Voices of Experience with Dianne Keen

In this Voices of Experience episode, Dianne Keen is joined by Kurt Schoppe, President at RANT, for an honest conversation about what radiology leaders miss when every day becomes an exercise in simply getting through the next shift. As imaging volume rises, workforce pressure intensifies, and AI dominates the conversation, Kurt argues that the biggest risk is not the noise itself. It is staying trapped in the immediate.Together, they explore why radiology’s toughest problems cannot be solved by short-term fixes alone. From burnout caused by “a thousand tiny insults” to the misapplication of AI tools that do not truly support physician workflow, Kurt lays out a more strategic path forward—one built on scenario planning, better orchestration of technology, stronger change management, and a commitment to keeping radiology decisions in radiologists’ hands. 

Policy decisions affecting radiology do not start in the reading room, but they absolutely end there. In this special Voices of Experience conversation, Dianne Keen is joined by Amy Patel, MD, and Kimberly Beavers, MD, two breast imaging radiologists who have spent years turning physician experience into policy action. Together, they explore why advocacy matters, how relationships with lawmakers shape patient access, and why waiting until a rule is final is already too late.From Medicare reimbursement pressure to breast imaging coverage legislation, this episode shows what advocacy looks like when it moves beyond complaint and into action. Dr. Patel shares how Missouri’s screening legislation helped drive a 9% increase in mammography utilization among women with Medicaid, while both guests explain why patient stories often move policy more effectively than talking points alone. As Dr. Patel notes, 94% of federal elected officials are not in healthcare, which makes physician education, visibility, and participation essential.  

In this timely Voices of Experience conversation, Dianne Keen, FRBMA is joined by Kit Crancer, SVP of Public Policy at RAYUS, for a deeper look at the 2027 CMS proposed rules and what the headlines may be missing. Together, they unpack how MPFS conversion factor cuts, specialty-table offsets, and sweeping OPPS site-neutral proposals could affect radiology practices very differently depending on setting, modality mix, and payer dynamics.

In this episode of Next In Line, Dianne Keen is joined by Allisar Charara, Sales Leader at StreamlineMD, for an honest conversation about what it means to grow into leadership early. Starting her career fresh out of college and quickly moving into complex conversations across radiology software, EHR, and revenue cycle management, Allisar shares what it looks like to keep learning in public while earning credibility in a fast-moving industry.Together, they explore the pressures emerging leaders face, from imposter syndrome and generational bias to the challenge of communicating across different leadership styles. The conversation also highlights the role of mentors, the power of finding your why, and why seasoned leaders need to stay open to new voices, new expectations, and new ways of connecting.

In this Voices of Experience conversation, Dianne Keen, FRBMA is joined by Matt Ostrum, Chief Development Officer at MBMS, LLC, for a practical look at what work travel really demands in radiology—from pre-conference strategy and brand representation to the relationship-building that turns a packed agenda into real business value. 

In this Voices of Experience episode, Dianne Keen, FRBMA is joined by Megan Stuff, COO at Southwest Medical Imaging, for a practical conversation on MRI safety, operational leadership, and what it takes to build a culture that stays proactive in high-risk environments. Drawing on Megan's journey from X-ray student to COO, this discussion explores how strong imaging organizations treat safety as a daily discipline, not a reaction to a bad day.

In this episode of Voices of Experience, host Dianne Keen speaks with Jack McBride, CEO at OnQ Global, about how patient access is evolving and what it takes to support patients when staffing is limited. Jack shares insights from more than a decade of building global call center operations and technology for radiology and revenue cycle leaders.

Independent radiology practices are facing intense pressure: declining reimbursements, a nationwide radiologist shortage, escalating salary offers, and constant questions about whether to stay independent or sell to private equity. In this episode of Voices of Experience, host Dianne Keen is joined by Brian Van Eck, Chief Strategy Officer at Radiology Associates of North Texas (RANT), to explore what it really looks like to build private practice at scale—without giving up control.  Over the past decade, Brian has had a front‑row seat as RANT grew from 110 radiologists to nearly 300, becoming the largest wholly physician‑owned radiology group in the country. Rather than selling to a consolidator, RANT chose a different path: combining with like‑minded practices across Texas, building the infrastructure to support them, and saying “no” quickly when the culture or strategy wasn’t the right fit.Together, Dianne and Brian dig into how RANT thinks about consolidation, culture, recruiting, hospital partnerships, and technology, and what other groups can learn as they navigate their own growth decisions.

