PODCAST · business
Craft Brewery Financial Training Podcast
by Craft Brewery Financial Training Podcast
Financial Intel Brewed Daily
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197
Smart Scaling for Breweries: Inside the Contract Brewing Model
In this episode, we hear from Devon Hamilton, Director of Operations at Paradox Brewery, to break down the evolving world of contract brewing and why more breweries are using strategic production partnerships to grow without overextending themselves. Devon shares practical insights on scaling operations, maintaining beer quality, evaluating expansion decisions, and avoiding common mistakes breweries make when entering contract brewing relationships. The conversation also explores how contract brewing can support growth opportunities, improve operational flexibility, and help breweries navigate tighter margins in today’s craft beer environment.Key TakeawaysContract brewing can help breweries grow sales and distribution without taking on major capital investments or expansion risk.Successful partnerships depend on strong onboarding, communication, forecasting, and clear operational expectations.Quality control and recipe consistency become critical when scaling production across facilities.Breweries should carefully evaluate the “build vs outsource” decision based on cash flow, utilization, staffing, and long-term strategy.The future of contract brewing may include growing opportunities in private label products, non-alcoholic beverages, RTDs, and regional production partnerships.ResourcesLearn more about Paradox Brewery's contract brew servicesGet the Brewery Profit Brief - weekly tips and tactics to improve cash flow and profitabilityReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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196
Brewery Benchmarks That Drive Profits: The Numbers Every Brewery Should Track
Benchmarking is one of the most powerful—and underused—tools in a brewery. In this episode, we break down how brewery owners and managers can turn complex financial statements into simple, actionable scorecards that drive better decisions.You'll learn how top breweries use key metrics, industry benchmarks, and weekly financial meetings to identify profit leaks early, improve margins, and strengthen cash flow. Instead of waiting for month-end financial reports, breweries can install a simple financial operating system that provides real-time visibility into the numbers that truly matter.Key TakeawaysWhy financial statements alone aren’t enoughMonthly reports are often backward-looking and complex. A simple benchmark scorecard provides real-time visibility and early warning signals.The small set of metrics that truly drive brewery profitabilityNumbers like EBITDA, debt service coverage, gross margin, and key cash-flow drivers help determine whether the business model is sustainable.How to build a simple weekly financial scorecardFocus on just 3–5 key metrics per department to track performance, identify gaps, and drive accountability across the team.The Financial Operating System breweries should installThe cycle is simple: set targets → measure performance → identify gaps → take action → report results weekly.How leading breweries use benchmarking to stay aheadTop breweries track margins, cash, sales velocity, and marketing ROI to make faster decisions and protect profitability.ResourcesSign up for the Brewery Profit Brief - Clear Numbers, Cash Flow Clarity, and One Practical Action to Improve Your Brewery's Profit Get the free mini-course Brewery Key Performance Indicators - scorecards, templates and best practices to improve your most important numbersTake the Brewery Financial Health Check - A quick self-assessment that shows where your brewery stands on the key drivers of profitabilityReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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195
Cash is King: Sam Calagione on Building (and Scaling) Dogfish Head
In this episode, Sam Calagione shares the journey of building Dogfish Head Craft Brewery from the smallest commercial brewery in America to a nationally recognized brand. Sam shares how he started the business with $220,000 in personal loans, navigated decades of growth, and balanced creativity with financial discipline. He discusses key decisions around capital, distribution, and profitability, along with lessons learned from missed opportunities and strategic bets. The conversation also dives into the merger with Boston Beer Company, the importance of cultural alignment, and Sam’s perspective on the evolving craft beer landscape and what lies ahead.🍺 Key TakeawaysStart Small, but Think Long-Term FinanciallyDogfish Head began with limited capital, but growth was supported through a mix of bank financing, investors, and disciplined reinvestment over time.Growth + Profitability Can CoexistThe company achieved 15 consecutive years of top-line growth while improving EBITDA - proving that scaling doesn’t have to come at the expense of profitability.Taproom & Direct Sales Should Come FirstFor today’s breweries, maximizing on-site sales and margins is critical before expanding into wider distribution.Strategic Decisions (and Mistakes) MatterMissed investments—like delaying a canning line—highlight how timing and capital allocation can significantly impact long-term results.The Right Partnership Is About More Than MoneyThe Boston Beer merger worked because of strong cultural alignment, shared values, and continued founder involvement - not just financial upside.ResourcesGet the FREE Brewery Profit Brief - tips, tactics and strategies to build a more profitable beer businessReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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194
Breweries: How to Build a Culture of Financial Accountability
In today's podcast, you’ll learn how to turn your numbers into a real-time management system. We’ll show you how to identify the few key metrics that matter, assign clear ownership across your team, and install a simple weekly rhythm that turns financial data into action so you can improve performance before the month is over, not after it’s too late.Key Takeaways:How to build a focused weekly scorecard (3–5 key metrics)A clear, simplified set of numbers your team can influence in real timeTactics to create clear ownership across your organizationLearn how to assign “one name on each number,” so every key metric has accountabilityHow to install a repeatable financial huddle systemA simple weekly meeting structure that turns numbers into conversations, conversations into decisions, and decisions into resultsTips to create stronger alignment between operations and financial outcomesConnect daily actions (sales, ops, inventory, collections) directly to financial results so your team understands how their work drives profitResourcesGet the Brewery Profit Brief - weekly tips, tactics and strategies to build a more profitable breweryReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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193
From Chaos to Clarity: Smarter Brewery Production Planning with Data & Forecasting
Production planning is one of the bigger challenges in brewing. In this episode, Jeremy Carney from Central Coast Analytics and Dru Ernst from Dru Bru break down how breweries can move from reactive, spreadsheet-driven decisions to proactive, data-powered planning.You’ll hear a real-world case study from Dru Bru, explore how forecasting by brand, package, and channel actually works, and learn how better planning directly impacts cash flow, margins, and operational efficiency. We also look ahead at how AI is beginning to shape the future of brewery production decisions.🎯 Key TakeawaysWhy production planning is a hidden profit leakPoor planning leads to excess inventory, stockouts, lost sales, and tied-up cash, often without breweries realizing the true financial impact.What most breweries are doing today (and why it’s not enough)Many breweries rely on manual processes, gut instinct, and disconnected spreadsheets, creating inefficiencies and costly mistakes.How data-driven forecasting changes the gamePlanning by SKU, package, and sales channel gives breweries real visibility into demand, allowing for smarter brewing and inventory decisions.Real-world results from Dru Bru’s transformationMoving to a structured, data-informed system improved visibility, reduced guesswork, and enabled better in-season decision-making.Where AI fits and the practical first step to get startedAI is about better recommendations. The first step is getting clean, usable data and a consistent planning process.ResourcesConnect with Jeremy, [email protected] and Dru, [email protected] Get the Brewery Profit Brief - short, actionable insights to drive profitabilityReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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192
