The Nutrition Business Show

We are officially halfway through the year. If you aren't quite where you wanted to be with your revenue goals, your instinct might be to push harder, post more, or launch something new.But busywork won't fix a broken system.In this episode, I'm walking you through the exact 3-engine diagnostic framework audit I run with my client to spot the hidden gaps blocking their growth. If you feel like you're doing everything right but your income is still stalling, it’s highly likely one of these three engines is secretly broken.Here's What You'll Learn:✨ The 3-part business engine audit you need to run today to pinpoint exactly why your income has plateaued.✨ How to shift your audience from passive content-consumers who "love your posts" into active, paying clients.✨ The anatomy of a high-converting offer to make your program irresistible to the right people.✨ Data over Drama: How to stop making frantic business decisions based on emotion, and the exact metrics to look at instead.If you’ve been doing all the work but the revenue isn't following, grab a notebook. You’ll learn how to use my free CEO Dashboard to audit your business and pinpoint your weak engine in under 20 minutes; giving you a clear diagnosis and a profitable path forward for the second half of 2026..Links Mentioned in This Episode 🎯 The Nutrition CEO Dashboard:This plug-and-play spreadsheet tracks the exact core metrics you need to pinpoint where the weak link in your business is and expose your blindspots. Get instant access here →. 🚀 Build a 6-Figure Business with Momentum Club: Ready to move from the 1:1 grind to a scalable signature program? Momentum Club is our flagship program for nutrition experts ready to hit the $100k+ mark without the burnout. From your offer and funnel to your client acquisition strategy, we build the systems with you. Apply Here → .🎙️ Got a question for me to answer on the podcast? Submit them for the Episode 100 “Ask Me Anything” → https://charlynooicoaching.typeform.com/to/p1ODobqy  .📲 Connect with MeWeb: www.charlynooi.comFacebook: @charlynooiInstagram: @charlynooiYouTube: @charlynooi .👩‍💻 Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

You got into this work because you care. But when clients are messaging at all hours, moving the goalposts, and blaming you for results they never showed up for, that care starts to cost you.Here’s what you’ll discover:✨ The three red flag client types every nutrition practitioner needs to know, and the subtle signs to watch for before they even sign up ✨ Why screening for energetic fit matters just as much as clinical suitability✨ What your contract needs to include to protect yourself from day oneIf you've ever felt like you couldn't switch off, or found yourself dreading a client's message, this episode will help you understand what's actually going on and what to put in place so it doesn't keep happening..🎙️ Got a question for me to answer on the podcast? Episode 100 will be an “Ask Me Anything” episode. Go ahead and submit your question(s) here → https://charlynooicoaching.typeform.com/to/p1ODobqy.📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi.👩‍💻 Review and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

If you're a health professional running your own business, chances are you're either overpaying tax, missing deductions, or both.With the end of financial year (EOFY) just around the corner in Australia, Jenny Theodore, Chartered Accountant and Registered Tax Agent from Eire Consulting joins us to break down what every nutrition business owner needs to understand before EOFY.Here's what you'll learn:✨ When to move from sole trader to company structure (and the income threshold that should trigger the conversation) ✨If GST applies to your health consultations, digital products, and supplements, and why getting this wrong can create a compliance mess ✨ What you can actually claim as a deduction, from working from home to attending live events and self-education costs ✨ Why the end-of-year tax shock is avoidable, and the simple savings habit that protects your cash flow ✨ The difference between a bookkeeper and an accountant, and how to know which one you need firstIf you've been putting off the "finance stuff" or relying on guesswork at tax time, this episode will give you the clarity and confidence to get your financial foundations right, before it costs you.Update: Please note that following the federal budget announcements on 12 May 2026, the guidelines around trust structures are changing, and Jenny will no longer be recommending them moving forward. This change won't take effect until 1 July 2028, so current structures are unaffected for now. We highly recommend speaking directly with your accountant to see how these upcoming changes might impact your long-term business planning..🔗 LINKS & RESOURCES MENTIONED✨ GST-Free Health Services - View the ATO GST & Health Guide →✨ Business Financial Tracker - Eire Consulting Free Download: Non-GST Registered →GST Registered →.ABOUT JENNYJenny Theodore is a Chartered Accountant and Registered Tax Agent based in Sydney, Australia, and the founder of Eire Consulting. With over a decade of experience working with individuals and small business owners, Jenny is passionate about breaking down the barriers around accounting and tax, making it accessible, understandable, and genuinely useful for business owners who want to take control of their finances. Originally from Ireland, Jenny built her practice to be the kind of approachable, education-first accounting support she wished more people had access to..📲 CONNECT WITH JENNY Web: eireconsulting.com.auInstagram: @eire_consulting.📲 Connect with Me Web: www.charlynooi.comFacebook: @charlynooiInstagram: @charlynooiYouTube: @charlynooi.👩‍💻 Review and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

You have the qualifications. You care deeply about your clients. You've been showing up. So why does hitting a consistent income goal still feel so far away?In this episode, I break down the full system behind a six-figure nutrition business and what it actually looks like when all the pieces are working together, so you can stop guessing and start building with intention.Here’s What You’ll Learn:✨ The offer models that get you to consistent income without a packed calendar ✨ What a funnel actually is and the three stages most practitioners are missing at least one of ✨ How paid ads can expand your reach and grow your email list quicker (and how the low-ticket funnel can cover your ad spend) If you've been putting in the work but your income still feels inconsistent or out of reach, this episode will show you exactly what's missing, and what needs to be in place before things can really start to move..Link Mentioned in This Episode🚀 Apply for the Momentum Club → Momentum is the complete business engine for nutrition experts ready to hit the $100k+ mark without burning out. We provide the exact roadmap to move you from the 1:1 hourly grind to a scalable, high-ticket signature program. From your offer and funnel to your paid ads strategy, we build the systems with you.👉 Only 6 spots available for this intake. Apply before 15th May to secure exclusive bonuses..📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi.👩‍💻 Review and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

After generating over $3 million dollars in online sales and coaching 1300+ practitioners, I’ve seen exactly what separates the programs that launch to crickets from the ones that sell like hotcakes and hit 6-figures. Most practitioners who want to build an online program know what they want to teach. What most people don’t know is how an offer is actually supposed to look like, and there's a big difference between the two.In this episode, we cover:✨ The biggest reason your ideal clients are scrolling past your offer (hint: it’s not your price).✨ The difference between a content library and a transformation engine.✨ How to build a program roadmap that actually scales without you working more hours.✨ The "Value Trap" that keeps practitioners underpricing their genius.✨ The 3-part anatomy of a program that sells out..Links Mentioned in This Episode🚀 The Six-Figure Signature Program Bootcamp (5 - 7 May 2026): Stop sitting on your program idea and let’s build it together. Join me for the live 3-day workshop to nail your program and map out your signature framework. You'll walk away with a completed offer ready to start enrolling clients.Replays available until the end of month if you can't make all sessions live.Grab your ticket here →.📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi.👩‍💻 Review and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Struggling to decide on your program topic? Most practitioners get stuck in a loop of "Is this too broad?" or "Is it too saturated?" and end up staying at square one for months.In today’s episode, I’m helping you escape the 'Passion Trap' so you can finally settle on a program idea that sells. I’m sharing the three big signs that your idea is a winner and the one common mistake that usually stops practitioners in their tracks before they even get started.✨ Why starting with "what do I love teaching?" is a mistake✨ The "Green Light" Checklist: Three specific things to look for to ensure there’s a crowd of people waiting to buy from you.✨ Why spending months building before you've sold a single spot is a massive risk, and how to flip the order to validate your idea first.If you are sitting on a program idea and every time you try to commit, a voice creeps in to poke holes in it, this episode will give you a clear framework to evaluate your idea with confidence and the permission to stop waiting and start moving..Links Mentioned in This Episode🚀 The Six-Figure Signature Program Bootcamp: A 3-day live practical workshop experience designed to help nutrition professionals build a profitable, transformational signature hybrid program that aligns with how clients actually buy in 2026. Learn more → .📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi.👩‍💻 Review and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

