All Episodes
Filling Seats: The State of Enrollment Marketing in Higher Ed — 65 episodes
Scott Novak on Small Colleges, Storytelling, and Standing Out in a Tough Enrollment Market
How Suffolk University Is Rethinking the Campus Visit Experience
Jason Simon on Higher Ed’s Trust Gap, Positioning, and Why Generic Storytelling Fails
Higher Ed Has More Video Than It Knows What to Do With
The Innovation Imperative: Rethinking Communication in Higher Education
Students + AI: What Enrollment Leaders Need to Know Now
Navigating the Sea of Sameness in Higher Education Marketing
Reducing Friction: Rethinking Student Engagement for a Modern Enrollment Journey
Episode 58: From Access to Success – How Strategic Enrollment Management and Partnerships are Transforming the First-Generation Student Experience
Episode 57: Experience Is Everything-How Stout Brings Its Polytechnic Ethos Online
Episode 56: Why Students Choose the Schools They Attend.
Episode 55: How Colleges Can Turn Data Into Meaningful Success
Episode 54: Meeting Gen Z Where They Are – The Key to Effective Engagement with Marc Barron Co-founder and EVP @ CourseKey
Episode 53: Under Pressure Unpacking the Strain on U.S. Higher Education
Episode 52: The Search for Higher Ed: How Prospective Students Navigate Websites with Matt Hames
Episode 51: AI's Impact on Search and Higher Ed
Episode 50: Enrollment in Focus: How Video Transforms the Admissions Game with Mark Forehand Enrollment Management Expert
Episode 49: Elevate Your Video for Higher Ed with John Azoni Founder and Executive Producer at UNVEILD
Episode 48: The Staff Morale Crisis in College Admissions with Teege Mettille Director of Enrollment Success at “enroll ml” Author of The Admissions Counselor Malaise.
Episode 47: Dr. Carey Dukes | Assistant Professor of Management at North Greenville University in Tigerville, SC
Episode 45: International Recruitment and its Impact on U.S. Higher Education
Episode 43: CEO Conversations - The State of Higher Education
Episode 42: RNL Trend Report on Personal Information
Episode 41: How to Maximize the Unofficial College Campus Visit
Episode 40: Residence Life Rules From Across the Pond and Beyond
Episode 39: Omni-Channel Oh My! The must-have strategy per RNL's E-Expectations Trend Report
38. RNL's 2023 E-Expectations Report: Video and Personalization
37. Marketing a small regional campus serving non-traditional students with Corrie Wilder of Washington State University Everett
36. Growing online enrollment by focusing on student journeys with Sarah McMaster of Champlain College Online
35. Communicating value and outcomes at a private liberal arts school with Alyson Leas of University of Jamestown
34. Enrollment marketing trends that work with Alyssa Brant and Kailey MacDonald of StudentBridge
33. BIG NEWS + Innovative yield strategies with Kennesaw State University and Illinois College
32. 8 strategies to prioritize for the next enrollment cycle
31. Why marketing is critical to enrolling the class with Mary Beth Marks, University of the Pacific
30. Recruiting parents and students to meet enrollment goals with Laura Rudolph of Transylvania University
29. What's coming in 2023 + 1 year of Filling Seats with CEO Jonathan Clues
28. Serving students' needs at a nationally-known institution with Drew Granucci of UConn
27. Growing enrollment through authentic messaging with Lindsay Nyquist of Fort Lewis College
26. Recruiting public health students through organic connection with Claire Lawrence of UTHealth Houston School of Public Health
25. Stop the "spray and pray" and market your school with science instead, featuring Dr. Christophe Morin, CEO of SalesBrain
24. Marketing a small school and pivoting for Gen Z with Lauren Mauldin of Mercer Law School
23. Communicating the "why" at a highly-selective institution with Timothy Butterfield of Grinnell College
22. The power of video throughout the enrollment funnel with Chris Showalter, lead video producer at StudentBridge
21. Finding best-fit students while growing enrollment with Michael Ruiz of SIU School of Law
20. Increasing enrollment and retention at a small public college with Jay Collier at Wayne State College
19. Community college recruitment through relationship building with Cassie Montgomery of Amarillo College
18. Recruiting scientific researchers through many channels with WUSTL Biology & Biomed, Andrew Richards and Kyla Evans
17. Pharmacy school marketing and what the future holds with Stephen Woodward of ETSU College of Pharmacy
16. Campus culture that differentiates from competition with Jacksonville State University, Lauren Findley and Noelle Stovall
15. Growing enrollment and the importance of video with Mark Forehand, Interim VP at Kennesaw State University
14. Shaping enrollment through social media with Chelsea Holley at Spelman College
13. Live chat on websites and why it converts with Ben Congleton, CEO of Olark
12. Law school marketing and what's changing with Hillary Kane, CMO at a private law school
11. Website homepages, program pages, and inquiry outreach with Bob Johnson
10. University marketing and storytelling with Megan Moloney, VP at Transylvania University
9. Creating a better culture in enrollment with Jeremy Tiers of Tudor Collegiate Strategies
8. Social ads and streaming ads that get results with LaNelda Rolley, CMO at Nevada State College
7. A view from the outside with Kevin Renton of eCity Interactive
6. Enrollment from multiple perspectives with Tyler Peterson, SACAC President and Executive Director at UAB
5. Using robust personas to recruit for graduate programs with Judith Stockmon of American University
4. Looking for inspiration in other industries with Dr. Kerr Ramsay, SVP at High Point University
3. Access and brand integrity with Mariah Hughes of Eastern Maine Community College
2. The importance of multi-channel communication with Kylie Hall of Georgia Southern University
1. How StudentBridge came to be with CEO Jonathan Clues
Introducing: Filling Seats