PODCAST · business
Green-ish
by Ari Luterman & Kate Yarbrough
Money and kale have more in common than you'd think. Beyond the resume and deeper than the glam insta post, we seek genuine conversations with visionaries to explore the mission that propelled them, the habits that guided them, with reflection on the roots that got them where they are. With college girls Ariana & Kate, hippy-dippy wellness meets girl-boss to inspire our generation to start living life now. Through the stories of visionary leaders and change-makers, we plant the seeds that inspire our generation to form the habits and develop the mindset to grow themselves and the world around them. We see the Green-ish categories of career and health as empowerment to the abundant life you deserve. So grab a green juice and your coffee, & sit down with your best friends for an intimate conversation at the intersection of money & kale.
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26
Democratizing Angel Investing: Building PlayMoney with Cheryl Kellond
#29. Angel investing has long felt like an exclusive club—reserved for venture capitalists, founders, or people writing six-figure checks. But what if backing the next generation of startups was far more accessible than most people realize?This week, Kate sits down with Cheryl Kellond, founder and CEO of PlayMoney, the platform making startup investing more approachable through curated deal flow, education, and technology. Before launching PlayMoney, Cheryl built and exited companies of her own, worked at Kickstarter and AngelList, and spent years on both sides of the fundraising table. As an angel investor in PlayMoney, Kate was especially excited to explore Cheryl's perspective on the future of startup investing, venture capital, and entrepreneurship.In this conversation, Cheryl shares why angel investing shouldn't be intimidating, how founders should think differently about fundraising, why not every company should raise venture capital, and how AI is changing both company building and investment decision-making. She also shares what she's learned from founding multiple companies, navigating failure, and helping thousands of first-time investors write their first startup checks.In this episode, we discuss:Cheryl's journey from founder to angel investor to CEO of PlayMoneyThe biggest misconceptions about angel investing and accredited investorsWhy writing your first startup check is more accessible than most people thinkHow PlayMoney is making startup investing easier through curated deal flow and educationWhy founders should think beyond traditional venture capitalThe concept of "founder-funding fit" and choosing the right capital for your businessLessons from building and exiting multiple startups across hardware, healthcare, and fintechWhat Cheryl looks for when evaluating early-stage founders and companiesHow AI is reshaping entrepreneurship, investing, and startup diligenceWhy building local startup ecosystems and local capital matters for innovationCheryl's perspective on wellness, balance, and designing a life alongside entrepreneurshipCheryl's Green-ish Goal for anyone looking to begin investing earlier in life
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25
The Business of Beauty: From Luxury to Longevity with Lindy Firstenberg
#28. Beauty and wellness are evolving faster than ever before—but what's actually driving the industry's next chapter? Is it innovation, community, science... or the consumer?This week, Kate sits down with Lindy Firstenberg, Co-Lead of the Beauty, Health & Wellness Practice at AlixPartners. From helping launch Louis Vuitton Fragrance to advising founders, retailers, investors, and global brands, Lindy has spent her career at the forefront of the industry's biggest shifts. Now, she's stepping into entrepreneurship herself, co-founding a science-backed scar repair company built around breakthrough biotechnology.In this conversation, Lindy shares her perspective on where beauty, health, and wellness are headed, why today's consumers are more informed than ever, and the lessons she's learned through building businesses, navigating serious illness, and redefining what it means to live well.In this episode, we discuss:Lindy's unconventional path from NASA to Louis Vuitton to AlixPartnersThe biggest shifts shaping the future of beauty, health, and wellnessWhy today's "Consumer PhD" is changing how brands must build trustThe most common mistakes founders make when scaling consumer brandsHow retailers and brands should think differently about marketing, distribution, and communityWhy content, peer recommendations, and clienteling matter more than traditional influencer marketingThe inspiration behind Lindy's new science-backed scar repair companyWhat building a company alongside her husband has taught her about entrepreneurship and partnershipHow surviving a life-threatening illness reshaped her perspective on ambition, purpose, and riskThe future of wellness, longevity, personalized health, and clinical validation in consumer products
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24
Building a Career in the Art World with Caroline Yarbrough of Sotheby's
#27. The art world can often feel intimidating and inaccessible, but what if collecting art was less about exclusivity and more about curiosity, storytelling, and developing your own eye?This week, Kate sits down with Caroline Yarbrough, a Contemporary Cataloguer at Sotheby's and former Division I athlete at Davidson College, to demystify the world of fine art. From building a career at one of the world's most iconic auction houses to helping collectors navigate an ever-evolving market, Caroline shares what it really takes to succeed in the art world, and how anyone can become a collector.In this episode, we discuss:How Caroline broke into the art world and built a career at Sotheby'sWhat really happens behind the scenes at a global auction houseWhether art should be viewed as an investment—and how collectors think about valueThe biggest misconceptions people have about buying and collecting artHow to develop your eye and personal taste, even if you're just starting outThe parallels between being a Division I athlete and succeeding in a high-performance careerThe differences between wellness culture in New York City and Los Angeles—and what each city gets rightEmerging trends among the next generation of collectorsCaroline's favorite museums, artists, and where she'd recommend aspiring collectors beginSTAY UP-TO-DATETune in every week for your dose of greens.Let's chat! Email us at [email protected].
