Strength in Numbers with Marcus Crigler

Does your gut tell you that your real estate deals are highly profitable, but your bank account completely disagrees? Revenue does not equal profitability, and profitability does not equal cash flow. In this episode of Strength in Numbers, Marcus Crigler brings on his very own Accounting Director, Melissa Dickens, to expose exactly why your deals are leaking money and how bad accounting is likely to blame.Melissa breaks down the unique complexities of real estate accounting, why keeping a spreadsheet of your rehab costs is completely useless if it doesn't reconcile with your official books, and the exact areas where most real estate investors are bleeding cash without even knowing it. You will also learn what a healthy, collaborative relationship with an accountant actually looks like (small hint, they shouldn’t just be a storage facility for your receipts).Enjoy the show!You’ll Learn How To:Stop confusing top-line revenue with actual, bottom-line profitability and cash flowTrack your profitability down to the exact property (not just the overall LLC)Reconcile your internal rehab spreadsheets with your official accounting softwareIdentify the hidden leaks in your business (like poor debt management and excessive subscriptions)Build a highly collaborative and profitable relationship with your accounting teamWhat You’ll Learn in This Episode:(02:47) Melissa’s journey from hospitality to virtual real estate accounting(07:14) Why a business can have massive revenue but still be completely broke(08:10) Why waiting until tax season to review your financials is the worst mistake you can make(10:05) The importance of By-Deal Clarity and why tracking the LLC is not enough(11:41) Why your project managers are giving you inaccurate rehab cost estimates(14:05) Why real estate is arguably the most difficult industry for accountants to navigate(18:17) Where investors are losing the most money (poor expense tracking, late fees, and debt)(23:17) How to treat your accountant like a management partner instead of a receipt storage facilityWho This Episode Is For:Real estate investors, flippers, and wholesalers who feel a disconnect between their revenue and their bank accountBusiness owners looking to transition from gut-feeling financial tracking to actual dataAnyone struggling to track the exact profitability of individual properties or dealsWhy You Should Listen:In real estate, numbers do not lie, but spreadsheets often do. If you are managing your rehab costs and property profits on a side spreadsheet that doesn't perfectly reconcile with your accounting software, you are operating blindly. By listening to this episode, you will learn exactly how to tighten up your cost-tracking, identify hidden cash leaks across your portfolio, and establish the level of financial clarity required to actually build lasting wealth.Connect with Marcus Crigler:Website: Beck CFO & CPALinkedIn: Marcus CriglerFacebook: Marcus Crigler

Are you generating more revenue than ever, but still losing sleep over your cash flow? Two real estate investors can make the exact same gross revenue in the same market, but one will take home significantly more profit. The difference? A proven financial system.In this live episode of Strength in Numbers, host Marcus Crigler is joined by COO and tax guru Kaden Hackney to unveil their proprietary 13-step financial framework. They break down the four critical stages of real estate business growth (Stuck, Secure, Expand, Exit) and reveal why skipping the Secure stage is the number one reason businesses fail. You will also learn the two non-negotiable financial systems every business must have, how to correctly handle a surprise letter from the IRS, and how to determine whether you should scale your business or simply maintain your current profit margins.Enjoy the show!You’ll Learn How To:Navigate the 4 stages of business growth without moving backwardImplement 13 essential methodologies to manage cash, reduce debt, and lower taxesDiagnose why skipping the Secure stage is the leading cause of business failureCorrectly handle and resolve unexpected IRS letters without panickingDetermine whether your business needs to scale up or focus on building reservesWhat You’ll Learn in This Episode:(00:33) Why two investors in the same market can have vastly different take-home profits(03:55) The danger of running your business with a pile of parts instead of a system(09:40) The 4 Stages of Growth (Stuck, Secure, Expand, and Exit)(16:44) Why prematurely jumping from Stuck to Expand guarantees business failure(19:39) A rapid-fire breakdown of the 13 methodologies of financial management(30:00) Why operating without a cash discipline system means you have a hobby, not a business(33:36) What to do if you are netting $800k a year but still losing sleep(36:20) The exact steps to take when you receive a letter from the IRS(42:10) How to decide between scaling your operations or maintaining your current incomeWho This Episode Is For:Real estate investors, wholesalers, and flippers making $300,000 to $5M a yearBusiness owners who generate strong revenue but lack clarity on true profit and cash flowEntrepreneurs ready to stop living deal-by-deal and install a scalable financial systemWhy You Should Listen: Making more money does not automatically solve financial chaos, it usually magnifies it. This episode provides the exact roadmap you need to transition from financial confusion to total clarity. By understanding the four stages of growth and installing these 13 methodologies, you will ensure that the wealth you are building is properly managed, tax-optimized, and fully secure.Connect with Marcus Crigler:Website: Beck CFO & CPALinkedIn: Marcus CriglerFacebook: Marcus Crigler

Are you rushing to build your net worth and buy assets before your business is actually financially stable? Doing so is a recipe for disaster. In this solo episode of Strength in Numbers, host Marcus Crigler breaks down the concept of "investment readiness" and explains why trying to scale your portfolio too early can actually stunt your growth and bankrupt your business.Marcus outlines the four non-negotiable financial pillars you must establish across both your personal life and your business before deploying capital into external investments. You will learn why cash reserves are your ultimate safety net, how unpaid tax issues can result in the IRS seizing your new assets, and the golden rule of eliminating bad debt.Enjoy the show!You’ll Learn How To:Assess your "investment readiness" before attempting to scale your net worthBuild a bulletproof personal and professional cash foundation (targeting 6 months of reserves)Clear out old tax liabilities and keep your tax accounts fully up to date to avoid IRS seizureManage and clear out toxic bad debt before funding new venturesImplement the "slow is smooth, smooth is fast" philosophy to compound your wealth safelyWhat You’ll Learn in This Episode:(01:10) Why trying to build net worth in the wrong order can stunt your personal and business growth(02:40) The importance of achieving financial stability in both your personal life and business(03:15) Why discipline entrepreneurs wait until they have 6 months of cash reserves before investing heavily(04:30) The absolute necessity of having your taxes paid up to date and clearing old IRS issues(05:20) Why additional 10% cash reserves are crucial if you carry debt on your balance sheet(05:50) The rule of "no bad debt": Clearing toxic liabilities before chasing new assetsWho This Episode Is For:Real estate entrepreneurs and investors tempted to buy assets before their cash position is secureBusiness owners looking for a clear, step-by-step financial hierarchy to scale safelyAnyone wanting to stop living deal-by-deal and build a truly stable, compounding net worthWhy You Should Listen: Investing without a solid foundation is gambling. This episode provides the exact financial prerequisites you need to check off before putting your hard-earned cash into deals. By following Marcus's four-part readiness checklist, you will protect your business from catastrophe, avoid costly tax traps, and ensure that every dollar you invest actually stays in your pocket.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7Facebook: https://facebook.com/marcus.crigler

Sitting on a healthy pile of cash reserves and wondering where to deploy it next? Before you rush to acquire another rental property or dump capital into alternative assets, you need to look inside your own business. In this solo episode of Strength in Numbers, host Marcus Crigler breaks down the ultimate investment hierarchy for real estate entrepreneurs.Marcus explains why investing internally in people, processes, and technology will almost always yield a higher return than external assets. You will learn how to determine if your business is financially ready to invest, why making your operations better naturally makes them bigger, and the simple five-question framework you must use to evaluate any external investment opportunity.Enjoy the show!You’ll Learn How To:Determine when your business is financially ready to start investing capitalIdentify the highest ROI internal investments (People, Process, and Technology)Know exactly when it is time to hire C-suite executives and operational leadersEvaluate any external investment using a simple five-question frameworkBalance passive and active external investments based on your desired time commitmentWhat You’ll Learn in This Episode:(01:25) The "6X Reserve" milestone you must hit before making major investments(02:20) Why investing internally to make your business better naturally makes it bigger(02:50) The three internal pillars to fund first (People, Process, and Technology)(04:30) Transitioning to external investments once internal optimization is exhausted(05:25) The five key questions to ask before funding any external real estate or business ventureWho This Episode Is For:Real estate business owners who have built strong cash reserves and want to scale safelyEntrepreneurs looking to boost their profit margins through strategic hiring and technologyInvestors needing a simple, effective framework to vet external real estate and alternative assetsWhy You Should Listen: Deploying capital randomly is a recipe for disaster. This episode provides a clear, step-by-step hierarchy for investing your profits. You will learn why optimizing your own machine is often the most lucrative move you can make, and exactly how to vet external opportunities to ensure they align with your tax strategy, risk tolerance, and time capacity.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7Facebook: https://facebook.com/marcus.crigler

Are your massive fix-and-flip profits masking a deadly cash flow problem that could put you out of business? Because host Marcus Crigler breaks down why rehabbing properties is simultaneously one of the most profitable opportunities in real estate and the single biggest cash flow drain an investor can face.Marcus explains why you should never fund rehabs using your operating capital, the exact cash reserves you must hold before taking on a project, and how to structure private debt to maximize your cash flow instead of just your gross profit. You will also learn the two non-negotiable margin rules that dictate whether you should quick-sell a property or take on the risk of a full rehab.Enjoy the show!You’ll Learn How To:Protect your operating account by refusing to fund rehab projects with your own working capitalCalculate exactly how much cash you must hold in reserves (minimum 3X) before attempting a house flipNegotiate capital partnerships that defer interest payments and fund 100% of rehab draws upfrontUtilize the "2X Rule" to determine if a full rehab is mathematically worth more than a quick wholesale assignmentEnforce a strict 20% minimum profit margin to protect yourself from cost overruns and market shiftsWhat You’ll Learn in This Episode:(01:23) Why the current lack of inventory makes rehabbing properties a long-term, high-profit strategy(03:13) The fatal mistake and why massive flip profits often hide a deadly cash flow drain(04:47) Why you should never fund rehabs with your primary operating capital(05:44) The 3X Reserve.requirement for operating capital before taking on your first flip(06:23) Why deferring interest payments and funding 100% of rehab costs is better than getting the lowest interest rate(07:33) The hidden 10% Reserve Rule for all private debt to protect your payroll during a bad flip(09:12) The 2X Rule and why a flip must pay double what a wholesale assignment would pay to justify the risk(10:20) The 20% Margin Rule and why accepting skinny margins will inevitably lead to bankruptcy when the market shiftsWho This Episode Is For:Real estate investors and wholesalers looking to safely transition into fixing and flipping propertiesRehabbers struggling with inconsistent cash flow despite closing highly profitable dealsEntrepreneurs who need strict mathematical rules to evaluate deal margins and reduce operational riskWhy You Should Listen: A $100,000 profit on a house flip looks great on paper, but if it completely drains your operating account and forces you to miss payroll for six months, it is a bad deal. This episode provides the exact financial guardrails you need to safely rehab properties, negotiate better debt, and ensure that your flips actually generate cash flow instead of just trapping it.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7Facebook: https://facebook.com/marcus.crigler

