Small Business Break-Through

PODCAST · business

Small Business Break-Through

The small business break-through is all about small businesses that serve other small businesses. We can't do it alone, but then we combine our efforts through working together we can win big. Guests share inspiration, ideas, and why they built their business, so listeners can get to know them. We build and create long lasting relationships and drive traffic to your business.

  1. 88

    Navigating Small Business Success with Peter Kalanda of Three Horizons Interactive

    Welcome to the Small Business Breakthrough Podcast, where this week’s guest is Peter Kalanda, owner of Three Horizons Interactive. Peter shares his journey from the hospitality industry to digital marketing, emphasizing his passion for working with small businesses of all budgets. Key topics include the importance of personalized customer service, effective SEO strategies, and the evolving digital marketing landscape, particularly with AI. Peter highlights the value of trust and referrals in business growth and offers practical advice for small business owners. He also discusses recent successful projects and the significance of genuine human interaction in a tech-driven world. 00:00 Introduction to the Podcast 01:09 Meet Peter Kalanda: From Hospitality to Digital Marketing 04:15 The Importance of Clear Messaging and Personal Touch 05:28 Overcoming Business Challenges 10:28 The Power of Referrals 15:41 Navigating the Digital Marketing Landscape with AI 20:30 Contact Information and Final Thoughts 21:22 Lightning Round: Fun and Personal Questions

  2. 87

    Rewiring Mindsets for Success with Patricia Stepler

    In this episode of the Small Business Breakthrough Podcast, host Jason interviews Patricia Stepler, founder of Creating Top Producers. They discuss the importance of mindset shifts for achieving long-term success and fulfillment. Patricia shares her approach to helping clients overcome limiting beliefs by understanding and rewiring their thought processes. She illustrates her points with personal anecdotes, including her son's journey to securing a full collegiate scholarship and how it inspired her to delve deeper into mindset coaching. The episode also touches on tools and techniques to sustain changes and offers practical advice for individuals striving to break old habits and achieve their goals. 00:00 Introduction to the Podcast 00:28 Meet Patricia Stepler: Mindset Expert 01:38 Understanding Limiting Beliefs 03:25 Patricia's Personal Journey 05:36 The Process of Breaking Down Beliefs 12:11 The Role of Technology in Mindset Shifts 14:37 Tips for Overcoming Setbacks 18:32 Lightning Round and Conclusion

  3. 86

    Maximize Efficiency with Your VA | Featuring Cameron Dusky of BELAY Solutions

    Welcome to the Small Business Breakthrough Podcast! In this episode, we discuss how to effectively utilize virtual assistants (VAs) to maximize efficiency and productivity for your small business. Our guest, Cameron Dusky, Executive Assistant at BELAY Solutions, shares invaluable insights on transitioning tasks, building trust, setting up effective systems, and leveraging both human and AI capabilities to achieve a seamless operational workflow. Whether you're considering hiring a VA or looking to get more out of your current one, Cameron’s expertise offers practical steps to make your business thrive. Learn more about the strategic delegation of tasks like email and calendar management and discover how a VA can be a game-changer for your business. Learn more about Belay: https://belaysolutions.com 00:00 Introduction to the Small Business Breakthrough Podcast 00:26 Meet Cameron Dusky: The VA of VAs 01:15 Mindset Shift: Delegating to Your VA 03:13 First Tasks to Delegate to Your VA 07:07 The Power of a Structured Inbox System 15:00 Building a Strong VA Relationship 21:31 The Future of VAs and AI 23:02 Conclusion and Final Thoughts

  4. 85

    Transforming Social Media & Negative Reviews: Interview with John Worthington, CEO of Sircles

    In this episode of the Small Business Breakthrough Podcast, host Jason Pond interviews John Worthington, CEO, and founder of Sircles. They discuss the challenges small businesses face with bad reviews and how Sircles aims to revolutionize the industry by focusing on social recommendations from trusted friends rather than reviews from strangers. John shares his inspiration for starting the company, the hurdles they encountered while building Circles, and their approach to maintaining a positive social media space. The conversation also delves into the impact of data and KPIs on decision-making and the significance of staying true to one's vision. Watch as John reveals his proudest moments as an entrepreneur and offers insights into the future of social media. Don't miss the lightning round for some fun, rapid-fire questions. Download the Circles app, available in the app store, or invest through their limited-time crowdfunding campaign on WeFunder: wefunder.com/circles. 00:00 Introduction to the Small Business Podcast 00:10 The Problem with Bad Reviews 00:41 Introducing John Worthington and Sircles 00:59 The Inspiration Behind Sircles 03:43 Challenges in Building Sircles 05:32 Staying Focused and Overcoming Distractions 09:00 Tracking Progress with KPIs 10:32 Proudest Moments and Future Vision 15:02 Lightning Round with John Worthington 17:01 Closing Remarks and Contact Information

  5. 84

    Leveraging Technology for Small Business Success with Ben Johnson, CEO of Particle 41

    In this episode of the Small Business podcast series, host Jason interviews Ben Johnson, the CEO of Particle 41, a digital consultancy that helps small businesses leverage technology to enhance their operations. Ben, a five-time technical founder, shares insights on how technology, particularly AI, can benefit small businesses by automating processes, increasing efficiency, and improving customer experience. He explains how Particle 41 assists companies in integrating tech solutions like CRM systems and chatbots to streamline operations and meet customer demands. Ben also discusses the importance of keeping the human element in AI interactions and offers examples of how his company supports businesses in using existing tools like Office 365 Copilot more effectively.    00:00 Introduction to the Small Business Podcast 00:40 Meet Ben Johnson: CEO of Particle 41 00:58 Understanding Particle 41's Mission 01:56 The Importance of Technology in Small Businesses 03:52 Real-World Applications and Success Stories 06:37 Leveraging AI for Small Business Efficiency 08:52 The Momentum Community for Founders 14:22 Future of Tech Stacks and AI Integration 17:08 Lightning Round with Ben Johnson 19:36 Conclusion and Contact Information   Keeping momentum in your small business is hard — but you don’t have to do it alone. 👉 See if you’re a fit for The Momentum Community: https://www.mountainfreedom.coach/momentum

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    Achieving Holistic Success with Matt Wilson of the Yellow Brick Method

    In this episode of the Small Business Breakthrough Series, host Jason Pond interviews Matt Wilson, the founder of the Yellow Brick Method. They discuss the importance of holistic coaching for CEOs and business leaders, emphasizing the integration of spiritual, physical, and relational health to achieve business success. Matt shares his journey from venture capital to coaching, detailing how he identified his true calling and the motivations behind his coaching methodology. The conversation touches on the significance of emotional resilience, the value of stepping into challenges courageously, and how to listen to one's inner voice for guidance. Listeners are encouraged to seek help when needed and to focus on personal growth alongside business goals. 00:00 Introduction to the Small Business Breakthrough Series 00:43 Meet Matt Wilson: Founder of the Yellow Brick Method 01:23 The Inspiration Behind the Yellow Brick Method 03:11 Navigating Challenges as a CEO 17:18 The Importance of Physical and Spiritual Well-being 24:25 The Role of Relationships in Business 30:55 The Power of Asking for Help 31:02 Lightning Round and Conclusion