Behind Every Profitable Brewery: Solid Bookkeeping
In this episode, I sit down with Marc Rice of Brytos Accounting Services to talk about something that sounds simple, but is often a mess behind the scenes: brewery bookkeeping. Marc shares what he sees when he opens up a new client’s QuickBooks file for the first time - liabilities showing up as revenue, duplicate expenses from bank sync errors, unreconciled accounts, and charts of accounts that make it nearly impossible to understand what’s actually happening in the business. We dig into why complete, accurate, and timely reporting isn’t just about compliance, it’s about decision-making. Marc explains how a properly structured chart of accounts, clear separation of business segments using classes, and regular weekly reconciliations can dramatically improve financial clarity. We also discuss when it makes sense to outsource bookkeeping, how to assess whether your books are healthy, and why clean financials are the foundation for improving margins, cash flow, and long-term profitability.Key TakeawaysReconcile Weekly, Not Just MonthlyDon’t wait until month-end. Weekly bank and credit card reconciliations prevent duplicate entries, missing transactions, and costly clean-up work later .Design a Chart of Accounts That Works for a BreweryYour chart of accounts should separate taproom, wholesale, and other segments clearly—and properly classify COGS, labor, and overhead so you can see true margins .Watch for Common Brewery Bookkeeping MistakesBe on alert for liabilities recorded as revenue, double-entered expenses from bank feeds, and unreconciled accounts—these distort profitability and cash flow .Use QuickBooks Classes (or Similar Tools) to Separate Business SegmentsSegment reporting helps you see which channels (taproom, distribution, events) are driving profit and which need attention .Outsource When You’re Wearing Too Many HatsIf bookkeeping is something you “get to when you can,” it’s probably time to bring in a specialist who understands brewery accounting .ResourcesGet the Brewery Profit Brief - tips, tactics, and strategies to create more profit and better cash flow in your brewery.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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191
Loyalty That Pays: Turning Taproom Fans into Recurring Revenue
Today we chat with Ross Stensrud from Tapwyse and explore how modern brewery loyalty programs are evolving far beyond the traditional “mug club.” Ross shares exciting performance data from Tapwyse breweries, including a 387% increase in app installs and a 418% surge in membership revenue year-over-year, along with insights into how breweries can now quantify the estimated revenue impact of rewards programs . The conversation highlights how breweries are using real-time dashboards to measure membership revenue, reward value, and guest engagement in ways that turn loyalty from a “nice idea” into a measurable profit driver.Ross and Kary also discuss what separates breweries that succeed with loyalty programs from those that struggle. The key themes: staff buy-in, active marketing campaigns, data-driven decision making, and operational simplicity. Rather than relying on gut instinct, Ross emphasizes the power of using app data to identify top guests, track recurring revenue, and refine marketing strategies. Together, we make the case that loyalty programs—when structured and promoted correctly—can become a meaningful recurring revenue stream and a powerful tool to smooth seasonal revenue swings.Key Takeaways:Track Revenue, Not Just Sign-Ups: Measure estimated reward value, recurring membership revenue, and average tab size to understand the true financial impact of your loyalty program.Use Push Messages Strategically: Data shows strong engagement (including high visit rates per push message) and intentional communication drives repeat traffic.Create a Dynamic Rewards Model: Move beyond static mug clubs to systems that reward repeat behavior and build long-term belonging.Set Clear Membership Goals: Establish targets for monthly and annual membership sales, track progress on a dashboard, and adjust campaigns accordingly.Drive Staff Buy-In: Train your team to promote the program, personalize guest interactions, and make reward redemption easy.ResourcesLearn more about Tapwyse and schedule a demoGet the Brewery Profit Brief - tips, tactics and strategies to run a more profitable brewery businessReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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190
How to Build a Profitable Inventory System
Inventory is often the largest asset on a brewery’s balance sheet and the biggest source of hidden margin leaks. In this episode, we break down how to build a profitable inventory system that protects cash, improves COGS accuracy, and creates operational discipline. You’ll learn how to install simple standard operating procedures, use scorecards to quantify what “good” looks like, and turn inventory management from a monthly headache into a competitive advantage. Plus, we’ll share a practical SOP template you can use immediately.Actionable TakeawaysInstall Clear Inventory SOPsLearn how to document and standardize receiving, transfers, adjustments, and returns so inventory accuracy doesn’t depend on memory or good intentions.Move from Guesswork to Measurement with a ScorecardIdentify the key metrics (turnover, days on hand, shrinkage %, slow-moving SKUs) that quantify what strong inventory management actually looks like.Protect Gross Margin Through Better Valuation & ReconciliationUnderstand how counting discipline and consistent valuation methods improve COGS accuracy and prevent margin distortion.Identify and Plug the “Inventory Leaks”Discover the most common breakdown points — from receiving errors to production yield loss — and how to install controls that prevent them.Free Up Cash Without Increasing SalesSee how improving inventory turns and reducing excess stock can unlock working capital and strengthen your financial position.ResourcesGet the free Brewery Profit Bulletin - tips, tactics and strategies to create more profit in your beer business.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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189
Cash Flow First: Building a Brewery That Stays in Control
Cash flow is what determines whether a brewery survives and grows. In this episode, we break down the core fundamentals of cash flow management and share practical strategies you can use immediately to gain control, avoid crunches, and build a stronger financial foundation for your brewery.Key Results You’ll Get from Listening:A clear understanding of the difference between profit and cash flow and why it mattersPractical steps to avoid cash crunches before they happenThe core KPIs that directly impact liquidity and financial stabilitySimple systems to improve collections, inventory management, and spending disciplineA framework for making better day-to-day decisions that strengthen cash flow and long-term growthResourcesGet the Brewery Profit Brief - actionable tips to improve cash flow today.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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188
The Data-Driven Brewery: AI, Insights & What’s Next from Beer30
