Growing a Fruitful Brand Podcast

On September 15th Apple released iOS 26 – featuring a controversial all-new design language that they’re calling “Liquid Glass”. Drawing inspiration from transparency, magnification and reflection of actual glass, Apple is trying a new twist at “skeuomorphism” – a classic design practice that incorporates real-world visual elements and textures into digital interfaces.Raj and Ben take you on a journey through the evolution of smart phone interface design and explore the implications of this radical new design language by such an industry leader. What does Liquid Glass mean for brands? Will other companies need to adopt this new design aesthetic? How does Google’s new “Material 3 Expressive” design language compare to Apple’s update?Is Liquid Glass actually good design? And perhaps more importantly, is Liquid Glass good for us?Have you updated to iOS 26? What do you think of Apple’s new design?

Macy Robison’s Leadership Quiz and Podcast: https://macyrobison.com/

Without an artist, is it still considered art? Spotify has begun sneaking “AI Ghost Artists” into their listener’s playlists. To the casual listener, these ghosts may sound like real artists – but they offer a big advantage to Spotify: They don’t have to pay royalties to AI musicians.Ben and Raj explore the moral, business, and existential ramifications of a world filled with soulless, generative art and music. 🤪Is entertainment designed to exploit human emotions psychopathic? 🎵Can humans truly be moved by music devoid of true story, talent, and emotion?🎨What makes something art?Welcome to Season 4 of Growing a Fruitful Brand.#ai #aighostartists #spotify #aimusic

It’s not every day that a nationwide rebrand emergency happens – Ben and Raj could no longer keep silent about the branding story of our generation: The Great Cracker Barrel FiascoWhat happened?: Last week, Cracker Barrel released a new logo, the internet melted, their stock plummeted, President Trump scolded them, and they went back to their old logo. That’s the story in a nutshell, anyway.Was the visual rebrand really that bad? Or was this really just a political story that got way out of hand?Join Raj and Ben as they unpack the attempted rebrand from a design and branding perspective, and learn a valuable lesson about differentiation and honoring your brand’s history. #crackerbarrel #rebrand #emergency #graphicdesign #logo #crackerbarrellogo #branding #trump

This interview offers practical, actionable tips for crafting a weekly plan that maximizes your productivity. Derek Imai is the founder of Parliament Consulting and specializes in leading owners and entrepreneurs from feeling overwhelmed to flourishing. He is a certified coach in both Working Genius as well as the Full Focus Planner (Both of which are discussed in this interview). Learn how to prioritize your tasks, schedule your time effectively, and create a roadmap for achieving your goals. Here’s a peek at Derek’s four focus hacks:Plan your week before it starts 🗓️Determine three big tasks that you need to accomplish every day ✅Designate certain places and routine for work 🏡Listen to the same playlist every time you need to do focused work 🎧Check out Derek’s workshop and coaching opportunities, today!:https://www.parliament.consulting/

In this episode Ben Lueders and Raj Lulla unpack what the heck has been going on at Southwest Airlines– and what we can all learn from their potential brand FAIL. 🛬In this episode:What was so great about Southwest? ✈️What's changing at Southwest (and why)? 🧳How will Southwest’s changes affect their brand? 🤔What can your brand learn from Southwest's failure? 📈

Famed branding and marketing guru Scott Galloway (Prof G) recently made some bold claims about the state of branding, advertising and marketing. In our latest episode of Growing a Fruitful Brand, brand designer Ben Lueders and brand strategist Raj Lulla react to his recent comments.#branding #advertising #marketing #brandstrategy #brand #design #profg #scottgalloway

In the latest episode of Growing a Fruitful Brand, designer Ben Lueders interviews Lauren Cibene, author of the upcoming memoir, Tiger in a Lifeboat (available May 6). When Lauren needed a cover designer - she immediately thought of Fruitful. But why? Ben and Lauren get into what it was like working with each other, what makes a good book cover, and what the Fruitful design process is really like. If you’ve ever considered writing your first book, this episode may help you understand what to look for in a good design partner!#instabook #read #books #booklover #bookstagram #reading #bookworm #bookish #bookaddict #bookstagrammer #booklove #booklovers #instabooks #reader #design #graphicdesign #bookdesign #cover #coverart #coverdesign #designprocess #process #author #newauthors #illustration

Fruitful founder and designer Ben Lueders just wrote a book with the help of his creative kids! “Escape from Terikiak” is the first book in a new children’s adventure series, and geared toward kids ages 8-13 (although all ages enjoy it).Buy the book here: https://www.benlueders.com/bookIn this episode of Growing a Fruitful Brand, Raj interviews Ben about:🧑‍🧑‍🧒‍🧒The process of writing a book with your kids🤝The challenges and joys of creative collaboration 🤔When to make something for yourself and when to share it with others🦭Why a Walrus drinking coffee was a great creative idea🏝️A crazy coincidence between Ben’s book and Treasure Island🐢Which Ninja Turtle are you?🕵How Ben’s book almost turned into Spy Kids 2

