PODCAST · business
True North Alignment - Where Purpose Becomes Inevitable
by Keith Hodge
True North Alignment is a podcast for leaders building businesses, communities, and movements that outlast them. These are not surface-level interviews. We examine the invisible architecture behind sustainable scale, decision-making, and leadership under pressure. I host this show because I believe purpose is not something you find. It is something that emerges when your internal structure is coherent. Each conversation explores what shifts when leaders stop forcing growth and start building from alignment. When architecture is clean, momentum follows. And purpose becomes inevitable.
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17
From Reaction to Creation with Heather McGonigal
What happens when the people inside an organisation stop waiting for answers and start thinking, choosing and creating for themselves?Heather McGonigal is CEO and co-founder of Empowering Leadership Teams, where she helps entrepreneurial businesses develop teams that can think more strategically, take greater ownership and contribute their best ideas.In this episode of True North Alignment, Heather and I explore what it takes to move from reaction to creation — both individually and inside an organisation.We talk about why some of the most valuable thinking in a team can remain hidden, particularly when quieter or more introverted people don't feel able to contribute, and what leaders can do to create an environment where more of that intelligence comes forward.Our conversation then moves beneath leadership into the human experience itself: what happens when we're operating from fight, flight or freeze, how we regain choice when emotion takes over, and why creativity often requires us to stop pushing and create enough space for something new to emerge.Heather also shares her own experience of doing deeper inner work, the practices she uses to interrupt old patterns, and why she believes being a good human being matters more than ever in a culture she sees becoming increasingly dominated by ego.In this conversation:• Building teams that think more like CEOs• Bringing out the best thinking in introverts and extroverts• Psychological safety and empowered teams• Moving from emotional reaction into choice• Why creativity needs space• The relationship between inner work and leadership• Reframing the stories that keep us stuck• Creating alignment around shared goals• Purpose, leadership and contribution• Why being a good human being mattersA conversation about leadership, creativity and what becomes possible when we move beyond reaction and return to choice.Connect with Heather McGonigalEmpowering Leadership Teams: empoweringleadershipteams.comCoffee Chat: empoweringleadershipteams.com/coffee-chatConnect with Keith Hodgehttps://www.linkedin.com/in/keithphodge/
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16
Whenever I Focus on Me, I Collapse with Joel Burgess
In this episode of True North Alignment, Keith Hodge is joined by Joel Burgess, embodiment and business coach to CEOs, founders and coaches, and founder of the Elevated Coaching Collective.After spending five years building a food-tech company, raising £1 million and reaching a seven-figure valuation, Joel finally found product-market fit—only for the business to be wiped out by COVID. Left with significant debt and a young family to support, the years that followed became both a rebuilding of his business and a profound inner journey.Through that experience, Joel discovered a principle that now sits at the heart of how he lives and works:“Whenever I focus on me, I collapse. Whenever I focus on service, I expand.”Together, Keith and Joel explore what it means to build and create without being driven by fear, pressure or the need to force an outcome.They discuss:Why service has become the foundation of Joel's approach to business.How to face fear rather than allowing it to dictate your decisions.Why Joel does the opposite of what his mind tells him when he feels emotionally activated.The shift from pushing harder to becoming still and allowing clarity to emerge.Joel's surprising perspective on hope, fear and “hopelessness.”What it means to become empty enough to receive rather than force.How the body communicates our internal state.The crossover between embodiment and Keith's work with True North Alignment.How we can use the body not only to recognise emotional patterns, but to consciously embody a different state.The episode concludes with Joel guiding Keith and the audience through an embodiment practice designed to cultivate stillness, presence and the experience of returning to centre.A conversation about business, service, fear, embodiment and what becomes possible when we stop pushing long enough to hear what is actually true.Connect with Joel BurgessInstagram & YouTube: @coach.joel.burgessConnect with Keith HodgeLinkedIn: https://www.linkedin.com/in/keithphodge/
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15
How Great Movements Are Built: Purpose, Leadership & Transformation
In this episode of True North Alignment, Keith Hodge is joined by Marcia Martin—one of the pioneering architects of the modern human potential movement.From helping grow est into a global phenomenon, to working alongside Tony Robbins, Roger Hamilton, Jack Canfield, and many of the world's leading transformational organisations, Marcia shares the principles she has learned from decades of building movements that genuinely change lives.Together they explore:What it really means to live in alignment with your purpose.Why awareness is the foundation of personal growth.The difference between teaching and true transformation.How to help people discover their own inner wisdom.The role of leadership in creating lasting impact.Why most organisations struggle to scale.The crucial difference between delivering a powerful product and enrolling people into it.The architecture behind building movements that endure.Marcia also reflects on her bestselling memoir, Sex, Power and Transformation, sharing what inspired her to tell the untold story of the human potential movement, the lessons she learned about power and integrity, and why writing the book has given her a profound sense of freedom to create the next chapter of her life.Whether you're building a business, leading a team, guiding others through transformation, or simply seeking a deeper understanding of purpose, this conversation is filled with timeless wisdom from someone who has spent more than five decades helping shape one of the world's most influential personal development movements.Connect with Marcia MartinWebsite: Marcia Martin | Transformational Leadership, Coaching & Human PotentialConnect with Keith HodgeLinkedIn: https://www.linkedin.com/in/keithphodge/If you enjoyed this episode, please subscribe, leave a review, and share it with someone who is committed to creating meaningful impact in the world.