  7. 82

    Maximizing Sales Success with Katie Nelson, The Sales Catalyst - Small Business Podcast

    In this engaging episode of the Small Business Podcast, Jason interviews Katie Nelson, a renowned business and sales coach known as 'The Sales Catalyst.' Katie shares her journey from co-owning startups to becoming a sought-after sales expert. The discussion covers essential sales strategies, overcoming fears related to sales, and the importance of human connection in business. Katie also offers practical advice for new and struggling entrepreneurs, emphasizing the need for bravery and persistence. Tune in for valuable insights and motivational tips to boost your business growth. To connect with Katie Nelson, visit Sales Uprising or email [email protected]. 00:00 Introduction to the Small Business Podcast 00:28 Meet Katie Nelson: The Sales Catalyst 02:14 Katie's Journey to Becoming a Sales Coach 03:34 Overcoming Sales Fears and Challenges 04:17 The Importance of Client Testimonials 07:16 The Reality of Entrepreneurship 18:00 The Future of Sales and Marketing 22:00 Lightning Round: Fun and Insights 24:06 Conclusion and Contact Information

  8. 81

    Breakthrough Business Strategies No One Talks About

    Empowering Small Business Owners: Financial Planning Without Bias featuring Rob Burnette Welcome to the Small Business Breakthrough Series! In this episode, we speak with Rob Burnette, CEO and fiduciary financial advisor at Outlook Financial Center. Rob shares his journey from a Navy submarine warfare officer to a dedicated financial advisor who refuses to set high minimums to help those in need. Discover why it's crucial to have a solid financial plan beyond selling your business and learn the importance of maintaining community engagement as a business owner. Rob also discusses handling market volatility, overcoming business challenges, and his passion for aiding young people. Don't miss his inspiring anecdotes and valuable insights. Reach out to Rob at OutlookFFC.com for more information. 00:00 Introduction to the Small Business Breakthrough Series 01:00 Meet Rob Burnette: From Navy to Financial Advisor 03:37 Rob's Mission and Values in Financial Advising 07:38 The Importance of Financial Planning for Small Business Owners 14:36 Navigating Market Volatility with Confidence 17:49 Lightning Round: Quick Questions with Rob 19:35 Conclusion and Contact Information

  9. 80

    From Zero to Financial Hero: Breaking the Code of Stock Success!

    Empowering Financial Independence: Interview with Sebastian Oz | Small Business Break-Through Podcast Welcome to the Small Business Podcast breakthrough series! In this insightful episode, we sit down with Sebastian Oz, Founder and CEO of Stocks Uni. Sebastian shares his inspiring journey about breaking free from financial scams and creating accessible financial training for all. Discover how his program simplifies stock market investing, hear touching success stories from his clients, and gain valuable advice for small business owners and entrepreneurs. Dive into a discussion about the role of AI in financial planning, and learn what drives Sebastian’s passion for helping others achieve financial independence. Don't miss out on this engaging conversation packed with tips and encouragement for your own entrepreneurial journey. To get in touch with Sebastian, call him directly at 407-952-4871 or visit stocksuni.com. 00:00 Introduction to the Small Business Podcast 00:23 Meet Sebastian Oz: Fighting Financial Scams 01:01 Sebastian's Journey to Financial Independence 01:44 Simplifying Stock Investments for Everyone 03:14 Managing Day-to-Day Operations and Customer Relations 06:28 The Role of AI in Financial Planning 10:28 Sebastian's Proudest Moments and Advice for Entrepreneurs 13:01 Lightning Round: Fun and Personal Insights 14:51 Conclusion and Contact Information

  10. 79

    Building a Remote Team: Rusty's Guide to Small Business Success

    Welcome to the Small Business Podcast! In this episode, we're joined by Rusty Fulling, founder and CEO of Fulling Management. Rusty shares his insights on supporting small businesses through effective accounting and leadership development. Tune in to hear about his journey and the importance of creating a thriving remote work culture. Timestamps: 00:00 Introduction 01:15 Meet Rusty Fulling 03:45 Transition to Remote Work 07:30 Mental Health and Team Culture 12:00 Adapting to Team Desires for Office Work 15:30 Leadership Development in Small Businesses 20:00 The Importance of Investing in Team Leaders 25:00 Serving Clients Effectively 30:15 Rusty's Inspiration Behind Fulling Management 35:00 Recent Projects and Client Impact 40:00 The Role of AI in Accounting 45:00 Lightning Round: Quick Questions 50:00 Final Thoughts and How to Connect with Rusty

  11. 78

    Why Most Women Never Master Their Money (And How to Change That!)

    Welcome to the Small Business Breakthrough Podcast! In this episode, we dive deep into the world of financial empowerment for women entrepreneurs with our special guest, Dr. Annie Cole, founder of Money Essentials for Women. Dr. Cole shares her inspiring journey from social worker to financial expert and how she created a program designed to help women take control of their finances and achieve business success. Learn about the importance of understanding money, the exciting stories of her early clients, and her innovative approaches to marketing and lead generation. Dr. Cole also discusses the application of educational neuroscience in business mentorship and the future of financial planning. Tune in for actionable insights and get inspired to take your small business to the next level. To get in touch with Dr. Annie Cole, visit her LinkedIn page: https://www.linkedin.com/in/dr-annie-cole-ed-d-16ab59135/ 00:00 Introduction to the Podcast 00:21 Meet Dr. Annie Cole 01:04 The Birth of Money Essentials 02:05 First Year Successes and Challenges 02:45 Marketing and Lead Generation Insights 05:00 Coaching and Mentorship Strategies 13:13 Future of Financial Planning and AI 15:27 Lightning Round and Wrap-Up

  12. 77

    Unlocking Success: Meditation & Breathing Techniques for Small Business Owners

    This week, our special guest, Danish Desai, a meditation leader and service advisor for global speaker talks, joins us from Melbourne, Australia. Originally from India, Danish shares his journey of developing and teaching meditation and breathing techniques over the past 60 years. We dive into the importance of meditation and breathing for small business owners, exploring how these practices can help manage stress, improve focus, and enhance overall well-being. Danish shares invaluable insights into the power of meditation and breathing, along with his inspiring personal experiences and success stories. Tune in to discover how these techniques can boost your business performance and personal growth. Stay till the end for our exciting lightning round of rapid-fire questions! 00:00 Introduction to the Small Business Breakthrough Series 00:38 Meet Danish Desai: Meditation Leader and Service Advisor 04:15 The Importance of Meditation for Small Business Owners 07:49 Breathing Techniques: Harnessing the Power of Breath 10:33 Danish Desai's Journey into Podcasting 14:42 Lightning Round: Quick-Fire Questions 17:57 Final Thoughts and Contact Information

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    Unlocking Small Business Marketing Strategies with Ruby Benoit