In this episode, I break down whether building an online nutrition program is actually worth it in 2026 and bust the three biggest myths stopping experienced practitioners from making the leap.✨ The Big Question: Is building an online nutrition program actually worth the effort in 2026, or have you missed the boat?✨ The 2026 Reality Check: If the $297 "passive course" model is failing, what are high-end clients actually investing in now?✨  The $1,500 Logic: How do you replace the revenue of 162 Medicare consults with just 7 premium clients?.Links Mentioned in This Episode🚀 The 6-Figure Signature Program Bootcamp: A 3-day live practical workshop experience designed to help dietitians build a profitable, outcome-driven signature hybrid program that aligns with how clients actually buy in 2026. Early bird tickets end Sunday, April 26th. Learn more → https://charlynooi.com/bootcamp.📲 Connect with Me Web: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi.Review and Subscribe to The Nutrition Business Show Podcast:I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Building a business as a mum is nothing like what the highlight reel makes it look like. There's no laptop lifestyle sipping mojito on the beach. There's school pickup. There's guilt. There's the very real fear that if you stop, everything stops with you.And when you're building under that kind of pressure with a busy lifestyle and no blueprint to follow, it can create a lot of overwhelm. In this episode I share the mistakes I made so you can avoid it, and what I'd do completely differently if I were starting again today.✨ Why the laptop lifestyle has never been my version of freedom and what building a business as a mum actually looks like✨ The employee mindset trap that kept me undercharging and overworking long after I left my clinical job✨ Why relying on referrals is a hope strategy, not a lead generation strategy ✨ What staying broad was costing me and why niching down was the thing that finally helped me land dream clients✨ The shift to hybrid online programs and how I built income that didn't stop when I didIf you've been doing incredible work in the clinic or hospital system but feel like something is missing, or if private practice burnout has crept in and you're not sure what the next move looks like, this episode will show you that it's not too late to pivot, and exactly where to start.If you've been pouring yourself into your work but quietly feeling like there has to be more than this, or if you’re struggling to gain traction in business, this episode will show you how to move forward.Relevant Links:🚀 The Six-Figure Signature Program Bootcamp: A 3-day live practical workshop experience designed to help nutrition professionals build a profitable, transformational signature hybrid program that aligns with how clients actually buy in 2026. Learn more → .📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi.Review and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

You're creating content but it's not bringing in clients. You're watching your analytics, second-guessing your captions, and somewhere in the back of your mind you're wondering if Instagram even works anymore.It does. But not the way most people are using it. In this episode, I break down exactly what needs to change.✨ The three types of content your audience needs before they feel ready to reach out (and why most practitioners are only covering one)✨ Why educational content alone won't convert and what to pair it with ✨  What client attraction content really looks like (and why it stops people mid-scroll)✨ The metrics that actually tell you your content is working (hint: it's not views or likes)✨ What a realistic, intentional content week actually looks like (and how to post less and get more)If you've been putting in the effort but the inquiries still aren't coming, this episode will show you exactly what to shift..Here’s How I Can Help You:🚀 Momentum Club: Momentum is my high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more →🚀 Client Funnel Starter Kit: Build your client attraction funnel in one weekend and start turning leads into paying clients. Get instant access here →.📲 Connect with Me Web: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi.Review and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Ever had a discovery call that seemed to go really well, and then your prospect just ghosted you? You’re left wondering what went wrong, replaying the whole conversation in your head.It’s probably not what you think. But there are a few small, fixable mistakes that are quietly costing nutrition professionals clients on every call.In this episode, I break down exactly what they are and what to do instead so your calls start converting with confidence, not pressure:✨ Why getting the wrong people on your calendar is costing you time before the call even starts ✨ The Connect, Clarify, Close framework that takes you from pitching too early to converting at 70–80% ✨ How to surface objections before they derail the end of your call (and what "I need to think about it" actually means) ✨ Why ending without a clear next step is killing your close rate and the simple fix ✨ What it actually feels like when you run a discovery call well (hint: it doesn't feel like selling at all)If you've ever hung up a call feeling like it went well, only to hear nothing back, this episode will show you exactly where the momentum was lost and what to do differently next time..Here’s How I Can Help You:🚀 Momentum Club: Momentum is my high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more →.📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi.Review and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

You're posting. You're showing up. You're putting in the time and yet your inbox is quiet and the clients aren't coming in. The frustrating truth is that signing clients isn't just about focusing on one thing. It requires a system. And if any link in that chain is broken, the whole system falls apart, even if everything else looks like it's working.In this episode, I walk you through 3 areas to audit your business so you can pinpoint exactly where the breakdown is happening and know what to fix first.✨ Why your "safe" messaging is making you invisible, and how specificity attracts the right clients✨ How giving away too much free education is "friend-zoning" your audience instead of converting them✨ The difference between content that educates and content that converts ✨ A case study of how one dietitian started signing $1500+ clients simply by narrowing her focusIf you've been showing up consistently but still struggling to sign clients, this episode will help you stop spinning your wheels, and finally focus on what will actually grow your business..Here’s How I Can Help You:🚀 Momentum Club: Momentum is my high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more →.📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi.Review and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Most dietitians assume that if they’re experienced, qualified, and good at what they do, clients will naturally find them online.But the online world plays by completely different rules.In this episode, I share five hard truths I wish someone had told me before I started building my business online, lessons learned after nearly a decade in business and coaching over 1200 dietitians and nutritionists to start and scale their online practice.Inside the episode, I unpack:✨ Why building online is a completely different game and what actually works✨ Why credentials open the door, but trust is what converts ✨ Why saying "I'm not salesy" is costing you clients, and how to reframe it completely✨ How imposter syndrome quietly sabotages your pricing and why undercharging repels the clients you actually want.✨ Why being busy isn’t the same as building a business and the simple systems required to turn attention into consistent revenue.If you’ve been showing up online but struggle to attract clients, this episode will help you understand why and what actually needs to change.Here’s How I Can Help You:🚀 Momentum Club: Momentum is my high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Are you a brilliant clinician who has hit a "Business Ceiling"? Expertise alone doesn’t create a 6-figure business. In this episode, I share the 3 strategic shifts my clients use to move from inconsistent referrals to predictable $10k - $20k months.Inside the episode, I unpack:✨ The "Niche" Breakthrough: How one client went from referral-only to signing 6 high-ticket clients from IG in one month by solving one burning problem.✨ The 75% Conversion Standard: Why our clients convert 3 out of 4 discovery calls while the rest of the industry sits at 30%.✨ The $0.17 Follower: How to use a "Combo Strategy" (Organic + Paid Ads) to stop hearing crickets and buy back your time.✨ The $26K Program Launch: How one client hit a $26,000 revenue milestone in just 14 days by making these structural changes.If you’ve been putting in the effort but feel like something isn’t "clicking" yet, this episode will show you exactly what’s missing.Links Mentioned in This Episode:🚀 Momentum Club: Momentum is my high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more →⚙️ Leads on Autopilot: Stop relying on the algorithm or posting every day just to be seen. Let me show you the simplest, safest way to run low-cost ads starting at $5/day to grow a high-quality email list and get inquiries while you sleep. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