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23
Stop Saying Sorry: A conversation every girl needs to hear on how to stop over-apologizing and start living
#26. A sincere apology is necessary, but girls tend to overuse this phrase as a knee-jerk reaction. Ari & Kate talk about why we need to shift to a narrative of abundance—and release the need for validation, people-pleasing and FOMO. In this episode, we discuss: Ari and Kate’s experiences with the “sorry” dialogue The science behind our overuse of the phrase—and how to train your brain to stop taking on blame The language you can use to replace “sorry,” which also builds confidence “The confidence gap” and how this concept manifests in low performance in work and insecurity in relationships Our tangible tips for “mind priming” to move forward without self-minimization In our last episode of Season 2, we also recap our favorite + most surprising moments from the season! Follow @greenisshh to stay up to date on Season 3 launches and more special surprises…. RESOURCES Study on the Confidence Gap Study on Why Women Apologize More Than Men: gender differences in thresholds for perceiving offensive behavior How Women Can Stop Apologizing And Take Their Power Back STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10am ET for your dose of greens. Let's chat! Email us at [email protected].
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22
How to Cycle Sync & Balance Hormones for the Best Version of YOU with Alisa Vitti, Founder of FLOLiving
#25. Do you know anyone that’s struggled with PCOS, PMS, infertility, endometriosis, missing/irregular periods? Ever feel like your vitality, personality, and productivity shift throughout the month? Ever wondered how to work WITH your hormones to unlock the best version of yourself? Alisa Vitti, known as “the hormone queen,” gives us the answers to tap into your best self. Alisa is a functional nutritionist, women's hormone expert, and best-selling author of WomanCode. She is a pioneer in the fem tech industry and founded FLOliving, the first virtual health center that supports women's hormonal and reproductive health. In this episode, we discuss: Her experience creating and trademarking the method “Cycle Syncing,” which revolutionized millions of women’s lives The societal toxic & medical industry misconceptions around periods & why we need to clean up the narrative The harsh truth about birth control and a solution for a better alternative The different stages of each cycle and how to optimize each cycle to thrive Why women have been ignored in the health history book (you’ll never expect the true reason) Hormones 101 & how to know if they’re out of balance Why getting your period is crucial for your heart, brain, and bones—and how taking synthetic birth control stops this ovulation. What the American College of Obstetricians and Gynecologists (ACOG) declared as your “fifth vital sign.” Trust us, this one will change everything for you! STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10am ET for your dose of greens. Let's chat! Email us at [email protected].
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21
Finding Balance: Meditation for Presence and Progress
#24. We’re back with Chris Jackson, a certified yoga instructor, to bring you 15 minutes of mindfulness for your brightest you. Sit back, find stillness, and breathe deeply. Whether you’re a seasoned meditator in need of an energy boost or a first-timer that just can’t seem to focus — this is your guide to reset & renew! STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10am ET for your dose of greens. Let's chat! Email us at [email protected].
