The Difference Maker Revolution Podcast cover art

All Episodes

The Difference Maker Revolution Podcast — 175 episodes

#
Title
1

Why This Crazy World Needs You Now

2

Adding Even More Magic to Your Client Journey – Part 2

3

Take Down The Walls & Increase Your Bookings

4

How AI Can Help Create Both Consistent & Quality Marketing

5

Marketing & Sales - A Married Couple

6

Files as Tall as People

7

Will AI Kill the Photography Industry? (Part 2 – The Opportunity)

8

Will AI Kill the Photography Industry? (Part 1 – The Threat)

9

AI Is Not Coming… It’s Already Here

10

Andromeda Unlocked: Mastering Meta Ads the Difference Maker Way

11

Mastering the First 10 Seconds: Transform Your Discovery Calls

12

Your Most Important Lesson For 2026...

13

Most Photographers Aren't Failing Because They're Not Talented... They're Just Operating Blind

14

Accelerator AI - Your Shortcut To Huge Success

15

You Can't Stop This Rocket... But There's Still A Seat For You...

16

Marketing for AI Recommendation - Part 2

17

From 16K to One Million: Katinka Tromp’s Journey

18

Highlights of 2025 and Looking Forward to 2026

19

Valentines Only Around the Corner

20

The Importance of Recharging and Connecting

21

Marketing for AI Recommendation - Part 1

22

Biggest "Aha Moments" from Effortless Sales

23

The 'Chicken' or the 'Egg' in your 'AI Marketing'

24

Planning 2026: The Difference Maker Revolution Secret Sauce

25

What Makes An Amazing Experience?

26

The Dawn of AI Agent Opportunity at The Difference Maker Revolution

27

Your Marketing Mix

28

3 Ways To Get Bookings Quickly

29

Control the Controllables

30

The Secret Sauce So You Can Define Your Success

31

Are You a 'Photographer’s Photographer'? If You Are, AI is About to Eat Your Lunch

32

When Do You Reveal the Price to Your Client? – Most Get This WRONG!!!

33

Why Are So Many Photographers 'Tight-Asses'?

34

How to Get Your MOJO Back

35

Moving to a Brand New Location

36

The Good, The Bad & The Ugly Of A Studio Visit

37

What Is Really Killing Your Sales – The Hidden Habits Holding You Back

38

It's Really Hot in Ireland... So We Are Talking About a HOT Topic

39

Is your Photography above PAR? - Learn about our Photography Accuracy Report (PAR)

40

Is This The Death of Portrait Photography?

41

Why You Should Be Planning For Christmas Now

42

The Growth See-Saw of AOV & Client LTV

43

Get more "Quality Clients"!!!

44

Most get this wrong - How to Analyze Your Facebook Marketing Results

45

Will AI Replace Me as a Photographer?

46

3 Ways AI Can Turbocharge Your Business

47

Thriving In Uncertain And Challenging Times

48

Studio Design Tip - The Most Important Area in Your Photography Business

49

How To Run A Successful Model Call

50

Beyond The High School Senior Season - How To Turn Your Clients Into Year-Round, Quality Clients

51

Maximizing Your Wedding Sales Beyond The Couple

52

From Side Hustle to Full-Time Photographer

53

Working Parent Hacks

54

Are You Struggling With Consistent Sales?

55

From Crickets to Clients - Facebook Marketing Made Simple

56

Studio Design - Create A Studio That Sells For You

57

Futureproof Your Business -AI is an opportunity

58

Turning Your Weddings Into A Lead Generation Machine For Your Portrait Business

59

Travelling Tales - Key Takeaways To Elevate Your Business

60

Sales Success Challenge - AHAs

61

The Ostrich, The Eagle & A.I. at Imaging USA 2025

62

I tried 3 ad agencies and nothing works

63

Do you want fries with that?

64

Finding Quality Clients

65

Valentine's Day Marketing & Selling

66

Pricing Made Simple

67

Maximizing Your Sales in 2025 - Part 2

68

Maximizing Your Sales in 2025 - Part 1

69

What Is the Client’s Perspective of Quality Photography

70

Can I Afford To Offer Finance To My Clients?

71

Making 2025 The Best Year Yet

72

Making the Holiday Season A Gift To You

73

Tackling Imposter Syndrome

74

100th Episode Celebration

75

Increasing Your Sales - Part 2

76

Increasing Your Sales - Part 1

77

Preparing For Christmas

78

The Truth About Quality Leads

79

Profit First: Transform Your Business and Your Life, One Week at a Time

80

Aligning Your Social Media Strategy With Your Promotions

81

Profitable Pricing: Keys to Success

82

How Your Mindset Shapes Reality and Belief Drives Success

83

The Importance of Building Relationships with Other Businesses

84

Secrets to a Successful Business

85

Never Rely on One of Anything - Especially with Marketing

86

Planning A Client Appreciation Event

87

The 5-MEGA TRENDS impacting the Photography industry - Part 2

88

The 5-MEGA TRENDS impacting the Photography industry - Part 1

89

From Crickets to Clients: Paid Ads That Work

90

The Importance of a Positive Mindset

91

How to Make EFFORTLESS Sales

92

Make Networking Work For You

93

Build it and they will come - No - You need to be proactive!!!

94

How to increase your sales with a 3XM Folio Box (Treasure Box)

95

What Photographers Can Learn From A Holiday In Aruba

96

Who Is Your Competition?

