PODCAST · business
Online People Talking with Jen Barkan
by Jen Barkan
Welcome to Online People Talking hosted by Online Sales Coach, Jen Barkan! This is the only podcast that is dedicated to enhancing the careers and lives of the new home Online Sales Specialist. We’ll talk about real life challenges, stories, and solutions just for you! If you work for a homebuilder or are in the homebuilding industry, you'll want to tune in as we interview amazing guests and share best practices honed in the trenches. Powered by Do You Convert and the online sales dream team. Learn more at http://www.doyouconvert.com
Episodes
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#71: A Look Back at Summit
Jen and Melissa are joined by OSCs Lena Burgin, Level Homes, and Jennifer Thilmany, Hartizen Homes, to recap the Online Sales and Marketing Summit from a first-timer’s and a veteran’s perspective. They cover their favorite sessions, the biggest takeaways around AI and the human touch, and how to...
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#70: Welcoming Our New Online Sales Coach
Jen welcomes Nicole Maggio-Deaton, our newest Online Sales Coach at DYC, to introduce her to the audience and dig into what she's learned in her first month on the team. The conversation covers Nicole's industry background, her biggest coaching "aha moment," and the unique multi-department...
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#69: The CRM Transition
Jen is joined by repeat guests Lacy Warburton and Ady Perkins from Stylecraft Builders to talk through their recent CRM implementation. The conversation covers what it's really like to change systems mid-career, from the initial fear of losing years of built-up processes to the practical tactics...
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#68: The Nationals Are Coming
Yes, The Nationals are coming! It is that time of year for us to share Jen's past interview with Lisa Parrish, Chief Creative Chick with Team PMP - Peter Mayer Productions. The Nationals is the NAHB's premier awards event, and in this episode, Jen dives into all the insider details that will help...
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#67: The Video Email Playbook
You can't wave a magic wand and get more leads in today's market. What you CAN do is make sure not a single one gets left behind, and Jen and Melissa lay out a high-impact way to do that with video! Learn the seven moments where it works best, and the tips that keep it from backfiring or getting...
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#66: Q2 Benchmarks & Market Update
Jen is joined by Amanda Martin and Beth Russell to dive into the Q2 2026 Online Sales Benchmarks, which show a strong quarter despite declining lead volume. The conversation covers what's driving the national market trends, how top performers are pulling ahead of the pack, and practical takeaways...
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#65: Pajamas to Professionalism
Jen welcomes DYC Online Sales Coach Molly Adams to the podcast for a wide-ranging conversation about professionalism in online sales roles, covering everything from office setup and equipment to dress code and daily mindset routines. Housekeeping: Online Sales and Marketing Summit - October 1-2,...
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#64: Care More, Convert More
Host Jen Barkan welcomes award-winning OSC Alex Neller of Dream Finders Homes into the studio, who shares her journey from bartending to online sales and the mindset and habits that have driven her success. The conversation covers what makes a great OSC from the inside out, touching on...
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#63: Mid Year Gut Check
Host Jen Barkan is joined by the one and only Coach Melissa Fort to discuss strategies for online sales specialists to make the most of a historically slower summer market. The conversation centers on focus areas to maintain momentum and level up skills during downtime. Housekeeping 2026 Online...
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#62: Going Beyond the Screen
Host Jen Barkan talks to Emily Tucker, an award-winning OSC with Robuck Homes, about how she goes beyond traditional lead management by visiting communities, creating successful video content, and building relationships with on-site sales agents and realtors to amplify her builder's brand…
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#61: Q1 Benchmarks
Melissa, Amanda, and Molly take over the OPT studio to share Q1 industry benchmarks, discuss key trends in online sales, and offer actionable advice for OSCs and leaders navigating a lower-volume, higher-quality lead environment. Housekeeping Online Sales and Marketing Summit - Oct 1-2 - Austin…
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#60: Personal Time Management
Host Jen Barkan is joined by her daughter Mia, a third-year veterinary student at Ross University in St. Kitts, for a candid conversation about how to stay focused on your goals and career when life gets hard. Housekeeping 2026 Online Sales and Marketing Summit - October 1-2, 2026 in Austin, TX -...
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#59: Managing Your Day
Host Jen Barkan is joined by Online Sales Coach Molly Adams to talk through her blog where she shares pro tips on managing your day as an Online Sales Specialist, in order to shift from reactive to proactive. Housekeeping 2026 Online Sales and Marketing Summit - October 1-2, 2026 in Austin, TX -...
