All Episodes

How Dollar Tree Broke its Brand Promise (Episode 153 - The Marketing Gateway Podcast)

Interview with Savannah Westbrock (Episode 152 - The Marketing Gateway Podcast)

Let's NOT Do What LG Is Doing With Adware (Episode 151 - The Marketing Gateway Podcast)

Marketing Predictions For 2026... That Haven't Happened (Episode 150- The Marketing Gateway Podcast)

The Truth About The Blue Ocean Strategy! (Episode 149 - The Marketing Gateway Podcast)

When All You Can Eat Is More Than Businesses Can Afford (Episode 148 -The Marketing Gateway Podcast)

Should Disney Shut Down Disney+? (Episode 147 - The Marketing Gateway Podcast)

Lessons I Learned From My Lemonade Stand (Episode 146 - The Marketing Gateway Podcast)

No (Noticable) Substitutions, Please! (Episode 145 - The Marketing Gateway Podcast)

Why Marketers Need Good Guardrails (Episode 144 - The Marketing Gateway Podcast)

When Corporate Goodwill Is Not Good Enough (Episode 143 - The Marketing Gateway Podcast)

How Marketing Has Changed Over The Years (Episode 142 - The Marketing Gateway Podcast)

What Happens When Things Get Too Expensive? (Episode 141 - The Marketing Gateway Podcast)

There's No Such Thing As Bad Publicity… Right? (Episode 140 - The Marketing Gateway Podcast)

The Truth About SWAG (Episode 139 - The Marketing Gateway Podcast)

How To Know What A Consumer Wants (Episode 138 - The Marketing Gateway Podcast)

Understanding CRM (Customer Relationship Managment) (Episode 137 - The Marketing Gateway Podcast)

How Franchising Really Works (Episode 136 - The Marketing Gateway Podcast)

The Secret Behind Entrpreneur Success Stories (Episode 135 - The Marketing Gateway Podcast)

Do Promotional Sponsorships Actually Work? (Episode 134 - The MArketing gateway Podcast)

Interview with Colson Steber (Episode 133 - The Marketing Gateway Podcast)

Why Choices Matter In Marketing (Episode 132 - The Marketing Gateway Podcast)

How I Wound Up In A Capybara Cafe (Episode 131 - The Marketing Gateway Podcast)

Interview with Burl Stamp Part 2 (Episode 130 - The Marketing Gateway Podcast)

Interview with Burl Stamp Part 1 (Episode 129 - The Marketing Gateway Podcast)

Interview with Betsy Sampson (Episode 128 - The Marketing Gateway Podast)

Interview with Jaee Blue (Episode 127 - The Marketing Gateway Podcast)

Pet Marketing - Rabbits, Rodents, Reptiles, And Birds! (Episode 126 - The Marketing Gateway Podcast)

Pet Marketing - This Sounds A Little Fishy! (Episode 125 - The Marketing Gateway Podcast)

Pet Marketing - Time To Get Catty! (Episode 124 - The Marketing Gateway Podcast)

Pet Marketing - Today's Episode Is For The Dogs! (Episode 123 - The Marketing Gateway Podcast)

Interview with Adam Collins Part 2 (Episode 122 - The Marketing Gateway Podcast)

Interview with Adam Collins (Episode 121 - The Marketing Gateway Podcast)

Would You Pay $16.5 Million for a Trading Card? (Episode 120 - The Marketing Gateway Podcast)

The Strange, Sad Tale of GameStop (Episode 119 - The Marketing Gateway Podcast)

Why Bob's Not So Great At Selling Burgers (Episode 118 - The Marketing Gateway Podcast)

How To Make Email Marketing Actually Work (Episode 117 - The Marketing Gateway Podcast)

Why Spirit Airlines Really Got Grounded (Episode 116 - The Marketing Gateway Podcast)

Interview with Alicia Underwood (Episode 115 - The Marketing Gateway Podcast)

