Real VC: Ventura County Real Estate

In this episode of Real VC, we sit down with Merilee Iverson, Realtor, Growth Coach, and Brand Ambassador for Real Brokerage, to discuss the growing consolidation of the real estate industry and what it means for agents, consumers, and local businesses. As major corporations continue acquiring brokerages, technology platforms, and market share, the balance of power is shifting. We break down recent mergers, Compass's expanding influence, the role of independent brokerages, and how AI is changing the consumer experience. While larger companies promise efficiency and innovation, we explore whether fewer players ultimately lead to better outcomes for buyers and sellers. As real estate becomes increasingly centralized, the question is whether consumers benefit or lose choice.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode of Real VC, we sit down with Claudia Navarro to talk about what makes Port Hueneme one of Ventura County’s most unique coastal communities. From affordability and military influence to beach lifestyle and local culture, we break down how the naval base shapes the city and housing market in ways that differ from the rest of the county. We also discuss who’s moving to Port Hueneme today, why space is so limited, and what continues to make the area appealing for families and first-time buyers. Along the way, we dive into local favorites, community safety, and the evolving identity of this often-overlooked beach city. If you’ve ever wondered what makes Port Hueneme different, this episode gives a closer look.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode of Real VC, we sit down with Cassidy Hiepler to talk about how social media is reshaping the way people see Ventura County and why lifestyle content is becoming just as important as real estate itself. From local coffee shops and hidden gems to beach culture, Main Street, and the growing demand to live here, we break down what makes Ventura County stand out from LA and Orange County. Cassidy shares how creating authentic local content has connected with audiences far beyond traditional real estate marketing and why people are craving community, slower pace, and lifestyle more than ever. We also dive into local conversations around supporting businesses, preserving Ventura County’s character, and the tension between growth and maintaining what makes the area special. If you’ve ever wondered why people fall in love with Ventura County, this episode captures the vibe behind it.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode of Real VC, we sit down with Nate Bonsignore to talk about leaving Ventura County, spending years in away, and ultimately deciding to come back. We dive into the bigger conversation around people leaving California because of cost, taxes, and opportunity, while also exploring why so many still feel drawn back by the lifestyle, weather, and sense of community. Nate shares what changed in his perspective after living away and what Ventura County offers that’s hard to replicate elsewhere. From migration trends to quality of life, this conversation looks at the tradeoffs people are making today. If you’ve ever wondered whether Ventura County is still worth it, this episode gets into why people leave, and why they return.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode of Real VC, we sit down with Terry Moerler to talk about what it really means to sell a home after decades of ownership. For many homeowners, this isn’t just a transaction, it’s tied to major life changes like downsizing, loss, or relocating after years in the same place. We dive into the emotional side of selling, from letting go of memories to navigating family dynamics and big transitions. Terry shares what makes these situations different and how the process unfolds for longtime Ventura County residents. This episode offers a deeper look at the human side of real estate that often goes unseen.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode of REAL VC, we sit down with real estate investor, Janelle Paez-Carlson to break down what flipping and wholesaling actually look like behind the scenes. From finding vacant properties and sourcing deals to building a business across Ventura County and out-of-state markets, we get into how investors are really operating today. We also talk through the realities that don’t get shown on TV, including margins, deal flow, and what it takes to scale. The conversation touches on bigger topics like gentrification and the growing role of private equity in local housing. If you’ve ever wondered how flipping really works in today’s market, this episode gives you a clear look.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode of Real VC, we sit down with Reina Paredes to explore what really makes Conejo Valley such a desirable place to live. From schools and community events to hiking, lifestyle, and proximity to LA, we break down why so many buyers continue choosing this area. We also touch on how factors like commuting, development, and local amenities are shaping demand across the region. With insights into everything from entertainment industry influence to evolving neighborhoods, this conversation goes beyond just home prices. If you want a real look at what living in Conejo Valley actually feels like, this episode covers it.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode of REAL VC, we sit down with Jonathan Claudio to talk about what it really looks like for younger buyers trying to enter the Ventura County housing market today. From rising home prices to higher monthly payments, we break down why homeownership feels out of reach for many in their 20s and 30s. We also dive into the mindset shift happening among younger buyers and the conversations happening within their peer groups. While the path to ownership isn’t as straightforward as it once was, it’s not impossible, it just looks different. This episode explores what that path actually looks like today and what buyers should be thinking about moving forward.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode of REAL VC, we sit down with Ann Howarth to break down what makes Ventura County beach real estate so different from the rest of the market. From Silver Strand to Oxnard Shores, we explore how lifestyle, limited inventory, and buyer emotion drive pricing and demand along the coast. We also discuss the types of buyers these areas attract and how beach properties behave differently during market shifts. With insights into everything from second homes to long-term value, this conversation highlights why coastal real estate operates on its own set of rules. If you’ve ever wondered what really drives beach home values, this episode gives you a closer look.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode of REAL VC, we sit down with James Holden, CEO of VCCAR, to talk through the bigger picture of housing in Ventura County and why affordability continues to be such a complex issue. While not everything can be said directly, the conversation touches on the realities behind limited inventory, the challenges around building more housing, and the factors that quietly shape what gets developed and when. We discuss what’s happening beneath the surface of the market and why progress often feels slower than expected. This episode offers a candid, high-level look at where things stand today and what could influence the future of housing in Ventura County.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode, we sit down with Tristan Ahumada (@tristan.ahumada) and Sam Benner (@sambenner) to talk about what AI is actually changing in real estate and what it isn’t. From agents doing the bare minimum to what it really takes to stand out today, the conversation dives into authenticity, trust, and why human connection matters more than ever. We break down how agents are (and aren’t) using AI, where it’s helping with admin work, and where it’s creating risk around things like photo manipulation and MLS compliance. As technology evolves, the bar isn’t getting lower, it’s getting higher. This episode is about what it really takes to stay relevant in an AI-driven market.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode of REAL VC, we take a closer look at the growth happening in Fillmore and why this small Heritage Valley city is becoming an important part of Ventura County’s housing future. Joined by local Realtor Brandy Lengning of Home Grown Realty, we discuss how development along the 126 corridor, rising home prices, and population shifts are changing the conversation around Fillmore real estate. From commuters discovering the area to families drawn to its small-town character and affordability, Fillmore is seeing new momentum. We also explore how city planning, infrastructure, and community identity will shape the next phase of growth. If you want to understand why more people are paying attention to Fillmore, this episode breaks it down.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this episode of REAL VC, we break down the “Costco Effect” and what the new Camarillo location could mean for housing demand across Ventura County. We explore how major retail anchors influence buyer behavior, traffic patterns, and long-term appreciation; and what that means not only for Camarillo but also for surrounding markets, including the existing Oxnard location. From suburban stability to coastal lifestyle markets, we unpack how convenience and commercial growth quietly shape real estate values. Ventura County isn’t one market, and when a major retail hub expands, ripple effects follow. If you want to understand how development impacts home prices beyond the headlines, this episode connects the dots.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

