PODCAST · business
The Program Design Podcast
by Lauren Monique
Welcome to the Program Design Podcast. I'm your host, Lauren Monique- teacher and curriculum writer turned program mentor and business strategist for coaches, educators and online experts. Whether you're looking to create your first ever group coaching program or scale your current offer for more freedom, revenue and consistent income, this is the podcast for you. Here you'll find practical strategies and encouragement mixed with a bit of manifestation and intuition to help you design and grow a program you love. encouragement and inspiration Let's dive in!
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109 - I Took 4 Weeks Off with My Kids This Summer (Here's How): Part 2
I took a whole 4 weeks off with my family this summer (mostly)...How did I do?This is Part 2 of a series I started in July when I shared with you that I would be going away with my family to Europe for a month, and how I was prepping the business to do it. You can catch Part 1 here.In this episode, you'll hear how it went, so you can use my lessons in your own business!How I supported clients while I was away- what worked, and what I'd do differently next timeHow I continued bringing in revenue, and how you can make that work in your business tooWhy I suddenly worried my business would come crashing down (it didn't!) and what I did to prevent thatDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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108 - 3 Reasons Not To Launch the Traditional Way (and What I Do Instead)
If you've been in the online space for a little while and have launched programs before, you likely know there there are... a lot of moving pieces.And a lot of pressure!But if you don't love a traditional launch to sell your program... What can you do instead?That's what we're diving into today!In this episode, you'll hear:What I mean by "traditional launch" and why online programs don't sell themselves (you generally can't just post about it on social media or put it up on your website and make sales)The 3 reasons why I don't do a usual launch, and why I don't recommend traditional launches for my clients How I fill my program instead- and how you can think about filling yours on a more regular basis tooDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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107 - Can an Online Program Actually Feel Safe?
One of the challenges I've heard from clients coming from working in person to creating an online program:"Can running a program online feel safe for my clients?""One of my strengths is helping my clients feel safe and seen. How do I offer that in an online setting?"If you've ever wondered that too, or if you'd just like to add in a few extra tools to encourage that feeling of safety and belonging in your online program, this episode is for you.In this episode, you'll hear:How to create safety through structure and predictability (and specific tools you can use in your program)How to help people feel seen by using a specific community building strategyHow to build a strong sense of community in your program so that it's not just you helping your clients feel safe, it's your container tooAnd if you know you want to design a program that genuinely creates that same sense of community and safety for your clients too (without it all depending on you showing up live every week), the waitlist for Signature Program Design is open.DM me WAITLIST on Instagram and you'll be first to know when our next group intake is.Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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106 - The Difference Between a Signature Process, a Signature Framework, and Mini Result Milestones (and Why It Matters for Your Program)
The idea of having your own IP gets thrown around a lot in the online space. It can absolutely set you apart, build trust in potential clients, help you feel more confident in your program...But how do you actually build out that IP?In this episode, you'll hear:The difference between a Signature Process, a Signature Framework, and Mini Result MilestonesThe mistake people make when using a Signature Framework instead of Mini Result MilestonesWhich to use in your free content, and which to include in your paid contentHow to start developing your own Signature Process to use with clients (without overwhelming them... or you!)Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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105 - The Belief that Kept Me Broke (and How to Move Past It)
Your beliefs around money are running the show.They dictate how much you charge, how you invest, what's possible for you in your business. And the wild thing is... We either have no idea they're there, or you have done some work on your money mindset, but there's always more to uncover.In this episode, I'm sharing...The #1 belief that stopped me from making more money for YEARS in my business- it's the same one that stops many of my clients tooHow to know if it's getting in your way too3 practical strategies for moving past this block in your businessDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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104 - I Almost Became a Therapist - Here's What It Taught Me About Running a Coaching Business
If you've been listening for a while, you likely know I was a teacher, but you may not know I came very close to becoming a therapist.Now I'm glad ended up choosing coaching instead, but I also know that many of my listeners come from a background in therapy- counselling, psychology, dietetics, speech pathology...So if that's you, you may not realize how much it helps you in business as a coach- It's absolutely a strength for you!And if you don't, I'll still be sharing my lessons with you that can support you in your business too.In this episode you'll hear:Why I almost became a therapist... but the universe had other plans The belief I first learned in becoming a therapist that I anchor into with every failure, every setback, every stumble that I know can serve you too The 3 advantages therapists have in sales (that you may not have thought realized) Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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103 - Calm is a Business Strategy (Unpopular Opinion)
Most of us start online businesses for more freedom and of course... more money. Choosing our own schedule, who we work with, and how we spend our time. But the trade off that most people don't talk about-That the "risky" side of entrepreneurship is stressful.You're responsible for revenue in your business. And if your ads suddenly get expensive, or a launch doesn't work the way you hoped it would, or you suddenly have a unusual number of refunds... You're the one dealing with it.Now if you're anything like me, you know what you signed up for, and you know (most of the time) it's worth it.But what if on top of revenue and freedom you also prioritized calm? Having a regulated business? Like having revenue locked in for the next 6+ months so instead of staying in fight or flight, you can project and make safe, calm choices?That's what we're diving into in this week's episode.In this episode you'll hear:Why the very quality that makes you a great entrepreneur is the same one that stops you from scaling, and keeps your business feeling stressfulHow I prioritized not only a profitable and freedom based business, but a calm business too.How to identify the 1 main shift you need for a calmer business (it's usually either too much of one element, or not enough of 1 specific strategy)Signature Program Design WaitlistIf you resonated with this week's episode and you know you want to bring in more calm in your business with a signature program, sign up for the Signature Program Design waitlist. DM Lauren on instagram with the word WAITLIST and you'll be first to know when a spot opens up.Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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102 - My Top Lesson From My Mastermind I Did Not Expect