There’s a stage in business where many practitioners hover. You’re signing clients, but it still feels inconsistent. Your income relies heavily on you, and scaling to consistent $20K - $30K months feels just out of reach.In this episode, Katrina and I unpack the real difference between building and scaling, and what’s actually keeping practitioners stuck before consistent five-figure months.You’ll learn:✨ Why being stuck under five figure months is often an identity and structure issue✨ When (and how) to move beyond 1:1 consults into scalable offers✨ The market shifts affecting online programs right now✨ The practitioner-to-business-owner mindset shift that changes everything✨ How $20K - $30K/month business owners think, plan, and make decisions differentlyIf you know you’re capable of more but can’t quite pinpoint what’s missing, this episode will reshape how you approach your next level.ABOUT KATRINAKatrina Cobb is a business coach and support mentor inside Momentum Club, with over 15 years of experience in the coaching space. She helps business owners transition from overworked service providers into confident business owners by refining their structure, standards, and systems. 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

There’s a lot of noise right now about whether launches still work in 2026. But the issue isn’t launching itself, it’s the model behind it. In today’s market, buyers behave differently, decision cycles are longer, and demand has to be built long before you open doors.In this episode, I break down what’s actually working for dietitians and nutrition professionals right now including:✨ How 2026 buyer behaviour has shifted (and what that means for your conversions)✨ The real difference between live and evergreen launches (and how to choose the right one for your stage)✨ Are free webinars or paid workshops better?✨ Why your launch week isn’t where the selling actually happens✨ The hybrid launch model that creates predictable revenue instead of stressful spikesAfter working with over 1,200 nutrition professionals and reviewing launch plans weekly inside Momentum, I’m seeing clear patterns in what works, and what doesn’t.If you want predictable revenue in 2026, you don’t need to post more. You need to design your funnels smarter.Links Mentioned in This Episode:🌴 Phuket Nutrition Business Retreat: For the practitioner who’s already generating an income and is ready to create unstoppable momentum. Spend 5 focused days in Phuket stepping out of execution mode and into high-level decision making. Refine your growth strategy, simplify your systems, and gain the perspective that’s hard to access inside your day-to-day business.Join me for a strategic reset for your next stage of growth, alongside other ambitious female nutrition business owners who are building at your level. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

If you’re already getting clients and generating $5K per month, scaling to $30K months isn’t about working harder. It’s about prioritising the right things.In this episode, I’m sharing the three strategic priorities I’d focus on if I were scaling a nutrition business in 2026, and where I see capable practitioners waste time at this stage.Here’s What You’ll Learn:✨ The one growth focus you need (and what to stop splitting your energy across)✨ What a truly predictable funnel looks like (organic + paid traffic)✨ The key business metrics you must track to scale strategically and sustainably✨ How to remove yourself as the bottleneck and step into CEO-level leadership✨ Why 10X growth requires business redesignIf this is the stage you’re in, this conversation will challenge how you’re thinking about growth and design a business that doesn’t rely on you to be present for every dollar you make.Links Mentioned in This Episode:🌴 Phuket Nutrition Business Retreat: For the practitioner who’s already generating an income and is ready to create unstoppable momentum. Spend 5 focused days in Phuket stepping out of execution mode and into high-level decision making. Refine your growth strategy, simplify your systems, and gain the perspective that’s hard to access inside your day-to-day business.Join me for a strategic reset for your next stage of growth, alongside other ambitious female nutrition business owners who are building at your level. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Many dietitians build their business using the same mindset they had as an employee - focused on doing more, playing it safe, and holding everything together themselves. That’s why even when clients are coming in, the business still feels unstable.In this episode, I share why stability doesn’t come from hustling and pushing; it comes from building the right systems.Here’s What You’ll Learn:✨ Why making money and having a stable business aren’t the same✨ The shift from employee thinking to business owner thinking✨ The three engines powering every thriving 6-figure businessIf your business feels busy but fragile, this episode will help you see what’s missing, and what actually needs to change for you to build a sustainable 6-figure online nutrition business.🔗 Links Mentioned in This Episode🚀 Momentum Club: Enrollments are now open until February 13th! Momentum is a high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Most 6-figure nutrition businesses aren’t built overnight; they’re built deliberately. In this episode of The Nutrition Business Show, I’m joined by my long-term client Leigh Merotto, whose business has grown steadily and intentionally over several years.Leigh shares what her business looked like in the early days, from back-to-back 1:1 consultations and long hours to a calm, six-figure business supported by signature programs, systems, and clear boundaries.In this episode, you’ll learn:✨ How Leigh transitioned from one-to-one work into scalable programs over time✨ Why sustainable growth often requires data-led decisions rather than emotion✨ The systems and structures that allowed her to scale without burning out✨ How raising prices confidently led to stronger client commitment and outcomes✨ Why values-led decision-making is key to building a sustainable nutrition business🔗 Links Mentioned in This Episode🚀 The Six-Figure Signature Program Bootcamp (3 - 5 February): A 3-day live practical workshop experience designed to help dietitians build a profitable, outcome-driven signature hybrid program that aligns with how clients actually buy in 2026. Learn more →ABOUT LEIGHLeigh Merotto is the founder of GutFit Nutrition and a leading Canadian Registered Dietitian and Coach specialising in IBS, gut health, and fitness. Leigh empowers active individuals to optimise their gut health and break free from IBS symptoms using a whole-body, science-based approach. 📲 CONNECT WITH LEIGHInstagram: @leighmerotto_rdWebsite: www.gutfitnutrition.com  📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Feeling stuck because you have too many ideas, and worried about choosing the wrong one for your signature online program?In this episode, I’m coaching Elise Pope, an Accredited Practising Dietitian from Australia and co-founder of Hera Nutrition, through a live hot seat coaching session to help her gain clarity on what to build next.Elise works across pregnancy, infant, and child nutrition. Like many dietitians, her challenge isn’t lack of ideas. It’s deciding what to focus on and how to turn that into a scalable offer people will actually pay for.In this episode, you’ll learn:✨ How to break out of analysis paralysis when you have too many ideas✨ How to choose a program idea that aligns passion with real market demand✨ What people are really paying for in online programs (and why information alone isn’t enough)✨ The key ingredient that determines whether a program succeeds✨ How to map out a practical 90-day action plan to move from idea to launchIf you’re feeling stretched by 1:1 work or unsure where to focus next, this episode will give you clarity and direction.ABOUT ELISEElise Pope is an Accredited Practising Dietitian specialising in infant and child nutrition. She is the co-founder of Hera Nutrition and works closely with families to support confident, positive relationships with food, particularly during early childhood. Drawing on her clinical experience and her own journey as a mum, Elise is passionate about making evidence-based nutrition support more accessible, practical, and aligned with real family life.📲 CONNECT WITH ELISEInstagram: @elise_paediatricdietitian Hera NutritionWeb: https://www.heranutrition.com.au/Instagram: @heranutritionFacebook: Hera NutritionTiktok: @heranutrition_ 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

