Humans of Agriculture

In this episode of Humans of Agriculture, Oli Le Lievre shares a very different kind of conversation, part late-night reflection, part Instagram live announcement, as he opens up about a major shift happening at Humans of Agriculture.Parlty recorded at 2am and continued via an Instagram Live, this episode captures a raw and honest moment behind the scenes at Humans of Agriculture. Oli takes listeners through the evolution of the business over the past seven years, the challenges of building a sustainable model through storytelling alone, and the decision to step fully into recruitment.It’s a conversation about growth, discomfort, and backing a new direction, not because it’s easy, but because it’s necessary.This episode is about taking action, building something sustainable, and redefining how agriculture attracts its next generation of talent.Key insights from the conversation:Evolution of Humans of Agriculture into a recruitment platformThe importance of storytelling and community in agricultureStrategies for attracting and showcasing talent in agThe role of video content and social media in recruitmentFuture vision for Humans of Agriculture and industry impactChapters:00:00 Introduction: Oli's Wake-Up Call00:29 The Business Evolution at Humans of Agriculture01:26 Building a Stronger Foundation with New Team Members02:19 Humans of Agriculture as a Recruitment Business03:42 Sharing the Exciting New Chapter04:12 The Sector's Opportunities and Challenges05:08 The Next Evolution in Agriculture Storytelling06:07 Why Recruitment Is the Future for Humans of Ag07:35 The Power of Content and Community in Recruitment09:01 Why Now Is the Right Time for Recruitment Focus09:57 Using Video Content to Promote Jobs and Culture11:25 The Impact of Authentic Content on Talent Attraction13:21 Backing the Recruitment Strategy14:16 Vision for the Next 10 Years in Agriculture15:15 The Importance of Sharing Opportunities and Stories16:13 Conclusion: Staying Committed to the Journey

In this episode of Humans of Agriculture, Oli Le Lievre sits down with Blair Davies, Assistant Commercial Manager at Zentera (formerly New Zealand Merino Company), for a conversation that spans five decades in the wool industry.Blair’s story is one of deep industry knowledge, long-term commitment, and an enduring passion for natural fibre. From working in wool stores as a student to spending 23 years with the same company, he’s witnessed firsthand the evolution of wool, from manual classing to data-driven testing, and from local markets to global brand partnerships.Recorded in the Christchurch wool stores, this episode explores how the industry has changed, what still matters when assessing a fleece, and why, despite disruption and competition from synthetics, wool continues to hold a powerful place in the future of textiles.This conversation is about experience, perspective, and a lifelong belief in the value of wool.Key insights from the conversation:Blair Davies’ 50-year journey in the wool industryWhat’s changed (and what hasn’t) in wool classing and fibre assessmentThe evolution from visual appraisal to data-driven testingWhy natural fibres like wool are regaining consumer attentionThe role of growers and ownership in shaping the industryHow Zentera is evolving into a global brand beyond New ZealandWhy relationships with growers remain at the heart of the businessSkills and pathways for young people entering the wool industryChapters:00:00 Intro & Blair’s Journey02:10 Early Days & Industry Evolution05:54 Working with Growers06:54 How to Assess a Fleece08:29 Skills for the Next Generation09:23 The Shift to Zentera & Future Vision

(Image: Supplied)In this episode of Humans of Agriculture, Oli sits down with Sarah McDonald, Head of Sustainable Impact at Zentera (formerly New Zealand Merino) to unpack the reality behind sustainable wool.Sarah sits at the intersection of growers and global brands, her role is to translate what’s happening on farm into credible, measurable data that brands can trust and consumers can believe. From regenerative frameworks and biodiversity metrics to digital traceability and global legislation, this conversation explores how wool is being repositioned in a rapidly evolving sustainability landscape.Sarah unpacks the tensions between profitability and expectations, the challenge of comparing natural and synthetic fibres, and why clear communication across the value chain is more important than ever.This is a deep look into the systems, science and strategy shaping the future of wool.Key insights from the conversationWhy wool sits at the centre of a complex global system connecting growers brands and sustainability expectations across continentsWhat ZQ and ZQ+ actually measure on farm from biodiversity and soil health to credible market ready dataThe balancing act between farmers and brands navigating productivity and rising sustainability demandsWhy sustainability is really about risk driven by banks insurers and legislation more than consumersThe challenge of measuring impact in agriculture with seasonality and long timelines versus short term expectationsHow technology is transforming traceability by tracking wool from farm to garment using digital systemsNatural versus synthetic fibres and why emissions accounting can disadvantage woolChapters:00:00 Intro & episode overview02:15 Sarah’s role & measuring on-farm sustainability03:13 What Zentera (NZ Merino) does04:18 Bridging farmers and global brands05:07 Farm reality vs global expectations07:21 Sustainability timelines: short vs long term08:15 How sustainability is measured on farm09:35 Global pressure, risk & regulation12:16 Differences across NZ, AUS & South Africa13:53 The challenge of data collection15:17 Food vs fashion sustainability gap17:42 Tech, traceability & supply chains20:48 Natural vs synthetic fibres debate23:25 Careers in sustainability & Sarah’s journey29:51 Animal welfare, mulesing & industry pressure36:43 Outro & closing remarks

The Tom & Mick show continues with a practical conversation on livestock trading, grazing systems, business resilience and long-term decision making.Tom and Mick are joined by Nigel Kerin, CEO of Kerin Ag, to unpack how his business approaches livestock trading, forward contracts, pasture management, Wagyu, and the systems that drive profitability through both dry and strong seasons.From the role of grass budgets and forward pricing to lessons from drought, inflation and on-farm technology, Nigel shares a grounded look at what it takes to build a resilient livestock business.In this episode:Nigel’s background and Kerin AgCentral west NSW grazing business based south of DubboKerin Ag founded through succession in 2007Built around Merinos, a newer Wagyu seedstock arm, and a growing trading enterpriseHow the trading business worksTrading introduced as a pressure valve for seasonal variability and cashflowDecisions driven by grass budgets, not headline market pricesFocus on securing the sell price first, then finding the buyForward contracts used to remove emotion and manage downside riskWhy relationships matterThe value of strong relationships with agents, commission buyers, financiers, processors and transportersCreating win-win outcomes across the supply chainWhy trust and consistency matter when operating at speed in trading marketsThe 2020 lamb tradeLocking in a $9/kg dressed weight JBS contract as drought brokeContracting 15,800 lambs before owning any of themHow forward pricing protected the business when the spot market later fell sharplyA defining trade that helped get the business back in the blackShould every livestock producer trade?Nigel’s view: absolutely notWhy trading needs systems, rules, finance and disciplineThe danger of trading without forward pricing or without enough grassTechnology and grazing systemsRegular pasture analysis every 10–14 days in growing periodsUsing OptiWeigh, soil moisture probes and grazing data to drive decisionsThe emergence of a new grazing app Nigel describes as potentially “the auto-steer for grazing”Why Kerin Ag moved into WagyuReturn on grass as a major driverLower adult cow weight and efficiency compared with larger framed alternativesTaking a long-game view on Wagyu economics rather than reacting to short-term cyclesInflation and on-farm economicsNigel’s estimate that on-farm inflation has run at 7.8% annually post-COVIDWhy understanding business cost inflation is critical to decision makingThe importance of introducing structural change in good times, not when under pressureKey business lessonsSystems matter more than goals on their ownFeed efficiency and speed of turnover are central to profitIn agriculture, long-term averages matter more than short-term noise“Don’t run out of grass” remains one of the core rules of a successful trading businessThis episode is full of practical insight for livestock producers, graziers, advisors, seedstock operators and ag businesses thinking about risk, trading, pasture utilisation and long-term business performance. It’s a valuable conversation on how to build guardrails, use data well, and make better decisions through changing seasons and volatile conditions.

Charlie Blomfield isn’t just building a farm business, he’s building a voice that agriculture can’t afford to ignore.In this episode of Humans of Agriculture, Oli sits down with Charlie Blomfield at Boridgeree, just outside Canowindra in Central West NSW. Farmer, business owner, marketer and one of the most talked-about voices in Australian agriculture right now, Charlie shares what’s driving him, how he’s built GreatHAY, and why he’s chosen to step so publicly into conversations around ag, media and advocacy.From growing up in a tough era for agriculture, to working across Northern Australia and the Middle East, to building a modern mixed farming and hay business from the ground up, Charlie’s story is shaped by curiosity, conviction and a willingness to back himself.But this conversation goes beyond the farm gate.It explores the role agriculture must play in telling its story better, why traditional industry communication is falling behind, and how humour, clarity and honesty are helping Charlie connect with audiences far beyond agriculture.This episode is about leadership, relevance, building teams, making hard decisions under pressure, and why the future of agriculture depends on more people being willing to speak in ways the rest of the country can actually understand.Key insights from the conversationHow Charlie went from asset management and private equity to building BoridgereeWhy water security and flexibility shaped their move to CanowindraThe evolution of Boridgeree from mixed farming into a branded hay businessWhy GreatHAY was built around simplicity, clarity and cut-throughHow social media became more than marketing and turned into a platform for advocacyWhat agriculture gets wrong when it tries to communicate with the broader publicWhy humour, character and storytelling are powerful tools for building trustHow Charlie thinks about leadership, team culture and accountability on farmThe value of coaching, perspective and creating time for what matters mostWhy agriculture needs more voices that are credible, human and willing to say what they really thinkChapters:00:02 Introduction and why this conversation matters02:03 Who Charlie is and what drives him05:13 Growing up in ag and forging his own path06:21 Global experiences and gaining perspective10:30 Starting in business and backing himself early12:00 Moving into farming and building Boridgeree14:16 Water strategy and evolving the farm business17:35 Building GreatHAY and the power of simplicity20:27 Social media, storytelling and cutting through22:57 Building teams, culture and leadership27:47 Coaching, performance and managing priorities34:31 Stepping into media and why ag comms is broken40:10 Using influence to drive change in agriculture46:28 Momentum, opportunity and staying relevant53:18 Decision-making, perspective and what matters most01:00:05 Advice for the next generation and future of ag