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20
How to Heal Holistically and Understanding Eastern vs. Western Medicine with Michelle Larivee, Founder of WTHN
#23. Have you ever wondered what it’s like to be the entrepreneur creating the most Instagrammable NYC acupuncture studio with products popping up everywhere— from a viral post to the glossy pages of VOGUE? Blend an ancient solution with a modern appeal? Create radical transformation using the body’s natural healing capabilities— that stem from WTHN? Michelle Larivee is the Co-Founder and CEO of WTHN, the first omni-channel brand for holistic healing rooted in Traditional Chinese Medicine. Michelle’s experience with chronic pain coupled with her personal health transformation through Chinese Medicine, along with her life-long passion to help others lead healthier lives, inspired her to create WTHN. In this episode we discuss: How to understand acupuncture, how meridians become unbalanced, and the difference between eastern versus western medicine Why she believes U.S. medicinal culture to be “sick care,” where we profit off of being unwell. Why other cultures pay their wellness practitioner to keep them healthy— the minute that they get sick, they stop paying. The story of her ski accident that led to a life-changing acupuncture experience Her past experience in investment banking, consulting and getting her MBA— & the transition to entrepreneurship Ari & Kate’s first experience with acupuncture & the story of our WTHN experience The difference between acupuncture needles and those for drawing blood (& why you shouldn’t be scared!) How to hack your brain to take positive action through positive feedback loops (and it’s not what you’d expect) The key to not JUST have an idea— but how to take the steps to bring it to life How to prepare for your first acupuncture appointment The career path she believes is the best to prepare you for entrepreneurship The wellness neighborhood epicenter of NYC — & our favorites spots you can’t miss! How she sees empathy as the key to brand success, particularly in the wellness hospitality business Why she believes you should NOT set a daily intention— & what you should do instead STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10am ET for your dose of greens. Let's chat! Email us at [email protected].
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19
The Secret to Your Dream Career(s) and The Power of Adaptability with Jaclyn Johnson, Founder of Create & Cultivate and New Money Ventures
#22. Have you ever wondered what it’s like to start the ultimate girl boss conference—with inspiring speakers including Jessica Alba and Lauren Conrad? Successfully exit two companies? Start a venture fund that invests solely in female and underrepresented founders? Jaclyn Johnson launched and sold her first business, No Subject, before the age of 28. She was an investor in female-owned startup, Away, before launching her second multi million-dollar company, Create & Cultivate. In 2018, she published her book WorkParty, filled with advice for female entrepreneurs looking to ‘Create & Cultivate’ thriving companies and careers. She recently launched MAIE Wines, the first single-serve wine bottle, as well as her venture fund, New Money Ventures. In this episode, we discuss: The job she found on Craig’s List, which changed her life forever Her experience breaking up with her business partner & advice for women going through the same difficulty The reason she thought she’d never be an entrepreneur & how being laid-off from her job represented a positive turning point, in retrospect The power of embodying a multi-hyphenate The keys to raising money for your business What she looks for when investing in female founders through her venture capital fund, New Money Ventures What you need to know about investing & how to know which type of capital is best for you Why your network is your net worth & how to maximize your connections Why you should “be in the business of over-delivering” and why ‘balance’ is actually a process of figuring out your personal bandwidth Her success as a best-selling author and podcast host Why pivoting in your 20s is actually the key to finding your mission STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10am ET for your dose of greens. Let's chat! Email us at [email protected].
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18
Hot Girl Summer: 6 Habits for your Glowiest You
#21. Today Ari + Kate are discussing the 6 habits for you to thrive this summer. From visualizing your highest self to our sunshine morning ritual for glowing skin & mindset, we’re diving into how to be your glowiest you, with some tips you’d never expect! In this episode, we discuss: How to “stay on your yoga mat” when you notice yourself trapped in a cycle of comparison Why you should take time to be alone The tactic we use to avoid burnout Strategies for organizing your goals & to-do list From picnics on the beach to crafting your new smoothie recipe, how to create a new routine that allows for spontaneity What you need to hear if you just graduated college or are experiencing a major life transition The importance of feeling contrast, big and small Why time isn’t found, it’s created STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10am ET for your dose of greens. Let's chat! Email us at [email protected].
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17
A 10 Minute Guided Walking Meditation
#20. Welcome back to Green-ish with Ari & Kate! Today we’re going to provide a guided walking meditation. Move your body while visualizing the future you desire — this can be a powerful tool and reminder that life is too short to live as the average of yourself. We are joined by Chris Jackson. Chris has been involved in fitness for over 25 years, playing youth sports all the way up until college. He discovered yoga at the age of 21 and was immediately hooked, starting with hot yoga and practicing for 15 years before mustering the courage to join a teacher training program. Chris learned Hatha and HPF at CorePower Yoga, and has since expanded his career, becoming certified in sculpt, barre, vinyasa, and yin yoga. With nearly 700 hours of education and learning, he has taught over 1000 classes. We hope this provides you with a moment of peace, an opportunity to reset, or a simple, deep breath. Listen in the AM or PM, whether you’re on a trail surrounded by trees, driving, getting ready in the morning, or doing your legs up the wall at night— just sit back, relax, and visualize your most glowing YOU! STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10am ET for your dose of greens. Let's chat! Email us at [email protected].