In this episode, I sit down with Aaron Gore, VP of Sales & Marketing at Beer30, to talk about the upcoming American Craft Beer Hall of Fame induction ceremony and what today’s high-performing breweries can learn from the legends of our industry.We explore how leading breweries are using data management not just to “keep records,” but to gain a true competitive edge. From tighter inventory control and margin visibility to AI-powered forecasting and smarter decision-making, data discipline is separating the breweries that survive from those that thrive in a maturing market.Aaron also shares insights on three major initiatives coming soon from Beer30 and what they signal about the future of operational intelligence in craft beer.✅ Actionable Takeaways1️⃣ Treat Data as a Strategic Asset — Not Just RecordkeepingHigh-performing breweries don’t just collect data — they structure it, review it consistently, and use it to drive pricing, production planning, inventory control, and profitability decisions.2️⃣ Build a Single Source of TruthDisconnected spreadsheets and siloed systems create confusion. The best breweries integrate accounting, production, and inventory data so everyone operates from the same numbers.3️⃣ Use AI as an Assistant, Not a ReplacementAI tools can help analyze trends, forecast demand, flag anomalies, and generate insights faster — but they work best when clean, organized data feeds them. Garbage in, garbage out still applies.4️⃣ Create a Weekly Data Review RhythmCompetitive breweries establish weekly operational and financial huddles where key metrics are reviewed, variances are discussed, and decisions are made quickly — before small issues become big problems.5️⃣ Invest in Systems That Scale with YouWhether it’s inventory management, production planning, or forecasting tools, investing in scalable systems early allows breweries to grow efficiently instead of rebuilding their back office every few years.ResourcesConnect with Aaron - [email protected] Get the Brewery Profit Bulletin - tips, tactics and strategies to build a more profitable breweryReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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187
Unlocking Brewery Profit: Taprooms, Distribution & Smart Growth with Chris Farmand
In this episode, I sit down with Chris Farmand of Small Batch Standard, a brewery accounting, tax and advisory firm that works with breweries across the country, to talk about one thing every brewery owner cares about: profit. We kick things off with a preview of Chris’s all-day Brewery Profit Workshop at the 2026 Craft Brewers Conference (Monday, April 20th), where he’ll dive deep into taproom performance, distribution strategy, and practical ways to unlock more profit in your business.From there, we zoom out and tackle some of the biggest strategic issues facing breweries today — the pros and cons of contract brewing, what’s really happening in brewery mergers and acquisitions, and how forward-thinking operators are creatively converting underutilized production space into high-margin event venues. This conversation is packed with insights for breweries looking to adapt, optimize, and build a more profitable business model in a maturing market.Key TakeawaysTaproom Profit is Still KingWhy maximizing retail sales, optimizing labor, and dialing in guest experience remains one of the most powerful levers for margin expansion.Distribution Strategy Requires DisciplineThe importance of understanding true margins by channel — and when distribution helps (or hurts) your bottom line.Contract Brewing: Strategic Tool or Risky Shortcut?A practical look at when contract brewing makes sense, when it doesn’t, and the financial implications owners often overlook.M&A Activity Is EvolvingWhat’s driving brewery mergers and acquisitions in today’s market — and what owners should consider before buying, selling, or partnering.Repurposing Production Space for Higher MarginsHow breweries are converting excess capacity into event space, private rentals, and hospitality experiences to capture more profitable retail dollars.Profit Requires Intention, Not HopeThe common thread across all strategies: knowing your numbers, understanding channel-level profitability, and making proactive financial decisions instead of reactive ones.ResourcesLearn more about the Brewery Profit Workshop - Monday April 20th of Craft Brewers Conference weekGet the free Brewery Profit Brief - a weekly newsletter packed with tips, tactics, and strategies to drive more profit in your beer businessReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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186
A Practical Guide to Brewery COGS & Margins
In this episode, we break down what really belongs in COGS, how to read gross margin correctly, and how to dig deeper to uncover hidden margin leaks. If you want stronger cash flow, smarter pricing, and better decisions, this episode will help you master the numbers that matter most.🎯 5 Actionable TakeawaysDefine COGS correctly and clean up misclassifications.Only direct materials, direct labor, and production overhead live in COGS. Calculate and monitor gross margin.Track gross margin % trends and compare draft vs package so you can catch margin decline early.Break down margins by brand and package.Don’t rely on blended averages - calculate COGS and margin by SKU to identify profit drivers and margin killers.Allocate labor and overhead intentionally.Use simple drivers to create a realistic cost per BBL — clarity beats perfection.Turn margin insight into action.Use what you learn to adjust pricing, rationalize SKUs, improve efficiency, negotiate with suppliers, and drive profitability.ResourcesGet the Brewery Profit Brief - actionable tips, tactics and strategies to run a more profitable brewery.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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185
7 Financial Red Flags That Predict Brewery Trouble
In this episode, we dig into how financial trouble usually shows up months before it becomes a crisis, and why so many owners and managers miss the warning signs. When you’re busy fighting daily fires, reviewing financials weeks after month-end, and unsure which numbers truly matter, problems stay invisible until cash runs tight .We walk through the concept of a financial early-warning system and explain how profitable breweries shift from reactive panic to calm, data-driven decision-making. Instead of drowning in reports, they focus on a small set of leading indicators that flag issues early — while there’s still time to act. This isn’t about becoming a CPA - it’s about knowing where to look, how often to review, and what actions to take when numbers move out of range.Key TakeawaysMost brewery financial problems show up early — but only if you know which signals to watchA focused red-flag dashboard is more powerful than dozens of backward-looking reportsCash flow issues are usually operational problems in disguiseReviewing financial signals weekly creates faster, calmer course correctionStabilizing cash flow and margins must come before growth or optimizationResourcesGet the Brewery Profit Brief - tips tactics and strategies for a more profitable breweryReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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184
Brewery Budget Basics
In today's podcast we cover the basics of brewery budgeting, keys to success and 3 simple steps to get started building your plan today.Key TopicsBudget questions: Who, what, where, why, when and howCommon obstacles and how to overcome themBudget quick-start guideThe details: How to build the plan, models, tools and templatesFinancial cadence: How to use the plan every dayResourcesGet the brewery profit brief - tips, tactics, and strategies to build a more profitable beer businessReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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183
How Lawson’s Finest Liquids Scaled With Plans, Numbers, And Purpose
Today, I sit down with Sean Lawson the founder behind Sip of Sunshine to unpack how careful planning, advisory boards, and a purpose-first mindset can carry a brewery through hypergrowth, supply shocks, and a once-in-a-century pandemic.Sean walks us through the early days of homebrewing, the decision to contract brew at Two Roads to meet demand without giving up ownership, and the leap to a state-of-the-art Vermont facility just 16 months before lockdowns. We explore how a high share of packaged product, strong retail relationships, and authentic brand loyalty kept the business resilient. As a certified B Corp, Lawson’s and has contributed millions to nonprofits focused on healthy communities—proving that purpose can be a growth engine, not a side note.On the operational side, Sean opens the playbook: annual planning with monthly and quarterly reviews, KPI dashboards that spotlight cash, gross margin, COGS, and velocity, and a quarterly advisory board that challenges assumptions without dictating decisions. We dig into the hard lessons from overcommitting on hops and preprinted cans, why vendor relationships matter when renegotiating contracts, and how to make tough people decisions while staying transparent and fair. If you’re scaling a craft brand you’ll leave with practical tactics for forecasting, budgeting, negotiating, and building a cadence that turns numbers into action.Grab the free Brewery Profit Brief - financial tips, tactics and strategies to build a more profitable brewery. Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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182