This is a special Humans of Agriculture “radio-style” episode recorded at CommBank’s Cultivate event in the Hunter Valley — bringing together voices from across the agricultural supply chain.Across four mini-conversations, we unpack the key forces shaping modern agriculture: Innovation and ag tech adoption  Succession and family business transition  Financial strategy and risk  Market dynamics and global demand This episode captures the energy of the room — where farmers, advisors, innovators, and financiers are all working toward a stronger, more resilient industry.👥 Featured GuestsRoddy Brown (CommBank) — Why Cultivate exists and the importance of next-generation farmers Bill Mitchell (Optiweigh) — Turning a farm frustration into a global ag tech business Glenn Calder (Viridian Financial Group) — Practical realities of succession, structure, and long-term planning Tash Greenwood (CommBank) — Supply chain insights and why there’s still strong optimism in agriculture 🔑 Key Themes Why bringing the right people together matters more than ever  The shift from intuition to data-driven decision-making  The reality of ag tech adoption — and why effort still matters  Succession as the most important (and often avoided) conversation in farming  Structuring farm businesses for long-term success and risk management  The role of global markets and why demand for Australian agriculture remains strong  The growing importance of communication, leadership, and peopleChapters:00:00 Introduction and context from CommBank Cultivate 02:10 Roddy Brown on why Cultivate exists and next generation focus 07:20 Innovation in agriculture and the role of technology 08:10 Bill Mitchell on building Optiweigh from a farm problem 12:30 Lessons in ag tech adoption and customer-driven insights 16:30 Why succession remains agriculture’s biggest challenge 17:40 Glenn Calder on structuring farm businesses and managing risk 20:40 Practical steps to start succession and investment conversations 23:00 Empowering teams and building scalable businesses 25:50 Tash Greenwood on supply chains and market confidence 28:00 Global demand, volatility, and optimism in agriculture 30:40 Reflections on community, collaboration, and the future of ag 32:30 Final takeaways from CommBank Cultivate

What if agriculture’s biggest opportunity isn’t on farm, but in the classroom?In this episode of Humans of Agriculture, Oli sits down with Scott Graham, Head of Agriculture at Barker College in Sydney. From a a student base that’s almost entirely from the city, Scott has built the largest Year 12 agriculture cohort in Australia, completely reshaping how young people see the industry.Scott isn't focused on just one school, he is also completing a PhD focused on engaging metropolitan students in agriculture, and what he’s learned challenges how the entire industry thinks about talent, careers and perception.This conversation dives into what’s holding agriculture back from attracting the next generation and what needs to change if we’re serious about building the workforce of the future.Key insights from the conversationWhy agriculture needs to move beyond farming stereotypes to attract urban talentHow Barker turned agriculture into one of the most in-demand courses in the schoolThe missed opportunity: 70% of ag careers exist off-farm, yet most students never see themWhy “plate to paddock” is a more powerful way to teach agriculture than traditional approachesWhat Scott’s PhD through Charles Sturt Uni reveals about the biggest barrier to students choosing agHow parent perceptions can make or break subject selectionThe rise of agribusiness, agtech and city-based careers among studentsWhy even small increases in student numbers can have a huge impact on the future workforceChapters:00:00 Introduction and why this conversation matters02:17 Scott’s journey and influence as an educator04:15 Reimagining agriculture for urban students08:39 Purpose, passion and careers in agriculture10:54 Transforming Barker’s agriculture program13:54 Changing perceptions and building credibility17:56 The role of industry in showcasing careers21:28 Off-farm opportunities and the future workforce24:44 What today’s students are interested in27:44 The rise of agribusiness and agtech pathways32:29 Scott’s PhD and understanding student engagement36:31 Barriers to scaling agriculture in urban schools39:30 Rethinking how agriculture is introduced to students42:17 “Plate to paddock” and making ag relatable46:55 Key findings from Scott’s research50:29 Why narrative matters for the future of ag52:34 What keeps Scott motivated

In this episode of Humans of Agriculture, we sit down with Jack Ternouth, Head of Commercial Operations at Zentera (formerly New Zealand Merino Company), for a conversation that captures what’s possible when curiosity, grit, and opportunity collide in agriculture.Jack didn’t grow up on a farm, but through sheer determination and a willingness to learn, he’s built a career from the ground up in one of the most complex and globally connected parts of the ag industry. From classing wool and working alongside growers to now leading commercial conversations with global brands, his journey is a powerful example of what’s possible in ag today.On this episode, we explore what it takes to build a career in agriculture without a traditional background, the critical role of mentorship, and why value creation - not scale - is the future for countries like Australia and New Zealand. Jack also shares how Zentera is helping create more certainty for growers in a volatile market through traceability, long-term contracts, and global brand partnerships.This episode is about ambition, learning on the go, and the next generation shaping agriculture’s future.Key insights from the conversation:Jack Ternouth’s journey from outsider to commercial leader in the wool industryWhy curiosity, hunger, and alignment matter more than backgroundThe power of mentorship in accelerating a career in agricultureHow Zentera is creating stability for growers in volatile marketsWhy storytelling still matters in a data-driven worldThe shift from commodity to value-added agricultureThe importance of traceability, certification, and global consumer trustOpportunities for young people to build careers in ag without farming rootsChapters:00:00 Intro & Why This Conversation Matters01:48 Jack’s Background: From Zimbabwe to New Zealand04:10 Starting at NZ Merino & Learning the Wool Industry06:30 Moving Into Commercial & Global Brand Relationships08:05 Advice for Young People Entering Agriculture09:40 Learning the Industry Without a Farming Background11:30 Storytelling vs Data in Modern Agriculture12:45 Zentera’s Growth & Global Strategy14:40 Certifications, Traceability & Market Access16:20 Supporting Growers & Moving Away from Mulesing18:10 Volatility, Contracts & Creating Certainty20:15 The Future of Wool & Global Demand22:10 Long-Term Vision for the Industry24:10 Opportunities for the Next Generation in Ag25:45 Wrap Up

(Image: Supplied)In this episode of Humans of Agriculture, Oli and Mick Corcoran sit down with Angus Street, CEO of Zentera (formerly New Zealand Merino), for a full-circle conversation on leadership, legacy, and the future of wool.From growing up on a farm in northern NSW to navigating job loss during the GFC, launching startups in China, and leading major ag businesses, Angus shares an honest reflection on a career shaped by curiosity, risk, and relationships.Now at the helm of Zentera, Angus unpacks the company’s evolution from a grower-led wool collective into a global, purpose-driven brand focused on traceability, sustainability, and premium markets. He explains why the wool industry must fight for relevance in a synthetic-dominated world, and how consumer trends in Europe, China, and the US are creating new opportunities.The conversation dives deep into leadership, what it takes to step into an existing culture as CEO, why “discovery before diagnosis” matters, and the importance of putting people at the centre of transformation.This episode is equal parts strategy, storytelling, and self-reflection - grounded in agriculture but globally relevant.Key insights from the conversationAngus Street’s journey from journalism to global ag leadershipLessons from failure and starting businesses in ChinaThe evolution of New Zealand Merino into ZenteraWhat “whakapapa” means in a business contextHow wool is competing in a synthetic-dominated marketLeadership lessons: curiosity, culture, and managing changeWhy the future of wool depends on collaboration and storytellingChapters:00:00 Intro & Why This Conversation Matters02:10 Meet Angus Street03:50 Early Career, China & AuctionsPlus Journey08:00 From NZ Merino to Zenterra: The Rebrand11:30 What Zenterra Does & Global Brand Partnerships14:40 Moving to NZ & Leading an Existing Team18:05 First 90 Days as CEO: Curiosity Over Action21:00 Culture, Change & Leadership Lessons26:40 Global Wool Demand & Market Trends30:45 Premiums, Growers & Industry Challenges33:40 The Future of Wool: Niche or Opportunity?35:20 Dream Job, Family & Life on the Land38:40 Wrap Up

What happens when you put nature first in a cattle business?In this episode of Humans of Agriculture, Oli sits down with Carly Baker-Burnham from Bonnie Doone Beef in Queensland’s North Burnett. Together with her husband Grant, Carly has helped reshape their grazing operation by focusing on landscape health, intensive rotational grazing and long-term stewardship.That shift eventually led them to take part in one of Australia’s early soil carbon projects, resulting in one of the country’s largest issuances of Australian Carbon Credit Units (ACCUs). But beyond the headlines, Carly shares what actually matters: improving soil, increasing biodiversity and building a business that works with nature.This conversation explores the realities behind soil carbon, the importance of measurement and scientific rigor, and why observation of the land remains one of a farmer’s most powerful tools.Key insights from the conversationWhy shifting to a nature-first approach transformed productivity and nearly tripled production on the same land baseThe practical changes behind their grazing system: more paddocks, rest for pastures and better dataInside one of Australia’s early soil carbon projects, including the measurement, audits and long timelines involvedWhy Carly welcomes scepticism around carbon claims and the importance of science-backed resultsThe role farmers can play in removing carbon from the atmosphere through healthy soilsWhy observation and connection to the land remain critical for better decision makingChapters:00:00 Introduction and life at Bonnie Doone 03:58 Family history and finding their path in agriculture 08:19 Succession, family business and hard decisions 13:22 Moving from reactive farming to strategic business thinking 16:13 Practical grazing changes and adopting a nature-first approach 21:26 Inside Bonnie Doone’s soil carbon project 29:02 Carbon claims, scepticism, and scientific rigour 33:08 Involving the next generation in environmental stewardship 35:05 Where farmers can start with soil carbon thinking 37:57 What Carly is most proud of today