    In this episode of the Small Business Breakthrough Podcast, we host Ruby Benoit, CEO, and founder of Craft Good Business, who shares her expertise in marketing for small businesses. Ruby discusses her journey from corporate America to supporting solopreneurs and entrepreneurs with strategic marketing plans. She elaborates on the benefits of hiring marketing agencies, the importance of having a holistic strategy, and how to effectively balance responsibilities. Ruby also shares insights on the future of marketing and the significance of leveraging AI and technology. Tune in to learn valuable tips on setting realistic marketing goals and overcoming challenges as a small business owner. 00:00 Introduction to the Small Business Breakthrough Podcast 00:41 Meet Ruby Benoit: From Corporate to Craft Good Business 01:03 The Challenges of Marketing for Small Businesses 02:43 Strategic Marketing: Ruby's Approach 07:08 Success Stories and Client Impact 08:06 The Future of Marketing and Business Insights 09:29 Overcoming Challenges and Building a Team 13:28 Lightning Round: Fun and Personal Insights 15:27 Conclusion and How to Connect with Ruby

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    Creating Immersive Retreats: Insights with Anna VanAgtmael of Wandering Roots

    In this episode of the Small Business Breakthrough Podcast, we interview Anna VanAgtmael, founder of Wandering Roots, who specializes in organizing retreats for VIP clients. Anna shares her journey from working in molecular diagnostics to starting her own retreat business. Despite challenges, including having to cancel retreats due to the pandemic, she developed a successful business model by offering digital courses and one-to-one services tailored to other entrepreneurs. The discussion covers the benefits of retreats for client retention, the importance of market research, and trends in the travel and retreat industry. Listen in for valuable insights on how to create and manage successful retreats. 00:00 Introduction to the Podcast 00:39 Meet Anna VanAgtmael: Founder of Wandering Roots 01:01 Anna's Journey from Corporate to Retreat Planning 01:49 Creating and Offering Retreats: Services and Challenges 09:23 The Value of VIP Retreats for Entrepreneurs 11:13 Future of Retreats and Travel Industry 13:15 Fun and Unique Retreats: A Case Study 14:39 Lightning Round: Quick-Fire Questions 17:07 Conclusion and Contact Information

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    Is the American Dream Dead? Isaiah Davis Debates the Future of Financial Freedom

    In this episode of the Small Business Podcast, we dive deep with Isaiah Davis, a financial professional and real estate expert from Atlanta, Georgia. Isaiah shares his inspiring journey from starting out broke at 15 to becoming a successful author and investor. Learn about his strategies for overcoming self-doubt, protecting investments, and helping people achieve their dream of home ownership. Isaiah also discusses his book 'Overcoming the Fear of Closing Deals' and offers invaluable advice for aspiring entrepreneurs. Stay tuned for a powerful conversation on financial growth, community support, and the American Dream. 00:00 Overcoming Self-Doubt 00:24 Introduction to the Podcast 01:29 Meet Isaiah Davis 02:05 Isaiah's Journey to Success 05:22 The Importance of Customer Service 07:27 Supporting Home Ownership 09:27 Isaiah's Book: Overcoming the Fear of Closing Deals 12:41 Lightning Round 13:52 Final Thoughts and Contact Information

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    Unlocking the Power of Storytelling for Small Business Success | Interview with Amanda Johnson

    In this episode of the Small Business Breakthrough Series, we dive into the world of storytelling with Amanda Johnson, co-founder and CEO of Saved by Story Publishing. Known as the Story Oracle, Amanda shares her journey from aspiring journalist to history teacher, and finally to entrepreneurial storyteller. Discover her insights on the importance of personal stories for small business owners and how they can transform customer engagement. Learn how Amanda helps entrepreneurs harness the power of their unique stories to create authentic connections and drive business growth. This episode is packed with valuable lessons on overcoming personal obstacles, the emotional impact of storytelling, and the future role of AI in creative writing.   00:00 Introduction to the Small Business Breakthrough Series 00:29 Meet Amanda Johnson: The Story Oracle 01:09 Amanda's Journey: From Journalism to Storytelling 02:01 The Power of Personal Stories in Business 03:50 Helping Entrepreneurs Tell Their Stories 06:18 The Importance of Processing Emotions in Storytelling 11:09 The Impact of Storytelling on Business Success 19:18 Future of Storytelling: AI vs. Human Touch 24:16 Lightning Round: Fun and Quick Questions 26:26 Conclusion and How to Connect with Amanda

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    Journey of a Wildlife Artist: James Corwin on Building a Successful Art Business

    This week, we take a unique approach by diving into the journey of James Corwin, a wildlife artist who has built a global business selling his oil paintings. Join us as we explore how James started his career, the challenges he faced, and the strategies he used to grow his brand. From selling his first pieces on Facebook to owning a gallery, James shares valuable insights on incorporating art into your business space and the significance of emotional connection in art. Don't miss the lightning round where James reveals his favorite quotes, books, and more!   00:00 Introduction to the Small Business Breakthrough Series 00:24 Meet James Corwin: Wildlife Artist 01:43 The Journey of Becoming a Professional Artist 03:26 Understanding Art Commissions and Sales 05:48 Building a Successful Art Business 12:12 The Emotional Impact of Art 14:26 Challenges and Joys of Running an Art Business 16:11 Lightning Round: Fun and Insights 19:22 Conclusion and How to Connect with James Corwin

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    Mastering Small Business Sales with Kirstin Carey

    In this episode of the Small Business Breakthrough Podcast, host Jason interviews Kirstin Carey, founder of Evolve Consulting, who has over 30 years of sales experience and is a specialist in helping small business owners become expert closers. Kirstin shares her journey from sales consulting to overcoming significant health challenges, to building successful businesses including wellness centers and health consulting practices. She discusses the importance of small business owners understanding the fundamentals of sales and the common mistakes they make. Kirstin also talks about her unique, human-centered approach to sales and the impact of AI on the industry. Don't miss the actionable advice and insights on how small business owners can thrive even in challenging economic climates.   00:00 Introduction to the Small Business Podcast 00:05 Meet Kirstin Carey: Sales Expert and Health Consultant 01:32 Kirstin's Journey: From Sales to Health and Back 02:34 The Importance of Sales for Small Business Owners 04:52 Transitioning Back to Sales Consulting 06:22 The Role of Small Businesses in the Economy 08:31 Kirsten's Unique Approach to Sales Consulting 10:44 Recent Projects and Market Shifts 15:32 The Impact of AI on Sales and Consulting 18:32 Lightning Round: Fun and Personal Questions 21:00 Conclusion and How to Connect with Kirstin

  19. 70

    Developing Workforce Talent for Business Success w/ JD Walter

    In this episode of the Small Business Breakthrough Podcast, host Jason interviews JD Walter, President of Waltric, on the challenges and strategies of developing workforce talent. JD shares insights from his 20 years of experience, including his time in the US Navy, on creating effective training programs tailored to meet specific business needs. The discussion covers the importance of human resilience, the role of emotional intelligence, and the critical aspects of technical skill development across all organizational levels. Whether you're a small business owner or a manager, tune in to learn how to retain and nurture your talent to drive business growth. 00:00 Introduction to Workforce Development Challenges 00:43 Meet JD Walter: Experience and Insights 01:27 Lifecycle Approach to Training Programs 02:31 The Importance of Retaining Talent 03:12 JD's Journey from Navy to Training Expert 05:02 Technical vs. Human Skills in Training 07:25 Challenges of Promoting Technicians to Managers 10:40 The Process of Workforce Development 14:21 Future Vision for Waltric 19:34 Lightning Round: Quick Questions with JD 22:08 Conclusion and Contact Information

