All Episodes
Barbell Business — 180 episodes
How To Grow A CrossFit Gym to Over $1,000,000/yr… The Right Way
The NEW Way To Get Your Gym Ranked #1 On Google In 2025
How This Gym Owner Went From Being Stuck For 7 Years To $60k/Month
From Battlefield to the Barbell: How Mycal Anders Doubled His Gym's Revenue & Built a Community of High-Performers
How This Gym Owner Scaled From 59 to 230 Members A Month
His Coaches Stole His Members… Now His Gym Does $1M Year
Founder of Brute Strength - Michael Cazayoux - 176
Cultivating Fearlessness with Peter Scott - 175
Staying on Top of Fitness Marketing with Jeff Sherman - 174
Shutting It Down with Conner Moore - 173
Who You Are and What You Want with AJ Roberts - 172
The Legend of Mike Dolce with Mike Dolce
Mutually Beneficial Marketing with Josh Carter
Three-Tiered Accountability with Markus Gerszi
How the Best Get Better -- with Bedros Keuilian
Extending The Client Lifecycle -- With Casey Jenks
The Last Gym They'll Ever Join -- With Alwyn Cosgrove
Getting Your Systems In Place -- With Danny Putnam
How To Find Your Strengths As A Leader -- With Taylor Drescher
What Is Corporate Intelligence? -- W/ Garry Lineham
How To Scale Up - Or Sit Tight - W/ Mike Melby
Ron Wilson - How To Find Your Focus Zone W/ Hylete CEO
How To Work Well With Business Partners w/ Athletics United
How To Charge Clients For The True Value Of Your Service
How To Set Up Systems In Your Business
The Value Of Investing In Yourself
How To Make The Best First Impression
The Value Of Mentorship
How To Turn Your Side Hustle Into A Full Time Business
The DIY Guide To Making Videos For Your Gym W/ Monkey Reel Media
How To Step Into Your Roll As A Leader W/ AJ Richards
Live Q&A: We Answer Your Business Questions
How To Accelerate Your Success By Hacking Your Language
Are You Having Fun Running Your Business?
What Is The Barbell Mastermind?
Marketing, Sales, and Personal Development
Box Owner Episode: Drew Girton of CrossFit Pendulum
Fitness Entrepreneur Episode: David Newman of RX SmartGear
How To Use Copywriting To Connect W/ Your Best Clients
The Entrepreneurial Journey
Understanding Facebook Advertising
How To Build A Kickass Referral Program
How To Build Community Back Into Your Box
What Is Barbell Logic?
How To Get Ready To Crush It In 2017
How To Develop The Mindset That Will Unlock Your True Potential
How to Ethically & Effectively Sell Supplements In Your Gym
The Ultimate Website Episode
How To Grow In A Competitive Market With Aliso CrossFit
How To Hack Your Productivity And Workflow With Fitness Entrepreneur: Max Shank
How To Use Social Media To Grow your Business During Your Slow Season
How Your Sales Process Sets The Bar For Your Retention Rate
How Barbells For Boobs Rapidly Built An Impactful Brand
How I Took My Fitness Business Online
HOW TO MAKE YOUR BOX STAND OUT IN A FLOODED MARKET
How To Onboard New Gym Members The Right Way
Continuing Education for your Coaches and Staff
Re-imagining Your Box's Sales Process and Culture Cure
Our Formula for Ultimate Personal Happiness
How the People in Your Life Affect Your Success
Our "Thank You" to the Box Owner
Reaching the Turning Point
How to Heal Leaky Funnel Syndrome
How to Create Awesome Videos to Grow Your Health & Fitness Business
The Quintessential Gym Owner's Journey
Why the Value You Produce Doesn't Match the Money You Make
How to Increase Your Gym's Perceived Value
The Evolution of Working Against Gravity
Understand the 5 Pillars of Success for Business and Life
Interview w/ Onnit's Total Human Optimization Specialists
Interview w/ Andy Petranek, Innovator & Pioneer in the Functional Fitness Community
How to Create a Gym that People LOVE
Our Favorite Trick to Deal w/ the Entrepreneurial Emotional Rollercoaster
How to Identify Your Gym's Next Big Opportunity to Improve
How to Build a Thriving Box in a Consolidating Market
How to Make Your Gym's Core Values Mean Something
When to Add Texting to Your Gym's Communication Strategy
What Everyone Needs to Know About Social Entrepreneurship
Is Your Gym Business Built to Survive or Thrive
How to Upsell Your Members the Non-salesy Way
Formal Education vs DIY Learning
State of the Industry
The Complexities of Young Entrepreneurship
Developing a Rockstar Coaching Team
How to Buy a Gym
How to Spend Now to Increase Your True Wealth Forever
Why Great Entrepreneurs Are Also Great Lovers
Growing to 1000+ Gym Members
Going Pro: Are You a True Entrepreneur or an Athlete Who Owns a Gym?
