All Episodes
PPC Rockstars — 234 episodes
Unleash Your Primal Brain With Tim Ash
Water Cooler Topics with Nils Rooijmans
Advertising During The 2020 Holiday Season
AdAlysis with Brad Geddes
Melissa Mackey With Gyro
Ginny Marvin of Search Engine Land
Frederick Vallaeys From Optmyzr Returns!
Learning Strategist John Lee
The Last Frontier Of Web Marketing with Gianpaolo Lorusso
Hennessey Digital with Navah Hopkins
Take Some Risk Inc. With Duane Brown
Optmyzer with Fredrick Vallaeys
Things you Should Be Thinking As a PPC Manager
Marketing Now
Google's AI And More With Nil Rooimans
The Paid Search Association
Digital Marketing With Andrea Cruz
LinkedIn Ads With AJ Wilcox
7 Hidden PPC Features You Probably Don’t Know About
Google Marketing Live is an essential experience for anyone who works in the PPC trenches
Digital Marketing in an AI World: Futureproofing Your PPC Agency
the power of chatbots
Single Keyword Ad Groups (SKAGs) and Thoughts on Smart Shopping Campaigns
How Facebook Advertising and Search Advertising are Synergistic
PPC ads come in many shapes and sizes
Why advertisers need to rethink bidding strategies
5 Common Pieces of Misinformation about Google Ads & Their Corrections
Issues For Automated Advertising
The Microsoft Audience Network with Frances Donegan-Ryan from Bing Ads
The Microsoft Audience Network
Facebook, Instagram, and Pinterest Direct Response Advertising with Akvile DeFazio
Helping Brands Convert More Of Their Existing Website Traffic Into Buyers
Understanding Smartphone Usage to Start the Buyer Journey as David Szetela talks with the author of Landing Page Optimization and the CEO of
PPC-LinkedIn Profile Targeting now available on Bing Search Ads
Managing Paid Search Client Satisfaction
Winning At AdWords
The Impact of machine learning an AI on Internet Marketing Strategies
Stop Dismissing Google Display Network and Engage with Traffic That Converts
Google Marketing Live 2018 Recap
The Advance of Machine Learning and Artificial Intelligence
10 Years of PPC Rockstars
Machine Learning, PPC The Advent of Free Google Attribution
Impact of EU Price Regulations on Advertisers and the Death of Audiences
PPC Tools To Take Optimization And Ads Testing To The Next Level
Janes of Digital: For Women Who Work in the Search and Digital Space
Analyzing Data And Spotting Trends Within AdWords, Google Analytics, Bing Ads, and Facebook
What Lies Ahead for PPC and Display in 2018
The Great PPC Ad Testing Debate with Melissa Mackey
Artificial Intelligence Awareness and Preparation
Amazon PPC Advertising, Voice Search, Mobile and Buying Trends in 2018 (PPC Roundtable Part 2)
PPC Roundtable on Opportunities for Client Success, 2017 Holiday Forecast and New PPC Technologies for 2018
LinkedIn Targeting Methods and Campaign Strategies
Does Google Hate B2B Advertisers?
Demographic Targeting and Customized Ads
Search Marketing and Audience Targeting with Dan Golden
Google Attribution to Evaluate Marketing Efforts
Google Launches Free Google Attribution at Google Marketing Next
The Evolution of Conversion Rate Optimization
Keys to Executing a Successful Local PPC Strategy
Integrating Clients and Search Campaigns with E-Commerce Websites
AI and Machine Learning and Its Impact on Paid Search
Virtual Assistants and Artificial Intelligence
Defining SMB: Surviving PPC for Small-and-Medium-sized Businesses
Insights and Analytics on Advertising
Creating Comprehensive Reports for Clients
Google Adwords If-Function Ad Advantages for Users
SMX West San Jose 2017 Preview with Ginny Marvin.
SMX West San Jose 2017 Preview
Bold 2017 PPC Predictions
Re-Evaluating Your AdWords Account Structure
Getting PPC Ready for the Holidays
Common Mistakes Made in Ecommerce and PPC
The Most Important Conversion Rate Optimization Metric
Setting Up and Using Google Shopping Campaigns
New Google Adwords Interface and Other New PPC Developments
Advice for Managing Your Google Adwords Campaign with Perry Marshall
Testing Image Ad Themes Across Google Display Network
Branding vs. Direct Response with Tim Ash
Improving Conversion Rates for PPC Campaigns
Google Adwords Changes and Managing PPC Budgets
Reverse-Engineering AdWords Quality Score
Google Right Side Ads Removal and Quality Score
Google Sidebar Ads Removed from Paid Search Listings
Why Broad Match Should Make a Comeback
How Does Quality Score Affect Cost Per Click In AdWords
Common PPC Mistakes, Buying Natively and the Google Display Network
Competitive PPC Intelligence with Jamie Smith
Doing PPC Keyword Research
Three Types of Businesses That Make Up Enterprise SEM
Bing Ads Releases Unified Device Targeting
Getting The Most Out of Facebook Advertising with Larry Kim
3 Advanced AdWords Features for Smarter Keyword Bidding You Should Know About
Managing Adwords with Google AdWords PPC Marketing Expert David Rothwell
Advanced Google Adwords and Quality Score with Brad Geddes
The Adwords Red Bar of Death; Dos and Donts of PPC Remarketing
New PPC Features and Targeting Releases to Watch
Local Carousel Search Results, Local Number Call Extensions and More PPC Developments with Jennifer Slegg
AdWords Video Advertising with Manny Rivas
Integrating PPC and CRMs with Aaron Bird
PPC Pro and Cons: Working Agency vs. InHouse
Account Auditing and Audience Segmentation
Competitive Analysis Tools and Techniques
Close Variant Keywords, Google AdWords and The Fate of Exact and Phrase Match
All Things Google AdWords and PPC Advertising PPC Rockstars Roundtable Revisited
How To Run Successful Social PPC Campaigns
New Bing Ads Interface and Features
Improving Paid Search Performance with Sitelinks
Setting up Google Shopping Campaigns In AdWords
Getting Started with AdWords Scripts With Frederick Vallaeys
PPC Account Management: The Complexities of Campaigns and Restructuring
Opportunities with Google Adwors and Bing Product Listing Ads
Clicks, Customers, Cashflow: Managing PPC Campaigns to Maximize Profit
Local PPC Advertising with Robert Brady
PPC Preparations for the Holiday Season with Lisa Sanner
Latest in Microsoft Mobile Advertising with John Gagnon
Negative Effects of Google Not Provided to Marketing Automation Platforms
Advanced Google Adwords Author Brad Geddes
Reporting on PPC and Paid Search with Ginny Marvin
Google AdWords Doubles Down On Mobile App Marketing; Introduces New Enterprise-C
Why Social PPC is Becoming More of a Thing Than Paid Social
Mobile PPC and PPC Not Provided with Melissa Mackey
Using First-Party Data For SEM On Google with David Rodnitzky
Talking PPC Tools with Matt Van Wagner
Product Listing Ads and Customized Facebook Audience Targeting; Enhanced Pay-Per
Google Adwords Enhanced Campaigns: Should We Like Them?