  20. 69

    Boost Your Business with Expert Digital Marketing Insights

    In this episode of the Small Business Breakthrough Podcast, we dive deep into digital marketing strategies with Kevin Howell, the founder of 3 29. Kevin shares his journey of 25 years in the agency world, focusing on web development and lead generation. He discusses the challenges and successes of running his own agency and a recent merger that synergized their services. Kevin emphasizes the importance of content strategy, holding agencies accountable, and the impacts of AI on the industry. Learn how to differentiate your business, understand the marketing landscape, and why controlling your entrepreneurial destiny is crucial. Stay tuned for valuable insights and tips on navigating your business growth and marketing strategies. 00:00 Introduction to the Podcast 00:33 Meet Kevin Howell: Founder of Three29 00:54 Kevin's Journey in Digital Marketing 01:22 Specialties and Services of Three29 03:24 Challenges and Successes in Entrepreneurship 04:32 The Big Merger: Insights and Experiences 14:38 The Future of Digital Marketing 16:47 Advice for Small Business Owners 19:14 Lightning Round: Quick Questions with Kevin 20:51 Conclusion and Final Thoughts

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    Harnessing Fractional C-Suite Expertise: An Interview with Executive's Harry Mumma

    In this episode, Jason interviews Harry Mumma, founder of Executend, a company specializing in providing fractional C-suite services. Harry shares insights into how his diverse background in finance, IT, and operations benefits small business owners by freeing them from tasks that don't align with their passion. Learn about the importance of strategic planning, effective time management, and why working on your business is crucial for long-term success. Harry also discusses current and future trends in the solopreneur landscape, highlighting the rise of independent, passion-driven businesses. Plus, get inspired by his personal journey and practical tips on maintaining a balanced workload. Don't miss this insightful conversation packed with golden nuggets for every small business owner! 00:00 Introduction to the Small Business Breakthrough Podcast 00:32 Meet Harry Mumma: The Fractional C-Suite Expert 00:59 Harry's Diverse Background and Unique Approach 02:09 The Inspiration Behind Fractional Services 03:41 The Importance of Forecasting and Strategic Planning 07:21 Success Stories and Recent Projects 09:23 Future Trends in the Industry 11:31 Work-Life Balance and Time Management 14:51 Lightning Round: Quick Questions with Harry 18:07 Conclusion and Final Thoughts

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    The Power of Storytelling in Photography 🖼️ | Interview with Kate Cherry

    In this episode of the Small Business podcast series, we dive into the visual side of marketing with Kate Cherry, founder of Kate Cherry Photography. Kate shares her journey, starting from portrait photography in 2011 to focusing on branding photography for small business owners. She discusses the importance of storytelling through imagery, how she builds strong client relationships, and the essential role of psychology in making clients comfortable during photo sessions. Kate also touches on the impact of AI in photography and shares valuable insights on how small business owners can leverage powerful imagery to connect with their audience. Don't miss this insightful conversation packed with wisdom for both photographers and small business owners alike. 00:00 Introduction to the Small Business Podcast 00:21 Meet Kate Cherry: A Storyteller Through Photography 00:43 The Evolution of Kate Cherry Photography 01:34 The Power of Branding Photography 03:06 Success Stories and Client Experiences 07:33 Kate's Unique Approach to Business Photography 10:11 The Role of AI in Photography 13:08 Psychology in Photography: Making Clients Comfortable 16:21 Lightning Round: Fun and Personal Questions 18:24 Conclusion and Contact Information

  23. 66

    Tackling Negative Reviews with Gene McCubbin, CEO of Review-ER

    Welcome to this week's episode of the Small Business Breakthrough Series. We are delighted to introduce Gene McCubbin, founder and CEO of Review-ER, who has dedicated his career to addressing a critical issue faced by countless small business owners: unhelpful negative reviews. Gene discusses how his new product, Review-ER, helps businesses manage and suppress those detrimental reviews, thereby improving their online reputation. He also shares insights from his extensive experience in the web design and tech industry, the importance of understanding financials and legalities, and his unique perspectives on the entrepreneurial journey. Don't miss this insider's take on a pressing challenge in the small business community and learn how to turn negative feedback into a positive growth opportunity. Tune in for more inspiring stories and practical advice! 00:00 Introduction to the Small Business Breakthrough Series 00:44 Introducing Gene McCubbin and Review ER 00:56 The Problem with Negative Reviews 02:36 Gene's Journey and Inspiration 06:53 Challenges and Advice for Entrepreneurs 08:48 The Importance of Financial Literacy 12:52 Future of Review Management 17:14 Lightning Round: Fun and Insights 20:42 Conclusion and How to Learn More

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    From Basement Startup to Thriving Business: Abby Ashley's Virtual Assistant Success Story

    This week, we dive deep into the inspiring journey of Abby Ashley, the founder of The Virtual Savvy. Abby started her own virtual assistant business from the ground up while she was pregnant and turned it into a successful venture that replaced her husband's income. Now, she helps others do the same through her training programs. Hear about her challenges, triumphs, and the valuable lessons she learned along the way. Abby also shares her thoughts on the future of digital courses and entrepreneurship in the age of AI. Don't miss this compelling story of resilience, innovation, and success. Check out The Virtual Savvy for more resources and opportunities! 00:00 Introduction to the Small Business Breakthrough Series 00:41 Meet Abby Ashley: Founder of Virtual Savvy 01:08 Abby's Journey to Becoming a Virtual Assistant 02:05 Overcoming Initial Challenges and Fears 04:43 The Importance of Knowing Your 'Why' 06:32 Client Success Stories and Program Flexibility 09:35 Proudest Moments and Personal Achievements 13:38 Future of the Virtual Assistant Industry 17:38 Lightning Round: Fun and Personal Questions 20:21 Conclusion and How to Connect with Abby

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    Unlocking Marketing Success with Amanda Garcia of Color Word Creative

    In this episode of the Small Business Breakthrough Podcast, host Jason welcomes Amanda Garcia, the founder and CEO of Color Word Creative. Amanda shares her journey of starting her own marketing business, the challenges she faced, and the keys to her success. She emphasizes the importance of using AI tools for efficiency while maintaining the human touch in client relationships. Amanda also recounts some exciting projects, including a successful fundraising campaign for a local food pantry and innovative marketing for a sustainable packaging company. Tune in for valuable insights and actionable advice for small business owners looking to grow their businesses. 00:00 Introduction to the Small Business Breakthrough Podcast 00:39 Meet Amanda Garcia: Founder and CEO of Color Word Creative 01:57 Amanda's Journey: From Nonprofit Storytelling to Marketing 05:37 Keys to Success in Business 10:29 Exciting Projects and Initiatives 15:49 The Future of Marketing: AI and Human Connection 22:29 Lightning Round: Fun and Insightful Questions 26:53 Overcoming Obstacles: Amanda's Personal Story 32:00 Conclusion and How to Connect with Amanda

