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All Episodes

Book Is the Hook — 83 episodes

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Title
1

Miri Rodriguez on Finding Your Author Voice Through Empathy and Story

2

Bob Burg on Why the Best Books Spread Through Giving

3

Jonah Berger on Why Ideas Spread (And Why Most Books Don’t)

4

Maysoon Zayid on Writing, Criticism, and Finding Another Dream

5

Dr. Edith Eger on Healing, Choice, and Writing the Story You Lived

6

Dan Pink on Making Progress When Writing a Book Feels Endless

7

Gretchen Rubin on Why Nothing Works for Everyone

8

Apolo Ohno: Identity, Deep Work, and Life After the Olympics

9

Julia Cameron on How to Silence Your Inner Critic

10

Marc Randolph on Why Ideas Don’t Matter (Iteration Does)

11

Seth Godin on Why Writing Is a Practice, Not a Performance

12

Simon Sinek on Why Writing a Book Should Feel Hard

13

The moment your story stops being performative and starts being useful

14

Why you quit hard things, and how to build commitment that actually lasts

15

Focus Beats Passion: Cal Newport on Finishing Big Projects

16

Build in Public: The Distribution Cheat Codes Modern Authors Ignore

17

Emotional Authority: Why Writing Has to Hurt a Little | Chuck Palahniuk

18

Stop Applying, Start Getting Introductions

19

Write the Ending First: How Riley Sager Designs Breakout Thrillers

20

Free Work Is Leverage: How Charlie Hoehn Got Noticed Without Permission

21

Make Your Book Unskippable: Vishen’s “Stickiness” Playbook

22

Stop Negotiating With Your Inner Critic | Terri Trespicio

23

The Relationship Capital Behind Every Breakout Book | Jason Feifer

24

Rejection Is the Job: How Jason Starr Built a Writing Career That Lasts

25

Steal Like an Artist: Austin Kleon on Originality, Output, and Creative Momentum

26

Stop Waiting for Inspiration: Daniel Handler’s Writing Process

27

Give Your Book Away (for Free): How Value Creates Opportunity | David Meltzer

28

You Don’t Need a Map, You Need a Compass

29

Stop Waiting to Feel Ready | Debbie Millman on Courage, Confidence, and Writing

30

Stop Writing Tired: Arianna Huffington on Burnout, Focus, and Creativity

31

Defeat the 4 Digital Villains: Jim Kwik’s Playbook for Focus and Memory

32

Learning To Make Your Arguments With Integrity | Ross Baird

33

Becoming an Indistractable Author | Nir Eyal

34

The Host With The Most | Jason Nellis

35

The Elementary School Drop Out | Dale Stephens

36

Cheeseburgers with Warren Buffett | Alana Muller

37

Creating Creativity | Tina Seelig

38

Becoming The Product Guru | Jeff Morris Jr

39

The Un-Networker | Scott Gerber

40

The Startup Weekend | Marc Nager

41

The Power of Intentionality | Tiffany Norwood

42

Rocket Man | Evan Loomis

43

The Podcast Prof | Kate Waldock

44

Finding Your ‘Cheat Code’ | Brian Wong

45

Going Deep | Aaron Watson

46

Hedging Better | Justin Nguyen

47

Bonus: What's on Harry Campbell's nightstand?

48

Winning with Generosity w/ Harry Campbell

49

Bonus: What's on Sarah Peck's nightstand?

50

Discovering the Medium for Your Message w/ Sarah Peck

51

Never Stop Being Curious w/ Greg Gottesman

52

Bonus: What's on Allen Gannett's nightstand?

53

Marketing Like a Maven w/ Allen Gannett

54

Bonus: What's on Jessica Carson's nightstand?

55

The Power of the Series w/ Jessica Carson

56

Bonus: What's on Evan Baehr's nightstand?

57

Why Co-Authorship is a Marriage w/ Evan Baehr

58

Bonus: What's on Gini Dietrich's nightstand?

59

The Secret to Building Community w/ Gini Dietrich

60

Bonus: What's on Carl Schramm's nightstand?

61

Learning to be More Curious w/ Carl Schramm

62

Bonus: What's on Ryan McKee's nightstand?

63

Failing Forward in Comedy w/ Ryan McKee (Part 2)

64

Failing Forward in Comedy w/ Ryan McKee (Part 1)

65

Bonus: What's on Justin Lafazan's nightstand?

66

Finding an Excuse to Have Conversations With People You Admire

67

Bonus: What's on Alec Ross's nightstand?

68

The Power of Learning Out Loud

69

Bonus: What's on Chris Luecke's nightstand?

70

How to Make Your Own MBA

71

Bonus: What's on Diane Mulcahy's nightstand?

72

How to create more meaningful work (and reimagine the future of the resume)

73

Bonus: What's on Chris Voss's nightstand?

74

Mastering the Art of Negotiation with an FBI Hostage Negotiator

75

Bonus: What's on Joe Mechlinki's nightstand?

76

Embracing the Chip on Your Shoulder

77

BONUS: What's on Donna Khalife's Nightstand?

78

Winning Your 'Now or Never' Moments (Part 2 of 2)

79

Winning Your 'Now or Never' Moments (Part 1 of 2)

80

Bonus: What's on Aneesh Chopra's nightstand?

81

How to Get Others to Bet on You

82

TRAILER: The Eric Koester Creator Institute

83

TRAILER: The Eric Koester Creator Institute's Library Mini-Episodes