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16
Taking Back your Power with Food & How to Support Those Who Are Struggling with Maria Monge, MD, MAT, Adolescent Medicine
#19. Maria Monge, MD, is an Associate Professor of Pediatrics, Internal Medicine, and Medical Education at the Dell Medical School at the University of Texas at Austin. She serves as the Division Director of Adolescent Medicine in the Department of Pediatrics. She founded and directs the adolescent medicine clinic at Dell Children's Medical Group, an interprofessional clinic devoted to the care of vulnerable children, adolescents, and young adults. Her clinical, educational, research and advocacy work all center around improving the lives of adolescents and young adults. **We want to preface today’s episode with a trigger warning. These topics can be triggering, but we want this conversation to be actionable and a source of light for you. We are not licensed therapists. If you, a loved one, or a friend are struggling, we encourage you to seek out professional help. You are beautiful. You are loved. You are valued. In this episode, we discuss: The definition of “diet” as a noun vs. “dieting” as a verb Societal fixation on weight and why weight and health have been equated Eating for fuel, for memory, for experiences The scarcity mindset and how to unlearn fear / judgement with food What we can learn from children when it comes to abundance Why there is no such thing as “clean” foods — “Why We Fell for Clean Eating” article link How to get “back into your body” and move forward with an intuitive approach to eating Why you have to be in touch with your body in order to eat well— and the science behind ADHD, depression, and anxiety playing into this The value of “logical eating” and how to do it The vulnerability of disordered eating when transitioning to college How to support someone in the “peripheral”— which is our term for someone that is struggling due to someone else’s struggling Confronting someone who may be struggling MEET MARIA MONGE - Here HOTLINES FOR IMMEDIATE HELP NEDA Helpline: phone and chat line available during business hours from Monday through Friday, for seeking support or resources for you or a loved one. Call 800-931-2237. ANAD Helpline: phone line with professionals available from 9 a.m. to 5 p.m. CT from Monday-Friday to offer support, information about eating disorders and treatment options. Call 630-577-1330. National Suicide Prevention Lifeline: If you or someone you know is in crisis—whether they are considering suicide or not—call the toll-free Lifeline at 800-273- 8255 to speak with a trained crisis counselor 24/7. Crisis Text Line: 24/7 text line for anyone to anonymously speak to a trained professional about mental health concerns. Text HOME to 741741. STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10am ET for your dose of greens. Let's chat! Email us at [email protected].
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15
Why You Need Discipline, NOT Motivation
#18. In today’s world there’s not only pressure to show up— but to always do so feeling your best (and with a matching workout set, of course). In this episode, Ari & Kate discuss the importance of discipline in a culture obsessed with “self-care.” Hint: we don’t totally agree. In this episode, we discuss: The concept of “planners live the dream” and how it led to Green-ish How self-care breeds complacency What it means to “learn your medicine” and how the concept has helped Ari & Kate heal The science of the “dopamine detox” and why it’s the key to your productivity breakthrough How to be disciplined with waking up early (hint: it involves... Sean Kingston?) The “Ella Enchanted” effect to stop overthinking How to be disciplined with your needs in a relationship Our current favorites (protein powder, songs, up-and-coming brands, recipes, etc.) BRANDS WE MENTIONED Protein powders we love right now: Nuzest PlantFusion Snacks we love right now: Date Better Belli Welli — Use code GREENISH25 for 25% off Other favs: Sakara — Use code XOBALANCE for 20% off your first order DUNE — Use code GREENISH for 20% off STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10am ET for your dose of greens. Let's chat! Email us at [email protected].
