The Building with Metal Podcast – Presented by McElroy Metal

Post-frame construction is no longer just for agricultural buildings. Across the country, contractors and developers are starting to use post-frame systems for commercial buildings because they can offer faster construction, lower costs, and impressive design flexibility. In this episode of Building with Metal, I sit down with Matthew Gerber of Meyer Buildings to talk about how post-frame construction is being used in commercial projects today.

In Episode 59 of The Building with Metal Podcast – Presented by McElroy Metal, we continue our deep dive into the world of barndominiums with Blair Neihauser from FBI Buildings. Join me as we explore common pitfalls and real costs associated with building these unique structures. We'll discuss why many DIY enthusiasts may underestimate the role of a general contractor and the importance of thoughtful design to avoid costly mistakes. Blair shares insights on insulation options, the significance of engineering expertise, and the value of selecting the right building partner. Whether you're considering a barndominium for personal use or as a project, this episode is packed with valuable advice to help you build right. Tune in to learn how to navigate the complexities and make informed decisions for your next build.

Barndominiums are one of the hottest trends in construction right now — but they come with a lot of misconceptions. In this episode, Kathy Miller sits down with Blair Neihouser, Vice President of Sales at FBI Buildings, to cut through the hype. Blair explains what a barndominium actually is, how it differs from a shouse, and why post frame construction is such a natural fit for this building style. He also tackles the big cost question head-on: are barndominiums really cheaper to build? Plus, Blair shares what kind of person is best suited for this lifestyle — and why COVID changed how people think about where and how they live.

In Episode 57 of The Building with Metal Podcast, I have the pleasure of speaking with Jeff Henry, Executive Director of the Metal Construction Association. Together, we explore the evolution of metal construction and its growing role in sustainable building practices. From its humble origins in agricultural structures to its widespread application in commercial and residential projects, we discuss how metal materials provide durability, energy efficiency, and aesthetic flexibility. Jeff shares insights on the importance of installer education, the future of metal products, and the industry's shift towards sustainability. Join us to understand why metal is not just a trend, but the future of construction.

In this episode of Building with Metal, McElroy Metal unpacks the science behind cool metal roofing and its real-world energy savings. Learn how reflectivity, emissivity, and advanced coatings reduce heat absorption, lower cooling costs, and support sustainable building design. Discover why “cool roofs” are making a hot impact on both performance and the planet.

In this episode of The Building with Metal Podcast, I, Jessica Hall, delve into the transformative role of digital visualization in the metal roofing industry with Philippe Hebert, co-founder and CEO of LightBeans. We explore how advanced scanning technology is revolutionizing the way architects and designers visualize materials, shifting from physical samples to high-quality 3D textures. Philippe shares insights on the challenges manufacturers face in accurately representing complex products like metal roofing and discusses the significant benefits of adopting digital tools for better decision-making in construction projects. Join us as we uncover the future of material selection and the impact of visualization on the building process. Tune in for a conversation that promises to enhance your understanding of this evolving technology.

In Episode 54 of The Building with Metal Podcast, presented by McElroy Metal, I sit down with Drew Baumann, Sales Manager at Blunier Builders, to uncover what sets great salespeople apart in the competitive construction market. We explore effective sales strategies, the importance of strong client relationships, and the unique offerings of Blunier Builders, including their innovative projects like the recently completed Goodfield State Bank. Drew shares insights into the design process, product selection, and how Blunier leverages post-frame construction to meet diverse client needs. Whether you're in sales, project management, or construction, this episode is filled with actionable tips to elevate your approach and enhance your success in the industry. Tune in for valuable insights that can transform your sales strategies today.

In Episode 53 of The Building with Metal Podcast, I sit down with Charlie Smith from McElroy Metal to explore the crucial topic of increasing load capacity in existing buildings. Charlie shares his extensive knowledge on practical strategies, including engineering insights, framing techniques, and panel selection. We discuss the importance of assessing structural integrity to determine whether a recover or tear-off is necessary, particularly in light of evolving building codes. Tune in as we delve into effective methods like using symmetrical standing seam panels and innovative solutions such as the Roof Hugger to enhance structural strength while minimizing disruption and cost. Whether you’re a contractor, architect, or building owner, this episode offers valuable guidance to help you build better with metal.