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    Breaking Boundaries: From Intel to Pro Athlete to Executive Coach with Michelle Sullivan

    In this episode, we sit down with Michelle Sullivan, co-founder of Sullivan Global Consulting, to discuss her incredible journey from working at Intel and being a pro athlete to becoming an influential executive coach and consultant. Michelle shares her experiences in leadership development, corporate strategy, and working with tech startups. Gain insights into the importance of investing in your team, the evolving landscape of leadership development, and how AI is impacting the business world. Whether you're a small business owner or aspiring leader, this episode provides valuable lessons and inspiration. Don't miss Michelle's unique story and actionable advice! 00:00 Introduction to the Podcast and Guest 00:13 Michelle Sullivan's Diverse Background 00:57 Founding Sullivan Global Consulting 01:39 Transition from Corporate to Pro Athlete 02:47 Leadership Development and Executive Coaching 04:01 Starting and Scaling Small Businesses 14:47 Client Success Stories 20:05 Future of Leadership Development 26:06 Lightning Round and Closing Remarks

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    Mastering Business Development with Kelly Lorenzen

    Join us in this episode of the Small Business Breakthrough Podcast as we explore the world of business development with Kelly Lorenzen, CEO of KLM Consulting, Marketing, and Management. Discover how Kelly's firm aids small family-owned, service-based businesses in overcoming the challenges of business development through consulting, marketing, and project management. Learn the importance of time management, the power of AI tools, and the value of delegation to help your business grow and scale. Tune in for insightful tips, personal anecdotes, and Kelly's infectious energy! 00:00 Introduction to the Podcast and Guest 00:49 Kelly Lorenzen's Business Development Journey 03:39 Keys to Success for Small Businesses 10:13 The Role of AI in Business Development 13:24 Lightning Round with Kelly Lorenzen 16:10 Conclusion and Contact Information

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    Optimizing Small Business Sales with Scott Marker on Leveraging Referral Partners

    In this episode, host Jason chats with Scott Marker, founder of All In Sales Consulting and MCA Squared. Scott, a two-time author and experienced sales consultant, shares his insights on the power of referral partners and developing a customer-centric go-to-market strategy. Learn about Scott's journey, the success keys of his franchise model, and valuable tips for navigating networking events, especially for introverts. Discover how Scott differentiates himself in the sales consulting space and his views on the future of sales in an AI-driven world. Don't miss this insightful discussion packed with practical advice for small business owners looking to enhance their sales and marketing strategies. For more details, check out the show notes and connect with Scott on LinkedIn. 00:00 Introduction to the Small Business Podcast 00:57 Meet Scott Marker: Sales Expert and Author 01:25 Scott's Franchise Journey and Networking Strategies 03:35 Keys to Success in Franchising 04:41 Coaching Introverts and Networking Tips 07:31 Customer-Centric Sales Strategies 13:09 The Future of Sales and AI 17:13 Lightning Round: Fun and Insights 21:24 Conclusion and Key Takeaways

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    Amplifying Small Business Brands with Strategic Content: A Conversation with Rachael Mattice

    In this episode of the Small Business Breakthrough Podcast, host Jason interviews Rachael Mattice, founder of RM Creative Services. They discuss the challenges small businesses face in creating a brand and the importance of a holistic strategy in content creation and social media. Rachael shares insight into her journey, the inspiration behind starting her agency, and how she helps small businesses and artists amplify their brands. They delve into the role of AI in marketing, the importance of consistent and calculated risks, and how timeless, artful content differentiates RM Creative Services from competitors. The conversation also touches on the importance of celebrating small successes and staying adaptable in a constantly changing digital landscape.   00:00 Introduction to the Small Business Breakthrough Podcast 01:01 Meet Rachael Mattice: Founder of RM Creative Services 01:16 The Importance of Strategy in Content Creation 03:48 Inspiration Behind RM Creative Services 07:09 Celebrating Successes and Overcoming Challenges 18:58 The Future of Social Media and AI in Marketing 22:43 Lightning Round: Fun and Quick Questions 26:04 Conclusion and How to Connect with Rachael

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    Empowering Foster Youth: How Doing Good Works is Transforming Lives - Interview with Logan Altman

    In this week's episode of the Small Business Breakthrough Podcast, host Jason Pond welcomes Logan Altman, Chief Impact Officer at Doing Good Works. The discussion centers around a unique business that leverages for-profit strategies to create social impact by supporting aging out foster youth. Logan shares his journey from brand marketing to making a difference in the lives of young adults through mentorship, workforce development, and empowering them with tools for success. Learn about the innovative approach of Doing Good Works and its national and international expansion to foster great outcomes for the foster care system. Tune in for an inspiring story of how businesses can make a meaningful difference in their communities. 00:00 Introduction to the Guest and Topic 00:56 Logan Altman's Background and Inspiration 02:06 The Founding and Early Challenges of Doing Good Works 05:18 Pivoting to a Sustainable Model 08:30 Mentorship and Workforce Development 15:31 National and International Expansion 23:10 Lightning Round and Closing Remarks

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    Why Big Dreams Can Be Business Nightmares—Learn from BJ O'Neal

    In this episode of the Small Business Podcast, we sit down with BJ O'Neal, the founder of Business Coach Mastery, who has dedicated his career to helping seasoned Christian men build six-figure business coaching practices. BJ shares invaluable insights into the importance of discipline, accountability, and strategic thinking for entrepreneurs. He also discusses his journey, including his partnership with the John Maxwell Team and the challenges he's faced in the coaching industry. This episode is packed with advice for anyone looking to improve their business strategy, adopt new technologies like AI, and learn the art of becoming 'the hunted' in their industry. Don't miss the lightning round for some fun, quick-fire questions! 00:00 Introduction to the Small Business Podcast 00:28 Meet BJ O'Neill: Founder of Business Coach Mastery 02:19 BJ's Journey: From Business Owner to Coach 04:35 The Philosophy Behind Business Coach Mastery 09:45 Challenges and Lessons in Coaching 17:36 The Future of Coaching: Trends and Predictions 22:29 Lightning Round: Quickfire Questions with BJ 25:23 Conclusion and Key Takeaways

  32. 57

    Innovating Tangible Products: A Conversation with Lewis Foreman of Eventys

    In this episode of the Small Business podcast series, host Jason interviews Lewis Foreman, CEO of Eventys. The discussion delves into Eventys' role as a product design and launch company that specializes in developing consumer products and medical devices. Lewis shares the journey of founding Eventys, the challenges and successes of the business over 24 years, and the integrated approach they take to ensure accountability in the product development process. The episode also explores the importance of intellectual property, the evolving landscape of product design, and offers practical advice for entrepreneurs looking to bring their ideas to market. 00:00 Introduction to the Small Business Podcast 00:40 Meet Lewis Foreman: CEO of Eventys 00:56 The Journey of Eventys: From Frustration to Success 02:20 How Eventys Helps Clients Bring Products to Market 03:06 Challenges and Successes in Product Development 04:28 The Unique Approach of Eventys 06:29 The Importance of Intellectual Property 07:05 Future of Product Development and Innovation 08:56 Working with Eventys: Process and Fit 10:39 Lightning Round: Quick Questions with Lewis 12:50 Conclusion and Contact Information