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14
The Keys to Confidence, Not Confining Yourself to a Box, and How to Wear Multiple Hats + Hoops with Jennifer Fisher, Founder of JF Jewelry
#17. Have you ever wondered what it’s like to create the signature gold hoop worn by EVERY celebrity? Embrace a multifaceted lifestyle with a jewelry empire, condiment company, furniture line, and perfume collection? Create the salts that have graced every award show—and even an exclusive anti-inflammatory salad at Craig’s LA? Meet Jennifer Fisher, the founder of Jennifer Fisher Jewelry. In this episode, we discuss: Her early career experience as a stylist in NYC The story of how Jennifer Fisher jewelry came to be at her son’s birth How to resist being confined to a singular box—in both your personal life and business How she learned to build a devoted following after Uma Thurman wore one of her necklaces on the cover of Glamour. Her experience with thyroid disease The mistake you’re making when it comes to food (and why a diet might be the reason that you’re not seeing the results you want) How to approach your first job after college… and why you should never see it as your last The sign you should know when to pivot Kate and Ari's “yoga mat theory” — & why comparison is how you fall The two lessons she believes to be crucial to her success (hint: they’re not what you think) STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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13
How to “Break the BUBBLE” ft. The CEO Behind the Most Renowned Wellness Empires with Jessica Young, Founder of Bubble Goods
#16. Have you wondered what it’s like to be the private chef for Scarlett Johansson & Robert De Niro? Create the “Etsy” of food? Be the first employee of Daily Harvest — & the company crowned as “the restaurant that fed every yoga teacher on the island of Manhattan?” Meet Jessica Young, the founder of BUBBLE. In this episode, we discuss: Her crazy experience working in New York’s top restaurants The one networking tactic you’re probably using—& why you should avoid it The lesson you can learn from Elle Woods What you should never waste your time doing What it was like to start a company with no college degree The branding expert that’s the eye behind every brand you love How to fail fast How Ari & Kate’s have pursued learning outside of school—& why it’s so critical SURPRISE! Use code GREENISH10 for 10% off your order on BUBBLE. STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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12
Lucky Girl Syndrome & Living Life with Contrast
#15. In today’s episode, we’re discussing the viral “Lucky Girl Syndrome” + sharing our tips to adopt a winning mindset. Energy flows where attention goes— so listen up for your best Green-ish glow! What the ‘Lucky Girl Syndrome’ trend is & Ari/Kate’s personal experiences adopting this mentality The reason you can’t stop overthinking— and how to stop Why mental health is about discipline— not self-care Letting go of toxic people Attracting new opportunities through an abundance versus lack mentality How to rewire your brain by hacking your RAS (Reticular Activating System) to react to positive stimuli The subconscious versus the conscious mind — & why it’s the reason you should never check your phone first in the morning How you should spend the first 5 minutes of your day Why you don’t need to feel balance— you need to feel contrast How to stop being your own center— & why selflessness is the key to the ultimate glow Check out Zack's Youtube Video, "Planners Live the Dream," here STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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11
You're Worth More Than Diamonds with Olivia Landau, Founder of The Clear Cut
#14. Have you ever wondered what it’s like to start a viral company modernizing an antiquated industry? Found a company with your S.O.—before you’re even official? Start a company that contributes to the best day of someone’s life? Today we’re speaking with Olivia Laundau, the founder of The Clear Cut. This convo. has so many gems (not ironically), we can’t wait for you to hear! In this episode, we discuss: Kate & Olivia’s experience taking a business through an accelerator How to achieve Forbes 30under30 The key to not take things personally — in both business and personal life Why humanity is the most essential component of business Why you should start a business with your S.O. The worst advice she’s ever received What it was like to witness the first ‘Clear Cut’ engagement IRL The secret to becoming 1% better every day STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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10
WTF is Herbalism & Why “The Perfect Moment” Doesn’t Exist with Rachelle Robinett, Founder of HRBLS/Supernatural Wellness
