to build and scale a successful real estate team ✅ Different real estate team structures and which one is right for you ✅ The power of database marketing & lead funnels ✅ How to create long-term success in real estateWhether you're a new agent, considering joining a team, or looking to grow your real estate business, this episode is packed with strategies and insights to help you succeed in the competitive real estate industry.👉 Don’t miss out! Watch now and take your real estate career to the next level!#RealEstateTeam #RealtorSuccess #RealEstateCoaching #NewAgentTips #RealEstateGrowth #LeadGeneration #RealEstateMarketing #RealtorLife #RealEstateSuccess
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4
Mastering Real Estate Conversations: Scripting, Role-Playing & Lead Conversion
🎙️ New Episode of Off Script! 🚀 Are you looking to sharpen your real estate sales skills, improve client conversations, and convert more leads into appointments? In this episode, hosts Will May and Ashley Cerveny dive into the power of scripting, role-playing, and lead generation to help real estate agents take their business to the next level. 💡 What You’ll Learn in This Episode: ✅ How to train agents using structured conversations instead of memorized scripts ✅ The art of building rapport and asking the right questions to understand client needs✅ Will’s favorite lead generation strategies for buyers, sellers, and investors✅ Live role-play demonstration to master handling objections and closing deals ✅ How to access our exclusive real estate script book for even more insights Whether you’re an experienced agent or just starting, this episode is packed with actionable real estate sales tips that will help you enhance your communication skills and convert more leads into closings. 📩 Download our free script book to elevate your sales game! 🔔 Don’t forget to subscribe for expert insights on real estate sales, lead generation, and team-building strategies. #RealEstateScripts #LeadGeneration #RealEstateSales #RealEstateTraining #ConvertMoreLeads #AgentSuccess #OffScriptPodcast #TOASTRealEstateGroup
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3
Transforming Buyers' Experiences: Katie's Journey to Success in Real Estate
Welcome to "Off Script," the podcast where we dive deep into the intricacies of thriving in real estate while balancing family life and everything in between. I'm your host, Will May, joined by our insightful co-host, Ashley Cerveny. In today's episode, we have a special guest from our team: Katie, who specializes in working with buyers.In this riveting installment, Ashley and Katie open up about their unique teamwork model in the Omaha market, where Ashley focuses on listings and Katie excels in guiding buyers. Together, they share over a year of collaborative successes, challenges, and the evolution of their working relationship. Will navigates us through Katie's journey, from her first sale to her incredible achievement of closing over 40 buy-side transactions in a year.The episode delves into practical aspects, such as the buyer consultation process, setting realistic market expectations, and the importance of clear communication. Katie's experiences and strategies offer valuable insights for anyone in the real estate industry, especially those who are new and looking to streamline their processes. She also shares her personal tips for managing client relationships and leveraging team support to handle a high volume of transactions efficiently.Join us as we explore the human side of real estate and gain actionable wisdom from one of the rising stars in our team. Whether you’re an experienced agent or just starting, this episode provides a wealth of knowledge to help you succeed.Thank you for tuning in, and we hope you enjoy this comprehensive look at the life of a dedicated buyer's agent on "Off Script."
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2
Mastering Listing Appointments: Seller Pre-Qualification Tips for Real Estate Success
Welcome to Off Script with TOAST! 🎙️ In this episode, Will May and Ashley Cerveny break down the critical steps to preparing for a successful listing appointment, focusing on how to leverage a seller questionnaire to pre-qualify leads and maximize your effectiveness as a real estate professional.💡 Here’s what you’ll learn: ✅ How to pre-qualify sellers to save time and close deals more effectively ✅ The must-ask questions on your seller questionnaire for gathering crucial information ✅ Proven strategies for transitioning leads from initial contact to the listing table ✅ Practical tips to ensure you walk into every appointment fully prepared and confidentWhether you’re a seasoned agent refining your process or a newcomer learning the ropes, this episode is packed with actionable insights to help you level up your skills and build a successful real estate team.📈 Don’t let unprepared listing appointments hold you back—discover the tools and strategies you need to succeed in today’s competitive market.🔔 Subscribe now to join us for more real estate tips and strategies every week, and share this episode with other agents ready to thrive in the industry!#RealEstateListingTips #SellerPreQualification #RealEstateTeamBuilding #RealtorSuccess #ListingAppointmentTips #RealEstatePodcast #TOASTRealEstateGroup #RealEstateSuccess
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1
Master Your Real Estate Business Plan: 2025 Marketing Strategies for Team Success
Ready to take your real estate business to the next level? 🎯 In this episode of Off Script with TOAST, Will May and Ashley Cerveny break down the essential steps to create and execute a winning business plan for 2025. Whether you’re a seasoned pro or just starting out, this episode is packed with actionable insights and proven strategies for building a successful real estate team.💡 Here’s what we cover: ✅ How to structure your 2025 marketing schedule to maximize impact ✅ The importance of a systematic database approach for client engagement ✅ Weekly emails, quarterly calls, and pop-bys that keep you top of mind ✅ Leveraging events, giveaways, and personalized touches to build authentic connections ✅ Turning your database into a powerful 10% conversion toolFrom the behind-the-scenes of running a real estate business to juggling life’s demands, Will and Ashley share their personal trials and triumphs, offering a candid look at what it really takes to succeed.📢 Plus, get a sneak peek into exciting client events like our end-of-summer bash and holiday extravaganza!Don’t miss out on this must-watch episode if you’re serious about growing your real estate career. Subscribe now and join us next week for tips on pre-qualifying listing appointments and buyer presentations.
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0
Off Script Podcast: Inside TOAST Real Estate: Balancing Business, Family, and Personal Growth
Welcome to the inaugural episode of Off Script, the podcast where we pull back the curtain on the realities of thriving in the real estate industry while balancing life, family, and everything in between. I'm your host, Will May, joined by my co-host, Ashley Cerveny. In this first episode, we dive into our journey from individual agents to team leaders at TOAST Real Estate Group, sharing the evolution of our careers and the transition from the Built Different Podcast to Off Script with TOAST. We'll discuss the unique structures and standards of our team, the importance of balancing roles, embracing accountability, and the significance of staying small but productive. You'll also get an inside look at how we maintain our sanity and navigate the challenges of running a real estate team while managing a blended family. Stay tuned as we explore our goals, strategies, and provide valuable insights for agents looking to grow their own success. Join us on this honest and real journey through the ups and downs of the real estate world.
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ABOUT THIS SHOW
Off Script is here to provide a behind-the-scenes look at TOAST Real Estate while sharing valuable resources, strategies, and best practices for thriving in the real estate industry. Hosts Will May and Ashley Cerveny aim to discuss the real-life challenges and successes they encounter, offering insights into balancing work, family, and personal life. They want to bring authenticity to their discussions, avoiding the typical polished facade often seen in the industry, and instead focusing on genuine experiences and practical advice that can help both aspiring and seasoned real estate professionals.
HOSTED BY
Will May IV & Ashley Cerveny
CATEGORIES
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