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14
The Missing Link Between Fascia, Intuition and Purpose
In this episode of True North Alignment, Keith Hodge is joined by emotional embodiment coach Paul Abram for a fascinating conversation exploring the relationship between fascia, intuition and purpose.Together they discuss the emerging understanding of fascia as far more than connective tissue, exploring its potential role in storing lived experience, shaping emotional patterns and influencing how we connect with ourselves and the world around us.The conversation explores:What fascia is and why it is gaining attention.How the body may hold unresolved emotional patterns.The relationship between fascia, intuition and inner guidance.Why physical tension and emotional history may be deeply connected.The surprising connection between the jaw, pelvis and early life experiences.How movement, breath and awareness can support greater ease and coherence.What purpose feels like when it is lived rather than pursued.Along the way, Paul shares his own journey of discovering fascia-based work, while Keith reflects on the principles behind True North Alignment and how emotional patterns stored in the body can influence every area of life.Whether you're interested in personal growth, embodiment, emotional healing or the connection between body and consciousness, this conversation offers fresh perspectives and practical insights that invite you to experience your own body in a new way.Connect with Paul AbramYouTube: The Grounded Man TV – Paul shares free daily fascia and embodiment sessions, practical movement practices, and insights into his work.Connect with Keith HodgeLinkedIn: Keith Hodge – Follow Keith for weekly insights on True North Alignment, Root Healing, leadership, purpose and emotional transformation.
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13
Joy as a Compass: Business, Intuition and Alignment with Bethany Londyn
In this episode of True North Alignment, Keith sits down with business intuitive and energetic strategist Bethany Londyn to explore the hidden forces that influence our businesses, our decisions and our lives.Bethany shares her unique approach to working with founders and business owners, helping them uncover the unseen patterns, family dynamics and energetic blocks that may be shaping their results beneath the surface.Together they explore the relationship between intuition, trust and growth, and discuss why so many of the challenges we face in business may have roots far beyond strategy alone.The conversation moves into parenting, purpose and personal growth, exploring how trust develops in childhood, the role our children play in our own evolution, and what it means to create lives built on joy rather than struggle.Topics include:• The energetics behind business growth• Intuition and decision making in leadership• Family patterns and their impact on business• Trust as the foundation for growth and expansion• Raising conscious and emotionally aware children• Joy as a compass for alignment• Gratitude as a transformational practice• Purpose as something we embody rather than achieveBethany shares her perspective that when we clear what no longer belongs to us, we create space for greater flow, greater trust and greater possibility.If you've ever felt that there was something deeper influencing your life or business than strategy alone, this conversation offers an invitation to explore what might be happening beneath the surface.And perhaps most importantly, it asks a simple question:What becomes possible when you choose joy?
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12
Becoming Fearless: Values, Leadership and Living Your True North with Dr. Benjamin Ritter
In this episode of True North Alignment, Keith sits down with executive coach, founder and author Dr. Benjamin Ritter to explore the relationship between fear, values and living a life that is truly your own.Benjamin shares his journey from self-doubt and searching for confidence to building a life guided by purpose, values and personal responsibility.Together they explore what it means to live fearlessly, why so many people lose themselves in expectations that were never theirs to carry, and how clarity of values creates a foundation that allows us to move forward even when fear is present.The conversation also explores leadership and alignment within organizations, including why many people become disconnected after promotions and how leaders can create environments where teams feel connected to a greater vision.Topics include:• The relationship between fear and personal growth• Why values matter more than goals• Building confidence through action and experience• The journey towards clarity and self-knowledge• Leadership, influence and organisational alignment• Why promotions often create unexpected misalignment• The difference between survival and creation• Purpose as something we live rather than achieveIf you've ever questioned your direction, struggled with fear, or wondered how to align your work and life with what truly matters, this conversation offers practical insights for finding and living your own True North.
