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PODCAST · business

Product Led Growth Leaders

What separates startups that stall from those that dominate their market often comes down to one thing: product experience. This show is built for startup founders who want to move beyond reactive product decisions and build products that win consistently in the market. Through solo episodes and interviews with high-performing SaaS founders, the show explores UX strategy, product decisions, hiring, and how to scale without chaos. It’s built for founders who want to move beyond patching problems and start building products that lead their category. The show is hosted by Thomas Watkins, UX designer and founder of 3Leaf,  who has helped series A-C startups build well-structured products, streamline execution from idea to launch, and become preferred choices in their category.

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    180 - How Leaders Find Their Real Identity with Kat Perkins

    We talk with leadership strategist Kat Perkins about how people end up living identities shaped by trauma, culture, and even well-meaning family pressure. We explore her framework for identity revelation and why leaders must get clear on who they are before they can build healthy teams. • what an identity strategist does and why identity gets layered over time • identity interference and how life scripts form before age 25 • how trauma and love can both distort self-belief • Kat’s story of steering her son toward medicine before recognising his real calling in the arts • recognition, permission, and submission as practical steps toward identity revelation • why inner conflict becomes toxic leadership and damages workplace culture • Kat’s memoir Girls With Pearls Have Power and the message of resilience • courses including Empowered By Design and Seven Days To Resilience https://www.linkedin.com/in/kat-perkins-21543432/

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    179 - Building the Future: How Companies Can Leverage AI for Sustainable Growth and Innovation with West Stringfellow

    In this episode of Product Led Growth Leaders, your host Thomas Watkins talks to West Stringfellow, Founder and CEO of HowDo. West discusses how AI, especially large language models, can transform business innovation and growth.Drawing on his experience at major companies, West explores the democratization of technology, the critical role of human judgment, and the need for better data and processes. He emphasizes that successful AI adoption requires cultural shifts, continuous learning, and reinvesting gains into talent and technology, offering practical insights for organizations seeking sustainable, AI-driven transformation.Learn more about West's work HERE.Connect with West on LinkedIn HERE.

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    178 - Connected Care: Using Technology to Deepen Human Relationships in Aging Services with Lindsay Friedman

    In this episode of Product Led Growth Leaders, Lindsay Friedman, Founder of LTCareNav, joins host Thomas Watkins to discuss the challenges of long-term care in the U.S. and how her company uses technology to support seniors and their families.She explains the difference between health care and long-term care, introduces innovative monitoring and planning tools, and shares insights on balancing technology with human connection. Lindsay also highlights rapid growth, B2B partnerships, and offers resources for families navigating care decisions, emphasizing the importance of dignity, privacy, and mission-driven solutions.Learn more about Lindsay's work HERE.Connect with Lindsay on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE. 

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    177 - Say Goodbye to Guesswork: How AI is Redefining Ad Campaign Management with Seva Ustinov

    In this episode of Product Led Growth Leaders, your host Thomas Watkins interviews Seva Ustinov, founder and CEO of Plurio, an AI platform for performance marketing teams.Seva discusses his journey from digital nomad to tech entrepreneur, the challenges marketers face with fragmented ad data, and how Plurio’s AI agent centralizes and analyzes campaign metrics to optimize for revenue and lifetime value. The conversation also touches on the importance of deep business context for effective AI, high-touch onboarding, and Plurio’s vision for proactive, insight-driven marketing automation. The episode concludes with insights on product design and knowledge management tools.Learn more about Seva's work HERE.Connect with Seva on LinkedIn HERE.Think you'd be a great guest on the show? Apply HERE.

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    176 - Turning Marketing Tools into Small Business Triumphs with Mark Roesler

    In this episode of Product Led Growth Leaders, your host Thomas Watkins interviews Mark Roesler, President and Chief Revenue Officer of HubSpark.They discuss how HubSpark empowers small businesses, especially tradespeople like plumbers and electricians, by simplifying digital marketing and SEO. Mark explains HubSpark’s shift from a freemium to a paid model to support a lucrative affiliate program, making the platform affordable and integrated. The conversation highlights HubSpark’s focus on usability, automation, and continuous product updates, helping small business owners grow and compete online without needing technical expertise.Learn more about Mark's work HERE.Connect with Mark on LinkedIn HERE.Think you'd be a great guest on the show? Apply HERE.