There’s been a quiet shift happening in the online space, especially when it comes to online courses. Having run online health programs since 2019 and now in my 9th year in business, I’ve seen the evolution of online programs firsthand.This episode unpacks what’s actually working right now, what dietitians should be selling instead of relying on 1:1 consults, and how to build a business that supports your clients and your life without chasing revenue at the expense of your peace.In this episode, you’ll learn:✨ Why the “online courses are dead” narrative misses the real issue✨ How buying behaviour has shifted, and what that means for 2026✨ Why information-only courses are struggling (and what works better)✨ The edge dietitians and nutritionists have that most creators don’t✨ How to build income that feels sustainable, aligned, and peacefulIf you’ve been questioning whether creating an online course is still worth it, or wondering how to evolve your offers without burning out, this episode will give you clarity.🔗 Links Mentioned in This Episode🚀 The Six-Figure Signature Program Bootcamp: A 3-day live practical workshop experience designed to help dietitians build a profitable, outcome-driven signature hybrid program that aligns with how clients actually buy in 2026. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

I’ll be honest - building my nutrition business wasn’t always easy. What I’ve learned firsthand is that success doesn’t come from doing everything at once; it’s about doing the right things at the right time. In today’s episode, I’m sharing The $100K Nutrition Business Framework, the practical roadmap I wish I had when I was starting out. I’ll walk you through the 3 key stages every nutrition business needs to move through on the path to six figures, and explain why so many people get stuck along the way.In this episode, you’ll learn:✨ The three key income stages on the path to $100K a year✨ What most nutrition professionals focus on too early (and why it slows growth)✨ What to prioritise at each stage, and what you can stop stressing about✨ How to move from traction → consistency → stability with intentionIf you’ve been feeling busy but unsure what your next move should be, this episode will help you gain clarity and confidence around where you’re at, and what to focus on next to build the thriving, sustainable business of your dreams.🔗 Links Mentioned in This EpisodeP.S. If you’re looking for more support and guidance with your business growth in 2026, here are some ways I can help you:🚀 3 Secrets to Building a $100K Nutrition Program: A free 60-minute training that shows you the core model and focus areas behind a sustainable six-figure nutrition business. Watch here →🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →🚀 Client Funnel Starter Kit: Build your client attraction funnel in one weekend and start turning leads into paying clients. Get instant access here →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Happy New Year, and welcome to 2026! The rules of online growth have shifted, and most nutrition businesses haven’t caught up yet.In this episode, I’m sharing three key predictions that will shape how nutrition businesses grow in 2026, and what to focus on if you want predictable client flow without relying on social media alone. Here’s What You’ll Learn:✨ Why organic social media growth is slowing and what’s actually driving visibility in 2026✨ What truly builds trust now (and why perfect branding matters less than you think)✨ How client buying behaviour has changed and how to adapt your marketing✨ Why posting alone is not enough for consistent client flow anymore✨ The simple framework that turns visibility into trust, and trust into paying clientsIf you’re ready to stop guessing, stop relying on hope-based marketing, and start 2026 with a clearer, more predictable growth strategy,  this episode is for you.🔗 Links Mentioned in This Episode🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →🚀 Client Funnel Starter Kit: Build your client attraction funnel in one weekend and start turning leads into paying clients. Get instant access here →📣 Leads on Autopilot: A step-by-step system to help you set up Meta ads so you can grow your email list and fill your client pipeline 24/7 without posting every day.🚀 3 Secrets to $100K Webinar: A free 60-minute training that shows you the core model and focus areas behind a sustainable six-figure nutrition business. Watch here →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

From our biggest revenue year to tough CEO decisions, 2025 stretched me in ways I didn’t expect. In this episode, I’m sharing the unfiltered highs and lows, plus the exact changes I’m making in 2026 to build an even stronger business.What You’ll Hear:✨ The biggest highs of the year (including our strongest revenue year + Bali retreat magic)✨ What it really looks like to lead a growing team and navigate tough hiring and firing decisions✨ How running two expanding businesses reshaped the way I plan, lead, and protect my CEO time✨ The 3 major shifts I’m making in 2026, and how you can apply them to your business.Whether you’re starting your online nutrition practice or scaling past $10K months, this episode will help you reflect, realign, and step into the new year with clarity and confidence.🔗 Links Mentioned in This Episode🌴 Phuket Nutrition Business Retreat: Early Bird ends 30 December! Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📊 The Nutrition CEO Dashboard: A handy dashboard to track your key metrics, identify what’s working, and make data-driven decisions every week. Get it here →📣 Leads on Autopilot: A step-by-step system to help you set up Meta ads so you can grow your email list and fill your client pipeline 24/7 without posting every day.📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

As we close out the year, most people rush into planning mode; new goals, new strategies, new offers. But real growth doesn’t just come from what you start doing… it comes from what you’re willing to leave behind.In today’s episode, I’m sharing the 5 patterns, mindsets, and business habits you need to release if you want to step into 2026 with more clarity, more momentum, and more ease.What You’ll Learn:✔️ The subtle mindset loops that keep you second-guessing yourself✔️ Why your current business model may be limiting your income and capacity✔️ How embracing AI and smarter tools can fast-track your growth✔️ The role data plays in predictable, confident decision-making✔️ Why support (both at home and in your business) is essential for scalingThese aren’t the surface-level habits, these are the deeper patterns I’ve seen hold dietitians and nutrition professionals back from hitting their next level.🔗 Links Mentioned in This Episode🌴 Phuket Nutrition Business Retreat: Early Bird ends 30 December! Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📊 The Nutrition CEO Dashboard: A handy dashboard to track your key metrics, identify what’s working, and make data-driven decisions every week. Get it here →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode!

December can feel chaotic; sales slow down, motivation drops, and fatigue hits hard. But when you use this month intentionally, it can become the most strategic reset of your entire year.In this episode, you’ll learn a simple, practical way to map out your 2026 Nutrition Business Plan in 30 minutes so you can walk into the new year with clarity, confidence, and direction.What You’ll Learn:✔ A practical reflection process to identify what actually worked in 2025✔ How to set ONE clear goal for each quarter so you stop feeling scattered✔ The 3-step framework to plan your 2026 offers, marketing, and systems in 30 minutesAnd if you’ve been craving clarity, strategy, and space to think, I also share more about the Phuket Nutrition Business Retreat where we build your business + marketing plan together in the most inspiring, supportive environment.🔗 Links Mentioned in This Episode📊 The Nutrition CEO Dashboard: A handy dashboard to track your key metrics, identify what’s working, and make data-driven decisions every week. Get it here →🚀 Client Funnel Starter Kit: Build your client attraction funnel in one weekend and start turning leads into paying clients. Get instant access here →📣 Leads on Autopilot: A step-by-step system to help you set up Meta ads so you can grow your email list and fill your client pipeline 24/7 without posting every day.🗂️ Ultimate Content Vault 2.0: Complete library of 365 content ideas, templates, and Instagram training to help you stay consistent.📈 Momentum Club: My signature business growth program for dietitians and nutritionists ready to scale to 6-figures with scalable programs.🌴 Phuket Nutrition Business Retreat: Early Bird ends 30 December! Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →💻 Digital VA Concierge: Let our VA Unicorns take care of your tech, admin, and repetitive tasks to free you up for what truly matters.📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

