Underdog Podcast

In this episode, we talk through a pivotal stretch for Underdog Energy. With a major retailer conference coming up and a visit to our new manufacturing partner to test a patented production concept, we break down what goes into preparing for retail scale. We also share the biggest lessons we’ve learned so far expanding into retail—what’s worked, what hasn’t, and what we’re thinking about next.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

2025 tested everything — patience, belief, cash flow, execution, and grit.In this episode, we break down the real lessons from 2025 and give a raw, honest look at where we’re headed in 2026.No sugarcoating. No fake motivation. Just what worked, what didn’t, and how being coming from nothing forces you to build smarter, tougher, and more disciplined.If you’re building something from nothing — a business, a brand, or a better version of yourself — this episode is for you.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

Three years ago, three years into Underdog, Underdog Energy came to life. Today, we celebrate how far we’ve come — from testing formulas and cold-calling stores to landing on shelves, building a community, and fueling a movement.In this special anniversary episode, we take a look back at the highs, lows, lessons, and the moments that defined the Underdog journey. You’ll hear behind-the-scenes stories — the late nights, near breakdowns, and breakthroughs that shaped who we are today.Whether you’ve been here since day one or just joined the pack, this episode is a reminder of what it means to be an Underdog.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we dive into two Q & A's submitted through the Club App and then we talk about our current personal endeavors of Joey planning for a world record ruck attempt and Dylan's prep for his first bodybuilding show.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

Noah Szretter joins us to share hilarious junior hockey stories, the lessons he’s learned along the way, and his next steps after college. He currently plays college hockey at the University of New England and has previously played in the North American Hockey League (NAHL).-You can follow Noah @szred25 on InstagramYou can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we start it off with a Q&A submitted through our ambassador app, recapping our wild experience at the AthletEX event, and breaking down everything you need to know about our newly revamped Underdog Ambassador Program. Whether you’re a longtime supporter or just getting started with us, this episode has behind-the-scenes stories, real talk, and insight into how we’re building something bigger than a brand. Tune in for updates, takeaways, and how you can get more involved with the Underdog movement.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we hit the streets of Boston for our first-ever man on the street content—mic in hand, no script, just real conversations with real people—getting their Underdog stories and flavor testing Underdog. We talk about what it was like stepping out of our comfort zone, embracing the awkward moments, and why this type of raw, unscripted content is exactly what we need to create valuable content. From street interviews to lessons in creative risk-taking, this one’s all about chasing growth and building better content brick by brick.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

We read your DMs and reviews, break down what’s happening in our college athlete program, and share real stories from ridealongs with our distributors. It’s unfiltered, behind-the-scenes, and gives you a look into start-up life.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we take you behind the scenes of our very first animal shelter drop-off, where we surprised the staff with cases of Underdog and spent the day with some incredible rescue dogs. We also dive into the current scrutiny around taurine and other controversial ingredients in the energy drink world—what's real, what’s hype, and how Underdog is staying transparent.To wrap it all up, we talk about what’s next for our social impact initiative and how we plan to keep supporting the real-life underdogs—shelter workers, nurses, first responders, and more.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this special episode, we take you behind the scenes of our trip to Oregon to team up with animal rescue advocate and Underdog’s co-founder, Lee Asher. From filming on his sanctuary to prepping every detail for launch day, we break down what it really took to kick off this purpose-driven campaign. We’ll share what this partnership means for our mission, our team, and the future of the brand—and why this is about way more than just selling drinks. This is about fueling people who show up for others, every single day.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of The Underdog Podcast, we sit down and open up about a chapter that’s come to a close—our hockey careers. From youth leagues to college rinks, we reflect on the lessons the game taught us that go far beyond the ice.We talk about:What it feels like when the game that shaped your identity suddenly endsThe mindset shift that comes when your routine, teammates, and purpose changeThe habits hockey gave us that now drive our lives and businessesWhy being an underdog didn’t end—it just evolvedWhether you're an athlete in transition or just someone navigating the end of a big chapter, this one’s for you.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of Behind the Business, we dive into Greenlight Maine, the entrepreneurial pitch competition that’s spotlighting the most innovative startups in the state of Maine. We break down how Underdog  prepared for it, what it means for our growth, and the lessons we’ve learned from pitching with the spotlight on.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of Behind the Business, we’re diving into Underdog's latest retail expansion and what it's going to take to increase volume. We’re also taking a hard look at the future of energy drink ingredients, including a real conversation about sweeteners.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of Behind the Underdogs, we sit down with Seth Stovall to uncover his incredible journey from the adrenaline-fueled world of motocross to becoming a competitive CrossFit athlete. Seth shares how his early start in the gym at just 12 years old laid the foundation for his fitness journey and how joining a CrossFit gym as a freshman in high school introduced him to the power of community-driven training.We dive into the pivotal moments of his athletic career, from narrowly missing qualification for the CrossFit Games as an Individual—by just one spot—to representing the iconic CrossFit Mayhem team, founded by the legendary Rich Froning, at the CrossFit Games. Along the way, Seth also talks about his passion for surfing, which became a major part of his life after high school, and how it complements his athletic mindset.This conversation is packed with insights on perseverance, the importance of community, and what it takes to pursue your passions relentlessly. Don’t miss this inspiring story of grit and growth from a true underdog turned champion.You can follow Seth @sethstovall23 on Instagram-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