As fuel pressure builds across parts of regional Australia, we wanted to step into the conversation in a way that is clear, factual and useful. Not to add to panic, but to help our audience understand what is actually happening, what it means for agriculture, and what bigger questions this moment is exposing around resilience, preparedness and national priorities.And when it comes to conversations like this, Andrew Henderson is one of our go-to voices.Andrew is the founder and principal of AgSecure and has built his career working across biosecurity, national resilience and the vulnerabilities that sit inside the systems agriculture depends on. He brings a rare combination of strategic insight, practical understanding and calm analysis, which is exactly what a topic like this needs.In this episode, Andrew helps unpack the current fuel challenge facing Australian agriculture and Australia more broadly. He explains how the fuel system works, why regional areas are feeling the pressure first, what the Liquid Fuel Emergency Act means, and why this is about much more than a temporary supply scare.This is a conversation about fuel, but it is also a conversation about resilience, leadership and the reality of operating in a world that is becoming less stable, less predictable and more exposed to disruption.In this episode, we cover:Why the fuel challenge matters to Australian agriculture right nowWhy Andrew Henderson was the right person to help unpack itHow Australia’s fuel system actually worksWhy regional Australia feels these pressures firstWhat the Liquid Fuel Emergency Act means in practiceWhy this moment is exposing bigger resilience gaps in the systemWhat farmers and agricultural businesses should be thinking about next

A short sharp and quick chat with the 2026 Zanda McDonald Award Winners.2026 Winners:Karn Dhaliwal (NZ): Founder and owner of Ohinewai Harvest Ltd and Dhaliwal Ag Ltd in Waikato, recognised for his entrepreneurial approach to horticulture.Bryce Neyland (AU): A civil engineer for Select Harvests in New South Wales, focused on large-scale, transformative rural developments and almond orchard infrastructure.Bryce Neyland, 35, from Gol Gol in New South Wales, is a civil engineer for Select Harvests, leading projects across their almond orchards and processing facility. Combining a farming background with strong engineering and project management expertise, he manages large scale, transformative rural developments.Karn Dhaliwal, 32, from Te Hoe in Waikato, is the founder and owner of Ohinewai Harvest Ltd and Dhaliwal Ag Ltd. He has built a diverse horticultural and cropping business and is recognised for his entrepreneurial approach to growing, leadership within the vegetable industry and commitment to creating opportunities for the next generation in horticulture.Zanda McDonald Award Chairman Shane McManaway said both winners demonstrated outstanding leadership and a strong vision for the future of the primary industries.

Johno Mackay grew up remote in the Northern Territory, shaped by hard work, risk-taking parents, and a deep love for the bush. In this conversation, Johno shares the path from School of the Air and station life to building a contract mustering and fencing business in Northern Australia, before an accident in his team pushed him into an entirely new chapter: ag tech.What followed was the creation of JobSafe Pro, a practical safety and compliance platform designed to help agricultural businesses simplify paperwork, think more clearly about risk, and build stronger safety systems without adding more complexity.This episode is about far more than an app. It is about backing yourself young, learning to lead, finding opportunity in tough moments, and recognising that agriculture today can open more doors than ever before. Johno also shares his belief in the value of the North, the importance of mentors, and why the people who get ahead are often the ones willing to work hard, show initiative, and keep having a crack.It is a grounded and forward-looking conversation about agriculture, ambition, safety, and building something meaningful from the bush.In this episode we coverGrowing up remote in the Northern Territory and the influence of familyLife after School of the Air and heading to Emerald Ag CollegeStarting a contract mustering business at 21Building a life and business in Northern AustraliaThe opportunity that still exists for young people in the NorthLessons in work ethic, leadership and earning trustA serious workplace accident and the reality of risk in agricultureWhy farm safety needs more attention across the sectorTurning a hard experience into the idea for JobSafe ProWhat Johno learned through Farmers2FoundersBuilding partnerships with AgForce and EldersBringing Patrick into the business after a life-changing accidentWhy the future of agriculture will belong to people willing to learn, move and adapt

Australian agriculture runs on more than crops, livestock, and markets. It runs on people and communities.In this episode, Skye Ward shares the story behind the Rabobank Community Fund, a program designed to invest directly into grassroots initiatives across rural and regional Australia.Since launching in 2021, the fund has invested over $4 million into projects that strengthen leadership, improve wellbeing, and support the resilience of rural communities.Skye also shares her personal story of growing up in the Monaro region, the experience of moving towns and building community as an adult, and why belonging remains one of the most powerful drivers of strong rural places.From succession workshops and financial literacy programs to melanoma skin-check trucks and simple community events that bring people together, the fund supports practical initiatives that make a real difference on the groundThis conversation highlights why investing in people and community capability is just as important as investing in farms and businesses.In this episode we exploreWhy strong communities underpin successful agricultural regionsThe thinking behind the Rabobank Community FundHow grassroots funding creates real impact on the groundExamples of initiatives supported across rural AustraliaThe role of leadership development and wellbeing programsWhy collaboration and community capability matter for agriculture’s futureFind out more & apply now!!Applications for the 2026 Rabobank Community Fund close on 15 March.If you’re part of a local group, community initiative, or organisation looking to make an impact, this could be the opportunity to bring your idea to life.Learn more and apply via rabobank.com.au.

In this episode of Humans of Agriculture, we dive deep into the innovative world of AMPS Agribusiness. Join us as we sit down with Tony Lockrey, a seasoned agronomist and leader who has dedicated decades to the fields of Northern New South Wales. Tony takes us "under the hood" of AMPS's unique, grower-led model that fast-tracks agricultural research from institutions directly into the paddock.We explore how AMPS has built a seamless ecosystem connecting research, agronomy, and commercial supply. Tony shares the fascinating story of Lancer wheat, a variety that became a regional powerhouse thanks to intensive, localised trials. Beyond the science, we discuss the evolving role of an agronomist, the importance of nurturing the next generation through a "job-first" education model, and the unparalleled value of a business owned and driven by the growers themselves.Chapter Markings[0:00] Introduction: AMPS Agribusiness and the Grower-Led Model.[1:15] Tony Lockrey's Evolution: From Technical Specialist to People Leader.[3:45] The Power of Relationships: When Customers Become Family and Shareholders.[5:10] Research in the Ute: Bringing the Lab to the Paddock.[7:20] Managing the Next Generation: Moving Out of the Way for Growth.[9:05] The Lancer Story: How Localised Research Accelerates Variety Adoption.[12:30] The "How-To" Grow Guide: Turning Data into Decisions in One Season.[14:15] The Origins of AMPS: A Response to Declining Institutional Research.[17:00] Commercial Synergy: Linking Supply, Procurement, and Paddock Outcomes.[19:40] Scientific Rigour: 30,000 Plots a Year and Statistical Significance.[22:15] Paddock Geography: Understanding Elevation, Frost, and Time of Sow.[25:30] Developing the "Agronomy Eye": Training the Future of Ag.[28:10] The Changing Face of Education: Work-First, Degree-Second.[31:00] Building a Safe and Cohesive Team Culture.[34:15] The Resilience of Australian Growers: Innovation Born of Necessity.[37:00] Pride in Cohesion: Six Branches, One Mission.[39:30] Upcoming Events: Winter Crop Reviews and Research Membership.

Season 4 of Monthly Markets opens with a strong pulse check across livestock, wool, property and grain.Tom and Mick begin with:Wagga sheep market strength, with mutton pushing 7.50–8.00 and trade lambs over 10.50The Eastern Market Indicator hitting 1677 cents — a two-year recordCattle prices holding firm at GunnedahMajor rural property listings across NSW and QLD, including Springfield, Bogo, Glenfinnan, and Goodar StationThen they’re joined by Tommy Taylor from Clear Grain Exchange for a deep dive into the grain landscape.In this episode:How Clear Grain Exchange worksEmpowering growers to set their own target pricesBringing 140+ buyers into a single digital marketplaceSecure settlement and title retention for reduced counterparty riskDigitised documentation simplifying compliance and accounting2025–26 Harvest ReviewRecord WA cropStrong Northern NSW and QLD yieldsChickpeas, lentils and canola performing wellBarley trading near parity with wheat in some regionsGlobal Market PressuresArgentina’s 30 million tonne wheat crop flooding lower-spec marketsFreight advantages favouring WA exportersStocks-to-use ratios tightening globally despite current surplusesOn-Farm Storage TrendsIncreased investment in storage infrastructureGrowers holding grain as both a price strategy and drought hedgeRisks and costs of multi-year carryChina & CanolaFirst canola exports to China since 2020Political risk remains, but diversified export markets provide resilienceFeedlots & Domestic DemandPotential 6 million head on feedFeedlots becoming a major structural demand driverBarley strength in northern markets driven by ration preferencesTommy’s AdviceDon’t miss opportunitiesSet target pricesVolatility creates upside for prepared sellersThis episode is essential listening for growers, traders, feedlot operators, advisors and agribusiness professionals planning for the year ahead.