If you've been following me for a little while now, you might know that I joined my first high ticket mastermind this spring.It definitely felt stretchy, but I wanted to push myself outside my comfort zone and surround myself with entrepreneurs who are further along in business than me- some are at a similar phase as I'm in, and some members are running 7 figure businesses.Today I'm sharing...The 3 conversations I usually hear in coaching programs... That no one is mentioning in this one (and what that means for you) My top 3 takeaways after 6 weeks in the mastermind, and the top lesson I didn't expectDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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101 - How To Fill Your Program Predictably in 2026 (Even If You Don't Have a Big Audience)
One of the biggest fears I hear from my clients (that I know I've worried about in the past too):What if I put all this work into creating my program... and I can't fill it?What if it doesn't work? What if it doesn't sell? And I absolutely get it. It's so much pressure to try to fill all your spots before your program starts. That you only have one shot to make your launch work.But the secret to filling your program without the stress isn't that you need to be a better marketer or you need a bigger audience (or that you're not good enough).It's actually shifting the model.In this episode you'll hear:The biggest mistake I see coaches when they create their group programs, and why it keeps you stuck in high effort, low pay off cycles (and what to do instead)Why traditional big launches are becoming less and less common, and what's working in 2026- especially for women and moms in business Why I went from launching to evergreen, and what it means to run an evergreen programHow to set up a repeatable, evergreen sales system to fill your launches consistentlyResources:This month I'm running a brand new workshop to help you fill your programs using Repeatable Sales Systems. It takes the pressure off launching, and allows you to actually fill your program consistently, even if you don't have a big audience.You'll walk away with a clear vision for your signature program, the big picture strategy for your sales system, and the right conversion mechanism for you (it's not about pushing people to buy- it's about inviting the right people in!)It's $27, but we only have 20 spots available.Sign up for the Fill Your Program WorkshopDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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100 - 10 Lessons After 100 Podcast Episodes
Episode 100! Whether you run your own podcast (or substack!) or are thinking about creating one, I'm sharing 10 lessons after 100 podcast episodes that you can apply to your own business too.In this episode, you'll hear:Why setting up a podcast is actually a lot simpler than you thinkWhy creating a system is key to getting it done weekly (and a lot faster than you might think)How to think of ideas (especially if you're worried you might run out!) that land with your ideal clientWhat to do to make sure your podcast doesn't lead to downloads, but to actual clients tooLinks mentioned in this episode:Episode 74: What I Would Prepare in Advance If I Was Launching a Program in 2026Curious about the Fill Your Program Framework masterclass I'm running July 21st? You'll learn how to fill your program without needing a big audience, big launches or big stress. Just DM me FILLED on Instagram @laurenmonique.business and I'll send you the details!Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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99 - Why Your Helping Profession Background is Your Biggest Business Asset
I hate to admit it, but for a while in business I regretted becoming a teacher.Not that I disliked teaching (I still enjoy it as a coach!) but I felt stuck. I had been in business school... Why hadn't I stayed the course? Now "all I could do what help teachers". At least... That was the story I told myself.Not only was it completely untrue, my helping profession background is actually an ASSET as a business owner. I just didn't see it right away.In this episode, you'll hear:Why your helping profession background actually makes you a better marketer (if you do it right)How to use your strengths from your background to make more sales (it's not what you think) Why your helping profession background actually helps you run your business better as an entrepreneur (and gives you a leg up from people coming from corporate)Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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98 - How to Price Your Program When You've Always Undercharged
If you're anything like me, one challenge you may come up against a lot: Undercharging.Friends and coaches might often tell you to raise your prices... But it feels uncomfortable. Or unfair. Or exclusive.Or maybe... You feel good about your price point, but you're not at point yet where your program or service is actually profitable.If that's you, you need to hear this episode.In this episode, we'll dive into...How one product I was charging $30 for 8 years ago eventually went on to make me over $40,000How to know if you're undercharging, and why you're doing it How to price your program from an energetic standpoint, and also from a strategic oneDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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97 - Multiple Program Ideas? Here's How To Choose The Right One
A common challenge that can come up for us when we go from working 1:1 to a more leveraged offer...Is choosing the right idea.Because when we start our businesses, we often think that it's about finding the "right" idea... the right one to be successful, right?But as you continue in business, you've likely noticed you have the opposite problem. It's not about having a great idea.For entrepreneurs... It's about choosing amidst all your possible ideas!So in this episode, you'll hear...Why it's not about finding the "right" idea for your program (but rather, why it's about a good idea, well executed)The mindset shift you need to make to find the right direction for you 3 questions to help you decide which idea to run withDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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96 - I'm Taking 4 Weeks Off with My Kids This Summer (Here's How): Part 1
I'm gonna be honest... Usually I don't actually want to take that much time off with my kids over the summer.I know. That sounds terrible.But not because I didn't want to spend time with them, but because I had always been at home part time with them in some way before they went to school.And kids under 5 are exhausting! I always wanted at least a little bit of childcare in the summer.But now that they're both in school... I wanted to find a way to have 4 weeks with them this summer.If you want to spend more time with your own kids this summer without sacrificing your revenue or supporting your clients, listen in!In this episode, you'll hear...What prompted the 4 weeks (and where we'll be going!)How I'll be supporting my clients while we're gone- and how to make that work in your business too What I'll be doing to continue bringing revenue in the business And what I'll be either prepping ahead of time or letting go of for now in order to make it happenResources Mentioned In The Episode:We're running a brand new (paid) 90 minute workshop called Structured on June 17th. You'll nail your program promise, outline and project plan so you know exactly what to build before you launch your signature program.Click here to save your spot! https://laurenmonique.mykajabi.com/structuredDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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95 - The 3 Fears That Keep You Maxed Out With 1:1's (And How to Make the Leap)