It is not just about how much money you make; it is about how much you actually get to keep. In this foundational episode of Strength in Numbers, guest host Brian Spear sits down with Marcus Crigler to reveal why sophisticated real estate investors obsess over after-tax cash flow instead of just chasing high gross returns.Marcus breaks down the critical difference between a reactive tax preparer and a proactive tax strategist. He explains exactly how high-income earners leverage the Real Estate Professional Status (REPS) to offset active income, the overlooked pros and cons of grouping elections, and why passive investors can never afford to be passive about their financial oversight. Tune in to discover the number one mistake that destroys investment compounding and how to ensure your wealth grows uninterrupted. Enjoy the show!You’ll Learn How To:Distinguish between a tax preparer who just files documents and a tax strategist who actively builds wealthUtilize the Real Estate Professional Status (REPS) to offset active income with passive real estate lossesNavigate the pros and cons of grouping elections so your passive losses do not get permanently trappedEvaluate the true after-tax cash-on-cash return of an investment before committing your capitalProtect your compounding interest by avoiding premature lifestyle withdrawals from your investment poolWhat You’ll Learn in This Episode:(02:02) Guest host Brian Spear introduces Marcus Crigler and a free 50-page Tax Wealth Playbook(05:57) The fundamental difference between a standard tax preparer and a proactive tax strategist(10:15) How the IRS differentiates between active income and passive income(13:18) How Real Estate Professional Status (REPS) turns passive losses into active tax savings(19:08) The hidden pros and cons of grouping elections for passive investors(23:05) How to determine the exact meeting cadence you need with your tax strategist based on your investing volume(25:48) A real-world example of passive investors getting hit with phantom income after a syndication loss(30:04) The two critical, non-negotiable questions you must ask a CPA before hiring them(33:16) Marcus’s number one rule for investing, that is to never rob your compounding machine to fund your lifestyle(35:58) Brian’s final takeaway, and why every passive investor is essentially running their own family officeWho This Episode Is For:High-income earners and W-2 executives looking to offset their active income with real estate investmentsPassive investors in syndications who want to avoid surprise tax bills, phantom income, and suspended lossesReal estate entrepreneurs who are ready to transition from a basic tax preparer to a proactive tax strategistWhy You Should Listen:Most investors spend all their energy hunting for the highest possible returns, completely ignoring the tax architecture that determines what they actually get to keep. If you are blindly handing K-1s to a traditional tax preparer on April 15th, you are likely leaving tens of thousands of dollars on the table. This episode provides a masterclass on how to proactively plan your investments, leverage the tax code to your advantage, and protect your compounding wealth from unnecessary taxation and premature lifestyle withdrawals.Connect with Marcus Crigler: Website: https://beccfo.comLinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7Facebook: https://facebook.com/marcus.crigler

Are high personal expenses and unpredictable payouts silently choking your business's growth? In this episode of Strength in Numbers, Marcus Crigler reveals the exact steps to calculate and set an owner's compensation that sustains your lifestyle while allowing your business to scale.Marcus breaks down how to calculate your true business cash flow, why taking 100% of profits is a fatal mistake, and how to leverage low personal expenses or dual-income households to accelerate company growth. Learn the exact process for automating your pay, knowing when to adjust your salary, and protecting your company from cash crunches.Enjoy the show!You’ll Learn How To:Calculate your baseline personal expenses and true business cash flowSet a sustainable owner's compensation that doesn't drain company capitalAutomate your compensation schedule to maintain financial consistencyCalculate average cash flow using accounting statements or bank balance tracingDetermine the right time and frequency to increase or decrease your payWhat You’ll Learn in This Episode:(01:15) The step-by-step process for calculating and setting owner's compensation(01:45) Why taking 100% of your business cash flow as salary ruins growth(02:45) Implementing and automating the One-Way Street payment policy(03:55) How to accurately calculate average cash flow using QuickBooks, Xero, or bank balances(05:30) What to do when your business cash flow is lower than your personal expenses(06:40) How dual-income households provide a strategic growth advantage(07:55) Why inflated personal lifestyles are the number one reason businesses fail to scale(09:30) When and how often you should adjust your owner's compensation(11:00) Why owner's pay can (and sometimes should) go down during stabilization phasesWho This Episode Is For:Real estate entrepreneurs unsure of how much they can safely pay themselvesBusiness owners whose personal living costs are straining company cash reservesEntrepreneurs wanting a clear, repeatable formula for owner compensation and cash flow forecastingWhy You Should Listen:Guessing your salary or treating your business bank account like a personal ATM will eventually stall your growth and trigger financial panic. This episode gives you a structured, step-by-step framework to balance personal needs with business reinvestment, ensuring you stay financially secure while building a resilient, self-sustaining operation.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7Facebook: https://facebook.com/marcus.crigler

Are you constantly pouring your personal savings back into your business just to keep it afloat? In this episode of Strength in Numbers, Marcus Crigler breaks down why blending your personal and business finances is the fastest way to destroy your financial stability.Marcus reveals his proven "One Way Street Method," explaining why your owner's compensation must be treated as a non-negotiable fixed expense, how to stop relying on "owner bailouts" to fix business problems, and why the basic level of business growth requires personal financial stability first. Listen in to discover how to set clear family finance goals and confidently distribute quarterly profits without stalling your company's growth.Enjoy the show!You’ll Learn How To:Separate your personal and business finances using the "One Way Street Method"Calculate and structure your owner's compensation as a fixed monthly expensePrevent your business from relying on an owner bailout to surviveManage your personal financial stability to improve your business decision-makingSafely distribute leftover business cash on a quarterly basisWhat You’ll Learn in This Episode:(01:54) Why personal financial stability is non-negotiable for business success(03:22) How taking the financial stress off your family actually fuels business growth(05:25) The core principles of the "One Way Street Method"(06:05) Why owner's compensation must be treated as a fixed business expense(07:05) The dangers of bailing out your business with your personal funds(08:08) Why your fixed pay must consistently exceed your monthly personal expenses(08:52) How to strategically plan and distribute leftover cash on a quarterly basis(11:05) Why the One Way Street Method guarantees personal stability and clarity(12:35) How enforcing strict financial rules enables discipline, growth, and self-sustainabilityWho This Episode Is For:Real estate entrepreneurs who are struggling to separate personal and business financesBusiness owners who want to stop relying on personal funds to keep their company afloatEntrepreneurs looking to build a self-sustaining business modelWhy You Should Listen:If you are constantly guessing how much you can afford to pay yourself each month, or if you are draining your personal savings to fund your business, you are suffocating both your family's stability and your company's potential. This episode gives you a bulletproof framework to guarantee your family is provided for first, allowing you to make clear, emotionless business decisions that drive massive long-term growth.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7Facebook: https://facebook.com/marcus.crigler

Making money is one thing. Having enough cash to cover your expenses, handle problems, and take advantage of new opportunities is another key factor.In this episode of Strength in Numbers, Marcus Crigler breaks down how much cash a real estate entrepreneur should have on hand and why your cash position should be measured against your expenses.Listen as he walks you through the cash position hierarchy and the “float method” for building personal and business cash reserves.Enjoy the show!You’ll Learn How To:Determine how much cash you needUnderstand the different levels of cash reservesUse the float method to build personal and business reservesMeasure your cash position against monthly expensesWhat You’ll Learn in This Episode:(01:54) How much cash do I actually need to have?(02:41) The cash position hierarchy(03:24) Reaching the secure phase(04:28) 'Float method' explained for building cash reserves(05:38) The biggest pain most entrepreneurs go through(06:42) What to do when you have less than one month of cash(07:46) What to do with one to three months of reserves(08:38) When you reach three to six months' worth of cash(10:57) Moving from business cash to external investment opportunities(12:14) Set cash position goals quarterly(13:52) Measure cash against your expenses every month(14:11) Dedicating a resource to cash position forecastingWho This Episode Is For:Real estate entrepreneurs who are making money but still feel stretchedBusiness owners who want help with their financesAnyone ready to expandWhy You Should Listen:This episode gives you a simple framework for understanding where you stand, what you should focus on next, and how to build the cash reserves that give you more freedom and better options as an entrepreneur.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

Do you want a profitable business or a large business?In this episode of Strength in Numbers, Marcus Crigler explains why cash position should be one of the first things real estate entrepreneurs focus on.Listen as he explains why some of the biggest companies in the world keep significant amounts of cash on hand, and how liquidity can give you more security, flexibility, and power when it comes to making business decisions. Enjoy the show!You’ll Learn How To:Build stronger liquidity in your businessUse cash to create securityManage your cash the way larger companies doWhat You’ll Learn in This Episode:(01:40) Cash position should come first(02:18) How to properly look at and allocate your cash(02:58) What the biggest companies can teach you about cash(04:25) Understanding liquidity(05:17) Liquidity creates security, opportunity, and power(05:53) Improving your cash position(06:00) Do you want a profitable business or a large business?Who This Episode Is For:Real estate investors who are tired of being brokeBusiness owners who are not in control of their financesEntrepreneurs who want more financial stabilityAnyone who wants to stop living deal to dealWhy You Should Listen:Marcus explains why building a strong cash position can help you weather slow periods, handle your obligations, and take advantage of opportunities when they show up.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

It's one thing to know how much cash you need, but another to understand how that cash needs to flow throughout your organization.In this episode, Marcus Crigler shares a simple method he created that you can use in your business to not only store cash but also do so efficiently.Listen as he breaks down the Cashflow Waterfall, a simple system for managing where your money goes so you can stay ahead of expenses, taxes, and unexpected cash flow problems.Enjoy the show!You’ll Learn How To:Set up the three accounts in the Cashflow Waterfall systemKnow how much cash to keep in your operating accountBuild a reserve account that acts as your business safety netCreate a more disciplined system for managing business cashWhat You'll Learn in This Episode:(01:46) A simple method to efficiently and effectively store cash(02:05) The Cashflow Waterfall and the three-account system(02:49) Operating account: Built to house day-to-day activity(03:17) Tax savings account: Should be based on profits, not revenue(03:56) Reserve account: The safety net making money(04:18) Two times your fixed expenses in the operating account(05:40) How to manage the tax savings account month by month(06:21) What types of bank accounts to use(08:35) The order of operations for the Cashflow Waterfall(11:41) Financial discipline to get yourself ahead of the majority of competitors(12:10) The reality of using tax funds during a difficult periodWho This Episode Is For:Business owners who are struggling with cash flowReal estate entrepreneurs who want control over their numbersAnyone who is living deal by dealWhy You Should Listen:This episode gives you a straightforward system for making sure your cash is going where it needs to go and that you have money available when your business actually needs it.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