For decades, Australian agriculture has operated within a set of conditions that quietly shaped its success - stable geopolitics, expanding global trade, predictable markets, and steady productivity gains.That era is ending.In this conversation, Tim Hunt joins Oli Le Lievre to unpack the global forces reshaping food and agriculture right now, from geopolitics and trade fragmentation to climate volatility and rapid technological change. With a career spanning banking, economics, and international agriculture, Tim brings a clear-eyed, global perspective on why these shifts are structural, not cyclical - and what that means for producers, agribusiness leaders, and the wider food system.Recorded just one week out from evokeAG 2026, where Tim and Oli will be part of the MC team alongside Liz Brennan, this episode is about making sense of a changing world - and asking how Australian agriculture adapts, evolves, and leads in what comes next.In This Episode, We ExploreWhy the conditions that built modern Australian agriculture are no longer guaranteedHow geopolitics, trade, climate, and technology are colliding to reshape food systemsWhy these shifts represent long-term structural change, not short-term cyclesThe role realism plays in building resilient farm businesses and industriesWhy agriculture sits at the centre of global economics, politics, and cultureHow a top-down view of the world complements on-farm decision-makingTechnology as agriculture’s most important tailwind in an increasingly volatile eraWhat real value-adding looks like beyond branding and provenanceWhy adaptation, not protection, has always underpinned Australia’s agricultural successThe role events like evokeAG play in helping the industry respond collectively

Millie Moore didn’t leave her job because she was unhappy. She left because she was curious.After four and a half years in a corporate ag role, Millie made a decision that many people talk about but few actually take. She quit, moved to Canada, and went ranching to properly immerse herself in the beef industry and test herself on the ground.That choice led to something bigger. In this episode, Millie shares how ranch life in Alberta opened doors to meat judging, scholarships, and ultimately a fully funded Masters in meat science at the University of Illinois.This conversation explores career risk, confidence, building networks without a farming background, and why agriculture offers far more pathways than most people realise. It also kicks off a year-long series with Millie, where she’ll continue to share what she’s learning across the US, Canada, and Australia.⏱️ EPISODE TIMESTAMPS00:00 — Quitting a corporate job to go ranching02:10 — University, early career, and choosing what not to do03:20 — Why Millie stayed 4.5 years in her first role04:40 — The fear and reality of moving overseas06:30 — First impressions of ranch life in Canada08:45 — Canada vs the US beef industry09:05 — Not coming from a farming background10:30 — “If you want to be in beef, go be in beef”11:40 — How Millie built her network from scratch13:40 — Why agriculture feels hard to break into (and why it isn’t)15:20 — Dealing with rejection and imposter syndrome19:55 — Meat judging and why it shapes so many careers22:10 — The US meat judging circuit explained24:40 — Sponsorship, alumni, and industry support26:20 — Returning to study and why Illinois made sense28:30 — What’s next and a year of conversations ahead

At just 19 years old, Sam Rogers is building one of Australia’s most exciting agtech startups. Founder of GrazeMate, Sam is using autonomous drones, robotics, and AI to help farmers and ranchers move cattle, measure pasture, and gain real-time insights straight to their phone. In this episode, Sam shares his journey from growing up on a cattle station in North Queensland to raising capital, relocating to the US, and taking GrazeMate global. This conversation explores innovation in agriculture, resilience, robotics, and what the future of farming could look like when technology meets deep agricultural knowledge.Keywords: agtech, agriculture innovation, autonomous drones, robotics in farming, cattle mustering technology, GrazeMate, EvokeAG, future of agriculture, ag startups, Australian agtechEpisode SummaryIn this episode of Humans of Agriculture, Oli Le Lievre sits down with Sam Rogers, the 19-year-old founder of GrazeMate, an agtech startup redefining how cattle are managed using autonomous drones and artificial intelligence.Sam shares his remarkable personal story, growing up on a cattle property in North Queensland, competing internationally in robotics as a teenager, surviving a spinal tumour, and climbing peaks in Nepal. These experiences shaped his mindset and ultimately led him to build GrazeMate, a technology that helps farmers muster cattle, estimate liveweight, analyse pasture, and manage grazing with far greater efficiency.The conversation explores Sam’s rapid rise in the agtech world, including global media attention, raising investment, relocating to California, and preparing to take the stage as a Groundbreaker at EvokeAG. Together, Oli and Sam unpack the opportunity agriculture presents for solving some of the world’s biggest challenges, the power of robotics at scale, and why the future of farming depends on aligning innovation with real on-farm needs.This is a powerful story about curiosity, resilience, and the role young innovators can play in shaping the future of agriculture.Chapter Markings00:00 Why now matters and the idea behind robot cowboys00:35 Welcome back to Humans of Agriculture and introducing Sam Rogers03:49 Media attention, Forbes features, and global interest in GrazeMate05:07 What farmers around the world are really struggling with06:46 Growing up on a cattle station in North Queensland08:26 The influence of family, curiosity, and learning by doing09:43 Early robotics, AI competitions, and environmental motivation12:09 The origins of GrazeMate and spotting the on-farm opportunity14:00 Surviving a spinal tumour, Everest Base Camp, and mindset shifts16:53 Why agriculture is the most important industry in the world19:39 Technology, incentives, and what society chooses to reward20:50 Why GrazeMate moved to the US and what is happening on the ground24:18 Building a world-class team and earning investor trust27:01 Teaching robots at scale and the future of autonomous systems29:46 EvokeAG, coming home, and Sam’s message to Australian agriculture31:39 Final reflections and looking ahead

Clancy Mackay’s story is one of the most extraordinary ever shared on Humans of Agriculture and there’s a reason it remains our most downloaded episode of all time.This is a full re release of our most listened to episode ever.In this conversation, Oli Le Lievre sits down with Clancy Mackay to share one of the most extraordinary stories ever told on Humans of Agriculture.From growing up off grid in the Northern Territory with no power or running water, to breaking horses, mustering cattle, riding saddle broncs in the US, flying helicopters across remote Australia, and navigating profound personal loss, Clancy’s journey is raw, confronting, and deeply human.This episode explores resilience beyond the buzzword. It is about grit, grief, purpose, and learning how to keep moving forward when life repeatedly tests you. It is also about respect for animals, people, and place, and why calm leadership and deep understanding matter more than force or ego.Why this episode mattersClancy’s story is not polished or comfortable. It is honest.It reminds us that agriculture is built on people who endure, adapt, and keep showing up. People shaped by hardship, curiosity, and responsibility rather than shortcuts or certainty.This is an episode to sit with. An episode to return to. And an episode worth sharing.

I loved the day we had with the team at Rohde's and the way we crafted this into an amazing video and our last #ThisIsAussieAg video in audio format did pretty well -  you can check it out on our YouTube in full!Watch it on YouTube here - link to our video

In today’s episode, I wanted to do something a little different and share an update on where Humans of Agriculture is heading. Over the last six years we’ve told hundreds of stories and met thousands of people, and it’s clear that the beating heart of our work isn’t just the stories themselves, but the people behind them.We’re stepping into a new chapter. One that builds on our storytelling roots, but focuses more deliberately on careers, connection, and helping people see what’s possible for them in agriculture.After that, I sit down with two remarkable leaders. First up is Billy Slater, who shares insights on confidence, preparation, transition, and why the biggest moments require the smallest focus. Then, I chat with Adrian Capogreco, Managing Director of Nutrien Ag Solutions, about leadership, resilience, community, and the future of the industry.Episode Chapters00:00 — Welcome and Why This Episode Is Different01:20 — What’s Ahead: Upcoming Conversations and Guests02:24 — The Honest Update: Where Humans of Agriculture Is Heading04:49 — How the Project Started and Why It Still Matters06:55 — The Pivot: From Storytelling to Stories + Careers + Community08:40 — Introducing HOA Recruitment09:36 — Oli’s Personal Challenge: The Longest Resume in Agriculture10:35 - Setting Up Today’s Conversations11:00: Leadership with Billy Slater11:46 — Preparing for Transition and Backing Yourself12:55 — Earning Confidence13:34 — Overcoming Self-Doubt14:45 — Handling Big Moments15:38 — Vulnerability, Courage, and Team Culture17:00 — Positive Reinforcement and High Standards18:32 — Oli’s Reflections on Billy’s Lessons19:30 - Leadership and the Future with Adrian Capogreco19:41 — Introducing Adrian at the Nutrien Stand19:56 — Adrian’s Non-Negotiables in Leadership20:20 — A Non-Negotiable in Life: Balance20:55 — Advice for First-Time Managers21:55 — The Quirks and Strengths of Agriculture22:40 — Mindset When Things Get Tough23:45 — What’s Next for Nutrien24:45 — Wrapping Up with Adrian

Bridgitte Brooks is rewriting the story of Australian wool - and of rural women. The fifth-generation sheep farmer has launched a wool athleisure brand from her farm in Yuna, Western Australia in a bid to connect modern consumers with a natural fibre that she feels is undercelebrated. From baby blankets to wool athleisure wear, Bridgitte is stitching together sustainability, style, and heritage—with a deep belief that rural communities can thrive when families are supported and fibre stories are told well.Chapters00:00 Introduction to Bridgitte and Her Journey02:58 Life in Rural Australia and Its Challenges05:41 The Birth of a Fashion Business08:13 Navigating the Fashion Industry10:36 Sustainability and the Future of Fashion13:17 The Importance of Succession Planning16:09 Family Dynamics in Farming18:59 Advice for Future Generations21:30 Reflections and Future Aspirations24:11 Closing Thoughts and Future PlansLearn more about Homestead Road and how Bridgitte is rewriting a new story for Australian wool.Find more stories from us on our Instagram, Facebook and Linkedin.ALSO - Come to our event in either Brisbane or Melbourne! You can hear more episodes of Humans of Agriculture here. If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

In this episode, Oli sits down with Australia’s Federal Minister for Agriculture, Fisheries and Forestry — Julie Collins — live from the National Farmers’ Federation Conference on the Gold Coast.From her Tasmanian roots to leading one of the nation’s most important portfolios, Julie shares how her background shaped her approach to agriculture, sustainability, and community. She reflects on the government’s new Ag and Land Sector Plan, the role of programs like free TAFE and Ag Connections in building the workforce, and how storytelling can strengthen both our domestic pride and global reputation.Julie also talks candidly about being out on farms, meeting producers, and why she believes Australian agriculture is the most productive and sustainable in the world. Looking ahead, she shares her optimism for how the industry can leverage the 2032 Olympics to showcase our regions, food, and people to the world.

