The Travel Creator: Tips For Travel Influencers

If the word “website” makes you want to crawl under your desk and never come out, this episode is for you.Because apparently, you do not need a giant, expensive, perfectly designed website to start building your business online. You just need somewhere on the internet that you actually own.In this episode, I’m chatting with my friend Andrea, owner and lead designer of Merveille Creative Studios, about websites, SEO, branding, and what creators actually need when they’re building a business.And honestly? We are making websites feel way less overwhelming.If you’re a travel content creator, UGC creator, influencer, or creator who wants to work with brands, tourism boards, and businesses, this episode is packed with practical advice for building an online presence that makes you look legit — without spending your entire life trying to figure out your website.In this episode, we talk about:Why you should stop relying entirely on Instagram and social media to house your businessWhy a simple landing page is better than nothingWhy you should have your own domain instead of relying on platforms like Linktree or hosted landing pagesWhat your website actually needs if you're just getting startedWhen it's time to graduate from a landing page to a full websiteThe essential pages every creator website should haveWhy your UGC portfolio should NOT live on CanvaHow your website can help you get discovered through SEOWhy having a website can help creators look more legitimate to brands and tourism boardsWebsite platforms including Squarespace, Wix, Showit, and WordPressWhy Andrea personally prefers WordPress for SEO and customizationThe difference between easy-to-use website platforms and platforms that give you more flexibilityWhy website speed matters for SEOHow to check your website speed with Google PageSpeed InsightsThe biggest website mistake creators make in their hero sectionWhy you need to tell people who you are and what you do immediatelyHow to use analytics to understand who's actually visiting your websiteWhy you should have an email opt-in on your websiteWhat platform you should use if you're selling digital products vs. physical productsHow your website can become a home base for your travel content creation business🎧 Want to listen to my producer's podcast all about scaling your business to the next level? Check our her podcast, Your Girl Connect with Andrea:Follow her on Instagram: @merveillecsCheck out her websiteWant a FREE website audit? Click HERE Want to Book a VIP Day? Click HERESign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

 ✈️ Sign up HERE  for access to my FREE workshop: From Overthinking to OutboxWhat would happen to your business if Instagram disappeared tomorrow?For travel creators, social media can feel like the entire business — the content, the audience, the brand deals, the money. But there’s one major problem: you don’t actually own your Instagram audience.In this episode, we’re talking about why email marketing might be one of the most overlooked tools in a travel creator’s business — and why building an email list can completely change the way you grow, connect with your audience, and make money.Because being a successful travel creator isn’t just about creating beautiful content. It’s about building a business you actually own.In this episode, we’re diving into:Why your Instagram followers aren’t actually your audienceThe difference between rented audiences and owned audiencesWhy travel content is especially well-suited for email marketingHow your audience is already using your travel content to plan tripsWhy hotel recommendations, packing lists, visa tips, and destination guides can become the foundation of your newsletterWhy email can be more valuable to brands than your Instagram followingHow a newsletter can support your brand deal strategyWhat makes a travel newsletter actually worth openingWhy consistency matters more than sending emails every weekHow to create short, conversational emails that don’t take hours to writeWhy your newsletter needs a clear purpose beyond “here’s what I’ve been up to”How to stop overthinking your emails and actually hit sendSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

👉 Sign up HERE  for access to my FREE workshop: From Overthinking to OutboxA free 25-min workshop on building a newsletter that feels as easy as texting — structure, consistency, and how to turn readers into clients.For creators who know they need a newsletter and just need it to feel doable.Today I’m sharing the apps and tools I think you are absolutely sleeping on if you want to grow your business, save time, and stop doing everything manually.I’m a big believer that the right tools can make running your business so much easier and there are a few that I use constantly that I think more travel creators need to know about.In this episode, I’m breaking down my favorite creator tools, business systems, AI tools, and apps for everything from project management and pitching to email marketing, time tracking, content creation, and staying organized.We’re talking about:Why Asana is one of my non-negotiable business systems and how I use the desktop app to quickly capture tasksWhy I use Instagram on desktop instead of my phone to avoid the doom-scroll trapHow I use LinkedIn as a more intentional engagement activityThe dictation tool I’m OBSESSED with and why WhisperFlow is a game changer for writing emails and YouTube scripts. 👉 USE MY WHISPERFLOW LINK TO GET STARTEDHow I use Airtable as a lead tracker for my more complicated pitching systemThe simple Google Chrome tab organization trick that makes my life way easierWhy I’m moving from Fathom to Granola for meeting notesHow I’m experimenting with Claude to clean up my desktop and take some of those annoying manual tasks off my plateWhy the humble Notes app is one of my favorite business toolsThe new Kit MCP feature and why I’m excited about connecting AI directly to my email marketingHow Subscriber Signals can help you identify potential collaborators and opportunities hiding inside your email listNew design features, landing pages, and forms inside KitWhy I think you should be using Google Sheets and Google Forms instead of constantly adding another paid platform and another login to your lifeHow I’m using Toggl to track exactly where my time is goingWhy I’m doing a time audit to figure out what I should be automating, delegating, or using AI to help withSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

What if your newsletter could do more than just sit in someone’s inbox every week?In this episode, I’m taking you behind the scenes of two recent email marketing projects I’ve been working on and breaking down the exact strategies we’re using to turn subscribers into warm leads, create FOMO, and ultimately convert people into paying customers.Because your email list should not be an afterthought.I’m walking you through how I’m building a waitlist strategy for Cocktails & Clothes, including the welcome sequence, weekly newsletter, segmentation, speed networking events, early-access offers, and the systems that keep the waitlist warm.I’m also sharing how I took a business strategist from basically zero to a fully automated newsletter system in just three weeks — including why I chose GoHighLevel over Substack, how we’re using different signup forms and welcome sequences based on where someone came from, and why having a content strategy behind your newsletter matters SO much.And honestly? This is the unglamorous backend stuff that actually works.In this episode, I’m breaking down:How to build an email marketing strategy that turns followers into paying customersThe influencer strategies and creator tips you can use to create FOMO around your offerHow to create a waitlist that actually stays warm and convertsThe email sequence I’m using to nurture people from waitlist signup to purchaseWhy segmentation from day one is non-negotiableHow to use a weekly newsletter to consistently showcase wins, testimonials, events, and social proofWhy your newsletter should have a goal beyond simply “sending content”How to create different welcome sequences based on where your subscribers came fromWhy you may need multiple signup forms for your email listHow to build a newsletter content bank so you’re never starting from scratchWhy I chose GoHighLevel instead of jumping on the Substack trainHow to build automated email marketing systems without adding another million tools to your businessThe importance of documenting your backend systems so you actually know how everything worksHow I took a newsletter system from kickoff to launch in just three weeksWant to see behind the scenes of my client Marie's waitlist email strategy for Cocktails & Close? 👉 Sign up HEREInfluencer strategies, creator tips, email marketing, newsletter strategy, email marketing strategy, newsletter automation, email list growth, creator business, content strategy, waitlist strategy, email sequence, lead nurturing, digital marketing for creators.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️ creators spend years figuring out how to make more money... but almost nobody teaches us what to do once the money actually starts showing up.In this episode, I'm sitting down with my friend Jillian Todd from The Money Confident Podcast to talk about the financial side of running a creator business that nobody prepared us for. If you've ever looked at your bank account, shrugged, and thought, "I think I'm doing okay?"—this episode is for you.We're talking about the numbers every creator needs to know, how to stop running your business on vibes, why recurring revenue is one of the most underrated ways to reduce stress, and how to actually build wealth without giving up the things you love.Because here's the truth...Knowing how to create content and knowing how to run a profitable business are two completely different skills.And it's time we started treating our creator businesses like actual businesses.In This Episode We Cover:Why so many successful creators still feel anxious about moneyThe four financial numbers every creator should knowRevenue vs. expenses vs. profit (without the confusing finance jargon)How to stop running your business "on vibes"Creating a monthly income minimum that gives you peace of mindFinancial systems that actually work (even if you hate spreadsheets)QuickBooks vs. Google Sheets vs. Monarch MoneyWhy recurring revenue creates financial freedomSmart tax planning for creators and freelancersInvesting your money instead of letting it sitHow to build wealth while running a creative businessWhy pricing—not working more hours—is often the key to scalingSetting realistic income goals that your brain can actually believeHow to reward yourself while still building wealthBecoming your own "sugar daddy" (yes... we went there.)💸 Join Jillian's FREE live class on August 17:$50K Goal in 12 Months: The 3 Steps to DONELearn the exact framework she teaches creatives to hit big financial goals without burning themselves out.👉 https://jilliantoddcoaching.com/50k📈 Grab Jillian's FREE Cash Flow Planning WorksheetFinally get a clear picture of what's coming in, what's going out, and plan your income months ahead.👉 https://getmoneyconfident.myflodesk.com/supercreative🎙️ Binge The Money Confident PodcastIf you loved this conversation, you'll love Jillian's podcast packed with practical money advice for creative entrepreneurs.👉 https://podcasts.apple.com/us/podcast/real-breadwinner-success-stories-retirement-cash-flow/id1518160629?i=1000776168731✨ Want hands-on support?Check out Breadwinner, Jillian's signature group coaching program designed to help creative entrepreneurs build wealth, hit big financial goals, and create a business that actually supports the life they want.👉 https://jilliantoddcoaching.com/breadwinnerSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

