PODCAST · society
The Scott McKain Show
by Scott McKain
How do you stand out and move up -- both professionally AND personally -- in a hyper-competitive marketplace? How can a customer tell the difference between you and the competition? What does it take to make the next year of your life more amazing and compelling than the previous ones? Those critical topics and more are the issues that are tackled by bestselling business author and Hall of Fame speaker, Scott McKain. The original edition of McKain's book, "Create Distinction: What to Do When 'Great' Isn't Good Enough to Grow Your Business" was named by over thirty major newspapers as one of the "Ten Best Business Books" of the year. A former television news anchor and radio personality, Scott McKain has been inducted into the Professional Speakers Hall of Fame. His programs are engaging, insightful, fun, and thought-provoking. And, you can connect with Scott via Social Media! Listen in...it's the Scott McKain Show!
Episodes
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My most distinctive Thanksgiving (the one I spent with Werner Herzog)
The strangest -- and most distinctive -- Thanksgiving I ever had was with famed movie director Werner Herzog. Here's the story -- and how it shaped my view of what it takes to be distinctive in life and business. ** Note -- this was recorded simultaneously with a Periscope broadcast. Some of the...
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Create Distinction-Creativity-Step One
The importance of creativity in growing your business and career can't be overstated -- but, have you ever thought: "But, I'm not creative!"? There are three steps to becoming more creative -- from the book named as one of the "Top Ten Business Books" of the year -- and, in this session, the...
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Create Distinction: CREATIVITY
Ever read or hear of the importance of creativity in growing your business and career -- and think, "But, I'm not creative!"? Here's a single idea that can make a difference -- from the book named as one of the "Top Ten Business Books" of the year, bestselling author and Hall of Fame speaker…
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Celebrating Charles "Tremendous" Jones
One of the most distinctive speakers -- and personalities -- I've ever had the privilege of knowing was Charles "Tremendous" Jones! Author of the book, "Life is Tremendous," Charlie was unfailingly positive, insightful, warm, and wonderful. This podcast celebrates his memory on what would have…
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Create Distinction: How Apple Served Me!
Can you serve a customer when you refuse to sell them? YES! In this latest edition of "Create Distinction in Sales and Customer Service," bestselling author and Hall of Fame professional speaker, Scott McKain, relates how the Apple Store would not sell him the new iPhone 5S, because they would…
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Distinction & unique selling proposition
How do you create distinction in a crowded marketplace for your products, services, and YOURSELF? What's the difference between distinction and the old sales training tool of the "unique selling proposition"? How does Nordstrom sell the same shoes more uniquely? How does Southwest use the same...
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Create Distinction in Sales & Service
In this edition of "Create Distinction in Sales & Customer Service," bestselling author and Hall of Fame professional speaker Scott McKain reveals why a "commitment to awareness" is a primary step in creating the "Ultimate Customer Experience" so you can sell more uniquely and serve more...
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Create Distinction in Sales: Episode # 3
Want to vaccinate your sales career against unforseen problems and challenges? Want to discover how to make customers stick with you, even when something goes wrong? In this edition of "Create Distinction in Sales & Customer Service," bestselling author and Hall of Fame professional speaker Scott...
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Create Distinction Podcast #2
How do you stand out in order to sell more and serve effectively? What does it take to gain customer loyalty and lifelong referrals? In this next edition of "Create Distinction in Sales & Customer Service," bestselling author and Hall of Fame professional speaker, Scott McKain shares more...
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Create Distinction in Sales & Service #1
Welcome to the first of our new series of short programs on how YOU can be more distinctive in selling and serving customers. Scott McKain, author of "Create Distinction: What to Do When 'Great' Isn't Good Enough to Grow Your Business," will be hosting an ongoing series with ideas on what YOU…
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Create Distinction: How to Stand Out
What do you do when "great" isn't good enough to grow your career or your business? Maybe you're doing all the right things -- but, for some reason, you aren't getting noticed for your efforts on a personal or professional level. Perhaps your products and services are great...but, for some…
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Distinct & Courteous in Customer Service
How is "distinction" different than "differentiation"? What is a critical element to achieving marketplace distinction? Why is "market share" not what a distinctive business is aiming for in today's highly competitive world? What is the essence of attracting customers? L THIS AND MORE in just...
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ABOUT THIS SHOW
How do you stand out and move up -- both professionally AND personally -- in a hyper-competitive marketplace? How can a customer tell the difference between you and the competition? What does it take to make the next year of your life more amazing and compelling than the previous ones?
Those critical topics and more are the issues that are tackled by bestselling business author and Hall of Fame speaker, Scott McKain.
The original edition of McKain's book, "Create Distinction: What to Do When 'Great' Isn't Good Enough to Grow Your Business" was named by over thirty major newspapers as one of the "Ten Best Business Books" of the year.
A former television news anchor and radio personality, Scott McKain has been inducted into the Professional Speakers Hall of Fame. His programs are engaging, insightful, fun, and thought-provoking.
And, you can connect with Scott via Social Media! Listen in...it's the Scott McKain Show!
HOSTED BY
Scott McKain
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