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All Episodes

AI to ROI (fka Metrics that Measure Up) — 240 episodes

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1

NVIDIA – The Full-Stack Maestro

2

The AI-Native Services Playbook - with Jake Saper, General Partner - Emergence Capital

3

The Role of the CAIO in a Managed Service Provider - with Jim Piazza, CAIO Ensono

4

On Paper, the SpaceX IPO is Not So Heavenly

5

AI's Organizational Impact: McKinsey's State of Organizations 2026 Report

6

Beyond OpenClaw - The Rise of Personal AI Agents

7

The Power of Eye Tracking for the Enterprise - with Adam Gross, Co-Founder & CEO of HarmonEyes

8

Pricing Strategy for AI Software and SaaS: When to Change, Who Should Own It, and the CFO's Role with Dan Balcauski

9

The Power and Promise of Vertical AI

10

The Superhuman AI Agent - with Amanda Kahlow, CEO & Founder, 1Mind

11

Deloitte 2026 State of AI Report - The Untapped Edge

12

AI to ROI: Big Story - Will the Angst, Agony, and Adversity of AI be Worth It?

13

AI-Native ERP vs. Legacy ERP: What's the Difference? with Santiago Nestares, Founder & CEO of DualEntry

14

The Rise of the Chief AI Officer (CAIO)

15

The SaaS to AI-First Transformation - 3 Examples from Notion, Canva and ServiceNow

16

AI SDR Learnings, Results, and ROI - with Jacco van der Kooij, Winning by Design

17

The Great AI War on Jobs

18

SaaS to AI-First Transformation

19

Navigating the Shift to AI-Powered Revenue Workflows - A CFOs Perspective with Drew Laxton, CFO Outreach

20

Context Graphs - AI’s Trillion-Dollar Technology

21

Measuring the performance and business impact of AI agents - with Todd Olson, Founder and CEO Pendo

22

The Strategic Future of FP&A - with Albert Gozzi, Founder and CEO Aleph

23

The Use and ROI of AI in Finance - with Sowmya Ranganathan, Former Controller OpenAI and CEO, Lumera

24

The Role of FP&A in Business Strategy - with Christina Ross, Founder and CEO Cube

25

Exit Ready Analytics - with Will Sullivan, Managing Partner at Predictive Analytics

26

Real-time Data-Driven Insights and Decisions - with Josh Schauer, CFO insightsoftware

27

The Scaler Role, Personality Traits and Business Impact - with Casey Woo, Founder and CEO Operators Guild

28

Future of FP&A + AI - with Melissa Howatson, CFO Vena Solutions

29

B2B SaaS and AI-Native Pricing Frameworks - with Marcos Rivera, Founder and CEO Pricing I/O

30

Integrating GTM in a PLG Company - with Shane Murphy-Reuter, President GTM Calendly

31

The Role of the Fractional CFO - with Josh Aharonoff, Your CFO Guy and Founder Mighty Digits

32

Revenue Recognition in B2B SaaS and Native-AI has never been harder - with Dan Miller, CFO RightRev

33

Measuring and Forecasting Marketing ROI - with Pranav Piyush, Founder and CEO Paramark

34

B2B Marketing and AI trends with Sydney Sloan - Chief Marketing Officer at G2

35

The Data Intelligence Market in 2025 - with Ben Eisenberg, CEO People Data Labs

36

The CFO Journey from Private Equity Acquisition to Initial Public Offering (IPO) - with Bill Koefoed, CFO OneStream

37

Measuring the ROI of Transitioning from Outbound to Inbound GTM - with Aviv Canaani, CRO Datarails

38

Capturing Value with SaaS Pricing - with James D. Wilton, Author Capturing Value

39

The Next Frontier of SaaS Pricing - with Bill Wilson, Pace Pricing

40

Next Generation ERP - with Sandeep Chopra, Co-founder and Co-CEO at Everest Systems

41

Rule of X - with the co-author, Sam Bondy, Bessemer Venture Partners

42

State of Interactive Product Demonstrations - with Natalie Marcotullio, Head of Growth at Navattic

