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All Episodes

The Owner Seat — 98 episodes

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Title
1

Why Your Kid's Coach Might Be Wrong About Heat | Melissa Fortenberry | The Owner Seat

2

iCRYO Co-Founder Kyle Jones: What Franchisors and Franchisees Get Wrong | Kyle Jones

3

Millions Are About to Come Off GLP-1s: Is Your Studio Ready for What Walks Back In? | Lekha Vyas | The Owner Seat

4

From Restore Hyper Wellness to Humanaut Health | Jim Donnelly | The Owner Seat

5

How to Tell If You Are Wasting Your Marketing Budget | Jessica Yarmey | The Owner Seat

6

Why Your Peptide Vendor Cannot Show You the Study | Elias Arjan | The Owner Seat

7

Three Leaders, One Wellness Business: Who Actually Owns the P&L? | The Fix Wellness Lounge | The Owner Seat

8

Empty Class Spots Are Killing Your Margin: Why Won't Your Software Tell You? | Laura Munkholm | The Owner Seat

9

Reputation Is an Asset: How PR Compounds Like Capital? | Natalie Trice | The Owner Seat

10

He Sold His Business to Bet on His Wife's: The Lawless Pilates Expansion Playbook | Landon French

11

Clean Numbers, Cracked Leadership: Why Do Scaling Founders Break? | Dr. Alyssa Webb-McCune

12

The Drip Bar CEO Explains Why This Business Model Works | Ben Crosbie

13

The Wellness Robot Is In The U.S.: Meet RoboSculptor | Elena Kormilina | The Owner Seat

14

He Built Brands for L'Oréal and Honda, Then Bet on His Own | Jonathan Singer | The Owner Seat

15

How InLife Wellness Makes Sure Your Margin Doesn't Disappear | Scott Caplelin | The Owner Seat

16

From One Studio to an Eight-Figure Exit: What I Learned Building, Scaling, & Selling a Business

17

Is Your Business Ready for NEOPlex? | Felipe Apablaza | The Owner Seat

18

The Truth About Scaling Fitness & Beauty Chains with Julian Barnes | The Owner Seat

19

[solidcore] and Boutique Fitness Survival | Nate Scott | The Owner Seat

20

From Car Crash To iCryo Franchisee | Matt Magnuson | The Owner Seat

21

Striking While It's Hot with STRIKECOACH | Jason Eller | The Owner Seat Podcast

22

GameChanger Fitness: Lessons From Private Equity | Joe Meglio | The Owner Seat Podcast

23

Fitura Brands: The New 3-Concept Franchise Everyone Is Talking About | James Hurlock | The Owner Seat

24

Orangetheory Fitness is BACK! 28 Studios, 3 States | Stephanie Altenburger | The Owner Seat

25

Studio Grow's Formula: How to Scale From 1 Location to 10 | Conor McGarry | The Owner Seat

26

The 30 Day Membership Debate: Marecelo Aller vs Albert Ramos | The Owner Seat

27

Behind The Scenes of the BEST Massage Envy | Nataliya Kisseleva | The Owner Seat

28

Lindora's Bet: The Gym Era Is Over and How Metabolic Health Franchise Is Replacing It | Andrew Marlow

29

She Turned Around a Struggling Studio and Cut Churn in Half with Rachel Whitlock

30

EOS for Gym Owners to Scale Without Chaos Using Simple Weekly Systems with Fernando Delgado

31

FlexWerk Fitness: From Idea To Reality | Steve Pirt | The Owner Seat

32

From F45 to The Yard: How Chris Skeates Built a Scalable Gym Through Systems, Strength Training, and Resilience

33

Why This Tech Exec Traded Silicon Valley for Float Tanks & Cold Plunges | Justin Kennington

34

Introducing FITUAL: The New Fitness Economy | Pawel Kielkowski | The Owner Seat

35

Managers Failing After Promotion? It's an EQ Problem | Lindsay Vastola | The Owner Seat

36

The Franchise Grind Nobody Posts About: Club Pilates | Kory Angelin | The Owner Seat

37

Your Members Think Your Supplements Work | They Actually Don't | Sonia Gonzales | The Owner Seat

38

The Halotherapy Mistake Fitness Owners Keep Making | Michael Parrish | The Owner Seat

39

10x Health's Jeff Zwiefel on the Fitness Industry's Biggest Blind Spot | The Owner Seat

40

Founder Bottleneck? Here's When You Become the Problem | Kip Knippel | The Owner Seat

41

Who Is THE Fractional CFO For The Fitness & Wellness Industry? | Albert Ramos | The Owner Seat

42

Your Numbers Don't Match Your Bank Account — Here's Why | Chris Reilly | The Owner Seat

43

Why Most Franchisees Get Their Exit Wrong: Anytime Fitness | Anna & Bobby Hines | The Owner Seat

44

Your Fitness Business Model Is Obsolete: ABC Fitness | Mo Iqbal | The Owner Seat

45

BODYBAR Pilates Buildout in Progress: What The Gov Taught Her About Franchising | Christine Garcia

46

Quality of Earnings: The Number That Determines Your Sale Price | Michael Iannuzzi | The Owner Seat

47

STRIDE Fitness Is Entering Franchising: Why I'm Betting On Them | Anthony Badalian | The Owner Seat

48

GLP-1 Retention Strategy Owners Get Wrong | Bob Thomas | The Owner Seat

49

The #1 Reason Studios Can't Scale: Bad Financial Infrastructure | Bill Dillmeier | The Owner Seat

50

Recovery Modalities: Which Ones Actually Convert to Repeat Usage? | Lisa Semerly | The Owner Seat

