All Episodes
Building Perspective — 90 episodes
Self-Tour Tips & Tricks for Homebuilders
Top Marketing Solutions for 2022
Management and Leadership Training
Controlling the Controllable
Back to Basics
Marketing Partnerships
Summer of Social
The Importance of Customer Experience
Builder Deep Dive
On The Mastery of Selling
What’s Next in Social
BONUS EPISODE - Marketing Shifts to Stick With
How To Address Bad Online Reviews
The OSC + Marketing Relationship
What to Expect at IBS
2022 Lasso Tips
Connecting with Community
Resetting Traffic Expectations
Marketing Tips for Fall Selling Season
FB Conundrum - Spreading out Your Marketing Dollars
Q2 Digital Trends
Fueling Growth with Technology
The OSC's Role in Social Media
User-Generated Content
The House That SHE Built
Parade of Homes Pivot with Jon Melchi
What's #Trending on Social Media
What Makes Up Your Brand?
Building Trust with Ashley Durham
Consumer Housing Trends Report with Zillow
This Market Sucks
Q1 Digital Trends
Online Builder Shop Results
Effective Content Strategy
Looking Forward With Kimberly Mackey
Continuing To Invest With Brooke Carroll
Selling and Traffic: What’s the Pulse?
Creating a Growth Mindset With Daniel Fischer
Brand is the Future
Making Quick Decisions, Not Perfect Decisions with Paul Hanson
Content That Converts with Peter Schravemade
COVID Round 2
Pricing, Shortages, and Expectations
Leads, Price Increases, and Delays
It's a Trap: BP Short
Real Buyer Talk
A Culture of Empowerment with Greg and Missy Manuel
The Science of Bias With Lindsey Tepfer
The COVID Impact On Floor Plans With Eric Taylor
Likability Is Overrated With Mary Marshall Forrest
Magic With The Push Of A Button With Jake Scherrer
The 7 Steps of Virtual Selling With Roland Nairnsey
The Payoffs of Early Adoption With Chris Hartley
Success In A Time of Crisis With Laura Hanson
Homebuilder Website Updates with Greg Bray
Let's Get Real
Follow Up: Who Does It Anyway With Dave Betcher
How To Make Sense Of And Create Urgency In Today's Ever Changing Mortgage Climate With Phil Jawny
Successful CRM Implementation With Abbie Mirata
Instant Self-Service Access With Lynne Davis
Relationships Over Transactions With Steve Pacinelli
Creating Certainty In Uncertain Times
Back To The Basics: How To Overcome Objections With Ryan Taft
State Of The Union On Social Media With Chelsey Keenan
Show Me, Don't Tell Me With Jon Sherman
Increasing Sales With the Enneagram of Personality With Quint Lears
GMS (Good Market Syndrome)
Building Perspective Live from IBS
The Experience
Marketing By The Numbers With Dave Betcher & Meredith Oliver
Artificial Intelligence and Homebuilding With Bassam Salem
New Construction Housing Trends with Zillow's Jake Scherrer
Uniquely You
The Buyer Journey
Building Builder Brands With Georgia Castellano
The Impact of Paid Traffic With Bill & Chelsey
Shortening The Buying Cycle With Kerry Mulcrone
Healthy Innovation: Lessons From a Net-Zero Community With Tim O’Brien
Making It Personal With Angela McKay
Staying Ahead of Today’s Consumer With John Lee
Increasing Option Sales Through Customer Experience with Jane Meagher
Homebuilder Websites and Data Trends With Dennis O’Neil
The Art of Storytelling With Steve Daugherty
Creating Your Own Traffic With Anya Chrisanthon
Virtual Home Design and Digital Consumer Trends with Chad Bria
The Mindset of Successful Selling With Chad Sanschagrin
The Buyer Journey Breakdown: Part 1
Social Hacks Featuring The Social Corner
The Purpose of Change With Myers Barnes
Data Driven Creative