Ever wondered what goes on inside McElroy Metal’s testing lab? Join us with McElroy's testing specialist Hunter Langdon for an inside look at how real-world performance testing, UL 580/1897, ASTM standards, and wind-uplift evaluations drive safer, stronger roofing systems. Our in-house experts share why testing matters, how it differentiates McElroy Metal from competitors.

Building codes are constantly evolving — are you ready for what’s next? In this episode, McElroy Metal sits down with the experts from Ztech Consulting to discuss key 2025 IBC and energy code updates, how they impact metal roofing and wall assemblies, and what every builder, architect, and specifier should know to stay compliant and competitive.

In this milestone 50th episode of The Building with Metal Podcast, presented by McElroy Metal, we reflect on a remarkable 2025 and express heartfelt gratitude to our valued customers and dedicated employee owners. Join me as we hear from various team members sharing their appreciation for collaboration across departments and the strong relationships we've built with our customer base. We'll discuss the highlights of the past year, the impact of being an employee-owned company, and the exciting growth we anticipate in 2026. Whether you're a contractor, architect, or builder, this episode is a celebration of community and commitment to building better with metal. Tune in and let’s look forward to another fantastic year together!

What’s shaping the future of metal roofing and wall panels? In this forward-looking episode, McElroy Metal teams up with Paul Trombitas from FMI Consulting to explore key market trends for 2026 and beyond. From construction demand and material costs to evolving design priorities and sustainability expectations, we break down what contractors, distributors, and architects can expect — and how to stay competitive in a changing marketplace.

In Episode 48 of The Building with Metal Podcast, presented by McElroy Metal, I dive deep into the science behind metal panel coatings with Michael Lewis, Research and R&D Director at Sherwin-Williams. We explore what makes paint last on metal roofs, discussing the intricate balance of ingredients, application methods, and rigorous testing that ensure durability and aesthetic appeal. Michael shares insights on the innovations in coatings technology and the impact of environmental considerations on product formulations. From laboratory tests to real-world performance, we uncover the complexities of achieving long-lasting finishes in various climates. Join us for an enlightening discussion that will enhance your understanding of metal coatings and their critical role in building design and sustainability.

In Episode 47 of The Building with Metal Podcast, I sit down with Spencer Graffam, President of CastleBrook Barns, to discuss the importance of turning challenges into opportunities for trust and loyalty. We delve into the story of a project for The Shea Center, where a misunderstanding led to a critical learning moment for CastleBrook. Spencer shares how they transformed a potential setback into a chance for improvement, emphasizing the value of proactive customer service and open communication. Listeners will gain insights into the significance of building relationships and adapting business practices to enhance customer satisfaction in the construction industry. Tune in for an engaging conversation that highlights the power of listening and learning in achieving long-term success.

In this episode of The Building With Metal Podcast, I sit down with Jon Wilusz, Chief Marketing Officer of Advanced Metal Roofing, to explore the journey of growing a successful metal roofing business. Jon shares insights from his family's third-generation company, established in 1966, and discusses the evolution from traditional roofing to a focus on metal solutions. We dive into the benefits of metal siding, including aesthetic appeal and durability, especially in New England's challenging weather. Jon also highlights a unique renovation project for an 1820s farmhouse, showcasing their innovative use of Kynar-coated panels. Join us as we uncover valuable lessons in customer service, craftsmanship, and the importance of quality partnerships in the metal roofing industry.

In Episode 45 of The Building with Metal Podcast – Presented by McElroy Metal, I, Kathy Miller, dive into the world of seaming machines with Scott Tomlin from D.I. Seamers. We explore the critical role these machines play in mechanically seamed standing roof systems and discuss common issues like power supply problems, motor brush wear, and hand crimping errors. Scott shares insights on troubleshooting techniques and the importance of proper panel installation. We also cover the different types of seaming machines—three, four, and five station—and their specific applications. Whether you're a contractor or a building owner, this episode is packed with valuable tips to ensure your seaming process is smooth and efficient. Join us for an informative discussion that will help you build better with metal.

In Episode 44 of The Building with Metal Podcast – Presented by McElroy Metal, I sit down with Teresa Taylor, Operations Regional Manager at McElroy Metal, to explore her journey and the groundbreaking training initiative she spearheaded. We delve into Teresa's career path from accounting to operations and her passion for integrating technology in training. Discover how McElroy Metal is capturing tribal knowledge and enhancing onboarding processes through innovative solutions. Teresa shares insights on the challenges and successes of implementing a comprehensive training program, which has earned nine prestigious Brandon Hall Awards. Tune in to learn how McElroy Metal is leading the industry in training and development, setting a new standard for excellence.

