The New Standard - Podcast
by Finnley Edwards
The New Standard Podcast helps ambitious men raise the bar in body, mind, and life. Hosted by coach Finnley Edwards, each episode cuts through excuses with raw stories, practical frameworks, and straight-talking advice. This isn’t “normal” fitness talk it’s about building the foundation that transforms your career, confidence, and relationships. When you raise your standard, everything changes.
Episodes
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Ep 51: Everything you need to know about AI to optimize yourself, your time and your daily habits with life and business. With AI Specialist Oli Wood.
In today’s episode, I’m sitting down with someone who is genuinely operating on a different level. Oli Wood isn’t just “into AI.” He’s a full-stack developer with 10+ years in tech, building real systems long before most people even knew what AI meant. And in the last year alone, he’s created…
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Ep 50: Why Most Outreach Fails (and How to Fix It) with Tom Rees
Welcome back to The New Standard Podcast. In this episode, I sit down with my good friend Tom Rees, who’s earned over £28,000 in sales commission in 1 month purely from appointment setting. We break down everything from: – The mindset you need to succeed in outreach – How to build genuine...
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Ep 49: How to Find Your Purpose (Even If You Feel Lost Right Now)
In this episode, I talk about something every man struggles with at some point purpose. I share my own story of how I went from studying architecture, following logic and expectations, to building The New Standard a mission that’s now so much bigger than fitness. We break down how to actually…
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Ep 48: The power of "NO": How to protect your energy, your time, and your standards
Most people think saying no is selfish. But in reality, it’s one of the most self-respecting decisions you’ll ever make. In this episode, I break down the power of saying no... how it shapes your identity, protects your energy, and builds self-respect. We’ll talk about why so many men struggle to...
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Ep 47: You Don’t Get What You Want... You Get What You Think You Deserve
Welcome to this episode of The New Standard Podcast. Most men don’t fail because they’re lazy. They fail because deep down they don’t believe they deserve more. In this episode, we break down what’s really holding you back from progress: – The hidden belief that you’re not worthy of good things –...
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Ep 46: You Don’t Need Less Stress...You Need Better Systems
Welcome back to The New Standard Podcast. In this episode, we’re diving deep into one of the biggest killers of progress... STRESS. Because the truth is, you’re never going to eliminate it. You just need to learn how to handle it better. We cover: – Why stress isn’t your enemy, it’s your feedback...
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Ep 45: How to Stay Locked In All Year Long (One Month at a Time)
Most people set goals once… and never look at them again. Then they wonder why they lose motivation halfway through the year. In this episode, we break down why shorter goals create bigger results, and how resetting your focus every 30 days completely changes the way you think, feel, and perform....
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Ep 44 : The power of Delayed Gratification
Welcome to Episode 44 of The New Standard Podcast. In this episode, we’re diving deep into the mindset that separates men who talk about changing their lives… from those who actually do. Delayed gratification. The ability to say no to short-term comfort so you can say yes to long-term confidence....
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Episode 43: Stop Hiding and Start Building Your Personal Brand
Welcome to this episode of The New Standard Podcast. The truth is, in 2025, you already have a personal brand the only question is whether you’re in control of it or not. Every post, every story, every bit of silence online tells people who you are and what you stand for even when you think it...
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Ep 42: Busy vs Productive: The Hard Truth About Why You’re Still Stuck.
Welcome to this episode of The New Standard Podcast. Most men are busy but few are actually productive. In this episode, we break down the difference between motion and momentum… and why being constantly “on the go” is the exact reason you’re not moving forward. We cover: – The hidden cost of...