51

AI Agents + Security: What's Real vs. Hype for Fitness | Garrett Marshall | The Owner Seat

52

Profit Leaks Are Killing Your Studio | A CPA Breaks Down Where | Paul Roch CPA | The Owner Seat

53

The Accountability Gap Destroying Fitness Business Growth: OHM Fitness | Ben Ludwig | The Owner Seat

54

Coach360 vs. FittInsider vs. AthleTech vs HFA: Who's Being Honest? | Elisa Edelstein |The Owner Seat

55

AI Tokenization Costs Are Eroding Your Margins: SpendPilot | Catherine Neuman | The Owner Seat

56

From Stressed Corporate HR to Full-Time Kettlebell Coach | Don LaTorre | The Owner Seat

57

The Unit Economics Test That Kills Fitness Deals: Integrity Squares | Pete Moore| | The Owner Seat

58

Utilization, Margins, & the Anxiety That Never Stops: Founder Reality at The Yard | Joe Cicero

59

Corporate Executive Walks Away: Building StretchLab in Florida | David Ramos | The Owner Seat

60

The Truth About Franchising: Perspire Sauna Studio | Tanner Holmes | The Owner Seat

61

Before You Buy A Fitness Franchise: The Financial Blind Spots Nobody Warns You About | Ali Orleski

62

The Independent Sponsor Model That's Reshaping M&A | Casey Minshew | The Owner Seat

63

The Untold Reason Gym Retention Is About to Explode | Devon Vicari | The Owner Seat

64

How Women Are Reshaping the Boutique Fitness Industry: True Movement | Beth Potter | The Owner Seat

65

From Paramount CCO to a Flatline: What a Near-Death Taught Me About Scaling | Travis Pomposello

66

The $100M Opportunity in Fitness Nobody's Talking About | Alan Thompson | The Owner Seat

67

The Fitness Rollup Nobody Saw Coming: AI + Agencies + Scale | Benji Donhardt | The Owner Seat

68

#24: Your Tech Stack Is Strangling You — How To Turns AI Agents into Profit - with Ryan Seifert

69

#23: From WeWork to Preql: Why Finance Has a Logic Problem - with Leah Weiss

70

#22: Inside the $4.2B Resort: Why Finance Transformation Starts with People, Not Platforms - with Val Correa

71

#21 - Why the Best CFOs Are Leaning Into AI and Winning — Chris Ortega Explains

72

Special Edition: Inside Coach360: How Kathleen Ferguson Is Revolutionizing The Future of Fitness

73

#20 - Why Carl Seidman Says Static Spreadsheets Are Dead (and What Comes Next)

74

The Alchemize House $4M Seed Round Capital Raise - with Rave Reid (Co-Founder)

75

#19 - From Voice Commands to Boardroom Decisions – AI-Powered FP&A Has Arrived - with Kendra Mathias

76

#18 - Technology Won’t Save You: Why Broken Processes Always Break AI - with Kristy Barber

77

#17 - If Your FP&A Isn’t AI-Powered Yet, You’re Already Behind - with Bryan Lapidus

78

#16 - How to Build a Sustainable CFO Practice (Without a Full-Time Job) - with Tom Schultz

79

#15 - Scaling Internationally? Here’s How CFOs Lose Margin Without Noticing — with Alice Fu

80

Special Edition: Beyond The Ledger: The Real Reason Your Studio Isn’t Scaling? - Trey Moser

81

#14 - Most Forecasts Fail Where It Matters Most - And How AI Can Help - with Marco Villarreal

82

#13 - Learn to Influence, Not Just Analyze – How CFOs Can Lead with Impact, with Wassia Kamon

83

Special Edition: Beyond the Ledger: This Is What Fitness CEOs Keep Getting Wrong About Innovation - Justin Campbell

84

#12 - Why Storytelling Is Now a Non-Negotiable for Finance Leaders with Soufyan Hamid

85

#11 - Most Controllers Will Fail in a CFO Role – Unless They Do This - Duke Heninger

86

#10 - Agentic Workflows and the Next Evolution of Finance – with Glenn Hopper

87

Special Edition: Beyond the Ledger – Men’s Mental Health, Hormonal Health, and High-Performance Leadership with Angelica Jackson

88

#9 - The 5 Elements® Every SMB Needs to Understand — Ed Patton’s Framework for Financial Intelligence

89

#8 - Why Most CFOs Fail the Business Test – David Strong on AI Strategy, Cash Flow, and Leading Like an Owner

90

#7 - The Death of Legacy Finance – Julia Kozlov on Agentic AI and the Rise of the Systems-Built CFO

91

Special Edition: Beyond the Ledger – Why Modern Leaders Fail Without EQ, Clarity, and Career Ownership – with Sean Barnes

92

#6 –Static Finance Is Dead – Brian Kalish on Agentic AI and the Strategic Evolution of FP&A

93

#5 - Your Pricing Model Is Broken – Irene-Marie Seelig on Winning Premium Clients with Value-Based Proposals

94

#4 - The New CFO Playbook: AI Strategy, ESG Pressure, and Talent Wars – with Stefan Boehmer

95

#3 - From Experiment to Execution: How CFOs Can Build AI-Ready Finance Teams – with Anna Tiomina

96

Special Edition: Beyond the Ledger – How a Cancer Survivor Turned Founder Is Using AI to Reshape Healthcare Staffing

97

#2 - Rebranding Accounting: How CFOs Can Win the Talent War and Build the Next-Gen Finance Brand – with Lukas Sundahl

98

#1 - Why 90% of FP&A Pros Are Getting Left Behind – Paul Barnhurst Reveals the Future