In Episode 43 of The Building with Metal Podcast, presented by McElroy Metal, I sit down with Jason Habeck and Dan Ulmer from Fox City Builders to explore the vital role of trust in construction. Based in Seymour, Wisconsin, Fox City Builders specializes in unique agricultural and commercial projects, including innovative robot barns that enhance milking efficiency. Jason and Dan share insights into their collaborative approach, focusing on aligning their services with client visions and fostering long-lasting partnerships. We dive into the intricacies of a recent project, revealing how they navigate challenges while ensuring customer satisfaction. Tune in to discover what sets Fox City Builders apart in the competitive landscape and how they embrace evolving technologies in the agricultural sector. Join us as we delve into the future of building with metal and the importance of building trust in every project.

Join me, Kathy Miller, on The Building with Metal Podcast – Presented by McElroy Metal, as I welcome back Nick Fedele from Metal Alliance, Inc. Dive into the world of architectural sheet metal fabrication and contracting, focusing on the Philadelphia and New Jersey markets. Discover the intricacies of historical restoration, including a fascinating copper re-roof project in Philadelphia. Nick shares insights into the evolution of Metal Alliance since its founding in 1993 and his acquisition in 2021. We explore a recent project at Bucks County Community College, discussing the transition from a slate roof to a Galvalume steel standing seam roof. Learn about the benefits of steel over aluminum, including durability, cost-effectiveness, and resistance to corrosion. Tune in for expert insights into metal roofing and siding, and the unique challenges of working with historical and modern structures.

In Episode 41 of The Building with Metal Podcast – Presented by McElroy Metal, we dive into the fascinating world of metal paints with experts Carrie Carraway and Rachel Ortiz from Sherwin-Williams. We explore the critical role of paint resins in metal roofing and siding, discussing the good, better, and best systems, including polyester and PVDF options. Carrie and Rachel share insights on choosing the right paint system based on durability, cost, and environmental factors. We also delve into the science of chalking and fading, emphasizing the impact of color choices and pigments on longevity. This episode is a must-listen for anyone looking to enhance their understanding of metal paints and coatings.

In Episode 40 of Building With Metal, I sit down with Rene Ramey, Executive Director of the Metal Roofing Alliance, to explore the growing popularity of metal roofing. With over 25 years in the industry, Rene shares insights into the benefits of metal roofing, including its sustainability, energy efficiency, and resilience against extreme weather. We discuss the impressive growth in market share, aiming for 20% by 2030, and the role of education in dispelling myths about metal roofing. We also touch on regional trends, insurance benefits, and the need for skilled contractors. Join us as we delve into why metal roofing is becoming the top choice for homeowners across the nation.

Join me on Episode 39 of Building With Metal as we delve into the world of digital marketing with our expert guest, Todd Hockenberry. With a career spanning over two decades, Todd shares his journey from sales to becoming a marketing and SEO consultant. We explore the evolution of inbound marketing, emphasizing the shift from interruptive ads to creating valuable content that naturally attracts customers. Todd also sheds light on the role of AI in marketing, its potential, and its limitations. We discuss the importance of SEO, particularly for contractors, and the significance of optimizing Google location pages and managing online reviews. Whether you're a contractor, architect, or building owner, this episode offers insights into enhancing your online presence and connecting with your audience in meaningful ways. Tune in to learn how to leverage digital marketing strategies effectively.

In Episode 38 of Building With Metal, I sit down with Joe Corban, Senior Director at McElroy Metal, to delve into the evolving landscape of customer service in the metal roofing industry. With over two decades at McElroy, Joe shares insights on common misconceptions about metal roofing, such as noise and cost, and highlights the industry's shift toward sustainability and the growing residential market. We discuss the challenges of on-site roll forming, the importance of proactive communication, and how McElroy prioritizes solving customer issues swiftly. Joe also touches on exciting advancements like drones and AI, which are reshaping efficiency and safety in the field. Join us for an engaging conversation on how McElroy Metal continues to adapt and thrive in a competitive market.

