PODCAST · business
SmartTouch Market Pulse
by SmartTouch® Interactive
Market Pulse presented by SmartTouch® Interactive is an engaging and comprehensive interview series focusing on the dynamic real estate industry, providing a platform for real estate enthusiasts, industry professionals, investors, and anyone interested in understanding the complex world of real estate and marketing. By keeping its finger on the pulse of the industry, this podcast helps its audience stay ahead of the curve, making informed decisions and understanding the nuances of the ever evolving real estate market.
Episodes
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Margin Expansion Through Technology: Rethinking the Homebuyer Journey with Foundation
Where can homebuilders find the next opportunity for margin expansion? In this episode of The Market Pulse, Aaron Fichera sits down with Derek Schairer, Co-Founder of Foundation, to explore how technology can create greater efficiency and stronger margins across the entire homebuyer journey. From...
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Building Better: Insights from Tri-Supply on Today's Housing Market
In this episode of The Market Pulse, host Aaron Fichera sits down with Chris Manuel, Chief Operating Officer of Tri-Supply, to explore how one of Texas' leading building product suppliers has evolved alongside the housing industry. Chris shares his journey into homebuilding, the leadership…
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Why We're Bullish on the Austin–San Antonio Mega Region
On this episode of The Market Pulse presented by SmartTouch® Interactive, host Aaron Fichera sits down with Ben Bollman, Director of Business Development at Zonda, to explore one of the fastest-growing regions in the country, the emerging Austin–San Antonio metropolitan corridor. Drawing on…
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AI’s Next Chapter: What Home Builders Need to Know Now
In this follow-up episode of The Market Pulse, host Aaron Fichera of SmartTouch® welcomes back John Lee, CEO and Founder of Anewgo, for an insightful discussion on the accelerating impact of artificial intelligence across the home building industry. Building on their previous conversation, Aaron...
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How Builders Can Attract Global Buyers: Strategy, Marketing & Messaging
In Part II of our conversation with Paolo Neto of NEO, we pivot from global trends to tactical strategy. If you're a home builder or developer wondering how to actually attract international buyers, this episode is your playbook. Host Aaron Fichera dives into foundational marketing actions…
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Why U.S. Real Estate is the New Hotspot for International Buyers
In this first part of our exclusive interview, Market Pulse host Aaron Fichera sits down with Paolo Neto, President & Chief Growth Officer of NEO, to explore how global forces are reshaping the U.S. real estate market. Paolo shares his journey from tech to real estate and introduces NEO, the...
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Building Hope for the Holidays: Austin Habitat for Humanity with Billy Whipple
This special holiday edition of The Market Pulse, hosted by Aaron Fichera of SmartTouch Interactive, celebrates the season of giving by spotlighting the incredible work of Austin Habitat for Humanity. Join us as we welcome Billy Whipple, Chief Impact Officer, for an inspiring conversation about…
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The Next-Gen Home Buyers: Cracking the Code on Marketing Multifamily & Gen Z
In this episode of The Market Pulse, host Aaron Fichera is joined by multifamily operations expert Adrian Danila, founder of Multifamily X Consulting, to explore how the real estate industry is shifting to meet the demands of Gen Z and younger millennials. Adrian shares powerful insights into the...
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The Future of AIO: How AI Is Rewriting the Rules of Real Estate Search
In this episode of The Market Pulse, host Aaron Fichera of SmartTouch® Interactive sits down with John Lee, CEO and Founder of Anewgo, to explore how AI is transforming the homebuilding and real estate marketing landscape. Discover how artificial intelligence is driving a shift from traditional…
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How to Maximize CRM Adoption: Lessons from the Architect of NexGen CRM
In this episode of The Market Pulse, host Aaron Fichera sits down with Robert Cowes, Founder of SmartTouch® Interactive and the key architect behind the award-winning NexGen CRM. With the recent release of the platform’s new user-interface and features, Robert shares the vision behind the…
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AI For Developers: How Aaron Crawford is Changing the Game for Master-Planned Communities
In this episode of The Market Pulse, host Aaron Fichera sits down with Aaron Crawford, founder of Pipsy — the AI-powered platform transforming land development and master-planned communities. Learn how Pipsy uses artificial intelligence to automate lot inventory, streamline operations, and…
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Building Smarter with Chris Krager: How Modular Construction Is Revolutionizing Real Estate Amid Rising Economic Challenges
In this episode of The Market Pulse, host Aaron Fichera dives into the future of real estate and architecture with Chris Krager, AIA—Founder of KRDB and Ma House. With deep experience across architecture, finance, and development, Chris unpacks how modular construction is transforming the way we...