What would you do if you reached the pinnacle of your career and felt nothing? For Victor Rowse, the answer was clear: take a leap of faith. Join us as we dive into Victor’s inspiring story of leaving investment banking behind to pursue a career in fitness, the pivotal moment that sparked his change, and the lessons he’s learned along the way as a club, mace, and kettlebell instructor.You can follow Victor @victorrowse on Instagram-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

Max Baggio’s journey is one of constant reinvention. Starting as a young ski racer, Max developed a passion for pushing limits on the slopes. That same drive led him to the gym, where he discovered a love for progress and strength. When his skiing career came to an end, he found a new identity on the rugby field while studying sport science at university. Now, Max has turned his relentless ambition into a thriving coaching business, helping others unlock their potential. In this episode of Behind the Underdogs, Max shares his story of resilience, adaptability, and how he built a life defined by passion and purpose. Tune in for a conversation that will inspire you to embrace change and chase your own greatness.You can follow Max @baggio_max on Instagram-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we pull back the curtain on our latest production and share everything we learned along the way. From unexpected challenges to major wins, we break down the process, what went right, what didn’t, and the lessons that will shape our future projects. Plus, we share a hilarious story from behind the scenes. Whether you’re chasing your own goals or curious about what goes into making big ideas a reality, this episode is packed with insights, laughs, and inspiration. Tune in for a behind-the-scenes look at the grind, growth, and a little comic relief.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share the video podcast, snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of Behind the Underdogs, we explore the art of staying optimistic when the odds feel stacked against you. From the inevitable rejections and failures in business to the lessons learned from the sports world, we dive into the universal truths of perseverance. Hear real-world strategies for pushing through tough times, embracing failure as a stepping stone, and finding strength in the underdog journey. Whether you're chasing success on the field, in the office, or in life, this episode will inspire you to stay in the game and play to win.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of Behind the Business, we dive into the ins and outs of Underdog's upcoming production run. We discuss how this run differs from those in the past, the challenges we've faced, and the invaluable lessons we've learned along the way. From refining logistics to navigating unexpected obstacles, this episode provides a behind-the-scenes look at the growth and evolution of our production process. Whether you're an entrepreneur, a business enthusiast, or simply curious about what goes into scaling a brand, this conversation offers real-world insights into the hustle and grind of building something great. Tune in for an honest look at the road ahead and the underdog mentality that keeps us pushing forward.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we sit down with Trevor Gelder, a lifelong athlete whose journey from football to becoming a VP of talent management is anything but ordinary. Trevor opens up about facing a career-ending injury, shifting his focus to new goals, and building resilience through fitness. We discuss his career path from kinesiology studies at ASU to his surprising entry into the recruiting world, where he leverages his passion for fitness and belief in athletes' potential for success.Trevor shares valuable insights on the importance of discipline and how short, consistent workouts can create a lifetime impact. Hear his reflections on pushing through pain, completing the 4x4x48 Goggins challenge, and how fitness continues to sharpen his mind for the professional world. For anyone looking to cultivate resilience, focus, and balance, Trevor’s journey will inspire you to keep setting goals and never back down.You can follow Trevor @azbuiltfitness on Instagram-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we sit down with Bryan Schopieray, a seasoned athletic trainer with a passion for helping athletes overcome both physical and mental challenges. Bryan shares how his journey shifted from mechanical engineering, inspired by his dad's business, to the intricate "machinery" of the human body. Growing up with a pro racquetball player as a brother and racing motorcycles himself, Bryan's path was destined for high-paced, adrenaline-fueled sports.Bryan dives into his unique experiences, from interning with the Maine Black Bears, living in his cousin’s basement to chase his passion, and eventually becoming the head AT for the Maine Celtics. He reveals what makes his job truly rewarding, from connecting the dots for injury recovery to celebrating an athlete’s return to play. Bryan also discusses the mental side of training, funny rituals with athletes, and his goals for the future. Plus, hear about his unforgettable trip to China with the USA national team and how he creates a welcoming training room environment for athletes of all levels.You can follow Bryan @b.schop91 on Instagram-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of Behind the Underdogs, we sit down with Jayson, a former D3 football recruit who felt a higher calling and joined the Marine Corps back in 2005. His path as an entrepreneur saw him start an agricultural business and open his own gym before finding his true passion in OCR (Obstacle Course Racing).Jayson reflects on the invaluable life lessons sports instilled in him, lessons he now passes on to his son: each game is a battle, and the bonds, teamwork, and work ethic are the keys to success in life. After leaving the military, Jayson faced a mental struggle but found new motivation through his son and running. He shares his journey from struggling to run half a mile to conquering marathons, embodying his motto of "strive for greatness."We explore Jayson's mindset on setting big goals, appreciating the journey, and battling mental health through physical exertion. Tune in to hear Jayson's inspiring story of overcoming adversity, competing in the Spartan trifecta, and his advice on living fearlessly and unlocking your potential.You can follow Jayson @jaywiss84 on Instagram-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we dive deep into the relentless hustle required to continue to level up. Starting with sending as many Instagram messages as possible each day, Joey shares stories of reaching IG message caps to build awareness. We discuss the importance of seizing opportunities without letting fear hold you back. We also run through how we are creating demand for UD at the store level, emphasizing how the hustle never ends and complacency can lead to losing progress. Finally, hear the story of driving to a remote gym in New York to deliver cases and develop a partnership. -You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this inspiring episode of Behind the Underdogs, we sit down with Glenn Bowden to dive into his journey from troubled beginnings to fitness coaching and summiting Mount Everest. Glenn shares how his brother’s tough love led him to discover the transformative power of fitness, particularly calisthenics, and how the gym became his safe haven.We talk about his commitment to training, focusing on bodyweight exercises, the importance of sleep for recovery, and his drive to be a well-rounded athlete. Glenn takes us on his trek up Mount Everest, detailing the challenges of altitude, the strength of the local sherpas, and the 12-day hike after their plane was grounded due to weather.As a fitness coach, Glenn discusses the pitfalls of the influencer space and his desire to guide people beyond monetary success. He emphasizes the joy in building something meaningful and shares the life lesson that the hardest times are often not what they seem. Glenn wraps up with advice we can all take to heart: keep moving forward, achieve your goals, and never stop growing.You can follow Glenn @glenncowden_ on Instagram-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of the Underdog Podcast: Behind the Underdogs, we peel back the curtain on what it really takes to make it in business. This episode dives into raw, unfiltered moments, from our trip out to Andy Elliot's HQ to navigating rejection at in-store demos. We talk about how much of the entrepreneurial journey involves failure, hard lessons, and staying motivated when the odds are stacked against you. Hear stories of perseverance, like turning countless 'no's' into a single meaningful 'yes,' and how human connections in meetings can make or break deals. Whether you're a new entrepreneur or a seasoned pro, we share it all—the wins, the losses, and the grind in between. Tune in to learn how to keep pushing forward when the light at the end of the tunnel seems dim.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of The Underdog Podcast, Behind the Business segment, we dive into an incredible weekend with The Elliot Group in Tampa Bay, Florida. It all started with an Instagram post by Andy Elliot, where we shared our story and got the chance of a lifetime to join his team for a conference. From workouts with Andy and his crew to forging amazing connections throughout the event, we made the most of every moment. Tune in to hear about our journey, the insights we gained, and the powerful lessons learned from working alongside The Elliot Group.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we dive deep into the importance of building strong relationships and how these connections can lead to significant opportunities. We share a personal example of how a well-nurtured relationship has benefited our brand. We also discuss how Underdog Energy differentiates itself from much larger competitors, seizing opportunities they often overlook or can't support. Additionally, we explore the strategies we've implemented at the store level, highlighting the potential differences between marketing in stores like Market Basket and Whole Foods. Finally, we touch on the challenges of finding the right people to join our brand and the critical role that a shared mindset and vision play in these decisions.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of The Underdog Podcast with the Behind the Business segment, we dive into our journey to Chicago where we faced our first major retailer meetings. From memorizing pitch scripts to navigating rooms full of established companies, we unravel the tension and triumphs of our initial encounters. we had some pivotal meetings with industry giants like Walgreens and Hannaford, sharing insights on managing expectations versus reality and the importance of persistence. Lastly, we share the unexpected ways we connected with key distributors and learn why taking risks is crucial for seizing opportunities.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of Behind the Underdogs, we dive into the story of guest, Bryan Whynot, who has battled an autoimmune disease since he was a child. He opens up about his transformative journey with fitness, a pivotal moment of hospitalization, and an encounter with a young patient that reshaped his perspective on life. Throughout, he shares how he avoids a victim mentality by remembering others have it worse, and how remembering his trials and tribulations keeps him resilient during tough times. As he outlines his future goals, he offers invaluable advice to the younger generation, underscoring the power of perseverance and hope. This episode is a testament to the strength found in adversity.You can follow Bryan @the.whynot.lifestyle on Instagram-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of the Underdog Podcast, we have a Behind the Business segment where we reflect on the past 5 years of running Underdog and the three most important things that we've learned that come up often in the workings of the business.One, is assuming nothing. Second is patience in persistence. Lastly, finding ways to enjoy the little things. -You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