As a business owner, you have to focus on seven core numbers.In this episode, Marcus Crigler breaks down the seven key numbers he believes every business owner should monitor consistently.After asking entrepreneurs and business leaders to share the metrics they rely on most, Marcus reviews their answers, explains what they got right, and shares the seven KPIs he believes provide the clearest picture of a company's financial health and future growth.You'll Learn How To:Identify the seven key numbers on your businessFocus on the metrics that drive business decisionsBalance marketing, profitability, and cash flowBuild a KPI dashboardWhat You'll Learn in This Episode:(01:37) Top seven numbers that you should be looking at in your business(03:18) Accurate financials before tracking any meaningful metrics(07:13) Gross margin percentage for improving profitability on every deal(07:52) Difference between operating income and net income(11:12) Every business should track liquidity and cash position(12:40) Why marketing-focused KPIs matter(14:10) Your phone might be one of the most valuable "numbers" in your business.(16:28) The difference between free cash flow and operating cash flow(16:56) Debt service coverage ratio (DSCR)(19:34) Tracking qualified appointments booked and cost per qualified appointment(22:07) Marcus reveals his own seven essential business metrics(25:32) Return on ad spend (ROAS) for measuring growth(26:13) How Marcus groups his seven KPIs into three categories(27:19) Marcus' challenge: Track your own seven most important business numbersWho This Episode Is For:Entrepreneurs who want better financial visibility.Business owners who are overwhelmed by too many metrics.Entrepreneurs building dashboards.Why You Should Listen:Marcus shares a practical framework for choosing the KPIs that matter most to stay focused and make better decisions.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

The most dangerous place you can be in the business is being in the middle. There are only two winning strategies: one is to stay small and lean, and the other is to get really, really big.In this episode, Marcus Crigler explains why many real estate entrepreneurs get stuck in what he calls the "middle-class business" trap. He shares why businesses often become less profitable during the scaling phase, the hidden costs of growth, and he also challenges listeners to rethink what success really looks like.Listen and enjoy the show!You'll Learn How To:Recognize when business growth is hurting profitability.Decide whether staying lean or scaling is the right strategy for you.Understand the hidden costs and risks of growing a business.Focus on building long-term wealthWhat You'll Learn in This Episode:(01:35) The "middle-class business" has become the most dangerous place for entrepreneurs(03:02) The two business models he sees succeeding today(05:17) Shield to defend yourself in the middle ground(06:16) More stress and risk, less money as you scale(07:02) The hidden cost of hiring, expanding your team, and investing in growth(08:07) The middle is a trap(09:24) There may not be a big exit waiting at the end(12:42) It is not about growing a big business but about growing wealth to reach freedom(13:15) The opportunity to build a great cash-flowing business(13:39) Every growth decision should start with a clear plan and financial projections(15:17) Importance of choosing your path intentionallyWho This Episode Is For:Real estate investors who are thinking about scaling their business.Entrepreneurs who are trying to balance growth with profitability.Business owners who are looking to build long-term wealthWhy You Should Listen:If you're planning your next stage of growth, this episode will help you think through the trade-offs before making your move.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

There's no race to being a millionaire. It is a matter of being intentional with your steps, and that intentionality leads you to build more of the life you actually want rather than chasing things that don't really matter. In this episode, Marcus Crigler sits down with real estate entrepreneur Jesse Nguyen.Jesse didn't have the success path that a lot of real estate investors see right off the bat, but he came, struggled, persevered, and now runs a successful hard money business.Listen as they discuss why steady growth beats chasing rapid success, the value of great coaching, and how staying intentional has shaped Jesse's approach to business and investing. Enjoy the show!You'll Learn How To:Build a stronger foundation for long-term business growthAvoid common mistakes that new real estate investors makeKnow when to expand into new opportunitiesGrow your business at a sustainable paceWhat You'll Learn in This Episode:(02:54) Jesse's wholesale flipping business(04:07) The biggest mistakes that nearly caused his business to fail(05:30) How mentorship, accountability, and paying attention to the numbers helped him(07:55) Business is like playing professional sports(08:31) Slow, steady growth creates a stronger business(09:55) Transition to make the business successful(10:53) Finding coaches who are active business operators(11:55) Building a profitable hard money lending business(14:20) The 80/20 approach explained(18:27) The biggest challenges his business is facing today(21:28) Challenge of affordability in today's market(26:13) Keeping cash in the business to build reserves and long-term stability(27:38) Maintaining healthy cash reserves to survive slower months(28:35) Importance of due diligence in every deal(29:38) Jesse's advice on being patient and intentional(31:02) Connect with Jesse NguyenWho This Episode Is For:Real estate investors building a wholesale business.Entrepreneurs working through difficult seasons in business.Investors interested in hard money lending.Business owners looking for sustainable, long-term growth.Why You Should Listen:If you're working to build a real estate business that lasts, this episode offers practical lessons you can apply right away.Connect with Jesse Nguyen:Email: [email protected] Facebook: https://www.facebook.com/HaiIMJesse/ Contact Number: 856-777-6688Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

The number one issue Justin Lovett sees right now is that a lot of times people don't really dig into the numbers deeply or underwrite them correctly.In this episode, Marcus Crigler sits down with Dallas-Fort Worth real estate investor Justin to dive into one of the biggest mistakes investors make today by failing to properly underwrite deals.Listen as they discuss how shifting market conditions forced him to rethink his business and the strategies that have helped him stay profitable through changing markets. Enjoy the show!You'll Learn How To:Adapt your real estate businessReduce risk by underwriting deals more accuratelyBuild wealth through real estateWhat You'll Learn in This Episode:(02:45) What does Justin's business look like?(03:55) The Price Launch Partnership Program(05:39) Why he shifted away from relying solely on fix-and-flips(10:11) Navigating the market that didn't go your way(14:03) Never lose money(14:40) Longevity vs trying to avoid every loss(16:50) The key to getting the deal is to understand the deal(18:02) The two skills Justin believes every successful fix-and-flip investor must master(19:33) His construction experience(20:40) Importance of numbers in construction(23:39) Building wealth through real estate(24:42) Wealth building is using seller financing(27:34) Poor underwriting is still the biggest mistake investors make todayWho This Episode Is For:Real estate investors who are navigating a changing marketFix-and-flip investors who are looking to reduce costly mistakesEntrepreneurs who want to build a more resilient real estate businessWhy You Should Listen:Justin Lovett shares practical lessons from years of experience, explaining why adaptability, disciplined underwriting, and smart decision-making are what keep investors successful over the long run.Connect with Justin Lovett:LinkedIn: https://www.linkedin.com/in/justin-lovett-08074a13/ Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

Many business owners have heard the advice: "Don't take business advice from your accountant."But is that really true?In this episode, Marcus Crigler takes a closer look at that common belief and explains why the right accountant should be more than someone who prepares tax returns.Marcus shares why some of the world's most successful entrepreneurs started their careers in accounting, and why combining financial insight with business vision can be a powerful advantage for real estate investors and business owners alike.You'll Learn How To:Understand why the best accountants go beyond filing tax returnsBuild a stronger relationship with your accountantUse financial data to make better business decisionsFind an advisor who helps you growWhat You'll Learn in This Episode:(01:58) Common myth: Don't take business advice from your accountant(03:02) The common criticism that accountants only look at the past(05:02) Should accountants give business advice?(07:13) Successful business leaders who started as accountants(09:53) Why accounting isn't just about math(10:57) The "sixth sense" experienced accountants develop(11:22) The problem of staying silent when problems are obvious(13:25) Accountants not giving business advice is the problem(14:57) The future belongs to accountants who become true business partnersWho This Episode Is For:Business owners looking for more than tax preparationAnyone frustrated with an accountantEntrepreneurs who want better financial insightWhy You Should Listen:This episode explains why that perspective matters and why working with an advisor who helps you understand your numbers can make a significant difference in your long-term success.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In this episode, Marcus Crigler joins the Collective Genius podcast live from Dallas, Texas, to share the financial principles that separate successful real estate entrepreneurs from those who stay stuck in the hustle cycle.Drawing from years of working with top investors across the country, Marcus explains why building wealth isn't just about doing more deals but about managing your money the right way.He introduces the "Straight Line Wealth Formula" and shares why securing your financial foundation is the step many entrepreneurs skip before trying to scale.You'll Learn How To:Build financial stability before scalingStop confusing revenue with real profitUnderstand the difference between hustling and building wealthFocus on net profit instead of just growing revenueWhat You'll Learn in This Episode:(02:04) Translating deals into profit(02:24) Financial peace vs. financial freedom(03:47) Why so many people struggle with the basics as an entrepreneur(04:15) Why entrepreneurs overcomplicate business(05:37) Money creates financial peace(06:43) The importance of staying lean(08:13) The Straight Line Wealth Formula(09:02) The missing step between hustling and scalingWho This Episode Is For:Real estate business owners who are looking to scaleEntrepreneurs who are struggling with cash flowBusiness owners who are focused on long-term wealthAnyone who wants to build a financially healthy businessWhy You Should Listen:If you are ready to move beyond the hustle and build a business that truly supports your life, this conversation is worth listening to.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In this final episode of this tax strategy series, Marcus Crigler and tax partner Kaden Hackney wrap things up by sharing the process they use to help real estate entrepreneurs reduce taxes and build long-term wealth.Listen as they explain why every tax strategy is different, why the right business structure matters, and how smart planning can create better financial decisions.Enjoy the show!You'll Learn How To:Build a tax strategy that fits your businessMaximize tax-saving opportunitiesFocus on wealth-building instead of simply paying less in taxesMake informed financial decisionsWhat You'll Learn in This Episode:(02:15) 2026 is where real tax planning begins(05:30) The three-step tax planning process(06:02) Entrepreneur tax strategies explained(07:19) Paying zero taxes isn't always the goal(11:37) Entity structure comes first in the process of tax-saving strategies(13:31) How technology is improving tax planning(14:16) 70 major tax-saving categories and strategies(16:32) Communication effectiveness tool(18:03) Every tax strategy is unique(20:43) The biggest takeaway from the seriesWho This Episode Is For:Entrepreneurs who are looking for overlooked tax-saving opportunitiesReal estate owners who are facing high tax billsBusiness owners who want a proactive approach to tax planningWhy You Should Listen:Marcus and Kaden explain how a solid business structure, proactive planning, and informed decision-making can help real estate entrepreneurs keep more of what they earn and build wealth over time.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