In this kickoff episode of the new Next in Line mini-series, Dianne Keen is joined by Raquel Roman, an emerging leader already making her mark in radiology. Raquel shares how her career evolved over more than 15 years, from early roles in marketing and private practice to launching her own consulting business. Together, they discuss the realities of today’s radiology workforce, including competitive recruiting, changing expectations around work-life balance, and the need for transparency and strong relationships. The conversation also highlights leadership, mentorship, and the importance of showing up with authenticity as the next generation helps shape the future of radiology

In this episode of Voices of Experience, host Dianne Keen speaks with Carrie Berlin, Co CEO of Regional Medical Imaging RMI, live in Las Vegas. Carrie shares her career journey at RMI, where she worked her way through nearly every operational role before stepping into leadership, shaping a tThe conversation explores the realities of leading an independent outpatient imaging practice in today’s radiology environment, including workforce challenges, remote work, declining reimbursements, and the growing role of technology and AI. Carrie also discusses the value of strong vendor partnerships and staying ahead through innovation. The episode concludes with a powerful message for emerging women leaders: believe in yourself, you are enough.

In this episode, you’ll find out· Where AI is having the biggest impact on efficiencies in radiology operations· How AI is being applied to RCM to speed up reimbursement and reduce denials· Why automation isn’t about replacing people—but removing repeatable pain points

In this special AHRA edition, Dianne Keen is joined by Raif Erim, a long-time leader and advisor in the radiology industry, for an honest look at the challenges facing radiology in 2025. Raif shares how his early start in an imaging center led to a 25-year career helping practices and hospitals understand their biggest problems and find practical solutions. Together, they discuss the rising demand for imaging, the growing strain on radiologists, the financial pressures affecting both groups and health systems, and how long-standing care-delivery habits can slow the needed change.

In this special AHRA edition, Dianne Keen is joined by Kit Crancer, former President of RBMA and Vice President of Policy at RAYUS Radiology, to discuss the critical role of advocacy in shaping the future of radiology. Together, they explore how policy decisions, from Medicare reimbursement changes to site-neutral payments, impact both providers and patients, and why bridging the gap between legislation and clinical care is essential to preserving patient access. Through Kit’s journey from public policy to healthcare leadership, the conversation highlights the importance of education, collaboration, and the fight for equitable diagnostic mammography coverage.Listeners will gain valuable insights into how policy reform, provider engagement, and patient advocacy intersect to strengthen the radiology community and advance care for all. 

In this special Breast Cancer Awareness edition, Dianne Keen is joined by Laura Manser, Director of Provider Education at PBS Radiology and a seven-year breast cancer survivor, to share her powerful story of resilience, advocacy, and the vital role imaging plays in early detection and survival. Together, they explore the human side of radiology from navigating a dual journey as both caregiver and patient to confronting barriers in access to care that delay diagnosis and treatment. The conversation underscores the urgent need for efficiency, education, and patient empowerment in healthcare.Listeners will gain invaluable insights into the realities of survivorship, the importance of self-advocacy, and how imaging professionals can help close critical gaps in patient care.

In this special Breast Cancer Awareness edition, Dianne Keen is joined by Laura Manser, Director of Provider Education at PBS Radiology and a seven-year breast cancer survivor, to share her powerful story of resilience, advocacy, and the vital role imaging plays in early detection and survival. Together, they explore the human side of radiology from navigating a dual journey as both caregiver and patient to confronting barriers in access to care that delay diagnosis and treatment. The conversation underscores the urgent need for efficiency, education, and patient empowerment in healthcare.Listeners will gain invaluable insights into the realities of survivorship, the importance of self-advocacy, and how imaging professionals can help close critical gaps in patient care. 