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Blueprints & Banners: Crafting Winning Social Campaigns for Builders
In this episode of The Market Pulse, “Blueprints & Banners: Crafting Winning Social Campaigns for Builders,” host Aaron Fichera dives deep into the art and science of paid social campaigns for home builders with special guest Pieter Stone, Social Media Manager at SmartTouch® Interactive. Discover...
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Revolutionizing Real Estate Sales: Ryan Taft’s Winning Strategies that Make an Impact
Welcome to The Market Pulse — the ultimate podcast for real estate professionals, home builders, and developers looking to elevate new home sales strategies. In this powerful episode, “Revolutionizing Real Estate Sales: Ryan Taft’s Winning Strategies that Make an Impact,” host Aaron Fichera chats...
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How AI Is Rewriting Google - and Your Marketing Strategy
In this episode of The Market Pulse, brought to you by SmartTouch® Interactive, host Aaron Fichera welcomes SEO Specialist Eric Shattuck to break down one of the most pressing shifts in digital marketing today: how artificial intelligence is transforming search and redefining Google’s role in…
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Knowing Your Buyer: The Power of Customer-Centric Data in Real Estate
In this episode of The Market Pulse presented by SmartTouch® Interactive, host Aaron Fichera sits down with Ed Carey, Founder and CEO of Audience Town, the leading ad platform built specifically for the real estate and moving industry. Together, they dive into Ed’s journey founding Audience Town...
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From Tariffs to Townhomes: The Ripple Effect of U.S. Policies and Canadian Real Estate
In this special roundtable episode of The Market Pulse presented by SmartTouch® Interactive, host Aaron Fichera sits down with top Canadian industry leaders to explore the forces shaping Canada’s and U.S. housing market and the impact of tariffs in 2025. Joining the discussion are Lianne McOuat…
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Building Buzz: How Sponsorships and Influencers Are Driving New Home Sales
In this episode of The Market Pulse, host Aaron Fichera sits down with Jennifer Cooper, Founder of Evolution Marketing, to explore the dynamic world of influencer and sponsorship marketing in the new home sales and master plan community sectors. With a deep dive into Evolution Marketing's unique...
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Plug-and-Play Construction: Insights from Keyponents’ CTO Patrick Meagher
In this episode of The Market Pulse, host Aaron Fichera sits down with Patrick Meagher, Co-Founder & CTO of Keyponents, a trailblazer in modular construction. Discover how Keyponents' innovative plug-and-play Modular MEP framing and finish components are transforming the construction industry by...
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Blueprints for Change: Partnering with HomeAid Austin to End Homelessness
In this special and final episode of The Market Pulse for 2024, host Aaron Fichera welcomes Lynne Williams, Executive Director of HomeAid Austin, and Kim McCorkle, the organization’s Development & Outreach Director, to discuss the critical issue of homelessness and how the construction and real...
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The Trump Effect: Explosive Housing Market and Changes Unveiled by Mollie Carmichael
In this insightful episode of The Market Pulse host Aaron Fichera welcomes Mollie Carmichael, Principal at Zonda, for an in-depth discussion on the future of the real estate industry as we approach 2025. Mollie shares her inspiring journey into the real estate sector, detailing the pivotal…
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2025 Marketing Blueprint: Roundtable Insights from Real Estate’s Top Agencies
In this groundbreaking episode of The Market Pulse presented by SmartTouch® Interactive, host Aaron Fichera sits down with a distinguished panel of marketing and branding leaders to discuss the future of real estate marketing. Joining Aaron are Lianne McOuat Principal Partner of McOuat…
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Part II: Politics and the Rise of the Texas Triangle
In the second part of this two-episode series, host Aaron Fichera continues his conversation with Gary J. Davis, President of First Advisors Inc., focusing on the intersection of real estate development and politics. Gary provides expert commentary on the current political landscape surrounding...