You can unlock valuable tax savings even if you are building something inside your real estate business, like your own software, AI tools, or internal systems.In the final episode of this tax strategy series, Marcus Crigler is joined by tax partner Kaden Hackney to break down one of the most overlooked opportunities available to real estate entrepreneurs.Listen as they explain what the Research & Development (R&D) Tax Credit is all about,  how it can apply to innovative real estate businesses, and what kinds of projects may qualify.Enjoy the show!You'll Learn How To:Understand what the R&D Tax Credit isIdentify projects inside your business that may qualifyTrack development time and expenses correctlyTake advantage of recent tax law changesWhat You'll Learn in This Episode:(03:49) What the R&D Tax Credit is(05:31) What type of expense is an R&D type expense(07:34) AI tools, software, and custom systems can create tax opportunities(09:46) How business owners can document their own development time(11:05) Applying this tax strategy in 2026(12:35) Recent tax law changes that make R&D deductions more valuable(14:00) Final thoughts from the seven-part tax strategy seriesWho This Episode is For:Real estate investors building custom business systemsHouse flippers using AI or automationBusiness owners creating internal toolsEntrepreneurs looking for overlooked tax-saving opportunitiesWhy You Should Listen:If you are developing software, AI workflows, or proprietary systems inside your business, you may qualify for deductions and tax credits that could significantly reduce your tax bill. This episode explains the basics, highlights recent tax law updates, and helps you understand whether it's worth exploring with your CPA or tax advisor.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In Part 6 of the Tax Strategy Series, Marcus Crigler explains how the choice between cash-basis and accrual-basis accounting can affect when income is recognized and taxed.Listen as Marcus breaks down the differences between cash and accrual accounting in simple terms, explains how coaching revenue is treated under each method, and shares why some business owners may be paying taxes on income before they've fully delivered their services.You'll Learn How To:Understand the difference between cash-basis and accrual-basis accountingRecognize how coaching revenue is taxed under each methodIdentify situations where accrual accounting may lower current-year taxable incomeEvaluate whether changing accounting methods could benefit your businessWhat You'll Learn in This Episode:(03:40) The growing connection between real estate and coaching businesses(05:01) Cash basis vs. accrual basis accounting explained(06:16) How accrual basis accounting works for coaching businesses(07:37) Evaluating what strategy could work for you(08:51) Important limitations before making the switchWho This Episode is For:Real estate investors who offer coaching servicesEntrepreneurs who receive large upfront payments for servicesCoaches interested in improving tax efficiencyWhy You Should Listen:Even if this approach doesn't apply to your business today, understanding the difference between cash and accrual accounting can help you make smarter financial decisions in the future.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

Most investors assume that once the tax year is over, there’s nothing left they can do to reduce their tax bill.In this episode of Marcus Crigler's Tax Strategy Series, he shares another powerful tax strategy that can help real estate investors uncover deductions they may have missed.Marcus breaks down the often-overlooked "263A adjustment" and explains how certain holding costs may be deducted now rather than waiting until a property is sold.Listen and enjoy the show!You'll Learn How To:Understand what a 263A adjustment isIdentify holding costs that may qualify for immediate deductionsReduce taxable income even after the tax year has endedFind overlooked deductions hiding on your balance sheetWhat You'll Learn in This Episode:(02:00) How to reduce your taxable income(03:42) What a 263A adjustment actually means(05:44) The holding costs many investors miss(06:47) Who qualifies for this tax strategy(07:50) A real-life example that saved $20,000 in taxes(09:41) Tax savings can fuel future growth(10:45) The investors who should pay attention to this strategyWho This Episode Is For:Rehabber and developer holding inventory propertiesInvestors who are looking to reduce tax liabilitiesEntrepreneurs who want better cash flow and tax planningWhy You Should Listen:This episode highlights a strategy that could uncover thousands of dollars in missed deductions and help reduce your tax burden.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

Most real estate investors focus on finding more deals, scaling faster, and growing revenue. But according to CPA and CFO Marcus Crigler, many entrepreneurs skip the financial foundation needed to build lasting wealth.In this episode, Marcus joins Brandon Bateman to break down the common mistakes investors make when scaling, the importance of having a clear wealth-building strategy, and why cash reserves matter.If you are a real estate entrepreneur looking to strengthen your finances, improve cash flow, and build long-term wealth, this episode offers practical advice you can apply immediately. Listen and enjoy the show!You'll Learn How To:Build a strong financial foundation before scaling your businessCreate a wealth-building strategyManage cash flow more effectivelyAvoid common scaling mistakes that hurt profitabilityWhat You'll Learn in This Episode:(01:15) Marcus’ background in real estate accounting(03:58) The financial foundation most investors overlook(04:40) First part of financial foundation: Cash(05:14) Second part of financial foundation: Debt(06:19) Good debt vs bad debt(07:19) Four phases of entrepreneurship(09:10) Wealth-building strategy investors should follow(10:28) The three-times fixed expense rule(13:35) What counts as a fixed expense(16:14) Paying yourself consistently as a business owner(19:20) Industry profitability trends(27:25) The key reasons real estate businesses struggle with cash flow(30:23) Why fix-and-flip businesses need a financing arm(34:09) Running wholesaling and flipping as separate businesses(36:27) The most underrated investment for business owners(38:41) The three expense categories every entrepreneur should trackWho This Episode is For:Real estate investors looking to improve cash flowEntrepreneurs preparing to scale their businessBusiness owners who are looking to build a stronger financial foundationWhy You Should Listen:This episode provides a practical framework for managing cash, reducing risk, and building a business that supports long-term financial freedom. Marcus shares real-world lessons from working with hundreds of real estate entrepreneurs and offers strategies that can help you grow without sacrificing stability.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

Many investors replace roofs, HVAC systems, flooring, windows, and other major building components without realizing they may still be depreciating the old assets they removed years ago.In this episode of the Strength in Numbers podcast, Marcus Crigler reveals one of the most overlooked tax-saving opportunities available to real estate investors: partial disposition elections.Today, he explains how a partial disposition strategy can help investors write off the remaining value of retired assets, resulting in significant deductions that can reduce current-year tax liability.Listen and enjoy the show!You’ll Learn How To:Identify hidden deductions in your rental property portfolioUse partial disposition electionsMaximize deductions from capital improvementsWhat You’ll Learn in This Episode:(02:12) Strategy for reducing 2025 tax liability in 2026(04:16) The overlooked deduction in replaced property components(05:00) What a partial disposition election actually does(06:29) Writing off the remaining value of an old roof(07:40) Applying the strategy to flooring, HVAC systems, countertops, and more(08:24) The partial dispositions strategy can eliminate future depreciation recapture(10:05) Partial dispositions must be elected annually(11:02) Documentation and records needed to support the deduction(12:19) Investors can still use this strategy before filing their 2025 returnsWho This Episode Is For:Real estate investors with rental property portfoliosLandlords who replaced roofs, HVAC systems, flooring, or windowsProperty owners looking for additional tax deductionsWhy You Should Listen:Marcus explains how investors can uncover deductions that may already exist in their portfolios, reduce taxable income, and potentially avoid future depreciation recapture, all by properly accounting for assets that have already been removed and replaced.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In this episode of the Strength in Numbers podcast, Marcus Crigler shares another strategy that you need to be aware of to save money in 2025.He reveals one of the most overlooked tax-saving opportunities available to real estate investors, how investors can potentially unlock years of missed deductions without amending prior tax returns, and why strategic tax planning is about much more than simply reducing taxes today.Listen and enjoy the show!You’ll Learn How To:Recover missed depreciationUse Form 3115 to claim deductionsTurn old properties into new tax-saving opportunitiesStrategically time deductions to maximize tax savingsWhat You’ll Learn in This Episode:(01:24) There are still tax-saving opportunities after the year ends(03:12) Proactive tax planning versus reactive tax strategy(04:44) A real-life case study of an investor facing a large tax bill(06:29) Recovering over $340,000 in missed depreciation(07:08) What Form 3115 and a Section 481(a) adjustment actually do(08:17) Review your depreciation schedule(09:20) Form 3115 and 481A adjustment explained(12:05) Important filing deadlines(14:11) Older properties can still generate valuable deductions(16:30) Tax planning is not about one year; it is about multiple yearsWho This Episode Is For:Real estate investors who own properties purchased years agoEntrepreneurs facing high tax billsAnyone looking to maximize deductionsWhy You Should Listen:This episode is a great reminder that smart tax planning isn’t just about filing returns. It is about understanding how and when to use the tools available to build wealth more efficiently.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In this episode of the Strength in Numbers podcast, Marcus Crigler continues his tax strategy series by diving into one of the most overlooked ways real estate investors can reduce their tax liability.Marcus explains the critical difference between capitalizing expenses and deducting them immediately, and why understanding that distinction can have a major impact on both your current tax bill and your long-term wealth-building strategy. He also breaks down several IRS safe harbor rules that may allow investors to write off expenses today rather than depreciate them over decades.This episode is full of practical examples that will benefit real estate investors. Listen and enjoy the show!You’ll Learn How To:Maximize deductions across your rental portfolioUnderstand the difference between capitalization and expensingUse IRS safe harbor rules to write off more expensesReduce future depreciation recapture issuesWhat You’ll Learn in This Episode:(01:31) Strategy number two for reducing 2025 tax liability(03:36) Getting your rental property deductions maximized(04:04) Capitalized vs expensed(05:02) Understanding depreciation recapture(06:53) Repairs and maintenance deductions matter(07:11) Three rules in deducting expenses from your rental portfolio(07:43) The De Minimis Safe Harbor Rule(08:58) The Routine Maintenance Safe Harbor(09:35) The Small Taxpayer Safe Harbor Rule(10:47) How multiple safe harbor rules can work together(11:29) Real-world examples of expenses that may qualify for immediate deductions(12:07) How to review your properties for overlooked write-offsWho This Episode Is For:Landlords managing property repairs and turnoversInvestors preparing their 2025 tax returnsReal estate entrepreneurs looking to maximize deductionsWhy You Should Listen:In this episode, Marcus walks through practical tax strategies that can help investors maximize deductions, reduce taxable income, and potentially avoid future depreciation recapture issues.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

Part 1Today's episode marks the start of a new tax strategy series that will help real estate investors uncover tax-saving opportunities.Listen as Marcus Crigler breaks down one of the most powerful tax strategies in real estate. He also explains how recent tax law changes have reopened opportunities for investors who purchased property in 2025 and why filing under extension can create valuable planning opportunities.Enjoy the show!You’ll Learn How To:Use cost segregation to accelerate depreciation deductionsTake advantage of 100% bonus depreciationReduce your 2025 tax billDetermine whether a cost segregation strategy is right for your situationWhat You’ll Learn in This Episode:(01:48) Introducing the new tax strategy series to save money on your 2025 tax bill(02:55) How post-year-end tax planning can maximize deductions(04:58) Understanding the impact of the One Big Beautiful Bill(06:26) You can decide how you depreciate your properties(07:50) Accelerated bonus depreciation explained(09:26) How bonus depreciation works(10:26) What a cost segregation does(12:13) How investors can generate large deductions from real estate(13:26) Cost segregation isn't always the right move every year(13:57) Who this strategy is best suited for(14:56) When the strategy may be a mediocre fitWho This Episode Is For:Investors looking to reduce large tax billsProperty owners interested in cost segregation strategiesEntrepreneurs who want to build wealth through tax planningWhy You Should Listen:If you're looking for practical ways to keep more of your money working for you instead of going to taxes, this episode is a great place to start.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