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    175 - Unlocking AI Potential: The Key to Seamless Integration in Enterprises with Shay Levi

    In this episode of Product Led Growth Leaders, your host Thomas Watkins interviews Shay Levi, Co-Founder and CEO of Unframe, an AI delivery platform.Shay discusses the challenges enterprises face when adopting AI, the limitations of current solutions, and how Unframe’s modular platform delivers tailored AI solutions within a week. The conversation highlights Unframe’s rapid, risk-free approach, focusing on solving real business problems with customizable “lego brick” technology, and offers practical advice for companies looking to integrate AI effectively and efficiently into their workflows.Learn more about Shay's work HERE.Connect with Shay on LinkedIn HERE.Think you'd be a great guest on the show? Apply HERE.

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    174 - Turning Crises into Coverage: The Role of Artificial Intelligence in Modern Public Relations with Craig Harris

    In this episode of Product Led Growth Leaders, host Thomas Watkins interviews Craig Harris, Founder and CEO of Lookatmedia. They explore how AI is transforming public relations, making effective media outreach accessible to organizations of all sizes.Craig explains the challenges of traditional PR, the importance of ethical AI, and how Lookatmedia’s platform personalizes press releases and streamlines crisis management. The conversation also covers Craig’s career journey, the value of meaningful work, and the platform’s mission to democratize PR and empower positive, impactful storytelling in today’s fast-changing media landscape.Learn more about Craig's work HERE.Connect with Craig on LinkedIn HERE.Think you'd be a great guest on the show? Apply HERE.

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    173 - Two-Sided Marketplace Magic: Connecting Volunteers with Organizations Effortlessly with Sam Fankuchen

    In this episode of "Product Led Growth Leaders," host Thomas Watkins interviews Sam Fankuchen, Founder and CEO of Golden, an award-winning volunteerism platform.Sam discusses the challenges people face finding volunteer opportunities and how Golden’s AI-powered technology personalizes and streamlines the process for both volunteers and organizations. The conversation covers Golden’s freemium SaaS model, its two-sided marketplace, and the company’s culture of innovation. Sam also shares insights on building scalable, user-friendly platforms for the social impact sector and previews future plans for deeper AI integration to enhance the volunteer experience.Learn more about Sam's work HERE.Connect with Sam on LinkedIn HERE.Think you'd be a great guest on the show? Apply HERE.

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    172 - From AI to Authenticity: Unlocking the Power of Brand Storytelling with David Ebner

    In this episode of Product Led Growth Leaders, host Thomas Watkins interviews David Ebner, President of Content Workshop. They discuss the power of brand storytelling in marketing, emphasizing its distinction from basic content creation. David explains how Content Workshop positions itself as a brand storytelling agency and shares insights on integrating AI into marketing workflows. The conversation covers the challenges and opportunities AI brings, the importance of human expertise, and Content Workshop’s new AI studio, which helps companies build internal AI systems to create content and tell authentic brand stories.Learn more about David's work HERE.Connect with David on LinkedIn HERE.Think you'd be a great guest on the show? Apply HERE.

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    171 - Unlocking Leadership Potential: The Six Pillars You Need to Know with Jim Carlough

    In this episode of Product Led Growth Leaders, host Thomas Watkins interviews Jim Carlough, Chief Sales Officer, Author, and Leadership Coach.Jim discusses the importance of leadership development, succession planning, and mentoring, highlighting how poor leadership drives costly employee turnover. He introduces his book, The Six Pillars of Effective Leadership, emphasizing integrity, empathy, and stability as essential traits. Jim shares practical stories and announces upcoming leadership workshops. The episode offers actionable advice for leaders at all levels, showing how strong leadership principles can benefit organizations and individuals across industries.Learn more about Jim's work HERE.Connect with Jim on LinkedIn HERE.Check out Jim's book, The Six Pillars of Effective Leadership, HERE.Think you'd be a great guest on the show? Apply HERE.

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    170 - Relocation Revolution: Transforming the Way We Move Abroad with Óscar Rubio

    In this episode of Product Led Growth Leaders, host Thomas Watkins interviews Óscar Rubio, Founder and CEO of Lodgerin. Óscar shares how his personal experience relocating abroad inspired him to create Lodgerin, a digital platform that streamlines international moves by partnering with institutions and local service providers. The discussion covers the challenges of global relocation, Lodgerin’s B2B model, and its expansion into new markets. Óscar also reveals upcoming plans to integrate AI and automation into Lodgerin’s services, aiming to further simplify the relocation process for organizations and their people.Learn more about Óscar's work HERE.Connect with Óscar on LinkedIn HERE.Think you'd be a great guest on the show? Apply HERE.