Inside Athletic Brewing’s Playbook
What does it take to scale from a bold idea to a beverage category leader? We sit down with Athletic Brewing’s CFO Evan Zawatsky and communications leader Chris Furnari to dig into the decisions that powered Athletic’s rise: owning production, investing in quality, and building a marketing engine that turns awareness into velocity.Evan opens the playbook on why Athletic poured serious CapEx into state-of-the-art breweries in Connecticut and San Diego. That move secured quality control, unlocked flavor innovation, improved margins, and gave the team agility to grow without supply constraints. Chris explains how the brand story evolved from convincing people to try non-alcoholic beer to showing who it’s for: active, balance-minded drinkers who want great beer flavors throughout the week. Together, they share how “cans in hands” at race finish lines and community events are key to brand building, how partnerships and earned media create the surround sound needed to convert trial into repeat purchase.If you care about brewery finance, brand strategy, or the surge in non-alcoholic beer, this podcast is packed with practical and clear frameworks you can apply at any scale. Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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181
Brewery R&D Tax Credits, Demystified
In today's podcast we show how breweries can turn recipe development and process innovation into real cash using the federal R&D tax credit, plus a clear path to claim refunds retroactively. Maggie Crowley and Devin Medrick from Leyton explain the IRS tests, missed opportunities, state add-ons, and energy efficiency deductions.• What the IRS four-part test means for brewing work• Real examples: first-batch runs, recipe changes, process tweaks• Eligible costs: wages at three levels, contractors, supplies• Simple documentation that passes audit standards• Typical credit ranges and three-year lookbacks• State credits that stack with federal benefits• Startup payroll tax offset for young breweries• Recent law changes reversing R&D cost capitalization• 179D and cost segregation for building upgrades• Quick steps: check Form 6765 and ask your head brewerWant to learn how your brewery can unlock R&D tax credits? Reach out to Maggie Crowley, [email protected] or visit Leyton for more details.Don't forget to sign up for the free brewery financial training newsletter.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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180
How Breweries Can Use Workforce Grants To Boost Profit
In today's podcast we lay out a simple path for Massachusetts breweries to use the Workforce Training Fund Express program for up to 100% reimbursement on financial training. From eligibility to application steps, we reveal each step in the process to turn free training dollars into better profits and steadier cash flow.• who qualifies and what reimbursement you can expect• how to find and choose pre-approved courses in the catalog• what documents you need for the application• typical approval timing and how long approvals last• why year end is the best time to apply• next steps to book a call and get guided supportFor Massachusetts breweries, book a call with me and I’ll walk you through the entire application. For breweries in other states, email me about grant programs in your area - [email protected] - let's work together to get you grant funds to cover the cost of financial training in the new year.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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179
How One Brewery Raised Capital, Opened a Second Location, and Built a KPI Culture
What does it really take to scale a brewery without losing your soul or your margins? We sit down with Nicole Smith, co-owner of South Lake Brewing Company, to trace a path from high school sweethearts in Tahoe to a two-location operation balancing community, cash flow, and culture. Nicole shares the unvarnished story of opening a second taproom and kitchen, why owner presence matters, and how to avoid cannibalizing your original location while still growing revenue.We cover the small set of numbers that matter most—revenue versus forecast by channel, prime cost for food and beer, and labor as a percentage of net revenue—and how those guardrails drive daily scheduling, purchasing, and promotions. From handling brutal seasonality in the shoulder months to embracing a kitchen to meet guest expectations, Nicole offers a field manual for independent breweries navigating a slower market. If you want concrete tactics for expansion, community funding, and profitability without compromising what makes your brand special, this conversation delivers. Connect with Nicole, [email protected] Subscribe to the free beer industry financial training newsletterReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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178
How to Build a Profitable Brewery Membership Program
In today's podcast, Ross Stensrud from Tapwyse shares how craft breweries turn memberships, flash rewards, and push messages into recurring revenue and reliable taproom traffic. Real data from 100+ brewery apps shows why monthly loyalty programs outperform annuals and how simple offers can drive measurable visits.Key Takeaways • Monthly memberships outperform annuals for recurring revenue • The $1 weekly beer case study • How to use flash rewards to move slow inventory fast • $5 locals program for weekday demand shaping - loyalty programs go beyond beer • How to leverage push messages: High read and engagement ratesDon't forget to sign up for the Craft Brewery Financial Training weekly newsletter. Financial intel delivered straight to your inbox!Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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177
Secret Hopper Taproom Data That Drives Dollars
Today on the podcast Andrew Coplon opens the playbook on Secret Hopper’s 10,000-visit dataset and shows how mystery shopping metrics translate into increased sales for your taproom. We talk through the staff behaviors that lead to high engagement—prompt greetings, informed recommendations, and closing gratitude—and the numbers that follow: bigger tabs, higher tips, and dramatically faster return visits. You’ll hear why a simple flight suggestion makes guests 350% more likely to order one and adds roughly thirteen dollars to the tab, how a to-go prompt can 4x purchases, and why tip percentage is a powerful proxy for engagement and training needs. Today's conversation gives you scripts, benchmarks, and a practical framework to coach your team. Learn more about Secret Hopper - helping taprooms grow with data-driven insights gathered through real mystery shopper visits.Don't forget to sign up for the free, and financially powerful weekly beer industry finance newsletter - your income statement will thank you!Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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176
Inside The State Of Beer With NBWA Economist Lester Jones