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Ep 41: How to master the last 90 days of 2025
Welcome to this episode of The New Standard Podcast. We’ve got 90 days left of this year. And how you use them will decide whether you finish proud of yourself or stuck making excuses. In this episode, we break down how to create a simple, ruthless game plan for the final stretch of 2025. We…
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Ep: 40 Energy Is Everything: Why You’re Struggling Without It
Welcome to this episode of The New Standard Podcast. If you don’t have energy, you have nothing. In this episode, we break down why energy is the foundation of everything you want to do from building your body, to growing your business, to showing up properly in your relationships. We cover: –…
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Ep 39: You Can’t Fail If You Don’t Give Up
Welcome to this episode of The New Standard Podcast. Let’s get one thing clear: Success isn’t about being the smartest, the fittest, or the fastest. It’s about not stopping. In this episode, we break down the mindset behind never giving up and why the only way you truly fail is by walking away…
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Ep 38: From 30kg Down to Building His Own Business - Aaron’s Journey So Far
Welcome to this episode of The New Standard Podcast. In today’s episode, I’m joined by my client Aaron, who’s been working with me for just over 12 months. And in that time? He’s dropped over 30 kilos, built a thriving business from scratch, and completely transformed the way he thinks, works…
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Ep 37: You’re Meant for More... How to Build a Bigger Vision for Your Life
Welcome to this episode of The New Standard Podcast. Most men are stuck in survival mode working, eating, sleeping, scrolling never pausing to ask where is this actually heading? In today’s episode, we’re diving deep into the power of vision. Because without a clear picture of who you want to...
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Ep 36: How to Build a Strong and lean Body While Managing Type 1 Diabetes ft Type 1 specialist Mark Manning
Welcome to this episode of The New Standard Podcast. If you’ve ever felt like diabetes is holding you back from getting in shape this episode is going to flip that belief on its head. I’m joined by Mark Manning, a Type 1 Diabetes specialist and fitness coach who’s helped countless men build lean,...
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Ep 35: Making the best out of a bad situation
Welcome to this episode of The Finn Fitness Coaching Podcast. Let’s be real life doesn’t always go to plan. You’ll face setbacks. Disappointments. Days where everything feels stacked against you. But here’s the truth: Reacting with frustration, anger or sadness won’t fix it. It’ll just keep you...
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Ep 34: Weight Loss Injections: The Harsh Truth No One Talks About
Welcome to this episode of The Finn Fitness Coaching Podcast. This one might ruffle a few feathers but it needs to be said. Weight loss drugs and injections are everywhere right now. They’re being pushed as the “easy way out.” But no one’s talking about the long-term consequences. In this…
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Ep 33: 3 Rules for a More Positive Life (That Most Men Ignore)
Welcome to this episode of The Finn Fitness Coaching Podcast! Today, we’re stripping positivity back to the fundamentals. Because let’s be honest life can be hard. But staying negative about it doesn’t make it any easier. If you want to build more real positivity not fake smiles or toxic optimism...
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Ep 32: Micronutrients: The Missing Link in Your Results
Welcome to this episode of The Finn Fitness Coaching Podcast! Today, we’re talking about something most men overlook: micronutrients. It’s not just about calories, macros, or protein… It’s about the quality of what you’re putting into your body. In this episode, we break down: – What…
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Ep 31: The Second Decision: Why You Keep Slipping & How to Stop It
Welcome to this episode of The Finn Fitness Coaching Podcast! Today, we’re breaking down a silent killer of momentum the second decision. You know the moment. Your alarm goes off… and you give yourself a second decision. Should I get up or snooze? You think about going to the gym… and give…
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Ep 30: You’re Not Busy. You’re Just Unorganised.
Welcome to this episode of The Finns Fitness Coaching Podcast! Today, we’re flipping the script on the “I’m too busy” excuse. Because the truth is being busy isn’t a badge of honour. It’s usually just a lack of structure. In this episode, we break down how to stop feeling overwhelmed, how to take...
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Ep 29: The Comparison Trap… Reclaiming Your Focus, Confidence & Drive
Welcome to this episode of The Finns Fitness Coaching Podcast! Today, we’re diving into one of the most common mindset traps that silently steals your momentum: comparison. That constant feeling that everyone else is further ahead. Better body. Better job. Better life. We’ll explore why this...
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Ep 28: How to Stop Self-Sabotaging Your Body, Mind, and Life
Welcome to this episode of The Finn Fitness Coaching Podcast! Today, we’re tackling one of the biggest roadblocks holding men back from transforming their body, mindset, and life self-sabotage. We’ll break down what it is, why it happens, and the simple but powerful strategies you can use to stop...
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Ep 27: The Summer Slump Reset: Regain Your Routine & Motivation
Welcome to this episode of The Finn Fitness Coaching Podcast! Today, we’re tackling the challenge of breaking out of a rut the moments when discipline slips, routines fall apart, and you feel further away from the person you want to be. We’ll explore why momentum drops, the mental traps that keep...