If you’ve ever thought about running Facebook or Instagram ads to grow your nutrition business, but felt scared, confused, or unsure where to start, this episode is for you.Over the past year, I’ve noticed more and more practitioners craving a less camera-facing approach to marketing. The Instagram burnout is real, the algorithm hasn’t been great, and many of you are ready for a strategy that doesn’t rely on being “on” every day just to stay visible.But here’s the truth: while ads can help fast-track your growth and bring in clients on autopilot, they can also burn through your money if you’re not ready.This episode will help you get clear on whether ads are the right next move for you, or if you still need to strengthen your foundations first.What You’ll Learn:The three clear signs you’re ready for Facebook adsWhy ads can be a total game-changer if you’re introverted or camera shyThe main types of Meta ads that work best for nutrition businesses (and which one to start with)Why running ads as a regulated health professional requires extra caution… and how you can avoid ad rejections and even account bans by using compliant messaging.If you’ve been craving a way to attract leads and clients without posting every day, this episode will help you understand exactly where ads fit into your growth strategy.Black Friday Deals Week is LIVE! 💥  24-28 November 2025 It’s officially Black Friday Deals Week and it’s my BIGGEST sale of the year!🚀 Leads on Autopilot: My brand-new Facebook & Instagram ads course for health professionals drops this Tuesday (25 November). 🚀 Client Funnel Starter Kit: If you need your funnel foundations in place and build an email list before running ads, this is where to start. Get 50% off this Wednesday (26 November).Explore All Deals → https://charlynooi.com/black-friday 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

If you’re an experienced practitioner who’s been thinking about taking your expertise online, but the thought of social media, marketing, or “selling a program” feels overwhelming… this episode will show you what’s truly possible.This week, I’m joined by Sharon Carius, a leading Metabolic Balance® Practitioner from Queensland, who was already well-established in her field but wanted more freedom, flexibility, and a scalable way to support her clients without relying solely on 1:1 consults.What You’ll Learn:✔️ How Sharon transitioned from a 100% referral-based practice to reaching thousands online✔️ Why “swimming in your own lane” is the fastest way to stand out in a crowded market✔️ The mindset shift that helped her embrace technology and show up confidently on social media✔️ How she launched her first online course, Metabolic Reconnect, and crushed her launch goal✔️ Sharon’s advice for practitioners looking to create more freedom, impact, and scalability beyond the clinic.Tune in and get inspired to take that next step because your expertise has the power to reach far beyond your clinic walls.  ABOUT SHARONSharon Carius is a Certified Metabolic Balance® Practitioner and Clinical Nutritionist based in Queensland, Australia. She’s known for her compassionate, personalised approach to metabolic health, helping clients break through years of frustration and finally feel in control of their bodies again.Through her practice, W Nutrition, Sharon combines evidence-based nutrition with deep client support to create life-changing results. Her work has earned her a reputation as one of the go-to metabolic practitioners in Australia, and her waitlist speaks for itself.📲 CONNECT WITH SHARONInstagram: https://www.instagram.com/wnutrition_wilston/ Website: https://wnonline.wnutrition.com.au/ 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Let’s be honest: spreadsheets aren’t why you became a dietitian. If you want to grow your nutrition business faster and more sustainably, you can’t rely on guesswork. You need to know your numbers.In this episode, I’m breaking down the 5 critical metrics that will completely change how you make decisions in your business. These are the exact numbers I track, and what I help my clients track, to identify where the real growth opportunities are hiding.Because when you know your numbers, you don’t need to rely on luck, algorithms, or “hope for the best”. You’ll know exactly what to focus on to attract more clients, increase your profit, and scale your impact.What you'll learn:✔️ The 5 key metrics that actually drive growth (and how to measure them)✔️ Why most practitioners focus on the wrong numbers✔️ How to set simple weekly and monthly targets to measure progress✔️ What a healthy conversion rate and engagement rate look like✔️ How to simplify tracking in less than 10 minutes a week using The Nutrition CEO DashboardWhen you start tracking the right numbers, you stop making decisions based on emotions and start making confident, data-driven decisions that actually move the needle.📊 The Nutrition CEO Dashboard: My plug-and-play Google Sheet that helps you track your key metrics, identify what’s working, and make data-driven decisions every week. Get it here →💥 Black Friday Deals Week Waitlist: Black Friday is coming, and I’ve got something special for you! Join the Black Friday Insiders’ Waitlist to get first access to this year’s offers (some with very limited spots), plus an exclusive 10% off every deal. Join Waitlist Here →🌴 Phuket Nutrition Business Retreat: Early Bird ends 30 December! Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

What if you could make more sales this Black Friday… without slashing your prices or running discounts that devalue your work?In this episode, you’ll learn how to create irresistible Black Friday promotions that attract ready-to-buy clients, without breaking advertising rules or compromising your worth.What You’ll Learn:✔️ Why discounting your 1:1 services can hurt your brand and credibility✔️ How to run compliant, ethical promotions as a licensed health professional✔️ Creative ways to add value (without lowering prices)✔️ Four types of Black Friday campaigns that convert without discounts✔️ How to re-engage warm leads and turn “on the fence” followers into buyers🎧 Tune in now and discover how to sell with strategy, confidence, and integrity this Black Friday.Links Mentioned in This Episode💥 Black Friday Deals Week Waitlist: Black Friday is coming, and I’ve got something special for you! Join the Black Friday Insiders’ Waitlist to get first access to this year’s offers (some with very limited spots), plus an exclusive 10% off every deal. Join Waitlist Here →🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Discover how you can turn the typical Q4 “sales slump” into your most profitable season yet. After eight years in business, I’ve seen how a few smart shifts in mindset and strategy can make a huge difference in your bottom line and set you up for a powerful start to the new year.Whether you’re preparing for Black Friday or planning your 2026 goals, this episode will help you finish strong and create momentum that carries forward.You’ll learn:✔️ How to turn Q4 into a profitable season✔️ 4 practical ways to boost visibility and sales before the holidays✔️ How to use urgency ethically to encourage actionYou’ll learn practical ways to boost sales, keep momentum, and avoid the panic that hits so many business owners at the end of the year.Links Mentioned in This Episode💥 Black Friday Deals Week Waitlist: Black Friday is coming, and I’ve got something special for you! Join the Black Friday Insiders’ Waitlist to get first access to this year’s offers (some with very limited spots), plus an exclusive 10% off every deal. Join Waitlist Here →🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

If you started your nutrition business dreaming of more flexibility, time with family, and financial freedom, but instead you feel stuck, exhausted, and constantly “on,” this episode is for you.You’ll learn: ✔️ Why offering 1:1 consults keep you stuck and what to do instead ✔️ How a lack of systems and boundaries is secretly draining your energy ✔️ The real reason your income feels unpredictable and how to fix it ✔️ How to build leveraged offers that grow without burning you outLinks Mentioned in This Episode🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📈 Momentum Club: My signature business growth program for dietitians and nutritionists ready to scale to consistent $10K months without burnout.👉 Click here to apply or DM me the word “SCALE” on Instagram to get details on the special Q4 offer available until 24 October.💻 Digital VA Concierge: Get expert virtual assistant support to buy back your time and focus on what truly matters in your business.🌐 Connect with Me Website: www.charlynooi.com Instagram: @charlynooi Facebook: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI’d love to reach more ambitious dietitians and nutritionists like you and help them build freedom-filled, profitable businesses. 💛If you enjoyed this episode, please take a moment to leave a quick review on Apple Podcasts. It helps others discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss a new episode.