In Episode 37 of Building With Metal, I sit down with Michael Hovar, a senior architect from Raba Kistner, to explore the dynamic world of metal roofing from an architect's perspective. Michael shares insights on the driving forces behind re-roofing, including material wear and weather impacts. We delve into the integration of photovoltaic technology on roofs and the innovative solutions that avoid compromising roof integrity. Michael highlights the advancements in metal roofing, such as continuous rolled panels and rain screen technology, which offer architects a vast array of design possibilities. We also discuss the challenges of integrating metal roofs with other building systems and the role of BIM and AI in future architectural innovations. Join us for a deep dive into the evolving landscape of metal roofing and its exciting future.

In Episode 36 of Building With Metal, we delve into the best practices for lightning protection in metal roof construction. Contrary to popular belief, metal roofs don't attract lightning; in fact, they can be advantageous if properly installed. We discuss the four factors that increase the likelihood of a lightning strike: topography, building height, building size, and geography. I also explore how air terminals, commonly made of copper or aluminum, play a crucial role in safeguarding structures by directing lightning safely to the ground. Additionally, I highlight the importance of a complete lightning protection system and the benefits of using non-combustible, conductive materials. Tune in to learn how to make your next roofing project lightning-safe. For more insights, visit McElroy Metal online.

In Episode 35 of Building With Metal, I delve into the intricacies of retrofitting a flat roof with metal. Metal roofing is renowned for its durability, energy efficiency, and low maintenance, making it an ideal choice for replacing problematic low-slope roofs. I explore two primary retrofit approaches: the compact recover system and the frame-up retrofit system. Each offers unique benefits, such as improved rainwater management and aesthetic enhancements. We also discuss the advantages of standing seam roof systems, including weather tightness and ease of maintenance. Whether you're a contractor or building owner, this episode provides valuable insights into transforming your flat roof with metal. Tune in to learn more about optimizing your building's performance and longevity.

In Episode 34 of Building With Metal, we dive into the cost differences between standard, premium, and metallic Kynar®️ colors for metal roofing and siding. Understanding the pricing tiers of PVDF Kynar 500 is crucial for contractors, architects, and building owners aiming to make informed decisions. Standard colors are the most economical, requiring less pigment. Premium colors, ideal for making a bold statement, come with an 8-10% upcharge due to higher pigment costs. Metallic colors, the priciest option, add a 10-12% premium. They require careful installation and can be batch-sensitive. Tune in to learn how these choices impact your projects and budgets. Visit www.McElroyMetal.com for more insights and subscribe for the latest episodes. Keep building with metal!

Dive into Episode 33 of Building With Metal, where I explore the ins and outs of insulated metal roof panels. We'll discuss the pros and cons of popular insulation types like fiberglass bats, rigid foam boards, and spray foam. Each option offers unique benefits and challenges, from cost-effectiveness to ease of installation and moisture control. Whether you're working on a new build or a renovation, understanding these insulation strategies is key to maximizing the durability and energy efficiency of your metal roof. Join me as we navigate these choices to help you make informed decisions for your next project. Don't forget to subscribe for more insights, and visit McElroy Metal online for additional resources. Keep building with metal!

In Episode 32 of Building With Metal, I explore the pros and cons of various metal roof insulation options. Metal roofs are durable and eco-friendly, but proper insulation is crucial to prevent heat transfer, reduce noise, and manage moisture. I discuss three popular insulation types: fiberglass bats, rigid foam boards, and spray foam. Fiberglass bats are budget-friendly but may struggle with moisture control. Rigid foam boards offer excellent R-values and soundproofing but require careful moisture management. Spray foam excels in hard-to-reach areas and renovations, though it comes at a higher cost. Each option has its strengths, and the best choice depends on your project's needs and budget. Tune in to learn more about optimizing your metal roof insulation strategy.

In Episode 31 of Building With Metal, we sit down with Ken Gieseke, Senior Vice President at McElroy Metal, to explore the integration of solar power with metal roofing. Ken shares insights from his 33-year career, highlighting McElroy's strategic use of solar installations across their facilities, emphasizing the seamless fit of solar panels on metal roofs for long-term benefits. We discuss the role of solar integrators, like Spear Commercial, in maximizing ROI and the importance of non-intrusive installations. Ken also reflects on his journey with McElroy, the industry's evolution, and the company's transition to an employee-owned ESOP. Tune in for a deep dive into sustainable building practices and the future of metal roofing.