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#58: The Online Sales Manifesto
Host Jen Barkan is joined by Online Sales Coach Melissa Fort to talk about the non-negotiables in online sales, from capturing leads to connecting with your on-site team. Housekeeping Online Sales Academy – April 1-3, 2026: It’s not too late to join! Ideal for new OSCs or anyone that wants to…
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#57: The National Gold Award Winners for Online Sales
Host Jen Barkan is joined by Online Sales Consultant of the Year, Felicia Berry from Viera Builders, and Online Sales Consultant Team of the Year, Karen Schieb and Jennifer Wammack from M/I Homes, who share their career journeys, how the OSC role has evolved over the years, and what drives…
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#56: Benchmarks, Brightspots, & Beef
Host Jen Barkan and DYC Online Sales Coach Amanda Martin dig into the 2025 year end benchmarks on this episode! Jen and Amanda discuss how steady conversion rates and strong online sales performances that prioritize personalization, disciplined prospecting, and strong relationships with onsite...
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#55: Celebrate Your Power, OSCs!
It’s the most wonderful day of the year! The DYC Team gathered with some of the best in the industry this past Monday for National OSC Day to celebrate and reflect on all the ways our Online Sales teams make an impact on their builders and the industry overall. Listen in to hear insights,...
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#54: Finding Gold in the Old
Jen Barkan is joined by Savannah Lynn, Senior Online Sales Specialist at Main Street Homes and 2024 Online Sales Counselor of the Year, for a deep dive into what it really takes to grow in today’s online sales role. From personalizing outreach in today's ever-changing market to building a…
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#53: The Year Leads Come Back to Life?
Jen Barkan is joined by OPT fan favorite Mike Lyon to talk about what we know is working as we head into 2026. From steady benchmarks and buyer behavior to why prospecting, personalization, and real human connection still win, this conversation is equal parts practical and motivating. If you’re...
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#52: SWOT It Out
Jen Barkan is joined by Melissa Fort to talk all things end of year goal setting! Jen and Melissa share a rock-solid framework to help Online Sales Specialists improve performance, mindset, and strategies for success in the new year. This is your chance to pause and reflect on all the good from...
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#51: Leading Your OSC Program From the Inside Out
Jen Barkan is joined by Meagan Baker, Senior Marketing Manager for Boise Hunter Homes, to explore what it really takes to build and lead a successful online sales program. From launching an OSC role inside a busy organization to rebuilding trust and structure within a sales team, Meagan shares…
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#50: Key Insights from the 2025 Homebuilder Secret Shop
Jen Barkan and Melissa Fort break down the results of Do You Convert’s latest secret shop, a comprehensive benchmarking effort evaluating online sales programs across the homebuilding industry nationwide. From initial outreach to follow-up and personalization, they share expert insights on where...
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#49: Playing the Long Game with Amanda Martin
Host Jen Barkan and DYC Online Sales Coach Amanda Martin are digging into Q3 benchmarks on this episode! Tune in for a key conversation defining what really counts as a lead and how to measure your true contribution to your company’s revenue. From aged leads to tracking, they uncover how top OSCs...
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#48: Fast. Thoughtful. Professional.
Josh Selleck from TriPointe Homes joins host Jen Barkan to talk mindset, motivation, and the tools that keep you sharp when the market gets messy. Before stepping into the OSC role, Josh built a career in real estate, helping him deepen his understanding of where customers get stuck in the…
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#47: From Summit Glow to Daily Flow
On episode 47, Jen Barkan joins Melissa Fort, Molly Adams, and some special online sales guests - Emily Tucker from Robuck Homes and Colleen Sagan from McGuinn Homes - to discuss highlights from the recent Online Sales and Marketing Summit in Chicago. The crew is back, but they’re keeping the…
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#46: Passion Above Perfection - How to Hustle in a Down Market
In this episode, Jen Barkan welcomes guest Kendall Pashak, Online Sales Manager for Hartford Homes to talk about what it really takes to be a standout performer even in a slow market. Kendall shares priceless insights from her award-winning results in the OSC seat to help you prospect, nurture…
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#45: The Nationals Are Coming!
Jen Barkan is here with a remix! Drawing on last year's interview with Lisa Parrish, Chief Creative Chick with Team PMP - Peter Mayer Productions, Jen reminds listeners that the Nationals are upon us! The Nationals is the NAHB's premier awards event. Jen dives into all the insider details that…
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#44: Increase Curiosity and Increase Your Impact with Kevin Oakley
In this episode of Online People Talking, Jen Barkan hosts DYC rockstar, Kevin Oakley, on his first-ever OPT appearance. Listen in to find out how many hours Kevin puts in daily to stay on top of his game, how he sees Marketing and Online Sales finding alignment in this market, and whether or not...