  33. 56

    Leveraging Athlete Influencers in the Age of AI with MOGL Co-Founder Matthew Himelstein

    Welcome to the Small Business Breakthrough Podcast! In this episode, we dive into the innovative world of influencer marketing with Matthew Himelstein, co-founder and CPTO of MOGL. Discover how MOGL excels in connecting brands with college athletes under the new NIL rules, facilitating impactful marketing campaigns through influencer partnerships. Matthew shares his journey from a college athlete to a tech entrepreneur, highlighting how AI and modern tech frameworks are revolutionizing marketing and business operations. Stay tuned to learn about the future of AI agents and their potential to transform small businesses. Plus, enjoy a fun lightning round that reveals more about Matthew. Don't miss this insightful conversation! 00:00 Introduction to the Podcast 00:43 Meet Matthew Himelstein and MOGL 00:55 The Evolution of Influencer Marketing 03:34 Technological Innovations and AI 06:43 The Future of AI Agents 12:12 Impact of AI on Small Businesses 15:05 MOGL's Unique Selling Points 20:01 Lightning Round 23:45 Conclusion and Contact Information

  34. 55

    Optimizing Small Business Growth Through Effective Prospecting with John Karsant

    In this episode of the Small Business Breakthrough podcast, host Jason interviews John Karsant, founder and CEO of Level Up Leads. They discuss the significant challenge of prospecting for small business owners and how Level Up Leads assists businesses by managing sales development and appointment setting. John shares insights into his journey of starting the company in 2021, evolving the business model, and the importance of adaptability for growth. He also covers the competitive landscape, the impact of AI on the industry, and the keys to sustaining motivation and success. The podcast includes a lightning round where John reveals personal preferences and influential life lessons. 00:00 Introduction to Small Business Breakthrough 00:11 Challenges of Prospecting for Small Businesses 00:35 Introducing John Karsant and Level Up Leads 01:05 How Level Up Leads Solves Prospecting Problems 02:00 John's Journey to Founding Level Up Leads 03:05 Challenges in Closing Deals for Startups 04:42 Evolving the Business Model of Level Up Leads 07:24 Differentiating Level Up Leads from Competitors 11:32 Future of Appointment Setting and AI 13:11 Lightning Round with John Karsant 14:39 Conclusion and Contact Information

  35. 54

    The Controversial Rise of Storytelling in Modern Marketing – Gina Michnowicz Speaks Out!

    In this episode of the Small Business podcast series, Jason interviews Gina Michnowicz, CEO and Chief Creative Officer at the Craftsman Agency. Gina discusses how her boutique agency focuses on storytelling and creating unique brand experiences. She shares her journey from management consulting to establishing her own agency, emphasizing creativity over data-centric approaches. Gina also offers insights into overcoming challenges, the importance of quality content in marketing, and the future implications of AI in storytelling. The episode concludes with a fun lightning round and advice for small business owners. 00:00 Introduction to the Small Business Podcast 00:16 Meet Gina Michnowicz: CEO and Chief Creative Officer 02:52 The Art of Storytelling in Marketing 04:31 Overcoming Challenges as a Small Business Owner 07:33 Differentiating the Craftsman Agency 10:49 Future of Storytelling and Marketing 13:34 Lightning Round: Fun and Quick Questions 15:58 Conclusion and Contact Information    

  36. 53

    Mastering SEO with International Expert Chris Raulf: Strategies, AI Integration, and Staying Relevant

    In this episode of the Small Business Podcast series, host Jason interviews Chris Raulf, an international SEO expert from Boulder, Colorado, with close to 30 years of experience in the field. Chris shares his journey from Basel, Switzerland to founding Boulder SEO Marketing, discussing the evolution of SEO, the importance of a hyper-focused SEO strategy, and the role of high-quality content. He delves into how generative AI tools are transforming SEO, introduces his SEO methodology called Micro SEO Strategies, and emphasizes the need for businesses to stay relevant by integrating AI into their processes. Chris also shares insights on handling business growth, adapting to new technologies, and the significance of passion and open-mindedness in achieving success. 00:00 Introduction to the Podcast and Guest 00:40 Chris Raulf's Journey into SEO 02:14 The Importance of Hyper-Focused SEO 04:06 SEO Best Practices and Content Strategy 07:37 The Future of SEO and AI Integration 16:43 Lightning Round: Getting to Know Chris 20:25 Final Thoughts and How to Connect with Chris

  37. 52

    Exploring Holistic Business Coaching with Raeanne Lacatena

    In this episode of the Small Business Breakthrough Podcast, host Jason interviews bestselling author and holistic business coach Raeanne Lacatena. Raeanne discusses the concept of holistic business coaching, which integrates both 'masculine' elements like strategy and KPIs with 'feminine' elements such as collaboration, empathy, and joy. She emphasizes the importance of seeing business owners as whole individuals and shares insights from her journey from mental health therapist to business coach. Raeanne recently launched a collaborative program with a former client to teach the harmony between masculine and feminine energies in business. They also delve into the future of business coaching, the importance of internal work, and the need for better regulation in the coaching industry. The episode concludes with a lightning round of fun questions and information on how listeners can connect with Raeanne and her work. 00:00 Introduction to the Podcast 00:46 Understanding Holistic Business Coaching 02:15 Integrating Masculine and Feminine Energies in Business 04:42 Raeanne's Journey into Business Coaching 07:05 Writing and Launching a Book 10:47 Future of Business Coaching 16:05 Selecting the Right Clients 19:55 Lightning Round and Conclusion

  38. 51

    The Power of Connection in Social Media Marketing with Kayla MacVean-Salaun

    In this episode of the Small Business Podcast Breakthrough, we sit down with Kayla MacVean-Salaun, the founder and CEO of Clearly Creative, a social media marketing agency based in Florida. Kayla shares her journey from Guatemala to the U.S., the challenges she faced in adapting to a new culture, and how her love for connection has driven her entrepreneurial success. Kayla emphasizes the importance of humanizing marketing content to create authentic connections with audiences. She also discusses her approach to staying adaptable in a constantly evolving digital landscape and the interplay between innovation and human connection in modern marketing. Tune in for insights on overcoming personal and professional challenges, and learn how prioritizing self-growth can lead to business success. 00:00 Introduction and Guest Welcome 00:59 Kayla's Journey into Marketing 02:48 Immigrant Experience and Overcoming Challenges 05:58 Building Connections in Business 14:48 Future of Digital Marketing 18:20 Lightning Round and Personal Insights 22:28 Conclusion and Contact Information

  39. 50

    Empowering Small Business Owners with Video Blogging: An Interview with Vikram Rajan