In Episode 30 of Building With Metal, I welcome Brynn Wildenauer, the senior architectural color designer at Sherwin-Williams, to explore the evolving world of metal roofing colors. Brynn shares her journey from industrial design to becoming a color expert in building products. We delve into the lifecycle of roofing trends, emphasizing the importance of selecting enduring colors that align with the longevity of metal roofs. Brynn discusses the cultural shift towards natural tones and the influence of social media on regional color trends. We also explore Sherwin-Williams' Color Capsule of the Year for 2025 and how their Diffuse Color Forecast tool aids in future trend prediction. Whether you're a contractor or homeowner, Brynn's insights offer valuable guidance on coordinating colors and staying ahead in the metal roofing industry. Tune in to discover how to make informed, stylish choices for your projects.

In Episode 29 of Building With Metal, we delve into the practicalities and benefits of installing metal roofing over existing shingles. This method offers building owners a durable, eco-friendly alternative to the frequent replacement cycle of shingles. We explore various installation techniques, including the use of furring strips and direct attachment, each with its own cost and aesthetic considerations. I also introduce our patented 138T shingle recover system, which maximizes energy savings and simplifies repairs with its symmetrical design. Whether you're a contractor or building owner, this episode provides valuable insights into enhancing your roofing projects with metal. Tune in to learn more about how metal roofing can transform your building's longevity and appearance. Visit www.McElroyMetal.com for resources and to find a contractor near you.

In Episode 28 of Building With Metal, I sit down with Edward Montemayor from South Texas Metal Roofing in Corpus Christi, T. Edward shares insights into the booming demand for standing seam metal roofing, driven by the region's hurricane-prone climate. We explore the fascinating Bill Witt Water Park project, showcasing innovative use of MBCI batten lock panels and pat clad siding. Edward dispels common myths about metal roofing, such as noise and cell reception issues, and highlights the importance of quality suppliers like Sheffield Metals and McElroy Metals. We also delve into lead generation strategies, the impact of insurance requirements, and the challenges of working with busy engineers. Discover how Edward's family-run business maintains its reputation and adapts to industry trends. Join us for an engaging conversation about the evolving landscape of metal roofing in South Texas.

In Episode 27 of Building With Metal, I welcome Hunter Langdon, a seasoned expert from McElroy Metal, to discuss the intricate world of metal roofing panel testing. With a decade of experience, Hunter shares insights into his daily routine, focusing on the ASTM E1592 Wind Uplift Test, which ensures the durability of standing seam panels. We delve into the complexities of testing various panel styles and the importance of consistency in achieving accurate results. Hunter also sheds light on oil canning, installation challenges, and the significance of weathertightness warranties. Additionally, he discusses his role in educating others through the Standing Seam Installer Training course. Tune in to gain a comprehensive understanding of metal roofing testing and its critical role in the industry.

In Episode 26 of Building With Metal, I sit down with Joey Hawkins from Hawkins 3 Construction in Roanoke, Texas. Joey shares his journey from playing college sports and joining the Indianapolis Colts to co-owning a successful roofing business with his brother. We delve into the challenges of staying at the top of the market, maintaining employee satisfaction, and navigating lead generation. Joey discusses his innovative approach to team building and how he's leveraging AI to streamline operations and enhance customer service. We also explore the importance of organic lead generation and the evolving role of AI in the roofing industry. Whether you're a contractor or a building owner, this episode offers valuable insights into growing a sustainable business in a competitive market.

In this episode of Building With Metal, I sit down with Jason Sellers to explore the innovative world of EasyFrame models. Discover how McElroy Metal's versatile designs cater to a wide range of needs, from residential to commercial and agricultural applications. Jason shares insights into the customizable features of EasyFrame buildings, highlighting their durability in various climates and their energy-efficient design. We also delve into the rapid advancements in engineering that enable quicker project turnarounds, ensuring your building is ready in just a few weeks. Whether you're considering a man cave, a bardominium, or a commercial structure, learn how EasyFrame models can be tailored to fit your unique requirements. Join us for an engaging discussion on the future of metal building solutions.