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#43: Benchmarking the Bright Spots
Don’t be fooled by doom and gloom narratives. In this episode of Online People Talking, Jen Barkan and DYC Sales Coaches Amanda Martin, Melissa Fort, and Molly Adams gather to show and tell how individuals are still meeting and exceeding goals. With reminders of benchmark bright spots, process…
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#42: Hold Hands, Don't Step on Toes
Jen shares the mic with Cassy Williamson, a strategic performance coach at Impact 88 and author of the upcoming book Unapologetic. They talk about thriving in chaos, building real collaboration with sales teams, and showing up fully yourself while driving results. TITO Shoutout [12:24] Cindy...
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#41: Working With Realtors? Channel Elvis.
Elvis said TCB. Jen makes it OPT. Jen Barkan and fellow DYC Online Sales Coach Melissa Fort take on the most misunderstood business relationship in new home sales: OSCs and Realtors. Packed with straight talk, roleplays, and real-life coaching moments, this episode helps online sales pros show up...
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#40: Bye Felicia, Hello Confidence
Lacy Warburton, Online Sales Manager for Stylecraft Builders in Texas, joins Jen Barkan for Episode 40 and shares how naming her inner critic helped her break through self-doubt and step into leadership. From making turkey subs to managing a top-performing OSC team, Lacy’s story is proof that...
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#39: Onsite Says Your Appointments Suck with Mike Lyon
Mike Lyon joins Jen Barkan for a spicy and spirited episode that tackles a phrase every OSC dreads: "These appointments suck." When onsite teams start lobbing critiques, how should online sales pros respond? Jen and Mike dig into the dynamics behind those comments, the data that tells the real...
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#38: Unplug Without Dropping the Ball
In this episode of Online People Talking, Jen Barkan is joined by Chesapeake Homes’ superstar OSC team: Stephanie Moffett and Danielle Ross. These two powerhouses are not only crushing it on the lead front, they’ve also built a seamless backup system for time off, extended leave, and everything…
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#37: Real Talk on Benchmarks and Market Trends with Our Newest Sales Coaches
#37: Real Talk on Benchmarks and Market Trends with Our Newest Sales Coaches In this episode, Jen, Amanda, and new team members Melissa Fort and Molly Adams, bring energy, insights, and just the right amount of pet hair talk to the mic. From behind-the-scenes snafus to deep dives on sales...
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#36 - Creating Value When Leads Are Down – Tips, Tools & Tough Love
Kicking Off with the Lyon Life: Mike Lyon is deep into basketball dad life, supporting his son Nate on the Puma Pro 16 circuit—beating Nike teams and getting college looks. Jen’s hoping to see Nate at Old Dominion someday! Upcoming Events & Opportunities • Online Sales Academy – Kicks off May…
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#35 - Memorable Moments
Jen Barkan is joined by Jessie Suggs for a bittersweet episode, as it's Jessie's last week at Do You Convert. Jessie shares her incredible journey at DYC, and her what's to come for her next adventure. They also share the exciting news that Online Sales Academy tickets have been released for...
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#34 - People Over Process with Ryan Taft
Jen Barkan welcomed a very special guest to OPT this week, Ryan Taft, the Founder and CIO of Impact Eighty-Eight! They kicked things off sharing key takeaways from the 2025 International Builders' Show, recapping DYC's upcoming Online Sales Academy, and giving a shout out to Lena Burgin with…
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#33 - Recognizing Burnout and Rust-Out
Jen Barkan is joined by Jessie Suggs, who just celebrated her four year "workiversary" at Do You Convert! And did you know Jen also just celebrated eight years?! They recap exciting Upcoming Events including their trip next week to the 2025 International Builders' Show! This episode starts out…
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#32 - Celebrate National OSC Day!
Jen Barkan and Jessie Suggs hosted an exciting LIVE episode this week celebrating National OSC Day today! This episode is jam-packed with special guests, stories, best-practices, words of wisdom -- a victory lap to celebrate all of the hard work OSCs have put into their roles the last year! 03:43…
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#31 - Structuring Your Day for Maximum Efficiency
Jen Barkan is joined by Jessie Suggs, who kicks off this week's episode with advice and lessons learned from her recent milestone -- running a marathon! Jen shares exciting announcements surrounding new training opportunities, including an available Online Sales Coach position with DYC.