Thinking about creating an online course, membership, or group program, but not sure which one will actually get you to 6 figures faster?In this episode, I break down the five main online program models and share the pros and cons of each, so you can see which one is the best fit for your stage of business.You’ll learn:✔️ Why low-ticket digital products aren’t the quick win they seem✔️ When courses and group programs actually make sense in your business✔️ The biggest mistake dietitians & nutritionists make when choosing their offer type✔️ Why hybrid programs are the sweet spot for hitting consistent $10K - $30K months✔️ How to design an offer that gets your clients great resultsThis episode will help you avoid wasting time on the wrong offer type and give you the clarity to choose the right model that fits your business stage, goals, and capacity to grow.Links Mentioned in This Episode📈 The 6-Figure Sprint Bootcamp: Learn how to design your own signature program and create a scalable income stream in just 3 days. Save your seat here→ 🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Running a nutrition business as a parent, or trying to grow your income in limited hours? This episode is for you.I’m joined by Fertility Dietitian Cassandra Lawless, Momentum Club graduate, and former My Kitchen Rules contestant, who grew a profitable online practice by getting laser-focused with her marketing and how she spent her time.Cassie went from seeing just a couple of clients a week to signing package clients, raising her prices, and even launching her hybrid program. In this conversation, she shares how niching into fertility transformed her business, the mindset shifts that helped her push past perfectionism, and what it really takes to balance motherhood with building a business you love.What You’ll Learn:✔️ Why a bigger audience doesn’t always equal more clients (and what actually works)✔️ How packaging services boosted both client results and revenue✔️ The simple mindset shifts that helped her charge more confidently✔️ Cassie’s tips for showing up on Instagram, even as an introvertLINKS MENTIONED IN THIS EPISODE: 📈 The 6-Figure Sprint Bootcamp: Design your signature online nutrition program in just 3 days and create a scalable income stream. Save your seat here → 🚀 Momentum Club: 6-month coaching program designed for practitioners who are ready to move beyond consults and grow to consistent $10K+ months.  Apply here →ABOUT CASSIECassie is an Accredited Practising Dietitian specialising in fertility and pregnancy nutrition. With 10+ years of experience and her own postpartum journey fueling her passion, she helps women and couples navigate PCOS, endometriosis, male fertility, and coeliac disease. You may also recognise her from My Kitchen Rules (MKR), where she shared her love of food with the nation. Outside of work, she’s a wife, mum to Ziggy, and beach-loving foodie.📲 CONNECT WITH CASSIEInstagram: @fertilitydietitian.cassie Website: https://cassandralawless.com/ 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Thinking of creating an online program? Before you hit record on any modules, there are a few key foundations you need to nail. Skip these, and you’ll risk months of work only to hear crickets.In this episode, I’m sharing the most common mistakes I see practitioners make (like launching without a plan), the mindset shift you need about what clients are really buying, and why now is the best time to create a beta offer.What You’ll Learn in This Episode:✔️ The #1 mistake that kills sales for most online programs✔️ Why clients don’t just buy “modules”, they buy clarity and transformation✔️ The 3 things you should map out before creating any program✔️ How timing (especially before the end of the year) can set you up for a strong January launch✔️ The smarter path to building a sustainable 6-figure nutrition business without burnoutThis episode will help you avoid the pitfalls that stall most practitioners, and give you the clarity to build an online program that truly works.LINKS MENTIONED IN THIS EPISODE: 📈 The 6-Figure Sprint Bootcamp: Learn how to design your own signature program and create a scalable income stream in just 3 days. Save your seat here→ 🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Being fully booked might look like success from the outside, but does it equate to freedom? Over the past 5 years, I’ve worked with over 1200 practitioners at every stage of business growth: from brand-new online entrepreneurs to those hitting consistent $30K–$50K+ months. And one thing is always true: every new level brings new challenges. In this episode, I’m pulling back the curtain on what’s really happening behind the scenes of thriving practices and why more and more practitioners are transitioning beyond 1:1 consults. You’ll learn why being fully booked isn’t the finish line, the pitfalls of DIY online courses, and how to create a hybrid model that gives you freedom without sacrificing income or impact.What You’ll Learn:✔️ Why being fully booked shouldn’t be your end goal✔️ The shift in client behaviour that makes pivoting online non-negotiable✔️ Why DIY courses often fail to deliver results (and what works instead)✔️ How to create a hybrid model that gives you stability while scaling✔️ The reason more experienced practitioners are building signature programsIf you’ve been nodding along, this episode will give you clarity on how to scale smarter and set your business up for more freedom and flexibility.LINKS MENTIONED IN THIS EPISODE: 🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Get instant access here →📈 The 6-Figure Sprint Bootcamp: Learn how to design your own signature program and create a scalable income stream in just 3 days. Save your seat here→ ✨ Momentum Club: 6-month coaching program designed for practitioners who are ready to move beyond consults and grow to consistent $10K+ months.  Apply here →🌴 Phuket Nutrition Business Retreat: 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

The key to building a wildly successful nutrition business? Crafting an irresistible offer that speaks directly to your clients’ needs. It gets to be simple.This week we’re back with another Hot Seat Coaching Session, and I’m sitting down with nutritionist Anna Barry. Anna helps women navigate metabolic health, hormone balance, and perimenopause. In this live coaching session, you’ll hear me walk Anna through the exact steps to refining her messaging, creating structure around her programs, and setting up a pathway that turns leads into consistent clients and income.What You’ll Learn:✔️ How to structure your “hell yes!” offer✔️ Why clarity in your marketing message is the key to standing out online✔️ The critical element in your marketing funnel that so many nutritionists are missing✔️ Practical steps to overcome imposter syndrome and show up with confidenceLINKS MENTIONED IN THIS EPISODE: 🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Get instant access here →🌴 Phuket Nutrition Business Retreat: 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →ABOUT ANNAAnna Barry is a Functional Nutritionist and Accredited Health Coach who supports women with metabolic health, hormone balance, and perimenopause. With a passion for proactive healthcare, she helps her clients use testing, nutrition, and lifestyle strategies to optimise their long-term wellbeing.📲 CONNECT WITH ANNAInstagram: @annabarrynutritionWebsite: https://www.annabarrynutrition.com/ 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice!  I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

How do you scale when you’re fully booked and have no time left?In this hot seat coaching episode, I sit down with Jina George, a diabetes and insulin resistance dietitian from California whose insurance-based practice is thriving, but her calendar is at capacity and her energy is stretched thin.Together, we uncover the roadblocks keeping her stuck and map out simple, scalable strategies to free up her time, protect her energy, and keep her business growing.What You’ll Learn:✔️ Why “booked out” isn’t always the dream it seems✔️ How to shift from 1:1 consults into scalable offers✔️ The easiest first step into workshops and digital products✔️ Mindset shifts to move past fear, tech blocks, and perfectionism✔️ Systems and boundaries that protect your time and energyThis conversation gives you a front-row seat to the exact strategies that help dietitians scale sustainably without burning out.LINKS MENTIONED IN THIS EPISODE: 🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Get instant access here →🌴 Phuket Nutrition Business Retreat: 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →ABOUT JINAJina George is a Registered Dietitian specialising in diabetes and insulin resistance. Based in California, she helps clients reduce medications, improve their health, and reclaim their freedom, all while raising three kids.📲 CONNECT WITH JINAWeb: https://jinageorge.com/ Instagram: @jinageorge.nutrition📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Taylor Swift is more than a pop star. She’s one of the most powerful personal brands of our time. And the way she markets herself holds powerful lessons for nutrition entrepreneurs who want to stand out online and attract clients.In this episode, you’ll learn 5 branding lessons from Taylor Swift that you can apply in your business.✨ Free Live Workshop Invitation - Happening THIS Week!If building a 6-figure business is on your vision board, don’t miss my live training on September 3rd & 4th: The Proven $100K Nutrition Business Roadmap.You’ll learn the step-by-step roadmap for growing your business to 6 figures a year, work less, and create more flexibility in your schedule.🔗 CLICK HERE TO GRAB YOUR FREE TICKET📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

