Good Marketing, Good Business

Click here to reply to the show!“Selling courses would be so much easier”, so we all think. Whether it’s courses or some other way of doing business, don’t be swayed by what may look easier to do. Every business faces its difficult moments, but that’s not the time to jump ship or make a dramatic change.By listening [and taking notes], you’ll learn:How small misalignments end up creating big problems and how to course correctThe levers you can focus on to bring more success to your businessThe truth about the difficulties of businessInstead of throwing the baby out with the bathwater, let me show you how to make the right intentional shifts in your business. Enjoy!Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Referrals are proof you’ve built something worth talking about, with strong relationships, a solid reputation, and results that speak for themselves. But, relying on them as your primary source of business is often a passive and unreliant approach that probably doesn't suit the client-acquisition season you’re in.By listening [and taking notes], you’ll learn:How to identify what drives your inbound referralsWhy we don’t want to abandon referrals, but instead couple them with new strategiesThe mindset shift required when trying new marketing methodsMy chosen five ways to start generating leads beyond referralsWe don’t want to leave your growth to chance - let’s combine something great, with something proactive.Mentioned in this epiosde:Episode 83: Established Businesses, These Strategies Are For You - listen hereEnjoy!Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!If your marketing leaves you feeling drained, uninspired, confused, or pointless,  that's a red flag. With 1000+ ways to market your business, why are you spending your time on the ones you dread?There are writers doing videos. Talkers writing blogs. Connectors hiding behind content. Intelligent people dumbing down what they do. People with a lifetime of recognisable results handing their marketing to someone else, dismissing an entire career that could be their greatest strategy.In this episode, you'll discover:How to find a marketing approach that was made for *you*Why we need to stop following industry blueprints that work for one but not the otherFour marketing archetypes — The Connector, The Teacher, The Talker, The Doer - and how to identify yoursHow to build a major/minor marketing plan so your energy goes where it actually convertsBecause a strategy you hate is a strategy you'll abandon, again.Enjoy!Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!You've got a sales process, you've got reasonable sales skills - you've signed clients before. But there's a third sales skill that nobody talks about, and it's the one that actually turns a static, slow pipeline into real clients.In this episode, you'll discover:The three parts of the Sales Triangle and why most people are missing oneThe benefit of a raw, unpackaged willingness to just go and get salesWhat "sales mode" actually feels like and how to get into itHow strategy can kill the vibe - and what to do insteadIf you've had a tough month and you just want to refill your pipeline, this episode is for you. It will give you permission to approach sales without the overthinking that kills momentum.Enjoy!Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!The ‘limits’ in business often look like rules, industry norms, and typical conversion rates.But many of these limits exist simply because people believe they do.In this episode, I share the story of the four-minute mile and how the thinking behind it applies directly to your business - from lead generation, to how you manage your team, to how innovation actually happens.As you listen, you’ll learn:How to apply the four-minute mile mindset in businessThe danger of blindly following metrics, systems, and industry normsHow to shift your team to being more results-driven instead of hours-drivenIf you're an established service-based business owner who wants to think bigger, operate differently, and stop being boxed in by conventional thinking, this episode is for you.Enjoy!Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Stuck in busy work? Gone down another rabbit hole… again? And now you’re frustrated with yourself?You sit down to complete one simple task; write a newsletter, send a proposal, create a case study - and somehow it turns into five other tasks that suddenly feel urgent in order to complete the original task.This isn’t a discipline problem. It’s a mode problem.In this episode, I break down:The difference between thinking work, translating work, and doing workWhy action without clarity creates more noise (not more results)How to increase ROI by giving the right type of attention to the task in front of youA simple process to help you move from stuck → clear → complete, faster and with more impactIf you’re an established service-based business owner who feels capable but scattered… this will help.Enjoy!Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Giving ‘title’ to the type of year you intend to have can be so powerful to help you create the focus your business needs to achieve your goals. By labelling it a ‘season’, this can help you follow through on your strategies and stay the course.By listening [and taking notes], you’ll learn:How to grow your business in multiple ways, not just by focusing on revenueHow different ‘seasons’ operate and why this is a great thingThings to look out for depending what season you’re inEnjoy!Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Business owners need their own 'wheel of life' because your business makes up so much of your life. The traditional wheel misses what actually matters when you're running a business - like cashflow, time freedom, and whether you even enjoy what you've built.So I created one specifically for business owners. We'll start the exercise together in this episode, and you can download the full PDF to complete it yourself.By listening [and taking notes], you’ll learn:Why the traditional wheel of life doesn't work for business ownersThe specific areas you need to assess in YOUR businessHow this exercise reveals what's really working (and what's not)Why you should do this BEFORE setting your 2026 goalsIf you want your business to bring you profit, peace and fulfilment, not just look good on paper, this episode is for you.Enjoy!Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!In this open conversation, I’m asking you the most pivotal question that has unlocked every great evolution of business for both me and my clients. I’m giving you permission to re-create your business and everything that follows into something that serves you so much better. By listening [and taking notes], you’ll learn:Why this is critical to ask ahead of any business decisionsHow line in the sand moments can solidify great changes Why it’s ok to not know what you wantEven if you can’t change everything in your business right this instant, this episode will help you create a vision for an evolving business that will bring you greater fulfilment.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!“Have your clients spend more with you”, it’s something people harp on about but “HOW do I do this” is your real question. I’ve got you covered, iIn this episode by listening [and taking notes], you’ll learn:Understanding the annual value of a clientSix strategies; three do’s and three don’ts that will help you to ensure clients are spending upwards of $10K-$20K (and more) per year with youThe importance of applying this these ideas to each conversation and interactionEnjoy!Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!I could be marketing-rich or I could tell you the truth. Yes, marketing is needed, it just might not be the priority right now. Growing your business requires much more than more clients and customers.In this episode by listening [and taking notes], you’ll learn:The more strategic shifts that will get you far better resultsWhy your business model, offer, pricing (and more) needs attention, firstHow fixing your foundation will equate to better ROI from your marketingEnjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Been in business a while? It’s time to reap the (marketing) rewards! And to do this you must know what you can leverage thanks to the business you’ve created which has lasted through the decades.By listening [and taking notes], you’ll learn:Seven different strategies that are unique to established businessesHow embracing the authentic elements of your business can put you in frontEven if your business is simply heads-down and doing great work, how to apply a humble brag Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Standing out shouldn’t mean keeping wide eyes on your ‘competitors’ - in fact, it should be far from that. In order to stand out you should look much closer to home because the ways your clients and customers will choose to work with you for a lifetime are right under your nose.By listening [and taking notes], you’ll learn:How to see your competitors as legitimate alliesThe competitive edge you create when you focus on your customers, not competitorsHow the inside of your business will demonstrate what keeps your clients around for longerEnjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!What if your business achieved the same revenue levels but with far less stress, time and volatility? And once you achieved that, then you focused on scaling it? This is growing your business from the inside out, consider it the anti-scale which still scales your business.By listening [and taking notes], you’ll learn:How streamlining client delivery created 150% of new working timeHow to scale your business but do so the right wayHow to increase profits without more clientsLet’s not scale problems and leaky buckets, let’s fix them first and then go bananas with taking on more quality clients in your now smooth-operator business.Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!We’re talking QUANTITY, how to have more Discovery Calls in your calendar.Increasing your businesses enquiries, sales and overall profit can be directly attributed to the quality and quantity of your Discovery Calls.By listening [and taking notes], you’ll learn:Seven methods to generate more Discovery CallsWhy it’s important to have multiple leads sources A challenge you can take on to increase the quantity of Discovery Calls This episode is the fourth and final in a series which marks December (2024) as being the month of Discovery Calls. Each Monday throughout we focused on an aspect of improving your businesses Discovery Calls, as well as a Masterclass where I shared “10 Insights to Drive Results With Your Discovery Calls” - if you would like a copy of the replay, simply message Shannon Stone on LinkedIn or send an email to [email protected]. Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!You’re full of it, wisdom that is - in the eyes of your potential clients… We just need them to see that. This is where your winning messages come from, by listening [and taking notes], you’ll learn:What are these ‘winning messages’ and how they can increase your conversionsTen examples to help you find your key own ‘winning messages’ How to actually apply this into your Discovery CallsThis episode is the third in a series which marks December (2024) as being the month of Discovery Calls. Each Monday throughout we will focus on an aspect of improving your businesses Discovery Calls, as well as a Masterclass on December 16, visit www.shannonstone.com.au/masterclass for more details.