Book Is the Hook cover art

All Episodes

Book Is the Hook — 88 episodes

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Title
1

Gabby Bernstein on Imperfect Drafts, Core Message, and Writing as a Routine

2

Adam Braun on Impact, Participation, and Work That Moves People

3

Martin Atkins — Stop Waiting for Permission

4

Jean Hanff Korelitz: Why Most People Don’t Actually Have a Book Idea

5

Caroline Kepnes on Writing Complex Characters and Finding Your Voice

6

Miri Rodriguez on Finding Your Author Voice Through Empathy and Story

7

Bob Burg on Why the Best Books Spread Through Giving

8

Jonah Berger on Why Ideas Spread (And Why Most Books Don’t)

9

Maysoon Zayid on Writing, Criticism, and Finding Another Dream

10

Dr. Edith Eger on Healing, Choice, and Writing the Story You Lived

11

Dan Pink on Making Progress When Writing a Book Feels Endless

12

Gretchen Rubin on Why Nothing Works for Everyone

13

Apolo Ohno: Identity, Deep Work, and Life After the Olympics

14

Julia Cameron on How to Silence Your Inner Critic

15

Marc Randolph on Why Ideas Don’t Matter (Iteration Does)

16

Seth Godin on Why Writing Is a Practice, Not a Performance

17

Simon Sinek on Why Writing a Book Should Feel Hard

18

The moment your story stops being performative and starts being useful

19

Why you quit hard things, and how to build commitment that actually lasts

20

Focus Beats Passion: Cal Newport on Finishing Big Projects

21

Build in Public: The Distribution Cheat Codes Modern Authors Ignore

22

Emotional Authority: Why Writing Has to Hurt a Little | Chuck Palahniuk

23

Stop Applying, Start Getting Introductions

24

Write the Ending First: How Riley Sager Designs Breakout Thrillers

25

Free Work Is Leverage: How Charlie Hoehn Got Noticed Without Permission

26

Make Your Book Unskippable: Vishen’s “Stickiness” Playbook

27

Stop Negotiating With Your Inner Critic | Terri Trespicio

28

The Relationship Capital Behind Every Breakout Book | Jason Feifer

29

Rejection Is the Job: How Jason Starr Built a Writing Career That Lasts

30

Steal Like an Artist: Austin Kleon on Originality, Output, and Creative Momentum

31

Stop Waiting for Inspiration: Daniel Handler’s Writing Process

32

Give Your Book Away (for Free): How Value Creates Opportunity | David Meltzer

33

You Don’t Need a Map, You Need a Compass

34

Stop Waiting to Feel Ready | Debbie Millman on Courage, Confidence, and Writing

35

Stop Writing Tired: Arianna Huffington on Burnout, Focus, and Creativity

36

Defeat the 4 Digital Villains: Jim Kwik’s Playbook for Focus and Memory

37

Learning To Make Your Arguments With Integrity | Ross Baird

38

Becoming an Indistractable Author | Nir Eyal

39

The Host With The Most | Jason Nellis

40

The Elementary School Drop Out | Dale Stephens

41

Cheeseburgers with Warren Buffett | Alana Muller

42

Creating Creativity | Tina Seelig

43

Becoming The Product Guru | Jeff Morris Jr

44

The Un-Networker | Scott Gerber

45

The Startup Weekend | Marc Nager

46

The Power of Intentionality | Tiffany Norwood

47

Rocket Man | Evan Loomis

48

The Podcast Prof | Kate Waldock

49

Finding Your ‘Cheat Code’ | Brian Wong

50

Going Deep | Aaron Watson

51

Hedging Better | Justin Nguyen

52

Bonus: What's on Harry Campbell's nightstand?

53

Winning with Generosity w/ Harry Campbell

54

Bonus: What's on Sarah Peck's nightstand?

55

Discovering the Medium for Your Message w/ Sarah Peck

56

Never Stop Being Curious w/ Greg Gottesman

57

Bonus: What's on Allen Gannett's nightstand?

58

Marketing Like a Maven w/ Allen Gannett

59

Bonus: What's on Jessica Carson's nightstand?

60

The Power of the Series w/ Jessica Carson

61

Bonus: What's on Evan Baehr's nightstand?

62

Why Co-Authorship is a Marriage w/ Evan Baehr

63

Bonus: What's on Gini Dietrich's nightstand?

64

The Secret to Building Community w/ Gini Dietrich

65

Bonus: What's on Carl Schramm's nightstand?

66

Learning to be More Curious w/ Carl Schramm

67

Bonus: What's on Ryan McKee's nightstand?

68

Failing Forward in Comedy w/ Ryan McKee (Part 2)

69

Failing Forward in Comedy w/ Ryan McKee (Part 1)

70

Bonus: What's on Justin Lafazan's nightstand?

71

Finding an Excuse to Have Conversations With People You Admire

72

Bonus: What's on Alec Ross's nightstand?

73

The Power of Learning Out Loud

74

Bonus: What's on Chris Luecke's nightstand?

75

How to Make Your Own MBA

76

Bonus: What's on Diane Mulcahy's nightstand?

77

How to create more meaningful work (and reimagine the future of the resume)

78

Bonus: What's on Chris Voss's nightstand?

79

Mastering the Art of Negotiation with an FBI Hostage Negotiator

80

Bonus: What's on Joe Mechlinki's nightstand?

81

Embracing the Chip on Your Shoulder

82

BONUS: What's on Donna Khalife's Nightstand?

83

Winning Your 'Now or Never' Moments (Part 2 of 2)

84

Winning Your 'Now or Never' Moments (Part 1 of 2)

85

Bonus: What's on Aneesh Chopra's nightstand?

86

How to Get Others to Bet on You

87

TRAILER: The Eric Koester Creator Institute

88

TRAILER: The Eric Koester Creator Institute's Library Mini-Episodes