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    169 - The Evolution of Digital Transformation: From Buzzword to Corporate Strategy with Dusty Gulleson

    In this episode of Product Led Growth Leaders, host Thomas Watkins interviews Dusty Gulleson, CEO of eResources. Dusty discusses his journey in tech leadership and eResources’ evolution into a vertically integrated technology company focused on digital transformation, IT services, and SaaS products. He emphasizes that true digital transformation is about ongoing process improvement and corporate evolution, not just technology upgrades.Dusty also shares insights on AI as an enablement tool and highlights eResources’ SaaS solutions, including Orchestrate App for managing complex applications and accessibility compliance in higher education. The conversation also explores leadership, customer experience, and organizational change.Learn more about Dusty's work HERE.Connect with Dusty on LinkedIn HERE.Think you'd be a great guest on the show? Apply HERE.

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    168 - Generative AI: The Game Changer for Custom Software Solutions with Wyatt Kirby

    In this episode of Product Led Growth Leaders, your host Thomas Watkins talks to guest Wyatt Kirby, Founder Partner at Apsis Labs. Together, they discuss how generative AI is transforming software development and business automation. Wyatt shares insights on the shift from large enterprise clients to smaller businesses adopting AI-driven solutions, the realistic capabilities and limitations of generative AI, and the continued importance of human oversight.The conversation also explores the future normalization of AI in business, practical advice for founders, and the value of partnerships between software consultants and UX designers to deliver effective, scalable solutions.Learn more about Wyatt's work HERE.Connect with Wyatt on LinkedIn HERE.Think you'd be a great guest on the show? Apply HERE.

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    167 - The Best Strategies for Merging UX and Product Management with Amélie Uriu

    In this special 2026 New Year's episode of Product Led Growth Leaders, your host Thomas Watkins is interviewed by a fan and friend of the show, Amélie Uriu. Thomas shares his journey from psychology and human factors engineering into UX and product strategy, eventually founding his agency, 3Leaf. The conversation explores the relationship between UX and product management, the importance of psychology in design, and how 3Leaf helps startups and enterprises innovate. Thomas also discusses industry trends, the challenges of communicating design’s value, and his hopes for a more thoughtful integration of AI in product development.Learn more about Amélie's work HERE.Connect with Amélie on LinkedIn HERE.Think you'd be a great guest on the show? Apply HERE.

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    166 - Tackling Real Estate Inefficiencies: A New Era of Transparency and Accountability with Andrea Monti Solza

    In this episode of Product Led Growth Leaders, Andrea Monti Solza, Co-founder of Conveyo, joins host Thomas Watkins to discuss his journey from data science and fintech to transforming residential real estate. He explains how Conveyo streamlines property transactions by acting as an independent third party, aligning incentives, increasing transparency, and simplifying the process for buyers, sellers, and professionals. Andrea highlights the importance of trust, good design, and user experience, and shares Conveyo’s vision for deeper industry partnerships and ongoing innovation to create a faster, more transparent, and less stressful real estate experience.Learn more about Andrea's work HERE.Connect with Andrea on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    165 - Cold Calling Reimagined: Winning Sales Outreach in the Digital Age with Joey Gilkey

    In this episode of Product Led Growth Leaders, Thomas Watkins interviews Joey Gilkey, CEO of TitanX, about the resurgence of phone calls as a top sales outreach channel. Joey explains how automation and AI have saturated email and LinkedIn, making the phone more effective for real conversations and intelligence gathering. They discuss regulatory hurdles, the importance of managing spam risks, and TitanX’s data-driven platform for optimizing outreach. Joey also hints at an upcoming acquisition and shares TitanX’s vision for a holistic, continuous improvement flywheel in sales outreach. The episode closes with insights into TitanX’s sales process and future plans.Learn more about Joey's work HERE.Connect with Joey on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    164 - Reimagining Legal Work: Empowering Lawyers Through Advanced AI Innovation with Ruli's Bryan Lee