Season 2 is here! In this episode of REAL VC, Katie and Reed are joined by special guest Jeri Becker, President of VCCAR and broker at NextHome Pacific Coast Realty, to unpack what’s really happening in the Ventura County housing market as 2026 unfolds. Together, they explore whether current conditions signal a true market reset or a shift toward normalization, discuss how new buyer assistance programs may influence competition, and break down who is moving into Ventura County right now and why. Drawing on Jeri’s leadership perspective and local expertise, the conversation connects policy, migration trends, and real-world transaction insight. This episode delivers a grounded, hyper-local look at the forces shaping Ventura County real estate today.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!A very special thanks to our sponsors:iGUIDE – Delivering accurate, consumer-friendly 3D tours with measurement data and the ability to generate site plans directly from the tour. Even better, iGUIDE tours can be displayed across Zillow, Homes.com, and the MLS, so if you want to elevate your next listing, visit upmarket.media/iguide to learn more.Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

The long lost Episode 19! Reed and Katie sit down with Melissa Hunter of eXp Realty for an honest conversation about navigating today’s Ventura County market with clarity and discipline. The episode explores what it really means to master the fundamentals, how agents should think about market shifts and rate changes, and why staying in your professional lane builds long term trust with clients. It is a thoughtful discussion on planning ahead, communicating responsibly, and focusing on the activities that actually drive results in a changing market.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media – A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

This week Reed and Katie sit down with the amazing Vicky Cummings of the Vicky Cummings Team at eXp Realty! Lots of great nuggets in here as Vicky details how and why she makes phone calls for hours every morning and why after 22 years in the business she still has a business coach. They also chat about marketing and end the show with their Action Items, actionable things that any real estate agent can do to help now their business!To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