Step Up Your Client Experience Strategy
How to Deal with Your Biggest Frustrations
Our New Favorite Book on Leadership: Extreme Ownership
How to Escape the Grind and Grow For Your Community
How to Get More Referred Members for Your Gym
How to Protect Yourself From Yourself (aka The Legal Episode)
How to Rethink Your Business to Deliver Meaningful Impact
How to Master the Art of Leadership
Defining Your Customer Experience Strategy
Pursue Your Passion w/ Lewis Howes
The Advanced SOPs Episode
Promote Your Gym and Raise Money for Charity at the Same Time
How to Craft Your Own Career in the Fitness Industry
Burning Man for Business
Building a Brand with Authenticity
Marketing to Millennials
Starting a Biz in the Fitness Industry w/ Jeff Sherman
How to Effectively Communicate With Your Team
How to Automate Your Gym
How To Grow Your Business with Content Marketing
The Business of Weightlifting - EP 71
Young Entrepreneurship w/ Dmiitriy Kozlov
From $0 to $60k in 6 months (Case Study: Adee Zukier)
World Class Client Experience - Ep 68
The Badass Business Episode w/ Christmas Abbott
The Business of Failure w/ Brian Mackenzie of CrossFit Endurance
Getting Started Online
How To Eliminate Distractions
63- Our Biggest Business Lessons
62- Abundance vs. Scarcity: Don't Be Scarcity Guy
61- If We Could Do It All Over Again
60- Building a Legacy w/ Cory Gregory
59- Live, Learn & Pass On: Building A Value Based Business Fueled By Passion w/ Dave Tate
58- Leveraging The CrossFit Open
57- The Power of Masterminds
56- Separating Yourself From The Crowd
55- Expanding Your Thinking, Asking The Right Questions & Increasing The Value of Your Money w/ Tim Ferriss
54- The Power of Video Marketing
53- How the 9th CrossFit Affiliate Marketed Their Gym Before CrossFit Took Off
52- Your Questions Answered Part 1
51- What Should Be on Your Website
50- Running A Profitable Business You Love w/ Zach Even-Esh
49- Built To Sell
48- How to Get More Members from Facebook
47- That Single Fastest Way To Increase Your Business and Improve Your Life
46- How To Gain Your Freedom
45- Do You Have This TOXIC Way of Thinking About Business?
44- Making 10 Times as Much Money w/ Travis Mash
43- Get 10x More Money and Happiness without Worrying About Competing Gyms
42- Eye Opening Business Advice to Aspiring Gym Owners w/ Mike, Doug, and CTP
41- Promote Your Gym, Give To Charity, and Give Your Members a Purpose
40- How to "Spartan Up!" Your Business w/ Joe De Sena and Zach Even Esh
39- Technology in Your Business
38 - 9 Tips to Make You More Money, Get More Members and More Free Time
37- Recommended Education For Opening a Gym w/ AJ Roberts
36- How To Leave The Corporate Job and Go Into Business For Yourself
35- Commision for your Team
34- How to Do Monthly Reports for Your Gym
The SOPs Episode!
32- Why "Masterminding" will Speed up Your Growth
31- The Work/Life Balance.
30- How To Raise Money To Open a Gym
29- Niching Down Your Target Market
28- Why We Love Wodify/ Making the Jump To Becoming a Business Owner w/ Ameet Shah
27- Strategic Partnerships w/ other Businesses
Should You Run a Competition at Your Box?
25- Our Biggest Marketing Mistakes and How to Avoid Them
24- The 1 Must Have Smart Phone App
How to Hire the Best Coaches
22 - The Secret of Email Marketing
21- 7 Habits of Highly Effective People Reviewed
20- Business Books You Should Be Reading Part 2
19- Business Books You Should Be Reading Part 1
18- Why Distractions are Costing You Serious Money
17- What Amount of Fitness and Business Experience Should You Have Before Opening Up A Gym?
16- What Every Gym Owner Should Know About Insurance
15- Which billing system to use to make your life easier
14- How to deal with members who are &#%!@? and complain too much
13- How To Improve Member Retention
12- Contracts and How Much To Charge For Memberships
11- How to Pay Yourself and Your Coaches
10- Simple E-Mail Tips to Save Time and Get More Members
9- How To Structure Your Intro Course To Sign Up More Members!
8- Little Known Ways to Pay Less In Taxes
Which Equipment To Buy First When Starting Your CrossFit Gym
How to Not Work "16 Hours" a Day All By Yourself by Hiring a Team
Exactly What We Did To See Steady Regular Income and Not Go Out of Business
Selling More Than JUST Memberships To Help Grow Your CrossFit Business
Leasing Your First Facility
How To Get New Members Without Spending Any Money At All
Partnering with the Right People