 👉 Get the Creator to CEO Playbook for $5You don't need another content strategy.You don't need another trending Reel.And you definitely don't need 47 open tabs, six Notes app lists, and random ideas living in your Instagram DMs.If you're a travel content creator who feels busy all the time but still wonders why your business isn't growing, this episode is your wake-up call.Because chances are... you don't have a content problem.You have a business systems problem.In this episode, I'm breaking down exactly how to build an Operations Hub—the boring backend system that actually helps you make more money, stay organized, and finally start running your creator business like a CEO instead of constantly putting out fires.Yes, it's boring.Yes, it works.In this episode, you'll learn:Why most travel influencers don't actually have a content problem—they have an infrastructure problem.What an Operations Hub is (and why every creator needs one).How to organize your business using Asana, Notion, Google Sheets, or whatever works best for your brain.The three things every Operations Hub should track.How to stop recreating content from scratch every week.The simple weekly operating rhythm that actually moves revenue.How to organize leads so you stop letting opportunities go cold.Why building boring business systems is one of the biggest business hacks successful creators use.The mindset shift from creator to CEO that changes everything.Resources MentionedAsana ( myfavorite free project management tool)Notion (great alternative if it fits your workflow better)Google SheetsNotes AppAirtableSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️Some days you're the smartest, most beautiful person to ever grace the earth. Other days you want to crawl into the back of a dumpster and hope somebody sets it on fire. This is an episode for the second kind of day.Okay so. Real talk: running your own travel creator business does not come with a "smartest and most beautiful person alive" setting every single day. Sometimes it comes with a "maybe I should just go polish up my resume and see if I could even get hired as a barista" setting. And if you've never had a barista day, congratulations, I don't believe you.In this episode I'm walking you through exactly what I do when I hit one of those days — when the highs are high, the lows are LOW, and I genuinely consider giving it all up for a full-fledged coffee bar situation instead. This is not a "hustle harder" pep talk. This is the actual toolkit I use to get myself off the floor and back to running my travel influencer business like the boss I am 80% of the time.We're talking:Why baristas get up at 4 AM and what that has to do with anything (spoiler: it's about structure, not caffeine)Letting yourself actually feel the barista feelings instead of toxic-positivity-ing your way past themWhy your best ideas never happen while you're sitting at your computer — get the fuck outThe Parkinson's Law trick I use to get killer work done before 3 PM so I can have my whole evening backMy feel-good folder — the one piece of proof that you've won before and you'll win againScheduling movement, changing your environment, and giving yourself something (anything) to look forward toWhy phoning a friend in the business-building world might be the most underrated business hack nobody's talking aboutLetting yourself do the "unnecessary" fun work — yes, even the mean-girl-style carousels — because it gets you excited to come backThis episode is basically permission to have a bad day, followed by an actual plan to get out of it. Because knowing how to create good content and knowing how to run a content creation business are two completely different skills — and nobody's talking about the second one. Except me.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️ I had to build my creator business all over again, I'd make way fewer things... and a whole lot more money.Seriously.There are so many things I spent time worrying about that didn't actually grow my business. Looking back, there are only a handful of things that truly moved the needle, and if I were starting from zero today, I'd ignore almost everything else.In this episode, I'm sharing the six things I'd do differently so you can skip some of the mistakes, avoid productive procrastination, and build a creator business that actually pays you.Whether you're building a UGC business, growing a travel content business, or working toward becoming a full-time creator, these are the lessons I wish someone had told me years ago.In this episode, we talk about: Why following too many business experts slows your progress  How to choose one content platform and stay consistent  The backend systems every creator should set up from day one  The handful of tasks that actually generate revenue  Why networking creates more opportunities than posting more content  How to stop wasting hours creating content that doesn't lead to monetization  The biggest mindset shift that helped simplify my business If I could give you one piece of advice...Figure out how you've made money before.Then keep doing those things.It's honestly that simple.Not easy—but simple.Too many creators assume they need more content, another strategy, or another course when what they actually need is to repeat the activities that already produce results.Resources Mentioned Toggle (time tracking)  Claude AI  Google Sheets  Canva Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Okay. Listen.If you've been spending hours trying to create the perfect Reel while completely ignoring your Instagram Stories... we need to have a chat.In this episode, I'm sitting in the trunk of my car (yes, really) while Alyssa records from what sounds like an actual cave. The audio? Not our finest work. The content? Absolutely worth it.Alyssa Moorhead  host of The DM Sales Gal podcast is the queen of Instagram Stories, DM sales, and helping business owners stop relying on endless content creation to make sales. She shares exactly how she uses simple, five-minute Stories to generate leads, start conversations, and even close $16,000 sales—all without complicated funnels or endless sales calls.If Instagram has started to feel exhausting, this episode will feel like a giant sigh of relief.In this episode, we cover:Why Instagram Stories are often more powerful than Reels for converting followers into clientsThe simple five-minute daily habit that can completely change your lead generationWhat to actually post on Stories (even when you think you have nothing to say)The biggest Instagram Stories mistakes keeping people from buyingHow to turn Story viewers into genuine conversations (without being weird or salesy)The four types of Stories that consistently bring in clientsWhy sharing your client work is more valuable than creating perfect contentHow to build trust without scripts, polished videos, or fancy editingAlyssa's five-step DM sales process that replaces traditional sales callsWhy fewer Story viewers can actually lead to more salesHow to organize and nurture leads without overcomplicating your systemsCalls-to-benefit vs. calls-to-action (this one changed how I think about content)Memorable Moments"You literally don't have five minutes?"That sentence lives rent-free in my brain now... and honestly? It's why I've been consistently showing up on Stories.We also talk about:Why your audience doesn't care if your hair is messy or you're wearing yesterday's T-shirt.Why your business is far more interesting than you think it is.How simply talking about your client work can fill your inbox with inquiries.Why Instagram Stories should feel more like FaceTiming a friend than performing for strangers.Resources MentionedAlyssa's Free Lead TrackerAlyssa's Five-Step DM Sales FlowCocktails & Close networking communityThe DM Sales podcastConnect with Alyssa MoreheadIf you loved this conversation (and I know you will), go binge Alyssa's podcast, The DM Sales Podcast, where she shares practical strategies for selling through Instagram DMs, creating Stories that convert, and building a business without complicated sales funnels.You can also find Alyssa on Instagram, where she's showing exactly how she uses Instagram Stories to generate leads and sales in real time.Loved this episode?If this episode gave you that little kick you needed to finally start posting on Stories, I'd love it if you'd:Follow the podcast on Apple Podcasts or Spotify so you never miss an episode.Leave a rating and review—it helps more creative entrepreneurs find the show.Share this episode with the business owner who's spending three hours editing Reels instead of spending five minutes talking to their audience.And if you start showing up on Stories after listening... tag me and Alyssa! We want to cheer you on.Now quit overthinking it.Go make the Story.You've got five minutes. 💛Instagram Stories for business, Instagram Stories strategy, Instagram marketing tips, Instagram sales, Instagram DM strategy, DM sales, social media marketing, Instagram lead generation, service business marketing, female entrepreneur podcast, online business marketing, Instagram content strategy, sell on Instagram, small business marketing, content marketing, Instagram engagement, sales without sales calls, business growth podcast, entrepreneurship podcast, online coaching business, creative entrepreneur, Instagram tips for entrepreneurs.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️Ever catch yourself trying to reinvent your travel creator business when what’s actually working is staring you right in the face?This month I sat down with my my podcast producer Marie from Your Girl Media to unpack our biggest business lessons from June, and honestly, the theme was pretty clear: boring works. Not sexy. Not groundbreaking. Just effective.We talked about the habits, systems, and mindset shifts that are actually moving the needle in our businesses right now—from lead tracking and hiring support to selling through stories and treating your business like a real storefront.If you've been feeling pulled toward shiny new ideas instead of doubling down on what's already working, this episode is your reminder to keep it simple.In this episode, we cover:• Why “boring is profitable” and the simple business activities that create the biggest results• The mistake entrepreneurs make when they keep adding more offers, systems, and complexity• How hiring a virtual assistant changed the game (and why most people don't know how to use one effectively at first)• What happened when Marie finally started using her lead tracker consistently• Why successful businesses iterate instead of constantly reinventing themselves• The mindset shift of treating your online business like a brick-and-mortar store• How to handle pricing, discounts, and boundaries with more confidence• The power of Instagram Stories for lead generation and relationship building• Why showing up online isn't actually about you• Laura's surprisingly simple list of business activities that drive growth• The private newsletter trainings generating high-converting sales conversations• How warm leads convert differently than cold audiences• The difference between growing a business and actually scaling one• Capacity, pricing, and the hidden challenges that come with increased demand• Why entrepreneurs need to brag about their accomplishments more oftenKey Takeaways:✨ Boring builds businesses. The activities you want to skip are often the ones producing the best results.✨ Stop fixing what's not broken. If something is working, your job is usually to improve it—not replace it.✨ Showing up consistently matters more than showing up perfectly.✨ Your business doesn't need 100 strategies. It needs a handful of proven actions repeated consistently.✨ Scaling isn't just making more money—it's increasing revenue while decreasing the amount of time required to earn it.Resources & Mentions:• Michelle ( Our Business Coach)• The DM Sales Gal Podcast with Alyssa• Check out our VA we are obsessed with, Glen ( tell him you came from my podcast!)Connect with Marie:Want more business lessons? Check out Marie's podcast: Your Girl Want more business lessons from us? You'll love this episode Follow her on Instagram: @yourgirlmediaSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