If you're like many of my clients, you know you can support people 1:1, and it's the main revenue source in your business...But you're tired of trading time for dollars. The only way you get paid, is if you show up to work. That can work well up to a point, but if you're listening to this podcast, you likely want to create something more leveraged. More scalable.A program that gives you more freedom in your days too. You might have the idea, the vision... but these fears can keep you stuck. In this episode, you'll hear...The moment I pulled over in the rain and realized my business model was costing me more than it was giving... and what finally made me make the switch Why starting a group program can actually feel like just as big of a leap as leaving your job to start a business did- and how to move through itWhy creating the right structure for your program can actually help you move past imposter syndromeWhy a visibility fear is more than a "mindset problem" (and shift my client made to go from fearing visibility to getting on a stage in front of 300 people)Why all three of these fears have the same root cause, and the same solutionDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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94 - What Therapists Turned Coaches Need to Know Before Designing a Group Program
So you're thinking of moving to a group program. Amazing! Actually taking the leap and designing my group program completely changed the trajectory for my business.But if you're a therapist, you likely feel very comfortable in the academic space of learning and then doing.Entrepreneurship often feels like the opposite! After working with dozens of therapists, I've noticed a few trends of what to consider when you move to a group offer. Let's dive into what you need to know as a therapist turned coach.In this episode, you'll hear...Why creating your group offer isn't actually your first step... and what to start with firstThe difference between a Client Led Container and a Mentor Led one... and which one is right for you (especially to avoid burning out) How to create the same sense of safety and holding space in a group as you do with 1:1 clientsWhy a group actually creates BETTER results than 1:1 (if you know how to structure it)How to start thinking about your Signature Framework and how to articulate what you do (especially when you've likely been helping people with lots of different problems in your therapy practice)Join the WaitlistIf you resonated with this episode and would like my support designing and growing your signature program, join the waitlist! Send me a DM on instagram @laurenmonique.business and you'll be first to know when we have our next intake for the program. I'd love to support you.Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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93 - How To Fill Your Program When You're Selling To Consumers (Not Coaches)
Selling to businesses and entrepreneurs is not the same as selling to consumers.It's just not!But so many of us are in programs learning from coaches who have always sold to... Coaches.Or at least, have always sold to businesses and entrepreneurs. Selling to a consumer, "B2C" (business to consumer, instead of B2B, business to business), might feel harder, but it doesn't have to be. You might just need strategies specific to that industry. In this episode, you'll hearHow I learned this the hard way, and why selling B2B just isn't the same as B2CThe Top 3 Drivers: What they are and why your offer needs to hit at least one The shift that helped my client go from getting "crickets" on her emails to filling her program with 20 clientsWhy most of us are solving "important" problems, but they end up saying "not right now"... and what to do instead.Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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92 - Why Sales Calls Convert Better Than a Buy Button (even if you'd rather just send a link)
One recommendation I always make in my programs:Run sales calls.And I have to say... I get a bit of push back on it, and I get it. Sales calls can be time consuming, they can drain you and if you don't love the idea of selling... nerve wracking!I regularly see ads on IG with something along the lines of "how to sell high ticket, without sales calls".But sales calls, especially when you're in the starting days of your programs, can massively improve your conversion rate.In this episode you'll hear:3 reasons why sales calls convert better (wouldn't it be easier to have a 'buy now' button when they're ready to purchase?) (messaging, objections, connection)When to use sales calls, when to stop using them, and when to have people buy directly Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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91 - How I Organize My Days, Weeks and Months as a Coach (in 25 Hours a Week): Part 3
Have you ever felt like you're running out of time in your day... or that it's hard to balance marketing with delivery... or maybe you're newer in your business and you're wondering how you should really be spending your days at your desk (now that you get to choose how to spend it)?Or maybe... You're curious to see how other people are spending their days as entrepreneurs?In this series I'm diving into how I organize my days, my weeks and my months as a coach so that you can feel organized and focused in 2026.This is Part 3: Organizing and Running the Business in 25 Hours a WeekIn this episode, you'll hear:How I organize client notes so I know where each client is at in my programsWhere I keep my to do lists, project plans vs longer term quarterly and yearly plans (especially as my team is growing)The importance of SOP's and how we use themHow I'm preparing to grow it in Quarter 2Episodes Mentioned:Part 1: How to Prioritize Your Time- Your Quarters and MonthsPart 2: How to Organize Your Weeks and Days Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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90 - How I Structure My Live Trainings So Clients Get Results (Not Just Notes): Part 2 - My Exact Formula
One of my biggest pet peeves when it comes to live trainings and events?There's a big emphasis on "speaking on stage". On delivering content. Listening to someone speak can be great, sure, but...It's not exactly transformational.And somehow, people have equated teaching with speaking. Or more specifically... Lecturing.But you know what lecturing produces? Notes.Not results!In this series, I'm sharing exactly how I structure my live trainings (for paying clients) so they actually get results, and not just pages of notes or ideas.In this episode, you'll hear: Why the first thing you say in a live training sets up whether clients get resultsThe question I ask at the start of every training that completely changes how I teach itThe step most coaches skip that makes clients actually care about what you're teachingThe 2-part content structure I use so clients don't just understand the material they actually integrate it tooHow I close every training so clients leave with a next step, not just a page full of notesListen into Part 1 of this series here.Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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89 - How I Structure My Live Trainings So Clients Get Results (Not Just Notes): Part 1
One of my biggest pet peeves when it comes to live trainings and events?There's a big emphasis on "speaking on stage". On delivering content. Listening to someone speak can be great, sure, but...It's not exactly transformational.And somehow, people have equated teaching with speaking. Or more specifically... Lecturing.But you know what lecturing produces? Notes.Not results!In this series, I'm sharing exactly how I structure my live trainings (for paying clients) so they actually get results, and not just pages of notes or ideas.In this episode, you'll hear: Why talking through your content isn't the same as teaching it- and what to do insteadThe one thing you should know about your audience before you say a single word in your trainingHow to know if your content is really landing during your training (and not just with Q&A or a survey at the end)The difference between a training your clients take notes in vs. one they actually walk away from with a resultEpisodes Mentioned:83 - What To Include In a Live Experience (Without Making It a Webinar)Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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88 - The Visibility Series: How To Stand Out When You're Using Facebook Ads