In Episode 24 of Building With Metal, I sit down with Connor Wood, a partner at Absolute Construction, to explore the intricacies of the roofing industry. With over a decade of experience, Connor shares insights into his role in managing high-end residential and commercial projects, particularly those involving metal, synthetic slate, and tile. We delve into common misconceptions about metal roofing, its durability, and the benefits it offers in terms of insurance premiums and longevity. Connor also discusses the challenges of staffing and the importance of maintaining ethical standards in the industry. Tune in to discover how Absolute Construction stands out in a crowded market and the trends shaping the future of roofing.

In Episode 23 of Building With Metal, I welcome Dmitry Lipinski, founder of roofinginsights.com, to discuss his journey from Siberia to becoming a prominent figure in the U.S. roofing industry. Dmitry shares how he transitioned from a flooring business to roofing, eventually creating a YouTube channel that grew into a major educational platform for contractors. We explore the impact of AI on the roofing business and Dmitry's insights on leveraging social media for engagement. Dmitry also discusses his contractor verification platform, directory.com, which aims to elevate industry standards by ensuring financial accountability and maintaining reputations. Join us as we delve into the innovations transforming the roofing industry and the importance of education in bridging knowledge gaps.

In Episode #22 of Building With Metal, I sit down with Bill Wade, McElroy Metal's Director of Architectural Sales, to discuss the crucial role metal roofs play in fire prevention. As wildfires become a growing concern across the U.S., especially in areas like California, Bill shares insights on how metal roofing can enhance a building's resilience. We delve into the importance of comprehensive fire mitigation strategies, including the use of non-flammable materials and proper ventilation. Bill also highlights the significance of maintaining your roof and surrounding areas to minimize fire risk. Whether you're considering a new build or retrofitting an existing structure, this episode offers valuable guidance on safeguarding your property against fire threats. Join us to learn how metal roofs can be a vital component in protecting your home or business.

In this episode of Building With Metal, I sit down with Nick Fedele, President of Metal Alliance, to explore the intricacies of the commercial metal roofing and siding industry. Nick shares his journey from acquiring the company to navigating the challenges of the construction landscape. We delve into Metal Alliance's focus on quality, the importance of strong supplier relationships, and the misconceptions surrounding metal roofing costs. Nick also discusses the impact of economic changes and insurance trends on the industry, while highlighting the benefits of being a union shop. Join us for an insightful conversation on the evolving world of metal construction and what the future holds.

In Episode 20 of Building With Metal, I sit down with Jessica Hall, McElroy Metal’s corporate marketing manager, to explore the intersection of marketing and innovation in the construction industry. Jessica shares her extensive background in marketing across various sectors and discusses the strategic reasons behind launching the Building With Metal podcast. We delve into how the podcast aims to educate and expand its audience beyond contractors to include architects and designers. Jessica also highlights the role of digital tools like the Lightbeams tool for architects and the evolving landscape of social media in engaging audiences. We touch on the importance of showcasing work on platforms like Instagram and LinkedIn and the potential of video content through YouTube and TikTok. Join us as we explore the dynamic world of marketing in construction and the exciting future ahead.

In Episode 19 of Building With Metal, we sit down with Scott Slone, Senior Director of Sales at McElroy Metal, to discuss the latest market trends and predictions for 2025. Scott shares insights on the impact of U.S. Steel's potential acquisition by Nippon, potential tariff implications under President Trump's administration, and the anticipated growth in demand for insulated metal panels. We also explore opportunities in the residential market and the importance of contractor partnerships. Scott highlights the challenges of adopting new technologies and the evolving landscape of trade shows post-COVID. Join us for an in-depth conversation on the future of the metal industry.

In Episode 18 of Building With Metal, I sit down with Cole Worley, a seasoned manager at McElroy Metal's Pendergrass, Georgia service center. Cole shares his journey from a general service rep to a managerial role, highlighting the evolution of metal roofing technology and materials. We delve into the key trends contractors should be aware of, such as energy efficiency and recyclability, and discuss the importance of quality over price when selecting roofing materials. Cole offers insights into fostering strong supplier-contractor partnerships and emphasizes the need for transparent communication to ensure project success. Tune in to learn how to navigate the challenges of local marketing for contractors and the critical factors influencing buyers in today's market.