What if one missing hashtag, one affiliate link, or one overlooked clause in a contract could cost you thousands of dollars?Yeah. I know.This episode absolutely broke my brain in the best possible way.Today I'm sitting down with Alexis Campisi, attorney and founder of Life & Lemons Legal, who specializes in helping content creators, influencers, and online business owners stay legally protected while building their businesses online.And let me tell you—if you've ever thought, "I'll deal with the legal stuff later," this episode is your sign.From FTC disclosures and affiliate marketing rules to privacy policies, trademarks, LLCs, contracts, and the surprisingly scary things hiding in brand agreements, Alexis is sharing the legal foundations every creator needs to know before something goes wrong.Don't panic. This episode isn't here to scare you out of entrepreneurship.It's here to help you protect the business you're working so hard to build.In This Episode, We Cover:Why "I didn't know" is never a legal defenseThe FTC disclosure rules creators often get wrongWhat affiliate marketers and course creators need to knowWhy every website needs an up-to-date privacy policyThe hidden risks of collecting customer data onlineWhat terms of use and terms of purchase actually doContract red flags every creator should watch forThe truth about usage rights and "in perpetuity" clausesWhy DMs can sometimes become legally binding contractsHow to protect your personal assets with an LLCTrademark mistakes that can force an expensive rebrandWhat content creators should review annually to stay compliantThe legal foundations every online business should haveKey Takeaways✨ Being gifted a product is still a form of compensation—and disclosure is required.✨ Privacy policies are living documents that should be updated as your business evolves.✨ Many creator contracts heavily favor the brand, which is why reading every clause matters.✨ An LLC helps create separation between your personal and business assets.✨ Trademark issues can become incredibly expensive if you discover them too late.✨ Legal compliance isn't about being perfect from day one—it's about building a stronger foundation as your business grows.Resources MentionedFTC Disclosure GuidelinesPrivacy PoliciesTerms of UseTerms of PurchaseLLC FormationTrademark RegistrationCreator ContractsAffiliate Marketing ComplianceConnect with Alexis:Website: lifeandlemonslegal.comInstagram:@lifeandlemonslegal@abcampisiIf you have questions about creator contracts, trademarks, privacy policies, or building a legally sound online business, Alexis is an incredible resource and someone I highly recommend following.Loved This Episode?Make sure you're following the podcast on Apple Podcasts and Spotify so you never miss an episode.And if this conversation made you immediately want to go update your privacy policy (same), send it to a creator friend who needs to hear it.Because protecting your business today is a whole lot easier than fixing a legal mess tomorrow.Happy creating.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Sign up for Travel Payouts and and get a bonus of up to $100👉 SIGN UP HERE Ready to stop chasing brand deals and start building a travel creator business that actually supports your life? Join The Travel Creator Business Plan todayWhat happens if your brand deals dry up tomorrow?Not in a dramatic, end-of-the-world way. Just a normal slow season. A budget cut. A campaign that gets postponed. A client who ghosts after saying, "We'll circle back."If that thought makes you uncomfortable, this episode is for you.Too many successful travel creators have built businesses that look solid on the outside but rely almost entirely on rented income. Brand deals can be lucrative, but they're still income streams that someone else controls. And if brand deals are your only revenue source, you're not really running a business—you're running a very successful freelance operation.In this episode, I'm breaking down why every travel creator needs owned income alongside brand partnerships and how to start building revenue streams that you actually control.In This Episode:Why brand deals are "rented income" (and why that's a problem)The difference between rented income and owned incomeHow to create more stable travel creator income streamsWhy an email list is the foundation of every sustainable travel creator businessThe simplest way to start building travel influencer passive incomeHow to identify products, services, or offers hiding inside your existing contentQuestions to ask yourself before creating a course, membership, or digital productWhy waiting until you need additional revenue is already too lateHow successful creators build long-term travel influencer income beyond sponsorshipsMentioned in This Episode:Sign up for Travel Payouts and and get a bonus of up to $100👉 SIGN UP HERE Ready to stop chasing brand deals and start building a travel creator business that actually supports your life? Join The Travel Creator Business Plan todayKey TakeawayBrand deals should be part of your business—not the entire business.The creators building sustainable, long-term wealth aren't just negotiating bigger sponsorships. They're building owned assets, owned audiences, and owned income streams that continue generating revenue regardless of what brands decide to do this quarter.If you've already mastered brand partnerships, the next level isn't more content.It's building a business.Ready to Take the Next Step?If this episode got you thinking about your own revenue strategy, send me a DM on Instagram and tell me:What's one thing you could create that you would actually own?And if you're ready to build a travel creator business that isn't dependent on your next brand deal, come join us inside The Travel Creator Business Plan.Happy creating. ✈️travel influencer income, travel influencer passive income, travel creator income streams, travel creator business, creator revenue strategy, travel creator monetization, creator-owned revenue, travel creator coaching, affiliate marketing for travel creators, creator business growthSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Sign up for Travel Payouts and and get a bonus of up to $100👉 SIGN UP HERE Ready to stop chasing brand deals and start building a travel creator business that actually supports your life? Join The Travel Creator Business Plan todayToday, I'm pulling back the curtain on one of my highest-income months ever and sharing the business lessons that came with it. From unexpected income streams and client conversions to content positioning, productivity, and the mindset shifts that helped me grow, I'm walking you through exactly what happened and what I'm taking with me into the next season of business.If you're building a travel creator business and wondering how to increase your revenue without adding more to your plate, this episode is for you.In This Episode:What actually contributed to my highest-income monthWhy looking at your data matters more than chasing new strategiesThe surprising timeline behind client conversionsWhy travel creators need to share more of their behind-the-scenes workThe shift from content strategist to revenue strategistHow I evaluate content through a revenue-generating lensThe importance of focusing on income-producing activitiesThe lesson I learned about travel creator income streamsWhy "boring" business activities often create the biggest resultsMy new daily sales habit that's helping move the needleHow EFT tapping helped me manage stress, imposter syndrome, and anxietyWhy I do my best work when I have travel plans on the calendarThe "Save the Day" practice that's helping me avoid burnoutKey Takeaways for Travel CreatorsOne of the biggest lessons from this month was realizing that revenue doesn't always arrive the way you expect it to. While I was focused on growing one area of my business, some of my biggest wins came from completely different travel creator income streams.Another reminder? Content alone isn't the goal. Revenue is.Every piece of content should support a larger business objective. Whether you're creating content for brand partnerships, affiliate marketing, digital products, services, or UGC, the question isn't "What should I post?" It's "How does this support my business goals?"The most successful travel creator businesses aren't built on doing more—they're built on doing the right things consistently.Sign up for Travel Payouts and and get a bonus of up to $100👉 Sign up HERE If this episode resonated with you, send me a DM on Instagram @travelcontentwriting and tell me:What's one thing you're doing this week to "save the day"?And if your email marketing systems feel like a complete nightmare behind the scenes, reach out. Helping creators simplify their email funnels, automations, and revenue systems is literally what I do.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