What you’ll learn:Why 81% of leads never convert into patientsHow to turn marketing investment into consultations—and consultations into proceduresWhere the IR Trifecta (physician, operations, marketing) breaks down in OBLsWhat high-performing practices are doing differently to ensure growth

In this episode, Dianne Keen is joined by healthcare leader Jonathan Pine for a discussion on the evolving relationship between radiology practices and their hospital partners. They explore the shifting dynamics , when radiology groups, once operating independently without hospital funding, now face declining reimbursements, increasing workloads, and a tightening labor market. The conversation unpacks the growing need for hospital stipends to sustain quality patient care and attract top radiology talent, especially in interventional radiology, which often anchors a hospital contract. Topics include fair negotiation strategies, leadership readiness, and the role of outside consultants in preparing practices for these critical conversations.This episode offers practical guidance on transparency, data-driven asks, and strengthening collaborative partnerships to ensure radiology groups remain viable, valued contributors within their health systems. 

In this episode, Dianne Keen is joined by RBMA leaders Jessica Strouve and Megan Pavlaka to discuss how RBMA is fostering leadership, education, and community across the radiology industry. They explore the value of volunteerism, the speaker selection process for PaRADigm, and the welcoming environment RBMA offers to first-time contributors.The conversation highlights key initiatives like the I-LEAD program, scholarships funded by the RBMA Foundation, and the importance of vendor involvement. Listeners will gain insights into how to get involved, share their expertise, and grow within a supportive, mission-driven network.

In this episode, Dianne Keen joins leaders from Strategic Radiology to discuss how independent practices are responding to workforce shortages, declining reimbursements, and growing industry consolidation. They explore how Strategic Radiology supports its 44 member groups through shared data, cost-saving partnerships, and a collaborative ownership model. Topics include radiologist and technologist shortages, AI adoption, and the impact of outdated payment models—offering insights into how independence, innovation, and mission-driven leadership are shaping the future of patient care.This episode offers actionable insights into balancing collaboration, data-driven strategy, and innovation to sustain independent radiology practices and enhance patient care.

In Episode 16, Dianne Keen explores the evolving landscape of marketing strategy and AI with Caroline Leger, Founder of Leger & Co. They discuss the importance of integrated marketing, the shift toward a holistic brand approach, and the ethical use of AI in marketing operations. Key topics include brand integrity, cross-departmental collaboration, the impact of generative AI on content creation, and how to effectively prompt and guide AI tools for optimal results.This episode offers actionable insights into balancing strategy, empathy, and technology to build sustainable, customer-centric marketing practices.

In Episode 15, Dianne Keen discusses the value of fractional management in radiology with Janinne Walker, Senior VP at Radiology Matters. They explore how fractional leadership helps practices stay independent, manage workforce challenges, and improve operational efficiency. Key topics include stipend negotiations, strategic planning, and the growing role of AI in streamlining clinical and administrative workflows.This episode offers practical insights into using expert resources to enhance practice sustainability and patient care.

In Episode 14 , Dianne Keen discusses Radiology IT challenges and advancements with experts Worth Saunders and Stephen Willis. They highlight workforce shortages and reimbursement issues, emphasizing the need for adaptable technology and strategic leadership. The episode focuses on integrating AI into radiology, exploring its potential to improve diagnostic quality and operational efficiency.This discussion offers valuable insights into how strategic IT decisions can enhance patient care in challenging times.

In Episode 13, Yaniv Dagan, CEO and Founder of AbbaDox, shares the origin and evolution of the company. Starting as Integrated Document Solutions focusing on medical transcription, Yaniv discusses the transformation into AbbaDox, a platform enhancing radiology workflows through AI. He highlights key innovations and the pivotal rebranding moment, emphasizing the importance of listening to client needs to shape technology solutions that improve patient care.

In Episode 12, Kit Crancer, Senior VP of Public Policy at RAYUS, joins to discuss the critical challenges and opportunities in the field today. Kit highlights key issues such as closing coverage gaps in diagnostic mammography, the impact of federal and state policies on patient access, and the ongoing workforce crisis in radiology. He also shares insights on the Medicare physician fee schedule, the No Surprises Act, and the urgent need for systemic reforms to ensure timely and affordable care.  This episode is a must-listen for professionals aiming to grasp the key issues shaping radiology and explore impactful strategies to address them effectively.