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11
From Survival to Thriving: Parenting, Purpose and Emotional Health with Helen Hicks
In this episode of True North Alignment, Keith sits down with licensed professional clinical counselor Helen Hicks to explore what it really means to know yourself.Together they unpack the difference between living from who you truly are and living through roles, expectations and conditioning that were never really yours to begin with.The conversation explores the relationship between emotions, intuition and self-awareness, why so many people become disconnected from their internal compass, and how learning to understand our emotional experience can become a pathway back to alignment.Helen shares her perspective on emotional regulation, trauma responses, values-driven living and the role purpose plays in creating a meaningful life and career.The conversation then turns to parenting, where Helen explains why consistency, emotional safety and presence are fundamental to helping children move beyond survival and into thriving.Topics include:• Knowing yourself beyond labels and roles• The connection between emotions and self-awareness• Trauma, emotional responses and the present moment• Living in alignment with your values• Purpose and whether it evolves throughout life• Raising emotionally healthy and resilient children• Why consistency creates safety and growth• The difference between surviving and thrivingIf you've ever questioned who you are beneath expectations, wondered how emotions shape your decisions, or wanted to create healthier foundations for yourself or your family, this conversation offers valuable insights and practical wisdom.Connect with Helen HicksLinkedIn: Search for Helen Hicks on LinkedInCourses: Helen Hicks on UdemyConnect with Keith HodgeLinkedIn: https://www.linkedin.com/in/keithphodge/Website: IntuityInternational.com
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10
How We Teach Children to Ignore Themselves — And Find Our Way Back, with Elizabeth Rose
What if the qualities that make great leaders aren't learned — they're remembered?In this episode of True North Alignment, Keith sits down with leadership and executive coach Elizabeth Rose to explore nervous system regulation, emotional resilience, intuition, and the hidden patterns that shape how we lead, parent, and live.Together they unpack why children naturally know how to regulate themselves, how we gradually learn to disconnect from our emotions, and what happens when those early survival patterns continue to influence our decisions as adults.The conversation explores:• What nervous system regulation actually means• How to recognise when you're activated and when you're in balance• Why emotional awareness is the foundation of effective leadership• The connection between childhood experiences and adult behaviour• Psychological safety and its impact on company culture• Raising emotionally resilient children• Intuition, self-awareness, and decision-making• Why purpose emerges more naturally when we return to alignmentWhether you're a leader, parent, coach, practitioner, or simply someone seeking greater clarity and self-trust, this conversation offers practical insights into creating a more grounded, conscious way of living and leading.Connect with Elizabeth RoseWebsite: GarthRose.comConnect with Keith HodgeIf you'd like to explore more conversations on emotional resilience, intuition, leadership, and True North Alignment, connect with Keith on LinkedIn:https://www.linkedin.com/in/keithphodge/
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9
Purpose isn't something you find. It's something you live with Paul Casey
What does it really take to live and lead with purpose?In this episode of True North Alignment, Keith Hodge is joined by leadership coach Paul Casey for a conversation about intentional living, leadership, flow, and creating a life that feels deeply aligned.Together they explore why goals still matter, how unexpected opportunities often appear once we're moving forward, and the importance of identifying the core values that shape our decisions. Keith also shares his perspective on True North Alignment, exploring how our state of being influences creativity, purpose, and the actions we take each day.Whether you're leading a team, growing a business, or simply looking to create a more meaningful life, this episode offers practical insights alongside a deeper conversation about what it means to live with intention.In this episode:• Why purpose is something you live, not something you find• The relationship between goals and unexpected opportunities• How to identify your core values• Why flow is essential for creativity and leadership• Practical habits that help you stay aligned with your purpose• The difference between achievement and living from your True NorthConnect with Paul Casey:Website: Leadership Coaching | Life Coaching - Speaking - Team Building - GrowingLinkedIn: https://www.linkedin.com/in/pauldcasey/Connect with Keith Hodge:LinkedIn: https://www.linkedin.com/in/keithhodge/If you enjoyed this episode, please subscribe, leave a review, and share it with someone who is ready to live and lead with greater purpose.