Marketing Confessionals from MDMC! (Episode 114 - The Marketing Gateway Podcast)

How To Be A Great Networker (Episode 113 - The Marketing Gateway Podcast)

The Truth About Hershey's Chocolate! (Episode 112 - The Marketing gateway Podcast)

Marketing Myopia – Why Growth Can't Be Your Focus (Episode 111 - The Marketing Gateway Podcast)

Do Brands Have To Make A Stand? (AMA-STL Wrap-up #5) (Episode 110 - The Marketing Gateway Podcast)

How AI Can Be our Back-Up Brain! (AMA-STL Wrap-up #4) (Episode 109 - The Marketing Gateway Podcast)

How to Create a Great Event Experience (AMA-STL Wrap-up #3) (Episode 108 - The Marketing Gateway)

Producing Marketing at the Speed of Light (AMA-STL Wrap-up #2) (Episode 107 - The Marketing Gateway)

Interview with Dr. Perry Drake Part 2 (Episode 106 - The Marketing Gateway Podcast)

Interview with Dr. Perry Drake (Episode 105 - The Marketing Gateway Podcast)

St. Louis Marketing Confessionals (AMA-STL Wrap-up #1) (Episode 104 - The Marketing Gateway Podcast)

Interview with Martez Moore (Episode 103 - The Marketing Gateway Podcast)

Interview with Sean Jordan Part 2 (Episode 102 - The Marketing Gateway Podcast)

Interview with Sean Jordan Part 1 (Episode 101 - The Marketing Gateway Podcast)

Top 10 Topics #10 Why Good Marketing Matters! (Episode 100 - The Marketing Gateway Podcast)

Top 10 Topics #9 How Do I Make a Marketing Plan? (Episode 099 - The Marketing Gateway Podcast)

Top 10 Topics #8: Why Customers Aren't Buying (Episode 098 - The Marketing Gateway Podcast)

Top 10 Topics #7 How Customers Find Businesses (Episode 097 - The Marketing Gateway Podcast)

Top 10 Topics #6 Making My Business Visible Online (Episode 096 - The Marketing Gateway Podcast)

Top 10 Topics #5 How Do People See My Brand? (Episode 095 - The Marketing Gateway Podcast)

Top 10 Topics #4: Who Are My Competitors? (Episode 094 - The Marketing Gateway Podcast)

Top 10 Topics #3 How Do I Persuade My Customers? (Episode 093 - The Marketing Gateway Podcast)

Top 10 Topics #2 How Do I reach My Target Market? (Episode 092 - The Marketing Gateway Podcast)

Top 10 Topics #1 Who is my Target Market? (Episode 091 - The Marketing Gateway Podcast)

Why Oat Milk Succeeds Where Plant-Based Meats Failed (Episode 090 - The Marketing Gateway Podcast)

Why Do So Many Restaurants Fail? (Episode 089 - The Marketing Gateway Podcast)

How to use the Stranger in a Strange Land Technique (Episode 088 - The Marketing Gateway Podcast)

Interview with Tom Ruwitch (Episode 087 - The Marketing Gateway Podcast)

The Perils Of Pricing (Episode 086 - The Marketing Gateway Podcast)

Interview with Ryan Green (Episode 085 - The Marketing Gateway Podcast)

The Power of Purpose-Based Marketing (Episode 084 - The Marketing Gateway Podcast)

Interview with Richmond Addo Danquah (Episode 083 - The Marketing Gateway Podcast)

How Staples Lucked Out With An Employee Influencer (Episode 082 - The Marketing Gateway Podcast)

Interview with Priscilla McKinney (Episode 081 - The Marketing Gateway Podcast)

How To NOT Lose your Job because of AI (Episode 080 - The Marketing Gateway Podcast)

Interview with Zane Creek (Episode 079 - The Marketing Gateway Podcast)

Burger King's Surprising New Marketing Strategy (Episode 078 - The Marketing Gateway Podcast)