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!How you position your Discovery Calls to your prospects is vitally important to the outcome. If you’re planning on letting them ‘pick your brain’ enough so they see you know your stuff and throw money at you - that’s not going to fly, and you’ve probably tried it so you know it doesn’t work.In this episode I share five ways you can ensure your calls aren’t a waste of your precious time and do actually convert into sales for your business.By listening [and taking notes], you’ll learn:The importance of properly clarifying your prospects goals which allows you to match your service offering to what they wantHow you don’t need a script but having a process, a flow, a sequence of questions to ask to help guide the conversation so that it is (a) productive and (b) informative to make a decision, is helpful for both partiesThis episode is the second in a series which marks December (2024) as being the month of Discovery Calls. Each Monday throughout we will focus on an aspect of improving your businesses Discovery Calls, as well as a Masterclass on December 16, visit www.shannonstone.com.au/masterclass for more details.Enjoy!Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Are your Discovery Calls reliably helping your service business to generate clients and sales? Whether your business is doing $100K, $1million or $10million, service businesses of all sizes can enhance their sales when they have a Discovery Call process that works.By listening [and taking notes], you’ll learn:How well-crafted Discovery Calls (and processes) increase conversionsHow your Discovery Calls can build trust, rapport and authorityWhat type of businesses should be doing Discovery CallsThis episode is the first in a series which marks December (2024) as being the month of Discovery Calls. Each Monday throughout we will focus on an aspect of improving your businesses Discovery Calls, as well as a Masterclass on December 16, visit www.shannonstone.com.au/masterclass for more details.Enjoy!Mentioned episodes:Episode 7 - listen hereEpisode 8 - listen hereBusiness Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Ambiguity and assumptions are not going to cut it as we go into 2025 and beyond, and this applies to all areas of your business. The sharper we can get whether that's with lead generation or in our systems and processes, the greater chances you will have to move with the market and continue to grow your business.From hooks and headlines to promises, next steps and call to actions, this episode is an invitation for your business to get sharper so you can get far greater results because as we know, what once worked a treat is now struggling to keep a business afloat - so it’s time we not only get savvier, it’s time we get sharper.By listening [and taking notes], you’ll learn:How your business can sharpen the axe, get deeper and speak clearerHow to get sharper with your targeting, messaging and showcasing resultsWhat is market sophistication and how it’s extremely relevant to changes in businessEnjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!While our retail counterparts are generating up to 80% of their annual revenue over a few short months over the festive season, the service business sector can sometimes be left high and dry with B2B services in particular taking a cruisy (much-warranted) break, causing them to push back decisions, proposals and investing in your business.That is, if you buy into that BS. Don’t worry, I did too once upon a time…By listening [and taking notes], you’ll learn:The year that changed everything for meHow stereotypes and narratives like “noone is buying” are total BSHow getting organised early is your key to making sales before Christmas, listen as I share exactly how you can do thisEnjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Business these days is like real-world strength training.In this podcast I share five steps to ensure you make the most of any economic frustration and hopefully walk out with the upper hand - keep this episode handy for any difficult time in your business journey because these steps are applicable then too.By listening [and taking notes], you’ll learn:How important it is to intentionally choose your business / market positionThe effect the business owner has on their business, team and resultsHow to not suffocate your business by stressing over it any furtherEnjoy!Other Episodes To Enjoy:042: Overcoming The Marketing Challenges Of Your Industry045: One Question, Big Results049: How Action Creates Answers066: Why Your Business Doesn’t Stay BusyLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!What do you actually need… Business owners will often invest in the wrong resources or come to the wrong conclusions about what they need to help them with their business and this can be a costly exercise.This episode is here to help you get more clear on what resources your business may need so you can protect your investments and see greater results sooner.By listening [and taking notes], you’ll learn:Important distinctions between knowledge and executionHow to ensure any knowledge gets put to good useThe wealth that lies within knowing what doesn’t workEnjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!In the Spring of 2015 I took the skills I had and attempted to create a job for myself, that was 9 years ago and in that time I went from freelance marketer, to agency owner, to consultant - and I’m pleased to say that I created that job and then some.By listening to this episode you’ll hear nine lessons as I reflect back across personal, client and business, sharing some standout reflections that have helped both me and my clients.