Beer volumes are down, dollars are soft, and the usual playbook isn’t working.We brought back Lester Jones, chief economist at the National Beer Wholesalers Association, to cut through the noise with data, plain talk, and a clear plan for getting back to growth. Lester breaks down what’s structural—demographics, consumption occasions, and channel mix—and what’s cyclical—slower hiring, fewer hours worked, and sticky inflation—and shows how those forces collide to shape beer demand in 2025.We unpack the Beer Purchasers’ Index and why distributor sentiment remains cautious, then dig into category dynamics where cider and FMBs stabilize, below-premium holds steady, and draft shows surprising resilience as on-premise accounts multiply. Lester argues the rubber band of pricing elasticity finally snapped: years of CPI-tracking increases met a year with little price and falling volume. The fix isn’t blind discounting; it’s surgical price investment, smarter pack-price architecture, and a return to safety and velocity on shelves. We also reframe on-premise: consumers want to socialize away from home, but aggressive pricing suppresses rounds. The antidote is occasion-first programming—happy hour value, low- and no-alcohol that extends the visit, and draft that delivers ritual, freshness, and better margins.Demographics get a rethink too. Instead of shouting at Gen Z, empower the 60-plus cohort—the wealthiest, most social audience—and design life-stage occasions that everyone wants to join. On competition, we sort through RTDs, seltzers, and hemp beverages, noting where shelves will rationalize and where beer’s strengths—lagers with place cues, approachable ABV, and draft experiences—can win. We also address policy turbulence around tariffs and taxes, urging unified advocacy while businesses adapt sourcing and operations to protect margins.If you care about winning the next quarter without losing the next year, this conversation delivers a grounded strategy: price with purpose, simplify to velocity, program the on-premise, and market to moments that bring people together. Subscribe, share with your team, and leave a review with one action you’re taking this week to move the needle.And don't forget to sign up for the beer business finance newsletter - financial intel delivered weekly straight to your inbox.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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175
Talking Beer, Numbers, and Distribution Strategy with Doug Veliky
A CFO who became a head of marketing, eliminated millions in debt, and then built a company to fix distribution blind spots—Doug Veliky’s journey is a masterclass in making beer businesses sturdier and smarter. We dig into the decisions that actually move the needle: building an internal audit team at Reyes that focused on real compliance risk, redesigning systems at Revolution to produce market-level P&Ls, and consolidating a spaghetti bowl of loans into a revolving line that turned heavy debt into daily cash efficiency. That financial clarity paved the way for a bold move—buying the production facility—and gave the brewery control over the investments that shape its future.We also get honest about how teams work. Doug shows how finance, sales, and marketing can stop talking past each other by aligning on the data each team needs: shipments, depletions, pull-through. The result? Better forecasts, fewer surprises, and programs that actually show up on the shelf and in the tap list. Doug's Beer Crunchers platform ties it all together, translating the mechanics of distributors, portfolios, and pricing into stories and tactics people at every level can use. And when the world flipped, Doug brought a finance brain to digital marketing—prioritizing audience, cadence, and measurable impact.Looking forward, Doug sees moderation evolving beyond non-alcoholic beer into “small beers” and right-sized formats that meet the moment—2.8–3.8% ABV cores and 8.4-ounce packs that fit weekday occasions without losing the ritual. The catch is prioritization: make it a pillar or skip it. We close with BrightBev, where Doug helps emerging brands choose the right distributors, set expectations, and invest alongside partners to win velocity, not just placements. If you care about brewery finance, route-to-market strategy, and building brands that last, this conversation will sharpen your plan for the next four quarters. Subscribe, share with a brewery friend, and leave a review with your biggest takeaway—what will you prioritize next?And don't forget to sign up for the Brewery Financial Newsletter - tips, tactics, and strategies to help you build a more profitable brewery business. Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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174
From Good Beer to Great Experiences: What Today’s Taproom Guests Really Want
What if your taproom’s biggest growth lever isn’t price or new styles—but the first 15 seconds after someone walks in? Today on the podcast we welcome back consumer insights expert Michael Varda of Craft Beer Advisory Services to unpack the data behind modern taproom behavior and why food, events, and hospitality now sit shoulder to shoulder with great beer. The headline: beer gets guests in the door; the experience keeps them in their seats and brings them back.We trace the post-pandemic shift from liquid-first to social-first to hospitality-first, showing how entertainment sparked the rebound and how food has become the decisive extender of “time in seat,” especially for women and families. Michael explains why discounting erodes perceived value and how rewards-based loyalty (think “earn,” not “mark down”) protects brand equity while encouraging repeat visits. He also breaks down the crucial differences between retail and taproom motivations—why a standout six-pack doesn’t automatically translate to a packed taproom—and how to design for the whole evening, not just the pour.Expect practical tactics you can deploy immediately: optimize the first 15 seconds with warm greetings and clear wayfinding, train staff to scan, acknowledge, and mirror guest energy, and adopt one measurable focus at a time—like to-go prompts—to build momentum. We highlight “time in seat” as the single most telling metric of taproom health, a simple read on satisfaction, engagement, and spend. And beyond dashboards, we make the case for pulling up a chair with a mix of regulars and new faces, asking better questions, and giving customers a voice in small decisions that build authentic loyalty.If you’re ready to evolve from great beer to a great experience—without racing to the bottom on price—this conversation maps the path. Subscribe, share with your team, and leave a review with the one change you’ll try this week.And don't forget to sign up for the Brewery Financial Newsletter - tips, tactics, and strategies to build a more profitable beer business, delivered weekly.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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173
Talking Taxes: What the One Big Brewery Bill Means for Your Bottom Line
New tax law just handed breweries a playbook to keep more cash in the business—if you know how to use it. Today we’re joined by Brent Williams, CPA and brewery tax manager at Small Batch Standard, to translate the One Big Brewery Bill (OB3) into clear, practical moves owners can make right now. From tips and overtime changes your team will feel on payday to the return of 100% bonus depreciation and immediate expensing for domestic R&D, we connect the dots between policy and day‑to‑day brewery operations.We dig into the details that matter: how to label tips vs service charges in payroll so employees get the refund they expect and you keep the FICA tip credit; which assets truly qualify for full expensing and how to time purchases for the best tax outcome; why 199A remains a powerful 20% deduction for pass‑through owners; and how R&D applies to more than new recipes—it includes process improvements that reduce waste, speed up turns, or enhance quality. Brent also walks through retro choices for previously capitalized R&D costs, plus often‑missed credits like paid family and medical leave and small employer retirement plan incentives.If you’re a small or mid‑size brewery planning equipment, considering a production build‑out, or just trying to make payroll and taxes play nicely, this conversation turns complexity into a checklist. Bring clean books, schedule a projection meeting, and map out 2025 vs 2026 moves so depreciation, credits, and cash flow align. OB3 isn’t just policy—it’s a strategy to fund growth without squeezing margins.If this was helpful, follow the show, share it with a brewery friend, and leave a quick review so more owners can find it. Got a question about your brewery finances? Send it our way and we may tackle it in a future episode. [email protected] of course, don't forget to sign up for the free brewery financial newsletter - filled with tips, tactics and strategies to help you run a more profitable brewery.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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172
Engineering Your Menu for Maximum Profits: A Guide for Taprooms