When your job is to be creative all the time, surrounding yourself with inspiring, creative tools becomes a big priority. In the latest episode of Growing a Fruitful Brand, Raj and Ben share each of their top five creative tools of the last year! From guitars and cameras, to fountain pens and automatic watches – there’s a lot of fun recommendations in this conversation! Some of the brands mentioned in this episode:TaylorLegoFellowKaweco CanonFujifilmReMarkableAppleSeikoNotist StationerySchuyler#taylorguitars #lego #fellowmugs #kaweco #fountainpens #journals #journaling #canon #fuji #remarkable #remarkablepaperpro #apple #airpods #iPad #seiko #alpinist #automaticwatches #meinkraft #notiststationery #schuylerbibles

What the heck have Raj and Ben been up to this year?It’s been a minute since the last Growing a Fruitful Brand podcast, but don’t worry – Fruitful is still staying busy! In this episode, Raj and Ben tell all about what they’ve been up to:A Fruitful update on their new 30 Day Brand Sprint productRaj wrote a book! The Caring HouseBen wrote a book too! Escape from TerikiakWhy designers should use CanvaWhy you should still hire an agency in 2025Why Fruitful designs Keynote presentationsFruitful can help you design and distribute your book!If you have a keynote presentation you need help with, or a book you’d like to publish please reach out to Fruitful! [email protected] us out on the web: https://www.fruitful.design/

Subscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Jack Conte’s 2024 SXSW talk “The Death of the Follower & the Future of Creativity on the Web”Subscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Subscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Find out more about the The Sharing Place, a grief support center for children in Salt Lake City, UT that inspired Raj’s book, The Caring House. Pre-order The Caring House now: https://www.rajlulla.com/bookSubscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Find out more about the The Sharing Place, a grief support center for children in Salt Lake City, UT that inspired Raj’s book, The Caring House. Pre-order The Caring House now: https://www.rajlulla.com/bookSubscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Check out this episode where ever you find your podcasts! APPLE: https://apple.co/3pJO1sw SPOTIFY: https://spoti.fi/3CuOmHh OVERCAST: https://overcast.fm/itunes1639753816/growing-a-fruitful-brand-podcast

Take our assessment today, to see if you qualify for Fruitful’s 30 Day Brand Sprint: www.fruitful.design/sprintSubscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Subscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Take our assessment today, to see if you qualify for Fruitful’s 30 Day Brand Sprint: www.fruitful.design/sprint Subscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

https://oxidedesign.com/Subscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Subscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Subscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Check out the episode and check out Phil Smith at gotimehq.comSubscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Subscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Check out Jake’s book leadershit.co and download the Leadershit Go Kit!After that, subscribe to Growing A Fruitful Brand where ever you get your podcasts!YOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Check out our Fruitful gifts on our website: https://www.fruitful.design/giftsYOUTUBEAPPLESPOTIFYIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

YOUTUBEAPPLESPOTIFYGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Check out https://lensdistortions.com/And follow Lens Distortions on Instagram: https://www.instagram.com/lensdistortions/YOUTUBEAPPLESPOTIFYGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

YOUTUBEAPPLESPOTIFYGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Interested in using the Branding Inventory mentioned in this episode? Download it here: https://www.fruitful.design/branding-inventoryListen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/#brand #brandidentity #brandingadvice #rebrand #branddesign #brandpostion #graphicdesign #logo #aesthetic #webdesign #value #storybrand #storybrandguide #brandstrategy #marketingagency #brandstrategist #marketingstrategytips #marketingstrategy #marketingtips #graphicdesigntips #visualbranding #businessowners #websitedesign #leadership #growingleaders #leaders #businessleaders #AImarketing #AI #chatgpt #storybrand #marketingmadesimple #drjjpeterson

Listen to this week’s episode of Growing a Fruitful Brand for our interview with Shonna Dorsey of Nebraska Tech Collaborative. Raj and Shonna dive into the intersection of personal branding and career development; and how Shonna built her career in tech; not by being tech-savvy, but by being people-savvy. Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/COVER ART PHOTO CREDIT: Chris Holtmeier#brand #brandidentity #brandingadvice #rebrand #branddesign #brandpostion #graphicdesign #logo #aesthetic #webdesign #value #storybrand #storybrandguide #brandstrategy #marketingagency #brandstrategist #marketingstrategytips #marketingstrategy #marketingtips #graphicdesigntips #visualbranding #businessowners #websitedesign #leadership #growingleaders #leaders #businessleaders #nebraskatech #womenintech #NTC #techmentorship #pocintech #techtalent #shonnadorsey