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Where many businesses fall off is they have great ideas (strategies) without the supportive tactics to make their goals a reality. In this episode I share the difference between the two and how a clear understanding of the tactics you need can help grow your business.By listening [and taking notes], you’ll learn:The difference between strategy and tacticsHow to marry the two together for top-notch resultsThree examples of strategies + tactics to help grow your businessEnjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Sometimes the results you get in business are not linear, sometimes they come about just by the mere fact that you took action. In this episode I share how this has been true for both me and my clients and how you can blend the woo with the strategy.By listening [and taking notes], you’ll learn:How perfectly laid out plans and strategies can sometimes get in the wayThe valuable data you get from taking action and building a strategy in hindsight A simple action-taking strategy you can use todayIf you’ve ever been side swiped by your results, meaning they didn’t come about from the perfectly curated plan you had but instead came about from some other means altogether, you’re probably going to love this episode and it will spring you into taking action.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!There’s only so long you can wait around for clients to come find you, even if you’re the host with the most, giving the best value through your marketing - by having a simple yet solid outbound strategy is going to help you build a robust business.By listening [and taking notes], you’ll learn:What a difference four emails a day could make to your businessHow simple and effective it is when you’re proactive about generating clientsFour steps to help you go after the clients you wantEnjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Established businesses can take a mental beating when clients aren’t coming to them in roves how they used to once upon a time.You’re arguably the best at what you do, you’ve been doing it longer than most, these alone should speak for themselves.So why is it that ultra-experienced and well-established businesses go through their phases of having fewer clients?By listening [and taking notes], you’ll learn:What you can use to your advantage as an established businessHow business is still a fair playing field when it comes to client-generationFitting in business development, lead generation and marketing amongst a fully operational businessEnjoy!Masterclass on Wednesday September 11th at 1:30pm AEST:→ Learn how established services continue to gain great clients and grow their business - Register here.   Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Well-intentioned business owners (and their team) will pour additional time and resources into their clients when sadly it’s not needed, noticed or necessary. This additional emphasis of trying to go above and beyond, pleasing clients, will burn holes in pockets and sink your business if you’re not careful.By listening [and taking notes], you’ll learn:How over-servicing your clients is getting in the way of growing your businessHow to prioritise your business growth activities while maintaining the high quality of work you’re known for with your clientsHow Parkinson’s Law of “time expands to that which time is given” can help you minimise the time spent per task and reduce procrastinationThis could be one of my favourite episodes, enjoy!Links Mentioned:→ Join the waitlist for the Service Business Boardroom here→ Episode 26: 3 Phases Of Growing And Strengthening Your TeamLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!You’ve had busy seasons in your business where you had more work that you could keep up with and to some extent, it was a great thing. You’ve likely had those quieter seasons too, which are not so great. So why is it hard to strike a balance between the two?By listening [and taking notes], you’ll learn:How important and “urgent + important” and “important + not urgent” tasks impact your business How your business is a state of constant and never ending improvementWhen every area of your business grows your whole business grows.There are some brilliant models shared within this podcast episode, enjoy having a listen!Links Mentioned:→ Join the waitlist for the Service Business Boardroom here.Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Let’s put an end to the endless search for new clients and let’s start keeping the great ones you do work with!By listening [and taking notes], you’ll learn:How to turn project clients into ongoing clientsHow to bundle your project-based services into longer-lasting packagesSix examples of ongoing services you could be offering your clientsEnjoy!Links Mentioned:→ Join the waitlist for the Service Business Boardroom here.GMGB Podcast - Ep 9: Presenting Payment Plans The Right Way - listen hereLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Optimising your offers / services / packages can be the catalyst to growing your business. I've had the pleasure of seeing this happen time and time again and so, I want to share with you seven ways to improve your offer.By listening [and taking notes], you’ll learn:How you can either make small but mighty tweaks or a complete overhaul of your offer (either can be great)The big mistake business owners often make when creating more ‘affordable services’ such as membershipsHow reducing friction with your offer inclusions and packaging can be a huge blessing of efficiency for you and your clientsThis is a brilliant, deep-dive episode that I know if you apply these improvements to what you sell, you’ll see vast improvements.Enjoy!Links Mentioned:GMGB Podcast - Ep 9: Presenting Payment Plans The Right Way - listen hereGMGB Podcast - Ep 46: Starting A Business Doesn’t Mean Starting At The Bottom - listen hereBehind the Lens Podcast with Alan Howle - EP 14: listen here→ Join the waitlist for the Service Business Boardroom here.Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Fast results are fab and welcomed for any business, but the work is not done just because you hit a great milestone.By listening [and taking notes], you’ll learn:How to solve the most important issues in your business firstHow to prioritise the next areas of improvement in your businessWhen all areas of your business grows, so does your bottom lineI also share the waitlist for the Service Business Boardroom is now open, join here to be notified when we’re open for entry and to secure priority access.