All Episodes
The Difference Maker Revolution Podcast — 193 episodes
The Feeling Is the Product: Why Meaningful Photography Will Always Matter
From Photography to Airbnb: How the Client Experience Transformed Claire’s Business
The AI Assistant That’s Boosting Jeanine’s Booking Rate
Finding Joy & Building a Business That Makes a Difference — An Interview with Julie Atlas
Abundance Mindset
Alex & Becky Hyman — From Photography to People: The Shift That Transformed Their Business
Business Lessons from Jeanine’s Greek Adventure on the Aegean Sea
AI Will Automate the Ordinary. Difference Makers Will Humanize the Future.
How My Business Runs While I'm on Holiday
What Makes Photography Real?
Clients for Life
The Real Impact of Photography
Five-Star Experiences
Quick Wins
The Enemy Within
Google SEARCH Changed!!!
That Fatal Call From an Unhappy Client
The First Thing They Ask Is The Price... What Next?
Why This Crazy World Needs You Now
Adding Even More Magic to Your Client Journey – Part 2
Take Down The Walls & Increase Your Bookings
How AI Can Help Create Both Consistent & Quality Marketing
Marketing & Sales - A Married Couple
Files as Tall as People
Will AI Kill the Photography Industry? (Part 2 – The Opportunity)
Will AI Kill the Photography Industry? (Part 1 – The Threat)
AI Is Not Coming… It’s Already Here
Andromeda Unlocked: Mastering Meta Ads the Difference Maker Way
Mastering the First 10 Seconds: Transform Your Discovery Calls
Your Most Important Lesson For 2026...
Most Photographers Aren't Failing Because They're Not Talented... They're Just Operating Blind
Accelerator AI - Your Shortcut To Huge Success
You Can't Stop This Rocket... But There's Still A Seat For You...
Marketing for AI Recommendation - Part 2
From 16K to One Million: Katinka Tromp’s Journey
Highlights of 2025 and Looking Forward to 2026
Valentines Only Around the Corner
The Importance of Recharging and Connecting
Marketing for AI Recommendation - Part 1
Biggest "Aha Moments" from Effortless Sales
The 'Chicken' or the 'Egg' in your 'AI Marketing'
Planning 2026: The Difference Maker Revolution Secret Sauce
What Makes An Amazing Experience?
The Dawn of AI Agent Opportunity at The Difference Maker Revolution
Your Marketing Mix
3 Ways To Get Bookings Quickly
Control the Controllables
The Secret Sauce So You Can Define Your Success
Are You a 'Photographer’s Photographer'? If You Are, AI is About to Eat Your Lunch
When Do You Reveal the Price to Your Client? – Most Get This WRONG!!!
Why Are So Many Photographers 'Tight-Asses'?
How to Get Your MOJO Back
Moving to a Brand New Location
The Good, The Bad & The Ugly Of A Studio Visit
What Is Really Killing Your Sales – The Hidden Habits Holding You Back
It's Really Hot in Ireland... So We Are Talking About a HOT Topic
Is your Photography above PAR? - Learn about our Photography Accuracy Report (PAR)
Is This The Death of Portrait Photography?
Why You Should Be Planning For Christmas Now
The Growth See-Saw of AOV & Client LTV
Get more "Quality Clients"!!!
Most get this wrong - How to Analyze Your Facebook Marketing Results
Will AI Replace Me as a Photographer?
3 Ways AI Can Turbocharge Your Business
Thriving In Uncertain And Challenging Times
Studio Design Tip - The Most Important Area in Your Photography Business
How To Run A Successful Model Call
Beyond The High School Senior Season - How To Turn Your Clients Into Year-Round, Quality Clients
Maximizing Your Wedding Sales Beyond The Couple
From Side Hustle to Full-Time Photographer
Working Parent Hacks
Are You Struggling With Consistent Sales?
From Crickets to Clients - Facebook Marketing Made Simple
Studio Design - Create A Studio That Sells For You
Futureproof Your Business -AI is an opportunity
Turning Your Weddings Into A Lead Generation Machine For Your Portrait Business
Travelling Tales - Key Takeaways To Elevate Your Business
Sales Success Challenge - AHAs
The Ostrich, The Eagle & A.I. at Imaging USA 2025
I tried 3 ad agencies and nothing works
Do you want fries with that?
Finding Quality Clients
Valentine's Day Marketing & Selling
Pricing Made Simple
Maximizing Your Sales in 2025 - Part 2
Maximizing Your Sales in 2025 - Part 1
What Is the Client’s Perspective of Quality Photography
Can I Afford To Offer Finance To My Clients?
Making 2025 The Best Year Yet
Making the Holiday Season A Gift To You
Tackling Imposter Syndrome
100th Episode Celebration
Increasing Your Sales - Part 2
Increasing Your Sales - Part 1
Preparing For Christmas
The Truth About Quality Leads
Profit First: Transform Your Business and Your Life, One Week at a Time
Aligning Your Social Media Strategy With Your Promotions
Profitable Pricing: Keys to Success
How Your Mindset Shapes Reality and Belief Drives Success
The Importance of Building Relationships with Other Businesses
Secrets to a Successful Business
Never Rely on One of Anything - Especially with Marketing
Planning A Client Appreciation Event
The 5-MEGA TRENDS impacting the Photography industry - Part 2
The 5-MEGA TRENDS impacting the Photography industry - Part 1
From Crickets to Clients: Paid Ads That Work
The Importance of a Positive Mindset
How to Make EFFORTLESS Sales
Make Networking Work For You
Build it and they will come - No - You need to be proactive!!!
