PODCAST · business
Reflect Forward
by Kerry Siggins
Reflect Forward isn’t your everyday leadership podcast. This show is about exceptional leadership. Game-changing leadership. Learn from peers, experts, authors, and more on how to be an uber successful leader…one that stands out from the rest. One that inspires others to do great things. One that others want to follow. How does Reflecting Forward fit into exceptional leadership? You can only become great at what you do by deliberately creating your future by reflecting on the past and present…what you did well, mistakes you’ve made, and lessons you’ve learned.Kerry Siggins is the CEO of StoneAge, the global leader in the manufacturing and distribution of high pressure waterjetting tooling and automated equipment. Kerry is also a member of Young President's Organization (YPO) and sits on several boards. She is a sought-after speaker, thought leader, leadership blogger and podcast host.
Episodes
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I Was Teaching My Best People Not to Trust Themselves
I became CEO of StoneAge when I was 30. I was ambitious, I was driven, and I was determined to figure things out. And I did. People came to me with problems because they knew I’d engage, and I liked being that person. For a long time, I thought that was just what good leadership looked like. What…
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Turn Frustration Into Fuel: How to Create Change When You're Fed Up
I've been frustrated a lot lately. Not in a vague, general way. The specific frustration of watching decisions get made far outside my control that land directly on my business, my team, my revenue. What I've noticed is how easy it is to stay in that frustration. To vent about it. To find other...
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I Biked 200 Miles Through the Mountains - Here's What It Taught Me About Leadership
I just got back from seven days in the mountains of Southwest Colorado, 200 miles on a mountain bike. 30,000 feet of climbing, no cell service, no email. Just me, the trail, and a lot of time to think. What I didn't expect was how much the ride would change how I see myself as a leader. Not…
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What Great Leaders Do When There's No Playbook
Most leaders have been in one of these moments. You've caught yourself thinking something you'd never say out loud. You've sat across from someone who was crying and had no idea what to do with that. You've kept giving someone more time because you cared about them. You've backed out of a...
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Overruled at Work? How to Lead When You Don't Get Your Way
Most leaders have been in this situation. You made your case, you pushed back, and then the decision went another way. Now you've got a team looking at you trying to figure out what you think. What happens next is where it gets hard. When you leave the meeting and find someone who agrees with…
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When Does Giving Someone Another Chance Become a Failure of Leadership?
Most leaders I know have someone on their team right now that they know is not working out. I just went through this. And the reason I recorded this episode is because I think we talk about accountability in the abstract far more than we talk about what it actually feels like to sit with a…
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How to Lead When Everyone's Looking at You for Answers
My company is being hit right now. A war in Iran is affecting oil prices, customer behavior is shifting, and my employees are asking me questions I do not have answers to. How long will this last? Are there going to be more changes? Am I going to be okay? That last one is the one underneath all…
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Why Your Team's CONFLICT Isn't About What You Think
Something I keep seeing in my company, in the situations leaders bring to me, and honestly in my own life, is that the argument on the surface is almost never the actual conflict. Someone gets left out of a meeting and suddenly they are furious. Someone's idea gets overruled and now there is...
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Right vs. Accurate - What Great LEADERS Choose
Something I keep seeing in my own company, in conversations with leaders I know, and honestly in my own life is that almost every conflict has the same thing underneath it. Someone needs to be right. Not because the facts require it. Because something in their identity requires it. I had an...
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What Happens When Leaders Get Triggered
Kerry has been making high-stakes decisions and leading people through difficult situations for years. And even when she considers herself open to feedback and emotionally grounded, there are still moments when something hits a nerve and she can feel herself defending against things that have not...
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How to stay calm when someone gets EMOTIONAL at work
Kerry has given a lot of difficult feedback over the years. And the conversations that went sideways almost never fell apart because she said the wrong thing. They fell apart because she stopped managing herself. The moment emotion entered the room, she started explaining too much or softening…
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The Leadership Mistake That Keeps People Stuck
In her twenties, Kerry was struggling in a sales role when her manager sat her down and told her she was not getting in front of the right people. He asked her to come back with a plan. Her immediate reaction was: she already knew that was the problem. What she did not know was how to solve it....