    Your host, Thomas Watkins, talks with the Co-Founder and CEO at Ruli, Bryan Lee. Bryan shares how his legal and tech background inspired him to build an AI-powered platform that streamlines legal research, contract review, and compliance for in-house legal teams. He discusses Ruli AI’s unique integration with company policies, its focus on legal expertise, and seamless workflow with tools like Microsoft Word. Learn more about Bryan's work HERE.Connect with Bryan on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    163 - The Future of Retail: How QR Codes Will Change the Shopping Experience with UNIQODE's Ravi Pratap Maddimsetty

    Your host, Thomas Watkins, talks with the Co-Founder and CTO at UNIQODE, Ravi Pratap Maddimsetty. Ravi discusses how UNIQODE’s platform enables businesses to connect physical products to digital experiences using dynamic QR codes. He explains the challenges companies face in managing and tracking QR codes at scale, the difference between QR codes and IoT devices, and the diverse use cases for QR codes—from marketing to post-sale support. Ravi explores the future of product engagement and how UNIQODE helps businesses bridge the gap between physical and digital worlds.Learn more about Ravi's work HERE.Connect with Ravi on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    162 - AI Unleashed: Turning Everyday Tasks into Workflow Magic with V7's Alberto Rizzoli

    Your host, Thomas Watkins, talks with the CEO and Co-Founder at V7, Alberto Rizzoli. Alberto discusses the challenges of training AI to automate complex, repetitive workflows—especially those involving unstructured visual data like documents and images. Alberto explains how V7 enables companies to build AI-powered, step-by-step workflows that reliably process and extract information from diverse data sources. Use cases span insurance, healthcare, and investment analysis. V7’s spreadsheet-like interface makes AI workflow creation accessible, aiming to transform knowledge work and boost efficiency across industries.Learn more about Alberto's work HERE.Connect with Alberto on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    161 - Realtors Reimagined: Boosting Sales and Simplifying Tech with AI Automation with DPI Showcase's Mark Weithorn

    Your host, Thomas Watkins, talks with the Founder and CEO at DPI Showcase, Mark Weithorn. Mark shares insights from over 20 years in real estate technology, explaining how DPI Showcase simplifies lead generation and marketing for realtors, expands AI tools to related industries, and prioritizes hands-on customer support. He highlights the importance of industry-specific solutions, continuous innovation, and how automation helps real estate professionals thrive in a competitive, ever-evolving market.Learn more about Mark's work HERE.Connect with Mark on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    160 - The Untapped Market of Cybersecurity for Small Businesses: A Call to Action with TechRescue's Andrew Bolton

    Your host, Thomas Watkins, talks with the CEO and Co-Founder at TechRescue, Andrew Bolton. Andrew discusses the challenges aging adults and small businesses face with technology and cybersecurity, emphasizing the need for empathetic, human-centered support over automated solutions. He shares TechRescue’s mission to bridge the digital divide, their unique subscription model, and a commitment to donating profits to charity. Andrew highlights the importance of accessible tech help, ethical entrepreneurship, and future plans for a user-friendly support app.Learn more about Andrew's work HERE.Connect with Andrew on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    159 - The Journey from Idea to Product: Insights on Effective Discovery and Planning with Elemental's Angelo Zanetti

    Your host, Thomas Watkins, talks with the Co-CEO and Co-Founder at Elemental, Angelo Zanetti. Angelo discusses the role of AI tools in early-stage product prototyping, their limitations, and the challenges of turning prototypes into scalable MVPs. Angelo shares how Elemental helps startups and established companies innovate by designing and building custom tech products, emphasizing security, usability, and user experience. He also covers digital transformation, client engagement processes, and the importance of thorough discovery sessions.Learn more about Angelo's work HERE.Connect with Angelo on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    158 - Beyond the Screen: The Essential Role of UX in Product Development and Customer Loyalty with Nielsen Norman Group's Therese Fessenden

    Your host, Thomas Watkins, talks with the Senior Experience Specialist at Nielsen Norman Group, Therese Fessenden. Therese discusses the critical role of user experience in product-led growth, the limitations of AI-generated design, and the enduring value of real user research. Therese highlights practical UX education, the importance of authentic user insights, and opportunities for podcast collaboration. She emphasizes that while AI tools can assist, foundational UX work and direct user engagement remain essential for building successful products.Learn more about Therese's work HERE.Connect with Therese on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    157 - AI in B2B: The Game-Changer Behind Smarter Marketing Strategies with Loreta Today's Loreta Tarozaite