One of the main obstacles I hear from coaches who are launching or scaling programs:Fear of visibility - in some shape or form. If you're just starting, it can feel paralyzing to go from deciding "I'm launching a group program" to actually putting yourself out there and doing it.And quite frankly, people freeze in this phase. I don't want that for you!And it happens again in the scaling phase. When you start getting in front of new audiences, a fear of visibility can come up again... Just in a different way.That's why in this series we're talking all about Visibility, and practical ways to put yourself out there (when you're really starting to sweat!).In this Part 2 episode, we're diving into SCALING your group program - using Facebook Ads.Why the fear of "getting the angle wrong" is one of the most common visibility blocks when scaling with ads, and why ads actually give you faster, more honest feedback than organic content ever willHow to find your ad angle using one of two simple frameworks (even if you can speak for an hour on your topic but freeze the moment someone says "keep it to 60 seconds"!)Why your natural energy is your actual differentiator (not your formula, your hook structure, or how polished your video looks!) and how to bring that out in your contentClick here to listen to Part 1 of the Visibility Series: Starting Your Group ProgramClick here to listen to the Facebook Ads Roadmap SeriesDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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87 - The Visibility Series: Starting Your Group Program
One of the main obstacles I hear from coaches who are launching or scaling programs:Fear of visibility - in some shape or form. If you're just starting, it can feel paralyzing to go from deciding "I'm launching a group program" to actually putting yourself out there and doing it.And quite frankly, people freeze in this phase. I don't want that for you!And it happens again in the scaling phase. When you start getting in front of new audiences, a fear of visibility can come up again... Just in a different way.That's why in this series we're talking all about Visibility, and practical ways to put yourself out there (when you're really starting to sweat!).In this Part 1 episode, we're diving into STARTING your group program. In this episode, you'll hear:The top 2 fears that hold entrepreneurs back from launching their group programsSimple shifts and strategies to move beyond themDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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86 - Is It Time To Get A... Job? How to Know if You're Cut Out to Be an Entrepreneur
Have you ever hit the moment where you think..."Maybe I'm just not cut out for this".Maybe you're just "not meant" to be an entrepreneur. Maybe you should just go back and get a job. Maybe it's something that is meant for other people, but not for you.Maybe you're feeling that way right now.I want you to know that this is SO common, and I've absolutely been there. In this episode, you'll hear:Why I used to worry this same thing, and how I overcame it (and no, it's not because I've always seen myself as an entrepreneur)How to know if it's time to get a part time job (or even a full time one), without feeling like a failure for doing it And if you do decide to stick with entrepreneurship, the one vital thing you need in place in your business to make it work (and that most entrepreneurs are missing)Consider this permission to do what you need... and a pep talk to encourage you that you can create the life that you truly want. And if it helped in any way, I'd love to hear from you. Leave me a rating here or send me a DM at laurenmonique.business on instagram. I'd love to hear from you.Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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85 - I Spent $15K and Uncovered a Money Block I Didn't Know I Had: Here's How It's Affecting Your Sales Too
If you've ever worried about what someone might say about your program price, or about raising your prices... or even felt uncomfortable after actually stating your price (what if it wasn't what they were expecting??)...This podcast episode is for you!In this episode, you'll hear:What this program is and why I decided to invest in itHow I discovered a money belief that has been blocking my next level of growth (and that I've actually had all along) The questions you can ask yourself to uncover your own block too (and how to let go of it)Why your potential clients might be saying no (or even ghosting you)... and what do about itDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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84 - What To Include In a Live Experience (Without Making It a Webinar): Part 2
One of my favourite ways to connect with your audience?Live experiences.Now I don't necessarily mean in person (though that is fantastic too), but especially experiences where potential clients can get to know you, be in your energy, and interact with you. It can be a presentation, but in this scenario we're chatting about smaller, less formal events: think workshops or lunch and learns. This is Part 2: Sell Without A PitchIn this episode, you'll hear...Why selling directly in a live experience isn't always the best choice, and why Program Led Selling can be a great alternative3 mistakes coaches make that build trust... but squash demand - and what to do insteadDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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83 - What To Include In a Live Experience (Without Making It a Webinar): Part 1
I don't have to tell you that in the age of AI, personal connections are more important than ever to fill you group programs.One of my favourite ways to connect with your audience?Live experiences.Now I don't necessarily mean in person (though that is fantastic too), but especially experiences where potential clients can get to know you, be in your energy, and interact with you. In can be a presentation, but in this scenario we're chatting about smaller, less formal events: think workshops or lunch and learns. This is Part 1: Structure. In this episode, you'll hear...4 ways to create a live experience (that don't include a traditional webinar or 5 day challenge)Why running an experience like this can increase sales, even without a pitchHow to structure an event like this so it builds trust AND demand Stay tuned for Part 2: Build Demand Without A PitchDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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82 - What I Do If I Wasn't Making Consistent Sales in 2026
One of the main challenges I hear from coaches and mentors running online programs:Their revenue isn't consistent each month.Sometimes they have a good month, but other times, there aren't any sales or potential clients coming in... and it's a huge source of stress.I have absolutely been there- but it does not have to be like that (even if you think you're "bad" at marketing).In this episode, you'll hear: Why most coaches aren't making sales regularly, and why a Repeatable Sales System will shift itWhat a Repeatable Sales System is, and the prerequisites you need in your business and program in order to make it work for youThe main elements you need in your Repeatable Sales System, and what to do if it's not workingDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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81 - Your Clients Want to Keep Working with You... What Should You Offer Once A Program Is Done?