97

How To Transition Your Displays For Different Seasons

98

E76 | Hiring & Building A Team In The Photography Industry

99

E75 | Beating the ‘Silent Recession’

100

E74 | Top Tips on offering finance options to your clients

101

E73 | How to get the most from your Expo Marketing

102

E72 | Fill your business with the oxygen it needs

103

E71 | How To Overcome Clients Cancelling or Rescheduling Last Minute

104

E70 | Offers and Marketing In The Photographic Industry

105

E69 | Making Your Work Priceless

106

E68 | The Secret To Attracting 'Potential Clients'

107

E67 | Why are Client Avatars so important?

108

E66 | How should you use Deposits and Session Fees?

109

E65 | It's NOT about luxury - It's about Making A Difference

110

E64 | How to Properly Connect with Clients and Stop Them from Ghosting You

111

E63 | Facebook -v- Google for Lead Generation

112

E62 | Difference Makers Don't entertain 'Sellers Remorse' because their Client is Always the Hero!

113

E61 | Difference Makers Keep All Their Weeding For The Garden

114

E60 | What does 'defining your own success' mean?

115

E59 | What is Difference Maker Marketing?

116

E58 | The Difference Maker Revolution is born!

117

E57 | Get Different Marketing with Mike Michalowicz & The Fully Booked Photographer Team - Part 2

118

E56 | Get Different Marketing with Mike Michalowicz & The Fully Booked Photographer Team - Part 1

119

E55 | The Art of Proactive Marketing

120

E54 | Making the best of Photography Conference Season

121

E53 | The Difference Maker Revolution!

122

E52 | What we all learned from 2023 that we will deploy in 2024

123

E51 | Why New Year's Resolutions Never Last

124

E50 | Happy Holidays - The Mentors Favourite Podcast of 2023

125

E49 | Our Christmas Present To You - Our Facebook Ad Copy Secrets

126

E48 | Nurture Your Mission - Your Prime LENS just like Elon has his missions to populate Mars

127

E47 | 2024 in Focus - Igniting Passion, Purpose, and 'Why' with the LENS Framework

128

E46 | Shape Your Path To 2024 Success: Your Zoom Lens

129

E45 | Envision the Big Picture - Your Wide-Angle Lens

130

E44 | The Revolution The Photography Industry Needs!!!

131

E43 | A Silver Bullet For The Photography Industry

132

E42 | Shooting To Sell (Brad & Jeanine Fall Out!)

133

E41 | The Holiday Season Is An Opportunity For Every Photographer - Part 2

134

E40 | The Holiday Season Is An Opportunity For Every Photographer - Part 1

135

E39 | What can the photography industry learn from the car industry

136

E38 | Your Client Is Not The Enemy

137

E37 | An interview with Ronan - The ups & downs of business

138

E36 | Are You A Difference-Maker, A Photographer or Both?

139

E35 | Fast Track Your Marketing Success with AI

140

E34 | The Best Images To Market Your Business

141

E33 | How To Empower People To Desire Photography

142

E32 | Mastering Moments: We All Have 24 Hours, Make Yours Count!

143

E31 | Your Success Depends On What You Want, Not On What You Need

144

E30 | Riding The Pink Wave To Being Fully Booked

145

E29 | The High Performance Mindset

146

E28 | Christmas in July and how it can book out Christmas early

147

E27 | A Facebook Marketing Experts view of Facebook Marketing for Photographers

148

E26 | Facebook Marketing Is Not Dead as Some Might Want You To Believe - It's Alive & Well!!!

149

E25 | Creating A Sustainable, Profitable Business That Continues To Thrive After Four Decades in Business

150

E24 | The connection between 'Your Why', Your Ideal Client & Your Purpose

151

E23 | How to Manage Your Growing Photography Business

152

E22 | The Future of Photography and AI

153

E21 | The 9 Keys To Running A Successful Photography Business - Part 9 - Business Development

154

E20 | The 9 Keys To Running A Successful Photography Business - Part 8 - Outsourcing & Team Building

155

E19 | The 9 Keys To Running A Successful Photography Business - Part 7 - Tracking Your Numbers

156

E18 | The 9 Keys To Running A Successful Photography Business - Part 6 - Financial System

157

E17 | The 9 Keys To Running A Successful Photography Business - Part 5 - Client Experience

158

E16 | The 9 Keys To Running A Successful Photography Business - Part 4 - Product Delivery System

159

E15 | The 9 Keys To Running A Successful Photography Business - Part 3 - Booking To Sales

160

E14 | The 9 Keys To Running A Successful Photography Business - Part 2 - Marketing

161

E13 | The 9 Keys To Running A Successful Photography Business - Part 1 - The Need To Plan

162

E12 | Why Photographers Hate Marketing And How To Love It!

163

E11 | The Importance Of Knowing Your Ideal Client Avatar To Scale Your Business and Avoid the "Spray and Pray Curse"

164

E10 | The Difference Between Your Marketing & Sales System

165

E9 | Why Mapping Your Client Journey Is Vital For Success

166

E8 | The Importance Of Knowing Your 'Why"

167

E7 | The Role Of Print Competition In Developing Your Business

168

E6 | How Evergreen Offers Are The Secret To Becoming Fully Booked

169

E5 | Why You Need To Create A Marketing Calendar

170

E4 | Photographers Need the Mindset of an Entrepreneur

171

E3 | Proactive vs Reactive Marketing

172

E2 | Marketing Is More Than Just Getting Sales

173

E1 | What does it mean to be Fully Booked?

174

Welcome to The Fully Booked Photographer

175

The Fully Booked Photographer