In Episode 11, Jessica Baladad founder and Chief Advocate at Feel for your Life, shares her powerful journey from diagnosis at the age of 33 to becoming an advocate for breast health awareness. Jessica discusses the importance of self-exams, her struggles with insurance claims, and the creation of her app, which helps women track their breast health. Her app also includes tools like AI to simplify medical reports and assist patients in advocating for themselves.  This episode is a must-listen for healthcare professionals and patients alike, as Jessica's story highlights the critical role of early detection, patient advocacy, and the evolving use of technology in breast care programs.

In Episode 10, Corbin Wilson, CEO of Radiology Associates of North Texas (RANT), shares his journey from healthcare law to executive leadership. Exploring his commitment to mentorship and admired leadership style, Corbin discusses what sets RANT apart and their dedication to remaining independent. Gain insights into leading a major independent radiology practice in today's healthcare landscape.  This episode is vital for professionals who want to understand leadership dynamics within the radiology sector and strategize effectively in a changing environment.

In this special follow-up session, Dianne Keen and Ted Burnes go over questions from the full episode. If you missed it, catch up here: https://lnkd.in/eq69nkzF. Significant shifts have occurred since our original recording, and Ted gives us an update on the latest developments.

In this episode, Ted Burnes, Senior Director of Political Affairs at American College of Radiology, discusses the complex interactions between healthcare legislation and radiology practice during an election year. Focusing on the current activities in Congress and their implications for healthcare policy, Ted offers insights and predictions on potential legislative outcomes and their impact on the field.

In this episode of the Keen Insights podcast, Nicole Jones-Gerbino, President of PBS Radiology Business Experts, discusses the intricate relationship between company values, culture, and success metrics. Nicole highlights the importance of aligning strategic planning with cultural aspirations to create a balanced and effective organizational environment. She discusses the necessity of metrics in evaluating strategy while emphasizing that true success is rooted in valuing employees and maintaining cultural flexibility to foster creativity and growth.

In Episode 7, Mike Rosa, Director of IT at Lake Medical Imaging, shares his experiences in updating IT systems within the radiology sector. Focusing on the impact of technology on radiological services, the episode caters to professionals across radiology, including administrators and technicians. Mike addresses the challenges and achievements in implementing IT solutions, underscoring the role of technology in enhancing operational efficiency and patient care.

In Episode 6, Nicole Dhanraj, founder of 424 Business Group Inc.,  shares her insights on operational leadership within the radiology sector. The episode highlights the importance of strong leadership in enhancing patient care, continuous education, technology integration, and strategies for effective team management and change navigation. Dr. Dhanraj also explores challenges and innovations in radiology, emphasizing adaptability and constant improvement in healthcare practices.This conversation is vital for healthcare professionals, illustrating the balance of technological innovation, regulatory adherence, and patient care in medical imaging.

In Episode 5 , Debi Brannan from ARA Diagnostic Imaging, discusses integrating advanced imaging technologies to enhance patient care. The episode highlights the importance of technology in evolving healthcare practices. Additionally, ARA's commitment to regulatory compliance, especially with HIPAA, and maintaining high service quality through continuous staff training and patient-centered approaches are emphasized.This conversation is key for healthcare professionals, illustrating the balance of technological innovation, regulatory adherence, and patient care in the dynamic field of medical imaging.

We are privileged to have Dr. Marae Hamlin, a breast radiologist at Northside Radiology Associates,  one of the nation's top breast care programs.  We discuss the advanced technologies shaping today’s mammography practices, and Dr. Hamlin shares her insight on the use abbreviated breast MRI as a follow-up screening option for dense breasts.

In Episode 3 of our podcast series, we address the challenges and dynamics of the radiology field, with a special emphasis on workforce shortages and their repercussions on service delivery. Our guest, Dr. Schoppe, offers invaluable insights into the importance of leadership in radiology and the evolving role of tele-radiology.

In Episode 2 of our podcast series, we navigate Stark Law's intricacies, focusing on its influence on radiology professionals. Guest star Adrienne Dresevic, a renowned healthcare attorney, aids in shedding light on Stark Law, anti-kickback rules, and effective compliance strategies. This podcast is a valuable resource for radiologists, practice managers, and healthcare marketing professionals, equipping them to ensure legal compliance and maintain patient care integrity. Register now for exclusive access to more episodes.

Dianne's New Job: Join us as we learn more about Dianne Keen’s new job and what led her to join a healthcare IT company.