Often we focus our energies on getting sales, on getting those first clients in the door.But what if you finish your 12 week program... and your clients are asking: "What's next?"First off - what a great problem to have!Should you feel bad that you don't necessarily have anything to offer them? Should you just have them redo the program (but what if it just feels like a repeat for them)? Should you create something else... but you're not sure of what that could even look like?In this episode, you'll hear:Why focusing only on front end sales is leaving money on the table, and what to do insteadWhen to know if you're ready to create another offer on the backend of your main program3 different program models that allow for renewals, and how to see which one might be a fit for you Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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80 - 7 Traits of Successful Group Program Coaches
After helping entrepreneurs create signature programs over the last 2 years - I've noticed a trend.Some coaches actually create and scale their programs... While others don't.The coaches who actually launch the program they set out to create (and then go on to scale it!) don't necessarily have more education than you, more expertise than you... They might not even have as much business experience as you.What they do have in common are traits. Specific ways of operating and seeing the world that allow them to move past the inevitable setbacks and challenges to actually make their vision happen.In this episode you'll hear 7 traits I've noticed in my clients in peers that have helped coaches at all phases in business- from coaches who are just starting out and have sold their first spots in their program to coaches hitting 50k months.My intention for this episode is to inspire you to embody these characteristics. When you develop them in your own business, you'll see massive shifts!Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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79 - How a Health Coach Grew Her Program to 9 Different States and 100s of Students with Ali Hively
If your ideal client isn't a consumer, but is actually an organization, district or school- this is a fantastic episode for you!In this week's Case Study episode, I interview Ali Hively, a previous client, teacher and health coach and founder of Rise Girl: a program that empowers girls (grades 3 and up) with confidence, connection, and healthy habits through evidence-informed programs they love.When we first worked together, Ali had a lot of content already created. Once we streamlined it and her process, she's now been able to focus solely on her main signature program, Rise Girl... and has been able to grow it to 100s of students across 9 states (and counting)! And has grown her business to over 6 figures.She not only shares about the impact our work had on her business, she also shares fantastic insight on the mindset it takes to grow your own and how to grow your audience outside of the usual collabs, ads and IG growth strategies we're used to seeing in the online space.If you want to learn how to grow with speaking and conferences, sell to organizations instead of consumers, or if you want some inspiration to grow your business that isn't in the "make money" niche, this one is a must listen.To Connect with Ali:Visit https://www.risegirlprogram.com/ Or on connect with her on instagram at @ali.hivelyDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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78 - Should You Still Be Running Your Business As Usual?