    Your host, Thomas Watkins, talks with the Fractional B2B Chief of Staff and CMO at Loreta Today, Loreta Tarozaite. Loreta discusses the challenges B2B companies face when integrating AI, emphasizing the need for strong foundations in people, processes, and presence before adopting new technologies. She shares practical strategies for AI adoption, content marketing, and organizational growth, highlighting the importance of human creativity and thoughtful change management.Learn more about Loreta's work HERE.Connect with Loreta on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    156 - Trusting Your Data: The Key to Successful AI and Regulatory Compliance with Ataccama's Jay Limburn

    Your host, Thomas Watkins, talks with the CPO at Ataccama, Jay Limburn. Jay discusses the growing challenges organizations face in managing data for regulatory compliance and AI initiatives. He explains how Ataccama ONE’s unified data trust platform streamlines data cataloging, governance, and quality, enabling both technical and business users to create trusted data products. Jay emphasizes the rise of AI, the importance of explainability and trust in multi-agent AI environments, and how Ataccama ONE empowers companies to leverage data confidently for analytics and innovation.Learn more about Jay's work HERE.Connect with Jay on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    155 - Tax Time Terrors: Turning Complexity into Opportunity with Gelt's Tal Binder

    Your host, Thomas Watkins, talks with the CEO and Founder at Gelt, Tal Binder. Tal explains how Gelt combines expert CPAs with proprietary technology to tackle tax compliance, quarterly payments, and optimization. He discusses the complexity and opportunities in the U.S. tax code compared to other countries, and Gelt’s vision to become the first AI-native tax firm. Learn more about Tal's work HERE.Connect with Tal on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    154 - Building a People-Centric Culture: Essential Leadership Insights for Startups with Rock Career Development's Julia Rock

    Your host, Thomas Watkins, talks with the Founder and CEO, Keynote Speaker, and Leadership Consultant at Rock Career Development, Julia Rock. Julia shares her expertise in leadership, people management, and organizational development, focusing on the challenges startups face as they scale. She emphasizes the importance of leadership values, company culture, and employee engagement, advising founders to prioritize people alongside metrics. Julia discusses her consulting approach, the pitfalls of rapid growth, and the need to address root causes before making staffing changes. Learn more about Julia's work HERE and HERE.Connect with Julia on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    153 - Revolutionizing Frontline Sales: Turning Order Takers into Revenue Makers with Frontline Performance Group's Geoffrey Toffetti

    Your host, Thomas Watkins, talks with the CEO at Frontline Performance Group, Geoffrey Toffetti. Geoffrey discusses how hotels and service businesses can boost revenue by empowering frontline employees—like front desk agents and servers—with the Engage SaaS platform. He explains how Engage uses AI-driven insights, goal tracking, and incentives to transform staff from order takers into service-based sales professionals. Geoffrey highlights the importance of natural, customer-focused upselling, and shares real-world results, including significant revenue growth and improved guest experiences, demonstrating the value of investing in frontline employee development.Learn more about Geoffrey's work HERE.Connect with Geoffrey on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    152 - Pricing Power Unleashed: Transform Your Business with AI-Driven Insights with Priceagent's Robert Tinterov

    Your host, Thomas Watkins, talks with the CEO at Priceagent, Robert Tinterov. Robert shares how Priceagent uses AI and behavioral economics to help businesses optimize pricing strategies across industries. He explains the platform’s user-friendly approach, real-time pricing insights, and adaptability to market changes. Robert covers the impact of global uncertainties on pricing, the importance of continuous monitoring, and how Priceagent empowers companies to make data-driven decisions. Learn more about Robert's work HERE.Connect with Robert on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    151 - Mastering the Complexities of Customer Experience and Content at a Global Scale with Motiv and ContentLion's David Ewing

    Your host, Thomas Watkins, talks with the CEO of Motiv and ContentLion, David Ewing. David discusses how Motiv helps large companies drive revenue growth through data-driven, scalable customer experience strategies using Oracle CX. He shares real-world examples of creating meaningful customer connections at scale. David also introduces ContentLion, a content management platform designed for global organizations to manage and distribute content efficiently, replacing legacy Oracle systems. He highlights the importance of holistic customer experience and effective content management in achieving business growth.Learn more about David's work HERE and HERE.Connect with David on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    150 - Avoiding Ownership Disputes: Legal Tips for Co-Founders and Startups with Intellectual Strategies' Jeff Holman