Passionfruit farmer Mitchell East is flipping the script on food waste, giving unsellable fruit a second chance. Mitchell returned to his family farm in Manjimup WA on a mission to find a tasty use for surplus, speedily perishable fruit like passionfruit and cherries.The horticulture industry is always looking for new ways of squeezing value from seconds produce, with many tonnes of fruit and vegetables that can't be sold or stored going to waste every day.And there's no shortage of produce in the Southern Forests food hub around Manjimup, which punches well above its weight to grow a massive volume and variety of fresh produce for domestic and international markets.Liv sat down with this fruit-farmer-turned-manufacturer to hear how Mitchell is utilising otherwise wasted fruit to not only boost profit margins but to re-connect consumers with the growers of their food.Chapters00:00 Mitchell's Farming Journey and Background02:48 The Unique Food Hub of Manjimup05:37 Value Adding Passion Fruit: Challenges and Opportunities08:57 Creating Products from Waste: A Sustainable Approach11:45 Collaboration With Other Growers 14:33 Innovative Products and Market Adaptation17:46 The Story Behind Yuzu and Other Unique ProduceLearn more about Willarra Gold and how Mitchell and Jen are collaborating with other local fruit growers to get more from the delicious produce they grow.You can hear more episodes of Humans of Agriculture here. If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

This month Tom and Mick catch up with New England livestock agent Mat Larkings about what he’s seeing on the ground—from post-drought price shifts to clients swapping breeding for trading. They dive into the growing interest in coastal markets, the cautious optimism among producers, and why quality stock still rules.It’s a great listen for anyone keen to understand the real dynamics behind the numbers.TakeawaysThe cattle market is experiencing fluctuations post-drought.Clients are transitioning from breeding to trading operations.Quality cattle are essential in the current market.The coastal market presents new opportunities for livestock.Caution prevails among clients regarding market investments.Rural property market is lagging behind livestock market trends.Chapters00:00 Introducing Matt Larkins: A Livestock Agent's Journey05:23 Market Insights: Cattle and Sheep Dynamics08:21 Navigating the Livestock Business: Challenges and Opportunities11:33 The Coastal Market: Expanding Horizons14:34 Future Trends: Cattle Market Predictions17:18 Cautious Optimism: Client Perspectives on Market Fluctuations20:19 Rural Property Market: A Parallel Journey23:04 Final Thoughts and Advice for Young DadsYou can hear more episodes of Humans of Agriculture here. If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

A decade ago, if Ben 'Wundy' Wundersitz spotted a mate's ute parked on the main drag in town he'd assume they were at the pub sinking a pint. These days, there's more chance of Wundy finding his mates working out at the gym across the road from the pub in his local town of Maitland in South Australia, which has fully embraced the Fat Farmers movement.Fat Farmers began 13 years ago when Wundy and a couple of his middle-aged farming mates looked in the mirror to see years of self-neglect - too much time sitting in tractors and eating fast food on the run. They decided to do something about it.  From their very first gym session together they've created a grassroots movement that’s inspiring rural communities across Australia to get moving, improve well being and save lives. They've just launched the Fat Farmers Health Hub, a mobile medical screening truck which Wundy hopes will do the field day circuit across the country providing simple health checks for blokes.Wundy chats with Oli about breaking down barriers to fitness participation and health care in the bush. Chapters00:00 Harvest Challenges and Adapting to Dry Seasons in Agriculture05:47 Work-Life Balance and Personal Growth08:09 The Birth of Fat Farmers10:58 Building a Supportive Community13:57 Health Initiatives and the Launch of Fat Farmers Health Hub16:23 Encouraging Health Checks in Rural Communities19:12 Future Aspirations and Community InvolvementFind out more about Fat Farmers and ways you can support this impactful initiative. You can hear more episodes of Humans of Agriculture here. If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

Adventure pulses through the veins of Pilbara cattle woman Blythe Calnan.From navigating live cattle export supply chains in Jordan in the Middle East, to raising pasture-raised poultry in southern WA - Blythe's habit of saying 'yes' to opportunities in agriculture has taken her to all sorts of climates and farming systems.She's now back in her home state of Western Australia, teaching the basics of low stress stock handling and soil health to show the role working dogs can play in healing landscapes.Liv caught up with Blythe at the Grounded Festival in Bridgetown where she madly jotted down Blythe's dog training mantras, which she discovered can be applied to all sorts of life and business scenarios!00:00 Introduction to Blythe Calnan and Her Journey02:27 The Role of Working Dogs in Agriculture05:09 Blythe's Career Path and Experiences08:18 The Impact of Reality TV on Agriculture11:22 Understanding Dog Training and Relationships14:04 The Importance of Communication in Dog Handling16:59 Pressure and Education in Animal Training19:49 Linking Dogs, Livestock, and Landscape Health23:04 Valuing Working Dogs in Agriculture25:49 Returning to Basics in AgricultureYou can hear more episodes of Humans of Agriculture here. If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

A knowledge tour around Brazil cotton farms has blown the minds of a group of Aussie growers. Imagine having a cotton gin on every single farm?... or a family-led business with a breezy 220,000 hectares in crop? Rabobank Area Manager Felicity Taylor says the sheer sophistication and scale of Brazilian cotton production has to be seen to be believed.Freshly home from a Rabo Agri Knowledge Tour of Brazil, Felicity shares the contrasts between Brazilian and Australian cotton production, particularly in terms of supply chain logistics, technology, and sustainability practices.She also shares her reflections on the networking opportunities as a finalist for the Zanda McDonald award and the personal growth that comes from stepping outside one's comfort zone.Chapters00:00 Introduction and Background02:45 Insights from Brazil's Cotton Industry05:20 Comparative Analysis: Brazil vs Australia08:16 The Xander McDonald Award Experience11:00 Encouragement for Future ApplicantsThis episode of Humans of Agriculture is brought to you by our friends at Rabobank Australia. Rabo Agri Knowledge Tours is an initiative out of Rabobank's specialist commodity groups, which provide that behind-the-scenes access to other production systems to share insights, build relationships, and open up that ideas sharing network through the domestic and international Rabobank family.You can hear more episodes of Humans of Agriculture here. If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review! 

WA sheep farmers do things "bloody well" if you ask Fraser Stewart, which is why he wrestled the 2025 Rabo WA Sheep & Wool tour to the west side of the country. Fraser was proud to see curiosity and ideas bounce between the 21 big industry players visiting from the Eastern States and New Zealand to WA's Great Southern region last month. WA is a key restocking market nationally, but Fraser wanted to show the impressive adaptations farmers are making to the phase out of the live export trade, and some of the on-farm strategies to maximise production systems in a drying climate. Chapters 00:00 Introduction to the Sheep Tour02:43 The Great Southern Region's Importance05:53 Engagement and Curiosity from Participants08:42 Adapting to Market Changes11:27 Market Dynamics and Future Outlook14:23 Raising Awareness for WA Agriculture This episode of Humans of Agriculture is brought to you by our friends at Rabobank Australia. Rabo Agri Knowledge Tours is an initiative out of Rabobank's specialist commodity groups, which provide that behind-the-scenes access to other production systems to share insights, build relationships, and open up that ideas sharing network through the domestic and international Rabobank family.You can hear more episodes of Humans of Agriculture here.  If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review! 