Why I Don't Trust Amazon Reviews (Episode 077 - The Marketing Gateway Podcast)

Interview with Steve Turner (Part 2) (Episode 076 - The Marketing Gateway Podcast)

Interview with Steve Turner (Part 1) (Episode 075 - The Marketing Gateway Podcast)

How Marketing Has Failed Video Gaming (Episode 074 - The Marketing Gateway Podcast)

Interview with Tom Harness (Episode 073 - The Marketing Gateway Podcast)

I Blame My Bad Hair Day On Bad Marketing! (Episode 072 - The Marketing Gateway Podcast)

Interview with Holly Smith (Episode 071 - The Marketing Gateway Podcast)

The Jobs To Be Done (JTBD) Theory Of Marketing (Episode 070 - The Marketing Gateway Podcast

Interview with Betty Mertens (Episode 069 - The Marketing Gateway Podcast)

There's No Business Without Small Business (Episode 068 - The Marketing Gateway Podcast)

Interview with Cody Goodrich (Episode 067 - The Marketing Gateway)

Five Tips For Writing A Great Survey (Episode 066 - The Marketing gateway Podcast)

Interview with Brianna Miller (Episode 065 - The Marketing Gateway Podcast)

The Story Of Eddie Bauer, One Of My Favorite Brands (Episode 064 - The Marketing Gateway Podcast)

Interview with Dan Gower (Episode 063 - The Marketing Gateway Podcast)

Can Hooters really become a Family Friendly Brand? (Episode 062 - The Marketing Gateway Podcast)

Interview with Hannah Frisch (Episode 061 - The Marketing Gateway Podcast)

How Disney Lost The Magic Of Star Wars (Episode 060 - The Marketing Gateway)

Interview with Dino Delic (Episode 059 - The Marketing Gateway Podcast)

The Brave New World Of Youth Travel Sports Tourism (Episode 058 - The Marketing Gateway)

The Hidden Cost Of Working From Home (Episode 057 - The Marketing Gateway Podcast)

All About Perceptual Maps (Episode 056 - The Marketing Gateway Podcast)

The True Story Behind Breakfast Cereal (Episode 055 - The Marketing Gateway Podcast)

Why A Logo Is So Much More Than Some Words And Clipart (Episode 054 - The Marketing Gateway Podcast)

Blurring the Lines Between B2B, B2C, C2C and C2B (Episode 053 - The Marketing Gateway Podcast)

Chatting About Brands with Trish and Holly (Part 2) (Episode 052 - The Marketing Gateway Podcast)

Chatting about Brands with Trish and Holly (Episode 051 - The Marketing Gateway Podcast)

How Lego ALMOST Went Bankrupt Listening To The Experts (Episode 50 - The Marketing Gateway Podcast)

Interview with Brandon Towl (Part 2) (Episode 049 - The Marketing Gateway Podcast)

Interview with Brandon Towl (Part 1) (Episode 048 - The Marketing Gateway Podcast)

Microsoft's (Truly) UNBELIEVABLE Mistake (Episode 047 - The Marketing Gateway Podcast)

Does Good Customer Service Make A Brand Successful? (Episode 046 - The Marketing Gateway Podcast)

Optimizing AI In 2026 (Episode 045 - The Marketing gateway Podcast)

The Rise Of Retail Media Networks (Episode 044 - The Marketing Gateway Podcast)

Turning Off The Audio In Ads (Episode 043 - The Marketing Gateway Podcast)

The Treatonomics Trend (Episode 042 - The Marketing gateway Podcast)

Is AI the End Of Influencers? (Episode 041 - The Marketing Gateway Podcast)

How Search Went From Top Page To Zero Click (Episode 040 - The Marketing Gateway Podcast)

Why Email Marketing Is A Bust Now (Episode 039 - The Marketing Gateway Podcast)

AI vs. Authentic Humanity (Episode 038 - The Marketing Gateway Podcast)