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8
Healing Trauma, Identity & Emotional Regulation with Dr. L J Rose
In this episode of the True North Alignment Podcast, Keith Hodge sits down with Dr. LindaJoy Rose, therapist, author, educator, and founder of the Natural Wellness Academy, for a powerful conversation on trauma, emotional regulation, purpose, and the journey back to the self.Together, they explore:• How childhood experiences shape identity and behaviour• The role of the subconscious mind in healing• Emotional dysregulation and generational trauma• The difference between protection and true alignment• Hypnotherapy, self-worth, and emotional resilience• Why purpose becomes clearer as we heal• The importance of helping children develop emotional awareness from a young ageDr. L J shares insights from decades of work in regression hypnotherapy, Jungian psychology, and natural wellness education, alongside her own deeply personal healing journey.This episode is for anyone seeking a deeper understanding of healing, consciousness, emotional intelligence, and living from a more aligned state of being.Connect with Dr. L J Rose & Natural Wellness Academy:Wellness Coach Certification & Mentoring | Natural Wellness AcademyTo find out more about the Art of Root Healing with Keith:https://www.intuityinternational.com
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7
Why Insight Alone Doesn't Change the Pattern | With David Heaps
In this episode of True North Alignment, Keith Hodge is joined by executive coach and founder of Leadering, David Heaps.For more than a decade, David has worked with founders and CEOs who have reached a point where strategy alone is no longer enough. Together, Keith and David explore why insight does not automatically create change, how unconscious patterns continue to shape our decisions, and why many people remain stuck despite understanding what is happening.The conversation explores:• Why awareness alone rarely changes behaviour• How early experiences shape the beliefs that guide our lives• The relationship between thought, emotion, and the body• Recognising the hidden patterns behind leadership challenges• Why the smallest unconscious reactions often have the biggest impact over time• The role of presence in creating lasting change• How personal growth influences business, relationships, and purposeDavid also shares his own journey from struggling with depression and searching for meaning, to building a life centred around purpose, service, and helping others navigate their inner architecture.This is a thoughtful conversation about leadership, self-awareness, and the patterns that quietly shape our lives.About David HeapsDavid Heaps is an executive coach and founder of Leadering. He works primarily with founders and CEOs, helping them understand the unconscious patterns influencing their leadership, decision-making, and relationships. His work focuses on what he calls "inner architecture", the beliefs, assumptions, and protective strategies that shape how people experience the world.
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6
Overthinking Isn’t the Problem | The Structure Beneath It, with Anita Saldana
In this episode of the True North Alignment Podcast, Keith Hodge is joined by executive coach and founder of Inner Authority, Anita Saldana, for a deep conversation on overthinking, leadership, emotional structure, and inner alignment.Together, they explore why high performers often continue to experience anxiety, doubt, and exhaustion despite external success, and why the real issue is rarely a lack of intelligence or strategy.Anita shares her perspective that overthinking is not a thinking problem, but a structural one. The mind continues trying to solve present-day decisions through interpretations formed long ago. Rather than managing symptoms, her work focuses on shifting the underlying structure beneath them.Keith and Anita discuss:• Why external success can mask inner misalignment• How unresolved emotional structures shape leadership and decision-making• The difference between managing behaviour and changing the source• Why transformation does not require reliving trauma• The role of observation, imagination, and interpretation in lasting change• The connection between inner coherence and purpose becoming inevitable• How true alignment changes the way we create, lead, and move through lifeThis episode bridges neuroscience, hypnosis, psychology, emotional coherence, and presence-based transformation into a grounded and deeply human conversation.If you’ve ever felt successful on the outside while internally carrying pressure, overthinking, or disconnection, this conversation offers a different way of understanding what may actually be happening beneath the surface.