This one is coming off the back of a recent masterclass I ran... When I woke up feeling like -"Should I really still be running my business as usual?"I mean... It seems crazy when people are literally being killed in the street.But I worked through this and landed on my favourite affirmation that has helped me through my most recurring money block.And if you're anything like the thoughtful, kind and caring clients I tend to attract, it's likely a big block for you too (that you may not even be aware of).This quick episode is good one to listen to especially when you're feeling discouraged or powerless about what you're witnessing right now. Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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77 - How I Organize My Days, Weeks and Months as a Coach (in 25 Hours a Week): Part 2
Have you ever felt like you're running out of time in your day... or that it's hard to balance marketing with delivery... or maybe you're newer in your business and you're wondering how you should really be spending your days at your desk (now that you get to choose how to spend it)?Or maybe... You're curious to see how other people are spending their days as entrepreneurs?In this series I'm diving into how I organize my days, my weeks and my months as a coach so that you can feel organized and focused in 2026.Part 1: Getting DirectionIn Part 1, we looked at a more macro level- how I plan out my quarter, my month to have a clear focus of where my time should be spent. Check out Part 1 here.In this episode, we're diving into how I plan my weeks and days from there.In this Part 2 episode, you'll hear:Why I look at my big picture plan for my quarter and month first, before creating a to do list How I run my weeks to balance serving clients, running and growing the business (and the mistake I was making and why it cost me in revenue)How I spend my days so I have time for what matters most (instead of feeling like I don't have enough time!)Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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76 - How I Organize My Days, Weeks and Months as a Coach (in 25 Hours a Week): Part 1
Have you ever felt like you're running out of time in your day... or that it's hard to balance marketing with delivery... or maybe you're newer in your business and you're wondering how you should really be spending your days at your desk (now that you get to choose how to spend it)?Or maybe... You're curious to see how other people are spending their days as entrepreneurs?In this series I'm diving into how I organize my days, my weeks and my months as a coach so that you can feel organized and focused in 2026.In this Part 1 episode, you'll hear:How I plan out my quarter (and if you really need to plan out your year)How I plan out my month to balance revenue generation and client deliveryThe difference between sales and marketing and where you should be spending your time, depending upon the season of business you're inHow to think about planning our your own time big picture before we dive into the more micro planning (daily and weekly) next weekIn Part 2, we'll dive into my weekly and daily rhythms. Stay tuned!Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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75 - My Word for 2026
Do you choose a word for your year? I really wanted to share this episode with you in December 2025, but it wasn't quite ready yet. I was very much in the doing doing doing (which definitely relates to the word I'm choosing this year!)...I needed the time to pause and reflect over the break to refresh and get really clear on where I'm going this year- and I know it was exactly what I needed.In this episode, you'll hear:My word for the year and the lesson I needed to relearn at the end of 2025 (the same one I often end up coaching my clients on)How I bridged the gap from going from 1:1 to a group format (it didn't happen overnight)Why giving yourself permission to run your business your way is not only "allowed"- it will actually make it sustainable for you in the long runWhy this is the perfect segue into my next series coming next week: How I Organize My Days, Weeks and Months as a CoachMy intention for this episode is to help you reflect on where you want to go in 2026 and to give you permission run your business on your own terms.Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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74 - What I Would Prepare In Advance If I Was Launching a Program in 2026
One of the main challenges I hear from coaches who have launched programs before:Their past mentors have recommended they build it as they go... but it doesn't feel professional... And is a major cause of stress.It does not have to be that way! And it doesn't mean preparing your entire program in advance either.In this episode, you'll hear: Why building as you go can stress you out... and why creating it all first can leave you overthinking or giving up The exact elements I would prioritize having prepared in advance if I were to start a new program (and what I'd leave for later... and how I get them done) How to find the right balance for youDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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73 - 5 Lessons After Doubling My Revenue in 2025
It can be so tempting to move onto the next thing in your business-Especially when it doesn't feel like it's "working". The next launch, the next strategy, the next shift.But I know for me, when I actually take the time to look back, that's when I know what to focus on for the next year... and what to stop repeating.In this episode, you'll hear:The identity shift that quietly guided my best decisions this year- long before the strategy made sense on paperThe financial lens that completely changed how I evaluate growth (and why I didn’t see it sooner)The boundary I tend to let go of (that can cost me in time and money!), and when I needed to bring it back into placeHow I stopped leaving things up to chance in my business How I went from thinking "I hope this works" to knowing with certainty that it wouldInterested in Signature Program Design?If you're interested in finding out more info about our Signature Program Design coaching program, DM the word SIGNATURE on Instagram! I'd love to chat about it with you. https://www.instagram.com/laurenmonique.business/ Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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72 - How To Set Up Your Program To Scale: Group Program Systems [Delivery Systems Part 2]
In last week's episode, Part 1 of Delivery Systems, we looked at delivery systems for your 1:1 work to save you time each week-(Because one of the challenges to creating a more scalable offer is actually having the time to create it when you're already maxed out at 1:1's!)In Part 2, we're diving into Group Program Delivery Systems- how to think about systems so that your program is set up to grow, without sacrificing a quality client experience. In this episode, you'll hear:Why Delivery Systems are more than just tech platforms, and what to look at insteadWhat to look at when you onboard new clients, and how to make sure they feel supported (without you having to do everything manually)Why every deliverable needs a system, and how to think about creating a system for each one of yoursHow to think about renewals and offboarding: two often-overlooked parts of your Delivery Systems that quietly make or break your referrals, retention, and repeat revenue.Resources Mentioned:Want to get on the Early Bird registration list for the bonus Pilot Program Design December call? Send me a DM on Instagram @laurenmonique.business!Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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71 - How To Make Time For Program Creation When You're Maxed Out With 1:1s [Delivery Systems Part 1]
Here's the challenge of creating a more leveraged offer so that you can spend less time in 1:1 work:There's a lag time.There's a creation period- where you're likely balancing your 1:1 clients with designing and launching your new group program.We often have to do more upfront work to have it pay off later, even if you're not fully creating your program before you launch.The solution? Upgrading your Delivery Systems.In this episode, you'll hear:Why Delivery Systems can be the solution to your time crunchIf your business could improve your systems to get more time back, even if you've already got some in placeHow to start thinking about your Delivery Systems so you can add in the right ones for youResources Mentioned:Want to get on the Early Bird registration list for the bonus Pilot Program Design December call? Send me a DM on Instagram @laurenmonique.business!Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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70 - I Changed My Podcast Name! Here's Why and What You Can Learn From It
Introducing... The Program Design Podcast!After 69 episodes of Align and Inspire, I was ready to evolve the name- but it's so much more than that.If you're a coach or mentor who has been feeling stuck between two niches, overthinking, or wondering if it's time to pivot, this episode is absolutely for you.In this episode, you'll hear:Why I decided to change the name of the podcastWhy coaches get stuck in the idea phase of their next offer and what to do insteadSimple tips to name your own podcast or programWhat it means at a manifestation and identity level and how you can bring that way of thinking into your own business Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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69 - I Stopped "Playing Business"
Ever feel like you're "playing" business?Like you're working on your laptop, but there's a part of you that feels like you're kidding yourself? Or like it's really more of a hobby... and not a "real" business?If you're in that place - I get it. It's not like you have a brick and mortar that you're driving to, physically unlocking and then working every day.It can feel a bit... pretend when you're building an online business- especially if you're not making the money you want yet.The challenge with this perspective though is that if you stay here, that's where your business will stay: a hobby. In this episode, you'll hear:Why staying in the phase of "playing business" can keep you stuck (and why it actually feels safer, even if you're not making enough money)How I got over feeling like I was playing business5 strategies to help you stop seeing your business like a hobby so you can actually manifest the business you wantDid you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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68 - What Tech Do You Need For Your Group Program?