We're keen to know what's going on with sheep - there seems to be records hit week after week at sale yards across the country. Are farmers getting FOMO? Tom & Mick chat with stock and station royalty Todd Clements and Nick Fogarty about the underlying drivers of current sheep and lamb prices and what's likely to come.Todd and Nick are from Bowyer & Livermore in the Central West of NSW -  a real estate, stock and station agency.  TakeawaysSlaughter prices have been higher than restocking values, affecting market dynamics.There is a slow rebuild expected in the sheep population over the next 12 to 24 months.Seasonality plays a crucial role in the availability and quality of lambs.The industry is seeing a shift towards higher breeding models and later joining practices.Opportunities exist in the WA sheep market, but competition is fierce.There is a growing interest in lamb feedlotting, but scalability remains a challenge.Market fluctuations create uncertainty, impacting producers' decisions.Chapters00:43 Business Background and Clientele03:29 Current Trends in Sheep and Lamb Market06:03 Technical Difficulties and Adjustments09:40 Insights into Stock & Station Agency13:31 Shifting Trends: From Sheep to Cattle17:43 Market Dynamics: Record Prices and Supply Challenges20:31 The Future of Sheep Breeding and Market Stability24:57 Feedlotting: Opportunities and Challenges in Lamb Production28:18 Western Australia: Market Opportunities and Competition30:35 Future Predictions: Mutton and Lamb Prices in 2025You can hear more episodes of Humans of Agriculture here. If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

There’s more to meat than what Aussies might think. After graduating from uni, Sophie Marriott couldn't wait to leave the bright lights of Brisbane to explore the seemingly endless opportunities in red meat processing. She never expected she'd end up in Tasmania, working for family-owned beef processing company Greenham, on the north-western coast. She's become totally smitten by the local community of Smithton and has grown a deep appreciation for the diversity of jobs and experiences inside the red meat world for young people.In this final interview for our More To Meat series, you'll hear how Sophie's travels to America for a meat judging competition sparked a deep love and curiosity for the industry, and her horseback adventure for this year's Robbin Island saltwater cattle muster, an experience she will not easily forget.TakeawaysWorking on a cattle station was pivotal for her career.ICMJ provided her with valuable industry connections.Product knowledge is crucial in the meat industry.Greenham is a family-owned beef processing company committed to backing any emerging talent inside the business and support them to work up through the ranks.Sophie values the connections between producers and consumers.There are diverse roles in agriculture that need to be filled.Chapters00:00 Sophie’s Journey to Agriculture05:09 Involvement in Intercollegiate Meat Judging07:49 Career Path and Opportunities at Greenham10:40 Experiences in the U.S. and Industry Insights13:11 Understanding Greenham's Operations15:47 Robbins Island Wagyu Experience21:05 Graduate Program Structure and Future Goals23:50 Connecting with Friends and Advocating for Agriculture26:05 Advice for Future Agricultural StudentsAustralian meat processors are leading the way in research and innovation. There are so many diverse career opportunities, and processors like Greenham are committed to investing in the next generation of business and community leaders like Sophie. Learn more about the More to Meat campaign, which is showing us the side of the red meat industry we don't often see, by highlighting the good work it does for local people, their rural communities and the country as a whole.  Explore more stories of Humans of Agriculture - don't forget to rate, subscribe, and leave a review!If you enjoyed this episode, share it with a friend and let us know your thoughts at [email protected]. 

When buying eggs, what matters to you? In this chat with Martin Rohde, of Rohde Egg Co, Oli learns what free range actually means, as well as some other intricacies of running a rapidly expanding higher-welfare egg business in South Australia's Clare Valley region. Even when navigating challenges around COVID-19 and avian influenza, the Rohde family has always kept animal welfare at the core of their business decisions, rather than chasing 'numbers on the board'.Chapters00:00 Introduction to Agribusiness and Video Series03:14 Meet Martin Roady: A Third Generation Egg Farmer10:56 Navigating Challenges: COVID-19 and Avian Influenza21:40 The Importance of Biosecurity in Egg Production29:50 Future-Proofing the Business: Growth and SustainabilityCheck out this video we made in partnership with RSPCA Approved, featuring Martin and his team at Rohde's Free Range Eggs.Learn more about how the RSPCA Approved Farming Scheme is improving the lives of farmed animals and making higher-welfare eggs available to consumers. If you enjoyed this conversation, there are plenty more like it. Share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

A new voice joins Humans of Agriculture!Liv Thorn pokes her face from behind the curtain to share a bit about her background in media and what she brings to her (relatively) new role as Content Specialist in our ever-evolving team.Liv is a passionate storyteller and determined to propel more authentic, human-led stories from the bush into the mainstream. A seasoned journalist with over 15 years working in rural media, including presenting ABC's WA Country Hour, Liv brings sharp editorial instincts and a deep understanding of regional life to everything she creates. Running a sheep and grain farming business with her husband and young family in Kojonup Western Australia, she has lived experience on the land and a strong affinity with Aussie agriculture. She hopes to weave more WA stories across the Human of Agriculture network and is always keen to hear your ideas! Get in touch with Liv via [email protected] or follow her on Instagram or LinkedIn. Chapters00:00 Introduction to Humans of Ag02:50 The Journey of Liv Thorn06:05 Transitioning from ABC to Humans of Ag08:50 The Importance of Authentic Storytelling11:35 Challenges in Ag Media14:40 Innovative Content Creation in Agriculture17:33 The Role of Education in Agriculture20:26 Future Directions for Humans of Ag

At the heart of Australia’s meat processing industry are the people. From graduates to CEOs, and those who work on the floor, we're letting their stories shine through this special More To Meat series. In part two, we meet the unforgettable Stephen Duncan, aka Chainy, from Casino Food Company in NSW. Chainy has been in the red meat processing game since 1985 and has worked just about every role on the factory floor. Hear his incredible career journey through the ranks and how his passion for the industry is rubbing off on the next generation. TakeawaysThe camaraderie among meat workers is unparalleled.Diversity in the workforce has significantly increased over the years.Casino Food Company is deeply rooted in the local community and offers diverse career opportunitiesCo-products from meat processing play a crucial role in various industries.Community engagement is a priority for meatworks, including school programs.Changing perceptions of meat work is essential for attracting new talent.Inspiring youth to consider careers in agriculture is vital for the industry.A career in meat processing can be life-changing with endless opportunities. Chapters00:00 Career Journey and Early Memories in Meatworks05:46 The Evolution of the Meat Industry08:33 Diversity and Community Impact in Meatworks11:11 Understanding Co-Products and Their Importance17:03 Changing Perceptions of Meat Works19:49 Engaging the Next Generation22:41 Final Thoughts on a Career in Meat ProcessingPeople living in metropolitan areas are hugely dependent on regional industries like red meat processing businesses like Casino Food Co.Learn more about the More to Meat campaign, which is showing the side of the red meat industry we don't often see. Explore more stories of Humans of Agriculture - don't forget to rate, subscribe, and leave a review!If you enjoyed this episode, share it with a friend and let us know your thoughts at [email protected]. 

In the first episode of our three-part More To Meat series, we're revealing a side of meat production you don't often get to see. Oli visits Australian Country Choice (ACC) in Brisbane where they've recently processed 6000 head of cattle in just one week. That's enough beef for 49 million spaghetti bolognese meals... enough to feed every Australian twice!CEO Anthony Lee welcomes us into the ACC factory and explains there's more to red meat processing than just food. Products are used in pharmaceuticals, makeup, biodiesel, and even artificial heart valves, which are helping to save millions of human lives. TakeawaysThe red meat processing sector is vital to the Australian economy, employing many and generating significant revenue.Leadership and company culture play a crucial role in the success of organisations like Australian Country Choice.Education in agriculture is essential for attracting talent and ensuring the industry's future.The meat processing industry contributes significantly to healthcare through innovations like artificial heart valves.There is a need to showcase the meat processing industry to improve public perception and understanding.The meat processing industry has a broader impact on sustainability and innovation beyond just food production.Attracting talent from urban areas to rural agricultural jobs is a challenge that needs addressing.Chapters00:00 Introduction to the Red Meat Processing Sector03:07 Leadership and Company Culture at Australian Country Choice09:40 The Importance of Education in Agriculture17:26 Innovations and Contributions of the Meat Processing Industry24:12 The Evolving Workforce in Meat Processing29:56 The Need for Curriculum Changes in Agricultural Education36:49 Creating Awareness and Opportunities in AgricultureAustralian Meat Processor Corporation’s latest “Our Steak in Australia” report found 189,000 Australian jobs are supported by red meat processing, across 300 communities. That’s one in 22 Aussie manufacturing jobs.The industry is estimated to generate more than $29.6 billion in total value added to the economy, contributing to Australia’s standing in the world by bringing our world class red meat to global markets.Learn more about the More to Meat campaign and Australian Country Choice.Explore more stories of Humans of Agriculture - don't forget to rate, subscribe, and leave a review!If you enjoyed this episode, share it with a friend and let us know your thoughts at [email protected]. 

An 'overnight success' is often many years in the making and that's certainly the case for the Our Cow empire.Husband and wife duo Dave McGiveron and Bianca Tarrant scraped together a deposit to buy a small cattle property in 2019 and fulfill their dream of being 'mad weaner producers'.With just one steer to their name, they launched a direct-to-consumer meat business which soon exploded into a meat subscription powerhouse turning over more than $40 million a year. But it hasn't been without sacrifice, failure and some hair-raising stories of tackling challenges head-on. Hear what it takes to build Our Cow with two people determined to tighten the connection between consumers and the producers of their food. takeawaysTransitioning from mining to farming requires significant lifestyle changes and sacrifice Drought taught valuable lessons about resilience and mindsetBusiness coaching helped shift their perspective from victim to controllerInnovating during crises can lead to new business opportunitiesThe subscription meat model provided stability and growthCrowdfunding engaged the community and provided necessary capital to scale up operationschapters00:00 Introduction and Exploring the Dynamics of a Husband and Wife Partnership in Farming08:56 The Journey to Owning a Farm14:22 Facing Challenges: Drought and Mental Resilience17:15 Innovating Through Crisis: The Birth of a New Business Model27:49 Navigating Growth: Challenges and Opportunities30:29 COVID-19: A Catalyst for Change36:54 The Subscription Model: A Lifeline for Survival42:00 Crowdfunding: Engaging the CommunityCheck out the meat subscriptions on offer at Our Cow - we think anyone directly supporting Aussie farmers deserves a plug!Explore more stories of Humans of Agriculture - don't forget to rate, subscribe, and leave a review!If you enjoyed this episode, share it with a friend and let us know your thoughts at [email protected]. 