What if the marketing content you create today was still bringing in leads, clicks, affiliate income, and clients a year from now?Because that's exactly what Pinterest can do.And if you're anything like me, you've probably been treating Pinterest like that app you open when you're planning a trip, redecorating your apartment, or convincing yourself you'll start meal prepping next week. But after this conversation with Pinterest strategist Laura England, I'm officially reconsidering everything.In this episode, we're talking about why creators, travel bloggers, business owners, coaches, and service providers need to stop chasing one-hit-wonder content and start building marketing assets that compound over time.Laura shares how she grew a Pinterest account from virtually zero to over a million monthly impressions, why Pinterest works more like Google than Instagram, and the exact strategy she uses to help clients generate long-term traffic without posting 24/7.If you've been relying entirely on Instagram, TikTok, or short-form content to grow your business, this episode might just change your marketing strategy forever.In This Episode, We Cover:Why Pinterest is one of the most underrated marketing platforms in 2026The difference between short-term marketing and sustainable marketingHow Pinterest traffic compounds over timeWhy creators and business owners should think like search engines, not social media algorithmsThe Pinterest SEO strategy every beginner should knowHow to use Pinterest Trends to predict future search trafficCommon Pinterest mistakes that hurt reach and visibilityHow travel creators can use Pinterest to drive blog traffic, affiliate sales, and inquiriesWhy linking directly to affiliate links can hurt your Pinterest strategyHow to create Pinterest boards that actually help the algorithm understand your brandThe role of keywords, alt text, and SEO in Pinterest growthWhy LinkedIn and Pinterest are Laura's favorite sustainable marketing platformsThe surprising reason most creators quit Pinterest too earlyKey TakeawaysPinterest is a Search Engine, Not a Social PlatformMost creators approach Pinterest like Instagram. That's the mistake.Pinterest behaves much more like Google, meaning users are actively searching for solutions, inspiration, and products. The content you publish today can continue generating traffic months—or even years—from now.Sustainable Marketing Beats Constant Content CreationInstead of constantly creating content that disappears after 24 hours, Laura encourages creators to build marketing assets that continue working long after they're published.Think:PinterestEmail marketingBloggingLinkedInPodcastsYouTubeThese channels compound over time rather than requiring daily visibility.Pinterest Rewards PatienceUnlike TikTok, where content can go viral overnight and disappear just as quickly, Pinterest content often takes 2–3 months to gain traction.But once it starts ranking, it can continue sending traffic for years.Pinterest Trends Is Your Secret WeaponPinterest literally tells you what's going to trend before it trends.Using Pinterest Trends allows creators to publish content months in advance and position themselves at the top of search results when demand peaks.Your Website Should Be the DestinationLaura recommends sending Pinterest traffic primarily to:Blog postsPodcast episodesEmail opt-insLong-term content assetsEvergreen sales pagesResources Mentioned:Pinterest TrendsPinterest Business AccountsPinterest SEOLinkedIn MarketingEmail Marketing StrategiesSustainable Marketing FrameworksConnect with Laura EnglandNEXT: Check out Episode 119 on why you need to be on LinkedIn like YESTERDAYLaura England is the founder of The Writer's Harbor, where she helps female founders market sustainably through Pinterest marketing, email marketing, and strategic copywriting.Her philosophy is simple: build marketing systems that continue working even when you're not.Find Laura and learn more about The Writer's Harbor:Follow Laura on Instagram Join her Sustainable Marketing Diary newsletterSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Sign up for Travel Payouts and and get a bonus of up to $100👉 SIGN UP HERE Ready to stop chasing brand deals and start building a travel creator business that actually supports your life? Join The Travel Creator Business Plan todayAre you building a travel creator business… or just creating content and hoping the next brand deal lands in your inbox?In this episode, I’m breaking down the biggest mindset shift travel creators need to make if they want more freedom, stability, and income that doesn’t rely on the algorithm. Because there’s a huge difference between being a creator and becoming a founder — and most people never talk about it.If you’ve been stuck in the cycle of chasing engagement, waiting on paid campaigns, or feeling like you’re starting from zero every single month, this episode is going to hit home.I’m sharing:The difference between rented income vs owned incomeWhy a following alone is not a businessThe shift from creator thinking to founder thinkingThe “boring” backend work that actually creates freedomWhy email lists, digital products, and recurring revenue matter so muchHow to start building a travel creator business that works even when you’re offlineThis episode is your reminder that you became a travel creator to travel — not to spend 12 hours hunched over your laptop refreshing analytics and hoping a post performs.In This Episode:Why content creators burn out without business systemsHow to stop relying entirely on brand deals and UGC incomeThe importance of building owned revenue streamsWhat travel creators should focus on instead of just posting moreHow founder decisions differ from creator decisionsSimple ways to start building a sustainable online businessKey Takeaways:✨ A following is an audience. A business is a system.✨ Brand deals are great — but they shouldn’t be your only income source.✨ Email lists, memberships, affiliate income, and digital products create long-term stability.✨ “Boring” backend business work is what actually creates freedom.✨ You don’t need more followers — you need better systems.travel creator business, creator economy, digital nomad business, content creator business, travel content creator, creator burnout, passive income for creators, creator business strategy, UGC creator tips, travel creator podcast, email marketing for creators, digital products for creators, creator entrepreneur, online business for travel creators, recurring revenue for creatorsIf this episode helped you, make sure to subscribe, leave a review, and share it with another creator who’s ready to step into founder mode.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Sign up for Travel Payouts and and get a bonus of up to $100👉 SIGN UP HERE You do not need another productivity app. You do not need a prettier Notion dashboard. And you definitely do not need to spend another six hours researching “the perfect creator setup” instead of actually pitching brands, sending emails, or making offers.Today, I’m breaking down the best tools for content creation that I actually recommend to travel creators in 2026 — but more importantly, I’m talking about the mindset shift you need if you want to make money as a travel creator and finally learn how to become a full time content creator.Because the truth is: tools don’t build businesses. Actions do.If you’re trying to figure out how to quit your job as a travel content creator, build recurring revenue, and stop treating your creator business like a hobby, this episode is for you.In this episode, I talk about: Why “productive procrastination” keeps creators stuck  The biggest mistake travel creators make when trying to grow income  Why your email list matters more than social media followers  The exact tools I use and recommend to creator clients  How to organize your creator business without feeling chaotic  Why Threads is wildly underrated for market research and audience growth  The boring business habits that actually create recurring revenue  What revenue-generating activities creators should focus on every week  How to stop obsessing over tools and start acting like a business owner The Tools I Recommend for Travel Creators in 2026Email Marketing + Selling Products KitBusiness Organization AirtableWorkspace + Communication Gmail + Google WorkspaceScreen Recording Alternative Google VidsAudience Growth + Market Research ThreadsKey Takeaways From This EpisodeThe creators making consistent money are not the ones with the fanciest tech stack.They’re the creators: sending the pitch emails  following up with warm leads  building relationships  talking about their offers  emailing their audience  repeating what works Boring builds businesses.And honestly? That’s the shift nobody talks about when teaching people how to become a full time content creator.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Sign up for Travel Payouts and and get a bonus of up to $100👉 SIGN UP HERE Today I’m breaking down how travel creators can build real passive income through trust, storytelling, and content that actually converts — without turning into a walking ad.If you’ve been wondering how travel influencers are monetizing their content in 2026, this episode is your reminder that affiliate marketing still works… when you do it right.I’m diving into the real reason affiliate marketing is still exploding for creators — and why travel creators have a massive advantage when it comes to content monetization. Instead of spamming “use my code” links everywhere, I’m sharing how I think about affiliate marketing in a way that feels authentic, useful, and profitable long term.I talk about: Why affiliate marketing is still growing in 2026  How I think about passive income as a travel creator  The biggest mistake I see content creators making with affiliate links  How to choose affiliate products without losing your audience’s trust  Why storytelling converts better than random product promotion  The difference between quick commissions and long-term recurring revenue  How I use evergreen content for affiliate marketing  The right way to disclose affiliate links  Why micro creators often outperform huge influencers in affiliate sales I also share practical ways I’d integrate affiliate links naturally into newsletters, blogs, YouTube videos, podcasts, and short-form content while building a sustainable creator business.If this episode helped you rethink affiliate marketing as a travel creator, send it to another creator friend who’s trying to figure out content monetization and passive income online.And if you’re ready to stop operating like “just a content creator” and start building an actual business, check out my Travel Creator Business Plan community linked below. Inside, I teach the systems behind building a sustainable creator business — not just chasing the next viral post.Happy creating ✈️Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

In this April recap, I’m pulling back the curtain on real client wins from inside my coaching program, The Travel Content Business Plan. Because honestly? Some of the best lessons aren’t coming from me, they’re coming from what’s actually working for my clients right now.And whether you’re a content creator, UGC creator, or figuring out how to grow on Instagram, there’s one theme here:Boring builds businesses.🔥 What I’m Seeing Work Right Now1. Your Warm Network Is Everything2. You Don’t Need to Force Instagram3. Threads = Growth + Market Research4. Get More Specific5. Start Before You’re Ready🚀 Work With MeIf you’re feeling stuck or confused about your next step, I do have a few open spots for one-on-one coaching this month.DM me on Instagram @travelcontentwriting and I’ll tell you honestly if it’s a good fit.And if you’re ready to stop just being a creator and actually become a business owner, my membership—The Travel Creator Business Plan—is where we do that.Monthly systems, co-working, Q&As, and a community of travel creators building real businesses.You can join through the link in the show notes—I would love to see you inside.Now go talk to your warm network.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