A big hurdle for some when you create a group coaching program? Tech.Even if you are reasonably "techy" the sheer amount of options for your group program can be time consuming to look through...But if you're telling yourself you're "bad at tech" (because yes, it's a belief, not a fact!) it can feel like a massive block.In this episode, you'll hear:What main types of tech platforms you need for different stages of business: when you're creating your first group program, and what you might need as you grow itThe difference between an "all in one" platform and a standalone one Questions to think through what tech "stack" you really need for your offer, market and stage of businessRecommendations for email list software and course platformsMy Favourite PlatformsEmail Lists:Kit (formally Convertkit) : Note that this is an affiliate link. They do have a 60% off deal coming up for Black Friday that you can check out too!FloDesk: I haven't used it personally but I know others have said great things. If you value creating beautiful emails, it could be a great option for you.Course Platforms:Kajabi: Note that this is an affiliate link. If you're looking for software that's professional, easy to use and has great support, Kajabi is popular for a reason!Membervault: Not an affiliate link, just a great option if you're looking for something cheaper and easy to use.Zenler: I haven't personally used it, but I know some clients who do and like it as an all in one platform.Scheduling Tools:My favourite is Calendly!Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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67 - A Pilot, a Group or a Signature Program... What's the Difference?
In this podcast, you've likely heard me use the terms group program, pilot (or beta) program, and signature program... So what's the difference?And which one is right for you?In this quick episode, you'll hear:The difference between a group program, a pilot program and a signature program... and even an online courseHow to know which one is right for youWhat you need to get started as a scalable group offerMentioned In This EpisodeRegistration is now open for Pilot Program Design - my brand new program designed to help you create and launch your first ever group program.If you know you want to launch your program in the next few months (and like the idea of getting in this round at a sizeable discount!), send me a DM on IG @laurenmonique.business for more details- we can chat to see if it's right for you.Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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66 - How To Sell In Your Webinars Without Feeling Salesy with Colin Boyd
If you know you want to fill your group coaching program but at the same time, you hate the idea of actually having to sell it...Or worry about coming across as pushy... or salesy...This podcast episode is for you.In this episode I interview Colin Boyd, creator of Sell From Stage Academy and author of the brand new book, One Presentation Away. His strategies can help you whether you're presenting in virtual webinars like I do or on live stages and in person workshops. Colin is a mentor of mine and has made a huge impact on how I sell my program confidently and with integrity, in a way that really feels good to me.In this episode you'll hear:How Colin went from doing free 1:1 coaching to building a multimillion dollar expert businessHow to let go of the fear of not being good enough as a coach so that you can move out of feeling stuck and into your purposeHow to move past the fear of feeling "showy" in your business so that you can step into leadership and truly grow your business- your audience doesn't need the "1.0 version of you"- they need the 2.0.Tips for avoiding being salesy and pushy... and how to structure your presentations for stronger conversionsIf you know you want to sell your program with webinars, this episode is a must listen!Resources Mentioned:Click here to order Colin's book: One Presentation Away (and get the pre-order bonuses when you buy before October 28th!)Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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65 - What I’ve Learned from Creating 6+ Group Program Outlines in a Month for Clients
One of the key ways I'm supporting my clients to design signature programs this year is by co-creating results focused program outlines. My clients love this level of bespoke support and in September, I created 6 program outlines for 6 unique businesses.And you know what I've noticed?Even though they are different businesses, the challenges people faced were similar. Some could see the final vision of what they wanted to create, but they felt lost in the details to actually getting it off the ground. Others knew it would work 1:1, but when they went to do it in a group format, they just couldn't imagine how it would look (and actually work) in a group.The way to let go of these challenges? A clear process to create your program outline. In this episode, you'll hear:Why program outlines are key to creating the right program and feeling confident selling it... without wasting timeThe main mistake I see people making when they map out their program content- and why it can leave you feeling stuck in the idea phase My top 5 recommendations when creating your program outlineResources Mentioned In This Episode:I'll be sharing a brand new offer soon to help you launch your first group program. If you want to get all the details once they're available (and take advantage of our early bird discount!) DM me "First Program Waitlist" and I'll send you the details!Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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64 - Want More Sales? Streamline Your Offer Suite
If you're anything like I was, you're focusing a lot of your energy on making more sales in your coaching business.And new sales are obviously... awesome.But I wonder... what if you're overlooking the power of repeat sales as a coach? Or if you're focusing so much on creating new offers for your same audience... rather than creating offers that naturally flow together?That is the power of an Offer Journey!In this episode, you'll hear:What I mean by "Offer Journey" and why it will make you more sales (it's more than an offer suite)The difference between a horizontal or vertical Offer Journey, and which one is right for youHow to start mapping out your own offer journey so you know where your programs could fit with your existing 1:1 or done with you offers Resources Mentioned In This Episode:Download the Offer Suite Builder here!Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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63 - How to Renew Your Clients (Without Feeling Awkward) [The Renewal Series]