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5
Purpose Becomes Inevitable When the Nervous System Feels Safe, with Jordan Dunin
In this episode of True North Alignment, Keith Hodge sits down with nervous system regulation specialist Jordan Dunin for a deep conversation on stress, identity, burnout, leadership, and purpose.Together they explore:• Why so many people are living in chronic stress without realising it• How protection patterns become personality and identity• The hidden addiction to pressure, performance, and “doing”• The difference between regulating the nervous system and healing the root cause• How dysregulated leaders create dysregulated organisations• Why purpose becomes clearer when the nervous system feels safe• The role of meditation, sleep, stillness, and awareness in returning to balanceJordan also shares his personal journey through chronic Lyme disease, traumatic brain injury, and severe nervous system dysregulation, and how healing began when he stopped fighting his body and started understanding it.This episode is for anyone navigating stress, burnout, emotional overwhelm, leadership pressure, or the deeper question of who they are beneath the roles they’ve learned to play.If this conversation resonates, subscribe and share it with someone who may need it.To receive weekly Wednesday Transmissions and explore more of Keith’s work:Intuity International
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4
Living the Dream vs Chasing It, with Collin Jewett
In this first guest episode of True North Alignment, Where Purpose Becomes Inevitable, Keith is joined by Collin Jewett for a conversation that moves beyond goals, plans, and traditional ideas of success.Collin shares his perspective on living dreams rather than chasing them, and why the moment we imagine what’s possible, we often feel the fear of losing it at the same time.Together, they explore the difference between dreams and goals, what it means to live in alignment with what feels true, and how the body can act as a guide in recognizing clarity, stability, and direction.This episode also touches on a different way of relating to purpose, not as something fixed in the future, but as something that emerges through presence, awareness, and the choices made now.If you’ve ever felt caught between what you want to create and the uncertainty that comes with it, this conversation offers a grounded and honest look at what actually drives a life forward.👤 About the GuestCollin Jewett works as a “Dream Manager”, supporting individuals in exploring and living into what matters most to them. He also founded Everyday Defense Against the Dark Arts, a martial-arts-inspired approach to psychological self-defence and building meaningful connection.He can be reached directly via text at: +1 317-696-1870🔗 Connect / Learn MoreIf this conversation resonated, you could explore more of Keith’s work through upcoming sessions and events.
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The Emotional Patterns That Quietly Run Your Life And Your Business, with Tricia Parido
Most people don’t realise it…The way you show up in your business, your relationships, and your life is being shaped by patterns you didn’t consciously choose.In this conversation with Tricia Parido, an emotional performance strategist, we explore how these patterns are formed, how they quietly run beneath the surface, and why they often show up most clearly when you become visible.We go into:Why visibility can pull you away from yourselfHow emotional patterns form through lived experienceThe link between coping mechanisms and everyday behaviorWhat’s really driving habits like overworking, people-pleasing, or avoidanceHow to begin recognising what’s happening in the momentThis isn’t about fixing yourself.It’s about seeing clearly what’s already there.Because when you understand what’s driving your behaviour, you naturally begin to show up differently, without forcing it.If you’ve ever felt like something is slightly off, even when things look right on the surface, this conversation will help you understand why.
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Why Most Entrepreneurs Stay Invisible, Even When They’re Doing Everything Right, with Justin Heuff
Most entrepreneurs aren’t lacking strategy.They’re building on something underneath it they haven’t seen.In this conversation with Justin Heuff, founder of Project Icon, we explore what actually drives visibility, authority, and sustainable growth in business.From building high-level brands to working with entrepreneurs across industries, Justin shares what separates those who gain real traction from those who stay busy but unseen.We go into:Why doing more platforms isn’t the answerHow authority is actually built in today’s landscapeThe difference between being productive and moving forwardWhere most entrepreneurs unknowingly limit their own growthHow alignment underneath your strategy changes everythingWhat becomes clear is this:You can follow the right steps, build the right funnel, and still feel like something isn’t working.Because beyond a certain point, it’s not the strategy.It’s what’s driving it.And when that shifts, everything else begins to move.If you’re building something meaningful and want to understand what’s really holding it back, this conversation will show you where to look.
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1
Facing Yourself: The Real Path to Joy and Growth, with Shari Teigman
In this episode, Keith is joined by Shari Teigman for a grounded conversation on fear, joy, and what it really takes to live in alignment.They explore how to recognise when you’re being led by fear versus something deeper, why many high achievers feel successful yet disconnected, and how to stay true to yourself in the middle of growth and challenge.This is a practical and honest look at facing yourself, shifting your state, and creating from a place that actually feels real.👤 About the GuestShari Teigman is a Maverick Performance Mentor and Creative Business Strategist helping high achievers step out of old patterns and build success on their own terms.🔗 ConnectInstagram: @shariteigman
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ABOUT THIS SHOW
True North Alignment is a podcast for leaders building businesses, communities, and movements that outlast them. These are not surface-level interviews. We examine the invisible architecture behind sustainable scale, decision-making, and leadership under pressure. I host this show because I believe purpose is not something you find. It is something that emerges when your internal structure is coherent. Each conversation explores what shifts when leaders stop forcing growth and start building from alignment. When architecture is clean, momentum follows. And purpose becomes inevitable.
HOSTED BY
Keith Hodge
CATEGORIES
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