43

B2B Sales Elixir of AI + Collective Intelligence with Stephen Messer, Founder and CEO Collective[I]

44

The Role of a SaaS Acquisition Marketplace - with Andrew Gazdecki, Founder and CEO Acquire

45

Building and Growing a Media Network Inside a SaaS Company - with Rob Litterst, Head of Growth HubSpot Media Network

46

AI Monetization Strategies - Balancing Revenue and Adoption with Gary Survis and Ethan DeSilva, Insight Partners

47

The Future of SaaS Events - with Poya Osgouei

48

The Evolution of Variable Pricing Models & Revenue Management with Apurv Bansal - Founder and CEO Zenskar

49

SaaS Reporting Roadmap with J.T. Cecchini - CEO LevelUp Finance

50

SaaS CEO and CFO Collaboration - with Godard Abel and Chad Gold, CEO and CFO G2

51

Farmville to Finance - The career Journey of Siqi Chen, Founder and CEO Runway

52

B2B Marketing Metrics Framework - with Bill MaCaitis - Former CMO Slack, ZenDesk and Salesforce

53

The State of SaaS & AI - By the Numbers with Brad van Leeuwen, Co-Founder and COO Cledara

54

Corporate Gifting and the Impact on Pipeline Performance - with Kris Rudeegraap , Co-Founder and Co-CEO Sendoso

55

Virtual Product Tours and Demonstrations - with Andrea Wunderlich, Maxio

56

Evolution of a Public Relations Marketplace - with Gregory Galant, Founder and CEO, Muck Rack

57

Creating a Metrics Centric Culture - Jay Topper, Chief Customer Officer, Fabric

58

Entering the U.S. SaaS Market from Europe - with Niclas Lilja, Founder and CEO Younium

59

The Global Sales Tax Challenge for SaaS Companies - with Michelle Valentine, Founder and CEO Anrok

60

Managing the journey from start-up to IPO and beyond - with Henry Schuck, Founder and CEO ZoomInfo

61

The Start-Up CEO Field Guide - with Matthew Blumberg, Founder and CEO Bolster

62

Entering a Mature FP&A Market as a Start-Up - with Julio Martinez Co-Founder and CEO, Abacum

63

Selling Business Value to the CFO and CRO - with Sean Brophy, Head of Global Sales, Pigment

64

2024 B2B SaaS Sales Benchmarks- with Sally Duby, Chief Sales Officer - The Bridge Group

65

The Evolution of B2B Software Reviews - with Godard Abel, G2 Founder and CEO

66

Scaling Sales Leadership to IPO and Beyond - with Ryan Meadows, SVP Sales Klaviyo

67

Selling to the CFO - with Tim Riitters, CFO at Gong

68

The Future of B2B Events - with Patrick Smith, CMO at Cvent

69

The State of Global Hiring - with Tony Jamous, Founder and CEO Oyster HR

70

The Journey to Head of Marketing - with Brandon Redlinger, VP Marketing Chili Piper

71

The Evolution of Revenue Operations - with Henry Mizel, SVP RevOps at Apollo

72

Role of a Private Equity Operating Partner - with Paul Stansik, Partner ParkerGale Capital

73

AI Enabled Customer Communications - with David Daneshgar, Co-Founder and CEO Whippy

74

The Challenges of a Start-Up entering a Mature Market - with Nicolas Kopp, Founder and CEO Rillet

75

Building a Community for B2B Marketers - with Dave Gerhardt, Founder and CEO Exit Five

76

Original Research as a Content Marketing Asset - with Becky Lawlor, Redpoint Content

77

Cloud Service Agreement Benchmarks - with Jake Stein, Founder and CEO Common Paper

78

The Next Generation of Customer Success - with Jamie Davidson, Founder and CEO Vitally.io

79

The Impact of AI on Customer Communications - with Craig Walker, Founder and CEO Dialpad