How to increase your sales with a 3XM Folio Box (Treasure Box)
What Photographers Can Learn From A Holiday In Aruba
Who Is Your Competition?
How To Transition Your Displays For Different Seasons
E76 | Hiring & Building A Team In The Photography Industry
E75 | Beating the ‘Silent Recession’
E74 | Top Tips on offering finance options to your clients
E73 | How to get the most from your Expo Marketing
E72 | Fill your business with the oxygen it needs
E71 | How To Overcome Clients Cancelling or Rescheduling Last Minute
E70 | Offers and Marketing In The Photographic Industry
E69 | Making Your Work Priceless
E68 | The Secret To Attracting 'Potential Clients'
E67 | Why are Client Avatars so important?
E66 | How should you use Deposits and Session Fees?
E65 | It's NOT about luxury - It's about Making A Difference
E64 | How to Properly Connect with Clients and Stop Them from Ghosting You
E63 | Facebook -v- Google for Lead Generation
E62 | Difference Makers Don't entertain 'Sellers Remorse' because their Client is Always the Hero!
E61 | Difference Makers Keep All Their Weeding For The Garden
E60 | What does 'defining your own success' mean?
E59 | What is Difference Maker Marketing?
E58 | The Difference Maker Revolution is born!
E57 | Get Different Marketing with Mike Michalowicz & The Fully Booked Photographer Team - Part 2
E56 | Get Different Marketing with Mike Michalowicz & The Fully Booked Photographer Team - Part 1
E55 | The Art of Proactive Marketing
E54 | Making the best of Photography Conference Season
E53 | The Difference Maker Revolution!
E52 | What we all learned from 2023 that we will deploy in 2024
E51 | Why New Year's Resolutions Never Last
E50 | Happy Holidays - The Mentors Favourite Podcast of 2023
E49 | Our Christmas Present To You - Our Facebook Ad Copy Secrets
E48 | Nurture Your Mission - Your Prime LENS just like Elon has his missions to populate Mars
E47 | 2024 in Focus - Igniting Passion, Purpose, and 'Why' with the LENS Framework
E46 | Shape Your Path To 2024 Success: Your Zoom Lens
E45 | Envision the Big Picture - Your Wide-Angle Lens
E44 | The Revolution The Photography Industry Needs!!!
E43 | A Silver Bullet For The Photography Industry
E42 | Shooting To Sell (Brad & Jeanine Fall Out!)
E41 | The Holiday Season Is An Opportunity For Every Photographer - Part 2
E40 | The Holiday Season Is An Opportunity For Every Photographer - Part 1
E39 | What can the photography industry learn from the car industry
E38 | Your Client Is Not The Enemy
E37 | An interview with Ronan - The ups & downs of business
E36 | Are You A Difference-Maker, A Photographer or Both?
E35 | Fast Track Your Marketing Success with AI
E34 | The Best Images To Market Your Business
E33 | How To Empower People To Desire Photography
E32 | Mastering Moments: We All Have 24 Hours, Make Yours Count!
E31 | Your Success Depends On What You Want, Not On What You Need
E30 | Riding The Pink Wave To Being Fully Booked
E29 | The High Performance Mindset
E28 | Christmas in July and how it can book out Christmas early
E27 | A Facebook Marketing Experts view of Facebook Marketing for Photographers
E26 | Facebook Marketing Is Not Dead as Some Might Want You To Believe - It's Alive & Well!!!
E25 | Creating A Sustainable, Profitable Business That Continues To Thrive After Four Decades in Business
E24 | The connection between 'Your Why', Your Ideal Client & Your Purpose
E23 | How to Manage Your Growing Photography Business
E22 | The Future of Photography and AI
E21 | The 9 Keys To Running A Successful Photography Business - Part 9 - Business Development
E20 | The 9 Keys To Running A Successful Photography Business - Part 8 - Outsourcing & Team Building
E19 | The 9 Keys To Running A Successful Photography Business - Part 7 - Tracking Your Numbers
E18 | The 9 Keys To Running A Successful Photography Business - Part 6 - Financial System
E17 | The 9 Keys To Running A Successful Photography Business - Part 5 - Client Experience
E16 | The 9 Keys To Running A Successful Photography Business - Part 4 - Product Delivery System
E15 | The 9 Keys To Running A Successful Photography Business - Part 3 - Booking To Sales
E14 | The 9 Keys To Running A Successful Photography Business - Part 2 - Marketing
E13 | The 9 Keys To Running A Successful Photography Business - Part 1 - The Need To Plan
E12 | Why Photographers Hate Marketing And How To Love It!
E11 | The Importance Of Knowing Your Ideal Client Avatar To Scale Your Business and Avoid the "Spray and Pray Curse"
E10 | The Difference Between Your Marketing & Sales System
E9 | Why Mapping Your Client Journey Is Vital For Success
E8 | The Importance Of Knowing Your 'Why"
E7 | The Role Of Print Competition In Developing Your Business
E6 | How Evergreen Offers Are The Secret To Becoming Fully Booked
E5 | Why You Need To Create A Marketing Calendar
E4 | Photographers Need the Mindset of an Entrepreneur
E3 | Proactive vs Reactive Marketing
E2 | Marketing Is More Than Just Getting Sales
E1 | What does it mean to be Fully Booked?
Welcome to The Fully Booked Photographer
The Fully Booked Photographer