This week Reed and Katie sit down with Enrique Montaño, founder of the VC Property Team. Enrique brings his own unique and charismatic approach to real estate and fills us in on the real reason his team is no longer called the VC Property Brothers. They also chat about marketing and end the show with their Action Items, actionable things that any real estate agent can do to help now their business!To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

This week Reed and Katie sit down with 2024 Ventura County Coastal Association of REALTORS® Broker of the Year, Jorge De Leon! Jorge details how his journey in real estate resembles Forrest Gump. Jorge is one of the best managers and brokers out there and drops a ton of wisdom in this episode! They also chat about marketing and end the show with their Action Items, actionable things that any real estate agent can do to help now their business!To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

We're back, finally! With a couple unreleased episodes from last year that we're getting out now before our new 2025 episodes start! This one is a fun interview Reed and Katie did with Garry Eberhart of Lei & Garry at RE/MAX Gold Coast Beach Office. Garry lets in on how he's built a thriving business by being seen as the authority on his very specific neighborhood. They also chat about marketing and end the show with their Action Items, actionable things that any real estate agent can do to help now their business!To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

A Very Inspiring Episode this week Reed and Katie welcome Dan Parziale of Mesa! Be inspired as Dan talks about the innovative program at Mesa that is changing the lives of young adults in Ventura County who are facing homelessness. Mesa is a 10-acre farm in the East End of Ojai with 10 tiny homes and and farmhouse that can house 12 young adults for 24 months each. Learn more from Dan as he talks about the holisitic approach Mesa takes with its programs and how helping people before they are chronically homeless could be one of the keys to solving the homelessness epidemic. They also get into how the Real Estate Industry has been so crucial to the success of Mesa so far and in the future. It's honor to have Dan on the podcast and provide listeners with an uplifting story that offers hope for many of the most vulnerable in our community!To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Check out Mesa at https://www.mesafarm.org/ and contact Dan with any questions about this remarkable program by emailing dan (at) mesafarm.orgReal VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

This week Reed and Katie welcome Mandy Martinez of ReMax Gold Coast Realty and Gregory Jordanoff of Better Homes and Gardens Property Shoppe! The four of them rehash how they all met when they were a team on the VCCAR REALTOR Feud team in 2023 and how these types of networking events help grow their businesses. The discussion takes many other turns and Mandy and Gregory are two very thoughtful real estate agents with lots of wise words and good advice! This is super-fun episode! They of course also talk marketing and end the show with Action Items, simple things any REALTOR can do to help grow their business.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

This week Reed and Katie welcome Davis Bartels of Pinnacle Estate Properties, Inc. They all chat about how Davis has utilized innovative systems, managerial skills and hard work to become a top producer in East Ventura County. They of course also talk marketing and end the show with Action Items, simple things any REALTOR can do to help grow their business. This is a fun episode with TONS of great nuggets to help you grow your own real estate business!To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Give a follow to @davis_bartels as well!Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

In this, the FIRST episode recorded at the new permanent Upmarket Podcast Studio at Gasworks in Ventura, Reed and Katie sit down with Patrick Fossati of of ReMax Gold Coast Realty. Patrick details how he has used Property Management to lead to more real estate transactions and how those businesses can feed off each other and help them both grow. He also talks about the strategies he used to grow his real estate business from scratch when he moved to Ventura County and didn't yet have a sphere. They all also talk marketing and end the show with Action Items, simple things any REALTOR can do to help grow their business.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

This week Reed and Katie sit down with Mathew Taylor of eXp Realty. Matthew's career in real estate draws on his previous 20-year stint as a social worker and social work educator. Not only does he get personal fulfillment from helping people, but that also grows his sphere and inevitably grows his business. He also gets into how when you teach people, you end up learning too. They all also talk marketing and end the show with Action Items, simple things any REALTOR can do to help grow their business.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

This week Reed and Katie sit down with B.J. Ward the broker/owner of Comfort Real Estate who breaks down how he built his brokerage from one agent to its current state of 50 agents. Hint: It's all about relationships. B.J. also details why he doesn't even have an Instagram account but has still been able to grow his business. They all also talk marketing and end the show with Action Items, simple things any REALTOR can do to help grow their business.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

This week Reed and Katie sit down with Hung Le @letsgetyouhome1st, REALTOR with Keller Williams West Ventura County. Hung recently celebrated the one-year anniversary of getting his license and shares with listeners how he quickly became a producing agent. In the Social Media Sidebar, Producer Chelsea gives an essential list of tips from a recent social media seminar she attended. They all also talk marketing and end the show with Action Items, simple things any REALTOR can do to help grow their business.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