From the PPC Vendor Manager Perspective
Launching International PPC Campaigns with Andy Atkins-Krueger
PPC with Reddit and StumbleUpon Ads With Brent Csutoras
Facebook Exchange Why We Should Be Using? Tracking Offline Conversion Into Onlin
Google Adwords Enhanced Campaigns and Facebook Conversion Tracking
Improve PPC Performance by Linking Google Analytics to AdWords
Creating Effective YouTube TrueView Ads; Remarketing Lists for Search Advertiser
Google Adwords and Quality Score
PPC Commentary and Rockstar Music
SERP Results; Google Flexible Reach Targeting
Google Adwords Interface Update
Building Google Plus Local Pages
How PPC And SEO Can Work Together
The Trenches of PPC Management
Franchise PPC Campaigns Best Practices
New Features on Google and MSN
PPC Trends to Watch
Quality Score on Google
Should You Bid on Your Clients Branded Keywords?
How Local Advertisers Can Reach Their Audience
Paid Search Without Keywords
2011 PPC Expert Predictions
Questions About Quality Score Part 2
Questions About Quality Score Part 1
SEO versus PPC Discussion with Rand Fishkin
User Testing and Optimizing PPC Campaign Results
Display Advertising, Retargeting and Attribution
How Conversion Funnels can Improve Conversion Rate
How Adwords will be Affected by Google Instant
The Yahoo-Microsoft Transition: What PPC Advertisers Need to Know
Conversion Rates Bing Results on Yahoo
4 Ways Search Analytics Reports Suck (And How To Fix Them)
Remarketing To Reach Abandoned Shoppers
PPC for Social Media
Checkmate Method of Ad Copywriting
Google AdWords Remarketing
Top 10 Cool New Things in PPC Advertising
PPC Advice for Small Advertisers
Facebook PPC Versus Organic SEO
AdWords Quality Score Myths and Facts
What Yahoo and Microsoft Search Alliance Means to PPC Advertisers
The Rise of Universal Paid Search
Conversion Conference 2010 and Attention Wizard
2010 PPC Expert Predictions
Hypertargeting with Emotional Ad Messaging
PPC Strategies and Search
PPC Secrets Revealed
Inaccuracy of Traditional Analytics
Google AdWords Opportunities
Content Networks and Display Ads
Bidding and Quality Score
PPC Q and A
ROI Implications of PPC Campaign Management Tactics
Competitive Intelligence Tools and Services
The Death of Keywords?
Landing Page Testing and Design
Geo Targeting with Contextual Ads
Microsoft Online Advertising
ROAD Model of Ad Group Construction
Two Campaign method of Content Advertising
Content PPC Advertising
Mobile PPC Advertising
Understanding Keyword Assists
Improve your Google AdWords Campaign
Guy Kawasaki and his Twitter Tactics
Black Hat PPC Tactics
Google Conversion Optimizer
Drunken PPC Roundtable from SES New York 2009
Past and Future of PPC Advertising
PPC Twitter Forum
Expanded Broad Match Dangers
Natural and Paid Search Connection
ABCs of PPC Click Fraud
PPC Drunken Roundtable SMX West
AdWords to Boost Site Conversion
Google AdWords Impressions
Social Media Marketing and PPC
Campaign Structure
PPC Predictions for 2009
Competitive Tools and Techniques
Testing for PPC
Attribution Management
Ad Group Split Tricks
Conversion Paths
PPC Ads on Landing Pages
PPC History and Market Research by Proxy
Ad and Landing Page Clinic
High Resolution PPC
Damage Control PR with PPC
History of PPC
Negative Keywords
Click Quality and Search Engine Refunds
Click Fraud and Click Quality
Respect for PPC
Google AdWords Quality Score
Local Search Targeting and Ego Bidding
Keyword Length and Ad Position
Google Enhanced Performance Targeting
Starting Pay Per Click Campaigns
In House PPC Management and Content Bidding
Blogging and Inheriting Shaky Campaigns
Keyword Lists
Landing Page Optimization Part Two
Landing Page Optimization For PPC
Agency Pricing Models
Quality Score replacing Clickthrough Rates
Social PPC
Pay Per Click in Digital Marketing
Dynamic Keyword Insertion