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!If you want more clients, start here. I’ve made it really easy to give you a starting point, simplifying where your business could be going wrong.By listening [and taking notes], you’ll learn:How to pin-point your focus so you can generate more clientsThe difference between lead generation, conversions and retentionCritical action steps that will practically help you to get more clients soonerEnjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Taking on whatever work comes your way is a highly reactive way of doing business. By listening [and taking notes], you’ll learn:How you can take control and go after the clients and projects you really wantThe three-step process for identifying, finding and reaching out to your ideal clientsThe way in which your ideal clients will be WANTING to hear from youThis will help you get proactive about intentionally finding the clients and projects you really want.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!There’s a vast difference between having a team that keeps your business running vs. having a team that actually helps grow your business.By listening [and taking notes], you’ll learn:How retainer services create consistency for your teamHow to identify repetitive tasks you can delegate to your teamThe golden rule for reallocating your new found time to grow your businessWhether you have a team already or are preparing to make this move, make sure you grow your team with these insights in mind.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Are you making these mistakes on your sales calls? If you want to increase the number of quality sales calls you have as well as the outcome of them (clients and conversions), this podcast is going to highlight common mistakes service businesses are often making with their sales conversations. By listening [and taking notes], you’ll learn the common mistakes and what to do about them.Enjoy!Business Boardroom applications are open, to secure your seat visit → shannonstone.com.au/boardroomLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!You can have the same goal as every other business but the problem your specific business is experiencing and thus the specific solution that is required is going to differ. In order to make an impact on your bottom line, a proper assessment and investigation of your business is required.By listening [and taking notes], you’ll learn:Why one size fits all solutions don’t workWhat you can assess in your business to discover areas for improvementFor the same reason you wouldn’t let a surgeon just start operating on you, the same goes for those who are there to help you grow your business - assessments are neededEnjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!A business with a purposeful vision and clear goals is vital to create the clarity, motivation and momentum required to act on the granular and sometimes mundane tasks that are required to bring these ideas to life.By listening [and taking notes], you’ll learn:How to re-create your vision in one sitting (instead of overly complex exercises)How re-connecting to your vision will move into motivation and momentumWhy asking the simple question of ‘why are we doing any of this’ is vital to understanding the underlying intentions which will guide you forwardEnjoy!Blog Post: A Purposeful Vision: The Catalyst for Business Progress, Momentum and ProfitLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!If you’re doing all the ‘right’ things but it’s still not working, you could be missing the 20% of activities that superchargers your 80%. This is not exactly the Pareto Principle but a slight edge on the missed activities that can make all the difference.By listening [and taking notes], you’ll learn:I won an award…then what (how to make it mean something)The commonsense approach we forget to even askHow getting granular and real with your actions is neededThe groundwork is needed in all businesses, of all sizes, at all stages - and that includes your business too! Listen to this episode as a reminder of why the simple stuff still works.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!There are a number of service businesses that only require a handful of clients in order to be successful and achieve their revenue goals. You’re likely already working with a few of these incredible clients right now and if you want more of them listen to this episode!By listening [and taking notes], you’ll learn:The questions that will help you find your quality clientsThe reminders that your business can thrive with the right clientsHow a no holds bar approach will help you find and keep the clients you wantThis episode’s a goodie, I suggest you really take notes with this one… Enjoy!--Episode 003 mentioned, Turn Your Goals Into Reality Using Your Calendar - listen hereLet's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!You’ll be guaranteed to make sales from listening to this episode, even though you’re increasing your prices! By listening [and taking notes], you’ll learn:How to incentivise people to buy from you even though you’re increasing your pricesHow to get people who have been thinking about working with you to actually buyingStep by step instructions of run a campaign that helps you to increase your prices.