    In this episode of the Small Business Podcast Series, host Jason interviews Vikram Rajan, co-founder of VideoSocials. Vikram discusses the challenges small business owners face with video blogging, and how VideoSocials offers a supportive and engaging community to help overcome those challenges. The conversation covers how VideoSocials combines elements of networking groups and Toastmasters to create a unique platform that fosters accountability, creativity, and consistent content creation. Vikram also shares insights on his inspiration for the platform, the benefits of video content, and future innovations such as the Applaud polling software. The episode is filled with valuable advice on overcoming fear of the camera, pricing strategies for business owners, and leveraging video content for growth and engagement. 00:00 Introduction to the Small Business Podcast 00:47 Meet Vikram Rajan: Co-Founder of VideoSocials 01:07 How VideoSocials Works 04:44 Overcoming the Fear of Being on Camera 11:18 The Evolution and Future of VideoSocials 23:34 Lightning Round: Fun and Insights 27:27 Conclusion and Contact Information

  40. 49

    From Startup to Enterprise: Billy and Brian's Journey with SearchLogic

    In this episode of the Small Business Breakthrough Podcast, the host interviews Billy, the CEO and founder of SearchLogic, and his VP of Marketing, Brian. They discuss their company's evolution from a small business to an enterprise focused on driving traffic to websites through platforms like Google, Facebook, and YouTube. Billy shares his inspiration for founding the 13-year-old marketing agency and emphasizes the importance of adapting to industry's technical demands. Brian explains how tracking ad spend and metrics is crucial for marketing success, especially for small businesses. They also introduce their new product offerings and emphasize the significance of clear goals and incremental growth for smaller ad budgets. The conversation highlights their commitment to helping small businesses navigate the complexities of digital marketing and achieve growth. The episode concludes with a fun lightning round where listeners get to know Billy and Brian better. 00:00 Introduction to the Podcast 00:07 Meet the Guests: Billy and Brian from SearchLogic 00:47 SearchLogic's Journey and Services 04:40 The Importance of Tracking Ad Spend 09:00 Helping Small Businesses Grow 16:22 Future Vision and Lessons Learned 24:34 Lightning Round: Fun and Insights 27:05 Conclusion and Contact Information

  41. 48

    Aligning Sales and Marketing for Small Business Success with Lisa Canning

    In this episode of the Small Business Breakthrough Series, we talk to Lisa Canning, CEO and founder of SalesMaven, which helps small businesses under $5 million align their sales and marketing teams. Lisa shares her journey from starting her first business at 17, to its recognition as one of the top 100 small businesses in America. She discusses the challenges she faced, the services SalesMaven offers, and how aligning marketing with sales can help small businesses thrive. Lisa offers valuable insights on knowing oneself as a business owner, leveraging tools like AI, and the importance of building a strong marketing component. The conversation ends with a fun lightning round revealing more about Lisa's personal preferences and philosophy. 00:00 Introduction to the Small Business Breakthrough Series 00:09 Meet Lisa Canning: CEO and Founder of SalesMaven 00:46 The Birth of SalesMaven 01:40 Aligning Sales and Marketing for Small Businesses 03:56 Lisa's First Business: Lisa's Clarinets 05:38 Challenges and Tips for Small Business Owners 06:30 Innovative Networking Techniques 07:34 Recent Projects and Industry Impact 10:16 Future of SalesMaven and Small Business Growth 13:53 Lightning Round: Fun and Personal Questions 15:12 Conclusion and How to Connect with Lisa

  42. 47

    Adapting Through the Ages: The SmithBates Marcomm Solutions Story

    In this episode of the Small Business Breakthrough Podcast, host Jason interviews Kendra Santiago, co-owner of SmithBates Marcomm Solutions. Kendra discusses the company's extensive history as a printing business, their evolution to incorporate digital marketing, and their comprehensive service offerings including graphic design, large-scale print production, fulfillment, promotional items, apparel, and more. She shares her journey from a customer to a co-owner, emphasizing the importance of relationships and business acumen in the transition. Kendra also talks about the company's future initiatives, including the expansion of fulfillment services and the development of trade show booths, while highlighting her personal challenges and the lessons learned from them. The interview wraps up with fun lightning-round questions and essential contact information for those interested in Smith Bates. 00:00 Introduction to the Podcast 00:15 Meet Kendra Santiago of SmithBates Marcomm Solutions 00:37 Smith Bates: A Century-Old Business Adapting to Modern Needs 01:41 Transitioning from Print to Digital Marketing 03:23 Kendra's Journey to Business Ownership 05:32 Challenges and Growth in Business Ownership 06:59 Smith Bates' Unique Value Proposition 09:44 Exciting New Initiatives at Smith Bates 11:03 Future Plans for Smith Bates 13:06 Lightning Hot Seat Questions 15:45 Conclusion and Contact Information

  43. 46

    Unveiling Your Brand Magic with Hillary Hartling

    In this episode of the Small Business Breakthrough podcast, host interviews Hillary Hartling, a brand and messaging strategist. Hillary shares insights from her extensive career, including her 16 years at Disney and her transition to entrepreneurship. She discusses the importance of brand clarity, the role of personal branding, and how AI is shaping the future of brand strategy. Hillary also shares personal experiences and practical advice for small business owners looking to make their brand stand out. The episode highlights her unique approach to branding, emphasizing the need for authenticity and personal connection in today's market. 00:00 Introduction to the Podcast 00:41 Meet Hillary Hartling: Brand and Messaging Strategist 01:13 The Importance of Brand Strategy 02:46 Hillary's Entrepreneurial Journey 03:54 Keys to Business Growth 05:36 Personal Branding Insights 08:18 Exciting Projects and Initiatives 11:45 Future of Branding and AI 13:57 Lightning Round 17:39 Conclusion and Contact Information

  44. 45

    Interview with Casey Jacox: Winning Relationships in Business and Fatherhood

    In this episode of the Small Business Breakthrough Podcast, host Jason interviews Casey Jacox, a coach, speaker, author, podcaster, and father. Casey shares his journey from a corporate career to becoming a successful entrepreneur. He dives into the inspiration behind his book 'Win the Relationship, Not the Deal' and his podcast 'Quarterback Dadcast.' Casey discusses the importance of relationship-building in sales, the value of follow-up, and his experiences and philosophy as a coach. He also shares insights on overcoming challenges, leadership, and maintaining humility and curiosity in personal and professional life. 00:00 Introduction and Guest Welcome 00:39 Casey's Career Journey and COVID-19 Impact 03:25 Inspiration Behind 'Win the Relationship, Not the Deal' 07:34 Public Speaking and Overcoming Stage Fright 10:20 The Quarterback Dadcast Podcast 13:30 Coaching Journey and Philosophy 18:49 Lightning Round and Closing Remarks