Most real estate investors think the only way to build wealth is to buy more real estate. Brent Daniels disagrees, and he has paid close to a million dollars in taxes in a single year to prove it.In this episode of Strength in Numbers, Brent shares how he went from losing everything during the 2008 financial crisis to building multiple successful businesses.He discusses the lessons he learned from real estate wholesaling, why conversations are the foundation of every successful business, and how he approaches money, taxes, investing, and long-term wealth creation. Brent also shares why he prefers building profitable cash-generating businesses over chasing complicated growth strategies.You’ll Learn How To:Use conversations as the foundation for growing your businessBuild a profitable business without overcomplicating operationsDevelop a simple wealth-building strategyFocus on opportunities that generate cash flow fasterWhat You’ll Learn in This Episode:(02:25) How Brent rebuilt his life and business after losing everything(05:18) Getting into wholesaling real estate(06:40) The "Talk to People" philosophy(07:51) Talking to people solve 90% of business problems(10:42) Why successful entrepreneurs spend more time communicating than most people realize(14:30) Importance of learning construction in real estate investing(15:27) The difference between fee income, flips, and long-term investing(18:20) Brent's perspective on taxes: Earn more than avoid it(22:25) His simple investment strategy and why he favors the Nasdaq(24:10) The formula he uses to turn businesses into cash-generating machines(26:29) How he balances business growth with family life(30:54) Entrepreneurs should focus on building wealth through simple, repeatable systems(33:28) Wholesaling as an art of finding good deals(36:32) Google PPC as one of the most powerful marketing channels in real estate(40:22) Brent's advice for entrepreneurs: make the call you've been avoiding(41:20) Connect with Brent DanielsWho This Episode is For:Real estate investors who are looking to simplify the path to successEntrepreneurs who are looking to increase profitabilityAnyone interested in building long-term wealth through business ownershipWhy You Should Listen:Brent Daniels offers a refreshing perspective on entrepreneurship. Instead of chasing complicated systems, he focuses on simple principles like talking to people, solving problems, staying profitable, and investing consistently.Connect with Brent Daniels:Website: https://www.talktopeople.com/ Website: https://www.wholesalinginc.com/ Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

There's a lot of white noise in your financials that doesn't matter for anything. A lot of the time, it is what many CEOs are going after.In this episode of the Strength in Numbers podcast, Marcus Crigler talks with an entrepreneur and financial expert to talk about the hidden financial traps that many business owners fall into while trying to scale.Listen as David Phelps shares why understanding your numbers goes far beyond reading financial statements, and why tracking the right KPIs and recognizing the warning signs are important in your business. These and more in this episode, enjoy the show!You’ll Learn How To:Identify the financial “white noise” distracting youUse KPIs and dashboards to catch financial problemsSeparate ego-driven decisions from long-term financial freedomUnderstand why scaling can become a dangerous trapWhat You’ll Learn in This Episode:(01:47) Real estate investors are struggling with hidden financial problems(04:36) CEOs are being forced back into operations(08:00) What happens when businesses hit a growth ceiling in their market(09:56) Maximize existing opportunities in your area(11:49) The financial reality behind scaling into multiple locations or markets(13:13) The scaling trap many entrepreneurs fall into(14:28) Understanding your numbers as the biggest advantage in business(16:27) Translating financial statements into key numbers as an alert(18:16) Comparison pushes entrepreneurs into unhealthy growth decisions(19:52) Ego as the real reason most people start a business(21:20) Financial freedom and ego are often confused in entrepreneurship(23:11) The role advisors play in helping business ownersWho This Episode is For:Entrepreneurs who are feeling pressure to growBusiness owners who are struggling with profitabilityReal estate investors who are dealing with financial uncertaintyWhy You Should Listen:This conversation is a reminder that success is not just about scaling but about building a business that supports the life you want. This episode offers a practical and honest perspective that many entrepreneurs need to hear.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

Why do so many business owners still struggle financially even while making good money?For today's episode of the Strength in Numbers podcast, Marcus Crigler answers this question while he shares practical advice on bookkeeping, cash flow, hiring, forecasting, and building long-term wealth the right way.He also explains why financial systems matter and how small mistakes in money management can quietly destroy a growing business.Listen and enjoy!You’ll Learn How To:Build a financial system that supports business growthUse bookkeeping to make smarter decisionsForecast cash flow and plan financiallyAvoid common money mistakes high-income entrepreneurs makeWhat You’ll Learn in This Episode:(02:19) The real foundation of a successful business is your books and records(03:07) The biggest mistake bunch of coaches make in their books(04:43) The “three-box” wealth-building system(05:27) Magic in building wealth(06:50) The importance of forecasting(09:29) The “3X Rule” to hire safely(11:25) Reserves matter more than most entrepreneurs realize(13:31) The importance of accountability even when the business is doing well(14:17) How to attract clients on a day-to-day basis?(17:15) The financial systems entrepreneurs need before scaling(18:19) Marcus’ biggest takeaway from the Coaching Inc event(20:26) Entrepreneurship can feel lonely without the right community(22:06) Connect with Marcus CriglerWho This Episode is For:Real estate entrepreneurs who want to scaleEntrepreneurs scaling past inconsistent incomeBusiness owners who are struggling with financial systemsWhy You Should Listen:This episode is a strong reminder that making more money doesn’t automatically solve financial problems. Marcus explains why systems, reserves, forecasting, and discipline matter just as much as revenue growth.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In this episode of Strength in Numbers, Marcus Crigler and Kaden Hackney break down the growing buzz around the “Kwong refund” and why it could mean significant money back for taxpayers, especially real estate investors.The discussion centers around a major court ruling involving penalties and interest that the IRS may have been charged illegally during the federally declared COVID-19 disaster period.Listen as they explain what the ruling means, who could qualify for refunds, and why investors shouldn't wait to take action.If you've ever paid late filing penalties, late payment penalties, or IRS interest between 2020 and 2023, this episode is for you.You'll Learn How To:Understand what the Kwong court ruling meansFind out if you may qualify for an IRS refundAvoid mistakes when filing refund claimsWhat You'll Learn in This Episode:(03:43) Marcus introduces the Kwong court ruling(04:28) Over $500,000 in potential refunds for clients(05:34) Tens of millions of taxpayers may qualify for Kwong refunds(07:38) How one taxpayer challenged the IRS(10:03) What does IRS Code Section 7508A mean(12:38) The important timeline for Kwong refunds: January 2020 through July 2023(14:57) Why real estate investors are more likely to be affected than traditional employees(16:52) The IRS is not automatically sending refund checks(17:29) The IRS appeal process and why timing still matters(18:39) Filing a protective claim for refund helps secure your refund rights(19:32) Proper filing procedures are critical when dealing with the IRS(20:24) The July 10, 2026, deadline(21:45) Your CPA should already be discussing this opportunity with you(22:55) How their team helps real estate investors review potential claimsWho This Episode is For:Real estate investors who may have paid IRS penalties/interest during the COVID periodEntrepreneurs who want to know their rights regarding the Kwong refundAnyone curious if they qualify for refundsWhy You Should Listen:Marcus and Kaden simplify a complicated tax topic into a practical conversation that helps investors understand the opportunity, the risks, and the next steps for the Kwong refund. If you have ever wondered whether you have overpaid the IRS, this episode gives you a good reason to check.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler Know more about the Kwong Court Ruling: https://reikwongrefunds.com/ 

In this episode of the Strength in Numbers podcast, Marcus Crigler sits down with real estate investor and entrepreneur Thach Nguyen to talk about what most investors get wrong when building rental portfolios.Thach shares how he went from selling real estate in Seattle in the early '90s to building a long-term portfolio through BRRRRs, multifamily projects, and ADUs. He also explains why focusing too much on passive income too early can slow people down financially.If you are trying to build wealth through rentals without getting overleveraged or stuck chasing bad deals, this episode is filled with practical advice and real-world perspective. Listen and enjoy!You'll Learn How To:Build long-term wealth through rentalsUse active income to buy and hold real estateUse ADUs and development strategies to maximize property valueManage and evaluate a growing rental portfolio strategicallyWhat You'll Learn in This Episode:(02:29) How Thach built his Seattle real estate business(05:27) Choosing real estate investing over other industries(06:50) From being an agent to becoming a realtor(08:37) The “make money, save money, invest money” mindset(09:24) The real difference between earned income and passive income(11:06) Why Thach believes investors should maximize active income first(14:07) Relying heavily on syndications can become risky(17:15) Generational wealth isn't about giving but teaching(21:58) The biggest challenge investors face today is finding good deals(25:20) ADUs are becoming one of the biggest opportunities in real estate(30:00) Adapting and reinventing strategies as market changes(33:13) How Thach and his wife actively manage and review their portfolio(36:41) How Springboard to Wealth grew into a nationwide investing community(40:48) Obsession and deep market knowledge matter in real estate investingWho This Episode is For:Real estate investors building rental portfoliosEntrepreneurs focused on long-term wealth creationAnyone trying to balance active income with passive income goalsInvestors looking for a smarter approach to scaling real estateWhy You Should Listen:Thach Nguyen keeps the conversation simple, direct, and experience-driven. He discusses what has worked for him over the past 30 years in real estate.Connect with Thach Nguyen:Website: https://springboardtowealth.com/ Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

Self-storage is both a business and a commercial real estate investment. You can double down on both and make it more passive with the right systems in place.Joining us in this episode of the Strength in Numbers podcast is a self-storage investor and educator, Bree Hartman, to talk about how she built an $8 million self-storage portfolio starting with one deal she found while pregnant with her daughter.Bree shares how she went from working a W-2 job and running a gym to buying self-storage facilities using SBA loans, partnerships, and simple operational systems. She also breaks down why self-storage can become a strong monthly cash flow business when you focus on finding underperforming facilities and adding value over time.This episode gives a practical look into how self-storage investing works. Listen and enjoy!You'll Learn How To:Use SBA loans and partnerships to buy larger assetsCreate recurring monthly cash flow with self-storage unitsBuild systems that make self-storage more passiveFind good storage deals through Google MapsWhat You'll Learn in This Episode:(02:43) If you want to go fast, find a community, and insert yourself(04:30) Building an $8 million self-storage portfolio in under six years(05:57) From W-2 job to entrepreneurship(07:49) Buying a $3.1 million facility while becoming a new mom(10:06) How to make a self-storage facility a successful model?(10:40) Utilizing SBA loans to acquire your first storage facility(12:18) Turning self-storage into a scalable business with systems(14:06) The truth about “passive income” in self-storage investing(15:24) The three-part framework and operations for storage facilities(17:34) Myths surrounding self-storage investing(19:45) Self-storage works as a subscription-based business(21:15) The “7-11” strategy for increasing rental income(24:05) How Bree finds storage deals using Google Maps(30:20) The importance of learning underwriting and market analysis(31:11) “A storage owner can’t say yes to an offer they don’t have in their hands.”(33:23) Deal finding cheat sheet and storage offer calculatorWho This Episode is For:Real estate investors who want to move from traditional real estate investingBusiness owners who want to explore self-storage investingAnyone who wants to build long-term cash flowWhy You Should Listen:Bree keeps the conversation practical and straightforward. She explains how self-storage investing really works without making it sound overly complicated.Connect with Bree Hartman:Website: https://www.selfstorageschool.com/ Instagram: https://www.instagram.com/bree.theinvestor/ YouTube: https://www.youtube.com/@Bree.TheInvestor Get your storage offer calculator by calling 916-579-7209.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