80

Ecosystem-Led Growth - with Bob Moore, Founder and CEO Crossbeam

81

Data and Diagnosis-Driven Selling - with Mark Petruzzi, Author

82

Accelerating Growth in a Cautious Capital Environment - with Hayden Stafford, President and CRO Seismic

83

Has SaaS lost Go-to-Market Fit - with Jacco van der Kooji, founder and CEO Winning by Design

84

Customer Subscription Financing - with Alex Sandkuhl, Founder and CEO Keystone Growth

85

Marketing Metrics to Deliver Growth Efficiency - with Kelly Hopping, CMO Demandbase

86

The Evolution of FP&A in SaaS - with Philip Watson, CFO Paddle

87

The Future of Sales Execution - with Manny Medina, Founder and CEO Outreach

88

The Evolution of Customer Success - with You Mon Tsang, Founder and CEO ChurnZero

89

Full Funnel Analytics with Helen Lin, Founder and CEO Discern.io

90

Building a Brand and Efficient Growth Simultaneously, with Randy Wootton, CEO Maxio

91

Corporate Venture Capital Investing at Microsoft - with Peter Berg, Managing Partner at M12

92

B2B Demand Generation Investment and Performance Trends - with Kevan Savage, The Alexander Group

93

Cloud Computing Cost Management - with Phil Pergola, CEO CloudZero

94

Measuring Category Creation and Brand Awareness ROI - with Udi Ledergor, Gong Chief Marketing Officer

95

Present SaaS Metrics Like a Pro - with Dave Kellogg

96

The Science of Scaling - with Mark Roberge, Stage 2 Capital

97

The Evolution of the SaaS CFO Role - with Chad Gold, Salesloft

98

The Journey to a B2B SaaS CFO Role - with Michael DiFilippo, Invoca

99

SEO in the Age of AI - with Aidan Shaw, Founder and CEO Myst Marketing

100

Mostly Metrics - The Creator's Challenges with CJ Gustafson

101

Hacking SaaS - with Eric Mersch, author and Partner FLG Partners

102

Turning Credit Card Payment Processing Fees into Revenue - with Caleb Avery, Founder and CEO Tilled

103

Opportunity Funnel Signals and Metrics - with Bill Kantor, Founder and CEO Funnelcast

104

The impact of being a Product Manager and VC on before becoming a B2B SaaS Founder - with Alok Goel, Founder and CEO DriveTrain

105

B2B Technology Equity Trends - with Peter Walker, Head of Insights Carta

106

Scaling from $50M to $500M with a PLG Motion - with Carilu Dietrich, former Atlassian CMO

107

Community + Content + Event Lead Growth - with Anthony Kennada, Founder and CEO AudiencePlus

108

What a Unicorn Knows - with Pablo Dominguez, Insight Partners

109

The JOLT Effect - with Matt Dixon, Author

110

Ideal Customer Profile Defined by Net Revenue Retention - with Dan Sperring, Founder and CEO Align

111

The potential of AI for B2B Marketers - with Paul Roetzer, Founder and CEO Marketing AI Institute

112

Microsoft Product Leader to SaaS Founder - with Anand Subbaraj, Founder and CEO Zuper

113

Discussing the Benefits of SaaS Spend Management - with Sid Sridharan, Founder and CEO, Spendflo

114

State of the Cloud 2023 - Top Five Predictions with Janelle Teng, Bessemer Venture Partners (Episode #2)

115

State of the Cloud 2023 - with Janelle Teng, Bessemer Venture Partners (Episode #1)

116

Event-Led Growth in B2B SaaS - with Julius Solaris, Founder and CEO Boldpush

117

Evolving from Excel for SaaS Financial and Metrics Reporting - with Ali Rizvi Founder and CEO, TrueRev

118

B2B SaaS Metrics and Prioities with the Alexander Group - Ted Grossman and Davis Giedt

119

Scale your SaaS - with Matt Wolach, founder of Xsellus and "Scale your SaaS" podcast