Beware, the burn!Tom & Mick got more than they bargained for in this chat with Wagyu breeder Charlie Perry.Apart from minor ego bruising, the fellas discovered that breeding some of the country's best Wagyu cattle is about more than just marbling. Charlie explains how sophisticated genetic tools are helping him grow a more balanced and functional animal, so he and his clients can endure the boom and bust cycles of the wagyu market.  As we creep closer to the Trent Bridge Wagyu bull sale, this episode is not to be missed!takeawaysProducers must make strategic decisions to navigate wagyu market volatility.Wagyu breeding requires a focus on multiple traits, not just marbling.Genetic tools like the Wagyu Feeder Check can improve breeding decisions.The importance of maternal traits in breeding is becoming more recognised.There is optimism for the Wagyu industry despite current challenges.00:00 Introduction and Wagyu Market Insights06:00 Supply Chain Challenges and Predictions09:54 Stud Business and Breeding Strategies17:56 Wagyu Feeder Check and Genetic Tools21:50 Commercial Considerations and Market TrendsLocated at Aberfoyle on the Northern Tablelands NSW, Trent Bridge Wagyu is a family owned and operated stud producing high performing bulls for the Fullblood and F1 market since 2005.Learn more about the Trent Bridge Wagyu story and the 2025 Bull Sale on September 4th, on farm and online via AuctionsPlus.If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

There are many fascinating pockets of Aussie agriculture and Grace Griffiths is keen to explore them all. A few years ago, Grace created 101 Ag Pathways to showcase the plethora of roles and career pathways into agriculture. Grace is an agronomist, cotton grower, GIS specialist and part of her family business Data Ag, based in Goodiwindi QLD. She chats about the chaos of juggling multiple roles, how her side passion project is opening doors to a new generation of ag professionals, and why Bayer's crop innovation is shaping a more sustainable and attractive cotton industry.  TakeawaysGrace wears multiple hats: agronomist, cotton grower, and sustainability lead for Data AgTraceability is crucial for the cotton industryReturning to her hometown of Gundawindi involves navigating community expectationsBayer's innovations have significantly reduced pesticide use in cotton farming 101 Ag Pathways aims to educate about diverse agricultural careersNetworking with CEOs reveals the human side of corporate agricultureResilience and innovation are fundamental to rural communitiesChapters00:00 Introduction to Grace Griffiths and the Cotton Industry03:07 The Importance of Traceability in Cotton Production05:52 Grace's Journey Back to Gundawindi12:00 Innovations in Cotton Farming and Bayer's Role15:07 The Evolution of Cotton Varieties and Sustainability18:01 101 Ag Career Pathways: Bridging the Knowledge Gap21:09 Exploring Overlooked Careers in AgricultureLinks:Check out 101 Ag Pathways and follow Grace's work on Facebook, Instagram and LinkedInLearn more about Bayer Australia and New Zealand, follow them on Facebook, Instagram and LinkedInMore episodes at Humans of AgricultureThis is a sponsored series in partnership with Bayer Crop Science Australia, showcasing Bayer's commitment to innovation; supporting Aussie agriculture and backing rural communities. If you enjoyed this episode, share it with a friend and let us know your thoughts at [email protected]. Don't forget to rate, subscribe, and leave a review!

The biotech at the fingertips of farmers is super exciting. But is regulation keeping pace with scientific leaps?Biotech like gene editing has the potential to revolutionise the industry - by not only enhancing crop yields, but supporting sustainable farming practices, and helping address global climate change and food security. Michael Leader's job with Bayer is an interesting one - he's the bridge connecting the science labs and the regulators; translating complex new biotech innovation to policy makers.  In this chat Michael discusses the legislative hurdles for biotech, use of AI in new crop protection technologies, the new biotech in the pipeline for farmers, and the careers in agriculture that go beyond the paddock.  Michael Leader is the Regulatory Policy & Stakeholder Engagement Manager for the Asia region, for Bayer Crop Science Australia. TakeawaysMichael's background in law and molecular biology, and now working in regulatory policy in agricultureThe opportunities in the Asian region for applying biotech, with policy stagnating ag innovation tools to dateBiotechnology has evolved significantly over the past 30 years but GM breeding typically takes 16 years to get to market and $100m in research and regulatory costsActivism continues to challenge the acceptance of biotechnologyThere is a need for regulatory reform to accommodate new technologiesThe lack of distinction between the definitions of 'genome editing' and 'genetically modified' is inhibiting workable regulatory frameworkFuture agricultural innovations could address climate change and food securityBayer is proactive with transparency, showing their biotech studies online and using Open Labs 360, a self-guided virtual reality tour of labs and fields to understand regulatory and safety dataChapters03:06 The Intersection of Law and Molecular Biology05:58 Career Journey in Regulatory Policy09:03 Current Work and Responsibilities at Bayer12:08 Opportunities in Asian Agriculture17:57 Challenges and Misconceptions in Biotechnology23:55 Regulatory Hurdles in Biotechnology26:58 Future of Agricultural InnovationLinks:Learn more about Bayer Australia and New Zealand, follow them on Facebook, Instagram and LinkedInMore episodes at Humans of AgricultureThis is a sponsored series in partnership with Bayer Crop Science Australia, showcasing Bayer's commitment to innovation; supporting Aussie agriculture and backing rural communities. 

When Tim Felan was exploring career options fresh out of uni a decade ago, marrying his love for agriculture and finance together just made sense.But he says 'falling into' a trial internship at Rabobank is what really fast-tracked his career to becoming National Manager of Major Agribusiness Clients.He was pleased to see the Rabo Graduate Program formalised in 2023, exposing more uni graduates to the incredible possibilities open to young people in the food and agribusiness sector. Hear how the 18 month bespoke grad program is tapping into the talent pool early, which Tim says is bringing fresh ideas to tackling global challenges in ag. takeawaysAgriculture offers diverse career opportunities beyond traditional rolesGraduate programs at Rabobank attract high-caliber talent.Fresh ideas from graduates can drive positive change in the industry.There are various paths within the agriculture industry, beyond crops and livestock, including finance and technology.Networking and mentorship are crucial in career development.The Rabobank graduate program is a valuable opportunity for aspiring professionals.chapters00:00 Introduction and Career Path in Agribanking06:17 The Value of Graduate Programs in Agribusiness08:30 The Rabo Difference: What Sets Rabobank Apart09:47 Opportunities in Agriculture for Future GenerationsFind out more about the 2026 Rabo Graduate Program and get cracking as applications close 18th August!This episode of Humans of Agriculture is brought to you by our Partners at Rabobank Australia.You can hear more stories of Humans of Agriculture here.If you enjoyed this chat with Tim, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

Choosing to get along seems to be the mindset critical to the success of the Coggan family mixed farming business over five generations. Juggling a massive beef, lamb and grain operation in Queensland's Western Downs, siblings Emily, Tom and Sarah are fast becoming a leading force in the early adoption of ag technology.They're the first beef farmers in Australia to use halter collars, allowing them to double the number of breeder cattle grazing otherwise unproductive land, with virtually zero labour or fencing costs.  You can't miss this fascinating chat with three dynamic young farmers, all with open minds and the courage to back each other and give just about anything a crack!takeawaysThe Coggan family operates a multi-generational farm with diverse operations.Each sibling has a unique role within the family business.Returning to the family farm can be a significant career decision and family dynamics play a crucial role in business success.Technology adoption is transforming agricultural practices.Evaluating new technologies requires courage and thorough due diligence.Success stories with ag tech can inspire further innovation.chapters00:00 Introduction and Roles in the Family Business06:10 Career Paths and Returning to the Farm09:02 The Importance of Family Dynamics17:39 Adoption of Technology in Agriculture20:46 Evaluating New Technologies23:39 Success Stories with Ag Tech26:52 Attracting the Next Generation to AgricultureExplore more episodes of Humans of Agriculture - don't forget to rate, subscribe, and leave a review!If you enjoyed this episode, share it with a friend and let us know your thoughts at [email protected]. 

They say you can't be what you can't see, and thankfully there are many incredible role models for women in agriculture these days. When entering the workforce and feeling a little untethered, Maddie Morgan saw a need to better connect those women and grow support networks for industry professionals. As if being an agribusiness lawyer and helping on her family's farm in Condamine QLD wasn't enough, Maddie co-founded the Women in Agriculture network, which keeps her busy and most importantly - connected. Hear her share her aspirations for the initiative's future and the crucial role mentorship has played in her career development. takeawaysMaddie balances her legal career with responsibilities on her family dryland cropping and shorthorn stud Women in Agriculture is events based and aims to create support networks for industry professionalsMaddie emphasises the importance of preserving family relationships in succession planningThe value of mentorship and networks in building a vibrant career in agricultureThe agribusiness sector is seeing a trend towards proactive succession planningMaddie hopes to continue growing her initiatives and providing opportunities for othersChapters03:03 Balancing Law and Agriculture05:57 The Journey into Agribusiness Law09:11 Succession Planning in Agriculture11:47 Women in Agriculture: Building Networks15:05 The Young Beef Producers Forum18:04 Looking Ahead: Future AspirationsThis episode of Humans of Agriculture is brought to you by our friends at Rabobank Australia.You can hear more episodes of Humans of Agriculture here.If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