  45. 44

    Unlocking Growth for Small Businesses with Vistage Chair's, Christine Pouliot

    In this episode of the Small Business Podcast, host Jason interviews Christine of Vistage Chair with 11 years of leadership and executive coaching experience. Christine discusses the role of Vistage in supporting CEOs, presidents, and owners of small to medium-sized businesses through peer advisory groups and one-on-one coaching. She shares how Vistage creates a trusted environment for leaders to tackle their biggest challenges and grow their businesses. The conversation also touches on her transition from a 35-year corporate career to coaching, the importance of strategic planning, and tips for business owners to overcome obstacles. The episode ends with a lightning round where Christine shares personal insights and recommendations. 00:00 Introduction to the Small Business Podcast 00:11 Meet Christine: From Corporate America to Vistage Chair 00:59 Understanding Vistage and Its Impact on Small Businesses 02:14 The Power of Group Dynamics in Vistage 04:11 Engaging Business Owners and Breaking Down Barriers 05:58 Encouraging Growth and Strategic Thinking 08:37 Adapting to Economic Changes and Future Planning 14:33 Lightning Round: Fun and Inspiration 17:54 Conclusion and Contact Information

  46. 43

    Scaling with AI: An Interview with John Fly, CTO of Firm Pilot

    In this episode of the Small Business Breakthrough Podcast, we host John Fly, CTO of Firm Pilot, a rapidly growing company specializing in AI-powered marketing services for small businesses, specifically law firms. John discusses how Firm Pilot leverages cutting-edge AI technology to enhance content generation, SEO, and social media strategies, thus helping law firms attract more clients. He also shares insights on effective business scaling, emphasizing the importance of realistic goal-setting and diligent strategic planning. John provides a peek into future advancements in AI marketing, including innovations in video and audio capabilities. Additionally, John reflects on his leadership journey and personal development while pursuing a doctorate in leadership. To conclude, he partakes in a fun quick-fire round, answering questions about his preferences and influences. 00:00 Introduction to the Podcast and Guest 00:48 Overview of Firm Pilot's AI-Powered Marketing 01:40 Building a Unique AI Marketing Engine 03:52 Scaling Strategies for Small Businesses 07:03 Leadership and Team Building Insights 10:14 Future of AI in Marketing 13:34 Hot Seat Round: Quick Questions 15:59 Conclusion and Contact Information

  47. 42

    Empowering Architects: From Creative Minds to Business Leaders with Rion Willard

    In this episode of the Small Business Breakthrough Podcast, host Jason interviews Rion Willard, co-founder of Business of Architecture. They dive deep into the challenges and solutions faced by architecture business owners. Rion shares insights on overcoming business bottlenecks, the importance of delegation, and the critical need for business education in the architecture industry. They also discuss the evolution of Business of Architecture, the role of a business mentor, and the impact of AI on the industry. This episode is packed with valuable advice for architects and business owners alike, aiming to strike a balance between creative passion and business acumen. 00:00 Introduction to the Podcast 00:35 Meet Rion Willard: Helping Architects Grow 00:54 Challenges Faced by Architecture Business Owners 03:09 The Journey of Founding Business of Architecture 08:04 The Importance of Business Mentorship 17:32 Future of Architecture and Business Coaching 28:20 Lightning Round: Fun and Personal Questions 30:11 Closing Remarks and Contact Information

  48. 41

    Revolutionizing Digital Marketing with the Freelance Agency Model: An Interview with Teddy Heidt

    In this episode of the Small Business Breakthrough Podcast, we welcome Teddy Heidt, founder of The Gauge Collective, a freelance-built agency alternative specializing in digital and social media marketing. Teddy discusses the inefficiencies of the traditional agency model and how his innovative freelance model creates highly effective and dynamic teams tailored for speed and impact. He shares insights from his eight years of experience, emphasizing collaboration, quality service, and the importance of a robust strategy in combining organic and paid social campaigns. Teddy also touches on the evolving landscape of social media marketing, the significance of authentic and unpolished content, and future trends. The conversation wraps with Teddy's thoughts on overcoming personal challenges, favorite quotes, and recommendations for other entrepreneurs. 00:00 Introduction to the Podcast 00:12 Meet Teddy Heidt and The Gauge Collective 00:29 The Freelance Agency Alternative 01:19 Inspiration Behind The Gauge Collective 02:39 Keys to Success in Freelance Model 04:09 Exciting Projects and Initiatives 05:36 Organic vs. Paid Marketing Strategies 07:55 Future of Social and Digital Marketing 10:36 Biggest Differentiator and Client Collaboration 12:02 Lightning Round: Quick Questions 13:59 Conclusion and Contact Information

  49. 40

    Navigating Brand Strategy with Leslie Silverman of Hive 180

    In this episode of the Small Business Breakthrough Podcast, we delve into brand strategy with Leslie Silverman, the owner and client whisperer at Hive 180. Leslie provides insights into the importance of a comprehensive brand strategy beyond just logos and websites. She explains the 'brand buzz' process and emphasizes the significance of personal branding in today's business world. Leslie also shares the power of saying 'no' to non-ideal clients and the benefits of focusing on dream clients. Additionally, she discusses the challenges faced over the past 10 years in business, including transitioning to home offices and the impact of AI on the digital marketing space. The episode concludes with Leslie sharing a recent inspiring project and her thoughts on overcoming personal obstacles. Tune in to learn how to create a meaningful and effective brand strategy. 00:00 Introduction to the Small Business Breakthrough Podcast 00:09 Meet Leslie Silverman from Hive 180 00:26 Understanding Brand Strategy 01:35 The Power of Personal Branding 03:06 The Importance of Saying No 06:10 Starting Hive 180: The Journey 07:40 Overcoming Challenges and Embracing Change 09:25 Recent Projects and Business Overhaul 13:40 Future Trends in Brand Strategy 16:28 Lightning Round Questions 18:31 Conclusion and Contact Information

  50. 39

    Breaking New Grounds with Pulse Marketing Solutions: An Interview with Zach Brick

    In this episode of the Small Business Breakthrough Series, host Jason interviews Zach Brick, CEO of Pulse Marketing Solutions. Zach discusses his journey from corporate sales to becoming a successful small business owner, focusing on the health and wellness niche, particularly med spas. He shares insights into time management, the importance of marketing, and the transformative impact of AI on digital marketing. Zach also emphasizes the significance of setting clear client expectations and delegating tasks to maintain a balance between business success and family life. Tune in to learn more about Zach's contributions to the small business community and his innovative approaches to marketing. 00:00 Introduction to the Small Business Breakthrough Series 00:08 Meet Zach Brick: CEO of Pulse Marketing Solutions 02:25 Zach's Journey from Corporate to Entrepreneurship 04:22 Balancing Business and Family Life 05:41 Time Management Tips for Small Business Owners 08:18 Pulse Media's Unique Approach to Digital Marketing 12:26 The Future of Digital Marketing: AI and Beyond 15:09 Lightning Round: Fun and Personal Questions 18:47 How to Connect with Zach and Pulse Media

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ABOUT THIS SHOW

The small business break-through is all about small businesses that serve other small businesses. We can't do it alone, but then we combine our efforts through working together we can win big. Guests share inspiration, ideas, and why they built their business, so listeners can get to know them. We build and create long lasting relationships and drive traffic to your business.

HOSTED BY

Jason Pond

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