#13. Have you ever wondered what it’s like to be the herbalist that first rode the wellness industry wave? Work in the “wild-west” of the luxury fashion industry? Spend your entire life studying the relationship between plants and people? Rachelle Robinett is the ultimate herbalism cool girl... and if you don’t know what that means, don’t worry because you will soon! She began her career in fashion before founding Pharmakon Supernatural– a wellness cafe, shop, and product line of herbal gummies called HRBLS. She is certified in Complementary and Integrative Health, along with Clinical Herbalism, and has spent thousands of hours teaching and speaking to clients in her private practice. She’s known for combining a modern mindset with ancient holistic herbalism. She also spends time professionally consulting for wellness brands. To sum it up, she believes the future of health is holistic, self-guided, accessible, integrated, and nature-based. In other words: herbalism. In this episode, we discuss: WTF is an herbalist? Naturopath? Supplements versus herbs? Rachelle’s start in the fashion industry, “the wild-west” The NYC fad & wellness wearable you have to try Why you should never wait for the perfect moment (& why Ari and Kate never did!) Why society has gotten so far from the plants as medicine philosophy from our ancestors The importance of preventative care The first steps to herbalism (surprise, it’s not supplements) The real reason everyone is facing “hot girl bloat,” IBS & more What are meridians, prana & chi? The psychoactive plant you consume every day (that you didn’t even know) What it was like to live in NYC being sober, raw & vegan STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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9
How to Take Back Your Power & Why You Should Eat Cookie Butter for Breakfast with Lisa Odenweller, Founder of Kroma Wellness
#12. Have you ever wondered what it’s like to start the café that brought “juice culture to LA?” Create the rainbow reset that includes liquid gold broth, beloved by Gwyneth Paltrow & Amy Schumer? Launch a company with $5.5 seed round in funding PRE-launch? Spoiler alert: cookie butter might just be the hint to your New Year’s reset. Meet Lisa Odenweller, founder of Kroma Wellness. In this episode, we discuss: Growing up in an entrepreneurial family How she started Beaming, the cafe that created the California health revolution How to ACTUALLY reset for the New Year to unveil the best version of yourself Changing the mindset around eating when moving to college How to gain funding prior to launch (Xx, to be exact…) Why the “juice cleanse” is one of the worst things you can do for your body What is “habit-stacking” and how to start How to take your power back in eating The best wellness spots you have to hit in Los Angeles What you need to hear if you’re questioning your purpose within your job and feeling like it isn’t the right fit for you SOMETHING SPECIAL JUST FOR YOU! Use code “GREENISH20” for 20% off Kroma Wellness goods! You’re welcome :) STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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Resetting with Green-ish: Season 2 Intro
#11. Welcome to Season 2 of Green-ish! This season is called “Founding a Philosophy,” as we meet entrepreneurs who have been trailblazers and trendsetters in their respective industries. In light of the New Year, Ari & Kate discuss their top 3 ways to reset (& it’s not what you’d expect). We also have a NEW SITE! Visit our website for new playlists, discount codes for all of our favorite products, and MORE! In this episode we also discuss: Season 2’s theme: Founding a Philosophy “The Hour of Now” is (hint: your new nighttime ritual for the ultimate reset) How to set a New Year’s resolution.. & actually stick to it How to do “the brain dump” Erewhon (& why you’ll never want to leave) STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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7
Building “Better-For-You” Brands & Finding Fulfillment with Rachel Krupa, Founder of Krupa Consulting/The Goods Mart
#10. Have you ever wondered what it’s like to start your career working for the “IT girl of PR?” Start a business where 7/11 meets Whole Foods? Consult all the best brands–GOOP, Milk Bar, & Purely Elizabeth? Rachel Krupa is the founder of Krupa Consulting, a boutique public relations and branding firm that works with the wellness pioneers we know and love like GOOP, The Class by Taryn Toomey, MilkBar, as well as nonprofit partners like Seconds and Food for Climate League. She’s the founder of The Goods Mart, which is a better-for-you and socially conscious neighborhood convenience store located in SoHo, New York. Guiding brands on their mission, branding, strategy, and what makes them unique is core to her story & the insight she shares in this conversation. In this episode, we discuss: What it was like working for the most powerful woman in PR (Hint: It included a lot of “Entourage” parties!) The infamous “coat check” story that led to her career in PR How to make being “young” in a company a value-add How she created a brick-&-mortar with a distinctive curation and nostalgia meets wellness vibe The one workout she can’t live without How to know when to hire & relinquish control Why fulfillment is the means to success & not the other way around STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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6
Giving Chocolate a Makeover with Kathryn Shah, Founder of Spring & Mulberry
#9. Have you ever wondered what it’s like to create the new Godiva— without the sugar? Be the Brand Manager for Veuve Cliquot & Pantone? Travel the world & find the power of one ingredient: dates? Kathryn Shah is the visionary co-founder behind Spring & Mulberry— a newly launched line of nourishing treats showing that there is more to sweet than sugar. Shah attended the University of Michigan and Harvard Business School before beginning her career at Unilever, where she built brands like Ragu Pasta Sauce, Dove, and Axe Haircare. She was then the Brand Manager for Veuve at LVMH and Vice President of Global Marketing at Pantone. With dates, fruits, nuts, and cocoa— Spring and Mulberry’s flavors are without limit, just like this conversation! In this episode, we discuss: How sailing around the world and traveling to 13 countries created Spring & Mulberry’s mission Her battle with health and how the lows inform the beauty of our lives How to support those dealing with a sickness What “sweet is more than sugar” truly means Why your career path is not a linear ladder How to know if you should partner with a vendor or self-manufacture your product What she learned from Veuve and Pantone, industry leaders in branding STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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Gut Instinct with Carla Oates, Founder of the Beauty Chef