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Ep 26: The T.E.M.P.T formula for temptations
Welcome to The Finn Fitness Coaching Podcast. Let’s call it what it is. You say you want to level up… but you keep falling for the same distractions. In this episode, I break down the real reason you keep giving in to temptation whether it’s food, skipping the gym, late nights, or just choosing...
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Ep 25: The Link You Can’t Ignore
🎙️ Episode 25 — Mental & Physical Health: The Link You Can’t Ignore Welcome to The Finn Fitness Coaching Podcast. Let’s be real. Everyone’s talking about physical health, training, body fat, macros… But not enough people are talking about what’s going on in your head. In this episode, I open up...
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Ep 24: The Brutal Truth About Why You’re Still Stuck
🎙️ Episode 24 — Consistency: The Brutal Truth About Why You’re Still Stuck Welcome back to The Finn Fitness Coaching Podcast. Let’s get real… We’re over halfway through the year. And if you’re still telling yourself “I’ll get back on it soon” you won’t. Not unless something shifts now. This...
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Ep 23: 7 commitments that will change your life.
🎙️ Episode 23 – 7 Steps to Change Your Life (Fast) Welcome to The Finn Fitness Coaching Podcast. Let’s cut the bullshit. You say you want to change… but do you actually know how? In this episode, I give you the 7 no-fluff steps that pulled me out of a rut and have done the same for countless…
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Ep: 22 Stress Management & Mindset
Welcome to this episode of The Finn Fitness Coaching Podcast! Today, we're exploring the world of stress management, what stress is, how it affects your mind and body, and effective strategies to cope and thrive. Join us as we discuss the importance of understanding stress triggers, recognizing…
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Ep: 21 Suggested Supplements
Welcome to this insightful episode of The Finn Fitness Coaching Podcast! Today, we’re diving into the world of supplements — what they are, when they’re beneficial, and how to use them effectively. Join us as we explore the importance of understanding the role supplements can play in your fitness...
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Ep: 20 Easter indulgences
Welcome to this uplifting episode of The Finn Fitness Coaching Podcast! Today, we're diving into how to navigate the Easter season with confidence and balance. Join us as we explore practical ways to enjoy the festivities while maintaining a healthy relationship with food and self-care. We’ll...
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Ep: 19 Building Body Confidence on Your Journey
Welcome to this empowering episode of The Finn Fitness Coaching Podcast! Today, we’re diving into the vital topic of building confidence in your body throughout your fitness journey. Join us as we explore how to cultivate a positive body image while working towards your goals. We’ll discuss the...
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Ep: 18 Training Tactics
Welcome back to The Finn Fitness Coaching Podcast! In this episode, we’re diving deep into training tactics, specifically focusing on the principle of progressive overload. Join us as we break down how to consistently challenge your body and ensure continuous progress in the gym. We’ll explore…
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Ep: 17 Alcohol Awareness
Welcome back to The Finns Fitness Coaching Podcast! In this episode, we’re tackling the topic of alcohol head-on. Join us as we explore the effects of alcohol on your health and fitness journey, and why it may be worth reconsidering your relationship with it. We’ll discuss the potential negative...
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Ep: 16 Prioritizing Your Health and Fitness for Success
Welcome back to The Finn Fitness Coaching Podcast! In this powerful mindset episode, we're diving into the crucial topic of prioritizing your health and fitness if you want to achieve lasting success. Join us as we explore why making your well-being a top priority is essential for reaching your...
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Ep: 15 How to become Sleep Savvy
Welcome to this enlightening episode of the Finn’s fitness coaching podcast, where we delve into the often-overlooked topic of sleep! Join us as we explore why quality sleep is essential for your health, fitness, and overall success, and how neglecting it might be the primary obstacle preventing...
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Ep: 14 The Carb Conundrum
Welcome to this episode of the Finns fitness coaching podcast, where we delve deep into the world of carbohydrates! Join us as we unravel the intricacies of carbs—why they’re essential for energy and overall health, yet why we must approach them with caution. In this episode, we’ll explore the...