If you’re a travel creator relying only on Instagram for your social media growth… you might be missing a massive opportunity.In this episode, I’m joined by Rachael Perry, a social media strategist who’s breaking down why LinkedIn is one of the most underrated platforms for travel creators right now — and how it can actually bring you inbound leads, brand deals, and real business growth.We talk about why followers don’t matter as much as you think, how to create more touchpoints with your audience, and the simple way to start showing up on LinkedIn without overcomplicating it.If you want to grow your social media as a travel creator and turn your content into a business… this one’s for you.We are diving into this episode.. Why LinkedIn for travel creators is a major opportunity for social media growth  How to grow beyond Instagram with a smarter content strategy Why engagement > followers in 2026  How to build an inbound strategy for brand deals and leads  What to post on LinkedIn as a travel creator  How to connect with decision-makers (not just marketers) Easy ways to repurpose content for better social media growth Common mistakes hurting your growth (and how to fix them)  How to optimize your profile for lead generation Why consistency is key to growing on LinkedInConnect with Rachael: Instagram: @chateaumarigoldConnect with Rachael on LinkedInDo you need a Social Media Weather Report? Click HERE  👀Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Join Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HEREGuess what guys..you don’t need more content to make more money. You can start getting paid from the content you already created.Today we’re flipping the script. Because while everyone else is screaming “post more, create more, do more,” we’re doing what we do best over here: less, but better.If you’re a content creator or travel influencer sitting on months (or years) of content… this episode is your wake-up call. That content? It’s not dead. It’s not outdated. It’s not “just sitting there.” It’s unpaid. And we’re fixing that.We’re diving into how to actually unlock content monetization from what you’ve already made—so you can get paid to travel without burning out trying to keep up with the content hamster wheel.What You’ll LearnWhy creating more content is NOT the fastest path to making more moneyHow to audit your existing content (yes, I know… but it matters)The easiest way to start earning passive income with affiliate linksHow to turn old posts into email marketing that actually convertsWhy your email list is your biggest power move as a travel influencerHow your top-performing content is basically free market researchSimple ways to turn past content into paid products (without overcomplicating it)🔥 Key Takeaways1. More content ≠ more moneyMore conversion is what actually pays you. And that doesn’t require new content.2. Your old content is a goldmineIf it performed well once, it can perform (and convert) again—with the right strategy.3. Affiliate links are the lowest lift winSeriously. Brands hand these out like candy. Add them to your existing content and start earning.4. Email is where the money isIf you’re not building an email list yet, you’re leaving money—and brand deals—on the table.5. Your audience is already telling you what to sellYour saves, shares, and DMs? That’s your product roadmap.Alright, go make some extra cash from content you’ve already created. I’ll see you next week.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Today we’re doing something fun: an episode swap with the Paid to Travel Podcast hosted by Maddy Garrett.If you’ve ever wanted to level up as a content creator or UGC creator, this episode is packed with actionable advice—especially when it comes to one of the most important skills for landing brand deals: creating powerful hooks.🎧 What You’ll LearnIn this episode, Maddy breaks down exactly: What a hook is and why it’s critical for UGC success  How to create hooks that stop the scroll in the first 2–5 seconds  The psychology behind pain point marketing and desire-based content How to speak directly to your target audience as a UGC creator Real hook examples you can use for your next video  How to create curiosity gaps that keep viewers watching  How better hooks lead to higher-performing content and more brand deals🌍 Want to connect with Maddy? Maddy Garrett is a successful UGC creator who has generated six figures creating travel and outdoor content. She’s helped thousands of students start their own UGC businesses and get paid to travel.🎧 Listen to more from Maddy on the Paid to Travel Podcast📺 Watch Paid to Travel on Youtube 📱 Follow Maddy on Instagram: @maddyoutdoors.coachcontent creator, ugc creator, how to create hooks, brand deals, ugc, user generated content, ugc ads, social media marketing, content strategy💬 Final NoteI'll be back next week, but in the meantime, this episode is your crash course in creating high-converting hooks that can transform your UGC content and help you land more brand deals.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Join Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HEREHot take: your follower count is not the reason you’re broke as a creator. If you’ve been obsessing over how to grow on Instagram or trying to go viral thinking that’s the key to becoming a Full Time Creator… we need to talk.Today, I’m a little fired up in this episodeBecause I need you to hear this, followers do not equal money. And the sooner you stop building your entire strategy around that idea, the sooner you can actually start to make money as a content creator.I’m coming to you as someone who works behind the scenes in creator businesses every single day, and I’m telling you right now: I know creators with 100K+ followers who are barely making anything… and creators with under 2K followers who are bringing in consistent income.So what’s the difference?It’s not growth.It’s not going viral.It’s not posting more.It’s strategy.✨ What We’re Getting Into:Why chasing followers won’t pay your rent (and what actually will)The truth about becoming a Full Time Creator (hint: it’s not about numbers)How to grow on Instagram without making it your entire personalityWhy “going viral” is not a business modelThe biggest mistake travel creators make when trying to monetizeHow to make money as a content creator without waiting on brandsReal, sustainable travel creator income streams you can start nowWhat it actually looks like to quit your job and become a travel content creatorLet me say this louder for the people in the back:You do not need 10,000 followers to make money.You do not need brand deals to validate your business.And you definitely do not need to wait around for the algorithm to pick you.That whole narrative of:“Grow your audience → get brand deals → make money → repeat”…it’s not wrong, but it is the hardest way to do this.Because here’s a wild concept—you can make money without a massive audience and that is what we are talking about today. Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Is TikTok dying? Today, I’m breaking down what’s actually going on with TikTok right now—from the ongoing TikTok ban conversation to the shifts in reach, content style, and creator burnout. This is not me telling you to panic or delete the app. It’s me giving you the real strategy behind what it means to be a content creator in 2026.If you’re trying to become a full time creator and relying on TikTok for your monetization, this episode is your wake-up call. Because TikTok might not be dead… but it’s also not something I’d build my entire business on.What I Cover:My honest take on “is TikTok dead?”What’s really happening with the TikTok ban in the U.S.Why TikTok still works—but feels more unpredictable than everThe biggest mistake I see content creators making right nowWhy relying on one platform is risky for your monetizationThe difference between building on “rented land” vs. owned platformsHow I’d protect my business if TikTok disappeared tomorrowKey Takeaways:I don’t see TikTok as a home—I see it as a tool for growthI don’t own my audience on social media (and neither do you)If I want sustainable monetization, I need owned platformsEvery piece of content I post should lead somewhere deeperBuilding a business > just being a content creatorResources & Next Steps:Start an email list (even if it feels early)Create a simple lead magnet to turn followers into subscribersAudit where your audience actually livesLoved This Episode?Share this with a friend who’s been worried about the TikTok BanLeave a rating & review on Apple Podcasts or SpotifyTag me and let me know your biggest takeaway is TikTok dead, TikTok ban, content creator, full time creator, monetization, is TikTok dying?Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Today I’m pulling back the curtain on real questions coming straight from inside my community—and giving you the honest answers you actually need (not the fluffy internet ones).We’re talking everything from brand deals and pitching, to building content creator income streams, to whether you actually need a website as a UGC creator.Because here’s the truth: Knowing how to create content and knowing how to run a business as a full time creator are two completely different skill sets—and most people are only learning one.✈️ What We Cover→ Do you actually need a website as a UGC creator?→ Where to sell your digital products (like travel guides)→ How to pitch brands + land brand deals without wasting time→ The smartest way to build content creator income streams→ Lead magnets that actually convert→ How to find brands that will pay you→ The biggest mistake creators make when trying to grow💡 Key Takeaways You don’t need everything set up perfectly to start making money  Your time is your most valuable asset—protect it  Your audience will literally tell you what to sell (if you ask) Brand deals, UGC, and digital products should all work together as income streams  Growth is easier when you stop trying to “go viral” and start getting in the right rooms 🔥 Mentioned in This Episode Building UGC creator portfolios (without overcomplicating it)  Using email platforms like Kit to grow + sell  Creating scalable content creator income streams Transitioning from creator → thought leader → business owner Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Okay, creators… we need to talk about the most underrated growth tool you are absolutely sleeping on: your email list.In this episode, I’m joined by the incredible Jessie (aka your travel blogging fairy godmother), and we are diving deep into newsletter for creators, email marketing, and exactly how to start a newsletter that actually grows your business.Jessie has been in the game since 2011 (!!!) and has built a multi-offer, multi-platform empire—and spoiler alert: her email list is the backbone of it all.We’re breaking down how to grow your newsletter, why your email list is more valuable than your followers, and how to turn subscribers into actual income (yes, even if you don’t have a product yet).And if you’ve ever thought “I’ll start my email list later”… consider this your sign that later is now.💡 What We Cover:Why email marketing is the most stable and profitable platform you ownThe biggest mistake creators make when starting an email listHow to start a newsletter (even if you’re overwhelmed or short on time)The easiest way to send emails without creating more content (hello RSS hack)Jessie’s highest-converting lead magnets (and why they work)How to turn your newsletter for creators into a revenue streamWhat to send after someone joins your list (welcome sequences made simple)The perfect balance between nurturing vs. selling in your emailsHow to use your email list to land brand deals + sponsorshipsWhy shorter emails = better results (yes, really)If this episode lit a fire under you and you’re ready to finally start (or actually stay consistent with) your newsletter…I’m hosting a live training on how to create a newsletter for creators that’s as easy as sending a text message 👀👉 DM me “newsletter” on Instagram @travelcontentwriting to get on the waitlist and come hang out live, ask questions, and build your email list the right way.🌍 Connect with JessieHer website: jessieonajourney.comFollow on InstagramSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Join Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HEREToday, I’m breaking down my 12-month roadmap for turning your creator brand into a real, scalable business. Month by month, I’ll walk you through what to focus on so you can stop winging it and start building something that supports your remote work lifestyle and long-term digital nomad freedom.Whether you’re a travel creator wanting more brand deals, scalable income, or a business that runs beyond just posting, this roadmap will show you exactly where to start.In this episode, I cover:Why most content creators stay stuck in “posting mode” instead of CEO modeThe first 3 months every travel creator should focus on to build a solid foundationHow to create a clear brand identity (so people instantly know what you do)The 5 goals that should guide your entire year as a creatorWhy organizing your content strategy is the fastest way to growHow to stop chasing shiny opportunities that don’t move your business forwardThe shift from “creator” to business owner that supports real remote work incomeIf you want a sustainable creator career that supports your digital nomad lifestyle, you need more than content—you need a plan.And this episode will help you build one.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

 👉 Come join me inside the Travel Creator Business Plan.This is where we shift out of “go viral” energy and into real business strategy. See you inside. Hate to break it to you.. If you think posting more is the thing that’s going to make you more money… I love you, but we need to talk.In this episode, I’m breaking down why content creation is not your most important task — even if you’re building a content creator business.Content is a lead generation tool. It’s not the whole business.I walk you through the difference between creator thinking vs. business owner thinking, why going viral doesn’t automatically mean getting paid, and how to reverse engineer your revenue goals instead of obsessing over posting five times a week.We’re talking about:Why pitching, following up, and selling matter more than trending audioHow to build a real content strategy that supports incomeThe busy work you need to stop doingThe one task that will actually move the needle in your content businessYou don’t need to post daily. You don’t need perfect content. You don’t need to go viral.You need to treat your travel creator business like a business.Happy creating. Or honestly… maybe don’t create this week. Repurpose instead.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Join Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HEREIf you’re a travel creator getting brand deals, posting consistently, and technically “making it”… why does it still feel unstable?Because knowing how to create content and knowing how to run a content business are two completely different skills.In this episode, I’m walking you through the 5 shifts that take you from just posting online to becoming a true full time content creator who gets paid to travel sustainably.We cover:Leveraging content instead of constantly creatingMoving from unpredictable brand deals to real revenue assetsTracking your numbers and setting non-negotiable ratesProtecting your genius zone and managing your timeBuilding simple business systems that let you step into CEO modeIf 90% of your income requires you to personally show up every day, you don’t have a business yet — you have a freelance gig and a ring light.Happy creating. Now let’s build the business that funds it. ✈️Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Snag one of the last TWO spots to work with me to start and grow your travel content newsletter this year.DM me on Insta for more questions: @travelcontentwritingIf it's a heck yeah: snag your spot here Buckle up. We are talking about my favorite subject, how and why you should start your newsletter for your travel content business in 2026.If you’ve been putting off starting an email list because it feels overwhelming… this episode is your sign to keep it simple.I am breaking down how to start a newsletter as a travel creator in a way that feels sustainable, fun, and actually doable - not polished and perfect.We dive into: The easiest structure for your newsletter (4–5 repeatable sections)Why 600 words is the sweet spotThe 80/20 rule for newsletter contentSubject line + preview text tips that get opensWhy email is the only platform you truly ownHow to grow your list using InstagramIf you’re building a content creator business and want long-term stability beyond social media, this is your foundation.And if your newsletter has been sitting on your back burner — I have ONLY two open spots for my 1:1 newsletter services. Learn more about it here Questions? DM me on Instagram @travelcontentwriting to chat about what we can do with your newsletter and how we can grow your email list. Happy newsletter writing. It’s really not that deep. 💌Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Guys I'm scared... I've set a big bold goal… I'm sharing it publicly. Here is why you should too.I’m sharing why I’m building in public and my current pants on fire challenge to grow my travel creator community, The Travel Creator Business Plan  to 100 members by MARCH 1st- less than 30 DAYS. Today I’m breaking down exactly what I’m doing to grow my content, attract aligned travel influencers, and turn creators into real business owners who get paid to travel. But more importantly why you need to set challenges for you content creator business and sharing it with everyone, makes you hit your goal faster. We are talking about:Why public goals accelerate your growthHow I’m using Threads + DMs to growThe systems every travel creator needsHow to turn content into consistent income🎉 Grab your free 2-week trial of the Travel Creator Business Plan below. Let’s grow your content — and your business — on purpose: https://app.heartbeat.chat/travelcreatorbusinessplan/invitation?code=E6J23C PARTY WITH TRAVEL CREATORS: https://forms.fillout.com/t/cKTdsJBsrEusSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