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Part I: Water Rights and Land Development in the Texas Hill Country
In this episode of The Market Pulse, host Aaron Fichera interviews Gary J. Davis, President of First Advisors Inc., for an in-depth discussion on one of the most critical issues facing Texas land developers: water rights. Gary shares his extensive knowledge and experience in navigating water...
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Unleashing the Power of Word-of-Mouth Marketing
In this episode of The Market Pulse, host Aaron Fichera sits down with Anita Erickson, the founder and CEO of The Market Place ATX, to dive into the power of word-of-mouth marketing and its impact on business growth. Anita shares her journey into entrepreneurship, the mission behind The Market...
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Competitor Conquesting: Strategies for Real Estate Success
In this insightful episode of The Market Pulse presented by SmartTouch Interactive, host Aaron Fichera teams up with Tanner Ross, VP of Marketing Services, to explore the powerful concepts of geofencing and competitor conquesting within the real estate industry. The discussion begins with a...
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Empowering Homebuilders: Maximizing Sales with Builder Buy Downs
In this insightful episode of The Market Pulse presented by SmartTouch® Interactive, host Aaron Fichera sits down with Justin Freeman, a seasoned advisor for home builders at CMG Financial, based out of Fort Lauderdale, Florida. With a wealth of experience in the mortgage industry, Justin offers...
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Solving the Mystery of Reuse Construction with Pravo
In this engaging episode of "The Market Pulse," host Aaron Fichera sits down with Drew Hanish, the visionary Founder and CEO of Pravo Construction. As a leading commercial general contractor in Austin, Texas, Pravo Construction has carved a niche in historical preservation and reuse projects,...
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Unlocking Real Estate Potential: Mastering IDFA & Geofencing for New Home Sales
In this exciting episode of The Market Pulse presented by SmartTouch® Interactive, host Aaron Fichera sits down with Tanner Ross, VP of Marketing Services, to explore the cutting-edge world of IDFA and Geofencing marketing strategies. Discover how these innovative tools are transforming the...
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The Future of Home Building: Insights from Constellation Home Builder Systems
In this episode of The Market Pulse presented by SmartTouch® Interactive, host Aaron Fichera delves into the dynamic world of home building with special guests from Constellation Home Builder Systems. Known for their cutting-edge ERP software solutions and insightful market data, Constellation…
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Going Green Without Going into the Red: Unlocking Green Energy Tax Incentives with TaxTakers' Tax Specialists
In this inspiring episode of Market Pulse, host Aaron Fichera sits down with a seasoned Energy Incentive Specialist from TaxTaker to explore the powerful intersection of tax incentives and sustainable real estate development. Our expert guest Abby Massey, VP of Energy Incentives, dives deep into...
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Cultivating Tomorrow's Leaders in Home Sales
Join us on "The Market Pulse" as host Aaron Fichera interviews Jeff Shore, a luminary in the new home sales sector and the creative force behind Shore Consulting. Dive into Jeff’s illustrious journey in real estate, exploring his revolutionary 4:2 Formula™ sales framework that has dramatically...
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Intelligent Integration: AI-Driven Solutions Transforming Real Estate Technology
Join us on this enlightening episode of Market Pulse where host Aaron Fichera brings together two pivotal figures in the residential real estate technology landscape: John Cecilian, Co-Founder and CEO of Cecilian Partners, and Robert Cowes, Founder and CEO of SmartTouch® Interactive. Together…
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New Horizons in Home Construction with Livabl
In this enlightening episode of Market Pulse presented by SmartTouch® Interactive, host Aaron Fichera sits down with Lloyd Vaughn, Regional Director of Business Development for Zonda. With over two decades of experience in the home building industry, Vaughn shares his journey from new home sales…
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Opportunity in the Commercial Real Estate Storm
On this episode of Market Pulse host Aaron Fichera engages with Tim Donohue of CBRE, delving into the turbulent state of the commercial real estate sector in Austin and beyond. This episode promises an in-depth exploration of how commercial and residential real estate markets interconnect,...
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The AR Transformation: Shaping the Future of Real Estate and Home Buying Experience
In this episode of Market Pulse, Aaron Fichera delves into a conversation with Harrison Montgomery, Head of Growth with Aireal, exploring the seismic shift augmented reality (AR) is bringing to the real estate landscape. This episode goes beyond the basics of AR, discussing its integration into...