Ready to stop guessing about your brewery's food profitability? Today's podcast reveals exactly how to transform your taproom food program from a necessary evil into a genuine profit center.Most brewery owners didn't get into the business to become restaurateurs, yet many find themselves reluctantly managing food programs because customers expect food options. The challenge? Food operations are notoriously complex both financially and operationally, leading many breweries to operate food programs that secretly drain profits rather than enhance them.The solution lies in understanding three critical financial practices and three operational strategies that eliminate the guesswork from food profitability. We explore how separating your food operations in your accounting system creates visibility, how tracking specific benchmarks reveals hidden problems, and how using contribution margin (not just percentages) shows where you're actually making money.You'll discover why successful food programs use narrow menu strategies with limited ingredients, platform approaches where common bases create variety, and menu engineering that categorizes items as stars, dogs, plow horses, or puzzles. This systematic approach helps you promote high-margin items customers love while eliminating profit-draining options that hurt your bottom line.The episode provides a clear five-step action plan: audit your current menu, identify margin drainers, reprice or remove problematic items, track costs regularly, and share metrics with your team. Plus, learn about technology solutions that can dramatically reduce the manual work while increasing visibility into your food program's performance.Whether you're running a full kitchen or just offering simple snacks, this episode delivers the framework you need to build a smart, sustainable, and profitable food program that enhances your core business rather than detracting from it. Download our free Brewery Profit Toolkit and transform your approach to taproom food today.Do this next:Sign up for the FREE brewery financial briefing. Weekly tips to drive margins and profits in your taproom.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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171
Contract Brewing and Community Building: How Soul Mega Thrives Without a Taproom
What happens when you combine accounting expertise, homebrewing passion, and entrepreneurial spirit? For Elliott H. Johnson II, it was creating Soul Mega – a thriving beer brand that's challenging traditional craft brewery models.In this illuminating conversation, Elliott shares his journey from making "really bad" homebrew batches to building a recognized beer brand without a physical brewery. Soul Mega's contract brewing approach allowed them to enter the market with minimal capital investment, focusing instead on wholesale distribution and community building. When COVID-19 hit just six months after their launch, Elliott pivoted to become "basically an Uber Eats driver for a year," personally delivering beer to maintain customer relationships.What makes Soul Mega distinctive is their approach to creating taproom-like experiences without a physical space. Their signature event, Mega Fest, combines a beer festival with DJ performances and community celebration – perfectly embodying their mission to "promote creative culture and inspire folks to pursue their interests and passions." Strategic collaborations with established breweries like Stone, Port City, and Tröegs have expanded their reach, while partnerships with graffiti artists for label designs connect the brand to creative communities.Elliott's financial background shines through in his meticulous approach to business management. He maintains a 13-week cash flow forecast, uses CRM software to track account performance, and prioritizes in-person visits to high-performing retailers. His candid insights about navigating challenges – from finding a new contract brewer when their original partner suddenly closed to handling regulatory hurdles – provide valuable lessons for any entrepreneur.Whether you're considering alternative brewery business models, looking to strengthen your brand connection with customers, or seeking practical strategies for sales growth without a taproom, this episode delivers actionable wisdom from someone who's making it work against the odds.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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170
Meet the Brewery That Hangs Its P&L on the Wall
Thor Cheston shares the remarkable journey of Right Proper Brewing Company, from its successful 2013 brew pub opening to the challenges of expansion and the transformative power of implementing open book management. His candid insights reveal how focusing on core products, financial transparency, and efficient operations turned their struggling production facility into a thriving business with healthy EBITDA.• Starting as a Georgetown student who fell in love with craft beer while working at a pizzeria• Opening Right Proper Brewing in 2013 as a neighborhood hub with immediate success• Expanding too quickly in 2015 with a production facility that struggled for years• Pivoting in 2019 from creative-driven to leadership-focused business model• Implementing open book management with full financial transparency• Reducing product line to focus on consistent, marketable core beers• Displaying financial statements on 8x16 foot whiteboards for all employees to see• Creating incentive programs where employees share in profits when goals are met• Understanding that profit enables purpose rather than being the purpose itself• Building a business model specific to Right Proper rather than copying other breweriesYou can reach Thor Cheston at Right Proper's Brookland facility at 202-247-6274. He welcomes text messages and is always happy to talk with fellow brewery professionals.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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169
Beyond the Spreadsheet: Transforming Brewery Financial Planning
We dive into mastering your brewery budget with a practical three-step approach that transforms financial planning from overwhelming to achievable. This workshop provides tools and strategies to create a useful financial roadmap that aligns with business goals.• Begin with the end in mind – set one clear financial goal (typically 10-15% profit) before planning anything else• Know your stakeholders – identify requirements from banks, investors and others to incorporate into your plan• Set firm deadlines – create a budget preparation timeline with clear responsibilities and milestones• Use historical financial analysis to establish context for your projections• Break down planning by department and involve team members to create ownership• Consider balance sheet and cash flow implications, not just P&L• Implement weekly financial huddles to shift from lagging indicators to leading indicators• Use visualization tools like dashboards to make financial data more accessible• Remember that budgeting isn't just about spreadsheets but about creating a financial roadmapJoin the Beer Business Finance Association to access the complete Brewery Budget Course with all tools and templates discussed in this workshop.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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168
When to DIY and When to Ask for Help: The Small Brewery Dilemma
Sara Watson and her husband Brent turned their dream into reality with Vacancy Brewing in Austin, Texas, combining his brewing expertise with her hospitality marketing background to create a community-focused taproom experience.• Building Vacancy Brewing after a six-month road trip across North America to find the perfect location• Hiring a taproom manager to allow the founders to focus on business development instead of daily operations• Implementing tighter beer loss and discount policies with transparent communication to improve margins• Tracking weekly taproom net sales compared to both prior year and budget to stay proactive• Creating the Vacancy Collective membership program to transform loyal customers into brand ambassadors• Balancing innovation with consistency by maintaining core beer styles while rotating specific recipes• Successfully navigating lease renewal challenges by gathering knowledge from multiple real estate professionals• Finding the sweet spot between doing tasks yourself and knowing when to bring in outside expertiseVisit Vacancy Brewing in South Austin, find them online at vacancybrewing.com or on social media @VacancyBrewing to learn about their events including karaoke, trivia, music bingo, and more.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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167