One of the keys you might be overlooking to fill your programs more easily?Renewals!It's so much easier to sell to an existing client rather than a new one- I've read it can even cost 5x more to acquire a new customer than retaining an existing one.Now, I personally don't see it as "acquiring a customer" but when you can include renewals in your program rather than always looking for new clients, you'll be able to fill your program more easily, make your revenue more consistent and deliver deeper transformations for your clients.All of that is awesome... but how do you actually make that work in practice?In this series, we're diving into renewals and retention- how to structure your program for renewals, how to position and sell your renewal offer, and how to improve your retention rate.Listen to Part 1 here.In this second episode on Renewal Structure, you'll hear:The 3 renewal mistakes that will massively impact conversionsHow to position your renewal offer so your alumni know it will be valuable for themIf you should price your program differently for renewalsHow and when to talk about renewals (without feeling awkward or pushy about it)Now that that you have an idea of how to position and sell your renewal offer, what can you do to increase your retention rate? We'll dive deeper into it in Part 3!And, if you'd like support on structuring your program to offer renewals too, Signature Program Design could be a great fit for you. DM the the word WAITLIST and I'll send you more details!Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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62 - How to Structure Your Program for Renewals (While Still Being Valuable for Alumni) [The Renewal Series]
One of the keys you might be overlooking to fill your programs more easily?Renewals!It's so much easier to sell to an existing client rather than a new one - I've read it can even cost 5x more to acquire a new customer than retaining an existing one.Now, I personally don't see it as "acquiring a customer" but when you can include renewals in your program rather than always looking for new clients, you'll be able to fill your program more easily, make your revenue more consistent and deliver deeper transformations for your clients.All of that is awesome... but how do you actually make that work in practice?In this series, we're diving into renewals and retention- how to structure your program for renewals, how to position and sell your renewal offer, and how to improve your retention rate.In this first episode on Renewal Structure, you'll hear:The 3 keys to making more money with your signature program (and this last one is often overlooked!) The benefits of having renewals for you AND for your clients If you should have a separate cohort for alumni, or if another model might work better for your businessThe renewal mistake that makes alumni check out (and how to set up your program so they're still getting value) Now that you can picture how you might structure your program for renewals, in Part 2 we'll look at how to position and sell your offer. Should you price it differently? Should you offer something different or special when you renew? How should you actually talk to your members about renewing? We'll dive deeper into it in Part 2!And, if you'd like support on structuring your program to offer renewals too, Signature Program Design could be a great fit for you. DM the the word WAITLIST and I'll send you more details!Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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61 - Cycle Sync Your Business with Renae Fieck
If you've ever felt sure of yourself and your vision one week...And spiralling in self doubt and "maybe I should just go back to a job" energy the next week...Cycle syncing can change the came for you! It comes down to listening to your body and working within a rhythm, rather than pushing through each day.Whether you're new to the idea of cycle syncing in your business or you're thinking about to make it work for you, this episode is a must listen!In this episode you'll hear:Why cycle syncing your business can be the key to less exhaustion, burnout and anxietyHow to look at cycle syncing if you don't have a regular cycleThe main 4 phases of your cycle and the superpower each one holds for you What it looks like to create a feminine business in a way that still embraces action, structure and masculine energyResources Mentioned In This EpisodeIf you're in the US, get Renae's book, Cycle Sync Your Business: How to Leverage Your Menstrual Cycle For More Income and Impact Within Your Business here.If you're in Canada or outside the book, download the first few chapters for free here.And to connect with Renae on IG, click here.Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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60 - How I Structure My Days, Weeks, and Months as a Coach and Mom Running a Signature Program
Are you building your business alongside car naps, school pick ups and soccer practices?Me too!I often see business coaches share how helpful it is to have a 2 hour morning routine, or how hard they needed to work to get them the freedom they have in their lives now.That is just not my reality, and if you're reading this, my guess is it isn't yours either!Since I've started, I've had a few different business models: lower ticket digital products, a membership, done for you work, group programs... and I have to say, running a Signature Program has been by far the most supportive model I've had as a mom.In this episode, you'll hear:My monthly routine to bring in clients regularly, without a stressful launchMy weekly routine to balance client delivery, running the business with marketing and salesMy daily routine and how I run my business and pick up my kids from schoolIf you've ever wondered how other mums in business are running their days, or are curious to figure out how to make a schedule that works for you and your family, this is the episode for you!Resources Mentioned in this EpisodeSignature Program Design Waitlist: To sign up for the waitlist and to find out if the program would be a good fit for you, DM me on Instagram saying WAITLIST. And to read Renae Fieck's book Cycle Sync Your Business, click here!Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!Connect with Lauren on Instagram @laurenmonique.business
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ABOUT THIS SHOW
Welcome to the Program Design Podcast. I'm your host, Lauren Monique- teacher and curriculum writer turned program mentor and business strategist for coaches, educators and online experts. Whether you're looking to create your first ever group coaching program or scale your current offer for more freedom, revenue and consistent income, this is the podcast for you. Here you'll find practical strategies and encouragement mixed with a bit of manifestation and intuition to help you design and grow a program you love. encouragement and inspiration Let's dive in!
HOSTED BY
Lauren Monique
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