120

SaaS Spend Management Trends - with Eric Christopher, Founder and CEO Zylo

121

SaaS Expansion across Europe - with Rick Pizzoli, Sales Force Europe

122

The Future of SaaS Spend Management - with Ryan Neu, Founder and CEO Vendr

123

The Evolution of Forecast Management - with Guy Rubin, Founder and CEO ebsta

124

Lessons learned from the Silicon Valley Bank collapse - with Todd Gardner, SaaS Advisors

125

When to introduce SaaS Spend Management - with Cledara co-founder and COO, Brad Van Leeuwen

126

CFO lessons learned in planning and forecasting - with Dan Fletcher, CFO Planful

127

SaaS Spend Management - with David Campbell, Founder and CEO Tropic.ai

128

Corporate Spend Management - with Oded Zehavi, Founder and CEO Mesh Payments

129

Full Funnel Conversion Optimization - With Guy Yalif, Founder and CEO - Intellimize

130

No Forms - No SPAM - No Cold Calls - with Latane Conant, Chief Market Officer 6sense

131

Building a media asset inside a B2B SaaS company - with Patrick Campbell, Founder and CEO ProfitWell (Paddle)

132

Product Analytics and Metrics that Matter - with Todd Olson, Founder and CEO Pendo

133

The Power of Go-to-Market Experience + Capital - with Mark Roberge, Stage 2 Capital

134

A Chief Revenue Officer's learnings from $0 - $100M+ ARR - with Mark Kosoglow, CRO Catalyst and SVP Sales, Outreach

135

The Different Buying Team Profiles - with Brent Adamson, author the Challenger Customer

136

Marketing Metrics that Matter to the CFO - with Chris Golec, Founder and CEO Channel99 and Demandbase

137

The journey from FP&A to SaaS CFO - with CJ Gustafson, CFO PartsTech

138

Kind Folks Finish First - Sam Jacobs, Founder and CEO Pavilion

139

Saas Metrics for Investors and Execution Decision Making - with Nick Franklin, Founder and CEO ChartMogul

140

Revenue Operations Outsourcing Strategy - with Cliff Simon, CRO Carabiner Group

141

RevOps as a Strategic Revenue Planning Partner - with Toni Hohlbein, Growblocks

142

Customer Lifecycle Metrics - With Craig Rosenberg

143

Metrics Require Context - with Scott Stouffer, founder and CEO scaleMatters

144

Metrics that Matter to a CRO - with Bill Binch, Operating Partner at Battery Ventures

145

Traversing the Traction Gap Framework - with Bruce Cleveland

146

The Role of FP&A vis a vis Revenue Operations - with Paul Barnhurst, The FP&A Guy

147

Evolution of Customer Success by the Numbers - Kellie Capote, Chief Customer Officer Gainsight

148

The SaaS Ecosystem in Canada - with Lauren Thibodeau, SaaSCan

149

A Venture Capital Index Fund - with Marcelino Pantoja, founder and CEO Measurement

150

B2B SaaS Cash Management and Metrics - with Brandon Metcalf, Founder and CEO Place Technology

151

Intelligent Revenue - With Chris Cabrera, Founder and CEO Xactly

152

B2B SaaS Pricing Benchmarks - with Bryan Belanger, XaaS Pricing

153

Transforming Data-Driven Decisions into Success - with Allan Wille, Founder and CEO Klipfolio

154

Marketing as a Sales Productivity Amplifier - with Mark Stouse, CEO Proof Analytics

155

The Importance of SaaS Benchmarks - with Sam Baker, Scale Venture Partners

156

The 360° Customer Journey with Carson Conant, Founder and CEO Mediafly

157

The Revenue Operations and Sales Development Partnership - with Taft Love, Iceberg RevOps

158

Todd Gardner - The rise of Usage-Based Pricing in B2B SaaS

159

Expanding the Sales Engagement Platform Vision - with Kyle Porter, Founder and CEO Salesloft