On this episode, we reflect on the highs and lows of our entrepreneurial journey with Underdog. We discuss the initial hurdles of our first significant partnership, sharing insights on seizing opportunities and presenting our best selves, regardless of circumstances.The conversation turns to the core philosophy of building a business through community, emphasizing the importance of relationships over mere product movement. Hear about the unexpected call to compete in the DEKA race, where Joey secured 3rd place in the Ruck division, exemplifying the spirit of embracing challenges. The episode also explores personal sacrifices and the relentless drive needed to push a startup forward, concluding with a light-hearted discussion on what Underdog's theme song might be. Join us for an episode filled with personal stories, professional insights, and the ethos that defines being an underdog.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of Behind the Underdogs, we sit down with Mavrick Rizy, who shares his personal trials and triumphs on and off the baseball field. From the influence of his older brother as a lifelong role model to the mental and physical challenges of recovering from multiple injuries, Mavrick opens up about the highs and lows of his athletic career. He emphasizes the importance of not specializing too early in sports, the role of strong competitors in driving his ambition, and how some days you feel great, and some days you can feel like a "newborn giraffe." Throughout his journey, Mavrick reflects on the crucial support of his family and the belief that everything happens for a reason. Join us for an inspiring conversation about resilience, identity, and the unyielding pursuit of one's goals.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of the Underdog Podcast: Behind the Business, we discuss the period before launching Underdog Energy. From marketing strategies to build awareness and urgency for launch day to the day of launch and everything in between. We dive into some stories, adversities, and plans to have the most successful launch possible.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of Underdog Podcast: Behind the Business, we dive deep into the wild journey of our first production of Underdog Energy in Georgia. We recount the non-stop hustle that had us recording a podcast at 1:30 in the morning, grabbing food at 3 AM, and catching a quick 45-minute nap before heading to production at 4 AM. After overseeing production and having the product in our hands for the first time, we powered through a full body workout for the launch photoshoot before making our way back to the airport. Tune in to hear the behind-the-scenes chaos, the adrenaline-fueled schedule, and the relentless drive that fuels Underdog Energy. There's also plenty of lessons learned throughout.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of "Behind the Underdogs," we dive into the inspiring journey of Dino Kambeitz, a pro hockey player whose career has been marked by significant highs and lows. From his first humbling experience of getting cut from a team to the mental shifts that ultimately saved his career, Dino shares his raw and inspiring story. Throughout the episode, we explore key moments such as his transition from high school to the WHL, the critical importance of mental training, and how he navigated the uncertainties brought by COVID-19. Dino’s story is a testament to the power of resilience and hard work in the face of adversity. Join us as he discusses the mental toughness required to overcome setbacks and how he didn't let a global pandemic deter his professional aspirations, leading him to finally make the team and take a moment to breathe.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of Behind the Business, we dive into the rollercoaster journey of building our network and the essential lessons learned along the way. Discover why there’s no such thing as a smooth process in entrepreneurship, and why being eager to learn every step of the way is crucial.We recount a memorable design fiasco and discuss why our golden rule in business is to never assume anything. A significant event unfolded that we remember exactly where we were when we heard it.As we focus on the minutiae of day-to-day operations, we explore the danger of losing sight of the bigger vision, contemplate a major re-production of our cans, and embrace the inevitability of mistakes. The logistics of ordering ingredients and coordinating with multiple companies provide a real-world glimpse into the complexities of product management.This episode is packed with insights for anyone navigating the chaotic yet rewarding path of entrepreneurship.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