If you’ve been pouring your energy into your nutrition business but struggle to hit consistent $5K months, this episode is for you. I’m sharing the exact shifts that helped me go from just starting out… to hitting $1 million in revenue in 3.5 years.Inside, I share:✔️ Why selling sessions is capping your growth (and what to do instead)✔️ The messaging mistake that causes potential clients to scroll past you✔️ How to set up a simple client-attracting funnel so leads come in consistently✔️ Practical tips you can implement this week to get out of the $5K rut✨ Free Live Workshop InvitationIf building a 6-figure business is on your vision board, don’t miss my upcoming free training on September 3rd & 4th: The Proven $100K Nutrition Business Roadmap.You’ll learn the step-by-step roadmap for growing your business to 6 figures a year, work less, and create more flexibility in your schedule.🔗 CLICK HERE TO GRAB YOUR FREE TICKETOther Relevant Links:🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Grab it here →🌴 Phuket Nutrition Business Retreat: Join me for 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Eight years ago, I was sitting at my kitchen table with no Plan B, no safety net. Just me, my laptop, and a determination to figure this out. Today, I’ve built 2 multi-six figures businesses and a 7-figure online business… but if I’m being honest, there are so many things I’d do differently if I could start over.In this honest episode, I’m pulling back the curtain on the real and raw BTS on what worked, what didn’t, and the costly decisions I’d do differently if I had to start all over again.Whether you’re just getting started or growing your practice online, these insights will help you shortcut the detours and get results faster (without the overwhelm).Inside, I share:✨ The no. 1 mistake that kept me stuck in the early years✨ What I wish I knew before deciding what to sell✨ The truth about referrals, burnout, and undercharging✨ And how shifting from “clinician” to “CEO” changed everythingHit play to learn from my missteps so you can build smarter, faster, and with way less stress 🎧🔗 RELEVANT LINKS🚀 REGISTER for my free live Masterclass here: The Proven $100K Nutrition Business Roadmap: Build a Freedom-Filled Business from Scratch (Even If You Have No Clients Yet)🌴 Phuket Nutrition Business Retreat: Join me for 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Maybe you promised yourself 2025 would be the year you finally go all in, but we’re past the mid-year mark and you’re still staring at a blank content calendar wondering what to post. If showing up on Instagram feels overwhelming (and kind of pointless), this episode is for you.I’m breaking down the Instagram strategy that’s helped my clients, many of them introverts, sign their first (and next) paying clients without a big following, dancing on Reels, or posting every day. This isn’t about chasing trends or hustling for likes. It’s about creating intentional content that builds trust and actually leads to conversions.What You’ll Learn:✔️ Why posting tips alone won’t bring in clients and what to do instead✔️ The 3 types of content that move followers from lurkers to paying clients✔️ How to optimise your Instagram profile to attract the right people✔️ A 30-day content plan that works even if you have fewer than 500 followers✔️ Why introverts often have the edge when it comes to Instagram marketingHit play to learn how to simplify your strategy, show up more authentically, and start signing clients with content that actually connects. 🎧🔗 RELEVANT LINKS📝 Content Marketing Club: Stop overthinking your content. Get plug-and-play Instagram posts designed to attract clients and book calls, so you can finally market with confidence and ease. See how it works here → 🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Grab it here →🌴 Phuket Nutrition Business Retreat: 4 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Feeling stuck trying to grow your online nutrition business? Discover the #1 costly mistake keeping most dietitians broke and overwhelmed, and learn the simple first step to finally build momentum toward $5K months.In this episode, you’ll discover:✔️ The #1 reason your online business feels misaligned (and broke)✔️ How to stop sounding like every other nutritionist and stand out online✔️ A clarity-building exercise to define your niche and your signature offer✔️ Your next steps to attract dream clients and gain traction toward $5K monthsAfter coaching over 1,200 nutrition professionals, I’ve seen this same mistake hold so many dietitians back, causing them to work harder than ever but without real progress.This could be the turning point to stop doing all the things and start building a focused, freedom-filled nutrition business that works.Hit play on this episode and let’s clear the fog so you can move from confusion to clarity, confidence, and momentum. 🎧 🔗 RELEVANT LINKSSpots Are Now Open for the 2026 Phuket Nutrition Business Retreat! 🌴 Five luxurious days of strategy, connection, and clarity for your Nutrition Business. Get all the Details HereClient Funnel Starter Kit: The practical, step-by-step training to help you create your lead magnet, welcome email sequence, and set up your sales funnel over one weekend without the tech overwhelm. 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

After a restful two-week holiday (and locking in the dreamy ocean-view villa for the 2026 Nutrition Business Retreat in Phuket!), I’m diving into one of the most common sales mindset hurdles I see: how to confidently transition from DM convo to discovery call without the ick. Because the truth is having people reach out is just the beginning. If you don’t know how to guide those conversations toward your offers, you’ll stay stuck in “chatting mode” instead of actually signing clients.What You’ll Learn:✔️ A word-for-word script to progress someone from DM to discovery call✔️ How to qualify leads (so you’re not giving away free coaching)✔️ What to say when you’re scared of sounding “salesy”✔️ Real-life examples to help you reframe rejection and handle objections like a pro✔️ The exact questions to ask to move a lead to a clear and confident YESHit play on this episode and learn how to lead sales conversations with confidence, so you can turn warm leads into paying clients without second-guessing yourself. 🎧🔗 LINKS MENTIONED IN THIS EPISODESpots Are Now Open for the 2026 Phuket Nutrition Business Retreat! 🌴 Five luxurious days of strategy, connection, and clarity for your Nutrition Business. Get all the Details HereClient Funnel Starter Kit: The practical, step-by-step training to help you create your lead magnet, welcome email sequence, and setup your sales funnel over one weekend without the tech overwhelm. 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Instagram is a great place to get discovered, but it’s what happens after someone finds you that turns a follower into a paying client.In this episode, I’m breaking down 3 beginner-friendly funnels every nutrition business needs to grow consistently without relying on social media 24/7.What You’ll Learn:✔️ How to use a freebie to turn followers into leads (Visibility Funnel)✔️ How to build trust with a simple email sequence (Nurture Funnel)✔️ How to guide warm leads into discovery calls (Sales Funnel)✔️ How to put it all together inside the Client Funnel Starter KitIf you’re making under $2K/month and want to hit consistent $10K months, these simple systems will help you get there, with less stress and more structure.Hit play on this episode and let’s get your funnels working behind the scenes 🎧🔗 LINKS MENTIONED IN THIS EPISODEClient Funnel Starter Kit: The practical, step-by-step training to help you create your lead magnet, nurture sequence, and sales funnel from scratch without the tech overwhelm. Get early bird pricing before July 30 →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