👉 Join The Travel Creator Business PlanToday I am sharing exactly how I  cold pitch brands, tourism boards, and partners — without sounding desperate, spammy, or like every other travel creator in their inbox. We’re talking mindset, strategy, real examples, and the systems that make cold pitching scalable (because no one is copy-pasting 100 emails by hand in 2026).If you’ve ever thought:“My cold pitch sucks”“Brands never respond to me”“I just want one brand deal so I know this works”…this episode is for you.What You’ll Learn in This Episode✨ The mindset shift that changes everything 📊 Why cold pitching is a numbers game 🧠 How to research and find the right people to pitch 📩 The exact cold pitch structure that works 🔁 Follow-ups that don’t feel annoying 🖊️ Email signature + PS strategies creators overlookResources MentionedApollo.io – email scraping + lead buildingHunter.io – find brand and marketing emailsLinkedIn – warming leads + finding decision-makersThe Travel Creator Business Plan- Our business-building community for travel creatorsDone-for-you pitching systems (inside the community) to send 100+ personalized pitches without losing your mindSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

You didn’t become a travel creator to spend summer locked in a room editing reels while everyone else is actually traveling. And yet… here we are.In this episode, I’m breaking down how to stop treating your travel content like a hobby and start running it like a real business — one that pays you, supports your lifestyle, and doesn’t rely on you posting 24/7 just to stay afloat.If your goal is to be a paid to travel content creator (without burning out), this episode is your roadmap.What We’re Talking About in This EpisodeBy the time summer hits, you don’t need more followers — you need systems, strategy, and sustainable income. In this episode, I walk you through what separates creators who get stuck from creators who actually build something long-term.Here’s what you’ll learn:The difference between being a travel creator and being a travel creator business ownerWhy relying on one income stream (or just brand deals) keeps creators stuckHow UGC creators and travel creators can build diversified, predictable incomeThe systems you need so your business doesn’t fall apart every time you travelWhy an email list is the most underrated asset in your content creator businessHow to track your numbers (without overcomplicating it)A realistic plan to build multiple revenue streams before summerIf you’re a content creator, travel creator, or UGC creator who wants consistent income and freedom — this is the shift you need to make.If this episode clicked for you:DM me on Instagram and tell me which income stream you’re starting withIf you want support, accountability, and real systems, check out The Travel Creator Business Plan — all the details are in the show notesJoin a coworking session if you need help actually sitting down and building this (body doubling works)I can’t wait to see where you are this summer — both physically and in your business.Happy creating, happy building, and I’ll see you in the next episode ✈️Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Join Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.Sign Up HERENo one tells you this when you become a content creator: not every paying client is worth keeping. In this episode, I’m giving you permission to fire bad clients—and showing you how to do it professionally.We’re breaking down the biggest red flags, how to exit a client relationship without burning bridges, and how to protect your reputation as a content creator or travel creator.What You’ll Learn:Clear red flags it’s time to fire a clientHow to handle boundary violations and scope creepWhat to do when a client won’t take no for an answerHow to protect your content creator business with better contractsHow to avoid bad clients in the futureFinal Thoughts:You’re allowed to say no. You’re allowed to protect your peace. And you’re allowed to run your business in a way that doesn’t make you miserable.If this episode helped you, come say hi to me on Instagram and make sure your contracts are locked in and up to date.Happy creating—and happy firing ✨Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Everyone loves talking about passive income… but let’s be honest — most of what creators call “passive” is just another full-time job in disguise. So today, we’re cutting through the bro-marketing fluff and having a real conversation about what passive income for content creators actually looks like — especially if you’re a travel creator who wants a business that works while you’re offline.If sipping a margarita on a beach at 2pm on a random Tuesday sounds like the goal… this episode is for you.What We’re Talking About in This EpisodeIn this episode, Laura breaks down:What passive income is (and what it absolutely is not)Why “just make a course” is terrible advice without strategyThe best passive income streams for travel creatorsHow to turn your content into long-term digital assetsThe upfront work required — and why that’s actually a good thingThis is a must-listen for any content creator looking to build passive income through digital products, affiliate marketing, and automated systems — without burning out.Want more UGC Tips? 🎧 Listen to Paid to Travel and learn more about UGC:Podcast: Paid to TravelFollow Maddy: @maddyoutdoors.coachSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

What if I told you the fastest way to sabotage your content creator business… is setting New Year’s goals on January 1st? Yep. I said it. This is one of my hottest takes—and 12 months later, I still stand by it.In this rerun episode, I’m breaking down why January is actually the worst time for travel creators and content creators to set new goals, routines, or systems—and how waiting just a little longer can completely change your momentum, your mindset, and your long-term success.If you’re a travel creator, juggling constant movement, post-trip slumps, family time, inbox overload, and way too many “new year, new you” messages… this episode is your permission slip to breathe.In this episode, we talk about:Why January goals set most content creators up for failureThe post-trip slump (and why ignoring it kills productivity)How travel and the holidays drain your creative energy more than you thinkWhy “hitting the ground running” on January 1st is unrealistic for a content creator businessHow to use January as a reset month instead of a pressure cookerThe real reason 80% of New Year’s goals fail by FebruaryHow to set smarter, more sustainable travel 2026 goals (yes, starting now—but executing later)If this episode hit home:DM me on Instagram and tell me—do you agree that January goals are BS?Share this episode with a fellow travel creator who’s putting way too much pressure on themselvesSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Happy New Years Travel Creators!!! You made it through 2025 and to help welcome in 2026 I am sitting down with my podcast editor Marie from Your Girl Media to talk about the 10 lessons we learned in our businesses in 2025. We are talking all things burnout, boundaries, branding, money, and why “doing it messy” might be your biggest advantage in 2026. Whether you’re scaling your offers, rethinking travel, or trying to make your business feel easier (and more fun), these business lessons for 2025 will hit home.🎧 What We Cover in This EpisodeWhy travel burnout is real (even when you’re living the dream)The hidden cost of being a digital nomad for too longWhy doing what you actually want beats choosing the “smart” business moveHow a single rebrand or identity shift can unlock momentumWhy “less but better” is the secret to scaling as a content creatorHow attraction, energy, and fun play a bigger role than strategy aloneWhy community is the future of creator businesses in 2025The power of being in the right room (one networking event can change everything)How client experience matters more than priceWhy selling identity — not features — is the key to consistent salesWhy “doing it messy” can outperform perfectionThe money systems every creator needs before they scaleTrusting that things can be easier (even when your brain wants control)LISTEN to this episode of Jamie Sea's podcast: 4 Steps to Reach $100k📍 Connect With Marie:Want to learn about every country in the world? Check out her travel podcast:  Culture Cult Show ( pst.. Laura is the writer and researcher) Want more business lessons? Listen to her business podcast: Your Girl Follow her on insta: @yourgirlmedia Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

If your sales page feels like it should be converting… but isn’t this episode will change everything.I’m not exaggerating when I say this might be one of the most action-packed, note-taking-required episodes I’ve ever recorded. If you’re a content creator, a travel creator, or building a real content business (not just vibes), this conversation is one to get your notepad out. Today I’m sitting down with Sam, nomad copywriter and founder of Nomad Copy Agency, to talk all things sales messaging, sales psychology, and why most sales pages are doing way too much — and still not selling.We break down what actually makes people buy, how to write sales copy that doesn’t feel icky, and why “learn more” might be the worst CTA of all time.✈️ What We Cover in This EpisodeWhy Your Sales Page Is Probably Too LongThe Biggest Sales Page Red FlagsSales Psychology for Content CreatorsWhat Your Welcome Email Should Actually DoSelling Identity, Not Just InformationWill AI Replace Copywriters?Who This Episode Is ForContent creators who want their content to actually convertTravel creators building a sustainable content businessAnyone rewriting a sales page and thinking “why isn’t this working?”Creators who want better sales messaging without feeling manipulative🔗 Where to Find Our GuestYou’re going to want more of Sam after this episode :🎙 Podcast: Copy And — a marketing podcast for entrepreneurs📸 Instagram: @nomad.copySign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