The journey of developing a new energy drink or any product doesn't come without it's highs or lows. From our initial tastings and surprises with certain ingredients to managing expectations and the hurdles of product development. We recount adventures with luggage, saltine stories, and the pivotal decision to stick with natural sweeteners. Reflecting on the parallels between business and sports, we emphasize the importance of adhering to values and taking action amidst uncertainty. Join us for an insightful exploration of Underdog Energy!-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our performance drink, Underdog Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

With our new segment, "Behind the Business," we explore the dynamic origins and mission of Underdog. This episode provides an in-depth look at how Underdog Energy is setting new standards in the energy drink market with its commitment to clean, Informed Sport Certified drinks designed specifically for student-athletes. Hear directly from the founders on what drives us, the unique challenges we faced at the start, and the strategies that have allowed us to keep climbing the ladder. Whether you're a sports enthusiast or budding businessperson, we striving to give you a transparent perspective on the workings of our business.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we interview former Tufts lacrosse/hockey player and current Syracuse lacrosse player, Mason Kohn.We discuss his unconventional hockey career, where he began as a 10 year old, which is typically a later start to hockey. He progressed slowly in the early years, always being one of the under developed players. That is until he reached junior hockey where he quickly rose through the ranks, eventually getting drafted to the USHL. Despite his quickly advancing hockey career, he ended up at Tufts University where he struggled to find self confidence after committing D3. He overcame his ego and found purpose in playing for the guy next to him. Now, he has the opportunity to prolong his lacrosse career at D1 Syracuse University.0:06:29 - Dedication to Hockey Training (48 Seconds)0:12:38 - Contracts and Excitement in Hockey (56 Seconds)0:19:32 - Lacrosse and Hockey in High School (109 Seconds)0:27:48 - Transition From Hockey to Lacrosse (73 Seconds)0:31:00 - Finding Meaning in D3 Athletics (60 Seconds)0:34:25 - The Importance of a Face-Off Guy (77 Seconds)1:03:34 - Overcoming Fear and Ego in Sports (84 Seconds)1:12:47 - The Power of Making a Choice (74 Seconds)1:17:08 - Unconventional Athletic Journey (81 Seconds)-Follow Mason on Instagram (@mason.kohn)-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we interview former rugby player and current coach at Athlete's Authority,  Jordi Taylor.We talk through his journey in sports and how he's been able to translate his experiences from being an athlete into becoming an effective coach. We dive deeper on topics like how to decipher correct information from today's endless access to knowledge, how pivotal the proper coaching can be to improve your athletic and personal goals, and how finding a role model can guide you to your goals and desires.-Follow Jordi on Instagram (@coach_jorditaylor)-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we interview University of North Carolina All-American wrestler, Lachlan McNeil.We talk about his journey from the Middle East, to Canada, and finally to the United States where he has been able to prove himself as a high end wrestler. In Canada, the competition was good, but nothing in comparison to the competition in the US. He took the chance on coming to the states to prove himself to be among the best wrestlers in the country. He has done just that and is now striving to reach the next level in his wrestling career.-Follow Lachlan on Instagram (@lachlan.mcneil)-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode we interview cycling instructor Simmi Uppaladadium.We discuss the ability to have resiliency when you are truly passionate about something, which Simmi has presented on her journey to becoming a cycling instructor in NYC. Some prevalent themes in diving into Simmi's journey is taking the leap of faith, battling doubt, and creating your own path.-Follow Simmi on Instagram (@strengthwithsimmi)-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we interview current Stanford Assistant Wrestling Coach and former All-American wrestler at Missouri.Grant has a unique story in that he faced just about every adversity along his journey. After an unfathomable amount of injuries and missing two and a half seasons, Grant returned to the mat and captured his first conference title and achieved All-America status. He was ranked as high as No. 3 in the nation that season and finished sixth at 149 pounds at the NCAA Championships in Cleveland, Ohio. Following the season, he was named Most Improved at his team's year-end banquet.Grant also qualified for the NCAA Championships in 2020 at 141 pounds after placing third at the MAC Championships.He is also endeavoring into the entrepreneurial side of things, launching his shoe brand, Heilung Shoes, The Ultimate Business Casual Dress Shoe for Health-Conscious Professionals.-Follow Grant on Instagram (@gbaby_149)Follow Stanford Wrestling on Instagram (@cardwrestling)Follow Grant's Shoe Brand, Heilung Shoes on Instagram (@heilungshoes)-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we interview freshman wrestler at Stanford University, Daniel Cardenas. Daniel started wrestling when he was very young, thanks to his dad who pushed him day in and day out to be a better version of himself. Daniel faced many upsetting defeats as he came up through the ranks, which put a chip on his shoulder and challenged him to be more disciplined to find new levels. Fast forward to today, he got Newcomer of the Year in the PAC 12 and is striving to be a National Champion.-Follow Daniel on Instagram (@_dancardenas)-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we interview current University of Vermont lacrosse player, Jake Harrington.Any pro sport typically requires development of your craft from a young age. That was not the case for Jake. He began his lacrosse journey just before his freshman year of high school and has since dominated the D3 level, transferred D1, and got drafted in the 4th round of the NLL draft.We discuss the crossover between sports, the importance of mentorship, how he was able to differentiate himself, and much more.-Follow Jake on Instagram (@hakejarrington)-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode of Behind the Underdogs, we discuss the new food pyramid known as the Food Compass.We break down the basis of the Food Compass and both sides of the argument. One side is the public's misinterpretation of the study, and the other is the implications of the study even with the proper interpretation. In our opinion, everyone needs to fend for themselves to deem what is right and wrong because the media will not do it for you. Even the most "trusted" sources aren't trustworthy.-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share our opinions  with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this.Support the show