160

The State of Sales Enablement - with Dave Lichtman, Founder and CEO Enablematch

161

Sales Engagement evolves to Revenue Execution - with Anna Baird, Chief Revenue Officer - Outreach

162

Customer Success and Quarterly Business Reviews - with Guy Nirpaz, Founder and CEO Totango

163

The Autonomous Revolution - with Bill Davidow

164

Data Wrangling in the Cloud - with Adam Wilson, CEO Trifacta

165

Usage Based Pricing & Sales Compensation Models - with Rachel Parrinello, The Alexander Group

166

Metrics that Matter in Strategic Acquisitions - with Lowell Ricklefs

167

Revenue Operations enables Revenue Intelligence - with Andy Byrne, CEO and Co-Founder Clari

168

Benchmarking in B2B SaaS - Beyond the Numbers with Scott Sutton, VP RevOps ZoomInfo

169

The Rise of B2B SaaS Communities with Sam Jacobs, Founder and CEO of Pavilion

170

Sales Development meets Demand Generation and Enablement- with Kyle Coleman, VP Revenue Growth and Enablement at Clari

171

Crossing the Chasm with Geoffrey Moore, Author

172

Conversational Intelligence delivers Revenue Reality - with Amit Bendov, CEO and Co-Founder, GONG

173

Training the Modern B2B Sales Professional with Paul Fifield, Founder and CEO of Sales Impact Academy

174

MOVE: A Go-To-Market Strategy with Sangram Vajre, Founder Terminus and Flip My Funnel Podcast

175

Modern B2B Marketing Strategies, Measurements and Sales Alignment - with Matt Heinz, The Sales Pipeline Podcast

176

Pipeline Signals = Prospecting Intelligence - with Jamie Shanks, Founder and CEO Sales for Life

177

Making B2B Sales Compensation and Culture Transparent - with Ryan Walsh, Founder and CEO RepVue

178

Scaling to $100M ARR - B2B Cloud Benchmarks with Mary D'Onofrio, Partner Bessemer Ventures

179

The Power of Benchmarks - with Lauren Kelley, Founder and CEO OPEX Engine (Episode 1)

180

The Power of Benchmarks - with Lauren Kelley, Founder and CEO OPEX Engine (Episode 2)

181

The B2B SaaS VP Sales Journey - with Brendon Cassidy, Founder and CEO CoSell

182

Revenue Strategy - What, Why and How to Measure the Impact with Jeremey Donovan, SVP Revenue Strategy at SalesLoft

183

Marketing Metrics that Matter to C-Level Executives - with Dan McGaw

184

Metrics that Matter to the Modern B2B Marketer - with Chris Walker, Founder and CEO Refine Labs

185

Strategic Finance in B2B SaaS - with Bijan Moallemi, Mosaic CEO

186

Customer Success and its Business Impact - with Nick Mehta, CEO Gainsight

187

Micro Private Equity - New Path to B2B SaaS Liquidity + Growth -Akeel Jabber, Horizen Capital

188

Stakeholder Capitalism + ESG - Uncovering Hidden Enterprise Value with Renee Cullinan

189

RevOps as the Revenue Architect - with Jeff Ignacio, The Revenue Architect Podcast

190

Product-Led Growth and B2B Sales - Best of Both Worlds - with Tim Geisenheimer, CEO at Correlated

191

Leaders of Growth in B2B SaaS - with Arthur Nobel, Knight Capital

192

Make it, Don't Fake it! - Sabrina Horn, Founder Horn Group

193

RevOps - as a canary in the coal mine - with Jordan Henderson, ringDNA

194

Customer-In Revenue Operations - with Alison Elworthy, EVP Revenue Operations - HubSpot

195

Product-Led Growth - Evolution or Revolution - with Wes Bush, ProductLed

196

Product Analytics + Product Led Growth = A Partnership for Success - with Ken Fine, CEO Heap Analytics

197

Product Led Growth Metrics and Benchmarks - with Sam Richard, OpenView Partners

198

B2B SaaS Metrics Evolution and Usage - with Clayton Whitfield, Founder SaaSOptics