It's the 100th episode of the Travel Creator Podcast!! We are two years old officially!! Today is a bit of a special episode as I have my boyfriend Matt interview ME about our past year travelling out west in a rootftop tent and some of my spiciest travel opinions. This episode is basically a collection of my most unfiltered travel stories, weird “how is this my job?” moments, and personal opinions I usually keep to myself. Consider this a thank-you gift to everyone who’s been here listening, DM’ing me, and building this community with me over the last two years! 💛✈️ What We Talk About in This Episode:Why recording a podcast episode from a Walmart parking lot in 100-degree heat felt completely normal at the timeThe reality of van life and working from anywhere (libraries, cars, laundromats… you name it)The most chaotic travel moment of my lifeMy biggest non-negotiables when traveling The strangest client requests I’ve ever gotten as a travel creatorWhat I think are the most overrated travel destinations💌 A Huge Thank YouIf you’ve ever listened to a single episode, sent me a DM, shared the show, or told a friend about it, thank you! Truly. This podcast is my favorite thing I’ve ever created, and it exists because of you.📣 Call to ActionsIf you loved this episode, take 30 seconds to leave a review — it helps more travel creators find the showShare this episode with a friend who loves travel stories or dreams of van lifeDM me on Instagram and tell me your most chaotic travel momentGot ideas for future episodes? My DMs are always openThank you for being here for 100 episodes. I’ll see you next week  💛✈️Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Today I’m sharing my 2026 booklist for travel creators and content creators—the exact business books, mindset books, and creativity books I’m reading (or rereading!) to scale my creator business without burning out.Whether you’re listening from a plane, a hostel bunk, or the world’s loudest café, these books will shape how you think, create, and build your business in 2026.In This Episode: My 2026 Creator BooklistI’m pulling back the curtain on the physical books sitting on my desk and the digital ones on my to-read list. These are the titles I believe every travel creator, content creator, or creative business owner needs to read in 2026.📘 Physical Books on My Shelf (A.K.A. The Non-Negotiables)1. Mindset — Carol Dweck2. Clear Thinking — Shane Parrish3. Essentialism — Greg McKeown 4. Effortless — Greg McKeown5. The Art of Persuasion — Bob Burg6. Do Nothing — Celeste Headlee7. Alchemy — Rory Sutherland📱 Books on My Digital Reading List (2026 Edition)8. Slow Productivity — Cal Newport9. 10x Is Easier Than 2x — Dan Sullivan10. The 12-Week Year Field Guide — Brian P. Moran & Michelle Lewington11. Never Not Working — Melissa Clark12. A Healthy State of Panic — Farnoosh Torabi13. Please Unsubscribe, Thanks — Julio Vincent Gambuto14. Crossing the Unknown Sea: Work as a Pilgrimage of Identity — David Whyte15. The Great Stewardess Rebellion — Nell McShane Wulfhart💬 Episode HighlightsWhy creators need business books, not just “creator inspiration”How reading fits into my business planning for 2026The books I reread every year (and why)What fiction I’m reading behind the scenes (DM me if you want the list!)My nerdy love for surveillance capitalism and attention economyWhy creators must learn business skills if they want sustainabilityHow these books align with the systems we’re building inside my community🎙️ Want to Talk Books With Me? Join the Community.Travel creators weren’t meant to spend 12 hours hunched over a laptop in Croatia stressing about the algorithm. You became a travel creator to travel.Inside The Travel Creator Business Plan, we focus on building an actual business—not just content.You’ll get: ✨ One new monthly business system ✨ Co-working sessions ✨ Live Q&As ✨ A private community of creators building sustainable businesses ✨ And yes… book discussionsSIGN UP HERECome nerd out about business, books, and building your dream creator life.📚 Full 2026 Booklist booklist 2026, business books, content creator books, travel creator reading listMindset — Carol DweckClear Thinking — Shane ParrishEssentialism — Greg McKeownEffortless — Greg McKeownThe Art of Persuasion — Bob BurgDo Nothing — Celeste HeadleeAlchemy — Rory SutherlandSlow Productivity — Cal Newport10x Is Easier Than 2x — Dan SullivanThe 12-Week Year Field Guide — Brian P. MoranNever Not Working — Melissa ClarkA Healthy State of Panic — Farnoosh TorabiPlease Unsubscribe, Thanks — JulSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

In today’s episode, I pull back the curtain on how tourism boards really choose creators—plus the step-by-step system I use to pitch, follow up, and land deals. I’m breaking down the pitch mistakes that are tanking your chances, the exact process I use as a travel creator and UGC creator, and how you can confidently pitch—without needing a massive following.Here’s what you’ll learn: Why tourism boards love working with UGC creators How to build a pitch-ready portfolio in one afternoon The correct way to find decision-makers at tourism boardsThe 4 elements every winning pitch needsThe truth about email volume (it’s a numbers game) The follow-up strategy that gets me responses on my 4th, 5th, and even 7th email Mistakes killing your pitching💌 Tools + Links Mentioned✨ Bento – My favorite pitching tool (400–600 automated emails/month)I use Bento to send hundreds of pitches on autopilot for just $50/month. The ROI is actually wild. Grab my Bento discount code in the show notes to get 10% off anything you choose.The affiliate code is: LAURA1The  affiliate link is: https://app.onbento.com/?acode=laura1✨ Email-finding toolsapollo.iohunter.ioSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

If you’ve ever wondered how the hell creators actually make money without having 100K followers and are able to do this full time?  This episode is your cheat code. Today, I’m sitting down with the one and only Maddy Garrett (yes, again) to talk about monetization as a content creator — UGC, affiliate, influencer partnerships, group trips, digital products… all of it.And she’s here to tell you exactly what works right now — especially if you’re a travel creator trying to make this your full-time thing.We dive into:The REAL ways content creators make moneyMaddy breaks down every single path she’s used over the years:UGC (user-generated content)Micro-influencer partnershipsAffiliate marketingHosting group tripsDigital products + coachingIf you’ve been thinking you need a massive audience to monetize — this episode will change your mind. Why UGC is the BEST place to start (especially for travel creators)Growing into bigger monetization as content creators Are group trips worth it for travel creators? Why Digital products are the most underrated monetization toolWhere to Find Maddy: Instagram: @maddyoutdoors.coach Podcast: Paid to Travel — The UGC Podcast ✨ Save on Maddy’s UGC ProgramUse my link below to save: Use 10% off with code LAURA 👉 AFFILIATE LINK✨ Shelby Sapp's Alter Ego YouTube Video (Thanks, Marie!) Learn how to create and step into your alter ego: 👉 WATCH HERESign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Come to a Merry Travel Creator Christmas Party! https://forms.fillout.com/t/kPeoLQcKw6us It feels like everyone and their aunt has a podcast and should you start one too? Today, I’m sitting down with the guy who’s been podcasting since before most creators even knew what an RSS feed was.This episode is pure gold for content creators, travel creators, and anyone who’s ever said, “I want to start a podcast… but where do I even begin?”Today, I’m joined by David Brodie, long-time travel podcaster, founder & CEO of the Voyascape Podcast Network, and the literal grandfather of travel podcasting. We dive into: How to tell better stories as a travel creatorHow to research destinations in a way that stands outThe biggest shift in podcasting since 2005 Should travel creators use video? Podcaster mistakes David sees constantlyHow to monetize a travel podcast beyond sponsorshipsIncluding: • podcast networks • tours • memberships • community building • digital products • high-ticket offers • affiliate marketing • and the hyper-local creator strategy that blew my mindWant to start your own travel podcast?I am literally obsessed with my producer Marie from Your Girl Media.Jump on a 15 minute strategy call with her to brainstorm your podcast ideas!  (And tell her I sent you)Email Marie: [email protected] her a DM: @yourgirlmediaCheck out her podcasts: Culture Cult Show / Your Girl 📍 Find David OnlineVoyascape Podcast Network: voyascape.com David’s Podcast: Travel in 10 Find it on: Apple Podcasts, Spotify, or wherever you listen.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Today, I’m breaking down the exact systems you need to organize your content, create with intention, and finally start treating your creator life like a real business.Whether you’re a travel influencer, UGC creator, or building your personal brand on the go, these five business systems will help you go from chaotic to CEO mode.What You’ll Learn:How to finally organize your content files (without losing your mind)My go-to method for batching content before a big tripThe easiest way to start and grow your email list as a creatorWhat analytics actually matter — and how to use themHow to repurpose your content so it keeps working for you💻 Systems We Cover:Content Organization: Where (and how) to store your travel footage without chaos.Content Calendar & Batching: How to plan ahead before you go off-grid.Email Marketing: Why every creator needs a newsletter — and how to start yours.Analytics & Optimization: Learn what’s actually performing and how to double down.Content Repurposing: Turn one video or blog into five new pieces of content.🔗 Mentioned in This Episode:🎧 Marie’s show: The Culture Cult Show — check out “The Cocaine Catastrophe of the Azores” episode🎙️ My episode on Content Organization Systems — listen to it here.💌 My go-to email tool: Kit✈️ Join The Travel Creator Business Plan – $37/month to build your backend systems → DM me @travelcontentwriting to secure your spot. .key points: travel creator systems, travel content creation tips, content batching for creators, email marketing for travel influencers, how to repurpose content, creator business plan, organize content for social media, travel influencer workflow, content strategy for travel creators, creative business systemsSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