#8. Have you ever wondered what it’s like to quit your job as Beauty Editor of a newspaper? Be the girl that makes everyone ask “how does she glow like that?!” Launch a company with 3,000 employees and a mission you refuse to give up on? Pave the way for ingestible beauty? Turn $3,000 into the “magic purple powder” that has amassed a cult following? In season one, “The Inside-Out,” we focus on women spearheading the philosophy that beauty begins inside—from healing our heart, mind, and microbiome—& radiates outward. The pioneering of this philosophy? Carla Oates is the author of “Feeding Your Skin” & was named a “skincare innovator” by Net-a-Porter. Carla created The Beauty Chef in 2009 after healing her family’s skin issues and discovering that beautiful, radiant skin begins with a healthy gut. She began experimenting with lacto-fermenting skin-loving superfoods in her Bondi kitchen and that’s how “GLOW,” The Beauty Chef’s first inner beauty powder, was created. In this episode, we discuss: The revolutionary discovery that caused her to leave her job as Beauty Editor How looking at the gut-brain axis could be the main contributor to mental health issues The difference between pre and postbiotics & the most important ingredient for a healthy glow How to hold people accountable in business The true sign of market validation for your product Why you are not subject to predisposed genetic disorders The main contributor to mental health issues… that you never would have suspected STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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The Beauty of Wellness & The Power of Rituals with Kerrilynn Pamer, Founder of CAP Beauty
#7. Have you ever wondered what it’s like to be the clean beauty pioneer? What living with intention REALLY means? How to glow from the inside out? Kerrilynn Pamer founded CAP Beauty, an all-natural beauty e-commerce site, out of a love for wellness and inspired living — so much so that the floors of her store were made out of rose quartz to raise the vibration. With a philosophy that “Beauty is Wellness, Wellness is Beauty,” CAP Beauty seeks to introduce customers to the best in natural skincare and plant-based pantry goods. It is also the destination for an inspiring content arm, the ‘Thinking Cap,’ which features the beauty cabinets of curated individuals, gift guides & recipes that align wellness and beauty. In this episode we discuss: How you can achieve an energetic “nature fix,” even when living in a concrete jungle Why perfection is paralysis & what to seek instead The biggest issue in culture & why it’s the reason you feel stuck How to know if you’re addicted to chaos and how to stop this self-destructive cycle What it’s like to start a business with your best friend of 20 years Why it’s important to be barefoot How to create your “brand’s” manifesto & how it won’t succeed without one Her experience in writing what we’ve nicknamed the “Cookbook for the Soul” STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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Healing Through Food with Laurel Gallucci, Founder of Sweet Laurel
#6. Have you ever wondered what it’s like to start a company with an L.A. cult following? Turn a career as a school teacher into a passion outside the classroom? Heal an autoimmune disorder through… baking? In this episode, we discuss: What does “food as medicine” REALLY mean What is amenorrhea & why is it important for women to get their period The impact of antibiotics on your gut How to turn your “after-school hobby” into your full-time job & how to discern if you should make the leap What is autoimmune & why it’s on the rise for women in particular Birth control & the unspoken ways it impacts your body How to approach life through an “additive” standpoint & never feel like you’re restricting How and why to make mission should the cornerstone of your brand SOMETHING SPECIAL JUST FOR YOU! Use code “GREENISH20” for 20% off Sweet Laurel goods! You’re welcome :) STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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The Hermès of Pilates with Melissa Bentivoglio, Founder of FRAME Fitness