In Episode 17 of Building With Metal, I sit down with Clyde Gillenwater, owner of Corrugated Erectors, to delve into the world of metal roofing and siding. Clyde shares his journey from drafting in high school to becoming a leader in the industry. We discuss the evolution of his company, Corrugated Erectors, and the importance of quality installation and education in metal roofing. Clyde emphasizes the significance of hands-on experience and the challenges faced in today's market, including workforce shortages and the bidding process for government contracts. He also offers valuable advice for newcomers in the contracting business. Tune in to hear Clyde's insights and learn how Corrugated Erectors maintains its reputation for excellence in the industry. Don't miss this engaging conversation on Building With Metal, presented by McElroy Metal.

In Episode 16 of Building With Metal, I sit down with Joe Patrick, a customer service representative from D.I. Roof Seamers. We delve into the fascinating history of D.I. Roof Seamers, from its humble beginnings in a small shed to becoming a leader in the metal roofing industry. Joe shares insights into their innovative products, like the modular seamer and the two-stage hand crimper, and discusses their unique rental model that ensures quality and adaptability. We also explore the importance of proper training and customer service in their operations. Joe highlights the growing trend towards standing seam roofs and the exciting developments at McElroy Metal, including the new trap T panel. Join us for an engaging conversation that reveals how D.I. Roof Seamers continues to push the boundaries of efficiency and reliability in metal roofing.

In Episode 15 of Building With Metal, we dive into the world of email marketing for contractors. Many assume that emails are unwanted, but when crafted with value and purpose, they can be a powerful tool. I explore how to create engaging email content that recipients actually look forward to, using platforms like MailChimp, Constant Contact, and SendGrid. Learn the importance of building an opt-in list and why buying contacts isn't the best strategy. Discover how to segment your audience, personalize content, and optimize for mobile. We also discuss the best times to send emails and how to analyze campaign success. Tune in to transform your email marketing approach and achieve high ROI. Subscribe to stay updated with Building With Metal, presented by McElroy Metal.

In Episode 14 of Building With Metal, I dive into the essentials of marketing for metal roofing contractors, focusing on the often-overlooked power of a well-crafted website. A modern, up-to-date site is crucial for attracting new prospects and building credibility. I discuss the importance of easy-to-find information, current content, and testimonials to enhance your online presence. Learn how to optimize your site for local search and ensure mobile friendliness to improve organic rankings. I also explore cost-effective ways to build or revamp your website using platforms like WordPress and Wix. Tune in to discover how a strategic online presence can set you apart from competitors and keep your business thriving. Don't miss out on these valuable insights to elevate your metal roofing business. Subscribe to Building With Metal for more expert advice and visit us at McElroyMetal.com for additional resources.

In Episode 13 of Building With Metal, I dive into the crucial topic of marketing for metal roofing contractors with a focus on local optimization. Gone are the days of relying on the Yellow Pages; today, mobile phones and search engines dominate the landscape. I explore how contractors can enhance their visibility by optimizing their Google My Business profiles. This episode covers essential steps like claiming your business listing, maintaining consistent contact information, and leveraging customer reviews. I also discuss the importance of updating your presence across various online directories, from Yelp to Bing Places. Tune in to learn how to make your business more discoverable to local clients and drive more traffic to your website. Don't forget to subscribe to stay updated with our latest episodes and visit www.McElroyMetal.com for more information. Keep building with metal!

In Episode 12 of Building With Metal, I dive into effective marketing strategies tailored for your metal roofing company. With the growing appeal of metal roofing, it's crucial to connect with potential customers through smart marketing. I break down the essentials, starting with a professional, user-friendly website that builds credibility and generates leads. I also explore the power of social media platforms like Facebook, Instagram, and LinkedIn to boost your brand's visibility and engagement. Discover how pay-per-click advertising and Google services can enhance your reach, while email marketing offers a direct line to your audience. Tune in to equip yourself with actionable insights for marketing success. Join me next Wednesday for more on Building With Metal.

In Episode 11 of Building With Metal, we sit down with Bill Wade, Director of Architectural Sales at McElroy Metal, to explore the evolving landscape of metal roofing and siding. Bill shares insights from his 35-year career, highlighting the industry's shift towards sustainability and resilience, especially in the face of natural disasters. We discuss the growing acceptance of metal solutions in both residential and commercial projects, emphasizing their durability and environmental benefits. Bill also addresses common challenges architects face, such as design integration and specification clarity, and offers solutions for selecting the right metal panels. Tune in to discover the latest trends in metal roofing colors and the importance of solar reflectance in sustainable building practices.