    Your host, Thomas Watkins, talks with the Founder and CEO of Intellectual Strategies, Jeff Holman. Jeff discusses the essential legal foundations startups need—covering patents, trademarks, copyrights, and trade secrets—and common pitfalls like founder disputes and unclear IP ownership. Jeff shares practical advice on legal roadmaps for growth, highlights the value of proactive legal planning, and introduces his new podcast, The Breakout CEO. Learn more about Jeff's work HERE.Connect with Jeff on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    149 - Revolutionizing Podcast Advertising: A Guide for Creators and Brands with Acast's Milly Botes

    Your host, Thomas Watkins, talks with the VP of Product at Acast, Milly Botes. Milly discusses the rapid growth of podcasting, the unique power of podcast advertising, and how Acast connects creators and advertisers worldwide. She explains Acast’s AI-driven tools that match advertisers with relevant podcasts, making advertising more accessible and effective. Milly explores challenges in podcast monetization, the importance of cross-platform presence, and the evolving creator economy. Learn more about Milly's work HERE.Connect with Milly on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    148 - Automating Empathy: How AI Can Deliver Human-Like Customer Experiences with PolyAI's Nikola Mrkšić

    Your host, Thomas Watkins, talks with the Co-Founder and CEO at PolyAI, Nikola Mrkšić. Nikola discusses the evolving challenges of customer service, especially as demand rises and human agents decrease. He explains how PolyAI uses advanced, lifelike AI to automate complex customer interactions with empathy and brand alignment. Nikola emphasizes the technology’s implementation in large enterprises, the balance between AI and humans, and the future of self-serve AI. Learn more about Nikola's work HERE.Connect with Nikola on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    147 - Hacking the Hackers: How AI is Revolutionizing Mobile App Security with Appknox's Subho Halder

    Your host, Thomas Watkins, talks with the Co-Founder and CEO at Appknox, Subho Halder. Subho discusses Appknox’s unique approach—analyzing app binaries, integrating AI for vulnerability detection, and providing actionable security insights. Subho also previews upcoming features, including an AI-powered ethical hacker bot and expanded fake app detection across app stores. He highlights Appknox’s mission to make mobile app security efficient, scalable, and accessible for businesses worldwide.Learn more about Subho's work HERE.Connect with Subho on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    146 - The AI Advantage: Redefining Enterprise Operations Today with IgniteTech's Eric Vaughan

    Your host, Thomas Watkins, talks with the CEO at IgniteTech, Eric Vaughan. Eric emphasizes the need for cultural change, upskilling, and a human-in-the-loop approach for successful AI adoption. He shares examples of AI-driven products like My Personas and Eloquence AI, which enhance efficiency and customer engagement while preserving human authenticity. Eric highlights both the opportunities and challenges of integrating AI into the modern workplace.Learn more about Eric's work HERE.Connect with Eric on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    145 - Creating Internal Startups: Fostering Innovation Within Large Enterprises with Box's Adarsh Subramanian

    Your host, Thomas Watkins, talks with the Group Manager of Product Management at Box, Adarsh Subramanian. Adarsh shares his journey from engineering to product management, discusses Box’s evolution into an AI-first enterprise content platform, and explains how Box delivers end-to-end solutions for enterprise workflows. He explores the challenges startups face when big companies adopt their innovations, the importance of empathy and communication in product management, and how large organizations foster innovation internally. Adarsh also highlights the transformative impact of AI on productivity and Box’s vision for intelligent content management.Learn more about Adarsh's work HERE.Connect with Adarsh on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    144 - Turning Trash into Treasure: Shaping the Future of Waste Management with EcoCycle Ng's Daniel Falodun

    Your host, Thomas Watkins, talks with the Founder at EcoCycle Ng, Daniel Falodun. Daniel discusses founding EcoCycle, a blockchain-based waste management system that rewards users and pickup agents with tokens for recycling, making waste collection more efficient and fair. He shares insights on his other ventures, Erase (a green AI e-commerce platform) and Power Match (an app store for disabled users), and his motivation to use technology to solve real-world problems in Africa and beyond. Learn more about Daniel's work HERE.Connect with Daniel on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    143 - Breaking Barriers: How Integrated Data Improves Business Performance with Groflex's Eric Berkman