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The Biggest Lesson From Decades of Running a Company | Kerry Siggins
Kerry runs a company. People are constantly reading into things she does: a look she gives in a meeting, a question she asks, even her silence. And most of the time, what they conclude has nothing to do with what she was actually thinking. Kerry has learned over many years of leading that the…
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Your Team Isn’t Defensive. You’re Giving Feedback Wrong | Kerry Siggins
Most leaders assume that when someone gets defensive during a feedback conversation, it means they cannot handle feedback. Kerry used to think that too. Years of leading as a CEO have taught her that defensiveness almost always has the same cause. The person sitting across from you has just been...
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I Did Not Know If I Was Firing Someone Until the Conversation Was Over | Kerry Siggins
Kerry Siggins has given feedback the wrong way. She remembers a specific conversation, someone brought into her office, Kerry upset about the way they had been showing up, ready to express it. The person asked for specific examples. Kerry did not have any. She had prepared her feelings and…
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I Spent a Week Stressed Over a Comment That Was NEVER About ME | Kerry Siggins
A comment in a leadership meeting rubbed Kerry Siggins the wrong way. She did not react. She told herself it was not worth bringing up. And then she spent the next week noticing she was on edge every time she interacted with the person who said it, unable to shake a story she had built about what...
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Stop Performing Your Life. Start Owning It.
A few weeks ago, I was sitting in my therapist's office with my son. I didn't expect to walk out of the session thinking about myself. But that's what happened. We were there to talk about my son, about being an empath, about how he absorbs the feelings of everyone around him, about why that can...
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The Stress Is Not the Problem. The Avoidance Is. | Kerry Siggins
In 2025, Kerry Siggins was going through a divorce, navigating a company under economic pressure, managing her son's health issues across two households, finishing a book, and trying to hire a VP of sales who turned out not to work. She woke up overwhelmed every day. There was a constant noise in...
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If Everything Breaks Without You, You're the Problem | Kerry Siggins
Kerry Siggins ran one company for twenty years. She grew up inside it, ran every department, and built it into something that reflected her personality and her instinct to fix whatever was broken. For most of that time, she thought that being the person who held everything together was evidence…
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Why Goals Are Not What Actually Creates Success | Kerry Siggins
Kerry Siggins did not arrive at this episode from theory. She arrived at it from looking back at the last twenty years of her life and asking an honest question: what actually caused the change? Not the goals. Not the resolutions. Not the ambition. What caused the change was the moment she…
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This Is the Most EXPENSIVE Problem in Your Organization | Kerry Siggins
Kerry Siggins has spent a long time watching talented people fail not because they lacked ability but because they could not hear what was being said to them. She has watched incredibly capable adults shut down completely over a single sentence of feedback, not because the feedback was cruel, not...
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The Six Steps That Changed How I Give Feedback as a CEO | Kerry Siggins
Kerry Siggins has gotten feedback wrong more times than she can count. She has fumbled it, blurted it out, and far more often, tiptoed around what really needed to be said because the discomfort of saying it felt harder than the cost of staying quiet. What she noticed, over years of leading…
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Silence Is the Most EXPENSIVE Thing in Business | Kerry Siggins
Every communication breakdown Kerry Siggins has witnessed in business shared one pattern. It did not fall apart because someone said the wrong thing. It fell apart because nobody said the right thing for long enough that by the time they did, there was no trust left to hold the conversation. This...
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How to Back Out of a Commitment Without Losing Your Integrity | Kerry Siggins
A few weeks ago, Kerry Siggins was talking with her boyfriend Shane about his thirteen-year-old son who plays baseball. The main issue is that the boy does not really want to play baseball, and wants to quit. Shane was wrestling with what that would teach him about integrity, and Kerry paused,...
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How to Deal With Feedback That Challenges Your Leadership | Kerry Siggins
Some years ago, Kerry Siggins was sitting in her office when her COO said something that stopped her completely. He told her she was erratic. That she was the problem. That she was hard to work for. She did not argue. She thanked him, asked for time, and then got to her car as fast as she could....
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What Happens When Leaders Balance Masculine & Feminine Energy | Randy Lyman
Kerry Siggins built her success the way many of us are taught to: through drive, control, discipline, and achievement. That approach delivered results and helped her grow her company, but over time, it also came with a cost. Burnout started to feel normal, and emotional distance crept in without...