The people who pay the most in taxes are often those who fail to plan, while those who pay the least are typically those who plan all year long.In this episode of the Strength in Numbers podcast, Marcus Crigler breaks down the real tax strategies that investors and entrepreneurs use to legally reduce what they owe while building long-term wealth through real estate.Listen as he explains the difference between depreciation and cost segregation, and the difference between passive and active real estate investing. He also explains why planning is more important than last-minute filing, and how the tax code rewards entrepreneurship and investment.Enjoy the show!You’ll Learn How To:Use depreciation to reduce taxable incomeUnderstand the difference between passive and active real estate investingOffset passive income with real estate lossesUse tax planning strategiesWhat You’ll Learn in This Episode:(01:43) How real estate depreciation works(03:15) The difference between cost segregation and bonus depreciation(04:53) Understanding passive vs active investing(06:05) Investing matters more than simply saving money(07:15) What qualifies someone as a real estate professional(08:57) Passive investors still receive major tax advantages(10:08) About Passive Income Generators (PICs)(11:26) Where to find passive income and losses on your tax return(12:52) How spouses can use real estate professional status strategically(14:55) Depreciation is a tax deferral strategy(17:26) How lower future income can create tax arbitrage opportunities(18:44) The tax code favors entrepreneurs and investors(20:28) Why entrepreneurship opens the door to more tax strategiesWho This Episode Is For:Real estate investors looking to maximize tax advantagesEntrepreneurs focused on building long-term wealthAnyone interested in reducing taxes legallyWhy You Should Listen:Marcus breaks down how real estate tax benefits work in the real world, why planning matters, and how entrepreneurship and investing can create opportunities that traditional W-2 income simply doesn’t offer.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In this episode of the Strength in Numbers podcast, Marcus Crigler continues the conversation on the hidden financial problems that quietly destroy real estate businesses.Listen as they break down why so many investors stay stuck in the hustle cycle, how expanding too fast creates cash flow problems, and why reserves matter more than revenue. They also talk about today’s “earn it” market, where operators can no longer rely on luck and instead need sharper systems, tighter operations, and stronger financial discipline.You’ll also hear practical insights on business ratios, forecasting, taxes, cash flow timing, and what separates investors who survive from those who thrive.Enjoy the show!You’ll Learn How To:Build reserves before scaling your businessTrack the right financial ratios to protect your profitsAvoid cash flow traps that kill businessesCreate a stronger business in today’s marketWhat You’ll Learn in This Episode:(01:30) The pattern every entrepreneur goes through(02:16) Most investors stay stuck in the hustle phase(03:02) Getting out of the hustle phase(03:43) The “secure phase” in your business(04:44) Why expansion becomes easier with reserves in place(05:06) You grow your expenses with reserves(06:33) The long-term investment stage that real estate investors want to reach(07:09) The problem of expanding the business too fast(09:10) The “earn it” market for investors(14:47) Why today’s market still creates opportunities for strong operators(18:14) Better products and smarter upgrades attract buyers faster(20:50) Lower-priced homes are struggling in today’s market(23:44) The “wine fridge” strategy explained(26:13) Studying the buyer instead of running on autopilot(28:39) Using KPIs and ratios to spot problems early(30:00) Three distinct expense categories in a business(32:26) Understanding current ratio and working capital(34:40) Why forecasting is critical in real estate investing(36:15) The importance of reserves(39:32) How tax strategy changes as income grows(40:34) Bonus depreciation and cost segregation explained(44:47) A real client story about saving taxes while increasing liquidityWho This Episode Is For:Real estate investors who are trying to improve profitabilityHouse flippers and operators managing growthEntrepreneurs stuck in survival modeBusiness owners who want stronger cash flow and reservesWhy You Should Listen:This episode is a practical breakdown of what causes financial stress inside growing real estate businesses and how disciplined operators avoid it. Marcus and his guest share real-world strategies around reserves, forecasting, hiring, profitability, and tax planning that can help investors build businesses that survive changing markets.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

There is a hidden financial issue that can kill real estate investors. It is not about deals, funding, or market conditions.In this episode of the Strength in Numbers podcast, Marcus Crigler sits down with James to unpack a problem most real estate investors don't see coming until it's too late. Poor bookkeeping, unclear cash flow, and a lack of planning eventually led to a painful moment: a tax bill they didn’t expect and couldn’t afford.Listen as Marcus breaks down why this happens, how real estate entrepreneurs unknowingly put themselves at risk, and what it takes to run a real business and not just hustle for deals.Enjoy the show!You’ll Learn How To:Avoid surprise tax bills that can wreck your cash flowUnderstand your numbers to keep your profitsBuild a real financial systemWhat You’ll Learn in This Episode:(01:47) What a fractional CFO actually does(03:38) Accounting is really about simplifying your life(05:35) The real reason behind the name of the BEC CFO(07:40) The problem with first-time business owners in real estate(08:47) Requirements of the business(09:32) "Box of receipts" doesn't work anymore for sophisticated business owners(11:15) Accounting as the “language of business.”(14:24) Why having the right financial team changes everything(16:29) The common mistake of hiring cheap bookkeeping help(18:31) When to outsource vs. build an in-house finance team(19:33) How a full financial back office supports long-term growth(21:23) Waiting too long to fix your numbers creates bigger problems(22:58) Successful-looking investors still struggling financiallyWho This Episode Is For:Entrepreneurs who don’t fully understand their numbers yetReal estate investors who deal with tax or cash flow issuesAnyone building a real estate business who wants to do it rightWhy You Should Listen:This episode is a wake-up call. Fixing your numbers this early can save you from costly mistakes and set you up for long-term success.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In this episode of the Strength in Numbers podcast, Eddie Speed breaks down a hard truth most real estate investors don’t want to hear. Many landlords with 20, 50, or even 100 properties are still stuck, underpaid, and overwhelmed.Listen as he shares how he built his career by focusing on note investing instead of traditional landlording. He also explains the real math behind rentals, the hidden problem of trapped equity, and why many investors are working harder for smaller returns.Enjoy the show!You’ll Learn How To:Get started with note investingAvoid the common traps that keep landlords stuckTransition from active income to scalable and passive incomeThink like a bank instead of a traditional investorWhat You’ll Learn in This Episode:(03:01) Introduction to Eddie Speed and his background in note investing(04:49) The reality of “rocks in the road” and why most people quit(06:32) What an owner-financed note actually is(07:08) Working with real estate investors(07:30) The difference between compliant vs risky seller financing(08:50) Some notes are assets and others are liabilities(10:28) Liquidity matters when creating notes(13:50) The tax trap: depreciation and recapture explained(15:15) Seller financing can improve tax strategy(17:21) Rental math vs note math(20:01) Why being the bank can double your income(23:08) The power of reinvesting and compounding income(24:12) Hustler vs investor(26:49) Different ways to structure and sell notes(28:38) The “underserved” buyer market(31:20) The Mortgage Credit Availability Index(34:04) How to seller finance with an existing mortgage(39:06) The future of notes and blockchain technology(45:21) People who don't know their numbers don't know their businessWho This Episode Is For:Real estate investors with growing rental portfolios but low returnsLandlords who are feeling burned out from managing propertiesInvestors looking to increase cash flowAnyone curious about note investing and seller financingWhy You Should Listen:This episode challenges one of the biggest assumptions in real estate. Eddie offers a clear alternative path through note investing and seller financing. If you want to stop chasing small returns and start building a scalable, predictable income, this conversation will open your eyes to a different way of investing.Connect with Eddie Speed:Website: https://eddiespeed.com/ Instagram: https://www.instagram.com/thenoteauthority/ Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

If your business feels tighter than usual with less cash, slower deals, and more pressure, this episode is a must-listen!For today's episode of Strength in Numbers Podcast, Marcus Crigler sits down with real estate investor Bentley Pugh to unpack what’s going on behind the scenes when a business starts to feel squeezed.Listen as he discusses taking full accountability, resolving cash flow issues, and returning to the fundamentals that built his business in the first place. He also breaks down how he’s restructuring deals, improving financial visibility, and why strong operators win by adjusting when the market changes.Enjoy the show!You’ll Learn How To:Manage cash flow during a business slowdownAdjust deal structures to bring in faster cashBuild multiple income streams within real estateStay disciplined with proper cash managementWhat You’ll Learn in This Episode:(01:48) Introducing Bentley Pugh and his background(04:34) How infill lot development works in Seattle(05:59) Why rising interest rates slowed the market(07:31) Adapting your business instead of blaming the market(09:44) Land deals are more complex than traditional flips(11:57) Competition and challenges in land acquisition(13:29) Avoiding shiny object syndrome in business(15:09) Vertical integration and deal optimization(16:33) How Bentley got into private lending(19:24) Bentley's "One Big Deal"(20:28) Choosing cash flow over quick profits(25:07) The importance of detailed budgeting per property(26:55) Creating a forward-looking cash flow tracking system(30:08) Bentley's advice for better results in businessWho This Episode is For:Real estate entrepreneurs who are tired of being brokeInvestors dealing with slower deals or tighter marginsEntrepreneurs who feel plateaued in their businessAnyone struggling with inconsistent cash flowWhy You Should Listen:This episode serves as a real-world reminder that small decisions can add up. Taking your foot off the gas, ignoring your numbers, or bending your own rules can slowly create pressure in your business.Connect with Bentley Pugh:Website: https://www.linkedin.com/in/bentley-pugh-b180504/ Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

Most investors think real estate is all about cash flow. But the ones who actually build wealth? They understand the tax game.This episode of the Strength in Numbers podcast breaks down one of the most misunderstood topics in real estate: depreciation, and how it can legally reduce your tax bill in a big way.You will learn why buying and holding real estate is key, how an appreciating asset can still generate paper losses, and how to utilize these strategies effectively. If you’ve ever heard terms like “cost segregation” or “bonus depreciation” and felt confused, this conversation finally clarifies them.Listen and enjoy the show!You’ll Learn How To:Understand why passive investing isn’t a disadvantageUse depreciation to reduce your taxable incomeAvoid common mistakes that kill your tax strategyThink long-term with strategies like 1031 exchangesWhat You’ll Learn in This Episode:(00:56) How exactly does bonus appreciation or depreciation work to shelter income?(02:22) What qualifies you as a real estate professional(04:24) Cost segregation explained in simple terms(06:55) Bonus depreciation and how it’s changing over time(09:28) Why cost seg can still work(12:20) The “tipping point” depends on your income level(13:39) Why zero taxes isn’t always the smartest goal(16:30) Other strategies beyond depreciation(17:34) The 1031 exchange that builds long-term wealth(21:47) Cheap properties don’t give real tax advantages(23:26) Powerful strategy: spouse as a real estate professional(27:28) The short-term rental loophole explainedWho This Episode is For:High-income earners who are tired of seeing huge tax billsReal estate investors who want a better strategyW-2 professionals looking to transition into investingCouples exploring ways to optimize income and tax structureWhy You Should Listen:If you are serious about building wealth through real estate and keeping more of what you earn, this episode is one you don’t want to skip.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