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Many business owners don’t realise they can fall into the trap of thinking they are their client, with the same problems, same scenarios, same solutions when in fact it’s not always the case. I always come back to sharing the analogy that a surgeon doesn’t need to have the illness to treat the illness - what I mean by this is; you can be solving far greater problems than the ones you experience in your business, you just need to be reminded who it is you help best.By listening [and taking notes], you’ll learn:How your identity in business shapes your business actionsHow to separate your identity from that of your clients, and why this is criticalWhere to find the sweet spot between your knowledge and how you help your clientsThis episode will be quite the catalyst for those really listening in. Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!A few word changes can be the reason for going from crickets to clients, even with a mighty small audience. Every time you get in front of your audience, whether it’s with a social media post, an email or a downloadable, is an opportunity to etch them closer to working with you.By listening [and taking notes], you’ll learn:The power of a headline, how one of my clients went from 0 downloads to 700Even with low audience numbers, why your copy will trump any average conversion ratesHow important strategy is combined with your copyThere’s a special gift inside this episode too [!] - I’m gifting you a copy review where I’ll review a piece of your marketing and give you feedback to help generate more clients. Have a listen or jump to 13:13 to hear how you can get this.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Why haven’t you hired a virtual assistant or extra support in your business yet? Far too many business owners will hesitate hiring because they believe they need to make money first or it’s just too much to think about and they’re better off doing everything themselves for the time being. Well, this kind of thinking doesn’t get you very far.By listening [and taking notes], you’ll learn:Common misconceptions that come up when thinking about hiring a VAHow to know what tasks are great to delegate to a VAHow you can actually grow your business with the support of a VAEnjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Listen as I take you through how we perfected a client generating strategy and how you can too.By listening [and taking notes], you’ll learn:How to develop a strategy that produces resultsWhy testing your strategy in the market is the only way to make informed decisionsHow you can take strategies from good to great which can be the difference between mediocre results and and exceptional results Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!The answers you want in order to take action are coincidentally on the other side of taking action. There’s no escaping that you often have to pull the trigger on areas in your business when you’re not quite ready, or you’re unsure, or you don’t have the insight you’d like before taking the leap.By listening [and taking notes], you’ll learn:Three areas in your business where taking in-action often shows upThe 4-step simple action framework to help you move into intentional action modeHow making mistakes, errors and wrong decisions are what is needed in order to growThe answers you seek are on the other side of taking the action you’re afraid to take, throw yourself into the deep end, or even the shallow end, and let the answers you need unfold.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!What can you do to ensure you’re a great client? In this episode I share the combination of six steps that help people get better results (particularly in business). You can use this list for your clients too, ensuring their results improve.By listening [and taking notes], you’ll learn:Why your goals need to be crystal clear, specific and you need to remind yourself of them frequentlyHow important it is for you to bring your expertise to the table in order to enhance your chances of growing your businessHow positivity and optimism can be your greatest allyEnjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!More marketing means nothing if your client retention is low. The success rate of selling to a customer you already have is 60-70%, while the success rate of selling to a new customer is 5-20%. By listening [and taking notes], you’ll learn:The data that tells us how important client retention isHow important it is to keep clients and keep them longerHow your offer, delivery and processes impact your client retentionThis episode is one you’ll definitely want to prioritise, it’s the quickest way to grow and stabilise your business for the long haul.Enjoy!Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!Decades of experience but one person starts a business and sells their services for an hourly rate, another sells thousand dollar packages, the difference is in this episode.By listening [and taking notes], you’ll learn:How the same level of experience doesn’t equal the same level of revenue (and why)The decisions you can re-make that will influence the success of your businessWhy today is a great day to reset your business and align you experience with your service offeringsLet’s not let another well-experienced business owner undersell their services any longer, enjoy this episode and don’t forget to share it with someone who’ll find it useful.Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.

Click here to reply to the show!The quality of your results comes down to the quality of your questions - so if there was a question that could help you achieve big results, you’d want to know about it, right?! By listening [and taking notes], you’ll learn:A simple question that will have your working 100X smarterWhy this question will get your quicker and faster results in your businessHow to put an end to procrastination in your businessThis is one of my most favourite questions to raise with businesses because the answers that come from it are worth their weight in gold, it gives them clear, ROI-focused actions that map out the easiest, quickest and best way to achieve their business goals.Let's Connect on LinkedIn!If you’d like to work together, book your Complimentary Consultation here.