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Home Financing & Rates: Educating New Home Buyers with VIP Mortgage
In this engaging episode of Market Pulse by SmartTouch® Interactive, host Aaron Fichera sits down with Logan Sampsel, an experienced Loan Officer at V.I.P. Mortgage. Together, they delve into the current 2024 dynamics of residential real estate financing, unpacking how the latest trends and...
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Building Sustainable Housing Developments Without Breaking the Bank
Dive into the realm of sustainable residential architecture in this episode of Market Pulse, featuring the experienced Meeta Morrison, AIA. With a 20-year journey from the University of Texas to prominent architectural projects, Meeta discusses blending sustainability with aesthetics in…
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Market Pulse End of the Year Recap: 2023 Trends & Beyond with Lisa Parrish
In this not-to-be-missed episode of Market Pulse, we're joined by Lisa Parrish of TeamPMP, one of the key figures in shaping the most prestigious homebuilding awards in North America. As 2023 comes to a close, Lisa brings her unique perspective and offers a comprehensive review of this year's...
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Alternative Homebuilding: Unique Solutions to the Housing Affordability Crisis
On this episode of Market Pulse, host Aaron Fichera engages in a compelling conversation with Natalie Roberts, Principal at Social Strategies ATX and a leading figure in the manufactured homebuilding industry. In this informative episode, we explore the dynamic world of manufactured, tiny, and...
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Building Hope: How Homes for HOPE is Changing Lives Globally
In this episode of Market Pulse, host Aaron Fichera welcomes Matthew Baehr, Executive Director of Homes for HOPE. With a rich background in disaster relief and humanitarian aid, Baehr discusses his organization's innovative approach to fighting global poverty through home-building projects. Join…
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The Future of New Home Construction: A Dive into AI and the Buyer's Journey with Anewgo
In this riveting episode of Market Pulse, host Aaron Fichera sits down with Anya Chrisanthon, the Chief Branding Officer of Anewgo. Discover the story behind Anewgo's meteoric rise in the construction industry, and how they've been at the forefront of revolutionizing new construction home sales....
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How Local Builders are Maneuvering Through a Tighter Market
On this special episode of Market Pulse, we delve into the world of semi-custom homebuilding with Ellen Giddens, Co-Owner and Vice President for the top ranked premier custom homebuilder in Central Texas, Giddens Homes. With deep-rooted family history in the Central Texas region, Ellen offers an...
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Digital Strategies for Today’s Active Adult Home Buyer
In this insightful episode of Market Pulse, hosted by Aaron Fichera, we welcome industry experts Ben Keal of PrivateCommunities.com, Sara Carbonell of Amblebrook, and Robert Cowes of SmartTouch® Interactive to explore the ever-changing landscape of 55+ Active Adult Residential Communities. This...
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Master Planned Developments in the Heart of Texas Hill Country
In this episode, host Aaron Fichera, COO of SmartTouch® Interactive, welcomes Robert Cowes, Founder and CEO, and Erika Ramon, Marketing Manager at Crown Community Development. Together, they explore the intricacies of digital marketing's role in the Central Texas real estate boom, from leveraging...
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ABOUT THIS SHOW
Market Pulse presented by SmartTouch® Interactive is an engaging and comprehensive interview series focusing on the dynamic real estate industry, providing a platform for real estate enthusiasts, industry professionals, investors, and anyone interested in understanding the complex world of real estate and marketing. By keeping its finger on the pulse of the industry, this podcast helps its audience stay ahead of the curve, making informed decisions and understanding the nuances of the ever evolving real estate market.
HOSTED BY
SmartTouch® Interactive
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Frequently Asked Questions
How many episodes does SmartTouch Market Pulse have?
SmartTouch Market Pulse currently has 45 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is SmartTouch Market Pulse about?
Market Pulse presented by SmartTouch® Interactive is an engaging and comprehensive interview series focusing on the dynamic real estate industry, providing a platform for real estate enthusiasts, industry professionals, investors, and anyone interested in understanding the complex world of real...
How often does SmartTouch Market Pulse release new episodes?
SmartTouch Market Pulse has 45 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to SmartTouch Market Pulse?
You can listen to SmartTouch Market Pulse on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts SmartTouch Market Pulse?
SmartTouch Market Pulse is created and hosted by SmartTouch® Interactive.
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