The Validation Model: How One Brewery Keeps Reinventing Itself
Brian Deignan shares how his brewery, Validation Ale, achieved 29% growth last year through systematic innovation and strategic expansion while he, as an owner, maintained a Monday-Friday, 9-5 work schedule. Brian explains his unique concept where beers compete for menu placement based solely on sales data, and his methodical annual process for identifying growth opportunities.• Validation Ale's competitive model forces continuous innovation with 143 unique recipes created in three years• Each beer category features a "validated" beer and a challenger that can replace it if sales are higher• Brian's systematic "growth driver" process evaluates potential initiatives based on revenue potential, capital requirements, and feasibility• Distilling spirits emerged as this year's growth initiative, generating 28% beverage revenue increase from day one• Building consistent profitability across all days of the week took patience—nearly 2.5 years before lunches and slow days became profitable• Staff culture focuses on training managers to "think like owners" through regular coaching and biweekly all-staff meetings• Social media marketing works best when showcasing behind-the-scenes content with staff rather than polished promotional material• High engagement metrics don't always translate to actual customer visits—line dancing content went viral but only two people attendedKey Takeaway: For brewery owners struggling with financial challenges, implement a systematic growth driver exercise to identify new revenue opportunities rather than remaining stagnant in a shrinking market.ResourcesLearn more about Validation AleSign up for the FREE brewery financial training newsletterReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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166
Brewery Spotlight: Presidential Brewing
Each month, the Beer Business Finance Association will shine a spotlight on one exceptional craft brewery to explore what makes their business thrive. In this exclusive conversation, we hear from Jake Lohse, Founder of Presidential Brewing. We go beyond the beer to uncover best practices, smart financial strategies, creative sales tactics, and the real-world lessons they've learned. This is your front-row seat to learn from peers who are building profitable, resilient breweries and raising the bar for the industry.Whether you're a new brewery or a seasoned operator, you’ll walk away with fresh ideas and proven tactics to grow sales, improve profitability, and strengthen your business.ResourcesLearn more about Presidential BrewingCheck out Jake's book: Shifting Gears, The Ultimate Road Map to Crafting Your Legendary Brewery or RestaurantGet the free brewery finance bulletinReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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165
Breweries: Reduce Waste, Improve Efficiency with Grist Analytics
Today on the podcast Brynn Keenan from Grist Analytics talks brewery operations, data-driven decision making, and how Grist helps breweries improve performance. Grist Analytics provides data-driven solutions that help breweries optimize their production processes by transforming raw brewing data into actionable insights.Their platform enables consistent quality, improved efficiency, and reduced waste through real-time monitoring and advanced brewing analytics.Key PointsHow to replace paper brewing logs with a powerful data analytics toolTips to overcome a big brewery challenge - effective production schedulingBenchmarking study and the 360 degree efficiency reviewResourcesConnect with Brynn, [email protected] the free brewery financial training newsletterReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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164
Taproom Menu Magic: Using MarginEdge to Price for Profit
In today's podcast you'll learn how MarginEdge gives you accurate insight into taproom profitability on a daily basis—no waiting for end-of-month reports. What are your most profitable menu items? Where are costs increasing and eating into profits? How do we get everyone talking about the numbers and helping achieve financial success?You'll get answers to these questions and more to help your increase taproom profits. Key PointsHow to properly price menu items for profitTactics to stay laser focused on margins every single dayThe power of the "Controllable P&L" - a real-time look at taproom profitabilityFeatures and benefits of MarginEdge: Automated invoice processing, real-time food and beverage cost tracking, menu item analysis, and much moreResourcesConnect with Andre from MarginEdge, [email protected] the video replay of this free workshopSign up for the FREE brewery financial training newsletter Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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163
Tapping Into Profit: How Tapwyse Helps Breweries Build Recurring Revenue
Today on the podcast we talk loyalty programs, memberships and recurring revenue strategies with Ross Stensrud from Tapwyse.Tapwyse creates custom apps to create predictable and repeating income for your brewery business. Need a solution for slow seasonal business cycles? Tapwyse can help. Key PointsHow to use the $1 beer to get a 17x return on investmentFlash rewards: How to use push notifications to instantly reward customers and get them coming back more oftenWant to sell more to-go beer? Learn how this brewery used Tapwyse to sell out of one SKU and bring in an additional $1k in the processHow to create sticky, trackable, and profitable marketing campaignsResourcesConnect with Ross to learn more about Tapwyse: [email protected], or by cell, 760-209-6048Get the FREE financial training newsletter for breweriesReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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162
Insuring the Craft: Why Breweries Need a Specialist
Today on the podcast we hear from Chris Dial, Insurance Specialist at CS&A insurance and Owner of Wanderlinger Brewing Company in Chattanooga, TN.Chris knows the brewery business as an owner and operator of Wanderlinger. And now he's using his skills and experience to help other brewery owners properly insure their businesses with the right coverages at the right price. SummaryInsurance cost-savings opportunities you might not even know exist"The chiller died...but the brewery didn't." Hear the story of how the right insurance paid off for this breweryBiggest brewery insurance mistakes...and how to avoid themResourcesConnect with Chris on LinkedIn, by phone 615-496-6070, or email [email protected] up for the FREE brewery financial training newsletterReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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161
Your Brewery Is Overpaying for Credit Card Processing
Credit card processing fees can eat away at your brewery's profits, but expert Patrick MacLellan from Merchant Cost Consulting shows how you can save an average of 20% on these costs without changing your current processor or disrupting operations.Summary• 3 main fee components: interchange charges from card brands, processor markups, and miscellaneous fees• Why most businesses are overpaying – processing statements are deliberately confusing and contracts often allow price changes without notice• How processors typically adjust pricing three times per year, slowly increasing your costs• The truth about POS systems that bundle processing with their software solutions• How to identify bogus fees like non-PCI compliance charges that can be eliminated• Pros and cons of customer surcharges and how to implement them legally• Contract considerations including early termination fees and auto-renewalsVisit merchantcostconsulting.com to learn more or request a free statement analysis to see potential savings.Sign up for the FREE brewery financial training newsletter.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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160
Ready to Outsource Brewery Bookkeeping?