In this behind-the-scenes episode, I’m pulling back the curtain on how I run two online businesses in around 30 hours a week while being a present mum and leading a remote team of 19.You’ll hear the raw, honest truth about how I got here (hint: it wasn’t an overnight success), what I’ve learned from hiring and firing, and why outsourcing has been the key to sustainable growth and more freedom.What You’ll Learn:✔️ A full breakdown of my team (who does what, and how we stay connected)✔️ My exact hiring journey: from my first 5-hour-a-week VA to now a team of 19✔️ The hiring mistakes I made (and what I do differently now)✔️ The leadership mindset shift that changed everything✔️ What to outsource first if you’re feeling overwhelmed in your businessI also share how my Digital VA Concierge (DVAC) service can support you in growing your business with done-for-you marketing so you don’t need to worry about training someone from scratch.LINKS MENTIONED IN THIS EPISODE🔗 Download FREE Guide: Top 10 Tasks to Outsource as a Health Business Owner🔗 Digital VA Concierge: Delegate your content, tech, and launch tasks to our expert virtual team so you can continue moving the needle forward in your business while you enjoy a slower season (or even take a well-deserved break).🔗 Watch Free Training: Grow Your Business to 6-Figures With Scalable Online Programs.📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Struggling to come up with Instagram content this month? You’re not alone. The good news is, you don’t need to be posting every day to stay visible and get clients.In this episode, I’m sharing the only three types of Instagram posts you need this month to stay top-of-mind, build trust, and keep your audience warm (even if you’re taking time off). What You’ll Learn:✔️ Why “less but intentional” content works in July✔️ The 3 post types that keep you visible and help you make sales✔️ Simple visibility post ideas that drive DM automations & grow your list ✔️ How to build your content plan in under 60 minutes✔️ Where to get support if content feels like a constant grindWhether you’re feeling stuck with ideas or just want to simplify your content plan for the month, this is your go-to Instagram strategy for July.Hit play on this episode and let’s get you visible on Instagram 🎧  🔗 LINKS MENTIONED IN THIS EPISODEContent Marketing Club: Make content creation easy with your weekly done-for-you marketing content, Reels ideas with plug-and-play captions, and ready-to-send marketing emails.Digital VA Concierge: Delegate your content, tech, and launch tasks to our expert virtual team so you can continue moving the needle forward in your business while you enjoy a slower season (or even take a well-deserved break).ManyChat: Automate your DM replies and grow your email list while you’re offline.📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

July feeling a little… quiet?Sales slowing down and engagement dipping?If you’re feeling the pressure of a slower sales month and questioning whether your offers still work, you’re not alone.And no, your business isn’t broken.In this episode, I’m sharing 3 simple strategies to help you stay visible, nurture warm leads, and stop second-guessing yourself during quieter seasons. If you’ve been doing “all the things” and still not seeing results, this is your July reset.What You’ll Learn:✨ Why slower months are part of the process (not a failure)✨ How to stay front-of-mind without posting daily✨ The easiest way to grow your email list using DM automation✨ How to nurture leads now for stronger sales later in the yearThis episode is actionable and focused on helping you shift your energy,  so you can stop spiraling and start building a business that works even when you’re taking time off.Hit play on this episode and let’s get you back in control 🎧  🔗 LINKS MENTIONED IN THIS EPISODEDigital VA Concierge: Let my team help you stay visible and organised while you enjoy a slower season (or even take a well-deserved break).ManyChat: Automate your DM replies and grow your email list while you’re offline.Client Funnel Starter Kit: Build a simple client-getting funnel from scratch (even if you’re brand new to email marketing or aren’t techy).📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Your content isn’t the problem. Your missing funnel is.If you’ve been showing up on Instagram, creating Reels, designing carousels, and still not signing clients consistently, this episode is going to shift everything.I just wrapped up hosting my first Bali Nutrition Business Retreat for dietitians and nutritionists, and the biggest breakthrough I taught wasn’t about content or visibility…It was about building a simple funnel to turn that visibility into income.While Instagram is great for getting discovered, it’s your email marketing funnel that actually builds trust and drives sales. And in this episode, I’m sharing exactly why even big creators with 100K+ followers are getting under 1% engagement… and yet making millions each year.What You’ll Learn: 📉 Why relying on Instagram alone is hurting your business growth 📬 The funnel strategy every dietitian and nutritionist needs to grow a profitable business 🧠 How we mapped out client-converting systems during the retreat 💥 And how you can start building your automated funnel with Email Profit LabIf you’re ready to stop chasing the algorithm and start building a business that runs on strategy and automation, the Email Profit Lab is for you.Join the Client Funnel Starter Kit now → Hit play on this episode now! 🎧  📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooi📝 REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Let’s be honest: tax, superannuation, and money management aren’t exactly the fun part of running your nutrition business. But they are essential if you want to grow something sustainable (and avoid getting hit with a surprise tax bill later 😬). To celebrate our 50th episode (yay!), I've invited Diana Todd, an Australian-Registered Tax Agent and founder of Balance Tax Accountants to the podcast! Diana specialises in working with online business owners and has a real knack for making finance feel less scary and a whole lot more empowering. In this episode, we tackle some of the most common money questions I get from dietitians and nutritionists, like:✔️ What type of tax structure should you set up (sole trader vs. company), and when is it time to transition?✔️ When to register for GST and how it affects your services and digital products✔️ How to set aside money for tax and plan your business finances (so you don’t get nasty surprises from the tax office!)✔️ What’s actually tax deductible in your business (yes, even that wall art in your office!)We also dive into bigger-picture topics around building a financially viable business, scaling for growth, and developing a strong money mindset; lessons that are valuable no matter where you are in the world.Diana brings a fun, down-to-earth, and holistic approach to money management, making tax and finances feel way less intimidating. Whether you're just starting out or looking to scale your practice, this episode is packed with practical advice to help you feel more confident and in control of your business money.Hit play on this episode now! 🎧  ABOUT DIANADiana Todd is a business accountant who cures tax anxiety and ensures her clients feel seen, heard, understood, and in control of their business money.Diana’s award-winning online accounting firm, Balance Tax Accountants, delivers stress-free online tax services to the Australian small business community. Diana’s Higher Money coaching program supports purpose-led entrepreneurs in building wealthy and sustainable businesses.📲 CONNECT WITH DIANAWeb: www.balancetax.com.auInstagram: @balancetaxTiktok: @balancetaxYoutube: @balancetax 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

If sales calls make you feel icky or pushy, this episode is going to help you reframe everything. Let’s talk about how to sell in a way that actually feels good, for both you and your potential client.In this episode of the Nutrition Business Show, I’m sharing how to lead aligned and ethical sales conversations, especially when selling high-touch programs. You’ll learn the mindset shifts and exact language I use to handle common objections, without pressure tactics or discounting your worth. Whether you’re new to sales or wanting to improve your conversion rate, this is a must-listen for any nutrition professional offering premium services.In this episode, you’ll learn:✔️ The top 3 objections that come up in sales calls, and what they really mean✔️ How to respond when someone says “I need to think about it” without sounding pushy✔️ Real-life examples of what you can say to guide someone to make a decision confidentlyThis episode is your reminder that objections are not rejections. Instead, they’re invitations to lead with empathy, trust, and clarity.Hit play on this episode now! 🎧  🔗 LINKS MENTIONED IN THIS EPISODE💼 Start & Grow Your Business to $5K months - Get 10% off Accelerator Program today.Enter code “TNBS10” for Upfront Payment or “TNBSPP10” for Payment Plan📥 Join the Client Funnel Starter Kit now →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooi📝 REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!