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#30 - Goal Setting With Adyanee Perkins
For this week's episode, Jen Barkan and Jessie Suggs are joined by a very special guest, Adyanee Perkins with StyleCraft Builders An award-winning online sales counselor, Adyanee shares her best practices for prospecting, overcoming objections, and approaching the new year with preparedness and...
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#29 - Holiday OPT Takeover!
Join us as Mike Lyon, Jessie Suggs and Amanda Martin take over OPT for a holiday episode! They cover ECI's Top New Home Sales Tips for 2025, the DYC 2024 Holiday Gift Guide items to check out, and share some important skills to check yourself on as we enter 2025!
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#28 - Transforming Online Sales Teams with Rodrigo Segnini
Jen Barkan is joined this episode by special guest Rodrigo Segnini, Vice President of Sales and Marketing with Stylecraft Builders in Texas. Jen and Rodrigo discuss their unique journeys to the homebuilding industry, how Stylecraft has transformed its online sales team to now be on pace for a…
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#27 - 2024 Homebuilder Online Follow-Up Survey Results
Join us as we celebrate one year of OPT and releasing the 2024 Homebuilder Online Follow-Up Survey ("Secret Shop") results with a special live episode recorded November 6th. Jen Barkan is joined by Mike Lyon and Jessie Suggs to present key takeaways from our most comprehensive shop to date. The...
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#26 - Q3 Online Sales Benchmarks
Jen Barkan is joined by Amanda Martin (with an appearance from Jessie Suggs!) to recap the recently dropped Q3 Online Sales Benchmarks! Detailing data coming in from over 50,000 leads, they recap lead volume changes, what increased and what decreased, and new metrics that are in this quarter's...
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#25 - Reaching For Opportunities with Sam Barkan
Jen Barkan is joined by Jessie Suggs for this episode, recapping their recent trip to Chicago for the 2024 Online Sales & Marketing Summit! They recap their first time at the event, and the trends they saw this year. They also welcome a very special guest, Jen's son, Sam Barkan! Sam attended…
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#24 - Pointing Fingers with Jessie Suggs
Jen Barkan and Jessie Suggs sit down for episode #24, and today's topic is embracing the transparency of online sales and shifting the focus from defensiveness to opportunity when a slower market can lead to finger pointing. Topic of Today: 5 Ways to Embrace Today's Challenges in Online Sales...
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#23 - The Nationals Awards with Lisa Parrish
Jen Barkan and Jessie Suggs are joined by Lisa Parrish, Chief Creative Chick with Team PMP - Peter Mayer Productions! Lisa has been producing industry award events for 35+ years, and the topic is all about The Nationals-- the NAHB's premier awards event! They dive into awards categories, benefits...
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#22 - Breaking Out Of Comfort Zones with Jessie Suggs
Jen Barkan is joined by Jessie Suggs for Episode #22, and they're shaking things up! Jen interviews Jessie, who candidly shares how she entered into the real estate industry, and her journey to becoming an online sales counselor, and ultimately to a coach at Do You Convert. A big topic discussed…
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ABOUT THIS SHOW
Welcome to Online People Talking hosted by Online Sales Coach, Jen Barkan! This is the only podcast that is dedicated to enhancing the careers and lives of the new home Online Sales Specialist. We’ll talk about real life challenges, stories, and solutions just for you! If you work for a homebuilder or are in the homebuilding industry, you'll want to tune in as we interview amazing guests and share best practices honed in the trenches. Powered by Do You Convert and the online sales dream team. Learn more at http://www.doyouconvert.com
HOSTED BY
Jen Barkan
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Frequently Asked Questions
How many episodes does Online People Talking with Jen Barkan have?
Online People Talking with Jen Barkan currently has 70 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Online People Talking with Jen Barkan about?
Welcome to Online People Talking hosted by Online Sales Coach, Jen Barkan! This is the only podcast that is dedicated to enhancing the careers and lives of the new home Online Sales Specialist. We’ll talk about real life challenges, stories, and solutions just for you! If you work for a homebuilder...
How often does Online People Talking with Jen Barkan release new episodes?
Online People Talking with Jen Barkan has 70 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Online People Talking with Jen Barkan?
You can listen to Online People Talking with Jen Barkan on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Online People Talking with Jen Barkan?
Online People Talking with Jen Barkan is created and hosted by Jen Barkan.
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