#5. Have you ever wondered what it’s like to train 30 hours a week at the world’s best dance schools? Revolutionize the workout space by making an age-old workout brand new? Create a product where an Equinox Pilates class meets a beautiful piece of furniture? Be in the 2% of women who secure venture capital funding? Meet Melissa Bentivoglio — the founder of Frame Fitness, which is referred to as the “peloton of the slow burn.” She trained in elite classical ballet and competitive dancing from a young age until university. She began the practice of pilates while healing from a sports-related injury, upon the recommendation that it could help her recovery process. In 2018, Melissa designed her own custom reformer for use in her Toronto-based boutique fitness studio, Frame Fitness. Whether you start your day on the reformer, have never done pilates, or haven’t even heard of it — this episode is for you! In this episode, we discuss: The most effective way to rehabilitate stress injuries How to find the best workout for your body type: low or high-impact? How to find the best manufacturer for your idea Why women received only 2% of VC funding in 2021 What it means to be a “student” for the rest of your life How to bring innovation to an area of tradition and question the thought processes What is “Compound Growth,” how to achieve it & the neural impact on productivity Her dream collaboration— It isn’t what you’d expect! STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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How to Live Your Daydream & Navigating Life Post-Grad with Cameron Rogers
#4. Have you ever wondered what it’s like to quit a job on Wall Street to take a bet on yourself? Be named a top 5 wellness entrepreneur by Forbes? Reach thousands of people by developing a meaningful voice via IG? Meet Cameron Rogers AKA the Freckled Foodie. After working on Wall Street for 5 years, Cameron decided to say goodbye to the trading desk & hello to being her own boss. A self-described 5x over-menu reader, Cameron Rogers started the Freckled Foodie out of a love for all things natural— whether that’s food, mental health, or sharing her day to day with an authentic lens. In this episode, we discuss: The transition from college to the real-world Transitioning from the workplace to becoming your own boss — & how to monetize What are “green flags” & how to not miss them The thought process you should have when transitioning a hobby into a job How to stop spending your life responding to people + the art of time-blocking The first thing you should NEVER do in the morning What it’s like to marry your high school sweetheart “The Spider Web” philosophy / practice to use when moving to a new city STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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The Paradox of Perfectionism & NYC vs. LA Wellness Cultures with Simone De La Rue, Founder of Body by Simone
#3: Have you ever wondered what it’s like to be a celebrity trainer? Professional dancer? Start a fitness empire? Meet Simone De La Rue, the founder of Body by Simone & trainer on Khloe Kardashian’s tv show, ‘Revenge Body.’ In this conversation, we discuss: Eating disorders in the dance/modeling industries Finding freedom in movement How to control emotions when emotions control you The paradox of perfectionism; ego holds us back from progress Letting go of judgment for ourselves The practice of “mirror minutes” Her favorite L.A. spots The difference between wellness cultures of L.A. / N.Y. STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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Getting to the Root with Allie Egan, Founder of Veracity Selfcare
#2. Have you ever wondered what it’s like to work for the top skincare companies in the industry? Be the CEO of Cynthia Rowley? Begin a company that gives you custom skincare, based on your personal biology? Today we’re speaking with the Founder/CEO of Veracity Selfcare— a healthcare solution to skincare. In this episode, we discuss: Her experience from finance to skincare to fashion to founding a company that finally alleviates the ineffective quick-fix approach to skincare Why biotin is not the answer for skincare What we mean by “integrative nutrition” What is the “brain dump” & how can it help with anxiety If business school is a necessary step Why “balance” for life versus career doesn’t exist & it shouldn’t— focus on joy What do irregular periods, cortisol, and estrogen mean for your skin What it means to be “habitually truthful” STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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Welcome to Green-ish: Season 1 Intro
#1. Welcome to Season 1 of Green-ish! This season is called “From the Inside-Out,” as we speak with entrepreneurs who have proved that it all begins from within. In this episode we discuss: Meet Ari & Kate! What is Green-ish? How did it all begin? Sneak peak at what’s to come this season What does it mean to live a Green-ish life? STAY UP-TO-DATE Follow us on Instagram. Sign up for our newsletter. Check out our Green-ish Edit for a curation of the products we love most! Tune in every other Wednesday at 7am PT / 10pm ET for your dose of greens. Let's chat! Email us at [email protected].
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ABOUT THIS SHOW
Money and kale have more in common than you'd think. Beyond the resume and deeper than the glam insta post, we seek genuine conversations with visionaries to explore the mission that propelled them, the habits that guided them, with reflection on the roots that got them where they are. With college girls Ariana & Kate, hippy-dippy wellness meets girl-boss to inspire our generation to start living life now. Through the stories of visionary leaders and change-makers, we plant the seeds that inspire our generation to form the habits and develop the mindset to grow themselves and the world around them. We see the Green-ish categories of career and health as empowerment to the abundant life you deserve. So grab a green juice and your coffee, & sit down with your best friends for an intimate conversation at the intersection of money & kale.
HOSTED BY
Ari Luterman & Kate Yarbrough
CATEGORIES
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