In this episode, we interview repeat guest and elite powerlifter, Connor Borkert.We talk about his comeback after a poor performance at Nationals to secure first place at the Virginia Pro and the mental processes behind his preparations for a lift. Wen dive deeper on topics like recovery, alcohol, adrenaline, and also his routine on competition day.We end the episode with an overview of Connor's goals as we progress through the early months of 2023.-Follow Connor on Instagram (@burlybork)-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we interview Mark Omezi, a pro bodybuilder and actor who came to the U.S. from Nigeria in 2005.Mark grew up playing soccer and stopped in 2017 when he began competing competitively in bodybuilding. When he first started bodybuilding, he was always told that he had the size and composition to become competitive in the sport. He quickly realized after his first show that a lot would have to change within the minute details if he actually wanted to become successful.We dive deeper on topics like how social media plays a role in the mindset of an amateur, knowing how much training is effective for YOU, how confidence is built in different ways, and much more.-Follow Mark on Instagram (@omayzee)-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we interview Air Force Veteran, CEO of BeneFit Medical, and bodybuilder James Reynolds.At 25 years old, James saw an opportunity during his stint in pharmacy school to produce scrubs with an athletic feel while maintaining its maximum comfort. He made an astounding $60k in his first 10 days in pre-orders and has now built it to multi-million dollars. He has built and scaled his company all the while being in the military, having a wife and kids, and striving to become and IFBB pro bodybuilder.-Follow James on Instagram (@benefit_ceo)Follow BeneFit Medical on Instagram (@benefit_medical)-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show

In this episode, we interview CEO of Long Island Meal Prep, Ted Gallucci.Ted was living society's expected traditional route of going to college and then getting a 9-5 job. He realized that he wasn't living the life that he wanted, but the life he thought would make his family happy. After spending some time in school, he dropped out to pursuit his meal prep service company. Despite the trials and tribulations at the start, he is now growing a flourishing company with a dedicated community.We dive into topics like college, relationships, and navigating his path through starting his own company.-Follow Ted on Instagram (@tedgallucci)Follow Long Island Meal Prep on Instagram (@longislandmealprep)-You can follow us on social media @underdog_brand on Instagram, @underdog_brand  on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.Visit our website to shop clothing and our just released energy drink, UD Energy.Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it Is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show