Charlie Perry reckons he might know more intricate details of the health of his Wagyu bulls than he does of his kids! He's fascinated by the genomic data behind every calf he breeds, which allows him to make incremental genetic gains for the betterment of the supply chains he services.  And he'd have to be pretty patient too, with the results of the careful breeding decisions he makes today taking four years to show up on the consumer's plate.  With the 2025 Trent Bridge Wagyu bull sale around the corner, Charlie explains what it takes to produce an animal he believes in, the vulnerability of opening your farm gate to auction his year's efforts, and how his family transitioned from super fine merinos to producing some of the highest quality wagyu genetics in the industry.takeawaysBeyond commercial metrics, the consumer eating experience is paramountGenetic advancements have transformed Wagyu breeding practicesSale day is an exciting but sometimes daunting event, with so much blood, sweat and tears going into the whole affairBuilding relationships with clients is essential for long-term successA clear vision and execution are vital for navigating market fluctuationschapters02:41 Wagyu Cattle: Breeding and Business Insights05:48 Transition from Sheep to Cattle: A Family Journey08:48 The Importance of Consumer Experience in Beef Production11:26 Genetic Advancements in Wagyu Breeding17:30 The Pressure of Sale Day: Expectations and Reality26:20 Future of the Business: Vision and LegacyLocated at Aberfoyle on the Northern Tablelands NSW, Trent Bridge Wagyu is a family owned and operated stud producing high performing bulls for the Fullblood and F1 market since 2005.There is so much to love about what Charlie is building. Learn more about the Trent Bridge Wagyu story and the 2025 Bull Sale on September 4th, on farm and online via AuctionsPlus. Last year's sale was an absolute cracker and this year's is set to be even bigger. Register for your sale catalogue here. If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

Yesterday’s surprise move to lift biosecurity restrictions on US beef imports has sent ripples through Aussie ag - with historical concerns around potentially devastating diseases like foot and mouth or mad cow entering our shores.It comes as rumours swirl about a possible hike in tariffs on Aussie exports to the US. Is this a long-planned, science-based decision, or is there something more strategic at play?We speak with agricultural policy and trade expert Andrew Henderson to unpack the timing, implications to industry, and the fine line between biosecurity risk management and political maneuvering. What You’ll LearnWhy US beef imports were previously banned in Australia (since 2019)What’s changed in US traceability and food safety systemsPotential biosecurity risks and how real they areThe political and trade dynamics behind this decision, including tensions with the US under the Trump administrationHow this affects tariffs on Australian beef exportsWhether consumers are likely to see US beef in Australian supermarketsThe importance of country-of-origin labelling in building trustChapters00:00 Introduction to US Beef Imports and Biosecurity02:42 Historical Context of US Beef Imports05:54 Current Trade Dynamics and Political Implications08:47 Consumer Impact and Future of US Beef in AustraliaWhat are you thoughts on the lifting of restrictions to US beef imports? Continue the conversation on Instagram and explore more episodes of Humans of Agriculture - don't forget to rate, subscribe, and leave a review!If you enjoyed this episode, share it with a friend and let us know your thoughts at [email protected]. 

If one word could sum up the current agricultural land market - volatile - is how Rabobank analyst Paul Joules would describe it. He reckons the unprecedented 80% growth in land prices in recent years is changing the way farmers make decisions... shifting their focus to productivity over expansion. This bite-size chat touches on the influence of commodity prices and global supply chains on land values, as well as the emerging trend of partnerships in farm purchases.takeawaysAgricultural land prices have increased by about 80% from 2020 to 2023There has been a recent 6% decline in land prices, but they remain high historicallyThe agricultural sector is entering a phase of more modest growthCorporate investment in agriculture has increased but is showing signs of tapering offFarmers may shift focus from expansion to maximising productivity on existing landCommodity prices have a significant lag effect on land valuesNew farmers face challenges due to high land prices and market volatilityPartnerships and joint ventures may become more common in agriculturechapters02:59 Current Trends in Agricultural Land Values05:38 Impact of Corporate Investment on Agriculture08:47 Challenges for New Farmers in the Current MarketYou can hear more episodes of Humans of Agriculture here.This episode of Humans of Agriculture is brought to you by our Partners at Rabobank Australia.If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

You won't find too many fellas as genuinely happy and passionate about their job as Glenn 'Yogi' Kendall.Yogi is a prominent figure in the trucking community - a celebrity even - with a cult following on TV show Outback Truckers and well known for his tireless work mentoring rookie drivers. Yogi is a big believer in the value of good old fashioned, honest, hard work. He's barely had a day off in his 28 year career but finds solace from the spotlight in the hours of solitude he spends on the open road.  And nothing makes Yogi prouder than returning to his family and small, rural community. Our newest recruit to Humans of Agriculture, Liv Thorn, visits Yogi at his home in Katanning, Western Australia.takeawaysGrowing up in milking sheds in Victoria, Yogi started his career as a tree faller (hence the nickname!) before becoming a truck driverYogi has developed an educational program called Steering the Future where he trains and mentors young driversThe trucking job is rewarding, challenging and unpredictableYogi values the rural community of Katanning and is proud of his rootsHe believes that hard work can lead to success anywhereYogi appreciates the balance between solitude and social interaction on the roadchapters00:00 Introduction to Yogi and the Trucking Community02:33 Yogi's Background and Career Path05:10 Steering the Future: Education and Mentorship in Trucking07:58 The Rewards and Challenges of Trucking and Farming13:34 Life on the Road: Balancing Loneliness and Community15:33 Pride in Community and Future AspirationsFollow Yogi's trucking antics on Instagram and YouTube.Explore more episodes of Humans of Agriculture - don't forget to rate, subscribe, and leave a review!If you enjoyed this episode, share it with a friend and let us know your thoughts at [email protected]. 

Tom Redden of Naparoo Pastoral never thought he'd circle back to the family farm after a stint in the corporate world but the opportunities he saw in the red meat supply chain were too enticing.Tom chats with Tom & Mick about the 'sweet spot' he's found in the paddock to plate business model, based in Coonabarabran NSW.  TakeawaysTom Redden is a fourth-generation farmer who transitioned back to the family business after a corporate career in the meat industryTom's farm focuses on Aussie white sheep and Angus cattle, with a paddock-to-plate business modelBuilding relationships with butchers is crucial for success in the direct-to-consumer marketTom emphasises the importance of understanding the supply chain and logisticsHe lambs year-round to ensure a consistent supply for butchersMarket dynamics can significantly impact pricing strategies for livestockTom prefers to operate in the middle of the supply chain for better marginsChapters00:00 Tom Redden's Background and Farming Operations17:52 Direct to Butcher Business Model23:49 Market Dynamics and Pricing Strategies29:24 Future Outlook and Market PredictionsHear more episodes of Humans of Agriculture here. Follow Humans of Agriculture on Instagram. If you enjoyed this episode, share it with a friend and let us know your thoughts at [email protected]. Don't forget to rate, subscribe, and leave a review!

As the geopolitical situation shall we say... deteriorates, what impact are overseas conflicts and trade disputes having on Aussie grain markets? Vitor Pistoia, Senior Grains and Oilseeds Analyst for Rabobank, is watching global events closely and joins Oli to explain the resulting market dynamics, as well as the opportunities for canola growers as the Sustainable Aviation Fuels industry gains traction. takeawaysGeopolitical events have a lag effect on grain pricesSustainable aviation fuel is gaining traction but requires clear guidelinesThe balance between food and fuel production is a critical issueFarmers must stay informed about competitor crops and market trendsMonitoring currency and bond markets is essential for decision-makingchapters00:00 Introduction to global grain and oilseed markets05:18 Current trends in grain and oilseed prices08:01 The impact of global events on agriculture11:04 Sustainable Aviation Fuels: current status and future13:32 The dilemma of food vs. fuel16:03 Future projections for grains and oilseedsThis episode of Humans of Agriculture is brought to you by our friends at Rabobank Australia.You can hear more episodes of Humans of Agriculture here.If you enjoyed this episode, share with a friend and let us know your thoughts at [email protected].  Don't forget to rate, subscribe, and leave a review!

When you're in the grip of drought, with livestock to feed and budgets to recalibrate, it can feel impossible to escape the business for a mental break.But the Bayer Big Fish Challenge is giving farmers the perfect excuse. It's an all-year-round nationwide fishing competition, which anyone can be part of, and every big fish caught raises money for mental health charity The Fly Project. A win-win! Hear farmer Brad Stillard and program facilitator Matt Tripet share their personal stories, and how Bayer's initiative is fostering connections and strengthening the mental fitness of rural people across the country, one bite at a time. TakeawaysFishing is an effective outlet for famers needing a mental break from their business and the stress of difficult seasons The camaraderie built through an outdoor competition and shared experiences helps build trust and connection with othersThe Bayer Big Fish Challenge is proving to be a useful vehicle to reach out to mates doing it tough Bayer's support has significantly impacted The Fly Program's reachChapters00:00 Introduction to the therapeutic benefits fishing to mental health05:44 The Bayer Big Fish Challenge and how it works 11:44 Camaraderie and connection in fishing25:08 Overcoming mental barriers in farming33:54 The impact of Bayer's supportLinksRegister a team for the Bayer Big Fish Challenge Learn more about the Bayer Retreats and The Fly ProgramLearn more about Bayer Australia and New Zealand, follow them on Facebook, Instagram and LinkedInThis is a sponsored series in partnership with Bayer Crop Science Australia, showcasing Bayer's commitment to innovation; supporting Aussie agriculture and backing rural communities.  If you enjoyed this episode, share it with a friend and let us know your thoughts at [email protected]. Don't forget to rate, subscribe, and leave a review!