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All Episodes

The Brandsmith — 80 episodes

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1

You're invited to the Brand values, not bland values! roundtable

2

Creating a positive + profitable community culture w/ Jennifer Battle

3

Celebrate being a slow-motion success story w/ Laura Robinson

4

My Authority Magazine interview!

5

Don't be intimidated by Linkedin w/ Petra Fisher

6

Branding vs. design vs. marketing — a quick guide

7

Niching from within w/ Rachael Cumberland-Dodd

8

Human is the only move left w/ Rachel Allen

9

Real is rare: let's reclaim authenticity

10

Are you building a shallow brand?

11

The importance of a human approach to branding in 2023 and beyond

12

Strategy first: why foundations matter w/ Kelsey Gilbert-Kreiling

13

OMG! It's a rebrand!

14

The Brand values, not bland values experience w/ Stephanie Graham

15

Stand out by being yourself w/ Maddie Peschong

16

The building blocks of trust

17

Position yourself as a pioneer — even as an introvert w/ Suzi Gray

18

You can't rush quality

19

Brand it! spotlight with Lynn Dutrow

20

Email Mastery - relationship-building emails that power your business growth w/ Eman Ismail

21

BTS: Going back to custom proposals

22

3 ways to support your productivity – without the hustle w/ Jenna Hellberg

23

Behind the scenes: pickles & panic

24

Creating high-yield media for your business w/ Christine Baird

25

Behind the scenes: testing, tweaking – and figuring sh*t out

26

The power of putting yourself out there w/ Eleanor Mayrhofer

27

Stand out in your sales copy through deeper connections w/ Maya Šarić

28

Embrace the word NO to build a brand on your terms

29

Using a simple website to convert high-ticket clients w/ Samantha Mabe

30

2021 year in review + plans for 2022

31

What is it about community? w/ Eli Trier

32

Business as a relationship w/ Chantelle Andercastle

33

Introducing: v2.0 of the Brand it! framework

34

Rebranding – the humane way! w/ Sarah Santacroce

35

7 questions your home page needs to answer w/ Cassie Paton

36

Selling without selling your soul w/ Erika Tebbens

37

Experiences you provide are part of your brand w/ Jana Krizanova

38

Nurture authentic connections for a stronger brand

39

Building an unshiny brand w/ Jo Casey

40

[Summer Shorts] Three branding tips for the first six months of your business

41

[Summer Shorts] What to do when people come to you for services you don't offer

42

[Summer Shorts] Five questions to ask yourself to instantly improve your brand strategy

43

Find a delicious signature angle to your industry w/ Mariana Peña

44

When the unexpected happens - is your brand strong enough to support you? w/ Hollie Elliott

45

How brand values can drive business growth w/ Samantha Summerfield

46

How to build a great brand as a consultant or coach w/ Aditi Jajal-Newey

47

What does it mean to be a purpose driven brand?

48

How often should you refresh your brand?

49

Why one logo simply isn't enough!

50

How to "de-bro" your sales copy w/ Elli Runkles

51

Generic brand values vs. REAL brand values

52

6 month podcast anniversary = a last-minute Q&A

53

Doing less, but better w/ Tracy Stanger

54

How to find the perfect name for your brand

55

A rant about unethical sales practices

56

How to build an outstanding brand without being sketchy or sleazy w/ Maggie Patterson

57

Branding without showing your face w/ Venese Lau

58

4 signs your branding isnt quite right – and how to fix it

59

Add some hygge to your brand! w/ Malene Fuglsig

60

You're not perfect - and your brand doesn't have to be either w/ Audrey Holst

61

Brand Audits – how does your brand score?

62

Result driven marketing with Hallgeir Gustavsen

63

Social media series: Linkedin with Petra Fisher

64

Brand voice strategy with Helen Tremethick

65

Reflections on a sh*tty year and visions for the next one

66

Social media series: Pinterest with Malene Fuglsig

67

How Stories can Help you Grow your Brand w/ Rosie Di Lecce

68

Social Media Series: Instagram with Preeti Pooja

69

How a distinct identity is the key to a stronger brand

70

Social Media Series: YouTube with Gulce Onganer

71

Crafting a verbal brand identity – with Beth Farris

72

Stop blocking your own success! with Barbara Nixon

73

Should you mix politics and branding?

74

Choosing colours for your brand

75

Choosing fonts for your brand

76

Owning your sh*t – with Heather Thorkelson

77

A real life rebranding story

78

An introduction to branding – and no, it’s not just your logo

79

Brand identity guidelines – what are they and why do you need them?

80

Introducing: The Brand it! with Petchy Podcast