    Your host, Thomas Watkins, talks with the CMO at Groflex, Eric Berkman. Eric shares his startup journey, discussing the challenges of founding Groflex and the evolution from a niche accounting tool to a broad operational intelligence platform. He discusses how Groflex integrates and analyzes data across business functions, moving beyond traditional dashboards to deliver predictive insights and actionable recommendations, making data-driven decision-making accessible for business leaders without technical expertise.Learn more about Eric's work HERE.Connect with Eric on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    142 - Reimagining Product Lifecycle Management: Breaking Free from Legacy Systems with Propel Software's Tom Shoemaker

    Your host, Thomas Watkins, talks with the VP of Product Marketing at Propel Software, Tom Shoemaker. Tom discusses how Propel’s cloud-based platform, built on Salesforce, helps manufacturers of physical products streamline collaboration, ensure compliance, and maintain audit readiness—especially in regulated industries like medtech. He explains the importance of usability, security, and role-based experiences, and shares how Propel modernizes outdated processes. Tom also touches on Propel’s future plans for AI integration and concludes with resources for listeners interested in learning more about the platform.Learn more about Tom's work HERE.Connect with Tom on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    141 - The Shopify of Voice AI: Making Advanced Technology Accessible for All with thinkrr.ai's Mohan Gulati

    Your host, Thomas Watkins, talks with the CEO at thinkrr.ai, Mohan Gulati. Mohan discusses how Thinkrr.ai uses advanced voice AI technology to help businesses reduce revenue loss from inefficiencies in sales, customer support, and operations. Mohan explains how their easy-to-deploy AI agents act as virtual receptionists, handle calls, qualify leads, and integrate with CRMs. He covers Thinkrr.ai’s vision to become the "Shopify of voice AI," the platform’s reseller opportunities, and the growing market for voice automation, highlighting its transformative impact on business communication.Learn more about Mohan's work HERE.Connect with Mohan on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    140 - Taming the AI Beast: Mastering Governance and Model Management with ModelOp's Dave Trier

    Your host, Thomas Watkins, talks with the VP of Product at ModelOp, Dave Trier. Dave explains how ModelOp’s platform centralizes AI governance, automates oversight, and supports diverse models, helping organizations manage risk while enabling innovation.Dave discusses the evolving need for customer support, with some clients now mature enough for self-serve onboarding.Learn more about Dave's work HERE.Connect with Dave on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    139 - Empowering Employees with AI: Making Technology Work for You with StudioX's Ajay Malik

    Your host, Thomas Watkins, talks with the CEO at StudioX, Ajay Malik. Ajay shares how StudioX helps companies integrate AI into daily workflows for greater efficiency and innovation. He covers industry pain points, the importance of seamless AI integration, and the value of strong UX and storytelling in communicating AI’s benefits. Learn more about Ajay's work HERE.Connect with Ajay on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    138 - From Data to Decisions: Transforming Local SEO Insights into Action with Local Falcon's David Hunter

    Your host, Thomas Watkins, talks with the CEO at Local Falcon, David Hunter. David shares his journey from finance to digital marketing and explains how Local Falcon helps businesses visualize and improve their local SEO rankings using a geo grid system. He covers the unique challenges of local SEO, the evolution of Local Falcon from a pure SaaS analytics tool to offering AI-driven insights and professional services, and the future role of automation and AI in local search optimization.Learn more about David's work HERE.Connect with David on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    137 - From Startup to Enterprise: Bridging the AI Infrastructure Gap with Concrete Engine's Meltem Ballan

    Your host, Thomas Watkins, talks with the CEO and Co-Founder at Concrete Engine, Meltem Ballan. Meltem discusses the company’s mission to make AI infrastructure accessible, secure, and scalable for businesses of all sizes. She explains the challenges companies face with current AI solutions and how Concrete Engine offers a managed service that simplifies deployment, reduces costs, and supports both cloud and on-premises needs.Learn more about Meltem's work HERE.Connect with Meltem on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    136 - Transforming Software Development: How to Avoid Common Pitfalls and Embrace Agility with Cosmic Teacups' Thanos Diacakis

    Your host, Thomas Watkins, talks with the Software Engineering and Effectiveness Coach and Technical Leader at Cosmic Teacups, Thanos Diacakis. Thanos shares his approach to helping software teams deliver features faster and with higher quality. He discusses the pitfalls of over-planning, the value of agile principles (without rigid ceremonies), and the importance of team communication and iterative development. Thanos emphasizes tailored coaching, practical frameworks, and mental models to boost productivity. The conversation also highlights the host’s company, Three Leaf, and its user-centered UX design philosophy. Thanos explores how flexibility and customization drive successful software and product development.Learn more about Thanos' work HERE.Connect with Thanos on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    135 - The Ultimate Guide to eSIMs: Your Key to Stress-Free Travel Connectivity with Saily's Vykintas Maknickas