Don't Forget Who You Are (Episode 037 - The Marketing Gateway Podcast)

Be Careful About Rebranding (Episode 036 - The Marketing Gateway Podcast)

Why I Am Worried And Not Worried About AI in Marketing (Episode 035 - The Marketing Gateway Podcast)

Interview with Trish Mertens and Holly Wooten (Episode 034 - The Marketing Gateway Podcast)

Marketing Research's Dynamic Duo - Qual And Quant! (Episode 033 - The Marketing Gateway Podcast)

Interview with Ed Lahue (Part 2) (Episode 032 - The Marketing Gateway Podcast)

When To Leave Focus Groups To The Professionals (Episode 031 - The Marketing Gateway Podcast)

Why A High Net Promoter Score Doesn't Equal Success (Episode 030 - The Marketing Gateway Podcast)

Interview with Ed Lahue (Part 1) (Episode 029 - The Marketing Gateway Podcast)

How Much Are YOU Willing To Spend To Keep A Customer? (Episode 028 - The Marketing Gateway Podcast)

The Worst Customer Service Advice I EVER Heard! (Episode 027 - The Marketing Gateway Podcast)

The Case For Brand Mascots (Episode 026 - The Marketing Gateway Podcast)

"WELCOME TO THE NEXT LEVEL" A Story About SEGA - (Episode 025 - The Marketing Gateway Podcast)

The GSTIC Plan (Episode 024 - The Marketing Gateway Podcast)

Harley Davidson And The Culture Of Consumption (Episode 023 - The Marketing Gateway Podcast)

Moonvertising! (Episode 022 - The Marketing Gateway Podcast)

The Case For Billboards And Outdoor Advertising (Episode 021 - The Marketing Gateway Podcast)

A Brief History of Black Friday (Episode 020 - The Marketing Gateway Podcast)

Happy Thanksgiving from the Marketing Gateway! (Episode 019 - The Marketing Gateway Podcast)

The Real Story Behind Coca Cola’s Secret Formula (Episode 018 - The Marketing Gateway Podcast)

Herta Herzog, The Mother Of The Focus Group (Episode 017 - The Marketing Gateway Podcast)

Interview with Wes Morgan (Episode 16 - The Marketing Gateway Podcast)

Marketing Showdown: The Xbox One vs The PlayStation 4 (Episode 015 - The Marketing Gateway podcast)

Marketing Showdown: The Xbox 360 vs The PlayStation 3 (Episode 014 - The Marketing Gateway podcast)

Marketing Showdown: Microsoft's Zune vs The Apple iPod (Episode 013 - The Marketing Gateway podcast)

Interview with Jolene Sherman (Part 2) (Episode 012 - The Marketing Gateway podcast)

Interview with Jolene Sherman (Part 1) (Episode 011 - The Marketing Gateway podcast)

How Southwest Airlines Tarnished Its Brand (Episode 010 - The Marketing Gateway podcast)

Interview with Vu Violet Do (Part 2) (Episode 009 - The Marketing Gateway Podcast)

Cows, Dogs and Rising Stars - The Growth-Share Matrix (Episode 008 - The Marketing Gateway podcast)

Interview with Vu Violet Do (Part 1) (Episode 007 - The Marketing Gateway Podcast)

All About the Ansoff Matrix - A Fundamental Tool! (Episode 006 - The Marketing Gateway podcast)

Brought To You By The 4 P's... Or Is It The 4 C's? (Episode 005 - The Marketing Gateway podcast)

Interview with Lisa Richter (Part 2) (Episode 004 - The Marketing Gateway Podcast)

Why No One Knew KPOP Demon Hunters Would Be A Huge Hit (Episode 003 - The Marketing Gateway Podcast)

Interview with Lisa Richter (Part 1) (Episode 002 - The Marketing Gateway Podcast)

How To Listen To Your Customers (Episode 001 - The Marketing Gateway podcast)