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Ep:13 The importance of Gut Gratification
Welcome to our latest episode of the Finns fitness coaching podcasts, where we delve into the critical topic of gut health! In this episode, we’ll explore why a healthy gut is not just important for digestion but may also be the key factor preventing you from reaching your fitness and wellness...
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Ep:12 That start of March feeling...(MINDSET)
Welcome to this episode of The Finns Fitness Coaching Podcast! As we enter March, many people find themselves at a crossroads—feeling the urge to either push forward or give up on their New Year’s resolutions. In this episode, we dive deep into this common struggle and explore why commitment is…
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Ep:11 The Protein Powerhouse Episode
Welcome to this episode of our fitness coaching podcast, where we dive deep into the world of protein! Join us as we explore why protein is a vital component of your diet and how it plays a crucial role in your fitness progress and overall health. We'll discuss the benefits of hitting your daily...
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Ep:10 How to Consistently Lose Body Fat
Welcome to Episode 10 of our fitness coaching podcast! In this episode, we tackle the essential strategies for consistently losing body fat, focusing on five must-haves for sustainable success. Join us as we break down the importance of high protein intake for muscle preservation and satiety, and...
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Ep:9 Who You Say You Are: The Power of Self-Identity
Welcome to Episode 9 of the Finns Fitness Coaching Podcast! In this enlightening episode, "Ep:9 Who You Say You Are: The Power of Self-Identity," I explore five transformative quotes that reveal the profound connection between our self-perception and our reality. Join me as I unpack these quotes,...
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Ep:8 How I went from serving curry’s and poring pints to making money changing lives.
Welcome to Episode 8 of the Finns fitness coaching podcast, "Ep:8 How I went from serving curry’s and poring pints to making money changing lives!" In this inspiring episode, I share my personal journey of transformation, detailing how I went from pouring pints and serving curries to making a...
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Ep:7 5 steps in 10 minutes that will change your life if implemented immediately
Welcome to this life-changing episode of the Finns fitness coaching podcast, where I unveil "5 Steps in 10 Minutes That Will Change Your Life!" Join us as we break down powerful strategies that can propel you toward success. In this episode, we delve into five actionable steps designed to push…
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Ep:6 How to become your most productive self featuring productivity coach @dilanalexander
Welcome to Episode 6 of our fitness coaching podcast! In this engaging episode, we dive into the world of productivity with productivity coach, @dilanalexander. Join us as we explore actionable strategies and insights that can help you unlock your potential and elevate your daily performance....
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Ep:5 What it’s really like running a fitness business at a young age featuring @lucafitnesscoaching
Welcome to Episode 5 of my fitness coaching podcast in today’s episode we’ll be covering what It’s Really Like Being a Fitness Coach at a Young Age. In this episode I’m joined by @lucafitnesscoaching, who’s another young coach in the industry as we share our firsthand experiences navigating the...
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Ep:4 NUTRITION BASICS PART (2) - Understanding Carb’s, Fat’s and Sugar's
🎙️**Episode 4: Nutrition Basics Part Two** 🍔🍕🍬 Understanding Carbs, Fats, and Sugars In this episode, we continue our exploration of nutrition by focusing on the roles of carbohydrates, fats, and sugars in our diets. Learn how each macronutrient contributes to your energy levels and overall...
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Ep:3 NUTRITION BASICS PART (1) - Understanding Calories and Protein
🎙️ **Episode 3: Nutrition Basics Part One** 🥗 Covering Calories and Protein In this episode, we dive into the fundamentals of nutrition, focusing on the importance of calories and understanding protein. Discover why calories matter for your energy levels and overall health, and learn how…
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Ep.2: STAYING FIT ON THE GO: Navigating Dining Out and Travel
In this episode of the Finns fitness coaching podcast I tackle one of the biggest challenges for those committed to a healthy lifestyle: managing food and drink choices while dining out, and staying on track during weekend getaways and holidays. Whether you're hitting up the latest restaurant,...
About this show
The New Standard Podcast helps ambitious men raise the bar in body, mind, and life. Hosted by coach Finnley Edwards, each episode cuts through excuses with raw stories, practical frameworks, and straight-talking advice. This isn’t “normal” fitness talk it’s about building the foundation that transforms your career, confidence, and relationships. When you raise your standard, everything changes.
Hosted by
Finnley Edwards
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