    Your host, Thomas Watkins, talks with the CEO at Saily, Vykintas Maknickas. Vykintas discusses the challenges of traditional SIM cards and roaming charges, explaining how Saily’s eSIM technology offers flexible, cost-effective data plans with global coverage. Vykintas covers Saily’s user-friendly app, upcoming subscription service for frequent travelers, and the company’s approach to optimizing coverage through multiple provider partnerships. Vykintas also shares insights from his product management background..Learn more about Vykintas's work HERE.Connect with Vykintas on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    134 - Navigating the Networking Jungle: How to Make Connections Effortless with EventMagic's Jon Werner

    Your host, Thomas Watkins, talks with the Co-Founder at EventMagic, Jon Werner. Jon discusses EventMagic’s role in connecting Austin’s startup community and the challenges of managing event networking. Jon shares how EventMagic was created to streamline check-ins, badge printing, and meaningful connections, offering features like contextual contact notes and a networking dashboard. Learn more about Jon's work HERE.Connect with Jon on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    133 - Empowering Frontline Teams: The Smart Way to Modernize Your LMS with Learner Mobile's Mike Thompson

    Your host, Thomas Watkins, talks with the CEO at Learner Mobile, Mike Thompson. Mike shares his journey from advertising to founding Learner Mobile after a personal tragedy, aiming to make work meaningful for field-based employees. He explores Learner Mobile’s mobile-first, AI-powered LMS, designed for rapid, accessible training tailored to frontline workers. Mike highlights the company’s unique blend of services and software, their culture of speed and innovation, and how they empower clients to create and update content efficiently. Learn more about Mike's work HERE.Connect with Mike on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    132 - Breaking the Mold: How to Foster a Startup Mindset in Large Organizations with Mozilla's Raj Singh

    Your host, Thomas Watkins, talks with the VP of Product at Mozilla, Raj Singh. Raj shares his extensive experience in both startups and large companies, discussing the unique challenges of new product development in each environment. He explores differences in talent needs, mindsets, and organizational structures, highlighting frameworks like "Explore, Expand, Extract" for product growth. Raj addresses why innovation often stalls in big companies, the importance of matching talent to product phases, and strategies for fostering startup-like agility within established organizations.Learn more about Raj's work HERE.Connect with Raj on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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    131 - Convert More Visitors into Leads: The Smart AI Solution You Need with Vengo AI's Jason Sherman

    Your host, Thomas Watkins, talks with the CEO and Co-Founder of Vengo AI, Jason Sherman. Jason discusses his entrepreneurial journey and the challenges businesses face in converting website visitors into leads. He explains how Vengo AI’s conversational agent uses AI to engage visitors, answer questions, and generate leads more effectively than traditional forms or chatbots. He also covers Vengo AI’s simple implementation, focus on user experience, and expansion plans into university and government websites. Jason shares insights on startup growth and the importance of targeted, user-friendly AI solutions for business success.Learn more about Jason's work HERE.Connect with Jason on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

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ABOUT THIS SHOW

What separates startups that stall from those that dominate their market often comes down to one thing: product experience. This show is built for startup founders who want to move beyond reactive product decisions and build products that win consistently in the market. Through solo episodes and interviews with high-performing SaaS founders, the show explores UX strategy, product decisions, hiring, and how to scale without chaos. It’s built for founders who want to move beyond patching problems and start building products that lead their category. The show is hosted by Thomas Watkins, UX designer and founder of 3Leaf,  who has helped series A-C startups build well-structured products, streamline execution from idea to launch, and become preferred choices in their category.

HOSTED BY

Thomas Watkins

Frequently Asked Questions

How many episodes does Product Led Growth Leaders have?

Product Led Growth Leaders currently has 50 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Product Led Growth Leaders about?

What separates startups that stall from those that dominate their market often comes down to one thing: product experience. This show is built for startup founders who want to move beyond reactive product decisions and build products that win consistently in the market. Through solo episodes and...

How often does Product Led Growth Leaders release new episodes?

Product Led Growth Leaders has 50 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Product Led Growth Leaders?

You can listen to Product Led Growth Leaders on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Product Led Growth Leaders?

Product Led Growth Leaders is created and hosted by Thomas Watkins.
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