199

Usage-Based Pricing in B2B SaaS - Trendy Topic or Strategic Value Lever - with Adam Howatson, CEO LogiSense

200

B2B SaaS Metrics with the Master - Dave Kellogg @kellblog

201

Podcasts + MarTech Metrics that Matter - with Ben Shapiro, Host of the MarTech Podcast

202

How Positioning impacts B2B Tech Revenue Growth - with Bob Wright, Firebrick

203

Usage Based Pricing + Chief Monetization Officer - with Chris Mele, CEO Software Pricing Partners

204

Measuring the Impact of Sales Enablement - with Elay Cohen, founder and CEO, SalesHood

205

Lessons Learned from being a 6x SaaS VP Sales - with Scott Leese

206

Global SaaS Start-Up Community Growth - with Alex Theuma, SaaStock

207

Revenue Intelligence + Advanced Sales Math - with Todd Abbott, InsightSquared CEO

208

Getting to WOW - Secrets of Pitching to VCs - with Bill Reichert, Garage Technology Ventures and Pegasus Tech Ventures

209

Selling your Company to Salesforce - with Mike Micucci, former Salesforce Commerce Cloud, CEO

210

Breaking Barriers in B2B Sales - with Gidget Pugh, Socially Focused

211

Building your Network versus Networking - in Silicon Valley and Beyond with M.R. Rangaswami

212

B2B SaaS Metrics that Matter to Growth Stage VCs - with Doug Landis, Emergence Capital

213

B2B SaaS Finance and Metrics - A European Perspective - with Joyce Mackenzie Liu, Pegafund

214

The Wayback Machine + Internet Archive with Brewster Kahle - Founder and Chief Librarian

215

Strategic Acquisition or IPO? - with Tom Reilly - Former CEO, Cloudera and ArcSight

216

LinkedIn Co-founder Konstantin Guericke - The keys to building a long lasting B2B Network

217

An Entrepreneur's Inner Voice of Doubt - with Mike Smerklo, Next Coast Ventures and Mr. Monkey and Me author

218

Selling the Cloud - Part 2 with Paul Melchiorre and Mark Petruzzi

219

Selling the Cloud - Part 1 with Paul Melchiorre and Mark Petruzzi

220

Revenue Team Communities - with Jared Robin, RevGenius

221

Marketing and Sales Alignment - How it can impact Customer Acquisition Performance - with Howard Brown - ringDNA

222

Founding Father of Marketing Automation - Anurag Khemka

223

The Founder's Journey - with DocuSign founding CEO - Court Lorenzini

224

KPIs that SaaS CFOs track - with David Appel - Sage Intacct

225

Lessons Learned from Co-Founding Marketo and Engagio - with Jon Miller

226

Middle Market Opportunity - with Thomas Stewart - National Center for the Middle Market

227

B2B SaaS Sales Compensation in 2020 - with Sally Duby - The Bridge Group

228

B2B SaaS KPIs - with William Cordes - KPI Sense

229

Net Dollar Retention Rate - with Kris Beible - Software Equity Group

230

Product Led Growth - with Kyle Poyar - OpenView Partners

231

Ten Laws of SaaS and Cloud - with Byron Deeter - Bessemer Venture Partners

232

Conversation Flow Rate - with Chris Beall - ConnectandSell

233

Recruitment Metrics - with John Younger - RecruiterShare

234

Side Hustles & Personal Brand Building - with Amy Volas

235

Modern B2B Selling - Are the motivations different today? - with Andy Paul, RingDNA

236

Sales Quota and Compensation - Not built for today's customer centric world - with Sahil Mansuri, Bravado

237

Revenue Operations - What, Why and How to Measure Business Impact - Jason Reichl, Go Nimbly

238

Customer Buying Journey - How Customers Buy and Why They Don't - with Martyn Lewis

239

Sales Development in SaaS - Question and Answer Session with David Dulany - Tenbound

240

The SaaS CFO - First Five KPIs - with Ben Murray