If I could go back and start my travel creator business from scratch here’s everything I’d do differently — from setting up systems, to skipping the 10-page website, to actually treating my content like a business (not just a job).If you’ve ever thought, “I wish I knew this sooner,” this episode is going to hit home. Today I’m diving into the real talk on what I’d change if I had to start my business all over again. Whether you’re just starting to monetize your travel content or you’ve been creating for years and want to operate like a real business owner, this episode is your permission slip to slow down, reflect, and build smarter.We’re talking about:Why you should make time to work on your business, not just in it The systems I wish I’d built earlier (and the chaos I could’ve avoided)Why you don’t need a five-page website on day one The power of “learning days” and how to actually use all those free webinars and masterclassesHow to stop wasting time on tasks that don’t tie to your goalsPlus, I share why I created the Travel Creator Business Program — the only business-building community for established travel creators who want to save time, scale sustainably, and make a bigger impact online.👉 DM @travelcontentwriting on Instagram today to secure your spot in the Travel Creator Business Plan — limited spaces available!💬 Listener Challenge:I want to hear from you! What’s something you wish you’d done differently when starting your creator business? Message me on Threads or Instagram @travelcontentwriting — I’d love to feature your story in a future listener-led episode.🎧 Featured Resources & Mentions:Travel Creator Business Program — DM me on Instagram to join or get details.Check out the  Paid to Travel Podcast — Hear how Maddy’s student made $450 in her first 3 weeks with UGC HERE key points: travel creator business, content creator tips, creator systems, travel content strategy, UGC creator podcast, how to start a content business, travel creator education, build a creative business, creator entrepreneurship, content monetizationSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Today, I’m pulling back the curtain and sharing every system and tool I use to stay organized, land brand deals, and keep my business running while I’m on the go. From pitching tools to project management to the #1 most underrated resource , you’ll walk away with practical tools you can plug into your own workflow today. I break down the exact business systems and tools I use daily, weekly, and monthly to manage my travel creator business. If you’re a travel influencer or content creator who’s ready to turn your creativity into a streamlined business, this episode is packed with tips, tools, and insider tricks.What You’ll Learn: 💻 The best tools to manage your business as a travel creator 📧 How I automate pitching and follow-ups for UGC deals 🧠 Why Airtable is my new secret weapon for automation and CRM setup 🗂️ How I use Asana and Apple Notes to organize content ideas and random inspo 🎬 My go-to apps for editing, time tracking, and creative workflowTools Mentioned:Bento – Pitching software for creators (Laura’s affiliate link in show notes!)Airtable – For automating pitches, follow-ups, and CRM setupZapier – Connects all your tools and automates workflowsAsana – Content and project managementApple Notes – Her “Dumping Ground” for random ideas, pitches, and notesDescript – Podcast recording and editingEdits App – Video editing + analytics trackingGoogle Sheets – Analytics trackingGoogle Meet – Replacing Zoom for client callsKit (formerly ConvertKit) – Email list, landing pages, and lead formsClaude – AI brainstorming and system setup helpLibby & Hoopla – Free business education through your local libraryToggle – Time tracking and productivity insightsResources & Links: 🔗 Try Bento – Laura’s favorite pitching software (code in show notes)Your unique Affiliate code is: LAURA1Affiliate link is: https://app.onbento.com/?acode=laura1 📘 Check out Libby & Hoopla through your local library 🧠 Explore Kit (ConvertKit) for growing your creator business business systems, travel creator, travel influencers, UGC pitching, creator tools, content creator workflow, Airtable automation, travel creator business, UGC toolsSign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Think you need 100K followers to land paid brand deals? Think again. In this episode, I’m breaking down the exact system I use to work with brands and make money through UGC — even without a massive audience. Today we’re diving into one of my favorite topics — how to land brand deals without a huge following. Whether you’re just starting out as a content creator or looking to grow your paid partnerships, this episode is packed with actionable steps to help you start pitching and landing deals today.Here’s what we cover: Why clarity in your niche matters (luxury traveler vs. hostel hopper — pick your lane!) How to build a portfolio that sells even if you’re new or have zero followers Setting up your landing page the right way for SEO My exact pitching spreadsheet setup to organize your brand outreach How to write custom openings that actually get responses Using mail merge to scale your outreach without losing that personal touch Why volume and follow-ups are key to landing paid brand deals How UGC content can be your secret weapon for consistent incomeTools + Programs Mentioned:Bento — the email tool I use to manage my pitching system. Grab my affiliate link below for an exclusive discount!Maddy Garrett’s UGC Program — my go-to resource for creators wanting to master UGC and start landing paid brand deals. Get 10% off when you use code LAURA10 (link below 👇).Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Ever freeze up when it’s time to drop your price or pitch your offer? In this episode, my producer Marie, who is certified high-ticket closer with SheSells is walking us through the exact sales framework she uses to close $3K–$30K offers with confidence. She is a graduate and certified closer from Shelby Sapp's SheSells program and is here to give you the tea of what she learned. Whether you’re a coach, content creator, or just starting your content business, these sales tips will change how you show up on calls and help you sell like a pro. { Pst.. you can also use these tips on your next brand deal call.}What You’ll LearnHow to structure your sales calls so you stop discounting your offers.The secret to question-based selling (aka the “therapy session” that makes people buy).Why “frame” and body language matter more than you think.How to find the real reason people hesitate to buy — and what to do about it.How to temperature check before dropping your price (never skip this!).Shelby Sapp's “Be F***ing For Real” framework that gets clients to finally commit. Resources MentionedShelby Sapp’s High Ticket Sales Program Your Girl Media — Marie’s boutique agency that helps coaches and creators scale through podcasting, social media, and high-ticket sales.Work with Marie for:Podcast Production to gain more leadsHire Marie for  1-1 High Ticket Sales with Marie Get matched with certified setters and closers for your business: 👉 [DM @yourgirlmedia]Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Q4 is HERE. This is your wake-up call to stop coasting and start cashing in. This not the time to just stuff our faces with halloween candy and sit back. We need to be stuffing our faces with halloween candy and cashing checks. These next 90 days can make or break your year as a content creator, influencer, or UGC travel creator. Today, I’m breaking down exactly how to squeeze every last dollar out of 2025 while setting yourself up to make more money online in 2026 — without the hustle culture burnout.In this episode, I walk you through my exact Q4 strategy — the one I’d use if I were starting over today as a travel creator:Reignite those old brand collaborations. I’ll show you how to turn one-time deals into repeat partnerships — and why “no” isn’t really a no in Q4. Audit those unpaid invoices and finally collect that cash. You did the work — now get the reward. Stop waiting for January 1st to start fresh. I’ll share my mindset shift on why New Year goals are overrated and how to start implementing your 2026 strategy now. From client onboarding to pricing packages and payment setup — this is your chance to clean up the backend so you can scale smoothly into the new year.I’ll walk you through my week-by-week roadmap to finish the year strong and build momentum for your next big income leap as a content creator.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

Everyone loves your content… but no one’s buying? Yep, you’re trapped in the bestie zone.Today we are digging into the real strategies behind standing out online and growing your content into a business. Today I’m joined (again!) by one of your all-time favorite guests, the queen of messaging herself — Lucy from My Write Hand Woman.Lucy is a messaging strategist and copywriter who helps creators stop sounding like everyone else and start standing out with stories, personality, and messaging that sells. And in this episode? She’s here to call us all out.We dive into:How to know if you’re stuck in the “business bestie zone” (aka your content is fun but not converting).Why being relatable isn’t enough to grow your content or land travel creator brand deals.The importance of adding dissonance and a point of view in your sales copy and messaging.Why 2025 is actually the easiest time to get attention online (hint: the bar is low).The balance between behind-the-scenes content and strong storytelling that connects to your offers.What the Nike Super Bowl “So Win” campaign can teach us about brand messaging.Why you don’t need to wait until everything is perfect before launching something new.Lucy is a breath of fresh air, giving us the reminder that content creation doesn’t have to be formulaic or over-polished. Sometimes, it’s the messy, human stories that move your business forward.👉 Take Lucy’s Superpower Quiz to find out your unique messaging style and how to use it 👉 Rewatch the Nike Super Bowl “So Win” ad we mentioned: [link in show notes] 👉 Connect with Lucy on Instagram at @myrighthandwoman 👉 Check out her website for all things copy, messaging: HERECheck out the Culture Cult ShowCheck Out the Episode about The Man with Nine Lives in CroatiaAnd don’t forget — if you’re ready to get serious about scaling your content creation into a business, start with the Travel Creator Business Plan. DM me “travel content writing” on Instagram for all the details.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE

If you’ve ever stared at your inbox wondering how the heck to pitch a brand without sounding awkward (or getting ghosted), this episode is for you, bestie. Today I’m joined by Jaclyn, the CEO and co-founder of OnBento, the AI tool that has completely transformed how I run my UGC business. Whether you’re a travel creator, a UGC content creator, or just trying to figure out how to pitch without second-guessing yourself, this conversation will change the way you look at pitching.We cover: ✨ The most common mistakes creators make when pitching (and how to fix them) ✨ Why UGC creators need to niche down (but also keep it fun!) ✨ Bento’s backstory and how Jaclyn built it in just 18 months ✨ How to use pitching analytics to improve your response rate ✨ Tips to humanize your emails so brands actually reply ✨ How to re-engage past partners and keep the UGC deals rollingOh—and if you’ve ever wondered how to land long-term partnerships as a travel creator or UGC pro, you’ll want to take notes during this one.Where to find Jacqlyn & OnBento:Instagram: @onbentoWebsite: www.onbento.comAFFILIATE CODE: Use my code LAURA1 for 10% off any Bento plan, use this CODE LINKWant more UGC tips? Go listen to my girl Maddy Garrett on her show Paid to Travel: The UGC Podcast, where she shares everything about making money as a UGC creator without being an influencer.And if you loved today’s episode, don’t forget to follow the podcast wherever you listen, so you never miss insider tips on building your travel creator business.Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5Say hi on InstagramJoin Us 👉 The Travel Creator Business Plan Community!The only business-building community designed specifically for travel creators.  You’ll get:  ✔ monthly business systems  ✔ coworking + Q&A calls  ✔ a private community of creators building real businesses  ✔ guidance to help you move from “content machine” to “CEO energy”Sign Up HERE