Today on the podcast we hear from Michael Ly, CEO of Reconciled accounting services. Michael and I talk about why bookkeeping is so important to your brewery business and how to evaluate outsourcing this key function.Key PointsPricing and process for outsourced bookkeepingCommon pitfalls with brewery bookkeepingSoftware tools to keep the financials running smoothlyFinancial standard operating proceduresResourcesLearn more about outsourcing your brewery bookkeeping with ReconciledGet the FREE brewery financial training newsletterReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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159
How to Drive Taproom Profits
Today on the podcast you'll hear the audio version of our brewery financial round table meeting. Our financial round table is a place to ask questions, get answers, share ideas and best practices.In this episode, we explore tactics, tips and strategies to increase customer traffic, grow average check size, and encourage repeat visitors.Key Points5 specific action steps taproom staff can take to increase profits (with special Guest Star Andrew Coplon from Secret Hopper)5 things you could be doing to grow the bottom line (but probably aren't)Taproom key metrics scorecards and best practices to transform financial resultsResourcesJoin the network of brewery owners and managers focused on improving financial resultsGet the FREE brewery financial training newsletterReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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158
Keys to Brewery Marketing Success
Jon Reynolds from Brew Plan joins us today to talk strategic planning and keys to marketing success for breweries. At Brew Plan, Jon works with brewery owners on pricing strategy, market analysis, concept development, and sales forecasting.SummaryBiggest brewery marketing mistakes...and how to avoid themCustomer buying trends and how breweries can position their brands for successSpecific marketing tactics that really move the needle for small/mid-size breweriesResourcesConnect with Jon Reynolds, [email protected] the free brewery financial training newsletterReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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157
Brew More, Waste Less: Unlocking Profit Through Financial Statement Analysis
Today on the podcast you'll hear the audio version of our brewery financial round table meeting. This month we focus on how to how to analyze your financial statements to unlock profitable opportunities. In our monthly workshops, brewery owners and managers share ideas and best practices to improve profits and cash flows. To join our membership or learn more, visit the Beer Business Finance Association. SummaryHow to use financial trend analysis to spot problems with gross marginsSimple break-even analysis toolsTactics to present the income statement on a "per barrel" basisResourcesGet the free brewery financial training newsletterLearn more about our network of brewery owners and managersReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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156
The Secret Formula to Create a Successful Brewery
Today on the podcast we reveal the Secret Formula to Create a Successful Brewery with Jake Lohse, founder of Presidential Brewing Company. Jake is the author of the book Shifting Gears, and founder of the Legendary Success Academy. SummaryThe 4 key factors to a successful breweryCreative funding for a start-up breweryStrategies to bring guests back to your taproom again and againResourcesConnect with Jake, [email protected] to the first podcast with Jake: Ultimate Road Map to Create Your Legendary BreweryGrab the FREE brewery financial newsletterReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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155
Pouring Over the Details: How Feasibility Studies Set Breweries Up for Success
For the first time, in a long time, more breweries are closing than opening. One of the success factors for breweries that survive and thrive vs. those who do not, is a feasibility study. Jon Reynolds from Brew Plan Marketing specializes in feasibility studies, market research, and data gathering. In today's podcast, Jon shares trends, growth areas, and the details of how to build a feasibility study for brewery success. Summary What a feasibility study is and why it's important7 benefits of market analysisResource run-down of brewery data to make informed decisionsResourcesConnect with Jon Reynolds from BrewPlan Marketing, [email protected] the FREE brewery financial planning newsletterReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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154
How to Slash Costs and Boost Profits in Your Brewery
Today on the podcast we hear from Bob Higgins of P3 Cost Analysts. Bob and his team specialize in identifying and reducing over-spending in your business. We talk all things expense management, cost reduction strategies, and share ideas on how your brewery can save money. HighlightsBob's process for identifying and eliminating unnecessary expenses Biggest cost-saving opportunities that companies commonly overlookThe most surprising savings P3 has been able to secure for clientsTrends in business expenses today, and where breweries will need to focus their cost-saving efforts in the futureResourcesConnect with Bob, [email protected] the free brewery financial training newsletterReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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153
How to Build Your Brewery Financial SOP Manual
This month in our brewery financial round table meeting we take a deep dive into financial standard operating procedures.Financial SOPs help you create complete, timely, and accurate financial statements so that you can make better business decisions.Highlights from our session:Use this hack: Rather than writing out a long SOP, use a screen recorder and show how the process is doneFollow a simple SOP template: Define the goal of the SOP, define how success will be measured, identify a responsible personGrab this Inventory Management SOP templateJoin the conversation with your membership to the Beer Business Finance Association. Monthly financial workshops, access to a library of financial training courses, and network with owners and managers in the beer industry. Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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152
Top 12 Financial Challenges for Breweries
In today's podcast we review the Top 12 Financial Challenges facing Craft Breweries. This list was assembled by our network of brewery owners and managers in the Beer Business Finance Association.In the podcast, I review each challenge and provide one thing you can do right now to help overcome the difficulty in your beer business. The Top 12 Challenges:Cost management. How to implement cost controls and identify areas for cost reductionBenchmarking and KPIs. How do we measure up against our peers?Budgeting. How do we help managers own their budget?Employee retention. What can we do to provide more competitive wages and benefits?Succession Planning. How do we thoughtfully implement a succession plan?Gross profit management. What are best practices to actively manage margins?Mergers and acquisitions. How do we evaluate a potential acquisition? Sales compensation. How do we "re-imagine" sales comp to create a system that rewards the right behaviors?Operational efficiencies. How do we achieve improvements in this area and what are best practices?Financial planning. What are the best tools to automate the process?Building a better culture. How do we break down silos across locations and departments so we can operate as one company with a common vision?Financial training. How do we increase financial literacy and understanding of the business?ResourcesGet the free brewery financial training newsletter - financial tips and tactics to help you run a successful beer businessReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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151
Brewery Lease Negotiation Best Practices
On today's podcast you'll hear the audio version of our brewery lease negotiation workshop. You'll learn strategies and best practices to tackle a lease negotiation (or re-negotiation) for your brewery. Key PointsLease terms, definitions, what you need to knowHow to build 'optionality' into your brewery leaseTriple net lease watch-outsNegotiation strategies and tacticsResourcesJoin the Beer Business Finance Association and gain instant access to financial training courses, resources, and video replays of past training workshopsReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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150
Beer Industry Data with Analytics Czar Dave Williams
Today on the podcast we hear from Dave Williams, the Analytics Czar from Bump Williams Consulting.Dave provides a recap of 2024 beer industry data, trends, and insights. We also cover “Dave’s Top 7”. These are the hot topics that he's been hearing about recently in the beer business.Key PointsGrowth in non-alcohol beer and ready-to-drink productsOn-premise resultsHealth guidelines and the impact of tariffsTrends in cannabis and crossover brandsResourcesConnect with Dave, [email protected] up for the free Craft Brewery Financial Training newsletter. Financial tips and tactics to build a stronger brewery, delivered straight to your inbox.Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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149
Proven Cost Management Tactics for Craft Breweries
In today's podcast you'll hear the audio version of our workshop on brewery expense management and cost cutting tactics. We hold these workshops monthly for our Beer Business Finance Association members. If you'd like to join 150+ other breweries in financial success, learn more about membership packages here. Key Takeaways2 cost analysis models to identify and reduce unnecessary spending5 cost cutting tactics to reduce expenses5 initiatives to implement right away to quickly lower costs ResourcesOne of the best books out there on cost-cutting: Double Your Profits in 6 Months or Less, Bob FiferFree brewery financial training newsletterReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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148
2025 Brewery Marketing Master Class
Today on the podcast Chris Overlay from Get Hoptimized delivers a master class in brewery marketing. You'll learn how to build your brewery sales forecast and super charge results with a best-in-class marketing plan. Key PointsSales forecasting best practicesBrewery revenue drivers and key metrics to simplify planningTools and models to build a comprehensive marketing planTactics to align sales and marketing to achieve revenue goals ResourcesConnect with Chris to super charge your brewery marketing plan, [email protected] more about the financial education network of brewery owners and managersReady to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.
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Financial Intel Brewed Daily
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Craft Brewery Financial Training Podcast
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