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Meet People Where They Are Without Lowering the Bar Reflect Froward Podcast Kerry Siggins
“Meet people where they are” is one of the most common pieces of leadership advice, and one of the most misunderstood. In this episode of Reflect Forward, Kerry Siggins breaks down what this phrase actually means in practice and why so many leaders get it wrong. Many leaders believe they are…
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Empathy Under Pressure w/ Mimi Nicklin
What does real leadership look like when someone has to leave your organization? In this episode of Reflect Forward, Kerry Siggins sits down with empathy expert and bestselling author Mimi Nicklin to explore one of the most difficult decisions leaders face. Letting someone go while balancing...
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The Illusion of Open-Mindedness
In this episode of Reflect Forward, Kerry Siggins challenges one of the most widely held beliefs in leadership: that we are open-minded. She explores a more uncomfortable truth. Open-mindedness is not revealed when we agree or even when we appear composed in disagreement. It is revealed in the...
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Why Success Stops Feeling Like Enough and What Comes Next w/ Nathalia Del Moral
Are you climbing higher, or just climbing the wrong mountain? For many leaders, success is supposed to feel like arrival. Instead, it becomes the beginning of a deeper question. What happens when you’ve achieved what you set out to do, but it no longer feels aligned? In this episode of Reflect...
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When Leaders Just Want People To Do Their Jobs
Sometimes leaders just want people to do their jobs. In this episode of Reflect Forward, Kerry Siggins shares a moment from a conversation with a group of CEOs that struck a nerve with everyone in the room. After dealing with workplace drama, she said something out loud that many leaders think…
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Scaling Without Chaos Starts with the Leader w/ Val Coin
Most leaders assume chaos is simply the cost of growth. As companies scale, complexity increases, communication breaks down, and decisions slow. The instinct is usually to reach for a new tool, new software, or another piece of technology that promises to make everything work better. But what if...
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When Strength Becomes Your Identity
What happens when a leader’s greatest strength becomes their identity? In this episode of Reflect Forward, CEO Kerry Siggins explores how high-performing leaders can unknowingly tie their self-worth to how they are perceived and why feedback can suddenly feel threatening when it challenges that...
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Who Is Really Running Your Decisions? w/ YvonneTrost
In this episode of Reflect Forward, Kerry Siggins sits down with Yvonne Trost, Subconscious Performance Coach and former Fortune 500 strategist, to explore how subconscious programming shapes leadership, ambition, and results. Most leaders believe change requires more discipline and stronger...
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The Future of Leadership Is Emotional Skill
Most leadership breakdowns are not strategic. They are emotional. In this episode of Reflect Forward, Kerry Siggins explores why emotional skill is the true foundation of modern leadership. As AI accelerates and complexity increases, leaders who cannot regulate their nervous systems, understand...
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Executive Presence Is Not What You Think w/ Nataly Huff
Executive presence is not about polish, performance, or personality. It is about trust. And trust is built long before you say the right thing. In this episode of Reflect Forward, Kerry Siggins is joined by executive coach Nataly Huff to unpack what executive presence really is, why so many…
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Exit the Hustle Culture
Hustle culture teaches leaders that exhaustion equals commitment and rest must be earned. But what if the constant push is not discipline at all, but fear in disguise? In this episode of Reflect Forward, Kerry Siggins breaks down the difference between working hard and hustling, why success often...
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The ”Not Good Enough Program” and How To Rewrite It w/ Curtis McCullom
There is a specific kind of exhaustion that does not come from workload. It comes from living under an internal verdict. Not good enough. Not worthy. Not capable. Leaders can deliver results while quietly chasing approval from a story they accepted long before they had the awareness to question…
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The Expectations That Are Quietly Making You Miserable as a Leader
Most leadership frustration begins with expectations we carry silently. Expectations that people will call us back, take initiative, own things the way we would, or move at our pace. When those expectations are not met, we often experience irritation or disappointment without stopping to examine...
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Automate or Fall Behind w/ Nadav Wilf
"Automate or Fall Behind" sounds dramatic, but it points to a quieter question leaders are facing in 2026: are our systems designed for how we want to lead? In this episode of Reflect Forward, I sit down with Nadav Wilf, founder and CEO of Align Coach, to explore how AI and automation can either...