If money is coming in, why does it still feel like something’s off?In this episode, Marcus Crigler and Kaden Hackney break down one of the most misunderstood parts of a real estate business: your marketing and sales numbers.Listen as they discuss marketing, one of the hidden secrets in the field, and why marketing is more than just graphics.This episode is all about knowing your numbers, fixing what's broken, and making smarter decisions backed by data. Enjoy the show!You’ll Learn How To:Track your real return on ad spendBreak down your sales funnel from lead to closeUse data to fix your marketingImprove conversions without overspendingWhat You’ll Learn in This Episode:(03:00) Marketing is a numbers game(05:27) What does a sales funnel look like?(06:01) Why ROAS matters(08:14) The real estate funnel(11:02) How bad data leads to bad decisions(13:29) Maximizing your return on ad spend(13:52) Tracking performance by marketing channel(15:27) Treating marketing like a science experiment(21:32) What “good” conversion rates actually look like(24:03) How to identify what’s really broken(27:03) Real example: fixing a drop in appointment rates using data(32:10) Closing deals, not just contracts, is what really matters(34:40) The role of integrity and reputation in long-term successWho This Episode is For:Real estate investors who feel stuck or inconsistentBusiness owners who don’t fully understand their numbersAnyone spending on marketing but unsure what’s workingWhy You Should Listen:This episode helps you zoom out, and if you understand where the breakdown is: marketing, sales, or operations, you can fix it fast and stop guessing.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In this episode of the Strength in Numbers podcast, Marcus Crigler sits down with Haim Palman, a seasoned real estate investor who manages his U.S.-based business from Israel. Haim shares his incredible story of running operations even while navigating the daily realities of war and seeking safety in bomb shelters.The two discuss Haim’s professional evolution from a kinesiologist and security director to a full-time real estate entrepreneur. Haim breaks down his transition through various strategies—rentals, wholesaling, and high-end flipping—before finding his "sweet spot" in private money lending. He provides a masterclass on how to transition from an operator to the "bank," prioritizing return on time and emotion to build a predictable, drama-free lifestyle.You’ll Learn How To:Pivot between real estate strategies by identifying when a model (like rentals or wholesaling) no longer serves your desired lifestyle or financial goals.Transition into private money lending with limited capital by utilizing "co-lending" strategies to fund larger deals and increase your ROI.Evaluate deals through three specific lenses: return on money, return on time, and "return on emotion" to reduce business-related stress.What You’ll Learn in This Episode:(03:03) Haim's journey from moving to the U.S. for education to starting a real estate career in San Francisco.(07:07) Why Haim decided to leave a stable career in security to pursue time freedom through real estate.(08:11) The evolution of a portfolio: Moving from California rentals to out-of-state investing and virtual wholesaling.(09:36) The "Independence Day" moment: Firing the boss and the challenges of scaling a high-volume wholesaling operation.(11:10) Shifting to the "Money Side": Why private money lending became the ultimate predictable cash flow model.(20:51) The mechanics of lending: Using co-lenders and points to double your money without needing millions in the bank.(26:00) Risk management in lending: Focusing on single-family homes, specific LTV ratios, and lender-friendly "red" markets.(29:08) The power of repeat borrowers: How to build a system where 95% of your business comes from established relationships.Who This Episode Is For:Real estate investors who feel like they have "created another job" for themselves and are looking for more passive, predictable income streams.Entrepreneurs interested in the mechanics of private money lending and how to act as the bank in real estate transactions.Why You Should Listen:If you are tired of the "headaches" of physical real estate—like the $1,700 water heater that kills four months of cash flow—this episode offers a roadmap to a more streamlined business. Haim Palman proves that with the right systems and network, you can run a highly profitable real estate engine from anywhere in the world, even under the most extreme circumstances.Connect with Haim Palman:Instagram: https://www.instagram.com/haimmpalman?igsh=N2RxbzR5OGxsZXAw Youtube: https://youtube.com/@hmamane59?si=MZIuiBLSG4Kyg_sN Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: Marcus Crigler on LinkedInFacebook: Marcus Crigler on Facebook

There are only four things that really drive profit in a business. These four spots drive real profitability in your business.In this episode, Marcus Crigler breaks down the four core drivers of profit in any real estate business. Listen as he walks through how small improvements across cost, people, capital, and advertising can quickly double your profit, the practical ways to reduce expenses, avoid costly mistakes, and build a more efficient, scalable operation.Enjoy the show!You’ll Learn How To:Identify the four core levers that drive profitReduce the cost of goods sold without sacrificing qualityIncrease margins by improving systemsAvoid common mistakes that kill your profitabilityWhat You’ll Learn in This Episode:(01:26) Advertising as a core for-profit driver(03:34) Symptoms that don't tell you the root problem(05:11) What does the cost of goods sold really mean in real estate(06:13) The four main components of COGS(07:38) Overly detailed financials can hurt decision-making(09:28) How to improve margins starting with the purchase price(10:38) Buy box explained(12:39) Why staying in your “buy box” matters(14:10) Maximizing the cost of goods sold(16:48) Why having a standardized materials list saves money(20:15) In-house vs outsourced teams(22:15) Reducing the cost of materials and labor(23:18) Cheap labor often costs more in the long run(27:09) Getting an accounting firm to diagnose your business decisionsWho This Episode Is For:Real estate investors looking to increase profitBusiness owners who feel stuck despite strong revenueFlippers who want better control over their costsEntrepreneurs who want efficient and scalable operationsWhy You Should Listen:This episode simplifies what drives profit. Instead of chasing more deals or bigger numbers, Marcus shows how to fine-tune what you already have and turn small improvements into major financial wins.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In this episode of the Strength in Numbers podcast, Marcus Krigler sits down with Jason Macht, founder of Whitespace Solutions and an expert in direct mail automation and AI integration. Jason shares his journey from working as an engineer to building multiple streams of income through real estate and tech consulting.They dive deep into how real estate entrepreneurs can leverage AI to streamline operations, reduce overhead costs, and turn unstructured data into actionable insights. Jason breaks down the practical applications of AI agents, the critical importance of secure data management, and why fixing your core business foundation must happen before adding technology. Listen and enjoy the show!You’ll Learn How To:Implement AI to solve actual bottlenecks instead of just chasing the latest tech trendsUse AI agents as a "chief of staff" to monitor systems, score sales calls, and generate daily reportsNavigate the security risks of AI and protect your company's data infrastructureWhat You’ll Learn in This Episode:(02:51) Jason's transition from an engineering W-2 to real estate entrepreneurship(07:00) Building Whitespace Solutions and addressing the tech gap in real estate(10:37) The three main buckets where AI adds immediate value to operations(16:27) Why AI won't fix a broken sales process or bad business foundation(20:08) Using AI to replace redundant tasks and combat rising labor costs(27:33) The evolution of AI agents and how to train them like real employees(32:47) Navigating the security risks of AI, self-hosted models, and prompt injection(37:59) The first step to making better decisions: centralizing your dataWho This Episode Is For:Real estate business owners looking to reduce overhead and scale through technologyEntrepreneurs wanting to move past Google Sheets and build a secure, data-driven operationWhy You Should Listen:If you feel like your team's costs are skyrocketing while efficiency is dropping, this episode reveals how the right AI tools can act as your ultimate operational lever, helping you make better decisions and build a highly scalable real estate machine.Connect with Marcus Krigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7Facebook: https://facebook.com/marcus.criglerConnect with Jason Macht:Website:https://www.jasonmacht.com/LinkedIn:https://www.linkedin.com/in/jasonmacht/Instagram: https://www.instagram.com/jmshoe/

In this episode of the Strength in Numbers podcast, Marcus Crigler sits down with Amanda Holbrook to break down one of the most underutilized wealth-building strategies available today: self-directed, tax-advantaged accounts.Amanda shares how investors can take control of their retirement funds and use them to invest in what they already know, whether that’s real estate, lending, or other opportunities, all while growing wealth tax-free or tax-deferred.They also dive into practical strategies like HSAs, Roth IRAs, and Solo 401(k)s, and how these “buckets” can be used not just for retirement, but as powerful tools for building long-term, generational wealth.If you’ve ever wondered how to keep more of what you earn and make your money work harder for you, this episode is a must-listen.You’ll Learn How To:Build wealth using self-directed retirement accountsInvest in real estate and other assets using tax-advantaged “buckets”Leverage HSAs, Roth IRAs, and Solo 401(k)s for long-term growthWhat You’ll Learn in This Episode:(03:27) Amanda’s background and how she got into self-directed investing(06:07) What self-directed accounts actually are and how they work(09:44) Why HSAs are one of the most overlooked wealth-building tools(11:34) How Roth IRAs can be used for flexibility and tax-free growth(17:26) Using Roth IRAs for kids and building generational wealth(22:48) Paying your children and turning income into tax-free investments(28:11) The power of Solo 401(k)s for business owners(30:31) How to invest retirement funds into real estate and lending deals(34:48) Rules to follow when using self-directed accounts(37:16) Amanda’s biggest advice: start now and take actionWho This Episode Is For:Real estate investors looking to reduce taxes and build long-term wealthBusiness owners who want more control over their investmentsAnyone who wants to grow wealth faster using tax-advantaged strategiesConnect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler Connect with Amanda Holbrook:Website: https://specializedtrustcompany.comEmail: [email protected]: 505-514-0587Amanda Holbrook