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Ben’s Homework: https://www.fruitful.design/blog/our-top-10-storybrand-website-examples-2023 Only 1 of these 10 websites is on Wordpress—can you spot which one? (All the rest are on Squarespace!)Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Upgrade your zoom background — The Heartland Interior DesignListen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

If you want to talk to a member of our team about making your website accessible click the link below to schedule a conversation.https://www.fruitful.design/accessibilityListen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/

Check out Dan Cumberland of The Meaning Movement. And check out his LinkedIn profile for helpful posts.Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/#brand #brandidentity #brandingadvice #rebrand #branddesign #brandpostion #graphicdesign #logo #aesthetic #webdesign #value #storybrand #storybrandguide #brandstrategy #marketingagency #brandstrategist #marketingstrategytips #marketingstrategy #marketingtips #graphicdesigntips #visualbranding #businessowners #websitedesign #leadership #growingleaders #leaders #businessleaders #themeaningmovement #dancumberland

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/#brand #brandidentity #brandingadvice #rebrand #branddesign #brandpostion #graphicdesign #logo #aesthetic #webdesign #value #storybrand #storybrandguide #brandstrategy #marketingagency #brandstrategist #marketingstrategytips #marketingstrategy #marketingtips #graphicdesigntips #visualbranding #businessowners #websitedesign #leadership #growingleaders #leaders #businessleaders #accessperiod #periodpoverty

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/#brand #brandidentity #brandingadvice #rebrand #branddesign #brandpostion #graphicdesign #logo #aesthetic #webdesign #value #storybrand #storybrandguide #brandstrategy #marketingagency #brandstrategist #marketingstrategytips #marketingstrategy #marketingtips #graphicdesigntips #visualbranding #businessowners #websitedesign #leadership #growingleaders #leaders #businessleaders #nichemarketing

Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLEIf you’d like to explore working with Ben and Raj on a branding project of your own, please reach out to Fruitful Design & Strategy today. https://www.fruitful.design/#brand #brandidentity #brandingadvice #rebrand #branddesign #brandpostion #graphicdesign #logo #aesthetic #webdesign #value #storybrand #storybrandguide #brandstrategy #marketingagency #brandstrategist #marketingstrategytips #marketingstrategy #marketingtips #graphicdesigntips #visualbranding #businessowners #websitedesign #leadership #growingleaders #leaders #businessleaders #bigomaha #slobotski #millworkcommons #siliconprairienews

This week on Growing a Fruitful Brand, Raj sits down with Kate Johnson for an episode you won’t want to miss. Kate is the former VP of Beauty and Grooming products at Procter and Gamble and served as Managing Director of US Consumer Goods at Heinz. Johnson uses what she learned through navigating change at P&G and Heinz as the foundation for her workshop framework, Leading Through Change ™. Find out more at http://gracecampllc.com/YOUTUBEAPPLESPOTIFYSTITCHERGOOGLE#brand #brandidentity #brandingadvice #rebrand #branddesign #brandpostion #graphicdesign #logo #aesthetic #webdesign #value #storybrand #storybrandguide #brandstrategy #marketingagency #brandstrategist #marketingstrategytips #marketingstrategy #marketingtips #graphicdesigntips #visualbranding #businessowners #websitedesign #leadership #growingleaders #leaders #businessleaders #gracecampconsultingllc #leadingthroughchange

Check out our latest episode of Growing a Fruitful Brand with Tim Schurrer, former COO at StoryBrand; author, podcast host, and CEO of David Novak Leadership. In the episode, Schurrer unpacks what it means to define your own success and how to be a leader that drives a culture of success. You can check out more from Schurrer over at the Build a Winning Team: Website & Podcast. Or find his book, The Secret Society of Success.Listen to the episode now, where you get your podcasts, and support the pod by liking, and subscribing!YOUTUBEAPPLESPOTIFYSTITCHERGOOGLE#brand #brandidentity #brandingadvice #rebrand #branddesign #brandpostion #graphicdesign #logo #aesthetic #webdesign #value #storybrand #storybrandguide #brandstrategy #marketingagency #brandstrategist #marketingstrategytips #marketingstrategy #marketingtips #graphicdesigntips #growingafruitfulbrand #fruitfuldesign #visualbranding #businessowners #websitedesign #leadership #growingleaders #leaders #businessleaders #secretsocietyofsuccess #timschurrer #buildawinningteam