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Architect Your 2026
Most leaders don’t fail because they lack clarity. They fail because their life is not built to support who they are trying to become. In this final episode of the Design Yourself series, I focus on the piece most leaders overlook when trying to change their leadership or their life: structure.…
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Choose The Leader You Are Beco,ming
Choose the leader you are becoming, or default to the leader you have been. That is the real decision in front of you as you head into a new year. Most leaders believe change starts with better goals. New priorities. New plans. But if you keep showing up with the same identity, the same emotional...
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Stop Living by Default
Most leaders are not intentionally designing their lives or their leadership. They are repeating patterns they have never questioned. It’s time to stop living by default. As a new year approaches, it is easy to jump straight into goals, plans, and resolutions. But when those goals are created by...
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Why Great Leaders Stop Proving and Start Leading w/ Carrie Moore
Why great leaders stop proving and start leading is the real conversation most leadership content avoids. Proving feels productive, but it quietly erodes trust, blocks collective intelligence, and keeps leaders trapped in fear-driven patterns. In this episode of Reflect Forward, I sit down with...
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The Mirror Test Are You the Leader You Think You Are?
The mirror test is the hardest and most revealing challenge you will ever face as a leader. It forces you to confront the gap between who you believe you are and how others actually experience you. Most leaders avoid that truth. The best ones run toward it. As leaders rise, fewer people are…
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Culture, Curiosity, and Becoming a Better Leader w/ Christy Pretzinger
Becoming a better leader is rarely about learning something new. It is almost always about facing something true. The moment when the tactics stop working and the truth steps in. The truth that wisdom hurts before it helps. The truth that kindness is harder than control. The truth that curiosity...
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The Paradox of Being Right
We humans love to be right. We defend our opinions. We double down on our beliefs. We dig our heels in, even when being right costs us our peace. As leaders, our attachment to rightness can quietly poison our relationships, decision-making, and emotional well-being. In this episode, I explore the...
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Rewrite Your Inner Playlist w/ Susan Drumm
Rewrite Your Inner Playlist with Susan Drumm and discover how music and mindset can break old patterns and elevate your leadership. Summary If you are ready to rewrite your inner playlist, here is the truth: if you are running an inner track of “I am not enough,” life will keep handing you proof...
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Shifting From Control to Trust
Control is rooted in fear. Trust is rooted in strength. And when you shift from control to trust, you become a better leader. Control often stems from a fear of being judged, a fear of things going wrong, or a fear of losing influence. I used to believe that control equals competence. The more I...
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Stop Calling it Strategy w/ Simon Severino
Stop calling it strategy. Most leaders are not doing strategy; they are managing a glorified to-do list. In this episode of Reflect Forward, I sit down with Simon Severino, author of Strategy Sprints, TEDx speaker, Forbes contributor, and CEO of Strategy Sprints, to talk about how to lead with...
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ABOUT THIS SHOW
Reflect Forward isn’t your everyday leadership podcast. This show is about exceptional leadership. Game-changing leadership. Learn from peers, experts, authors, and more on how to be an uber successful leader…one that stands out from the rest. One that inspires others to do great things. One that others want to follow. How does Reflecting Forward fit into exceptional leadership? You can only become great at what you do by deliberately creating your future by reflecting on the past and present…what you did well, mistakes you’ve made, and lessons you’ve learned.Kerry Siggins is the CEO of StoneAge, the global leader in the manufacturing and distribution of high pressure waterjetting tooling and automated equipment. Kerry is also a member of Young President's Organization (YPO) and sits on several boards. She is a sought-after speaker, thought leader, leadership blogger and podcast host.
HOSTED BY
Kerry Siggins
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Frequently Asked Questions
How many episodes does Reflect Forward have?
Reflect Forward currently has 273 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Reflect Forward about?
Reflect Forward isn’t your everyday leadership podcast. This show is about exceptional leadership. Game-changing leadership. Learn from peers, experts, authors, and more on how to be an uber successful leader…one that stands out from the rest. One that inspires others to do great things. One that...
How often does Reflect Forward release new episodes?
Reflect Forward publishes regularly with 273 episodes available. Check the episode list for the typical release schedule.
Where can I listen to Reflect Forward?
You can listen to Reflect Forward on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Reflect Forward?
Reflect Forward is created and hosted by Kerry Siggins.
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