In this episode of the Strength in Numbers podcast, Marcus Crigler and Kaden Hackney break down the final stage of the wealth-building journey: the invest phase. This is where your business stops being your only income source and starts fueling real, compounding wealth.They walk through the differences between expanding and inflating your business, and how to properly separate your income, reserves, and investments, as well as more about this phase. Listen and enjoy the show!You’ll Learn How To:Build a business that consistently generates investable cashAvoid investing too earlySeparate business income, personal income, and wealth-building capitalWhat You’ll Learn in This Episode:(01:42) Recap of the hustle, secure, and expand stages(03:00) Investing early is bad advice for entrepreneurs(04:00) Treating real estate like inventory, not trophies(05:56) The importance of diversification beyond real estate(07:25) A real example of overleveraging and getting stuck(09:54) The difference between true investing and survival mode(11:34) Expand vs inflate(13:15) Step 1: Getting money from the business to you individually(13:30) Step 2: Making money from that money(14:14) Turning $100K/month into $80K investable capital(15:27) How assets start creating more assets(17:08) Building an asset engine(19:15) The 4 key business levers that drive growth(22:16) The power of saying “no” to the wrong opportunitiesWho This Episode Is For:Investors who feel overleveraged or financially stretchedBusiness owners who are trying to transition from active income to wealth-buildingAnyone who wants a clear path from income to long-term financial freedomWhy You Should Listen:If you want to build real wealth and not just stay busy, this episode is the shift you need to hear.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In this episode of the Strength in Numbers podcast, Rich Rice shares how a $60,000 wholesale deal ended up being a wake-up call that completely changed how he approached real estate.Listen as he breaks down the difference between making money and building wealth, why so many investors get stuck chasing income, and how shifting to a buy-and-hold strategy can change your financial future.In addition, he also talks about the moment a mentor showed him he may have traded away a million-dollar opportunity.Enjoy the show!You’ll Learn How To:Shift from flipping and wholesaling into long-term wealth buildingDecide when to sell and hold propertiesBuild a rental portfolio even while needing active incomeLeverage community and partnerships to grow fasterWhat You’ll Learn in This Episode:(03:10) Rich Rice’s background and transition from corporate to real estate(06:02) The $60,000 wholesale deal that changed everything(07:30) Finding financial allies and funding deals creatively(09:31) Starting with just one rental property(10:49) How rental portfolios create compounding wealth over time(11:39) The snowball effect of holding properties(14:42) Lifestyle inflation and the trap of fast money(18:42) The reality behind “looking rich” vs being wealthy(19:38) What most people actually want: simplicity and freedom(21:12) Inside the FIRE Center(23:57) Collaboration beats competition(25:54) The abundance mindset in real estate(30:11) Common traits of investors who succeed long-term(32:11) The importance of asking for helpWho This Episode Is For:Real estate investors who are stuck in the deal-to-deal cycleWholesalers and flippers who are thinking about long-term wealthBeginners who want to build a strong foundationEntrepreneurs who want financial freedomWhy You Should Listen:This episode breaks down the mindset shift from chasing income to building real and lasting wealth. You will also learn that holding assets, not just flipping them, is what creates true financial freedom.Connect with Rich Rice:Website: https://firecenterhq.com/ Facebook: https://www.facebook.com/firerichrice/ Instagram: https://www.instagram.com/firerichrice/ Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

How much money do you actually need to make in life?In this episode, Kris Kohlstedt breaks down a question most entrepreneurs avoid but desperately need to answer. Instead of chasing bigger deals, more flips, or endless income goals, Kris shares a different approach. It is to define your number, build toward it, and design a life that makes sense.Listen and enjoy the show!You’ll Learn How To:Define your personal “enough” numberShift from chasing deals to creating real long-term wealthUse better financial systems to make smarter decisionsStay profitable even when the market shiftsWhat You’ll Learn in This Episode:(03:11) What Kris Kohlstedt does in the real estate space(04:17) The mindset shift from chasing profit to helping sellers(05:45) The “commission breath” trap(08:20) Inside their current operation: ~9 deals/month with a lean team(09:34) The “Core Six” concept(11:28) How to stay lean(13:01) Measuring value in non-sales roles(15:49) Practices to improve the financial situation(20:15) What to do when flips stop selling(21:24) Small upgrades that make properties sell faster(23:23) Introduction to the “Aji” philosophy(25:45) How much money do you need to live your life?(30:18) The real goal in the real estate business(31:45) The value you give determines the value you receive(34:04) Better decisions = better results(34:49) The uncommon knowledge defined(35:51) Connect with Kris KohlstedtWho This Episode is For:Entrepreneurs who are trying to figure out their end goalAnyone who are tired of chasing moreBusiness owners looking to run lean without sacrificing growthWhy You Should Listen:This episode offers a different perspective. One where you build intentionally, make smarter decisions, and create a business that supports your life, not the other way around.Connect with Kris Kohlstedt:Website: https://krisandcody.com/ Website: https://propertybuyersar.com/ Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In Part 3 of this series, Marcus Crigler and Kaden Hackney break down what it really takes to achieve consistent $ 100,000 months and why most business owners get stuck before they ever reach that goal.For today's episode, they focus on the expansion phase, where growth becomes intentional, not just with more deals, but with smarter decisions, better systems, and the right people in place.They also call out one of the biggest mistakes entrepreneurs make and the misconceptions about expansion.Listen and enjoy the show!You’ll Learn How To:Scale your business toward consistent $100K monthsUse reserves the right way when hiring and investingStay focused on what’s already workingBuild the right team to support your growthWhat You’ll Learn in This Episode:(01:26) Expansion phase explained(02:36) Growing business through wise investment(03:21) The difference between revenue and actual cash flow(04:37) You should only grow expenses when you have reserves(08:13) The “right move at the wrong time” problem in business(10:57) Stay in your lane: expand what already works(12:34) The three-legged stool in marketing(15:08) How taxes change when you hit higher income levels(16:54) Why expansion is the time to bring in experts(20:23) Managing profits and moving from monthly to quarterly decisions(22:28) Your goal should be 6 months of reserves or $1M in the bank(24:00) Thinking beyond the deal in front of you(26:00) Growth is uncomfortableWho This Episode is For:Business owners who are making money but not building real wealthAnyone trying to scale without burning cashOperators who are ready to grow smarterWhy You Should Listen:This episode shows you how to expand the right way by protecting your cash, doubling down on what works, and building a business that supports your life.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

Connections are one of the biggest things in the real estate business. Some conversations will be with people that are tire kickers and then some will be actually useful and helpful to you.In this episode, Marcus Crigler sits down with Kirby Nie, a young realtor and note investor who’s early in the game but already thinking long-term. From building connections to shifting into passive income through notes, Kirby shares what he’s learning as he builds his business from the ground up.You’ll Learn How To:Build real connections that lead to dealsShift from chasing income to building long-term wealthUnderstand what note investing is Create opportunities without relying on paid leadsWhat You’ll Learn in This Episode:03:42 - Getting started in real estate05:53 - Joining into a brokerage team07:12 - What working hard looks like: Answering your phone, and having conversations09:45 - The problem with paid leads11:52 -  Daily posts, reels for visibility, stories for connection.15:02 - Goals for the year: 24 home sales and 5 notes17:55 - "Rentals are jobs."18:52- What note investing really is20:34 - Real example of a note deal24:20 - How can beginners get started with notes27:53 - The power of small habits28:37 - Connect with Kirby NieWho This Episode is ForReal estate agents who are tired of inconsistent incomeEntrepreneurs who feel busy but not profitableAnyone who is curious about note investingWhy You Should ListenThis episode is a good reminder that working harder isn’t always the answer. Kirby’s story shows that you don’t need to have it all figured out. You just need to start building the right habits early.Connect with Kirby Nie:Telephone Number: 417-299-8665Website: https://www.revoirgroup.com/agents/kirby-nie/ Instagram:  https://www.instagram.com/kirby_nie_Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

In this episode of the Strength in Numbers podcast, Marcus Crigler and Kaden Hackney continue their conversation about what it really takes to build a real estate business that produces $100,000 per month in profit.They started off last week discussing how to build a business to a hundred thousand profit a month through the hustle phase. Now, they are diving into the secure phase.This is the phase most entrepreneurs skip. Instead of strengthening their financial foundation, many businesses jump straight into expansion. This is a must-listen episode. Enjoy the show!You’ll Learn How To:Build a financial foundation for long-term growthAvoid the common mistake of skipping the secure phaseCreate reserves that protect your businessEliminate bad debt and strengthen financial habitsWhat You’ll Learn in This Episode:(02:03) What is the secure phase, and why do most entrepreneurs skip it(02:58) Choosing safety first accelerates long-term growth(03:52) The marshmallow experiment and the power of delayed gratification in business(06:00) Key steps involved in the secure phase(06:27) The importance of holding three times the business expenses in reserves(07:55) Reserves protect you when the market shifts(09:36) What counts as fixed expenses inside your business(10:18) Marketing should always be treated as a fixed expense(11:16) Why does short-term debt require additional financial reserves(13:26) The risks of carrying large inventories with little cash(16:03) Playing to win vs playing not to lose(16:42) Eliminating bad debt and what qualifies as bad debt in business(21:20) Discipline for risk tolerance(22:03) Getting yourself paid(23:08) Avoiding the “good month vs bad month” lifestyle(25:30) Tax strategies entrepreneurs should begin implementing earlyWho This Episode Is For:Real estate entrepreneurs who are trying to stabilize their incomeInvestors who want stronger financial systemsEntrepreneurs who want to scaleWhy You Should Listen:If you want to grow your business without constantly feeling like you are one bad month away from starting over, this episode will show you the financial habits that make long-term success possible.Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler 

The feast-or-famine cycle is one of the most common frustrations for real estate entrepreneurs, but the reality is that these are the opportunities to get better.In this episode of the Strength in Numbers podcast, Marcus Crigler sits down with business coach Gary Harper from Sharper Business Solutions to talk about the feast-or-famine cycle.Listen as Gary explains why the cycle isn’t random or caused by bad luck but a result of missing metrics, poor pipeline management, and a lack of operational discipline. He also shares how strong operators track the right numbers to grow during good markets and stay stable when the market shifts.You’ll Learn How To:Break out of the feast-or-famine cycleIdentify where deals are being lost in your sales processMeasure the ROI of your team members and marketing channelsAdapt your business when the market starts to shiftWhat You’ll Learn in This Episode:(01:58) Introducing Gary Harper and Sharper Business Solutions(03:22) The good days and bad days of entrepreneurs(05:54) Early mistakes in real estate and the impact of the 2008 crash(08:44) Returning to real estate through wholesaling and scaling quickly(11:17) The Rise Business Framework and building companies responsibly(13:11) The feast-or-famine reality many operators are facing(14:23) Downturns are the best time to prune a business(15:40) The lesson behind the book Who Moved My Cheese(18:24) Why the businesses embracing change are the ones winning(19:38) The problem with hiring too many executives instead of producers(22:01) Compensation should be tied to business performance(23:12) The importance of hiring the right people and placing them in the right seats(24:21) Most important metrics in a real estate company(26:39) People problems vs process problems(27:45) The “heart, head, hands, feet” framework(30:07) Purpose and profit indicators(32:21) The conversion benchmarks Gary recommends for healthy businesses(35:28) Tracking daily process indicators vs performance indicators(36:43) Understanding the cash conversion cycle(38:45) The role of the “innovator” inside a business(41:16) Fixing people and processes first before the marketing channel(43:11) Getting better, not bigger(44:30) The “become the box” concept for analyzing how deals move through a system(45:36) Connect with Gary Harper.Who This Episode Is For:Real estate investors who deal with inconsistent deal flowWholesalers who try to stabilize their businessEntrepreneurs who want visibility over their numbersBusiness owners who want to improve systems before scalingWhy You Should Listen:If you want more predictable growth and fewer surprises in your business, this episode breaks down the operational mindset that makes it possible.Connect with Gary Harper:Website: https://sharperbusiness.com/ LinkedIn: https://www.linkedin.com/in/gary-harper-37148967 Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler