Strategy, Story & Stakeholders

Traditional corporate fluff doesn’t fly in high-performance, high-stakes environments.In this episode of Strategy, Story & Stakeholders, host Max Forsyth sits down with Caroline Vasquez, Chief Marketing and Communications Officer at DRW.Caroline has spent her career operating at the sharp intersection of finance, technology, and global markets — fostering deep corporate trust through volatile market cycles.Max and Caroline dive into what it truly takes to align corporate messaging with business realities, exploring why communication must always serve strategy, not just spin.Strategy, Story & Stakeholders is the podcast for senior leaders in comms and corporate affairs. Hosted by Max Forsyth, Managing Director & Founder of Comms Search and Selection, he interviews a leading figure from the communications industry on how they have successfully communicated strategy and engaged stakeholders.Join the Comms Search Community for Early Access to Episodes, Live Forums & Events: https://community.commssearch.com/checkout/founders-tierWebsite: commssearch.com Hosted on Acast. See acast.com/privacy for more information.

In this episode of Strategy, Story & Stakeholders, Max Forsyth sits down with Sophie Timms, Corporate Affairs Director at Kier Group. With over 25 years of experience across financial services and infrastructure, Sophie has a unique perspective on what it takes for communications leaders to move beyond being "note-takers" to becoming strategic drivers at the Exco table. Sophie shares the lessons learned from Kier’s recent CEO and CFO transitions, the "test and learn" approach she used to build her own commercial acumen, and why the construction industry needs to stop talking about "bricks" and start talking about "outcomes". We also explore the practicalities of engaging a dispersed five-generation workforce and why an endurance mindset is essential for navigating the 24/7 news cycle.Strategy, Story & Stakeholders is the podcast for senior leaders in comms and corporate affairs. Hosted by Max Forsyth, Managing Director & Founder of Comms Search and Selection, he interviews a leading figure from the communications industry on how they have successfully communicated strategy and engaged stakeholders.Join the Comms Search Community for Early Access to Episodes, Live Forums & Events: https://community.commssearch.com/checkout/founders-tierWebsite: commssearch.com Hosted on Acast. See acast.com/privacy for more information.

Most healthcare brands struggle to tell a cohesive story that encompasses complex services and stakeholder trust — CVS Health is transforming that challenge into a strategic advantage. In this episode, Brian Henry, SVP and Chief Communications Officer at CVS Health, reveals how the company is shifting perceptions from neighborhood pharmacy to a comprehensive, trusted health tech powerhouse with a landmark $20 billion modernization plan.This episode is perfect for healthcare communicators, health tech innovators, and corporate storytellers eager to learn how a Fortune 10 company is redefining trust and engagement in a complex industry. Brian’s insights into transparency, impact, and leadership vulnerability offer invaluable lessons for anyone looking to elevate their organization’s narrative — and unlock new opportunities amid rapid technological change.Strategy, Story & Stakeholders is the podcast for senior leaders in comms and corporate affairs. Hosted by Max Forsyth, Managing Director & Founder of Comms Search and Selection, he interviews a leading figure from the communications industry on how they have successfully communicated strategy and engaged stakeholders.Join the Comms Search Community for Early Access to Episodes, Live Forums & Events: https://community.commssearch.com/checkout/founders-tierWebsite: commssearch.com Hosted on Acast. See acast.com/privacy for more information.