This week Reed and Katie sit down with Ernesto Vargas of eXp Realty to chat extensively about the #1 thing Ernesto does to build his successful Real Estate business.... door knocking! He talks about how he, as a Real Estate Professional, brings value to every conversation he has on a potential client's doorstep. Ernesto also gets into how building those community connections not only builds his business, but it feeds his soul. He also dishes some Interest Rates Hot Takes and then, along with Katie and Reed, end the show with Action Items, simple things any REALTOR can do to help grow their business.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Connect with Ernesto on Instagram at @vargasrealestate!Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

This week Reed and Katie sit down with Sean O'toole of Keller Williams Realty to pick his brain on how he has found success in his real estate business. He talks about how he cultivates beach clients and how pulls out the stops with every listing, which will in turn impress the neighbors and ultimately lead to more listings. Sean also dishes on the most under-used and effective social media platform for REALTORS. Then, in the Marketing Moment, he lets listeners in on the number one thing a REALTOR needs when marketing a listing! Then they all, of course, end the show with their Action Items, simple things any REALTOR can do to help grow their business.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Connect with Sean on LinkedIn!Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

This week Reed and Katie dive into the main topic of recent discussion in Real Estate circles... the proposed $418 Million settlement between the National Association of REALTORS and Home Sellers. Joining the pod is Ventura County Coastal Association of REALTORS President, and Owner/Broker of Realty One Group Summit, Cami Pinsak who lends her expertise on all aspects of the proposed settlement for our listeners. After much discussion, the consensus is that while of course these uncharted times present unique challenges, there is plenty of opportunity for enterprising agents to actually grow their business and position themselves for success in this potential new world! Then they all of course end the show with their Action Items, simple things any REALTOR can do to help grow their business.To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Follow Cami on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

Reed and Katie are excited this week to welcome Alex Stamakinley, REALTOR at Doora Properties! They chat about how Alex's past as a professional figure skater helped prepare her for success in real estate and recount how pandemic-era real estate reality show binging propelled her into this new career. They also get into Alex's successful social media and marketing strategies while sprinkling in some stories about her actual on-camera appearances in reality shows and documentaries. They all of course end the show with their Action Items, simple things any REALTOR can do to help grow their business.Check out Alex on Instagram @alex_aphrodite and on TikTok alexstamakinley!To stay updated on the podcast, follow @upmarket.media and @katie.connelly.realtor on Instagram.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.

We are happy to announce that Reed has a brand-new permanent co-host.... Katie Connelly!! Katie's the Assistant Team Leader at Keller Williams West Ventura County. The first task for the new hosting team is to sit down with Karen Campbell, the host of Girls on The Air on KVTA 1590! Karen talks about her career and all the elements that have made her a success! They also talk social media and marketing. And then, of course, they end the episode with their Action Items... simple things anyone can do to help grow their real estate business!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.To stay updated on the podcast, follow Upmarket Media on Instagram and @katie.connelly.realtor.Real VC is a podcast devoted to serving the Ventura County California Real Estate Community. Thank you for listening!

Reed is joined this episode with Liz Donnelly (@lizzeedonnelly), Team Leader at ReMax Gold Coast Realty and by many accounts, the #1 REALTOR in West Ventura County. In this fun and informative episode, Reed and Liz chat about how Liz has built her ultra-successful business. They get into her business and personal philosophies and find out why she considers herself to be a Mama Bear! They also talk social media and get into a longer discussion on marketing. And then, of course, they end the episode with their Action Items... two simple things anyone can do to help grow their real estate business!Our sponsors for this episode are:Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.To stay updated on the podcast, follow Upmarket Media on Instagram. Also connect with Liz Donnelly on Instagram and Facebook.Thank you for listening!

Reed is joined this week by Century 21 Westlake Village Branch Leader Ashley Q. Anderson! They kick off the show by talking and strategizing about maybe the hottest topic in Real Estate today... interest rates! They then get into how to support underserved real estate clientele, specifically the LGTBQ+ community and how that can help grow your business. Jana Scarborough of RESOURCE Real Estate joins them to do this month's Market Report and chat about where the market has been and where it might be going.They then talk marketing and how important your sphere of influence is and how a personal touch is one of the keys to marketing. As always, they end the episode with their Action Items... two simple things anyone can do to help grow their real estate business!Our sponsors for this episode are:RESOURCE Real Estate - Like No Other Real Estate Agency. Jana Scarborough Broker/Owner (805) 830-5800 - Brokerage License #01967296Choice Home Warranty - Where Tamara Rossie-Molina will give you an exceptional home warranty experience. Call 805-660-2432.Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.To stay updated on the podcast, follow Upmarket Media on Instagram. Also connect with Ashley Anderson on Instagram and Facebook.Thank you for listening!

Reed is joined this week by VCCAR REALTOR of The Year for 2022, Katie Connelly! In addition to chatting about current market conditions, they get into what goes into being REALTOR of the year and about some the larger issues regarding Fair Housing. Katie gives a great business tip in the Social Media Sidebar and then they talk about a different take on marketing... community involvement! Katie is a member of the Oxnard Planning Commission and she tells Reed about how that, and other volunteer opportunities have kept her a part of the community and top of mind for potential clients. As always, they end the episode with their Action Items... two simple things anyone can do to help grow their real estate business!Our sponsors for this episode are:Choice Home Warranty - Where Tamara Rossie-Molina will give you an exceptional home warranty experience. Call 805-660-2432.Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.To stay updated on the podcast, follow Upmarket Media on Instagram. Also connect with Katie Connelly on Instagram and Facebook.Thank you for listening!

This week Real VC is so lucky to have a stellar co-host in Magda Nordahl, Broker Associate with Berkshire Hathaway HomeServices California Properties! Reed and Magda chat about the current state of the market and how Magda navigates the "odd" nature of things right now. She also details her strategy on how she launches her luxury listings into the marketplace. During the Social Media Sidebar, Producer Chelsea chimes in to offer practical advice to anyone looking to grow they business Instagram account. In the last half of the show, Magda takes deep dive into her Open House strategy. Pay attention, as Magda is the Open House Queen and continually gets business from open houses. As always, Reed and Magda end the episode with their Action Items... two simple things anyone can do to help grow their real estate business!Our sponsors for this episode are:Choice Home Warranty - Where Tamara Rossie-Molina will give you an exceptional home warranty experience. Call 805-660-2432.Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.To stay updated on the podcast, follow Upmarket Media on Instagram. Also connect with Magda Nordahl on Instagram, LinkedIn and Facebook.Thank you for listening!

This week, Real VC is delighted to bring on our co-host, Juliet Esquibias a broker associate with Berkshire Hathaway HomeServices California Properties AND current President of the Ventura County Coastal Association of REALTORS! Reed and Juliet sit down and chat about pull-out of several large insurance companies from writing new homeowners policies in California. Juliet also dishes about what is going on at VCCAR and why REALTORS should consider becoming more active in the group. In addition to chats about social media and marketing, we're also treated to the first edition of our Monthly Market Report! Sam Benner, Team Leader of the Real Team at EXP Realty drops by to chat and drop all the latest stats on what is going on in our local market. Reed and Juliet end the episode with their Action Items... two simple things anyone can do to help grow their real estate business!Our sponsors for this episode are:Choice Home Warranty - Where Tamara Rossie-Molina will give you an exceptional home warranty experience. Call 805-660-2432.Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.To stay updated on the podcast, follow Upmarket Media on Instagram. Also give a follow to Juliet Esquibias and Sam Benner.Thank you for listening!

Welcome the Real VC, a podcast all about Ventura County Real Estate! In this inaugural episode, CEO of Upmarket Media and host, Reed Fish, is joined by this week's co-host, Ignacio Anzaldo of LIV Sotheby's International Realty in Ventura to talk about current market conditions in VC while offering strategies to help REALTORs grow their businesses even during this tough market. Every episode of Real VC will also feature our Social Media Sidebar, a dedicated discussion on trends and strategies for Social Media, our Listing of the Week where we highlight an interesting new listing in VC and our Marketing Moment which will be all about strategies and advice to market yourself as a REALTOR. Each episode will end with Action Items, where each host will offer up one simple thing anyone can do to help grow their real estate business!Our sponsors for this episode are:Choice Home Warranty - Where Tamara Rossie-Molina will give you an exceptional home warranty experience. Call 805-660-2432.Upmarket Media - A one-stop shop for all your marketing needs. Photos, Video, Aerials, Matterport 3D, Websites and more! Book a shoot at their website or text/call 805-243-1499.To stay updated on the podcast, follow Upmarket Media on Instagram. Ignacio Anzaldo can be found @ignacio_anzaldo.Thank you for listening!